The Learning Esthetician
By Naomi Alexis
The Learning EstheticianApr 25, 2024
Lesson 4.2 | "Six Figure this, Six Figures That"
In this episode of The Learning Esthetician, it's all about demystifying the path to six figures in esthetics. As your guide, Naomi Alexis dives into the nuances of achieving financial success in our beloved skincare world.
Get ready for candid conversations, practical insights, and a healthy dose of Naomi's signature warmth and wisdom. Whether you're dreaming of hitting that six-figure milestone or navigating the complexities of profitability, this episode is your roadmap to your beautiful reality.
Join Naomi Alexis as she liberates you to embrace your journey and make your esthetics business shine brighter than ever before.
Lesson 401: I QUIT, quitting.
In this episode of The Learning Esthetician, I share my raw journey of bouncing back from setbacks and my fierce dedication to never give up. Join me as I dive deep into the power of shedding past burdens, hitting the reset button, and charging back into the game, ready to conquer whatever challenges come my way. The Learning Esthetician isn't just about gaining knowledge; it's about nurturing the soul of estheticians, prioritizing wellness, mental health, and mastering the art of business. Let's journey together toward growth and empowerment!
Let's Connect @charm_theskinchick
Lesson 310: 3 Tips to grow your business that I am tired of hearing, but I'm still going to try.
Welcome to "The Learning Esthetician," the ultimate podcast for aspiring and experienced estheticians, skincare enthusiasts, and those on a journey to wellness through the art of self-care.
In this episode of "The Learning Esthetician," we dive headfirst into a topic that many in the esthetician industry can relate to. We all know that growing our business is essential, and there are certain tips and strategies that seem to be on repeat in the world of entrepreneurship. These three tips have been heard countless times, yet we've all wondered if they can still hold potential for our unique journey.
Connect with me:https://linktr.ee/ratedlexx_theskinchick
Lesson 307: The Skinny on Skin Script - Moisturizers
In this episode of "The Learning Esthetician," we're wrapping up our "Skinny on Skin Script" series, and today's focus is on moisturizers. No homework assignments for you this time; simply review the previous episode and feel free to DM me with any questions or insights.
As we conclude this series, I'd love to hear your thoughts on what our next lesson should be. What series do you think we should dive into next? Your input matters, so share your suggestions!
Before we part ways, I encourage you to visit Skin Script's page and explore their fantastic products at www.skinscript.com. They offer a wide range of skincare solutions that could be beneficial for your spa and your clients.
Lesson 309: 3 Tips to Grow your business as an Esthetician 2 of 68
About This Episode:
"Welcome to another exciting episode of 'The Learning Esthetician.' Today, we've packed a wealth of knowledge into a single episode, covering the art of running Instagram Ads and hosting engaging free workshops for your esthetics business. Whether you're a seasoned esthetician or just starting on your journey, there's something here for everyone. Stay tuned for valuable insights that can truly transform your business."
How to Connect with Lexx:
I love staying connected with my amazing listeners and fellow estheticians. If you want to dive deeper into the content we've covered today, be sure to follow me on Instagram at @ratedlexx. That's where you'll find behind-the-scenes insights, extra tips, and more.
Study Guide and Homework:
For those of you who want to take your learning even further, I've prepared a study guide and homework assignments for this episode. These resources will help you implement the strategies we've discussed. To get your hands on the study guide, simply send me a direct message on Instagram with the keyword 'guide,' and I'll make sure you receive it.
Stay in the Loop:
Don't miss out on any of the fantastic content we have coming up. Stay connected with my business page at @charmbeautyandesthetics for updates on my services and products. And if you're interested in more in-depth professional insights, follow my professional page at @charm_theskinchick
Lesson 308: 3 Tips to Grow your business as an Esthetician 1 of 68
In this episode of the "Learning Esthetician" podcast, hosted by Ratedlexx_Theskin Chick, the Head Skintellectual, we're diving into the world of marketing for aspiring estheticians. As a spa owner, esthetician, and mental health and wellness advocate, Ratedlexx_Theskin Chick is here to share valuable insights to help you kickstart your esthetician career.
We'll explore the importance of building a professional website that showcases your services and expertise, as well as how to effectively share before-and-after photos of your clients to demonstrate your skills.
Additionally, we'll discuss the power of writing informative blog posts about skincare tips, product recommendations, and industry trends to establish yourself as an authority in the field.
Join us as we empower and equip you with the knowledge you need to thrive in the competitive skincare industry. Stay tuned, take notes, and don't forget to follow Ratedlexx_Theskin Chick on Instagram at @charm_theskinchick and @ratedlexx for even more expert insights and updates.
Lesson 306: The Skinny on Skin Script Toner and Serum Edition
In this episode, we're going to demystify the essential components of script toners and serums. Whether you're an aspiring esthetician or a skincare enthusiast, this episode is packed with valuable information. We'll discuss the specific roles these products play in your skincare routine, uncover the key ingredients to look out for, and provide expert guidance on choosing the right toners and serums tailored to your unique skin type.
Get ready to enhance your skincare knowledge and elevate your routine as we share our insider tips and recommendations. We're all about helping you achieve radiant, healthy skin.
Remember to subscribe, rate, and review "The Learning Esthetician" on your preferred podcast platform to stay up-to-date with the latest skincare insights. If you have any questions or topics you'd like us to explore in future episodes, reach out to us via our website or on social media. Let's embark on this journey to unlock the secrets to stunning skin.
This description focuses exclusively on skincare and should align well with the theme of your podcast, "The Learning Esthetician." Feel free to adapt it further to match your podcast's style and preferences.
Lesson 305: The Skinny on Skin Script: Exfoliator Edition
Welcome back to the Learning Esthetician Podcast! In my latest episode, titled "The Skinny on Skin Script: Exfoliator Edition," I'm diving deep into the world of exfoliation. If you're passionate about skincare or on a quest to achieve that radiant glow, this episode is a must-listen. Exfoliation is a key component of any effective skincare routine, and in this episode, I'm breaking down the ins and outs of various exfoliators. From chemical exfoliants like alpha hydroxy acids (AHAs) and beta hydroxy acids (BHAs) to physical exfoliants such as scrubs and brushes, I'll explore how these products work and who they're best suited for. But that's not all – I have a special offer for you! If you want to dive even deeper into the world of skincare and access my exclusive study guide and homework lesson to accompany this episode, simply DM me the phrase "Don't Hate, Exfoliate" on Instagram at @ratedlexx.
Lesson 304: The Skinny on Skin Script: Cleanser Edition
Welcome to the Learning Esthetician Podcast! In this episode, titled "The Skinny on Skin Script: Cleanser Edition," we take a deep dive into the world of skincare cleansers. Whether you're an aspiring esthetician, a skincare enthusiast, or just someone who wants to learn more about taking care of their skin, this episode is packed with valuable information.
I'll guide you through the specifics of different cleansers, their unique properties, and the key ingredients that make them effective. From the Pomegranate Antioxidant Cleanser to the Raspberry Refining Cleanser, you'll gain a comprehensive understanding of how these products can benefit your skin.
But that's not all! To help you master the art of skincare, I have prepared a study guide and homework lesson. If you're eager to get your hands on these resources, simply DM "Cleansers" to @ratedlexx on Instagram and follow my dedicated skincare page @Charm_theskinchick on Instagram.
Join us in unraveling the secrets of healthy, radiant skin. Don't forget to follow and subscribe for more insightful episodes on esthetics and skincare.
Your journey to becoming a skintellectual starts here!
Stay tuned and stay fabulous!
Lesson 303: The Skinny on Skin Script
In this enlightening episode of "The Skinny On Skin Script," we delve deep into the world of skincare mastery with your host, Charmaine, a.k.a. "Charm_theskinchick." Get ready to uncover the secrets, strategies, and success stories behind one of the industry's trailblazing brands – Skin Script Skincare.
**Episode Highlights:**
- Learn the captivating story behind Skin Script's inception and how a group of visionary aestheticians transformed their passion into a skincare movement.
- Explore the three foundational pillars that have propelled Skin Script to the forefront of the industry: Outstanding Products, Exceptional Customer Service, and Invaluable Education.
- Dive into the treasure trove of Skin Script's product range, from cleansers to enzymes, and discover the science that drives their potency and effectiveness.
- Debunk myths surrounding sensitive skin and uncover the art of personalization, a hallmark of Skin Script's approach.
- Hear real testimonials from skincare professionals whose practices have been revolutionized by Skin Script's transformative power.
- Gain insight into the professional growth opportunities that Skin Script provides, from training programs to collaborations with regional representatives.
**Your Next Steps:**
Feeling inspired after this masterclass on Skin Script? Charm_theskinchick invites you to take the next steps toward becoming a skincare virtuoso:
1. **Homework and Study Guide:** Ready to put your newfound knowledge into action? DM "The Skinny On Skin Script" to Charm_theskinchick to receive your personalized homework lesson and study guide. Elevate your skincare game with practical exercises and reflections.
Lesson 302: One Staaarrr??? - Handling Negative Reviews with C.A.R.E
In this episode of "The Esthetician's Journey," we delved into the essential skill of responding to negative reviews with grace and responsibility. As estheticians, we explored the impact of negative feedback on our businesses and learned how to analyze reviews constructively. We practiced the C.A.R.E. approach, which stands for Compassion, Acknowledgment, Resolution, and Empowerment, to craft thoughtful responses to dissatisfied clients.
The homework assignment further solidified our knowledge as we engaged in case studies using the C.A.R.E. approach, sought private resolutions for specific scenarios, and brainstormed ways to turn negative feedback into positive change. Role-playing exercises enabled us to refine our response skills and focus on empathetic communication.
By completing the action plan, we committed to improving our services based on client insights, embracing each review as an opportunity for growth. Throughout the episode, we discovered that negative reviews, when handled professionally, can actually build trust with our audience and contribute to a positive reputation.
Follow our hosts on TikTok: @Ratedlexx_ and Instagram: @Ratedlexx, and @Charm_theskinchick for more beauty and skincare insights. Join us next time on this Esthetician's Journey as we continue to explore the fascinating world of beauty and self-care.
Lesson 301:Nurturing Your Inner and Outer Glow: A Holistic Approach
In this episode of "Nurturing Your Inner and Outer Glow," we delve into the importance of holistic self-care for estheticians and beauty enthusiasts. Our host shares valuable insights and practical tips on nurturing your mental, spiritual, and physical well-being. Discover how these three pillars intertwine and learn how to create a balanced lifestyle that supports your overall health and radiance.
To complement the episode, we have prepared an exclusive Homework Lesson that you can download and personalize to suit your self-care needs. This lesson will guide you through a self-care assessment, help you create a personalized self-care routine, and provide strategies for setting boundaries and saying no when necessary.
To access your Listener Download, DM " Inner Glow" to Charm_theskinchick on Instagram or find her on YouTube at Becoming Naomi Alexis.
Charm_theskinchick, a renowned esthetician and self-care advocate, will gladly provide you with the Homework Lesson in PDF format.
By engaging with this homework, you can actively apply the principles discussed in the episode and take intentional steps toward nurturing your inner and outer glow.
Remember, self-care is not a luxury but a vital part of living a fulfilled and balanced life. Embracing holistic self-care practices can positively impact your mental well-being, spiritual connection, and physical vitality. Take this opportunity to invest in yourself and prioritize your own well-being.
Lesson 9: Build a Business Plan| Products and Services.
In this episode we continue the "Build a Business Plan" Series, focusing on Products and Services
This section expands on the basic information about your products and services included in the Executive
Summary and Company Description. Here are some items to consider:
1. Your company’s products and/or services: What do you sell, and how is it manufactured or
provided? Include details of relationships with suppliers, manufacturers and/or partners that are
essential to delivering the product or service to customers.
2. The problem the product or service solves: Every business needs to solve a problem that its
customers face. Explain what the problem is and how your product or service solves it. What are its
benefits, features and unique selling proposition? Yours won’t be the only solution (every business has
competitors), but you need to explain why your solution is better than the others, targets a customer
base your competitors are ignoring, or has some other characteristic that gives it a competitive edge.
3. Any proprietary features that give you a competitive advantage: Do you have a patent on
your product or a patent pending? Do you have exclusive agreements with suppliers or vendors to
sell a product or service that none of your competitors sell? Do you have the license for a product,
technology or service that’s in high demand and/or short supply?
4. How you will price your product or service: Describe the pricing, fee, subscription or leasing
structure of your product or service. How does your product or service fit into the competitive
landscape in terms of pricing—are you on the low end, mid-range or high end? How will that pricing
strategy help you attract customers? What is your projected profit margin?
Include any product or service details, such as technical specifications, drawings, photos, patent documents and
other support information, in the Appendices.
GET THE BUILD A BIZ PLAN WORKSHEET IN OUR STUDY GROUP
Join the shows Community : The Learning Esthetician - Study Group.
IG:Ratedlexx_theskinchick
YouTube: https://youtube.com/user/anadams09
Lesson 8.4|Company Description - Let's wrap this up shale we!
A company mission description is the company description section of your business plan is typically the second section, coming after the executive summary. The company description outlines vital details about your company, such as where you are located, how large the company is, what you do, and what you hope to accomplish.
Company name: The official name of your business as registered in the state where you do businessType of business structure: Sole proprietorship, LLC, partnership, or corporation
Ownership/management team: Names of the key people behind the company
Location: Where is the company headquartered?
Company history: When was the business started? What inspired you to start the business? What need does your company fulfill?
Mission statement: A clear statement that represents the purpose of your company
Products/services and target market: A brief overview of what you plan to sell and to whom
Objectives: An outline of what you want to accomplish in the immediate future based on the data in the rest of the business plan as well as future growth goals
Vision statement: A statement about how you envision the future of the company.
The show will now air Weekly on Wednesdays!
GET THE BUILD A BIZ PLAN WORKSHEET IN OUR STUDY GROUP
Join the shows Community : The Learning Esthetician - Study Group.
IG:Ratedlexx_theskinchick
YouTube: youtube.com/user/anadams09
Lesson 8.3| Company Values
Lesson 8.2:Build a Business Plan Series|Mission Statement
In this episode we continue the "Build a Business Plan" Series. Let's workshop our Company Mission Statement.
A company mission statement is a concise explanation of the businesses reason for existence. It describes the organization's purpose and its overall intention. It informs employees, customers, investors, vendors and the public of your company's purpose and helps to align like minded individuals and companies. It is a brief message to explain your business passion, fire and desire.
GET THE BUILD A BIZ PLAN WORKSHEET IN OUR STUDY GROUP
Join the shows Community : The Learning Esthetician - Study Group.
YouTube: https://youtube.com/user/anadams09
Lesson 8.1:Build a Business Plan|Company Description
In this episode we continue the "Build a Business Plan" Series. Let's navigate through a list of questions to start warming our mind up to develop our Company Description!
A Company Description will include, but not limited to:
1.Company mission statement
2. Company philosophy and vision
3. Company goals
4. Target market
5. Industry
6. Legal structure
Join the shows Community : The Learning Esthetician - Study Group.
IG:Ratedlexx_theskinchick
YouTube: https://youtube.com/user/anadams09
Lesson 8:Build a Business Plan|Visualization
Lesson 7: What’s New and 10 things to have solid for your Esthetic’s Business.
Lesson 6: Think of these things when taking your Esthetics position.
Starting a new position as an Esty can be exciting, but we don't have to take every job handed to us. In this episodes I share a few things that you should be conscious of when accepting a new job, at a new place.
Have anymore tips that weren't discussed, we would love to hear them!
Lesson 03 - Tips 101 for working at European Wax Center
I just have a few tips about working at EWC!
While there are plenty more, these are the ones that are most important to me!
Follow Me:
Skin IG: @Skinbynaomialexis
Personal IG: Ratedlexx_
Join our Facebook Group: The Learning Esthetician's
Memoirs of European Wax Center w/ Lauren Gillespie
Everyone has their own experience and perspective. The great thing is we can always learn from the stories of others. Listen in on my chat with Lauren a Licensed Esthetician and now business owner as she shares with us, her journey.
Follow our Guest:
IG:Thewaxingaries
Fb: The Waxing Aries
Follow Me:
Skin IG: @Skinbynaomialexis
Personal IG: Ratedlexx_
Join our Facebook Group: The Learning Esthetician's
Memoir's of European Wax Center w/ Jamese Wills
Everyone has their own experience and perspective. The great thing is we can always learn from the stories of others. Listen in on my chat with Jamese, a Licensed Esthetician and now business owner as she shared with us, her journey.
Follow our Guest:
IG:@glowskinsoc
Follow Me:
Skin IG: @Skinbynaomialexis
Personal IG: @Ratedlexx_
Join our Facebook Group: The Learning Esthetician's
Memoir's of European Wax Center w/Angelica France
Everyone has their own experience and perspective. The great thing is we can always learn from the stories of others. Listen in, on my chat with Angelica France ,a Licensed Esthetician as she shares with us her journey.
Follow our Guest:
IG:Estheticsbyangelica
TW:parisfrance
Fb: Angelica Francw
Follow Me:
Skin IG: @Skinbynaomialexis
Personal IG: Ratedlexx_
Join our Facebook Group: The Learning Esthetician's
Lesson 02:Memoirs of European Wax Center - Introduction
We all have a story and can learn from our own stories and the stories of others. This is the intro to just a few candid conversation with European Wax Alumni and their experience.
Follow Me: @Ratedlexx!
Follow My Skin Page: @Skinbynaomialexis
Join our Facebook Group Here.
Lesson 01:Stop Learning, Stop the Bag
In this episode we Learned that having a student like mentality is the key to longevity.