The Produce Industry Podcast w/ Patrick Kelly

Welcome to Part Two of Viva Fresh 2024, Brought to you by the Texas International Produce Association. Let's chat with Subject Matter Experts who are attending VIVA on a market update on where they are and reasons for being here in Houston, Texas.

WELCOME TO VIVA FRESH 2024 PART ONE, BROUGHT TO YOU BY THE TEXAS INTERNATIONAL PRODUCE ASSOCIATION. Today Ross Nelson and Patrick Kelly recap the 2024 show with you in less than 30 mins, but give you the recap you need to survive this week! Join us walk through the schedule of our time at VIVA Fresh and how to maximize your exposure while at the show. 

Tune in and Tune on! 

WELCOME TO VIVA FRESH 2024 PART ONE, BROUGHT TO YOU BY THE TEXAS INTERNATIONAL PRODUCE ASSOCIATION. Today Ross Nelson and Patrick Kelly recap the 2024 show with you in less than 30 mins, but give you the recap you need to survive this week! Join us walk through the schedule of our time at VIVA Fresh and how to maximize your exposure while at the show.

Tune in and Tune on!

This week on Fresh From The Field Fridays from The Produce Industry Network Global Fresh Host Juanita Gaglio joins Dan The Produce Man as they have fun with Pam Kolochuck of Peak Market Produce. Tune in and Turn on to find out what's in season in Canada and what surprises they have in store upcoming CPMA!

Today’s Global Fresh Series features a prominent figure in the European fresh produce sector, Philippe Binard .  He oversees Europe’s central fresh produce organization, promoting the interests of its members throughout the produce supply chain.  Listen to what he discusses as the challenges ahead for the produce industry in Europe.

On the evening of April 14, 1912, passengers aboard the RMS Titanic sat down for what was to be their final meal on the 'unsinkable ship'. At 11:40pm, the Titanic scraped an iceberg and within hours sank to the bottom of the ocean. Today, the Titanic is one of the most romanticized and infamous ship sinkings in history. But what exactly did the passengers and crew eat on board this legendary ship? What do the menus tell us about the cuisine of this period?

What made dining on board the Titanic unique? And how does produce play a role in this unforgettable story?Join John and Patrick as they explore one of the most famous ships in history with a special guest: Titanic-culinary expert and author, Veronica Hinke.

Following the timeline of the ship's journey from its departure in Southampton, England to its ill-fated demise in the Atlantic, they dive deep into the culinary scene onboard and discover the role produce played in the dining halls and during the sinking.

Hey Produce People, welcome Chef Jeffrey Schlissel and Carl Fiadini to The Produce Industry Podcast studio here in Tampa, FL. This is Chef Jeffrey's first time in studio and for Carl's.....well let's just say he's a usual suspect here!!! They KNOW HIM!!! Today, we are sitting in the office chopping it up before Patrick leaves for VIVA FRESH in Houston, Texas.

Tune in and Tune on!

This week on Fresh From The Field Fridays from The Produce Industry Podcast Dan The Produce Man is joined by “Your Produce Man” Michael Marks host of What’s in Season on CBS TV 13 in Sacramento.

The two produce men have a great time yucking it up about spring goodies. What are artichoke variety is the best of the season? When is the pristine season for California strawberries and asparagus? Find out how many seeds are on a strawberry?

Tune in and Turn on to find out!

In this week’s Global Fresh Series podcast Juanita Gaglio teams up with Chris White of Fruitnet Media International for a lively discussion.  Chris delivers an interesting timeline of his produce career and where it has taken him to the high-profile role, he plays today in the international produce world.

What does Space City, The Astros and Viva Fresh have in Common? Let's start by saying they are all in Houston. And if we are going to talk about Houston, who is best to talk Houston more than Brent Erenwert of Brothers Produce.

Today, we wish Brent a Happy Birthday, 4 Year Anniversary of The Produce Industry Podcast, Brent's healthier steps with his body and Viva Fresh next week!

Tune in and Tune on! @brothersproduce on IG

This week on Fresh from The Field Fridays from The Produce Industry Podcast, Dan The Produce Man is joined by Adam Sanders, a former political asylum and youth attorney, and the owner/operator of Copola Organics. Sanders shares poignant stories of the struggles and triumphs of indigenous farmers from Southern Mexico. 
From kidnappings, village burnings, sniper shootings targeting schools, wage theft, denial of translator rights, and attacks in the fields, ultimately leading to the emergence of organic farming in California.
Sanders also delves into ancient growing techniques that laid the foundation for several local small organic farms in Hollister, California.

It’s a packed one so Tune in and Turn on!

What happens when two women passionate about starting their own produce company meet? Founders Ceci Gutierrez and Shirley Bryson began importing garlic from Spain. They describe how the fragrant aroma from this garlic surprises people lending to delicious meals. Their company is aptly named, Reina Produce, which means queen and they are the queens of produce!

In this episode The Produce Industry Podcast w/ Patrick Kelly we bring back the Clean Eating Challenge with Viva Fresh and the Texas International Produce Association. April 11-14, 2024 we will travel to Houston, Texas to participate in The Viva FRESH ANNUAL TRADESHOW! But first, we talk clean eating:

The Clean Eating Challenge creates Clean Eating Champions! Viva Fresh’s Challenge is our way of taking those first steps into the ‘Eden of Health’ that incorporates fresh produce alongside a healthy lifestyle. Change is possible, and TIPA sees a world where fruits and vegetables are eaten for flavor just as much as for nutrition, and we know that starts with our industry. This is TIPA and Viva Fresh’s “WHY,” and why we are so excited to see the CEC grow every year. We are creating more Champions to show others the road to the Eden of Health. Join coaches and participants talk about their journey.

Jen Velasquez

Brett Johnson

Jessica Ortega

Lindsey Lance

Ashley Ojeda

Mayra Vasquez

Spring Fling, that's the thing on this week's Fresh From The Field Fridays from The Produce Industry Podcast as Dan The Produce Man shares imported Peacharines, greenskin avocados, Mandarinquats and more, so tune in and turn on!

With citrus greening disease continuing to decimate citrus crops, one company thinks they have found the cure by seeking a solution to citrus greening disease through manipulating insect behavior to control crops.

Today’s guest is Emilio Molina, Co-Founder & CEO of Semion Biotech. His company is testing a new technology with Florida citrus growers to combat HLB, citrus greening disease.  

How to make a Farm Workers Dream Come True?

This week of Fresh From The Field Fridays from The Produce Industry Podcast Dan The Produce Man is joined by Chef and Culinary Instructor Vera Ciametti of La Cucina di Vera to share some altenrative ways to prepare the emerald ball: Cabbage!

It's a real St. Patrick's Day treat so tune in and turn on!

With today’s produce business transactions going increasingly global, misunderstandings can happen.   How do these misunderstandings that can lead to delayed payments and frayed business partnerships get resolved?   

Jaime Bustamante is today’s guest, and he will explain how conflict resolution with produce payment disputes are handled for members of the Fruit & Vegetable Dispute Resolution Corporation.

In this LIVE PODCAST from Tampa, FL at Southeast Produce Council's SOUTHERN EXPOSURE 2024 we bring you a line up of guests along with another podcast and a recap of the entire show!!!!

GOOD MORNING TAMPA BAY!!!! Join us hear about pre-game events, education, open/closing reception, interviews, new products and more....

This week on Fresh From The Field Fridays from The Produce Industry Podcast Dan The Produce Man is joined by Anthony Totta with a real Game Changer for your produce departments so Tune in and Turn on!

In this episode we bring you David Sherrod, President of Southeast Produce Council to talk about the upcoming Southern Exposure show right here in Tampa, FL .

Patrick and David will reminisce on how they met, the work they have been putting in and what to expect during the week in Tampa, FL

Tune in and Tune on - SEE YOU IN TAMPA! #sepcsouthernexposure

This week on Fresh From the Field Fridays from The Produce Industry Podcast: Twenty Words that Get Fast Attention! Dan the Produce Man is joined once again by columnist, advisor, and consultant Ron Pelger. Are you a produce director dealing with tons of sales calls? Are you a salesperson trying to get in front of a produce director? Either way this program is a must listen as Ron shares his Twenty Words that get Fast Action, so tune in and turn on!

In this week’s Global Fresh Series, John Vena Jr. of JVI Imports talks about his third-generation journey with a 104 year old intergenerational family produce company and how he has grown it into the specialty produce import company that it is recognized today.  He is one of the true trailblazers in the industry.

In this week's episode Patrick returns from California and recaps his trip from Southern California to the Central Valley. Patrick is covering retail store visits, RPE/Tasteful Sections facility tour and Citrus from California with Golden Star Citrus.

Join us as we enjoy the fresh produce industry community, fruits of its labor and the people that work day in and day out.

In this video we are coming to you LIVE from Woodlake, CA at the Golden Star Citrus facility with Michael Chavez and Ross Nelson. We are one week after Super Bowl, Valentines, Day and the start of Lent. Today we are going to chat about California Citrus, Sales from the California Coast to the Midwest and upcoming SEPC show! #agriculture 

There is no stopping consumers’ demand for avocados!   Listen to two experts in the avocado world, from the Hass Avocado Board we have Executive Director, Emiliano Escobedo and Senior Business Insights and Data Services Manager, Alex Gavito talk about how avocados have evolved to a “cool” fruit to eat and how their research programs help to drive sales.  

In this week's episode we have our first time guest Ryan Fox, Corrugated Market Analyst for Bloomberg Intelligence discussing the current Green Markets Box Report. Today, we will review the data and talk about the change that has and is coming in the future with corrugated.

When is the time that you are going to start shopping around for corrugated? Does the supply and demand curve make sense for big box producers and manufactures?

Find out more today w/ Ryan and Patrick.

In this weeks Fresh From the Field Fridays, Dan has the next two weeks off as he is on projects in the San Francisco Wholesale market! Today Patrick Kelly and Ross Nelson take over chatting about Super Bowl Sunday, Valentine's Day, Lent & Lemon and a few market updates on some really tight produce items.

Join us next week from Woodlake, CA as we get the real coverage on what is happening in the fields of California Citrus.

In this week’s episode of the Global Fresh Series with Juanita Gaglio we are speaking to Harvard graduate student Mattheus Carpenter about a global phenomenon in the produce community, the collapse of bee colonies.  As bees play a critical role in pollinating crops, Mattheus will tell us what his research has found.   

The Hawaiian islands have been annexed by the United States and an agriculture boom is underway. American entrepreneurs flood the shores of Hawaii in search of their fortune. But this comes at a cost to the indigenous Hawaiian peoples and their land. In today's episode, John and Patrick explore how the pineapple industry bursts onto the scene following the collapse of the Hawaiian monarchy and quickly transforms the island nation.

The success of pineapple may have been relatively short lived, but the impact on Hawaii has been long lasting. Will the impact be for the better or worse?Don't miss the fourth and final episode in this thrilling account of the Stolen Lands of Hawai'i!

Instagram:@historyoffreshproduce

In this episode of The Produce Industry Podcast w/ Patrick Kelly we chat with Craig Carlson a strategy consultant with over 30 years of experience leading the produce strategy for retailers like Walmart and food service providers like US Foods. Today and Craig chat about what's happening in CEA Leafy Greens Industry.

• Do you know the difference from Vertical Farms and Hydroponic Farms?
• State of the Industry today as told by Craig
• The future of the industry

Tune in and Tune on to some CEA TOPICS.

In this week's episode on Fresh From the Field Fridays w/ Dan The Produce Man we bring you FRESH GUACAMOLE CUPS with Tara Murray of Yo, Quiero! brand.

Dan and Tara are going to mix this episode up a couple days before the big game and why you want these guacamole cups in your home. Do you want to spend the time trying to find the right avocado in the store for the right day? Will it be ready? Who knows? But, Tara will tell you what they are doing at Fresh Innovations to bring the right product to the party.

Tune in and Tune on!

Po Luca Molari of Italian berry breeder and nursery company Molari Societa Agricola Talks EasyRock and Easy Star 

In the week’s episode of the Global Fresh Series with host Juanita Gaglio we walk through an intergenerational family-owned berry farm in Cessena, Italy with Luca Molari.  Luca and his brother Matteo continue the proud tradition of specializing in berries that focus on plant quality and on the exclusive multiplication of club varieties.  

Two of these highly successful varieties are the new Easy Star and Easy Rock varieties.  Luca explains how the name depicts the ease of growing these varieties. Beyond raspberries, the company is presenting a new blueberry variety suitable to be cultivated in Italy.  It is a great story of how a family berry business evolved to compete on a level with larger multinational companies.  

In this weeks episode of The Produce Industry Podcast we talk with Ali Cox, 5th generation farmer and owner of Noble West. Ali has created strategies for retail marketing on behalf of their clients and working with clients to build retail tool kits. This will elevate the conversation with customers in providing the right data and approach. 

Some of the programs that are running are social media campaigns on target marketing with certain items for specific content. Retailers are being asked to create content, but are not able to do this at a level where it can ben done from an outside firm. 

Let's learn about paid digital campaigns, social media plays, photography, press releases and cross-promotion!

On today's Fresh From The Field, Fridays from The Produce Industry Podcast Dan the Produce Man visits What A Tomato on the San Francisco Wholesale Produce Market and interviews proprietor Marty Pizza.

Marty took over the business from his father and is carrying on the tradition with a new modern twist. So tune in and turn on!

Tensions are rising between plantation owners and the Hawaiian monarchy. Plantation owners want the island nation to be annexed by the United States to further their wealth. The royalists want more agricultural diversity and power returned to the natives. Two groups but there can only be one victor.

In today's episode, John and Patrick describe the pivotal point in Hawaiian history where annexationists and royalists face off in the ultimate battle for control. There will be coercion, secret meetings, and manipulation. Is this farewell to the Hawaiian peoples and their sovereignty?

Don't miss the third episode in this thrilling account of the Stolen Lands of Hawai'i!

Instagram: @historyoffreshproduce

In this week's episode of The Produce Industry Podcast we bring our first MD on the show talking about gut health! Dr. Michelle Pearlman talks about the Power of Food as Medicine, Investing in Health through mindful eating, gut health and immunity:

As a dedicated board-certified gastroenterologist, obesity medicine and physician nutrition specialist, I have helped thousands of patients take control of their health. I am passionate about transforming my patients’ lives by using a blend of personalized solutions, stressing the importance of gut health and a “food is medicine” approach.

Michelle Pearlman, M.D.CEO & Co-founder Prime Institute and ByteMDPhysician Nutrition Specialist, board certified in internal medicine, gastroenterology and obesity medicine

This week on Fresh From the Field Fridays from The Produce Industry Podcast dan the Produce Man is joined once again by Armand Lobato to discuss his latest article: Make a Great First Impression with Prime Produce Displays. Why excellence is a must in the produce department and the value of impeccable customer service. Also, Potato Lover's Month is upon us! Great potato tips for the consumer and a chance for retail produce departments to enter the annual Potato Lover's Display Contest.

It's all right here in your ear so Tune in and Turn on!

Welcome back to The Produce Industry Podcast w/ Patrick Kelly! This week we are chopping it up with our Fancy Sponsor - Owyhee Produce's very own CEO Shay Myers. Shay was scammed back in December of 2023 by someone acting like the were a buyer for Kraft Heinz.

Heat from Shay and Patrick about how to identify these scammers, who do we hold accountable and what to look for when shipping to a new customer.

This week on Fresh From the Field Fridays from The Produce Industry Podcast Dan the Produce Man's vegetable of the week is Kohlrabi, also how to eat a kumquat, Golden Russet Apples, Yacht Tour at SEPC so

Tune in and Turn on!

King Kamehameha the Great has unified the Hawaiian islands and with it brings vast trade opportunities to European powers. Seeking to move away from a rest stop to a player in international trade, what does Hawaii have to offer to the world and what does it mean for their people and land?In today's episode, John and Patrick explore the extraordinary transition of the Hawaiian islands from a mere trade outpost to an international supplier of goods.

As the young United States continues to expand, Hawai'i positions its goods towards the growing American market. Will this bring wealth and prosperity to the peoples of Hawai'i? Or will outside powers look to extort and control the small island nation?

Don't miss the second episode in this thrilling account of the Stolen Lands of

Hawai'i!Instagram:@historyoffreshproduce

In this weeks episode of The Produce Industry Podcast w/ Patrick Kelly we bring on our first Attorney. June Monroe is an attorney and director in Fennemore Law's Irvine office. June works in the Agribusiness and Employment Law Practice Groups, but is also an artist for the FRESH PRODUCE INDUSTRY on ALL THINGS FRUIT and VEGETABLES!!!

June and Patrick discuss PACA LAW during this episode that explore:

• PACA Process
• Informal vs Formal Procedure
• Paca Trust
• Take a break
• Dispute Resoltuion
• Misceonceptions

Tune in and Tune on for a jam packed educational episode.