The Inspired Brew

In this episode of The Inspired Brew, I go over the transformative power of brand archetypes and how you can leverage these timeless personalities to create a marketing strategy that feels authentic, memorable, and irresistible to your dream clients. 

Through real-world examples, practical strategies, and a step-by-step approach to uncovering your own archetype, you'll learn how to infuse your brand essence into every touchpoint and create an unforgettable experience for your audience.

Tune in now to unlock your brand's superpower and start harnessing the power of archetypes for your business growth.

Resources mentioned:

In this episode, we explore the potential of e-commerce with Showit websites. 🥂

I'll also walk over one of the most important parts: creating a cohesive brand journey and providing a seamless customer experience.

We will also take a peek at different e-commerce options, such as WooCommerce, Thrivecart, Shopify Starter, and SendOwl, and how each can be integrated into a Showit website.

I highly encourage you to view your shop as more than just a collection of products and to consider it as an opportunity to provide even more value than what your site already does, and create passive income of course!

Main takeaways:

✅ E-commerce with Showit websites offers flexibility and the ability to create a cohesive brand journey.

✅ Different e-commerce options, such as WooCommerce, Thrivecart, Shopify Starter, and SendOwl, can be integrated into Showit websites.

✅Understanding your audience's desires and pain points is crucial for tailoring the shop and creating a connection.

Discover why understanding your customers' unique paths is the key to driving business growth. In today’s episode, we challenge the traditional ideal client avatar concept and dive deep into understanding your customer journey. 

Learn how to create a customer journey map that guides your customers seamlessly, providing personalized experiences that leave a lasting impression. Unveil the secrets of customer satisfaction, loyalty, and how to make impactful changes along the journey. 

Get ready to transform your business by understanding and embracing the power of the customer's journey!

Resources mentioned:

In this episode, I delve into the debate between Showit and WordPress. Being a branding web designer, I've had clients come to me with the dilemma of choosing between the two platforms.

I'll be sharing my insights on the benefits of using Showit and some useful tips for utilizing WordPress for certain features. Like if you're looking to set up a high-complexity level e-commerce site, I recommend using WooCommerce (which we can absolutely use with Showit!)

So if you're looking for expert advice on how to choose the right platform for your website needs, make sure to tune in!

Welcome to The Inspired Brew! In this episode, I’m diving into the world of website design and optimization for small businesses in the creative industry. From clear and relevant contact forms to on-page SEO and mobile optimization, I'm covering everything you need to know to create a website that not only looks great but also drives conversions and helps you grow your business.

Here's what you can expect to learn in this episode:

• Why having a clear and relevant contact form is essential for potential customers to get in touch with you

• Nine website design best practices that can improve the user experience and potentially lead to increased sales

• The importance of consistent branding, mobile optimization, and understanding your target audience

• Tools such as Ubersuggest and Showit can aid website optimization and help you stand out in search engine results pages

• The importance of testing your mobile site to ensure that it’s user-friendly and delivers a positive experience to your visitors

So grab your favorite brew, sit back, and join me as I explore the exciting world of website design and optimization. Tune in to discover how optimizing your website can bring in more leads and increase your conversion rate. Don't forget to hit the subscribe button for more tips and tricks to help you grow your business. Cheers!