The Answer is Brand
By Danny Matthews
And the answers are NEVER black and white.
The Answer is Brand is a call-in style show where business owners and entrepreneurs come to solve business problems with their brand.
Join me, Danny Matthews every week to get the answers from your burning business questions to help you start, grow and scale your brand.
Want to be featured on the show? You can ask your question at dannyand.co/podcast
The Answer is BrandOct 12, 2021
020 Ann Hobbs - Forward Thinking Publishing
This weeks guest is Ann Hobbs from Forward Thinking Publishing!
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews. From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
// Follow Ann on:
WEBSITE: https://www.forwardthinkingpublishing.com/
Get Ann's books:
https://www.amazon.co.uk/Kick-Ass-Your-Life-Deserve-ebook/dp/B01D8XZEYC/ref=sr_1_1?dchild=1&keywords=ann+hobbs&qid=1633016749&sr=8-1
https://www.amazon.co.uk/Authentic-You-Brave-Bold-Amazing-ebook/dp/B07HXXVBYD/ref=sr_1_3?dchild=1&keywords=ann+hobbs&qid=1633016749&sr=8-3
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019 Paul Holmes - PCH Business Support Ltd
This weeks guest is Paul Holmes from PCH Business Support Ltd!
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews. From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
// Follow Paul on:
LINKEDIN: https://www.linkedin.com/in/paul-holmes-pch/
WEBSITE: https://www.pchbusinesssupport.co.uk/
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// Work with me:
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018 Marina Hauer - Apricity Studio
Joining Danny this week is fellow designer, Marina Hauer of Apricity Studio!
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews. From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
// Follow Marina on:
WEBSITE: https://apricity.studio/
FACEBOOK: https://www.facebook.com/apricitystudio
TWITTER: https://twitter.com/apricity_girl
INSTAGRAM: https://www.instagram.com/apricitygirl/
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// Work with me:
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017 Christian and Michelle Ewen - Write on Time Ltd.
This week, Danny sits down for a chat with Christian and Michelle Ewen from Write on Time Ltd.
"As two former journalists turned PR pros, Michelle and Christian have spent decades writing stories that have been featured in some of the BIGGEST and BEST newspapers in the country – including The Guardian, The FT, The Telegraph, The Mirror, The Sunday People and The Evening Standard.
They have a proven ability to generate tens of thousands of pounds worth of media coverage with NO advertising spend and, as industry awards writers, they have a four in five success rate for finalist placings.
Whether you’re a FTSE100 company or an innovative start-up with an exciting idea, you’ll be made to feel like the superstar you are!"
// Follow Christian and Michelle on:
WEBSITE: https://writeontime.co.uk/
FACEBOOK: https://www.facebook.com/WriteonTimeUK/
TWITTER: https://twitter.com/WriteonTimeUK
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews. From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
// Follow me on:
INSTAGRAM https://www.instagram.com/dannyand.co/
FACEBOOK https://www.facebook.com/dannyandco.design
TWITTER https://twitter.com/danny_andco
LINKEDIN https://www.linkedin.com/company/dannyandco/
// Work with me:
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hello@dannyand.co
016 Fiona Scott - Scott Media
Fiona Scott of Scott Media is our guest on this week's The Answer is Brand. Having spent over 30 years in journalism, she sits down with Danny to discuss the relationship between brands and the media, redundancy and doing a job you love.
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews. From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
// Follow Fiona on:
WEBSITE: https://scottmedia.uk/
FACEBOOK: https://www.facebook.com/fionascottmedia/
PRIVATE GROUP: https://www.facebook.com/groups/162841034317598/
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// Work with me:
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hello@dannyand.co
015 Maria Newman - Mummy on a Break
Maria Newman, the founder of Mummy on a Break joins Danny on this weeks 'The Answer is Brand' where they discuss Maria's journey, managing work and family time and much more...
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews. From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
// Follow Maria on:
FACEBOOK: https://www.facebook.com/MummyOnABreak
INSTAGRAM: https://www.instagram.com/mummyonabreak/
LINKEDIN: https://www.linkedin.com/in/maria-newman/
YOUTUBE: https://www.youtube.com/channel/UClEhv_9PngF-jQHiuBI1pkg
PINTEREST: https://www.pinterest.co.uk/mummyonabreakMaria/
PODCAST: https://anchor.fm/mummyonabreak
WEBSITE: https://www.mummyonabreak.co.uk/
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014 Rob Jones - Zenshin Dojo
This week Danny sits down with Rob Jones, the lead instructor at Zenshin Dojo in Bristol, they talk about what makes them stand out, how Karate is used in real life and plans for the future of the business...
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews. From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
// Follow Rob on:
WEBSITE: http://www.zenshindojo.co.uk/
TWITTER: https://twitter.com/Zenshindojo
FACEBOOK: https://www.facebook.com/#!/groups/3939366543/
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LINKEDIN https://www.linkedin.com/company/dannyandco/
// Work with me:
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hello@dannyand.co
013 Nick Cramp - The Curious Leaders Network
This week Danny is joined by Nick Cramp, a business consultant and founder of The Curious Leaders Network. He also has a new book out called 'Better Before Bigger: Rethinking Business Success'.
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews. From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
// Follow Nick on:
LINKEDIN: https://www.linkedin.com/in/nickcramp/
TWITTER: https://twitter.com/nickcramp
WEBSITE: https://www.nickcramp.com/
// Buy Nick's book:
https://www.amazon.co.uk/Better-Before-Bigger-Rethinking-Business-ebook/dp/B093WQFN74/ref=sr_1_1?dchild=1&keywords=nick+cramp&qid=1627990197&s=books&sr=1-1
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// Work with me:
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Brand Spot #14 - Corona, Coke, Vicks
Corona’s traditional garnish gets attention, Coke has a bash at NFT’s and there’s more post-coronavirus feels campaigns from the big boys...
// Links mentioned:
https://thedieline.com/blog/2021/7/27/coronas-traditional-garnish-gets-attention-on-limited-edition-bottle?
https://www.thedrum.com/news/2021/07/28/coke-takes-sip-the-nft-trend-with-charity-auction-digital-collectibles#&gid=1&pid=1
https://www.branding.news/2021/07/26/vicks-committed-to-helping-keep-late-doctors-dream-alive/
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/ Work with me:
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Thanks for listening, Danny&co
012 Jane Ferré - Jane Ferré Coaching
Danny is joined by Jane Ferré, an Executive Career Coach, where they discuss Disneyland, redundancy, HR and more!
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews.
From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
// Follow Jane on:
LINKEDIN: https://www.linkedin.com/in/janeferre/
WEBSITE: https://www.janeferre.com/
// Follow Jane Ferré Coaching:
LINKEDIN: https://www.linkedin.com/company/jane-ferre-coaching/
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LINKEDIN https://www.linkedin.com/company/dannyandco/
// Work with me:
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hello@dannyand.co
Brand Spot #13 - Visa, Dark Horse and Over the Spoon
This week on the Brand spot, Dark Horse Wine rebrand and prove that there's a design ROI or also known as Return on Investment. That's all this week on the Brand Spot.
// Links mentioned:
https://www.thedrum.com/news/2021/07/21/visa-rebrand-leverages-60-years-equity-and-prepares-cashless-society
https://thedieline.com/blog/2021/7/19/riding-high-dark-horse-demonstrates-that-strong-design-drives-sales?
https://www.branding.news/2021/07/20/delicious-dairy-free-d-desserts-land-into-the-mainstream-aisle/
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Thanks for listening, Danny&co
011 Rob Taylor - Plan. Grow. Do. - Interview
Rob is an award-winning marketing professional with 17 years of professional marketing experience. He has seen the rise of digital marketing and adapted businesses to embrace the format rather than fear it. Over the years Rob has worked with globally recognised company’s to help introduce modern marketing concepts and projects to support the workforce, these include Amazon, Google, Shell UK, and Live Nation. Rob will help you see how you can apply effective marketing to your business in a jargon-free way.
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews.
From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
// Follow Plan. Grow. Do. on:
WEBSITE: www.plangrowdo.com
// Follow Rob on:
LINKEDIN: https://www.linkedin.com/in/robtaylorofficial/
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LINKEDIN https://www.linkedin.com/company/dannyandco/
// Work with me:
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hello@dannyand.co
Brand Spot #12 - Mac and Cheese Ice Cream, Adidas and Apple
Mac and Cheese Ice Cream, swimmable billboards and Apple could be leaving the UK. Honestly, the world's gone BONKERS!!!
// Links mentioned:
https://www.adweek.com/brand-marketing/kraft-turns-its-iconic-comfort-food-into-flavored-ice-cream/
https://www.thedrum.com/news/2021/07/12/why-did-adidas-build-billboard-women-swim
https://www.redsharknews.com/will-apple-pull-out-of-the-uk
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// Work with me:
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Thanks for listening, Danny&co
010 Oliver Bruce - PinPoint Media - Interview
Danny sits down with Oliver Bruce of PinPoint Media to discuss podcasting, content repurposing, the reasons behind their recent rebrand, the way we work and much more.
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews.
From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
// Follow PinPoint Media on:
WEBSITE: https://pinpoint-media.global/
FACEBOOK: https://www.facebook.com/PinPointMediaOfficial/
TWITTER: https://twitter.com/PinPointUK
INSTAGRAM: https://www.instagram.com/pinpoint_media/
LINKEDIN: https://www.linkedin.com/company/pinpointmediaofficial/
YOUTUBE: https://www.youtube.com/channel/UCOJ8zBYNcoJLymZ4t8dHDBA
VIMEO: https://vimeo.com/pinpointmedia
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// Work with me:
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Brand Spot #11 - KFC, BrewDog, Heinz
This week on the Brand Spot, KFC do a confusing campaign, Heinz mix Mayo and Oreos. (SAY WHAT?!) And BrewDog get a slap on the wrist. Again.
// Links mentioned:
https://www.branding.news/2021/07/01/tbt-kfc-chickens-crispiness-beats-to-the-rhythm-of-balloons-drums/
https://thedieline.com/blog/2021/7/1/mayoreo-is-a-parody-but-the-reactions-are-frighteningly-real?
https://www.marketingweek.com/hard-seltzer-ads-banned/
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// Work with me:
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hello@dannyand.co
Thanks for listening, Danny&co
Brand Spot #10 - Lacoste, Lego, Euros
Saving endangered species with Lacoste, Lego gets sustainable and the brands quickest off the mark from the euro's really got the attention. That's all this week on the Brand Spot with Gareth Southgate.
// Links mentioned:
https://dare.havas.com/behind-the-work/cannes-2021-day-1-awards/
https://thedieline.com/blog/2021/6/28/lego-announces-prototype-brick-made-from-recycled-plastic?
https://theglamstreet.com/easyjet-and-paddy-power-among-brands-quick-off-the-mark-after-england-triumph/
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// Work with me:
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hello@dannyand.co
Thanks for listening, Danny&co
What is Brand Confidence?
What is Brand Confidence? You might have seen me mention this a few times, whether it's in person or on a video or maybe in a text post on LinkedIn or something but I mention the words brand confidence but don't go into much detail, so this is for YOU if you want to know what Brand Confidence is and how it can help you.
// Links mentioned:
https://dannyand.co/scorecard/
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// Work with me:
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hello@dannyand.co
Thanks for listening, Danny&co
Brand Spot #9 - Xbox, Sun Lolly, KitKat
If you're prone to a tear or two, grab a box of tissues, because on this week's Brand Spot we’re talking about solving loneliness in the elderly with Xbox, perfect parenting with Sun Lolly and taking a magical break with Kit Kat.
// Links mentioned:
https://www.branding.news/2021/06/17/tbt-theres-more-to-an-xbox-console-than-meets-the-eye/
https://www.branding.news/2021/06/18/present-parents-get-the-only-likes-that-matter/
https://www.branding.news/2021/06/21/people-are-reminded-how-magical-breaks-can-be/
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// Work with me:
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Thanks for listening, Danny&co
How To Create a Stand Out Brand in a Post-Pandemic World
Black Swan events like the coronavirus pandemic, any world war that's happened, and you could even put the climate crisis in there, does a lot more and has a much bigger impact on us as people and businesses than we might have originally expected. And it goes much deeper than just not having enough money to buy things or being a little bit frugal. So I want to dig into that. Stick with me.
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// Work with me:
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Thanks for listening, Danny&co
Brand Spot #8 - AR, H&M, Mountain Dew
This week on the Brand Spot, we have augmented reality packaging, Mountain Dew do an action blockbuster as an ad and H&M launch a billion dollar fashion collection you can't actually wear.
// Links mentioned:
https://www.greenqueen.com.hk/hm-unveils-virtual-billion-dollar-collection-of-sustainable-fashion-solutions-3/
https://www.thedrum.com/profile/widen/news/how-eco-friendly-are-your-marketing-efforts
https://www.shots.net/news/view/mountain-dews-latest-is-nothing-short-of-an-action-blockbuster
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// Work with me:
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Thanks for listening, Danny&co
Why You CAN'T Build Trust Online And What To Do Instead
People do business with people who they know, like and trust but I don't think you can build trust online and I'm going to tell you why and what you should do instead!
// Links mentioned:
https://dannyand.co/scorecard/
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Home or Office Team Chat
Danny has a chat with Doug and Emily from the team about their experiences working before joining Danny&Co. and how they've adjusted to working remotely.
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// Work with me:
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Brand Spot #7 - Mischievous Edition
Limited edition cereal, Miley Cyrus eats a Magnum and America prepare to grab a beer with their loved ones, all this week on the Brand Spot!
// Links mentioned:
https://thedieline.com/blog/2021/6/9/loki-charms-is-the-most-ambitious-crossover-event-in-history?
https://www.branding.news/2021/06/04/magnum-presents-mileyinlayers-to-empower-you-to-showyourlayers/
https://www.adweek.com/brand-marketing/corona-employs-ar-to-show-how-plastic-is-destroying-oceans-and-beaches/
https://www.adweek.com/brand-marketing/anheuser-busch-captures-the-joy-of-reconnecting-post-lockdown-in-aspirational-ad/
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Thanks for listening, Danny&co
The Three things more important than Design in Branding
For many people, a brand refers to the visual identity of the business. Things like logo, colours, fonts, typography and images. And although all those things are the first thing usually that your customers or clients see, it should be the last thing that you do. So I'm going to tell you the three most important things more important than design in branding!
// Links mentioned:
http://dannyand.co/advantage-call/
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Brand Spot #6 - Pencils, Shelter, England
This week on the Brand Spot, D&AD are handing out pencils again, Shelter has a symbolic rebrand, and a footy logo!
// Links mentioned:
https://www.designweek.co.uk/issues/24-30-may-2021/dad-awards-2021/
https://www.designweek.co.uk/issues/24-30-may-2021/shelter-reveals-activism-inspired-rebrand-from-superunion/
https://www.designweek.co.uk/issues/3-9-may-2021/three-lions-get-a-make-over-for-new-england-football-brand/
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// Work with me:
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Thanks for listening, Danny&co
5 Signs it's Time for a Rebrand
If you've ever felt the urge to rebrand your business or logo then you're going to want to listen to this because I'm going to give you 5 signs that it's time for a rebrand. Stick around for the end where I'm also going to give you one big tip for rebranding success!
// Links mentioned:
https://dannyand.co/scorecard/
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LINKEDIN https://www.linkedin.com/company/dannyandco/
// Work with me:
https://dannyand.co
hello@dannyand.co
Thanks for watching, Danny&co
Brand Spot #5 - Rebrands Everywhere
This week on the Brand Spot, rebrands EVERYWHERE!!
This is a really good sign, it means that the world is waking up to the fact that the way we communicate, behave and buy has changed
In this episode:
Pinterest's rebrand to capture the scroll-fest audience they've build - https://lnkd.in/dj_yUM3
Calendly's rebrand with a visual metaphor - https://lnkd.in/dWQ8n_U
John Lewis & Partners new basics range 'ANYDAY' - https://lnkd.in/dsY23CH
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews.From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
Connect with Danny&co. on Linkedin, Facebook, Instagram, Twitter Connect with Danny on Linkedin, Facebook, Instagram, Twitter
7 Reasons NOT to Invest in your Brand
As a branding company, we would always promote the fact that you need to do branding, wouldn't we? Or would we? In this podcast, you're going to learn 7 reasons why you should NOT invest in your brand!
Mentioned in this episode:
https://dannyand.co/scorecard/
https://dannyand.co/the-million-pound-logo/
https://www.solo60.com/
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews.From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
Connect with Danny on Linkedin, Facebook, Instagram, Twitter
Brand Spot #4 - Controversial Edition
We get a bit controversial in this weeks brand spot 😬 I’m nervous...
Currys PC World Dixons Carphone 😤 finally sort their life out. Born Free Foundation & Aardman get a captive audience with their animal lockdown campaign. Plus we discuss authenticity and racial archetypes in branding.
Mentioned in this episode:
https://www.marketingweek.com/currys-carphone-warehouse/
https://www.branding.news/2021/05/13/tbt-our-lockdown-experiences-make-us-reflect-on-animal-captivity/
https://www.branding.news/2019/10/03/you-wouldnt-hurt-an-innocent-cub-would-you/
https://www.branding.news/2021/05/13/neales-sweet-n-nices-packaging-reflects-its-caribbean-roots/
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews.From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
Connect with Danny&co. on Linkedin, Facebook, Instagram, Twitter
Connect with Danny on Linkedin, Facebook, Instagram, Twitter
The secret to creating an Original Brand
All the best ideas are taken, or are they?
// Links mentioned:
https://dannyand.co/scorecard/
// Follow me on:
INSTAGRAM https://www.instagram.com/dannyand.co/
FACEBOOK https://www.facebook.com/dannyandco.d...
TWITTER https://twitter.com/danny_andco
LINKEDIN https://www.linkedin.com/company/dann...
// Work with me:
hello@dannyand.co
Thanks for listening,
Danny&co
Brand Spot #3 - Mental Health Awareness Week
This week on Brand Spot, what do lockdowns, mattresses and cock(erel)s have in common?
// Links mentioned:
https://www.bbc.co.uk/news/health-57013126
https://www.branding.news/2021/05/11/well-rested-rooster-spreads-the-joy-of-having-a-good-nights-sleep/
https://www.discoveryourbounce.com/publishing/
// Products mentioned:
https://www.amazon.co.uk/dp/B07V29V7DN/ref=dp-kindle-redirect?_encoding=UTF8&btkr=1
// Follow me on:
INSTAGRAM https://www.instagram.com/dannyand.co/
FACEBOOK https://www.facebook.com/dannyandco.design
TWITTER https://twitter.com/danny_andco
LINKEDIN https://www.linkedin.com/company/dannyandco/
// Work with me:
https://dannyand.co
hello@dannyand.co
Thanks for listening,
Danny&co
Brand Spot #2 - Storytelling
This week on Brand Spot we're having story time!
// Links mentioned:
https://www.youtube.com/watch?v=E2rAX...
https://www.thedrum.com/news/2021/05/...
https://www.branding.news/2021/04/29/...
// Follow me on:
INSTAGRAM https://www.instagram.com/dannyand.co/
FACEBOOK https://www.facebook.com/dannyandco.d...
TWITTER https://twitter.com/danny_andco
LINKEDIN https://www.linkedin.com/company/dann...
// Work with me:
hello@dannyand.co
Thanks for listening,
Danny&co
Brand Spot #1 - Abrdn Rebrand
This week on Brand Spot, let's talk about the Standard Life Aberdeen rebrand!
// Links mentioned:
https://www.bbc.co.uk/news/business-5...
// Follow me on:
INSTAGRAM https://www.instagram.com/dannyand.co/
FACEBOOK https://www.facebook.com/dannyandco.d...
TWITTER https://twitter.com/danny_andco
LINKEDIN https://www.linkedin.com/company/dann...
// Work with me:
hello@dannyand.co
Thanks for listening,
Danny&co
009 What is a simple way to increase my prices?
Today's question comes from a live 'Ask Me Anything' on Facebook and Linkedin where there was a question around increasing prices and as Black Friday is tomorrow I thought it would be topical.
Today's question is: What is a simple way to increase my prices?
If you have a question to help you start, grow, and scale your business, head over to dannyand.co/podcast to record and send your question in. It's not only a great way to promote your business but it also helps other business owners who may have had a similar question to you.
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews.
From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
Connect with Danny on Linkedin, Facebook, Instagram, Twitter
008 How can I start more meaningful conversations?
Today's question comes from some workshops I have been doing recently around pattern interruption, getting attention and how to have more meaningful conversations.
Today's question is: How can I start more meaningful conversations?
If you have a question to help you start, grow, and scale your business, head over to dannyand.co/podcast to record and send your question in. It's not only a great way to promote your business but it also helps other business owners who may have had a similar question to you.
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews.
From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
Connect with Danny on Linkedin, Facebook, Instagram, Twitter
007 Should I brand myself or my company?
Today's question is from Julie Farmer who owns MyPA Virtual Services who specialises in book publishing. You can find her at mypavirtualservices.com.
Nigel's question is: How do you engage with a non-tech person and sell a tech detailed product?
If you have a question to help you start, grow, and scale your business, head over to dannyand.co/podcast to record and send your question in. It's not only a great way to promote your business but it also helps other business owners who may have had a similar question to you.
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews.
From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
Connect with Danny on Linkedin, Facebook, Instagram, Twitter
006 How do you engage with a non tech person and sell a tech detailed product?
Today's question is from Nigel Jones, Managing Director of HostingIT4U. Nigel also owns the Cloudhappi brand, a company changing the future of IT for schools across the UK. You can find him at cloudhappi.com.
Nigel's question is: How do you engage with a non-tech person and sell a tech detailed product?
If you have a question to help you start, grow, and scale your business, head over to dannyand.co/podcast to record and send your question in. It's not only a great way to promote your business but it also helps other business owners who may have had a similar question to you.
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews.
From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
Connect with Danny on Linkedin, Facebook, Instagram, Twitter
005 How can entrepreneurs take advantage of sonic branding?
Today's question is from Laura Pearman. She's a photographer and influencer brand manager. You can find her at laurapearman.com.
Laura's question is: How can entrepreneurs take advantage of sonic branding?
This episode also sees the debut of our Sonic Branding at Danny&co. where we worked with the talented Luke Wilcoxson to create. Go check him out at LikeWilcoxson.com
If you have a question to help you start, grow, and scale your business, head over to dannyand.co/podcast to record and send your question in. It's not only a great way to promote your business but it also helps other business owners who may have had a similar question to you.
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews.
From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
Connect with Danny on Linkedin, Facebook, Instagram, Twitter
004 How do I reflect two different areas of my business in my brand?
Today's question is from Edina Spink. She's an interior designer harnessing Feng Shui at The Purposeful Place You can find her at thepurposefulplace.com
Edina's question is: When your business provides a solution using two different tool sets, like in my case, interior design and feng shui, how should that be reflected in branding?
If you have a question to help you start, grow, and scale your business, head over to dannyand.co/podcast to record and send your question in. It's not only a great way to promote your business but it also helps other business owners who may have had a similar question to you.
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews.
From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
Connect with Danny on Linkedin, Facebook, Instagram, Twitter
003 Should I change my name if it’s trademarked in another country
Today's question is from Karen Wood. Karen runs SystemiseMe, a systems and automation company working globally.
Karen’s question is: Should I change my name if it’s trademarked in another country?
If you have a question to help you start, grow, and scale your business, head over to dannyand.co/podcast to record and send your question in. It's not only a great way to promote your business but it also helps other business owners who may have had a similar question to you.
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews.
From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands. Connect with Danny on Linkedin, Facebook, Instagram, Twitter
002: Re-branding all at once or piece-by-piece
Today's question is from Estelle Keeber founder of Immortal Monkey. You can find Estelle on Instagram @immortalmonkeyofficial
Estelle's question is: What's your top tip for re-branding - all at once or slow and steady?
If you have a question to help you start, grow, and scale your business, head over to dannyand.co/podcast to record and send your question in. It's not only a great way to promote your business but it also helps other business owners who may have had a similar question to you.
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews.
From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
Connect with Danny on Linkedin, Facebook, Instagram, Twitter
001: What influences buying decisions?
Today's question is from Millie Jay Powell. She's a freelance designer at MJP Multimedia. You can find her at mjpmultimedia.co.uk.
Millie's question is: What is one of the key influences in consumer decision making when making a purchase?
If you have a question to help you start, grow, and scale your business, head over to dannyand.co/podcast to record and send your question in. It's not only a great way to promote your business but it also helps other business owners who may have had a similar question to you.
'The Answer is Brand' has been bought to you by Danny&co. and is presented by Danny Matthews.
From running a tattoo shop at 18 to becoming the first mortgage advisor to digitise the mortgage application process, Danny has a natural story-telling ability that he uses to solve real business problems with creative design and branding. Through his company Danny&co. and his trademark process Brand Confidence® he has helped launch some of the most exciting and innovative brands of tomorrow by getting their products into the right hands.
Connect with Danny on Linkedin, Facebook, Instagram, Twitter