The Human Era Podcast
By Brand Humanizing Institute
This is The Human Era Podcast, a podcast dedicated to the future of humans in a world that’s increasingly dominated by technology. We discuss everything related to an era where technological innovation will help us be more of what we are - humans.
The Human Era PodcastFeb 13, 2024
How generational preferences and technology influence work culture with Toshiba’s Valérie de Haan
In this episode of the Human Era podcast, Ferry discusses the fusion of humanity and technology with this episode's guest, Válerie de Haan, Marketing Manager at Toshiba whom I met at a networking event.
We reminisce about our visit to a leisure park in the Netherlands, where we were impressed by the use of robots to support staff. This experience highlighted the delicate balance between leveraging technology and preserving human interaction.
Our conversation broadens to the impact of technology in the workplace and society. Valerie shares her valuable internship abroad, emphasizing how such experiences shape our global understanding and the importance of human connections. We also touch on the differences in work ethics across generations and the role of technology in evolving workplace dynamics.
Valerie, working in marketing at Toshiba, provides insights into integrating digital strategies while keeping customer engagement human-centric. Throughout, we stress the importance of maintaining our human essence amidst rapid technological advancements, underscoring the irreplaceable value of personal touch in both our personal lives and professional endeavors.
Why football club Panathinaikos FC sees a future in E-sports with Paraskevas Spiliopoulos
Why are E-sports so popular nowadays? There are tournaments and events that draw over 2.5 million viewers and have millions of USD in winnings. In this episode Ferry talks about E-sports and related topics with Paraskevas Spiliopoulos, head of Esports at Panathinaikos FC. What are the effects of young kids focussing on Esports and thus not joining a physical team? And how does Esports culture differ from live (physical, if you will) sports culture? Technology and innovations in general are disrupting the sports culture, experience and sports organizations. Together with Paraskevas, we discuss how that works and what the potential impact is.
Why Artificial Intelligence might be your next colleague with Julia Picazo
Does every problem need solving? And if a problem does need a solution, how can Artificial Intelligence help? I explore this topic in a very open conversation with Julia Picazo, who is educated in Psychology and is currently a Student Assistant at ErasmusX. Different cultures face different challenges. What might be a problem worth solving on one culture, might not even be a slight issue in another. If we then decide there is a problem, how should we use AI or other forms of technology without stepping over some cultural norms.
How your perspective can change vour look on what's right and wrong with Emmanuel Goffi
Who gets to decide when something is ethical and what does “being ethical” mean in the first place? Can we determine that for other people or should we consider different perspectives, cultures and norms when we determine right from wrong? I have a very insightful conversation with Emmanuel Goffi, fformer officer of the FASF and currently research associate, instructor, speaker and philosopher in technologies - especially Artificial Intelligence. Emmanuel currently holds numerous positions, including his role as the Co-Director & Co-Founder at Global AI Ethics Institute.
Emmanuel lets us think critically about our perspective and how technology has its place in problem solution, albeit it being a tool to fix problems. Learn more about Emmanuel and his work through his Linkedin at https://www.linkedin.com/in/emmanuelgoffi/
What the future of work and building careers looks like with Ryan Morgan
Are young people still interested in building long-term careers with a single company? According to Ryan Morgan, PhD candidate at the Erasmus School of Social and Behavioural Sciences, the way we view work is changing. Ryan specialises in Organizational Dynamics in the Digital Society and he sees the rise of platform workers and project minded people. No longer are people looking to commit to a company and its work environment, but more and more people are looking to work towards the freedom of choosing where to live, work and who to work for. Read more about Ryan's work at: https://www.ghostwork.org
The power of Automation and Social Psychology in 2022 with Tjan & Levi
How does Artificial Intelligence becoming creative impact the world we live in today? How do big corporations use Social Psychology on us to sell more and what is the influence of reviews on the purchases we make? I talk about these - and other - topics with returning guests Tjan Lee and Levi Nijenhuis, two entrepreneurs with a ton of experience in automation and robotization. We explore how we can defend ourselves against the impact of corporations using our own brains against us and talk about who should use automation and especially why.
Why we shouldn't fear technology as long as it's in the right hands with Marvin Kunz
What happens when Artificial Intelligence becomes more than a tool, but rather a companion? How can social media increase actually being more social and what happens when these platforms fall in the wrong (or right) hands? In this episode, Ferry Hoes talks about these topics with Marvin Kunz, Behavioral and Data scientist at Wageningen University and co-founder of TechLabs Rotterdam. Marvin wrote a blogpost about AI becoming a comparison which you can read here: https://medium.com/our-ai-companions-between-emotions-and-calculation/our-ai-companions-between-emotions-and-calculations-31f86fe5df42
How character determines your success in the food industry with Colin Knopper
Eating food is a necessary activity for humans to stay alive and healthy. However, eating food can also be a very enjoyable activity which is something Colin Knopper knows everything about. Colin is a marketing professional in the food industry and is also the co-founder of Two Hungry Bois (Instagram: @twohungrybois), a food-and catering company that strives to create great - sometimes a little crazy - food. Colin explains how they try and create an experience around food by being very personal towards their guests and how that helps them in creating fans rather than customers.
How datasets and algorithms manipulate our thoughts and behaviors with Alice Bom
Working with big sets of data is common practice in this day and age. We gather large sums of information about basically everything. From medical insights to consumer behavior and from black holes to the deep sea, we have information about everything. But how can we safely work with those giant data sets and the algorithms surrounding it, without harming the people it interacts with? And are we truly in control of our actions or has technology – and the people behind it – have ways to manipulate our thinking without us knowing? I talk about these complicated, but very interesting, topics with Alice Bom. Alice is a data scientist who worked for some of the world's biggest corporations and is now the co-founder of Mountain Platform. Alice gives us an insight into her former jobs, her look at data safety, and ways we can improve organizations using data and technology the right way.
Will decentralizing companies help humanity forward with Franziska Golibrzuch
Is decentralizing companies and platforms the solution to creating a better digital world for all humans? And how should we use algorithms in order to avoid discrimination and the spread of fake news through Social Media? I talk about these – and many other – topics with Franziska Golibrzuch, a student assistant at ErasmusX who studies politics, philosophy, and economics in Rotterdam. In this open and honest conversation, we have a hard look at the digital day and age and discuss the past, the current, and the future of technology and its impact on us all.
Why automation only works if you understand the human brain with Levi Nijenhuis and Tjan Lee
Would you feel betrayed when the "person" you were talking to online turns out to be a robot? And how do you sell a product or service in a business world that is dominated by automation and an abundance of technology? I talk to Levi Nijenhuis and Tjan Lee, two young and smart entrepreneurs who work in automation, and study its impact on humans and organizations. If you want to read the research which they refer to in this episode, send them an email at info@tingk.solutions.
How the Dutch Ministry of Infrastructure uses technology to keep us safe with Miriam Frosi
The Netherlands has roughly 5500 kilometers of asphalted highways that need to be maintained, repaired, and improved. The Dutch Ministry of Infrastructure therefore constantly seeks ways to make the roads more sustainable and eco/friendly. To accomplish that goal, they use a lot of technology, while keeping in mind the comfort and safety of us - the people driving their cars on these roads daily. I talk to Miriam Frosi, Innovation Manager at the Dutch Ministry of Infrastructure (Rijkswaterstaat) about being sustainable, dealing with transformation, and why you should sometimes just take risks and go for it!
How technology and the 9 to 5 impact our mental health with Clara Nürnberg
Technology is a true blessing and at the same time, it can be our biggest downfall. We are currently "always-on" with our laptops, tablets, phones, and dozens of social platforms. How does all this technology impact our mental health? And with all this tech and social pressure, Is it still a good idea to stick to a 9 to 5 culture when we know we're not always at our best during those 8 hours? I have a conversation with Clara Nürnberg about these - and other - topics in this week's episode. Clara is a Psychology student with an interest in the future workplace. She's done research on the impact of technology on people within organizations.
Why humans are the secret to long term growth with Jaran Vromen
Sales and customer service can be enhanced by technology, tools, and smart innovations. However, the one thing that will really set you apart in the long term is the relationships you build with clients, suppliers, and your teams. I have the pleasure to talk with Jaran Vromen about how building the right relationships can really grow a business in the long run, how skills and character can prove more valuable than just your education and we have a quick look at the potential of NFTs for companies.
How we humans should control the influence of technology with Ryan Morgan
What do we want our relationship with technology to be like? Human skills and technological innovations can be a match made in heaven. The only caveat is that humans should be the agents deciding which way technology goes. I talk about this and many other topics with Ryan Morgan who’s working on a project called Ghost work (https://www.ghostwork.org/). Ryan is a PhD student at Erasmus University Rotterdam who is researching the relationship between digital labor working conditions and the wellbeing of crowdworkers in Europe.
If you want to learn more about Ryan and his work, visit his profile at: https://www.researchgate.net/profile/Ryan-Morgan-8
Space exploration, human emotions and social media with Kasia Nowak
Why brands need an open mind on innovation to survive with Funs Jacobs
Technology is going to change the way brands and their fans interact, create and live their lives. I talk with Funs Jacobs about Branding, Web3.0, the meaning of empathy, and how the power of organizations is shifting with each new innovation. There will be fewer gatekeepers of creations and products and more power to the innovators themselves. Funs is an expert on Branding and Creative Strategy, an investor, and has worked with some of the most innovative and fast-moving brands to date.
Funs suggests to also listen to: https://podcasts.apple.com/nl/podcast/bankless/id1499409058?i=1000540354179
Funs on LinkedIn: https://www.linkedin.com/in/funsj/
Ferry on Linkedin: https://www.linkedin.com/in/ferryhoes/
Stay tuned & stay human!
An Introduction Into the Human Era (Podcast)
A warm welcome to the Human Era Podcast. In this brief pilot, Ferry explains why we're not only living in the 4th Industrial Revolution but even more so in the Human Era. Technology can enhance our jobs and lives in ways we cannot even imagine right now. This Podcast will be a place where we invite interesting guests to talk about their views on humans, technology, and everything that sits in between.
Stay Tuned and Stay Human!
The Host on Twitter: @ferryhoes
For more about the intersection of Humans and Technology go to: https://brandhumanizing.com