The Venue RX

In this week's episode of The Venue Rx podcast, host Jonathan Aymin welcomes sales strategist and expert Maria Bayer for an insightful conversation on mastering the art of sales in the wedding and events industry. Maria shares her signature approach, Irresistible Selling, which reframes sales as a skill rooted in empathy and client understanding. 

Drawing from her journey from finance to high-level sales, Maria emphasizes the importance of setting clear expectations, qualifying leads early, and responding promptly to inquiries. She offers actionable advice for venue owners, including how to define and communicate their unique value, build pricing confidence, and streamline their sales process to consistently attract ideal clients.

About Our Guest: 

Maria Bayer is a renowned sales and mindset strategist who helps wedding and event professionals attract high-paying clients and scale their businesses with authenticity and confidence. With over $25 million in personal sales to companies like Target and Best Buy, Maria brings real-world expertise to her clients. She is the creator of Irresistible Selling, a powerful coaching program that blends digital training, group coaching, and mindset work to help creative entrepreneurs book premium clients—without using pushy sales tactics. Her proven strategies have helped clients increase their sales by 2–10x in just one year.

In addition to her coaching, Maria is a sought-after speaker who has shared her expertise at top industry events such as WIPA, ILEA, and The Wedding Pro CEO Summit. She leads a thriving community of creative entrepreneurs through her Learn Collaborate Flourish Facebook group, offering support, inspiration, and practical advice. Maria holds a Finance degree from the University of Illinois at Urbana-Champaign and lives in the Chicago area with her husband, Tim, and their dog, Gia. 

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In this week's episode of The Venue Rx podcast, our host Jonathan Aymin sits down with Kelly Chandler, a leading UK-based venue consultant, for a fascinating conversation on the rapidly evolving wedding venue industry. Drawing from her extensive experience, Kelly shares a unique international perspective on how venues are adapting on both sides of the Atlantic.

She unpacks the key differences and surprising similarities between the UK and US markets, diving into emerging trends, industry challenges, and proven strategies for success. From the growing popularity of rural venues in the UK to the rising influence of social media on guest expectations, Kelly offers timely insights into what today’s couples are really looking for.

She emphasizes the critical importance of investing in your team, navigating market saturation, and embracing innovation, including the increasing role of AI in planning. She also highlights the post-COVID shift toward curated, multi-day wedding experiences, and how venues can evolve to meet this new demand.

About Our Guest: 

Kelly Chandler is a renowned UK-based venue consultant and former luxury wedding planner with over two decades of experience in the events industry. As the founder of Kelly Chandler Consulting, she specializes in helping venues thrive by aligning their offerings with the expectations of today’s discerning clients. Kelly brings a unique fusion of creative flair and business acumen, having worked hands-on with heritage estates, boutique venues, and forward-thinking event spaces to elevate their commercial success.

Before launching her consultancy, Kelly led a top-tier wedding planning business, producing high-end events for clients from around the world. She now draws on that wealth of insight to coach venue teams on experience design, sales strategy, and operational excellence. A regular speaker, writer, and mentor in the wedding and hospitality space, Kelly is passionate about nurturing values-driven businesses that want to grow with integrity, style, and sustainability.

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In this episode of The Venue RX podcast, host Jonathan Aymin is joined by Pinterest marketing expert Laura Rike for an insightful conversation on how wedding venues can use Pinterest to grow their brand and attract more clients. Laura explains how Pinterest functions as a visual search engine and how that distinction makes it an especially effective tool for venue marketing. She shares tips on setting up a Pinterest business account, building themed boards that reflect a venue’s aesthetic, and repurposing content to maximize reach. The discussion also touches on how Pinterest ads can help target engaged couples and boost visibility. Laura emphasizes the importance of maintaining consistency, producing high-quality visual content, and engaging strategically to build a strong and lasting presence on the platform.

About Our Guest: 

Laura Rike is a seasoned Pinterest Strategist with over 15 years of marketing experience, specializing in helping entrepreneurs, creatives, and service providers grow their online presence and revenue using strategic Pinterest marketing. Through a combination of organic methods and scalable ad campaigns, Laura has helped clients and students generate over $50K in monthly revenue, build six-figure businesses, and establish themselves as industry leaders. Her strategies focus on sustainable growth—ranking on the first page of Google, attracting targeted leads, and turning visibility into conversions.

Laura’s expertise has been featured on platforms such as Social Media Examiner, Tailwind, MeetEdgar, Agorapulse, and Ecamm Network. Known for her down-to-earth teaching style and results-driven approach, she empowers businesses to turn Pinterest into a powerful marketing engine.

Beyond her professional achievements, Laura is a proud mom of three, a dedicated quilter, and the heart behind a family blog where she shares creative projects and family life. Her blend of marketing insight and personal authenticity defines her work and her mission: helping others grow online with purpose and clarity.

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In this episode of The Venue RX Podcast, host Jonathan Aymin welcomes Mark Chapman, President of The I Do Society, for a deep dive into advertising strategies designed specifically for the wedding industry. Mark shares his evolution from wedding photographer to advertising strategist, revealing how a deep understanding of couples' behavior and the wedding market’s nuances is key to successful marketing.

Mark unpacks the power of Google Ads, the influence of social platforms like Meta and TikTok, and the critical role of demographic targeting. He also explains the importance of transparent pricing and the high ROI of well-executed retargeting campaigns. He is passionate about helping wedding venue owners elevate their marketing game and attract the right clients.

About Our Guest: 

Mark Chapman is the President of The I Do Society, a leading authority on advertising within the wedding industry. His journey began with his family's wedding photography business, where he faced challenges in attracting quality leads. A friend's success with Google Ads inspired him to explore digital advertising, leading to significant improvements in client engagement. This experience ignited his passion for helping other wedding professionals achieve similar success.

Mark's expertise encompasses Google Ads, Meta Ads, and TikTok Ads, focusing on strategies that effectively reach and convert ideal couples. Under his leadership, The I Do Society has become a trusted partner for wedding businesses seeking to enhance their advertising efforts. Mark is also a sought-after speaker and educator, sharing his insights at industry events and webinars.

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On this week’s episode of The Venue Rx podcast, host Jonathan Aymin sits down with Dan Donovan, CEO of Stratoscope and Ingressotek, to explore the vital role security plays in successful event planning. With decades of experience including security leadership at 13 Super Bowls and seven Olympic Games Dan offers a behind-the-scenes look at how the industry has transformed since 9/11.

From shifting public expectations to the rise of AI and robotics, Dan explains how security strategies have evolved to meet modern challenges. He emphasises the value of early planning, proactive threat mitigation, and close coordination with law enforcement to create safer environments. Dan provides actionable insights for venue operators highlighting that strong security isn't just about protection, but also about creating a positive and seamless guest experience.

About Our Guest: 

Dan Donovan is the founder and CEO of Stratoscope and Ingressotek, two companies leading the way in safety and security innovation for large-scale events and conferences. With over 30 years of experience, Dan has overseen security operations for 13 Super Bowls, seven Olympic Games, and numerous other high-profile events. 

A frequent expert commentator on NewsNation’s Cuomo Live, Dan is widely recognized for his insights into proactive safety and security, with a focus on technology-driven strategies that help prevent mass incidents and safeguard brand reputation and financial risk.

His deep expertise in situational awareness, threat assessment, and crowd dynamics has made him a sought-after voice in the industry. Quoted in multiple major publications, Dan's commitment to advancing event safety and security is rooted in a sophisticated understanding of human behavior and the application of cutting-edge safety technologies.

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In this episode of The Venue RX Podcast, host Jonathan Aymin sits down with Broc Barton for a powerful conversation on leadership development within the wedding and events industry. Broc shares his inspiring journey from DJing to becoming a leadership coach, emphasizing the critical role leadership plays in creating unforgettable guest experiences.

Throughout the episode, Broc dives into the importance of building structured processes, cultivating self-awareness, and committing to personal growth as keys to effective leadership. He also unpacks the role of mentorship and employee development in scaling his business, Elevate, and shares valuable lessons learned along the way. Broc closes with an inspiring call to action: to embrace leadership not just as a role, but as a lifestyle — one that fosters meaningful, lasting impact for both clients and team members. 

About Our Guest: 

Broc Barton is a passionate leadership coach, entrepreneur, and connector who believes every individual is a natural-born leader capable of creating powerful change. As the founder of Lifestyle Leadership, Broc has dedicated his career to teaching others how to lead authentically — by tapping into what sets their souls on fire.

With a heart for genuine connection, Broc's approach to leadership is holistic and transformative. Lifestyle Leadership isn't just about professional growth; it's about empowering people to align their personal values with their leadership styles, unlocking true fulfillment and lasting impact. Through One-on-One Coaching and Group Breakouts, Broc challenges business leaders to not only achieve external success but also to discover internal freedom and empowerment.

Broc’s journey began in the world of entertainment, where his international DJ career laid the foundation for his passion for creating unforgettable experiences. What started with turntables grew into The Elevate Collective — a global collaboration of nine brands dedicated to delivering meaningful event experiences. Broc credits the rapid growth and success of the Collective to the Lifestyle Leadership principles he now shares with leaders across all industries.

After 17 years as an award-winning DJ and entrepreneur, Broc Barton has shifted his focus to equipping the next generation of leaders. His mission is clear: help individuals and businesses harness their strengths, cultivate impactful leadership, and live a life of alignment, empowerment, and purpose.

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In this week’s episode of The Venue Rx Podcast, host Jonathan Aymin sits down with Ken Gavranovic, CEO of Product Genius, to explore how AI is shaking up the wedding venue industry. Ken shares eye-opening insights on how AI is changing the way couples discover venues—especially through search engines like Google—and how it's helping businesses create more meaningful, personalized customer experiences.

From streamlining day-to-day operations to gathering real-time feedback, Ken breaks down how venue owners can harness AI to boost efficiency and improve service. He also dives into practical strategies for using AI to stay competitive, manage online reviews, and build stronger client relationships. 

About Our Guest: 

Ken Gavranovic is a hands-on tech leader, global keynote speaker, and member of both Thinkers50 and the Forbes Council. With over 20 years of experience, he’s helped traditional businesses harness the power of AI and emerging tech to get fast, real-world results. Ken has partnered with top venture firms, led 18+ successful exits, 35 mergers and acquisitions, and even taken a company public. He's also brought innovation to major brands like Disney World and 7-Eleven, using technology to boost customer experience and streamline operations.

As CEO of Product Genius, Ken is building AI tools that turn real-time data into personalized customer interactions—helping businesses improve service, efficiency, and stay ahead of the competition. He previously founded Interland (now Web.com), growing it from zero to $200 million in just three years and guiding it through an IPO. He’s also held executive roles at New Relic and Cox Automotive, where he led digital transformations that made a big impact on both customers and teams.

Ken has spoken at 50+ events around the world, sharing practical insights on AI, scaling, and driving growth. He’s also co-author of the Amazon bestseller Business Breakthrough 3.0, which lays out a clear five-step roadmap for leaders to drive change, align teams, and grow with purpose

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In this week’s episode of The Venue RX podcast, host Jonathan Aymin sits down with Cassie LaMere, founder of Cassie LaMere Events. Cassie opens up about her journey in the event planning industry, sharing how her personal experiences ignited a passion for crafting meaningful, impactful events. She explores the evolving world of corporate events, offering insights into how venues can tap into opportunities beyond weddings. Cassie also highlights the power of networking, the value of distinctive event spaces, and shares practical strategies for venue owners to boost their visibility and appeal. Throughout the conversation, she emphasizes the creative potential of nontraditional spaces and how the industry continues to shift toward more personalized, experience-driven gatherings.

About Our Guest: 

Cassie LaMere is the Founder and Creative Director of Cassie LaMere Events, a premier luxury event planning firm known for creating extraordinary experiences with precision and style. With over 15 years in the industry, Cassie blends her passion for celebration with an eye for detail, designing bespoke events that reflect each client’s unique vision.

Driven by a philosophy of personalization and authenticity, Cassie leads a talented team dedicated to elevating every aspect of the guest experience. From intimate gatherings to high-profile corporate affairs, her events are known for their seamless execution, thoughtful design, and unforgettable moments.

Cassie’s influence extends beyond planning—she’s a recognized leader in the industry and an active community advocate, serving on the board for the Center for Child Protection and earning nominations such as Austin Under 40. Her work continues to inspire, redefine standards, and leave a lasting impact.

Find Her Here: 

Tel: 323.369.2432

In this week’s episode of The Venue RX podcast, host Jonathan Aymin sits down with Vanessa Fuller of Chivari, a leading supplier of event furniture. Vanessa shares her expertise on selecting and maintaining rental inventory for wedding venues, emphasizing the importance of aesthetics, meeting client expectations, and streamlining operations. She highlights Chivari’s commitment to color consistency, personalized customer service, and proactive inventory management. Vanessa also breaks down current trends in rental furniture, stresses the need for timely orders, and explains how Chivari’s extensive geographic reach supports venues across the country. Through her consultation services, Vanessa helps venue owners make confident, informed decisions—demonstrating her dedication to quality and client success.

About Our Guest: 

Founded in 2007, Chivari has grown from a small, family-owned venture into one of the most respected and recognized names in the event furniture industry. Headquartered in the United States with an international footprint, Chivari specializes in the design, manufacturing, and distribution of high-quality event furniture, with a strong emphasis on their signature Chiavari chairs. Over the years, their catalog has expanded to include banquet tables, barstools, folding chairs, dance floors, accessories, and other stylish furnishings tailored to meet the demands of weddings, galas, corporate events, and luxury gatherings.

Chivari stands out in the industry for offering affordably luxurious products that blend timeless elegance with commercial-grade durability. Their team is dedicated to helping venues, rental companies, and event professionals source furniture that not only looks beautiful but also holds up to the demands of repeated use. Chivari's commitment to consistent color matching, high-quality materials, and innovative design solutions ensures that every piece delivered meets the highest standards.

Find Them Here: 

Phone: (305) 487-8960

In this episode of The Venue Rx podcast, host Jonathan Aymin sits down with Kyle LaBarre, a venue owner and industry coach, to explore his journey in the wedding venue business. Kyle shares his experience acquiring and transforming Black Oak, detailing the strategies he used to grow the venue, including refining sales processes and navigating challenges like liquor licensing in Texas.

Kyle discusses his transition into coaching, where he now helps venue owners optimize their sales techniques and overall business operations. He emphasizes the importance of prompt communication, leveraging automation, and striking the right balance between data-driven decisions and exceptional customer service. Additionally, Kyle discusses how his marketing company, Elevate Revenue Marketing, supports venue owners in generating leads and increasing revenue through strategic digital marketing. 

About Our Guest: 

Kyle LaBarre is the founder of Elevate Revenue Marketing and the host of The Venue Coach podcast, both dedicated to helping wedding venues increase sales through expert coaching, training, and digital marketing strategies. His journey began with a mission to enhance online marketing for Black Oak Wedding Venue, where he successfully implemented strategies to attract more leads and boost revenue.

Recognizing the effectiveness of his approach, Kyle expanded his services to support other wedding venues in strengthening their online presence, generating high-quality leads through SEO and ad management, and optimizing their sales processes. Today, he plays a key role in shaping the growth and direction of Elevate Revenue Marketing, equipping venue owners with the strategies and tools they need to thrive. While he wears many hats, his primary focus remains on helping venues maximize their sales opportunities and achieve long-term success in an increasingly competitive industry.

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In this week’s episode of The Venue Rx Podcast, host Jonathan Aymin sits down with Colleen Carswell, a seasoned fractional Chief Operating Officer with extensive experience in the wedding and events industry. With a deep understanding of business operations and leadership, Colleen shares invaluable insights on the mindset shifts necessary for small business owners to scale successfully.

She dives into the common mental roadblocks entrepreneurs face, including challenges with money mindset, control, and delegation, and explains how overcoming these hurdles can unlock new levels of growth. Colleen also introduces the concept of "stay reviews"—an alternative to traditional performance or exit reviews—that fosters open communication, strengthens team dynamics, and helps retain top talent.

Beyond mindset, Colleen offers practical, actionable strategies for optimizing business operations. She discusses the power of time audits in identifying inefficiencies, the importance of delegation, and how a blend of digital and analog tools can create a seamless workflow. She helps wedding and event professionals improve their efficiency, profitability, and long-term sustainability.

About Our Guest: 

Colleen Carswell is a seasoned business strategist, integrator, and speaker with over 17 years of experience in hospitality and corporate sales. As a fractional Chief Operating Officer and systems expert, she has worked with a diverse range of organizations, including marketing agencies, tech startups, and health coaches, transforming disorganized operations into streamlined, scalable businesses.

Colleen specializes in optimizing workflows, implementing strategic tech solutions, and developing sustainable systems that drive efficiency and profitability. From comprehensive operational overhauls to targeted technology guidance, she has helped businesses successfully launch marketing campaigns, memberships, courses, and books.

Her mission is to create sustainable, scalable operations that allow business owners to focus on their passions while increasing profitability, productivity, and impact.

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In this episode of The Venue RX Podcast, host Jonathan Aymin welcomes back Alan Berg, a leading expert in wedding venue sales, marketing, and business strategy. Alan shares his insights on the ever-changing wedding industry, focusing on how venues can adapt to shifting consumer behaviors and expectations.

A key topic of discussion is the impact of generational differences, particularly among Millennials (Gen Y) and Gen Z couples. Alan highlights how these younger generations approach wedding planning differently, relying heavily on digital research, online reviews, and instant communication. He stresses the importance of reducing friction in the sales process by ensuring venues provide clear, accessible information and respond quickly and effectively to inquiries.

Alan also discusses the need for venues to refine their communication strategies, offering seamless and personalized interactions that build trust and engagement. In an increasingly competitive market, he explains, the venues that prioritize customer experience—through fast responses, tailored messaging, and user-friendly digital platforms—will stand out and attract more bookings.

Alan provides actionable advice on how wedding venues can enhance their marketing, improve their client interactions, and ultimately, secure more business by aligning their strategies with the expectations of today’s tech-savvy couples.

About Our Guest: 

Alan Berg, CSP, is a renowned speaker, author, and business consultant specializing in the wedding and events industry. With over 25 years of experience, he has become a trusted advisor to businesses aiming to enhance their sales and marketing strategies. Alan has authored seven books and hosts the "Wedding Business Solutions" podcast, where he shares insights on business growth and client engagement. Recognized as a Global Speaking Fellow, he has been listed among the "Top 100 Speakers to Watch in 2025" for the third consecutive year. His expertise lies in providing actionable guidance that helps businesses increase profitability and achieve sustainable growth.

Find Him Here: 

Phone: 732-422-6362

In this week's episode of The Venue Rx podcast, host Jonathan Aymin sits down with Emily Walleman, a seasoned marketing strategist and Google Ads expert, to explore powerful marketing techniques for venue owners. Emily shares her journey from wedding planning to founding her own marketing agency, highlighting key lessons learned along the way.

She breaks down essential marketing metrics, including ROAS (Return on Ad Spend) and EPL (Expected Profit per Lead), and discusses how tracking these numbers can transform a venue’s advertising strategy. Emily emphasizes the importance of high-converting landing pages, effective tracking and reporting, and the critical first steps new venue owners should take when launching Google Ads campaigns.

With a passion for educating venue owners, Emily’s company is dedicated to helping them maximize their advertising budgets, increase visibility, and understand the fundamentals that drive long-term business success.

About Our Guest: 

Emily Walleman is the founder and CEO of Munde Marketing, a digital marketing agency specializing in scaling campaigns, building profitable strategies, and maximizing online visibility. With experience working with businesses of all sizes, she focuses on Google Ads, SEO, and comprehensive marketing strategies to drive engagement and increase sales. Emily and her team help clients achieve high returns on ad spend, generate leads, and enhance brand awareness.

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In this week’s episode of The Venue Rx, host Jonathan Aymin sits down with marketing expert Heidi Yarger to explore the crucial role of branding and marketing in the wedding venue industry. Heidi highlights the power of storytelling and the necessity of a strong online presence, emphasizing that venues must craft a compelling brand narrative to connect with their ideal couples.

Heidi shares her expertise on developing a cohesive branding strategy, stressing that every touchpoint—from a venue’s website to its social media presence—should be intentional and aligned with its target audience. She provides actionable insights on conducting brand and website audits, helping venue owners identify gaps and areas for improvement. Heidi highlights essential fixes, such as repairing broken links, optimizing social media bios for clarity and consistency, and improving website navigation to enhance the client experience. Additionally, she offers valuable resources and practical tools to help venue owners refine their brand identity, elevate their marketing efforts, and stand out in an increasingly competitive market.

About Our Guest: 

Heidi Yarger is Founder and Creative Director of Spitfiregirl. For the past 16 years, she’s been the not-so-secret-weapon for some of the biggest names in the wedding industry. With strategic branding and captivating design, she and her team have helped award-winning luxury event planners, wedding photographers, floral designers, invitation designers, bridal dress designers, celebrity makeup artists, sought-after wedding venues like Camp Lucy and High Frontier, and top blogs like Style Me Pretty, Ruffled, and Rocky Mountain Bride elevate their brand visibility, amplify their online presence, and maximize their revenue potential.

Blending deep industry insight and digital branding expertise with honesty, humor, and a bit of “spitfire” - Heidi ensures your audience is educated and entertained. Her immersive, no-nonsense approach has made her a sought-after speaker at WeWed, The Coterie Retreat, Bridal Show Producers International, Rooted in the Rockies, and a repeat speaker at Altitude Summit. Her design work has been spotlighted in Print Magazine, How Design, and Logo Lounge, with additional features in Canvas Rebel, Bold Journey, The Everygirl, and California Home & Design.

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This week on The Venue RX Podcast, host Jonathan Aymin sits down with Elizabeth Solaru, a former microbiologist who transformed her passion into a thriving career as a luxury cake designer. Elizabeth shares her inspiring journey from science to entrepreneurship, offering a behind-the-scenes look at the luxury wedding and events industry. She dives into the key strategies that helped her build a world-renowned brand, from leveraging media exposure to fostering emotional connections with clients. With a focus on resilience, networking, and meticulous attention to detail, Elizabeth provides invaluable insights for aspiring luxury brand owners looking to stand out in a competitive market.

About Our Guest: 

Elizabeth Solaru is an internationally renowned luxury cake designer, entrepreneur, and founder of Elizabeth’s Cake Emporium, a globally recognized brand known for creating exquisite, bespoke wedding and celebration cakes. With a background in microbiology and a successful career as a headhunter before venturing into the world of cake artistry, Elizabeth has become one of the most sought-after cake designers in the luxury events industry.

Her signature style combines intricate sugarcraft, elegant designs, and flawless craftsmanship, making her cakes a favorite among royalty, celebrities, and high-profile clients worldwide. She has won multiple awards for her work, including recognition as one of the world’s top wedding cake designers by prestigious publications.

Beyond cake artistry, Elizabeth is a respected speaker, educator, and author. She regularly shares her expertise at international industry events, training aspiring cake designers and event professionals. Her book, Opulencia: Artisan Baking & Sugarcraft, showcases her signature luxury cake designs and techniques.

Elizabeth’s work has been featured in top-tier publications like Vogue, Harper’s Bazaar, Tatler, and Brides, and she has appeared on television shows such as BBC’s The Apprentice and Food Network’s Extreme Cake Makers. She continues to innovate and inspire in the world of luxury cake design, setting new standards for excellence and creativity.

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This week onThe Venue RX Podcast, Jonathan Aymin sits down with Anja Winikka, founder of Freeda, to discuss the power of community in the wedding industry. Anja shares her journey from her time atThe Knot to creating Freeda, an exclusive network that connects established wedding professionals for collaboration, resource sharing, and support.

She highlights the importance of openness and vulnerability, especially when engaging with the next generation of industry professionals who bring fresh ideas and perspectives. Jonathan and Anja also explore how a strong community can help wedding professionals overcome challenges and grow sustainable businesses. Anja offers a behind-the-scenes look at Freeda’s application process, the impact of small group dynamics, and the value of in-person events in fostering deeper connections. She reinforces that success in the wedding industry isn’t just about talent and strategy, it’s about building meaningful relationships and learning from one another.

About Our Guest: 

Based in New York City, Anja Winikka brings nearly two decades of expertise in digital marketing, content strategy, PR, and brand partnerships within the weddings and events industry. Anja has a proven track record of growing both consumer and B2B audiences in the weddings and events space. She is widely recognized for her deep, two-sided industry knowledge and her ability to align audience segments with the right branding, PR, and content strategies. Her work has helped numerous brands 10X their organic reach and secure top-tier media placements in Harper’s Bazaar, BRIDES, The Knot, Martha Stewart Weddings, and more.

Previously, Anja was the founder of Maroo, a Y Combinator-backed payments platform designed specifically for the weddings and events industry. Within just one year of launch, she successfully onboarded over 7,000 small wedding businesses nationwide.

In 2024, Anja foundedFreeda, a private, invite-only network designed for established wedding and event business owners. Freeda connects members with their own curated advisory group of industry peers, offering a trusted space for collaboration, strategic guidance, and business growth. More than just a network, Freeda serves as a mastermind community where experienced professionals can share insights, navigate challenges, and accelerate their success through high-level discussions and exclusive resources.

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In this week’s episode of The Venue RX Podcast, host Jonathan Aymin sits down with David Short, the owner of Irvington Event Center in Indianapolis. David shares his inspiring journey from flipping houses to running a 12,000-square-foot co-working and event space. He opens up about the financial hurdles he faced—especially during the COVID-19 pandemic—and the creative strategies he used, including securing investors, to bring his vision to life. David highlights the venue’s versatile layout, which features a co-working space and a bar/event area, and emphasizes the value of a strong support network, effective marketing tactics, and the fulfillment he finds in mentoring others in the real estate industry.

About Our Guest: 

David Short is a visionary entrepreneur and real estate enthusiast based in Indianapolis. With a background in house flipping, David transitioned his expertise and passion into creating dynamic spaces that bring people together. As the owner of the Irvington Event Center, he has turned a 12,000-square-foot property into a thriving hub for co-working, events, and community engagement.

Beyond running the event center, David is deeply committed to mentoring others in the real estate industry. He finds fulfillment in sharing his knowledge and helping others succeed in their entrepreneurial pursuits. With a strong focus on building a supportive network and implementing effective marketing strategies, David has established himself as a leader in the event and real estate industries, inspiring others with his story of perseverance and innovation.

Find Him Here: 

Tel: (463) 209-6980 

In this episode of The Venue Rx Podcast, host Jonathan sits down with Kate Kotecki, owner of Kotecki's Grandview Grove, a renowned wedding venue in New York. Kate shares her family's deep roots in the wedding industry, starting with her father’s catering business, and provides a behind-the-scenes look at the complexities of running a wedding venue. She opens up about the unique challenges of living on-site, maintaining work-life balance, and navigating client expectations. The discussion also covers key topics like effective staffing strategies, the role of community support, and evolving industry trends. For aspiring venue owners, Kate offers practical advice, emphasizing the importance of adaptability, respect, and building meaningful client relationships.

About Our Guest: 

Kate Kotecki, a second-generation entrepreneur, is the driving force behind Kotecki's Grandview Grove, a beloved family-owned wedding venue. As a devoted mother of three and a passionate venue owner, Kate seamlessly blends tradition, innovation, and resilience into every wedding experience. Her journey, marked by overcoming challenges and a commitment to growth, reflects her dedication to both personal and professional excellence.

At Kotecki's Grandview Grove, the focus is on more than just planning weddings—it’s about creating lifelong memories. Under Kate's leadership, the venue combines traditional charm with modern elegance, tailoring every detail to reflect each couple’s unique style and vision.

The venue itself serves as a canvas for love stories to unfold. From the picturesque gardens perfect for exchanging vows to the grand halls designed for joyous celebrations, every space at Kotecki’s is thoughtfully curated to deliver unforgettable moments for couples and their guests.

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In this episode of The Venue Rx podcast, host Jonathan Aymin interviews Kasie Romagno, the owner of The Armory Arts, a modern industrial venue in the heart of the Poconos. Kasie shares her journey from teaching to managing a wedding venue, drawing on her family's entrepreneurial roots in the concert and real estate industries. She reflects on the challenges of navigating the COVID-19 pandemic, the importance of maintaining low overhead costs, and the unique dynamics of running a family business. Kasie also discusses the value of clear client communication, the balance between aesthetic appeal and operational efficiency, and her vision for future growth in the wedding industry.

About Our Guest: 

Kasie's venue is more than just a space—it’s a piece of history, lovingly restored and transformed into an ideal setting for special occasions. Originally built in 1929, the building once served as the East Stroudsburg Armory, housing the National Guard and playing a significant role in the nation’s history. Today, it stands as one of only two nationally recognized historic buildings in East Stroudsburg, where the past is preserved and new memories are created.

What was once a shooting range on the lower level has been beautifully repurposed into a serene fern wall ceremony space—a lush, green oasis that provides a stunning backdrop for exchanging vows. The officer’s lounge, once a space for military leaders to strategize, has been reimagined as a luxurious bridal suite, offering a private and elegant area for preparations.

Kasie's connection to this venue is deeply personal, as it was initially created for her own wedding. Every detail was thoughtfully designed, blending the building’s rich history with a passion for hosting unforgettable events. As a family-owned business, the venue is dedicated to ensuring each wedding is truly special, offering a personalized experience that reflects the unique needs and vision of every couple.

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In this episode of The Venue RX Podcast, host Jonathan Aymin sits down with Beau Davis, a driving force behind the development and management of venues in Lake Elsinore, California. Beau recounts his inspiring journey from the service industry to revitalizing venue spaces in the community, with a spotlight on Launch Pointe—a unique resort-style wedding venue and campground. The conversation dives into the remarkable growth of Lake Elsinore, the innovative strategies employed at Launch Pointe, and the vital role of community engagement. Beau also shares his insights on the power of delegation and collaboration, highlighting the importance in scaling operations and expanding to multiple locations.

About Our Guest: 

Beau Davis serves as the Community Services Assistant Director for the City of Lake Elsinore and the General Manager of Launch Pointe, where he leads diverse programs and teams dedicated to creating exceptional experiences for residents and visitors alike. Beau oversees initiatives such as park development, recreational programming, and community engagement efforts, all aimed at fostering vibrant spaces and meaningful connections within the community. His deep commitment to community growth and relationship-building reflects his passion and extensive experience in the field.

Launch Pointe is Southern California’s premier destination for unforgettable events, whether you’re planning a dream wedding, family reunion, or corporate retreat. Nestled along the Lake Elsinore waterfront, Launch Pointe offers a variety of overnight accommodations and recreational activities that guarantee your guests a fun, unique, and memorable experience.

Find Them Here: 

Tel: 951-674-3124, ext. 405

In this week's episode of The Venue RX Podcast, host Jonathan Aymin sits down with Joshua Pniewski of Forever Farms Winery for a candid discussion about the realities of owning and managing a wedding venue. Joshua pulls back the curtain on the significant effort and intricate logistics involved, revealing that venue ownership is much more than simply hosting events.

He dives into the challenges such as navigating zoning regulations, managing demanding clients, and addressing the impact of negative reviews. Joshua also tackles financial misconceptions about venue costs and highlights the importance of implementing effective marketing strategies. Additionally, he shares his experience integrating winery operations with the wedding venue, offering a unique perspective on balancing both aspects of the business.

About Our Guest: 

Joshua Pniewski is the owner of Forever Farms, a family-owned winery and private event venue located on 32 picturesque acres in Medina County, Ohio. Forever Farms specializes in creating customized wedding experiences in a rustic yet elegant barn setting, complete with amenities like a bridal suite and groom's lounge. The property also features over 600 blueberry bushes, adding unique charm to the venue's scenic surroundings.

In addition to hosting weddings and private events, Forever Farms produces a selection of wines, including distinctive blueberry and strawberry fruit wines, reflecting the farm's commitment to quality and local produce. Guests can enjoy wine tastings and even participate in winemaking classes, making it a destination for both celebrations and wine enthusiasts. With its serene backdrop of rolling hills and lush landscapes, Forever Farms offers an unforgettable experience for couples and their guests.

Find Them Here: 

Phone: (330) 667-0266

In this week's episode of The Venue RX Podcast, host Jonathan Aymin is joined by Lindsay Barrows, a dynamic entrepreneur in the wedding industry. Lindsay shares her inspiring journey from an unexpected start in entrepreneurship to successfully managing three wedding venues and an event planning company. She reflects on overcoming challenges during the 2008 recession and emphasizes the importance of resilience, adaptability, and effective delegation. Lindsay dives into her operational philosophy of "automate, eliminate, and delegate," offering actionable insights for streamlining business processes. She also underscores the value of continuous learning, leveraging podcasts, and staying ahead with innovative marketing strategies. She provides a comprehensive look at what it takes to run a thriving wedding business.

About Our Guest: 

Lindsay Barrows, CEO (Chief Excitement Officer) of Custom Love Gifts & Events, has been a prominent figure in the wedding industry since 2010. In addition to founding Custom Love, she has established five other businesses within the wedding field, including All in the Details Event Planning, Something Borrowed by CLG Event Rentals, Mountain Mist Farm Wedding Venue, Wildflower Event Center, and The Loyston at Coppertop Estates. Lindsay is a professional speaker, having presented six times at the Wedding MBA Conference and the Event Industry Expo. She holds an MBA and a secondary Master’s degree in Human Resources from West Virginia University. She is also a Board Member of the Smoky Mountain Wedding Association. Lindsay is passionate about creating unforgettable wedding experiences, with her favorite moments being the First Look and seeing the wedding dress a client chooses. Outside of work, Lindsay enjoys spending time with her two daughters, cats, cheese, and her husband.

Find Her Here: 

Tel: 865.269.6705

In this episode of The Venue Rx podcast, host Jonathan Aymin welcomes Dana Kadwell, a seasoned venue owner and educator, to discuss her transition from hands-on management to strategic leadership. Dana explores how adapting to shifting client expectations and implementing structured processes have been key to her success. She shares insights on effective hiring, delegation, and the importance of understanding personal strengths and weaknesses. Additionally, Dana offers actionable advice on balancing a personal touch with operational efficiency and creating a collaborative, transparent team culture for sustainable growth in the events industry.

About Our Guest: 

Dana Kadwell began her career teaching high school chemistry and physics before discovering her true passion in the events and hospitality industry. Today, she co-owns and operates three successful event businesses and leads Hustle & Gather, a consulting firm she runs with her sister, Courtney. Together, they also host the Hustle & Gather Podcast, sharing strategies for building profitable businesses and thriving teams.

As a speaker, Dana specializes in company culture and personal growth, drawing on her ability to connect with others, simplify complex ideas, and leverage her keen organizational skills. Over the past 15 years, she and Courtney have built thriving businesses in Raleigh, North Carolina, earning accolades like NACE National Member of the Year.

Through Hustle & Gather, Dana inspires entrepreneurs to dream big, take bold leaps, and create impactful teams, helping hospitality businesses increase profitability while fostering a culture that’s both enjoyable and productive.

Find Her Here: 

In this episode of The Venue Rx Podcast, host Jonathan Aymin sits down with Katherine Montes, the owner of Continuum Art, a multi-functional event space and art gallery in downtown Hendersonville. Katherine shares her journey of transforming a historic warehouse into a vibrant hub that blends art, events, and tattoo studios. She discusses her approach to pricing, event management, and balancing the creative and operational aspects of her business. Katherine also sheds light on the challenges she’s faced, from preserving the integrity of the artwork during events to navigating leasing and permitting hurdles. Her story provides valuable insights into the complexities of running a multi-purpose venue and highlights the importance of adaptability and building strong community connections.

About Our Guest: 

Katherine Montes is the owner of Continuum Art in Hendersonville, NC, a creative and versatile space that combines an art gallery, event venue, and tattoo studio. As a practicing artist herself, Katherine specializes in Neo-Traditional and Realism tattoo designs, offering custom commissions and pre-designed art pieces. Her studio within Continuum reflects her artistic passions and commitment to creativity. 

In addition to her tattoo artistry, Katherine actively engages with the local community through events such as "Drink & Draw," where she leads art classes that cater to both beginners and advanced participants. These events highlight her dedication to fostering a welcoming and inspiring environment for artistic expression​. 

Find Them Here: 

Tel: 828-435-3300

In this episode, Jonathan shares key insights from his experience at Wedding MBA 2024 in Las Vegas, Nevada. Reflecting as both an attendee and exhibitor, he highlights three essential takeaways:

In this episode of The Venue Rx Podcast, host Jonathan Aymin sits down with Mandi Young, owner of Juniper Gardens, a breathtaking garden wedding venue in southwest Missouri. Mandi opens up about her journey into venue ownership, highlighting the venue's distinctive mid-century modern design and the challenges she has overcome along the way. She shares personal anecdotes, including the meaningful story behind the venue's fireplace, and reflects on her experiences as a mother with a background in technical writing and project management. Mandi also dives into best practices for managing a wedding venue, highlighting the importance of fostering a warm and personalized experience for every couple.

About Our Guest: 

Juniper Gardens is a family-owned and operated business established by Mandi and Jesse Young. Their children, June and Carter, are also occasionally seen around the property, adding to the venue's welcoming, family-oriented atmosphere.

Mandi oversees the daily operations, social media, and marketing for the business. Her inspiring journey includes becoming a teen mom to a premature baby, earning multiple degrees, working as a project manager, renovating several homes with Jesse, and ultimately creating Juniper Gardens. She brings her passion for design, gardening, problem-solving, and mid-century modern aesthetics to every aspect of the venue.

Jesse and his team constructed both Juniper Gardens locations and continue to play a key role in ongoing improvements and projects, ensuring the venue maintains its exceptional standards.

Find Them Here: 

In this episode of The Venue Rx Podcast, our host Jonathan Aymin interviews Krisann Blanchard and her father, Fohn Bendele, the owners of Sparrow Field Estate Wedding, a Texas venue located just 30 minutes west of San Antonio. They share their inspiring journey of building a wedding venue from Krisann’s own wedding experience, highlighting the unique challenges and joys of a family-run business. With insights into balancing family roles, fostering open communication, and creating a whimsical outdoor space, Krisann and Fohn provide a behind-the-scenes look at their collaborative spirit and entrepreneurial endeavors, including a farm-to-table business and candle-making venture.

About Our Guest: 

Sparrow Field Estate is a family-owned wedding and events venue operated by Fohn and Jana Bendele in the picturesque countryside of south-central Texas. The idea for the venue began when their oldest daughter, Krisann, dreamed of getting married at her childhood home. Two years later, after their twins left for college, that dream began to take shape. With countless family meetings, construction projects, and renovations, Sparrow Field Estate has now become a reality, with each family member playing a role in crafting an unforgettable experience for the couples who celebrate there.

The venue includes everything needed to make a wedding day special: a scenic field with grazing longhorns, a sparkling pond, a grand white reception tent, and a charming bridal suite.

Find Them Here: 

Address: 1175 SH-173 N Hondo, TX 78861

Tel: (830) 741-1129

Email: hello@sparrowfieldestate.com

In this week’s episode of The Venue RX Podcast, host Jonathan Aymin welcomes venue coach Bonnie Hawthorne, who shares her inspiring journey from military service to becoming the owner and operator of multiple event venues. Bonnie discusses the obstacles she encountered, including navigating complex zoning laws, and emphasizes the importance of careful planning and education for those entering the venue business. She provides valuable insights on designing venue packages that resonate with clients, building strong vendor partnerships, and leveraging CRM tools to enhance operational efficiency. Her shift into coaching reflects her dedication to equipping new venue owners with the skills and support they need to thrive in the events industry.

About Our Guest: 

Bonnie Hawthorne is an accomplished venue consultant with over 11 years of firsthand experience as both the owner and manager of a highly successful wedding planning and design company. In addition, she has successfully operated three wedding and event venues. Her primary focus is on helping new venue owners establish profitable and sustainable businesses.

A venue consultant, like Bonnie, plays a crucial role in guiding both new and existing venue owners through the business aspects of their operations. From assisting with initial setup to providing strategic guidance to enhance operations, Bonnie prioritizes the business side, enabling venue owners to concentrate on essential areas, such as managing day-to-day operations and delivering exceptional client service without unnecessary interruptions.

With her own experiences as a venue owner, Bonnie intimately understands the challenges that come with running a venue. Her mission is to provide venue owners with the support and insights needed to create, manage, and sustain their businesses. Drawing on her extensive knowledge and industry expertise, Bonnie helps transform envisioned venues into profitable, well-managed spaces. Her ultimate goal is to equip clients with essential tools, resources, and strategies, along with a well-crafted brand and business plan, to turn their dream venues into a tangible reality.

Find Them Here: 

In this week’s episode of The Venue Rx Podcast, our host Jonathan Aymin sits down with Leah Nadu, owner of Historic Ashland, to explore her inspiring journey from the corporate world to successful venue ownership. Leah reflects on how her entrepreneurial family background influenced her path, the challenges she encountered in launching her business, and the emotional demands of managing a wedding venue. She shares valuable insights on understanding one’s strengths and passions, achieving balance between personal and professional life, and building a strong reputation. Leah also discusses her unwavering commitment to her clients and her vision for expanding Historic Ashland’s offerings beyond weddings.

About Our Guest: 

Leah is a seasoned events professional with a strong academic background, holding a Bachelor’s in Business Administration from Temple University and an MBA from Elizabethtown College. In 2017, she co-founded Historic Ashland, a premier event venue where she serves as General Manager. Leah oversees every aspect of the business, from operations, finances, and property management to social media, marketing, and sales. Her expertise extends beyond weddings, as she also directs corporate and social events at Historic Ashland. Recently, Leah launched an educator brand under Historic Ashland, offering speaking engagements, presentations, and training sessions to share her insights and experience with the wider industry.

Find Them Here: 

In this episode of The Venue RX podcast, Jonathan Aymin interviews Kelsey and Tony Tenamore, the owners of Vezalay Mountain Venue in Dahlonega, Georgia. The couple shares their transition from the restaurant industry to running a wedding venue, offering insights into the challenges they faced and the strategies they've developed along the way. They emphasize the importance of clear communication with clients and careful strategic planning, which have been key to their success.

Kelsey and Tony also discuss their approach to improving the client experience by offering in-house services and all-inclusive packages, making it easier for couples to plan their weddings. They explain their decision to focus on social media marketing rather than traditional platforms like WeddingWire, highlighting the importance of authenticity and direct engagement with their audience. In addition to their business strategies, the Tenamores talk about balancing work, marriage, and family life while managing their venue, offering advice to others in similar situations.

About Our Guest: 

Kelsey and Tony Tenamore's journey to opening their own wedding venue began when fate brought them together while working in the service industry at a bar/restaurant in 2012. Though their careers eventually took different paths, their shared passion for hospitality would later unite them in a new venture. Kelsey moved on to work in corporate event planning for a large medical company, gaining valuable experience in organizing large-scale events. Meanwhile, Tony continued bartending, using the opportunity to learn the inner workings of small businesses and prepare for his future entrepreneurial goals.

As Tony's bartending career progressed, regular customers began requesting his services for private events, including weddings and parties. After working several small events, Tony quickly realized there was a significant demand in the market for his expertise. This sparked the idea of starting their own business, blending Kelsey's event planning skills with Tony's knowledge of the service industry. From this, their vision for creating a wedding venue was born.

Find Them Here: 

Address: 520 Hwy 52W, Dahlonega, GA 30533 

In this episode of The Venue RX Podcast, our host Jonathan Aymin sits down with Helen Christopher, the owner of Brookledge, a wedding venue in Upstate New York. Helen shares her journey of transforming the property from a former girls' summer camp into a popular wedding destination. She talks about the challenges she faced, such as navigating local regulations and standing out in a competitive market, as well as her successes, including a high booking rate. Helen stresses the importance of embracing a venue's unique character, building strong vendor relationships, and creating a supportive community among venue owners. She also shares best practices for team management and highlights the power of collaboration in the wedding industry.

About Our Guest: 

Helen, a former elementary school teacher turned wedding venue owner, now runs Brookledge, a serene retreat in Upstate New York. In 2021, she purchased the property, a former girls' summer camp, and transformed its 60 acres into a haven of cabins, glamping tents, and event spaces. As the owner, Helen focuses on helping guests reconnect with nature and unwind from their busy lives. She has been featured in the Times Union, Ramble & Roam blog, and several podcasts. Helen also contributed to the best-selling book Hospitable Hosts 2 and co-hosts the podcast Wed & Bed. She lives with her family and two dogs in what was once Brookledge’s nurse’s office, embracing camp life every day.

Find Them Here: 

Tel: 518-937-7730

In this episode of The Venue RX Podcast, host Jonathan Aymin sits down with Veronica Thompson to share her journey in the wedding industry and her vision for her new venue, The Legacy at Willow Pond in Suffolk Virginia. Veronica discusses the challenges she faced during the venue's construction, especially in securing financing amid the COVID-19 pandemic. She emphasizes the importance of perseverance, community support, and creating intentional event spaces. Drawing on her extensive background as an event planner, Veronica highlights the value of strategic planning and building strong industry connections. She also offers valuable insights into the complexities of venue management and underscores the significance of resilience in achieving long-term business success.

About Our Guest: 

Veronica Thompson is a seasoned wedding planner from Hampton Roads, Virginia, with decades of experience crafting one-of-a-kind, sophisticated events. As a planner herself, she knew precisely how to curate every element necessary to create the perfect venue. For Veronica, the excitement lies in building something from the ground up and being deeply involved in every aspect of the process.

The Legacy at Willow Pond, nestled in the scenic countryside of rural Suffolk, Virginia, in the Hampton Roads area, is a breathtaking modern, French country-inspired wedding and event venue. Thoughtfully designed by co-owner and multi-award-winning Wedding, Event Planner, and Designer, Veronica Thompson, the venue is more than just a space; it's an experience meant to make any special occasion truly unforgettable.

With a spacious event hall accommodating up to 200 guests, The Legacy at Willow Pond offers services tailored to meet the needs of weddings, corporate events, and social gatherings. The 23 acres of picturesque grounds exude natural charm and timeless elegance, providing the perfect backdrop for any event. Specializing in creating personalized, customized celebrations that reflect each client’s unique vision, the venue is committed to excellence and sustainability practices. The Legacy at Willow Pond is more than just a venue; it's a partner in crafting cherished memories, offering everything from meticulous event planning to stunning décor and world-class catering.

Find Them Here: 

Tel: (757) 579-0047

In this week's episode of The Venue Rx podcast, our host Jonathan Aymin sits down with Casey Hoffman, a successful wedding venue owner of The Brickyard on Main in Marion, Ohio, to explore best practices in venue management. Casey shares her journey from a background in catering to launching her first venue, Brickyard on Main, followed by Urban 501. The discussion highlights the importance of building partnerships, the challenges of renovating historic spaces, and strategies for attracting clients. Casey highlights the importance of clear communication, community involvement, and authentic marketing, while also emphasizing the need to treat both clients and staff well to maintain a successful business. 

About Our Guest: 

Casey Hoffman is the go-to person at The Brickyard on Main, an elegant urban-style wedding venue nestled in downtown Marion, Ohio. With a talent for understanding each couple’s vision, Casey is passionate about transforming those ideas into reality. Known for her laid-back and warm approach, she ensures that every planning meeting is relaxed and enjoyable, while focusing on creating the perfect wedding experience. Casey is excited to get to know each couple and bring every detail of their dream day to life, all within The Brickyard's sophisticated blend of modern design and historic charm, making it the ideal venue for life’s most special moments.

Find Them Here: 

Phone Number: (740) 251-2559

In this week's episode of The Venue RX Podcast, our host Jonathan Aymin sits down with Karen and Janet, owners of Seashell Events in Old Orchard Beach, Maine. They dive into their journey into the wedding venue industry, showcasing the unique features of Seashell Events, including its stunning beachfront location and customizable wedding packages. Karen shares insights on the importance of fostering strong vendor relationships, the challenges of running a blank canvas venue, and their dedication to creating an inclusive space for all couples. The episode also highlights the value of community engagement, effective marketing strategies, and how the wedding industry continues to evolve.

About Our Guests: 

In 2019, Janet and Karen were thrilled to purchase Seashell Cottages, bringing with them over 15 years of experience in the hospitality industry. Since 2008, they have welcomed thousands of travelers for beach vacations as owner/operators of multiple properties. Known as "The Shell," their venue has long been cherished as a beloved summer vacation destination for those who love all that Old Orchard Beach has to offer.

After feeling the magic of The Shell themselves, Janet and Karen realized that after 13 years together, they wanted to get married on the beach in Old Orchard Beach and celebrate with friends and family on their property. On June 18th, 2021—exactly 15 years from the day they met—they tied the knot, and it was during this celebration that the vision for Seashell Events was born. Now, they are excited and honored to share the magic of this special property with couples for their wedding celebrations.

Find Them Here: 

Phone Number: 207-934-5623

In this episode of The Venue Rx Podcast, our host Jonathan Aymin sits down with Bobby Bramhall, an entrepreneur with a unique background in professional sports, law, and the wedding venue industry. Bobby talks about his transition from professional baseball player to sports law professor and consultant, eventually becoming the owner of two wedding venues: Holston Springs and The Stables at Strawberry Creek. He shares the challenges and successes he's encountered, highlighting the importance of strategic hiring, effective marketing, and understanding client needs. Bobby offers valuable insights into running successful wedding venues and emphasizes the role of experience and relationships in driving success.

About Our Guest: 

Bobby Bramhall is an Adjunct Professor of Sports Law at the University of Tennessee College of Law and a sports attorney. He co-founded the Athlete Licensing Company and previously served as an Assistant Athletics Director at Texas A&M. Before entering law, Bobby had a successful career as a professional baseball player. As a standout left-handed pitcher at Rice University, he earned 2nd Team All-American honors and competed in two consecutive College World Series. Drafted by the Milwaukee Brewers in the 2007 MLB Draft, Bobby spent seven seasons playing for four MLB organizations, as well as in Puerto Rico’s La Liga de Béisbol Profesional Roberto Clemente (LBPRC). He later pursued a law degree at the University of Tennessee and is now licensed to practice in Tennessee. In addition to his legal career, Bobby owns and operates two event venues, Holston Springs and The Stables at Strawberry Creek.

Find Them Here: 

The Stables at Strawberry Creek:

Tel: 979-777-0882

In this week’s episode of The Venue Rx podcast, our host Jonathan Aymin sits down with Dr. Inderpal Randhawa, a physician and scientist specializing in transplant immunology and food allergies, who made a bold transition into the wedding venue industry during the pandemic. Dr. Randhawa shares his inspiring journey from the medical field to entrepreneurship, highlighting the critical role of data-driven decision-making and effective time management across both careers. He discusses how he balances managing multiple businesses, the unique challenges of the wedding industry, and his dedication to creating exceptional client experiences. Dr. Randhawa also shares his innovative approach to merging his medical expertise with event management. 

About Our Guest: 

Dr. Inderpal Randhawa serves as the Medical Director of the Children’s Pulmonary Institute at Miller Children’s & Women’s Hospital, where he has held various leadership roles for over a decade. He is also the Program Director of the Pediatric Pulmonology Fellowship at UCI and Miller Children’s & Women’s. Dr. Randhawa has spearheaded several key initiatives, earning regional and national recognition, including the creation of the Sickle Cell Pulmonary Center, Disease-Specific Certification in Pediatric Asthma from The Joint Commission, and the Primary Ciliary Dyskinesia Center.

A highly regarded specialist in internal medicine, pediatrics, immunology, allergy medicine, and pulmonology, Dr. Randhawa has over 15 years of experience. His focus lies in the research and treatment of 'orphan' diseases—areas of medicine that have seen limited progress. As the President and Chief Medical Officer of the Translational Pulmonary & Immunology Research Center (TPIRC), a nonprofit in Long Beach, California, Dr. Randhawa leads a collaborative approach to treating patients with these rare diseases. He is also the founder of TPIRC’s Southern California Food Allergy Institute, dedicated to providing innovative and safe treatment options for the six million children in the U.S. affected by food allergies. In recognition of his work, Dr. Randhawa was named a Top Doctor by the Los Angeles Business Journal in both 2021 and 2022.

Find Them Here: 

In this week's new season of The Venue Owners Series, our host Jonathan Aymin sits down with MaryBeth Romagnoli, owner of Windridge Estate, an Upstate New York wedding venue. MaryBeth shares her journey into the wedding venue industry and venue ownership. With a background in cultural anthropology and event planning, she discusses the evolution of her business, the challenges she has faced, and the operational systems she implemented for success. MaryBeth emphasizes the importance of thorough research, effective marketing strategies, and building a reliable team. She also highlights the rewarding aspects of her work, such as witnessing the joy of families during weddings. She offers valuable insights and practical advice for aspiring venue owners, highlighting the significance of planning, adaptability, and community connections.

About Our Guest: 

In 1804, ES Jackson purchased the land now known as Windridge Estate to build the Estate Home. When MaryBeth and her husband Jack acquired the property in 2002, they became the eighth family to care for it. As lifelong residents of Upstate New York, they were initially captivated by the incredible views and outdoor opportunities. 

MaryBeth and Jack always recognized the untapped potential of the previously untamed land. Once their children left the nest in 2014, they decided to dedicate themselves to transforming the property into something truly extraordinary. What began as a vision soon turned into a passionate project, as they meticulously planned and executed every detail to elevate the estate. They invested countless hours in landscaping, restoring, and enhancing the natural beauty of the surroundings, ensuring that every corner of the estate reflected their commitment to excellence. Their efforts paid off, and since then, Windridge Estate has become a sought-after destination for weddings and special events, offering a breathtaking backdrop that continues to captivate couples and guests alike. MaryBeth and Jack take great pride in sharing the estate's beauty with others, knowing that their labor of love has turned Windridge into a place where unforgettable memories are made.

Find Them Here: 

Tel: 315-345-9174

In this week’s episode of the Venue Rx Podcast, our host Jonathan Aymin sits down with marketing expert, CEO, industry educator and fellow Youtuber Jody-Ann Rowe to discuss sales and marketing strategies for wedding venues. Jody-Ann shares her entrepreneurial journey, stressing the importance of understanding client needs and effectively using online platforms like Pinterest and YouTube to drive business growth. She highlights the value of location-specific content and the necessity of clear, concise service descriptions. Jody-Ann also advises on the advantages of outsourcing specialized tasks and the critical role of tracking analytics. She offers practical insights for venue owners aiming to boost their online presence and client engagement.

About Our Guest: 

Jody-Ann Rowe, born to working-class parents in Jamaica, grew up with a strong belief in the value of hard work. She excelled in school, earned top grades, secured a university scholarship, and embarked on her career path. During university, she launched her first business, an online babysitting service-despite having no prior business experience. Though the venture failed, it taught her the importance of working smarter, not just harder.

Armed with lessons learned, Jody-Ann's next business, an Interactive Web Form Design company, succeeded. She has since applied these strategies to multiple ventures, including an online vintage purse store, a cake smash outfits store, The Event Certificate, EventPlanningTemplates.com, and FindYourBaker.com.

Her mission is to teach service-based business owners how to build their businesses online and turn clicks into clients, empowering them to increase revenue and gain more control over their success and life.

Find Her Here: 

In this week's episode of The Venue Rx Podcast, our host Jonathan Aymin sits down with Jeremy Laban, owner of Wonder Rentals and Rustic Events, to explore the essential role rental companies play in the wedding and event industry. Jeremy shares his entrepreneurial journey and the expansion of his businesses, offering valuable insights for venue owners on how to strengthen partnerships with rental companies. They discuss best practices, including the benefits of maintaining a preferred vendor list, addressing logistical challenges, and ensuring physical access for setup and teardown. He also highlights the importance of communication and flexibility in scheduling to enhance client experiences. Additionally, Jeremy provides his perspective on managing rental logistics and navigating the evolving landscape of the industry.

About Our Guest: 

Jeremy entered the event rental industry by purchasing an existing business. At the time, he was working as a regular employee and feeling unfulfilled, eager to start his own venture but unsure how to begin. Since purchasing his rental business, he has quintupled its revenue, thanks in part to the foundation already in place—existing products, client relationships, a website, photos, and reviews. Jeremy's company specializes in higher-end, specialty rentals for weddings and events in San Diego and Riverside County, offering items like farm tables, chairs, lounge furniture, photo booths, market lights, and dance floors.

He focuses on building strong relationships with groups of vendors, knowing that making their jobs easier leads to a steady stream of new clients. With a strong focus on customer service and quality products, his company has continued to scale. 

Find Him Here: 

In this week's episode of The Venue Rx podcast, our host Jonathan Aymin sits down with SEO expert Nergis Yuksel to explore the crucial role of SEO in the wedding venue industry. Nergis, who shifted from wedding planning to SEO during the COVID-19 pandemic, discusses the importance of keyword research in understanding market trends and optimizing venue offerings. She shares practical advice on using tools like Google Keyword Planner and SEMrush for effective keyword research. Nergis also discusses the value of local SEO, high-quality content, and social media engagement, offering wedding venue owners actionable strategies to boost their online presence and attract more clients.

About Our Guest: 

Nergis Yuksel is a Wedding SEO consultant, mindfulness advocate, and digital nomad. A former wedding planner, she’s also a lover of Yorkshire tea, Ester & Erik candles, and a good disco playlist. Nergis offers a straightforward and clear approach to SEO, avoiding confusing technical jargon and even making the process fun.

She believes that every wedding business owner should understand the basics of SEO. Whether you want to handle it yourself or work with an SEO consultant, Nergis ensures you have the knowledge and confidence to evaluate the quality of the work.

Passionate about teaching SEO, Nergis empowers business owners with the skills to take control of their online presence, even when using her done-for-you services. Her approach is personalized and tailored, going beyond the typical advice of "just blog" to create a more effective SEO strategy.

Find Her Here: 

In this week's episode of The Venue Rx Podcast, our host Jonathan Aymin welcomes Danielle Hendon from 4 Corners CFO to discuss the importance of financial literacy for wedding venue owners and creative professionals. Danielle shares her journey from public accounting to becoming a fractional CFO, driven by her passion for helping business owners manage their finances effectively. She also discusses how to understand gross profit and net profit, the roles of bookkeepers and accountants, and the benefits of hiring offshore bookkeeping services. Danielle emphasizes the necessity of regular financial updates and reconciliations, and offers insights into cash versus accrual accounting methods.

About Our Guest: 

Danielle Hendon is the founder and owner of 4 Corners CFO, a firm dedicated to providing financial advisory services tailored to small business owners' needs and budgets. With a decade of experience in corporate finance and accounting, Danielle leverages her expertise to deliver "big business" financial analysis to entrepreneurs. Her goal is to help business owners enhance their livelihoods and create a lasting impact on their communities, moving beyond increasing corporate share prices to fostering sustainable growth for small businesses.

Find Her Here: 

In this week's episode of the Venue Rx Podcast, our host Jonathan Aymin sits down with Kerry Krull, founder of The Wedding App. Kerry shares her journey from event management to app development, inspired by a pivotal conference experience. She discusses how she used her own wedding as a beta launch for the app, highlighting features like real-time communication, guest interaction, and digital seating charts. Available on Apple and Google Play stores, the app aims to replace traditional wedding websites and invitations. Kerry also talks about her plans for future partnerships and funding.

About Our Guest: 

Kerry has been producing events from California to the Carolinas, managing high-end weddings, luxurious corporate events, conventions, fundraisers, and working with celebrities for concerts, festivals, and more.

With her background in entertainment, technology, and weddings, Kerry aims to deliver experiences beyond your wildest imagination through her extensive career in events, making your wedding dreams a reality. Bringing people together is at the heart of what inspires Kerry to merge her expertise in event management with technology in the wedding industry. 

Her app, The Wedding App, is an innovative and interactive platform designed to streamline communication between the couple, their wedding planner, vendors, and most importantly, their guests. As the first all-in-one solution for everyone involved in your special day, The Wedding App offers seamless features that enable couples and planners to provide efficient service. Guests benefit from a centralized space to communicate with the wedding party and coordinate social plans. The Wedding App eliminates the guesswork, ensuring a stress-free and organized wedding experience for everyone.

Find Her Here: 

In this week’s episode of The Venue Rx Podcast, our host Jonathan Aymin sits down with Liene Stevens Founder and CEO of Think Splendid, a global wedding market research firm. Liene discusses the impact of inflation on wedding pricing and challenges posed by supply chain issues. She emphasizes the importance of understanding luxury clients' spending habits and values, focusing on exceptional guest experiences and the role of planners. The conversation also explores cultural and economic factors influencing luxury spending, including stealth wealth. She offers valuable insights and practical advice for managing stand out wedding venues that cater to high-end clients.

About Our Guest: 

Liene Stevens, founder and CEO of Think Splendid, is an author, speaker, and award-winning luxury business strategist and behavioral psychologist. Named by Special Events magazine as one of “12 Young Professionals to Watch,” her research on consumer behavior has been taught in the MBA curriculum at 41 universities worldwide and cited in over 30 scientific and academic journals.

Liene also founded Splendid Insights, the leading wedding market research firm publishing statistics on luxury and ultra-luxury wedding markets for HNW, VHNW, and UHNW brides and grooms. Before entering the wedding industry, she held a strategic development role as an NGO executive and led international high-stakes crisis management.

An expert on the business of weddings, Liene has appeared on numerous TV programs and in major media outlets such as The New York Times, Forbes, and The Economist. She serves on the Allied Council board for the National Society of Black Wedding and Event Professionals and has held positions with the International Live Events Association and the Wedding and Event Institute.

Liene authored Speak Now or Forever Hold Your Peace: Marketing Your Wedding Business in Today's World and Luxe Love: Marketing and Selling Luxury Weddings. Her third book, The Pricing Bible: The Art & Science of Getting Your Numbers Right, is forthcoming in October 2024.

Find Her Here: 

In this week’s episode of The Venue Rx Podcast, our host Jonathan Aymins welcomes Gillian Tracey, the owner of Gillian Tracey design studio. She focuses on brand identity and website design for wedding venues. Gillian discusses how she got into the wedding industry and stresses the value of strategic and pragmatic design elements. Gillian covers topics such as the optimal timing for brand updates, the pivotal role of a robust brand base, and the importance of maintaining visual consistency. Jillian also provides insights on budgeting, do-it-yourself alternatives, and the integration of CRM systems. 

About Our Guest: 

Gillian Tracey is a web designer and brand expert with over 10 years of industry experience. She specializes in creating bespoke branding and websites that reflect the high quality of services, products, and client experiences. Gillian serves as a trusted partner, approaching each business with the mentality of a team member. Her process is thorough and unrushed – she takes the time to understand each client's needs, gain clarity, and envision ambitious goals for the future. Then, she brings everything together in visuals that capture all the good stuff. Gillian not only creates impactful and delightful experiences but also delivers top-quality work and finds joy in serving others through her craft.

Find Her Here: