The True Sales Podcast

The True Sales Podcast

By Verum Associates Pty Ltd
The True Sales Podcast is for sales professionals to get first-hand knowledge from Heads of Sales, Directors, Owners & Founders about what it takes to build successful teams, their inside thoughts on sales processes, procedures and techniques and all things sales that will help with day-to-day sales practices.
More places to listen

More places to listen

Episode Thirteen: Jeremy Pearce | Owner of Mastermind Sales Initiative & Sales Trainer
In this episode I speak with Jeremy Pearce. Jeremy started his career as an Accountant before moving in to Sales, not the typical route that you tend to find with many sales professionals. Over the years Jeremy has honed in on his sales skills and progressed from being the person selling in to a sales trainer and coach working with organisations to get the very best out of their sales teams.  During this episode we speak about Jeremy's approach to coaching, his thoughts on cold calling, business generation tactics plus much more.  (Unfortunately, we have had sound quality issues with this episode). 
51:01
June 14, 2019
Episode Twelve: Jennifer Fein | Founder of YouLive to Travel
Jennifer is the Founder of YouLive to Travel.  YouLivetoTravel is a platform for creators of group travel experiences.  During this episode we speak about Jennifer's journey from starting out as a web developer, working in the corporate world, taking time out for adventures to eventually her creation of YouLi. We speak about how she created the idea of YouLi, why she decided to take a year out of the business world, when she discovered she was an entrepreneur, also how and why she wrote a book about becoming an Entrepreneur plus much more.  As you will hear throughout this episode Jennifer is a genuine person who truly cares about the industry she works in.  Jennifer is also a Co-Author of "Ready to Launch?: Becoming an Entrepreneur in Australia": you can order here http://a.co/8F3KaXm 
39:44
June 7, 2019
Episode Eleven: Geoff Craig | Head of Customer Success at YouLive to Travel
I am really happy to announce this weeks episode with Geoff Craig.  Geoff is Head of Customer Success for a growing start-up organisation YouLive to Travel. I was keen to speak with Geoff as he has a solid sales background and moved from a large corporate environment to a start-up which in itself has many differences and challenges that Geoff openly shares.  During this episode we speak about Geoff's journey from completing a marketing degree, then moving into sales, working for a large corporate organisation before deciding to join a start-up business where he is now thriving. We speak about the approach he takes, adapting to a start up environment and how using video opened up opportunities for discussion when prospecting. Geoff openly speaks about how and why he chose his own happiness above working in a role he disliked, I think this will resonate with a lot of the audience and hopefully you get great value from this episode. Next week I am joined by Jennifer Fein, the Founder of YouLive to Travel. 
49:23
May 31, 2019
The Best of the First Ten Episodes
This is episode includes the best clips of the first ten episodes.  Thank you to Sally McKenna, Adam Wiser, Alison Walker, Colin Laird, Tanya Gray, Graham Elliott, James Della-Porta, Daniel Bartels, Tim Palmer and Noah Cohen.  
59:34
May 24, 2019
Episode Ten: Daniel Bartels | RVP Sales ANZ at FinancialForce
Daniel is the RVP Sales for ANZ at FinancialForce. Having been in sales for 20 + years Daniel speaks about his journey from completing an MBA at Maquarie University to going straight into Sales.  Speaking with Daniel it's clear he is at the top of his game. We speak about his role as a sales leader, sales processes, his advice on mindset and his thoughts on being the best person you can be.  You can reach Daniel via LinkedIn 
34:15
May 17, 2019
Episode Nine: James Della Porta | Regional Sales Director at ELMO Cloud HR & Payroll
This week I am excited to be joined by James Della-Porta, a Regional Sales Director for a company called Elmo Cloud. I have been following James for some time on LinkedIn and he is a genuine person who has a true passion for leadership, culture and his overall attitude towards success really stands out for me.  During this episode we speak about James’ thoughts on Leadership, hiring for a successful sales team whilst building the right culture, what he looks for when hiring, building a personal brand, the results he has seen from his own personal brand and story telling when delivering content. 
48:07
May 10, 2019
Episode Eight: Graham Elliott - Sales Trainer & Coach
This week I am joined by Graham Elliot who is a Sales Trainer & Coach. Having started his career in sales, due to grahams success and natural ability as a leader he progressed in to management before finding his passion for training and coaching.  Graham has a wealth of knowledge around sales, leadership and coaching. In this episode we speak about how Graham turned an under-performer to being one of the company’s top sales professionals, his thoughts on what makes a good leader, cold calling plus much more. 
50:39
May 3, 2019
Episode Seven: Tim Palmer | Sales Director at Instaclustr
This week I am joined by Tim Palmer who is the Sales Director for a company called Instaclustr. Tim has a solid background from starting his career on a graduate programme within service delivery at a company called Rackspace. Here is where he earnt his stripes and naturally progressed in to sales.  Tim now heads up the Asia Pacific market for Instaclustr he tells me about his journey from starting the grad programme within a larger organisation to moving to Instaclustr, a fast-growing smaller business, that were relatively new to the market, where he was the first sales person to join. We talk all things sales and Tim gives an incredible amount of value throughout this episode for anyone working with in the sales industry at any level. 
44:24
April 26, 2019
Episode Six: Noah Cohen | Sales Trainer & Coach
I am excited to announce this week’s guest Noah Cohen. He is a successful Sales Trainer & Coach and someone who is highly passionate about sales. Noah came to Australia as a refugee 20 years ago and couldn’t speak English. Even at such a young age Noah decided to take himself out of his comfort zone by taking a telephone-based opportunity in a pizza shop to improve his speaking skills, it was from here where his passion for sales began.  Moving forward to present time Noah is now a highly successful sales trainer helping organisations increase their sales performance and most importantly increasing revenue. We speak all things sales as well how Noah helped an organisation increase their sales by 7% which equated to an increase in revenue of $840k in just four months.  You can sign up to Noah's weekly Sales News Letter here: 
45:59
April 24, 2019
Episode Five: Alison Walker | Sales & Marketing Director at BlueScale
I am excited to be joined by Alison Walker who is the Sales & Marketing Director for a company called BlueScale. Alison has a fantastic background, as you'll hear Alison is from Scotland and initially only visiting New Zealand for the Rugby World Cup and not returning home, she has since carved a successful career here in Sydney Australia.  Alison tells her story of working in the corporate world, taking 6-7 months out to re-evaluate before joining BlueScale where she was the first sales person to join the business. We speak about business generation, challenges of being the first sales person, mindset plus much more. 
46:12
April 12, 2019
Episode Four: Tanya Gray | Sales Growth Specialist, Sales Trainer, Sales Coach, Keynote Speaker & Author
 I am really excited to introduce Tanya Gray who is a Sales Growth Specialist, Coach, Trainer, Keynote Speaker and Author.  We speak in great detail on Sales strategies, the habits of top performers, linking marketing with sales and much more.  It’s clear to hear why Tanya Gray is a success. Enjoy the Podcast and contact Tanya directly for access to her recently published books, she kindly gives her details at the end of the Podcast. 
1:02:31
April 5, 2019
Episode Three: Adam Wiser - MD of Ascenda Technology Group
Adam Wiser is the Managing Director of Ascenda Technology Group - a world leader in the creation of the most effective and user-friendly software business tools. Ascenda had founded and operates world-leading digital platforms such as MindAtlas, TicBox, Storetaskr, Sponsa.me, Eventucate, RetailPro and Total Audit, platforms used by some of the world's largest companies.  Adam started his career as an Intern at the company he now owns MindAtlas.  We speak about his journey from being a sales person working for someone to being the MD of the same company and having to build pretty much from scratch.  In this episode we speak about sales leadership, the struggles Adam faces as an MD, business development and mindset. 
37:54
March 28, 2019
Episode Two: Colin Laird - Director of Sales APAC at Brightflag
Colin started his career as a technical Analyst before progressing naturally in to, pre-sales and then pure sales. Spending 15 and half years at Oracle, Colin now works as a Director of Sales for a company called BrightFlag who have recently launched into the APAC market, Colin is the driving force of that and now growing his own team from their office in Sydney.  In this episode we speak about how he structures his day, generates new business, the strategies he puts in place and most importantly how he establishes and maintains the right mindset to keep himself moving forward.  This is a fantastic episode that I thoroughly enjoyed! 
37:18
March 22, 2019
Episode One: Sally McKenna | Sales Director at HROnboard
Episode one: We have Sally McKenna who is the Sales Director at HROnboard. Sally has a fascinating background. Starting her career in retail management moving into Marketing and then Sales. Sally is now the Sales Director of HROnboard, a company based in Melbourne that offers a mobile first on-boarding engagement app. Having taken the business through growth Sally gives us her knowledge around the strategy she used when she first started, when she felt the time was right to bring on extra headcount, her thoughts on mindset and how to maintain the right mindset plus much more!  
45:32
March 15, 2019
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