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The Future Report

The Future Report

By McCrindle
The Future Report is a podcast hosted by social research company, McCrindle, for anyone curious about the future. TEDx Speaker and Director of Advisory, Ashley Fell, will be sitting down with a guest each week to discuss a topic or trend that you need to know about.
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Currently playing episode

Talking all things Christmas with Sophie Renton

The Future Report

Talking all things Christmas with Sophie Renton
For the final episode of Season 1, we are talking all things Christmas! Our host, Ashley Fell is joined by McCrindle's Managing Director, Sophie Renton to discuss our research on the best and the worst Christmas gift-givers, how younger generations plan on celebrating this Christmas with some unconventional celebrations and consumerism during the festive season. 
December 21, 2021
2021 Year in review and preparing for what's next with Mark McCrindle
As the clock ticked over to 2021, many people looked forward to putting a pretty chaotic year of 2020 behind us. While it is good to have hope and optimism for the future, 2021 probably didn’t pan out as many hoped. With the Delta strain of the Coronavirus sending countries around the world into lockdown, and Australia navigating quite a different experience than that of the year before, 2021 posed its challenges. But while a lot of the year was impacted by COVID-19, other things happened too. From demographic change to political events. From social trends to consumer shifts and technology trends. We are discussing all of this in our episode today as we review the year that was and how we can prepare for what’s next.
December 14, 2021
The power of kindness with Steph Razey
Can you remember a time in your life when someone showed you an act of kindness? How about the last time you showed kindness to someone? It is universally acknowledged that it is cool to be kind, and there are lots of encouraging quotes about it.  From the ancient Greek philosopher, Aesop, who said "No act of kindness is ever wasted" to Mother Teresa who said, "Kind words can be short and easy to speak, but their echoes are truly endless", have you ever thought about why kindness is so important and how you can be more kind? In today's episode, our host, Ashley Fell sits down with McCrindle's Research Lead, Steph Razey to discuss what the research says about how kind we actually are, why kindness is so important, and what acts of kindness we want to see more of in our lives.
December 07, 2021
The renewed search for meaning with Mark McCrindle
A major event like a pandemic can cause a reassessment of life. From the 'Great Resignation' that we discussed in our last episode, to our relationships to our job, where we choose to live, and of course what we consider to be important, many aspects of our lives are being reassessed. In today's episode, our host Ashley Fell sits down with Social Researcher, Mark McCrindle to discuss what people are reevaluating in light of the pandemic, why a major event causes us to reevaluate things in our life, and how a greater sense of meaning can impact wellbeing and mental health and the future generations.
November 30, 2021
Tap & go, Black Friday and the relevance of shopping centres with Sophie Renton
When was the last time you used cash to pay for something? Were you able to save money during the pandemic? And if so, what do you plan on doing with it? Did you perhaps buy a few too many packages online during lockdown? Will you be partaking in this year's Black Friday sales? These are some of the questions Ashley Fell will be discussing in this episode and sharing the latest research, with McCrindle's Managing Director, Sophie Renton. 
November 23, 2021
Is the office dead? with Mark McCrindle
Since the beginning of the pandemic, for many, working from home has become the 'new normal'. And while it can have its challenges, the benefits seem to outweigh them. So, if people love working from home and want to continue working this way into the future, where does that leave the future of the office? In today's episode, our host, Ashley Fell, asks Mark McCrindle if the office is dead, what role it plays in the future of work, and what this means for CBDs. Mark and Ashley also discuss the 'Great Resignation' and what leaders can do about it.
November 16, 2021
The rise of the regions with Geoff Brailey
Ever heard of a 'Sea Change' or 'Tree Change'? It refers to people moving out of the big cities and into coastal or rural areas. While we were seeing this trend prior to the pandemic, COVID-19 has accelerated this in the last two years, as people increasingly work-from-home and reprioritise what is important. In today's episode, our host, Ashley Fell, sits down with McCrindle's Director of Solutions, Geoff Brailey, to discuss what is driving the rise of the regions, where people are moving, what this means for our cities, and whether it is here to stay. 
November 09, 2021
Why research eats strategy for breakfast with Mark McCrindle
Have you ever heard the phrase "culture eats strategy for breakfast"? It's a quote made famous by management guru, Peter Drucker, who was communicating the importance of workplace culture. While he wasn't saying that strategy is unimportant, he was saying that an empowering and engaging workplace culture is a surer root of organisational success. While we believe in the sentiment of this famous phrase, we have our own, slightly nerdier version, which is, "research eats strategy for breakfast". In today's episode, our host, Ashley Fell sits down with McCrindle's founder and principal, Mark McCrindle to talk about our adaptation of that famous phrase, why research is so powerful, how data can help us make decisions, and how to lead with data-driven insights. 
November 02, 2021
Wellbeing in the work-from-home era with Sophie Renton
Over the last few years, wellbeing has risen to the top of the agenda. It's one of the key challenges and opportunities that our society faces, especially when it comes to work. This became even more the case when, almost overnight, the global office-bound workforce relocated to their homes. For the first time in modern history, working-from-home became the norm. In today's episode, host Ashley Fell is joined by McCrindle's Managing Director, Sophie Renton, to talk about the work-from-home trend, how work can be a contributor to our wellbeing and practical tips for prioritising wellbeing even when working-from-home. 
October 26, 2021
Generation Alpha: The new kids on the block with Mark McCrindle
There is a generation that comprises more than 1 in 7 people. They are influencing the purchasing power of their household and are key to the future. Yet, few people have heard of them. Within the next four years, they will outnumber the Baby Boomers and most of them will live to see the 22nd century. We're talking about Generation Alpha, the current generation of children who began being born from 2010. In this episode, Mark McCrindle - the person who gave Generation Alpha their label - joins host Ashley Fell to discuss this emerging generation. 
October 19, 2021
Generations defined with Mark McCrindle
Ok Boomer, Geriatric Millennials, Smashed Avo, Generation Alpha... What do all these phrases have in common? Well, they are all about the generations. In this episode, our host, Ashley Fell, sits down with social researcher, Mark McCrindle, to define the different generations in our society, who they are and why generational analysis is so important. 
October 12, 2021
How we can predict the future with Mark McCrindle
On this first episode of The Future Report, our guest, Mark McCrindle, will be joining our host, Ashley Fell to discuss how we can predict the future. They will be addressing some of your burning questions like what is a futurist? Can we actually predict the future? How can being future focussed make you a better leader? Enjoy!
October 05, 2021