Blogger Union Radio
By The Blogger Union
Tune in for weekly episodes every Monday and Wednesday to learn about brand partnerships, social media strategy, email marketing, photography, SEO, building your website, and much more.
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Blogger Union RadioSep 20, 2021
S1E30: Different Ways of Monetizing Your Brand, Blog, and Social Media
Join us and Breanna Pair from Thrive as we discuss why it’s important to have different income streams. We’ll talk about some of the ways you can earn money with the brand you’ve built with your blog and content creation.
*** LINKS MENTIONED: ***
1. FLODESK: https://flodesk.com/c/THEBLOGGERUNION
2. RewardStyle (LikeToKnow.It): https://rewardstyle.com
3. ShareASale: https://www.shareasale.com
4. Commission Junction: https://www.cj.com
5. Impact: https://app.impact.com
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E29: Influencer Marketing Contracts
No matter how small the partnership, we always recommend you have a written agreement between the content creator and the brand. Whether you are an influencer, brand, or small business a contract will protect you during a collaboration. A written agreement also provides clarity by detailing the responsibilities of each party.
Join us and Crystallace Fenn, from The Lawyer Next Door, as we discuss what you should include in your contract. Level-up your professionalism and avoid miscommunications with a contract that protects you on your next brand collaboration.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
*** LINKS: ***
1. Crystallace Fenn Legal Boutique: https://heycrystallace.com/ref/thebloggerunion
2. Crystallace Fenn Legal Boutique Discount: BLOGGERUNION15
3. How To Pitch Brands: https://thebloggerunion.com/pip
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E28: Getting More Saves on Pinterest
Are you posting on Pinterest and not getting any traction? Level-up your Pinterest strategy to get more saves and clicks on your pins, leading to more traffic to your blog or website. Join us and Alisa Meredith, Marketing Manager at Tailwind, as we discuss tips to get more engagement on Pinterest. You'll learn:
- what Pinterest users are looking for
- how to optimize your pins so they show up on search
- what Pinterest thinks is spammy and will get you suspended
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E27: How To Work With an Influencer Manager or Agent
What does an influencer manager do and do you need one? Many influencers sign with managers to help grow their careers and land brand deals. But there are several things you should know before signing with a manager and red flags to look out for. Does a manager or agent help with contract negotiations? What else do they do? When are you ready to start looking for a manager? Join us and Cristy Clavijo-Kish from Talento Unlimited as we discuss these topics.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E26: PR 101 - Learning To Think Like a Publicist
Most brands leave influencer marketing to their PR department. Learn to think like a PR professional to better understand what brands want to achieve with influencer partnerships.
Join us as we discuss PR with Marcia Gomez, president of Canvas Communications. We'll discuss creating narratives and telling stories. How to craft your own story or build on a story in the news. How to research what a brand's communication strategy to craft your ideas when pitching brands. How to find a brand's target audience and why that's important.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E25: How To Monetize Your Recipes & Food Photography
Join us and Alejandra Graf from Piloncillo&Vainilla as we discuss how to create and monetize foodie content. You'll learn how to offer your services of food photography and recipe creation as a monetization stream.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E24: Legal Mistakes to Avoid as Content Creators, Bloggers, or Influencers
It's important to know the rules of running a business before starting a content creator business. Join us and Jacqueline Garcia-Arteaga, Esq. as we discuss potential legal pitfalls in your influencer/content creator career. Some of the things we'll talk about include: What is a business entity and do you need one? When picking a brand name or a blog name, how can we search if others are using that name? Business finances, taxes, and paying yourself - what do you need to know? Check in to see if you are running your business properly.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E23: Writing - How To Tell a Story
As a content creator you write a lot: blog posts, social media content, emails, pitches, books, etc. Is your writing connecting with your audience? Use compelling stories to move your readers to engage with your content and become invested in your work.
Join us and writer Aaron John Curtis as we discuss how to tell a story effectively, what makes a good story, and what is the storytelling process.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E22: Getting Started With Clubhouse
Join us and Vivian Olodun as we discuss Clubhouse and how to use it to grow our reach, network, and brand. This new drop-in audio chat is growing quickly. Learn about Clubhouse and how to make the most of this new social network.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E21: Networking With Intention
Learn about the power of your connections and how to network to make your dreams and goals a reality. Are you not quite sure what you're supposed to do when you attend a networking event? Do you have an idea for a collaboration and don't know how to make it a reality? Networking is a powerful tool to meet potential clients, collaborators, mentors, and so much more. Don't miss out on the perfect opportunity to meet your next investor, brand partner, or blogging best friend.
Join us as we discuss how to network with intention with Janie Flores from Buena Vida Media. You'll learn how to break the ice and prepare to pitch your idea on the spot without networking burn out.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E20: Taking Photos of Yourself Using a Tripod
Stop waiting for your photographer to take gorgeous photographs for your social media or blog. Learn how to take flattering and beautiful photos of yourself using a tripod with Shelby from http://shelbyjolly.com & https://instagram.com/shelby.jolly. We discuss the following:
- What equipment you will need to make your photoshoots a one person show.
- How to plan a tripod photoshoot.
- Tips & tricks to get beautiful and flattering photos.
- Things to keep in mind when using a tripod and going on photoshoots solo.
TOOLS MENTIONED DURING WEBINAR:
1. Apple Lightning to SD Card Camera Reader
2. Tripod
3. Ring Light with Phone Holder
4. Canon EOS Rebel T7 DSLR Camera with 18-55mm Lens
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E19: How To Become a Paid Freelance Writer
Do you want to write for publications like Forbes and Condé Nast Traveler? Learn how to get your articles published and start a freelance career. Join us and Amber Love Bond as she shares her story of how she started contributing articles for local blogs and now is a dining contributor for Forbes.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E18: What To Do When Your Website Gets Hacked
What if your website got hacked? We hope that never happens to you.. Unfortunately, it happens a lot. It happened to member @soveryjo. Join us as we discuss how she got hacked, how she fixed it, and what she learned to protect her website.
Malcare Plugin (affiliate link): https://malcare.com?src=92EF33
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E17: Creating Instagram Graphics With Canva
Click here to get your free Canva account and follow along: https://canva.7eqqol.net/LMgvV
Do you feel like you're always struggling to create content for your Instagram account? Learn how to create beautiful images for your feed and IG stories using Canva. It's easy! Join us and Stephanie, from I Am Her After, as we go through the basics of using Canva. Follow along and learn how to create eye-catching graphics to keep your social media channels updated with fresh, new content.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E16: The Secret to Growing a Successful Newsletter
What are you emailing your newsletter subscribers? Learn the secret behind a successful newsletter that you can monetize and grow full of engaged subscribers. Join us, and Elisabeth Huijskens from The Gumption Edition, as we discuss how to grow your mailing list with intention. We'll talk about the importance of having a consistent newsletter, the different elements to include in your emails, and what the heck you should write about in those emails.
LINKS:
1. Elizabeth's Instagram: instagram.com/elisabethhuijskens
2. Flodesk Discount Link: We talk about sharing a link to join Flodesk at $19/month with a free month to test it out. That's a 50%OFF discount for life using this affiliate link: https://flodesk.com/c/THEBLOGGERUNION
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E15: Instagram Growth and Engagement What Is Working Today
Are you frustrated with your Instagram account lately? What seemed to work last year isn't giving you the same results. Are you receiving less likes and engagement on your content? Are your followers shrinking instead of growing? Join us and Claudia Caminero as she shares what techniques are working for her to keep her audience engaged on Instagram. Bring all your Instagram questions! We'll talk about IG posts, stories, IGTV, reels and more.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E14: How to Grow Your Reach & Traffic with Pinterest
Are you harnessing the power of Pinterest? Pinterest is a social media network that people use as a visual search engine. Learn the secret to attracting more customers to your website or growing your audience on Instagram using Pinterest. Join us and Tennille Martinez from Ms. Virtual Maven as we learn tips and tricks to get the most our of Pinterest and grow our reach.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E13: Organizing Your Digital Life: Photo & Video Media Management
As a content creator, you are constantly generating new files: photos, videos, blog posts, etc. After a while, all those files start to take up A LOT of space on your computer and phone. If you don't have a strategy for maintaining your media, you waste time looking for files or worse. You end up deleting important files that you need in the future; or not finding that file you need because it's lost somewhere on your phone or computer. Save time and avoid unnecessary stress. Join us and Brendan Eldom Byrne as we discuss media management. You'll learn the right way to back up your content, and organize your content for editing and future projects.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E12: Getting Started with TikTok
Feeling overwhelmed about your TikTok account? Join us and Shari Medini as we discuss what works on TikTok and what doesn't. Shari will share what she's done to grow her TikTok to over 100K in just 3 months. We'll talk about why it's important to find your niche on TikTok and other topics.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E11: How To Schedule an Instagram Carousel Post
Learn how to easily schedule an Instagram carousel post using Facebook creator studio. I will show you how to create an Instagram post with multiple slides, tag other Instagram accounts on each slide, and select what date you want that Instagram carousel to be posted on your account.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E10: Establishing Meaningful Longterm Relationships With Brands - Influencer Marketing
Landing a paid brand partnership isn't easy. That's why it's important to develop long-term relationships with brands. When you build a relationship, you work with the same brand over and over again - leading to more meaningful collaborations and larger paychecks. How do you move from one-and-done brand deals to a mutually beneficial partnership? Join us and Persephone from Everyday Vogue as we discuss the steps to change your brand collaboration strategy.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E9: Working With Small Businesses as a Local Lifestyle Blogger
Lifestyle and parenting blogger Michelle Olson-Rogers of Modern Boca Mom will show us how to niche and monetize our lifestyle blogs with various streams of income. Michelle will share the steps she’s taken to work with many local brands and businesses as well as larger sponsors, including Walt Disney World, Walmart, Godiva, Lipton, Scotties Facial Tissues, Expedia Cruises and others. Learn how to think big and act local.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E8: How To LivestreamAnd Monetize
Are you livestreaming on social media? Learn how to leverage livestreaming to grow your and engage with your audience. We will also discuss how monetize your efforts from Social Media and Livestream Pro, Daphne Leblanc.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E7: Using Your Influence For Social Justice
Join us and Lutze B. Segu as we talk about how we can use our platform for positive social change. We’ll be discussing what actions we can take to combat racial injustice. Our society needs to listen and learn for real change. As influencers, we have hundreds, thousands, and sometimes millions of people who go to us for advice. We have a unique opportunity to make a real difference.
Resources:
Speaker, Lutze Segu: http://www.lutzesegu.com
Social Justice Book Club: https://coralgableslove.com/bookclub
Recommended Books:
Why Are All the Black Kids Sitting Together in the Cafeteria by Beverly Daniel Tatum
Redefining Realness by Janet Mock
Autobiography of Assata Shakur
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E6: Breaking Through Writers Block
Ever feel uninspired when attempting to write an engaging blog post or Instagram caption? Join us and educator & writer, Lia Seirotti ,as we discuss tips, tricks, and techniques to avoid the dreaded writer’s block. Learn to write without being stumped staring at a blank page and gain confidence in your writing.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E5: Adding a Theme to Your Wordpress Website or Blog
Follow along with the resource page: https://thebloggerunion.com/wp-theme/
So you built your Wordpress site, congratulations! Now you want to spruce it up a little bit so that your website matches your branding. You just have to install a Wordpress theme that matches your aesthetic and has the features you want. Don’t let the process of installing a theme for your blog overwhelm you and stop you from sharing your insights with the world. That’s right, we are going to roll up our sleeves and get it done.
Paola Mendez, the founder of The Blogger Union, will guide you through the process of installing a premium Wordpress Theme! She will take you step by step as you update your own blog. What makes a good theme? What things should you look for before buying a theme? Learn how to pick a WordPress theme like a Pro! Avoid the common pitfalls of buying WordPress themes. Whether you are building your first blog or you have an existing site, this webinar will give you the knowledge to buy the best theme for your website. You no longer have to feel hesitant about your theme.
To watch a video of this episode visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E4: Building Your Blog Using Wordpress
Step by step guide showing you how to start a blog using Wordpress. Visit https://thebloggerunion.com/how-to-start-a-blog/ to download the worksheets and follow along.
Click here to purchase Hostgator Hosting: http://partners.hostgator.com/A5yXj
What we'll cover
- What is Hosting?
- Buying Your Blog's Web Hosting - The Affordable Way
- Installing Wordpress on Your Website
- Logging in to your blog's dashboard
Next, I recommend you watch our video Wordpress 101 to learn how Wordpress works and how to customize your blog to make it your own.
To watch a video of this episode visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E3: Trademark vs Copyright and Protecting Your Brand
Did you know that as a content creator you are constantly creating intellectual property? Learn how to protect your brand and web content from intellectual property theft. Join us and attorney Serena Minott as we discuss trademarks, copyrights, and protecting your brand. We will also discuss how licensing works. What is intellectual property? How does this apply to content creators? What is the difference between a trademark, a copyright, and a patent? Can you charge a brand for using your images without permission? What is a proper disclosure for sponsored content? We’ll answer all these questions and more.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E2: Editing Instagram Photos Like A Pro
Make sure to follow along with the resource page: https://thebloggerunion.com/ig-photos
Join us and Claudia Camargo, founder of the blog Miles + Smiles and Multicultural Creative at Target, as she takes us through her process of editing photos to create an aesthetic theme for your Instagram profile. Learn what applications to use, what settings to change, and what secrets will make your photos pop. Increase engagement on social media with beautifully edited photos, attract more brand partnerships, and find more collaboration possibilities with your new photo editing skills.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.
S1E1: How To Balance Your Life & Content Creation
Do you ever feel like you just don't have time to do all the things? Are you compromising working out to get things done for your blog or social media? Do you feel like you're always playing catch up with your content? Balancing life and work isn't easy. Avoid blogger burnout by joining us and Sharonda from Sporty Mommas as we discuss how to balance all the different areas of life including taking care of ourselves, our family, our work, and our content creation. Learn how to better balance your life and your digital marketing career.
To watch a video of this conversation visit The Blogger Union YouTube Channel.
Want to be part of the live audience during our next episode? Register to become a member at thebloggerunion.com/register and you'll receive email notifications for upcoming webinars, in-person events, and other opportunities.