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The Way of Product | A Podcast on Product Team Collaboration

The Way of Product | A Podcast on Product Team Collaboration

By Caden Damiano

Do you struggle to get cross-functional alignment and develop strong partnerships in your career? This podcast can help.

We explore the world of product teams and the operators in them. If you’re an aspiring leader looking to work ‘on’ rather than ‘in’ the business, this podcast is for you.

Explore product work with a design-thinking twist as we host experts who share insights on discovering, designing, and executing products and services that resonate. Tune in, learn, and elevate your teamwork and contributions to your business, job, and life.

This podcast is brought to you by Alquimi.
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17 - Don't work for brands

The Way of Product | A Podcast on Product Team Collaboration Jan 29, 2020

00:00
26:24
Crafting AI User Experiences, What it Means to be an “Artist” and What you should Look for in your next role after a layoff w/ Michael Tinglin, Design Leader, ex 7-Eleven, Atlassian EP 117

Crafting AI User Experiences, What it Means to be an “Artist” and What you should Look for in your next role after a layoff w/ Michael Tinglin, Design Leader, ex 7-Eleven, Atlassian EP 117

Understanding this secret will set you up for success as a product designer in this AI age.


AI is “autocomplete” on steroids in its current form.


On #wayofproduct this week, we're thrilled to have Michael Tinglin back on the show!


Michael is a design leader who has worked at places like 7-Eleven, and Fannie Mae, and recently was Head of Design at Confluence.


He taught me about the non-linear career path, where you can jump between management and IC work depending on your interests.


A designer from Dallas, Texas, Michael has a passion for UX and product design.


Michael brings his unique insights into AI and product design, emphasizing that AI is not “a magic bullet” but a tool that, when utilized thoughtfully, can be transformative.


In this episode, we dive into:


⭐ The state of AI in the media and marketing world and how it's not as “new” as many think.

⭐ The importance of not just adding AI for the sake of it but ensuring it adds real value and ROI.

⭐ How AI might be the next phase of true personalization in e-commerce, moving beyond creepy ads to genuinely valuable recommendations.

⭐ The conversation around strategy in design and product management and how agile is often a tactic rather than a strategy.

⭐ Michael's perspective on innovation as a business growth mechanism and how companies like Berkshire Hathaway transformed from furniture stores to investment giants through innovative thinking.


Subscribe and find where to listen to “The Way of Product” at


way+of+product+dot+com (LinkedIn will throttle this post for sharing a link)


———————————————————

Hi! I'm Caden Damiano; I'm an interaction designer, collaboration coach, and lifelong student of the craft of product development.


I believe that product development is a liberal art, meaning you must experience multiple disciplines and perspectives to know how to make something that customers tell their friends about.


In short, I believe great products have free word-of-mouth marketing.


Follow me here on LinkedIn for daily clips from my interviews with product professionals.


#UXDesign

#AI

#ProductDesign

#Innovation

#WayOfProduct

#CreativeStrategy


Mar 25, 202401:04:36
Engineers invented design thinking! The history of the product design profession, thinking like an engineer, and UX as a Discipline w/ Bryan Zmijewski CEO of Zurb EP 116

Engineers invented design thinking! The history of the product design profession, thinking like an engineer, and UX as a Discipline w/ Bryan Zmijewski CEO of Zurb EP 116

On #wayofproduct this week, join us as we dive into a thought-provoking conversation with Bryan Zmijewski, a veteran in the design world, design lecturer at Stanford, and a pioneer in integrating design thinking and engineering concepts. With his extensive experience in design and technology, Bryan shares his unique perspectives on how design fits into today's business ecosystems.


In this episode, we explore:


⭐ The origins of design thinking from engineering and its practical applications in business and design.

⭐ Bryan's extensive experience in helping companies like Netflix, Hulu, and Disney craft great things through design.

⭐ The evolving role of design in product development and the shifting dynamics between product design and UX design.

⭐ The importance of system thinking in design and how it influences the creation of user experiences.

⭐ Bryan's approach to design as a tool for facilitating organizational change and producing impactful products.

⭐ The role of intuition in the design process and the balance between gut feelings and structured testing.

⭐ A deep dive into understanding customer needs and integrating feedback loops into design and product development.

⭐ Bryan's insights on successful product development despite team dysfunctions and the focus on creating great products.

⭐ An introduction to Helio, Bryan's continuous discovery tool, and its impact on gathering rapid customer feedback for digital products.


Subscribe and listen to The Way of Product on...


🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4


🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV


🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz


🎧 Audible - https://podcasters.amazon.com/podcasts/9ed01fe7-2dbd-4eb6-a114-12ed367e371f


How to tune in for the new releases:


📺 Watch the podcast clips - https://www.youtube.com/channel/UCrBZL31DoAT7vW2vbYkeXhw


📲 Watch Episode Clips on TikTok - https://www.tiktok.com/@caden.damiano?is_from_webapp=1&sender_device=pc


📲 Watch Episode Clips on X - https://twitter.com/Caden_Damiano


📸 Follow me on Instagram - https://www.instagram.com/caden.damiano/


Don't miss this opportunity to gain insights from Bryan Zmijewski's vast experience in design and technology on The Way of Product. Subscribe now for more thought-provoking conversations and cutting-edge strategies in product development.


#DesignThinking

#ProductDesign

#UXDesign

#Innovation

#WayOfProduct

#Technology

#CustomerFeedback

#Helio

#ContinuousDiscovery

Mar 18, 202452:33
Experiencing a startup exit, creating your own table instead of getting a seat at the table, what it takes to sell a compelling vision w/ Mitchell Clements Design Manager @ nCino Ep 115

Experiencing a startup exit, creating your own table instead of getting a seat at the table, what it takes to sell a compelling vision w/ Mitchell Clements Design Manager @ nCino Ep 115

On #wayofproduct this week, we're joined by Mitch Clements, a seasoned product design manager whose career journey has taken him from a budding startup in a basement to a pivotal role in a billion-dollar unicorn. Mitch shares his transformative experiences and insights on leading design innovations and influencing company culture in a rapidly evolving tech landscape.


Here's what we're diving into:


⭐ Mitch's unique journey from a small basement startup, Simple Nexus, to its acquisition by nCino, valued at $1.2 billion.

⭐ The critical role of design vision and strategy in propelling a company's growth and maturation.

⭐ How continuous user-focused design and customer listening shaped Simple Nexus's success and acquisition appeal.

⭐ The power of sharing and collaborating on design visions company-wide, creating a unified direction and excitement.

⭐ Mitch's transition from hands-on design to empowering and leading a team of designers in a larger corporate environment.


Subscribe and listen to The Way of Product on...


🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4


🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV


🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz


🎧 Audible - https://podcasters.amazon.com/podcasts/9ed01fe7-2dbd-4eb6-a114-12ed367e371f


How to tune in for the new releases:


📺 Watch the podcast clips - https://www.youtube.com/channel/UCrBZL31DoAT7vW2vbYkeXhw


📲 Watch Episode Clips on TikTok - https://www.tiktok.com/@caden.damiano?is_from_webapp=1&sender_device=pc


📲 Watch Episode Clips on X - https://twitter.com/Caden_Damiano


📸 Follow me on Instagram - https://www.instagram.com/caden.damiano/


Who is Mitch Clements?


Mitch Clements is a dynamic leader in the world of product design, whose passion for creating impactful user experiences has driven his career from a hands-on designer to a strategic manager. Starting at Simple Nexus, a small basement startup, he played a significant role in the company's rapid growth and eventual acquisition by nCino. Mitch's approach goes beyond aesthetics; it's about deeply understanding user needs and crafting strategies that align with the company's vision. His journey is a testament to the power of design thinking and its role in transforming not just products but entire companies.


For more of Mitch's inspiring story and insights into leading design in the tech industry, check out the episode and don't forget to subscribe to The Way of Product for more enlightening conversations.


#ProductDesign

#StartupGrowth

#Leadership

#WayOfProduct

#Innovation


Connect with Mitchell Clements https://www.linkedin.com/in/mitchell-clements/


00:00 The Journey of a Startup


01:08 Acquisition by nCino


01:28 Transition to a Manager Role


02:03 The Importance of Design in Unconventional Industries


03:56 The Challenges of Scaling a Startup


05:31 The Role of Design in Streamlining the Home Ownership Journey


06:45 Creating a Vision for the Future


08:16 The Impact of Design on Acquisition


09:01 The Importance of a High-Level Vision


10:30 The Role of Design in Company Strategy


12:36 The Power of Collaborative Vision


23:59 The Transition from Designer to Manager


29:15 Conclusion


Mar 11, 202401:05:11
How AI Transforms Small Teams into Global Powerhouses, Building Your Brand Online, AI's Role in Creating Compelling Posts and Videos w/ Ajay Yadav, Co-Founder of Simplified.Com Ep 114

How AI Transforms Small Teams into Global Powerhouses, Building Your Brand Online, AI's Role in Creating Compelling Posts and Videos w/ Ajay Yadav, Co-Founder of Simplified.Com Ep 114

On #wayofproduct this week, Ajay Yadav, an entrepreneurial maverick and the brains behind Simplified, a comprehensive AI-powered design and video platform, dives into the future of AI in creative industries and its democratizing power for small businesses and independent content creators. He discusses the transformation from traditional, labor-intensive content creation to AI-assisted processes that empower even the smallest teams.


Here's what we're exploring:


⭐ How AI is reshaping the landscape of content creation, making it more accessible and efficient for everyone.

⭐ Ajay's journey from founding startups at 17 to spearheading a revolutionary platform that integrates design, video, and AI.

⭐ The challenges and opportunities in navigating the saturated social media planning and creation landscape.

⭐ The transformative impact of AI on small businesses and individual creators, enabling them to produce content at scale.

⭐ Insights into the evolving nature of work and collaboration, especially in a post-pandemic world where remote teams are the norm.


Subscribe and listen to The Way of Product on...


🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4


🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV


🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz


🎧 Audible - https://podcasters.amazon.com/podcasts/9ed01fe7-2dbd-4eb6-a114-12ed367e371f


How to tune in for the new releases:


📺 Watch the podcast clips - https://www.youtube.com/channel/UCrBZL31DoAT7vW2vbYkeXhw


📲 Watch Episode Clips on TikTok - https://www.tiktok.com/@caden.damiano?is_from_webapp=1&sender_device=pc


📲 Watch Episode Clips on X - https://twitter.com/Caden_Damiano


📸 Follow me on Instagram - https://www.instagram.com/caden.damiano/


Who is Ajay Yadav?


Ajay Yadav is more than just an entrepreneur; he's a visionary who's been building companies since his teens. Now, with Simplified, he's turning the tide in content creation by harnessing the power of AI to streamline and enhance the process for marketers and creators alike. Ajay's passion lies in breaking down barriers and democratizing content creation, making it possible for anyone, anywhere, to share their voice and build their brand.


For more of Ajay's revolutionary insights and to learn about Simplified, check out the episode and don't forget to subscribe to The Way of Product for more inspiring stories and strategies.


#CreativeIndustries

#FutureOfAI

#ContentCreation

#WayOfProduct

#InnovativeEntrepreneurship


Connect with Ajay https://www.linkedin.com/in/yadavajay/

Start your content creation journey using a free account at www.simplified.com


00:00 The Power of AI in Small Businesses

00:38 The Importance of Online Presence

01:10 Leveraging AI for Content Creation

01:47 The Future of AI and Creative Industries

02:10 The Evolution of Content Creation Tools

02:21 The Challenges of Collaborative Work

02:37 The Role of AI in Streamlining Workflows

02:57 The Impact of Content Creation on Personal Branding

04:40 The Journey of Building a Startup

09:16 The Shift in Content Creation

10:38 The Role of AI in Content Repurposing

25:13 The Impact of AI on Traditional Businesses

27:35 The Power of Content Creation in Building Trust

29:12 The Rise of TikTok and Staying Relevant

29:35 Promoting the Podcast and Upcoming Book

30:22 The Power of AI in Content Creation

31:25 The Role of Consistency in Content Creation

32:18 The Impact of AI on Design Thinking

32:56 The Challenges of Content Creation and Marketing

34:43 The Role of AI in Streamlining Content Creation

35:42 The Importance of Authenticity in AI-Generated Content

38:20 The Power of AI in Personal Branding

45:06 The Future of Small Businesses and AI

46:12 The Challenges of Building End-to-End Workflow Software

52:39 The Importance of Trying AI Tools

54:11 Closing Remarks and Sponsor Message


Mar 04, 202456:44
The Art of Multi-Stakeholder Management, Upholding a Brand's "Enduring Idea", and Their Impact on Successful Organizations w/ Curt Schreiber, Chief Creative Officer at VSA Ep 114

The Art of Multi-Stakeholder Management, Upholding a Brand's "Enduring Idea", and Their Impact on Successful Organizations w/ Curt Schreiber, Chief Creative Officer at VSA Ep 114

On #wayofproduct this week, Curt Schreiber, Chief Creative Officer of VSA, takes us on a deep dive into the world of multi-stakeholder design, sharing his vast experience and insights on creating purpose-driven organizations that deliver value to every stakeholder involved.


Here's what we're unpacking:


⭐ Curt's perspective on Apple as a benchmark for multi-stakeholder design and how they've successfully integrated their mission with profitability and environmental sustainability.

⭐ The importance of designing for multiple stakeholders and how this approach has evolved from Curt's early days in annual report design to current global strategies.

⭐ The role of systems thinking in business and design, considering the broader ecosystem in which they operate.

⭐ Insights from Curt's collaboration with Yale's stakeholder innovation and management program and how businesses are rethinking their approaches to stakeholder engagement.

⭐ Reflections on the dynamic between solving big global issues and addressing immediate, smaller challenges, and how this impacts long-term value creation.


Subscribe and listen to The Way of Product on...

🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4

🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV

🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz

🎧 Audible - https://podcasters.amazon.com/podcasts/9ed01fe7-2dbd-4eb6-a114-12ed367e371f

How to tune in for the new releases:

📺  Watch the podcast clips - https://www.youtube.com/channel/UCrBZL31DoAT7vW2vbYkeXhw

📲 Watch Episode Clips on TikTok - https://www.tiktok.com/@caden.damiano?is_from_webapp=1&sender_device=pc

📲 Watch Episode Clips on X - https://twitter.com/Caden_Damiano

📸 Follow me on Instagram - https://www.instagram.com/caden.damiano/


Who is Curt Schreiber?


Curt Schreiber is not just a designer; he's a visionary thinker who has been shaping the world of design for over four decades. As the Chief Creative Officer at VSA, Curt has steered the firm through evolving landscapes, always with an eye on how design impacts and is influenced by various stakeholders. His work is not just about aesthetics but about creating meaningful connections and driving innovation.


For more of Curt's profound insights and to understand the future of multi-stakeholder design, check out the episode and don't forget to subscribe to The Way of Product for more enlightening conversations.


#MultiStakeholderDesign

#PurposeDrivenOrganization

#InnovativeThinking

#WayOfProduct

#BusinessStrategy


Connect with Curt: https://www.linkedin.com/in/curtschreiber/


00:00 The Success of Apple in Multi-Stakeholder Design

01:33 Conversation with Kurt Schreiber

02:45 Introduction to the Podcast

03:45 Interview with Kurt Schreiber

04:40 Discussion on Stakeholder Management

05:11 Insights from Yale Business School

12:11 Discussion on Electric Vehicles

16:18 Apple's Approach to Multi-Stakeholder Design

17:56 Discussion on Organizational Structure

21:52 Challenges in Identifying the User

23:52 Reflections on Steve Jobs and Apple's Brand

25:21 Unpacking the Concept of Brand

25:44 The Role of a CEO in Upholding a Brand's Enduring Idea

27:16 Intermission: A Special Request for Podcast Subscribers

27:56 Exploring Successful Companies and Their Brands

28:53 The Evolution of IBM's Brand

42:57 The Importance of Systems Thinking in Design

43:53 Closing Remarks and Recommendations

46:15 Post-Show Announcements and Offers

Feb 26, 202448:46
Having Michael Jordan as a Stakeholder, Designing for Different Brands and Creating Iconic Products: An Interview with Michael DiTullo Ep 113

Having Michael Jordan as a Stakeholder, Designing for Different Brands and Creating Iconic Products: An Interview with Michael DiTullo Ep 113

On #wayofproduct this week, we're thrilled to feature Michael DiTullo, a visionary designer whose journey has taken him from iconic brands like Nike and Jordan to the forefront of industrial design across diverse industries. Michael brings a wealth of experience and a unique perspective on creating products that resonate deeply with consumers.


Here's what we're getting into:


⭐ Michael's philosophy on design as a brand exercise and his approach to creating iconic, beloved products.

⭐ Insights from his time working with Michael Jordan and how those experiences shaped his approach to design and collaboration.

⭐ The importance of understanding your brand's identity and audience to create relevant and resonant products.

⭐ Michael's journey from major brands to an independent consultant, and the lessons he's learned about effective collaboration and respecting a brand's purpose.

⭐ The power of storytelling in design and how understanding narratives can drive better product development.


Subscribe and listen to The Way of Product on...

🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4

🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV

🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz

🎧 Audible - https://podcasters.amazon.com/podcasts/9ed01fe7-2dbd-4eb6-a114-12ed367e371f

How to tune in for the new releases:

📺  Watch the podcast clips - https://www.youtube.com/channel/UCrBZL31DoAT7vW2vbYkeXhw

📲 Watch Episode Clips on TikTok - https://www.tiktok.com/@caden.damiano?is_from_webapp=1&sender_device=pc

📲 Watch Episode Clips on X - https://twitter.com/Caden_Damiano

📸 Follow me on Instagram - https://www.instagram.com/caden.damiano/


Who is Michael DiTullo?


Michael DiTullo is a design force to be reckoned with. Having worked with some of the most recognizable brands in the world, Michael's expertise spans from creating iconic sneakers at Nike and Jordan to pushing the boundaries in industries like audio equipment and architectural systems. His unique approach to design is not just about aesthetics; it's about understanding the core of what makes a brand tick and delivering products that embody that essence. Michael believes in the power of design to transform everyday experiences into moments of joy and inspiration.


Join us as we dive into Michael's world of design, storytelling, and innovation on The Way of Product. Don't forget to subscribe for more captivating stories and insights into the world of product design.


#CreativeVision

#DesignLeadership

#BrandStorytelling

#WayOfProduct

#InnovativeDesign


Connect with Michael: https://www.linkedin.com/in/michaelditullo/


00:00 Introduction and Career Journey

01:15 The Art of Iconic Design

02:03 The Apple Aesthetic and Branding

05:03 Understanding Your Target Audience

08:21 The Importance of Product Love and Belief

09:10 Creating for Specific Audiences

09:33 Working with Michael Jordan

21:51 The Role of Design in Different Industries

25:28 The Power of Personal Branding

26:16 The Impact of Personal Definition

31:08 The Power of Defining Yourself

31:23 Transitioning Careers: From Nike to Frog Design

32:13 The Art of Interviewing: Storytelling and Control

32:47 Defining Your Professional Identity

33:19 Collaboration and Leadership in Design

35:27 The Impact of Directness and Honesty

36:27 Understanding Your Brand's Perception

36:57 The Importance of Consumer Perspective

40:48 Learning from Mistakes: The Polk Audio Story

43:40 The Principle of Maya in Design

45:38 Designing for Digital First Companies

55:13 Designing an Electric Speedboat

59:01 The Role of Intuition in Design

01:00:20 Maintaining Integrity in Design


Feb 19, 202401:13:02
Use This Process to Prevent Rework, BulletProof Product Architecture, and Uncover First Principles w/ Sophia Prater @ Rewired UX EP 112

Use This Process to Prevent Rework, BulletProof Product Architecture, and Uncover First Principles w/ Sophia Prater @ Rewired UX EP 112

10% of Link to Objected Oriented UX Masterclass: https://www.ooux.com/hi/thewayofproduct

𝗨𝘀𝗲 𝗧𝗵𝗶𝘀 𝗣𝗿𝗼𝗰𝗲𝘀𝘀 𝘁𝗼 𝗣𝗿𝗲𝘃𝗲𝗻𝘁 𝗥𝗲𝘄𝗼𝗿𝗸, 𝗕𝘂𝗹𝗹𝗲𝘁𝗣𝗿𝗼𝗼𝗳 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗔𝗿𝗰𝗵𝗶𝘁𝗲𝗰𝘁𝘂𝗿𝗲, 𝗮𝗻𝗱 𝗨𝗻𝗰𝗼𝘃𝗲𝗿 𝗙𝗶𝗿𝘀𝘁 𝗣𝗿𝗶𝗻𝗰𝗶𝗽𝗹𝗲𝘀

On hashtag#wayofproduct this week, Sophia V Prater, a trailblazing UX educator, consultant, and the founder of the object-oriented UX methodology, joins us to dive deep into her innovative approach to user experience design. She shares her journey from her childhood passion for design to revolutionizing UX with her unique methodology, emphasizing the need for harmonizing design, engineering, and product management.

Here's what we're unpacking:

⭐ The transformative philosophy of object-oriented UX and how it helps prevent unnecessary rework and disruption.

⭐ Insights into Sophia's journey from industrial design to UX and her mantra of "Teach what you need to learn."

⭐ The vital role of object-oriented UX in building a bulletproof software architecture and information architecture.

⭐ Strategies for UX professionals to communicate effectively with developers and stakeholders, ensuring a user-centered approach.

⭐ An exploration of the ORCA (Objects, Relationships, Calls to Action, and Attributes) process and its impact on designing intuitive and effective systems.

Subscribe and listen to The Way of Product on...

🎧 Apple Podcasts - https://lnkd.in/ghs99F-G

🎧 Spotify - https://lnkd.in/g2YU_eX4

🎧 Google Podcasts - https://lnkd.in/gaXS6i_4

🎧 Audible - https://lnkd.in/gy5EWw-r

How to tune in for the new releases:

📺  Watch the podcast clips - https://lnkd.in/g-UVCNrN

📲 Watch Episode Clips on TikTok - https://lnkd.in/gaEgR-ws

📲 Watch Episode Clips on X - https://lnkd.in/gSTC5SRU

📸 Follow me on Instagram - https://lnkd.in/gEzmaFS4

𝗪𝗵𝗼 𝗶𝘀 𝗦𝗼𝗽𝗵𝗶𝗮 𝗣𝗿𝗮𝘁𝗲𝗿?

Sophia Prater is more than a UX consultant; she's a visionary who has mastered the art of transforming complex systems into intuitive and user-friendly experiences. With a background in industrial design, she's spent years perfecting her object-oriented UX framework, helping teams worldwide to prioritize effectively and build products that resonate with users on a deeper level.

Sophia's approach isn't just about making things look good; it's about making them work seamlessly and meaningfully.For more of Sophia's revolutionary insights and to learn about her framework, check out the episode, and don't forget to subscribe to The Way of Product for more inspiring stories and strategies.


Connect with Sofia: https://www.linkedin.com/in/sophiav/


00:00 Introduction to Intelligent Iteration

00:16 The Importance of UX Language

00:37 Introducing Sophia Prater: UX Educator and Consultant

00:45 The Impact of Object Oriented UX Design

01:02 Personal Experiences and Insights into UX Design

01:15 Promotion and Benefits of the Course

01:40 Introduction to The Way of Product Podcast

01:49 The Challenges of Being a Prog Leader

02:14 Invitation to Join the Newsletter Crew

02:39 Interview with Sophia Prater

02:56 Sophia's Journey into UX Design

06:43 The Evolution of Sophia's UX Design Process

08:27 The Impact of Object Oriented UX on Career Growth

20:19 The Importance of Cardinality in UX Design

31:49 The Value of OUX for Businesses

36:21 The Role of OUX in Defining Project Scope

37:47 The Art of Snarky Responses

38:00 Understanding Purchase Order Deliveries

38:26 Assessing Risks in Assumptions

39:14 The Power of Asking Deep Questions

40:04 Podcast Intermission: A Special Request

40:43 The Importance of Articulating Design Instincts

41:33 The Airbnb Example: A Lesson in Object Oriented UX

47:02 The Challenges of Growing a Business

49:56 The Power of Object Oriented UX in Product Team Collaboration

51:45 The ORCA Process: A Deep Dive

56:42 The Benefits of the ORCA Process

01:03:08 The Future of Object-Oriente UX

01:09:28 Closing Remarks and Special Offers


Feb 12, 202401:11:60
Navigating Disagreements, Cultural Differences, and The Case for Remote Work w/ Sharif Matar, Director of Design @ Product INC EP 111

Navigating Disagreements, Cultural Differences, and The Case for Remote Work w/ Sharif Matar, Director of Design @ Product INC EP 111

On #wayofproduct this week, Sharif Matar, the Director of Product and Design at Product Inc., joins us to discuss the evolution of global product design and the nuances of remote work. He emphasizes the power of diverse ideas and teams and how technology unlocks human potential.


Here's what we're talking about:


⭐ The significance of trust and shared values in fostering healthy, productive disagreements and biases within teams.

⭐ The impact of remote work on collaboration, efficiency, and the sourcing of diverse ideas.

⭐ The balance between the need for in-person interactions and the benefits of virtual collaboration.

⭐ The importance of aligning company operations with values and the mission rather than conforming to rigid frameworks.

⭐ Sharif's personal journey from discovering computers to overcoming dyslexia and leading a global design agency.


Subscribe and listen to The Way of Product on...


🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4


🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV


🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz


🎧 Audible - https://podcasters.amazon.com/podcasts/9ed01fe7-2dbd-4eb6-a114-12ed367e371f


How to tune in for the new releases:


📺  Watch the podcast clips - https://www.youtube.com/channel/UCrBZL31DoAT7vW2vbYkeXhw


📲 Watch Episode Clips on TikTok - https://www.tiktok.com/@caden.damiano?is_from_webapp=1&sender_device=pc


📲 Watch Episode Clips on X - https://twitter.com/Caden_Damiano


📸 Follow me on Instagram - https://www.instagram.com/caden.damiano/



Who is Sharif Matar?


Sharif Matar is a visionary at the intersection of design and technology. Growing up in Hawaii with a passion for creativity sparked by overcoming dyslexia, Sharif discovered the transformative power of technology early on. Today, as a leader at Product Inc., he navigates the complexities of global product design and champions remote work's potential to tap into diverse talent and ideas. Sharif believes in leveraging technology to connect ideas and people across geographical boundaries, driving innovation and growth.


Join us as we explore Sharif's insights and journey on The Way of Product. Don't forget to subscribe and immerse yourself in the conversations shaping the future of design and technology.


#GlobalDesign

#RemoteWork

#CreativeTechnology

#WayOfProduct

#ProductManagement


Connect with Sharif


00:00 The Power of Disagreements and Biases

02:59 Interview Begins: Sharif's Journey

03:35 The Impact of Technology on Learning and Connection

07:04 The Nuances of Remote Work

11:06 The Power of Diverse Teams

28:01 Podcast Break and Request for Support

28:41 The Challenges of Hiring and Retention in Tech

28:41 Resuming Conversation: The Myths of Hiring

30:39 The Importance of Building Relationships in Business

33:29 Optimizing for Metrics vs. Providing Value

33:37 The Importance of Tribalism and Human Connection in Business

34:10 The Role of Hormones and Relationships in Business

36:21 The Impact of Company Policies on Social Issues

39:23 The Importance of Alignment Over Agreement in Business

39:45 The Role of Belief in Business Success

40:14 The Power of Owning Something Valuable

44:11 The Importance of Diversity and Disagreement in Business

51:10 The Role of Designers in Business Leadership

51:30 The Impact of Business Design on Success

56:30 The Importance of Working on the Business, Not in It

59:01 The Role of Questioning and Healthy Conflict in Business


Feb 05, 202401:02:36
Why Researchers are Being Laid Off, & How Thinking Like a Detective Can Save Your Research Career w Ari Zelmanow, Head of Research at Twilio Ep 110

Why Researchers are Being Laid Off, & How Thinking Like a Detective Can Save Your Research Career w Ari Zelmanow, Head of Research at Twilio Ep 110

On #wayofproduct this week, Dr. Ari Zelmanow, the Sherlock Holmes of consumer market behavior, joins us to share his journey from police detective to Research Leader at Twilio and how his unique perspective transforms how businesses approach research and decision-making.


Here's a sneak peek of our conversation:


⭐ How agile methodologies in software development impacted the speed and approach of research.

⭐ Ari's unique journey from law enforcement to leading research in major tech companies.

⭐ The critical role of research in the business environment and how researchers can serve as strategic advisors.


And there's a lot more insight into where that came from!


Subscribe and listen to The Way of Product on...


🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4


🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV


🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz

Who is Ari Zelmanow?


𝗔𝗿𝗶 𝗭𝗲𝗹𝗺𝗮𝗻𝗼𝘄 𝗶𝘀 𝘆𝗼𝘂𝗿 𝗴𝗼-𝘁𝗼 𝗲𝘅𝗽𝗲𝗿𝘁 𝗶𝗻 𝘂𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱𝗶𝗻𝗴 𝗰𝗼𝗻𝘀𝘂𝗺𝗲𝗿 𝗺𝗮𝗿𝗸𝗲𝘁 𝗯𝗲𝗵𝗮𝘃𝗶𝗼𝗿. 𝗪𝗶𝘁𝗵 𝗮 𝗯𝗮𝗰𝗸𝗴𝗿𝗼𝘂𝗻𝗱 𝗮𝘀 𝗮 𝗽𝗼𝗹𝗶𝗰𝗲 𝗱𝗲𝘁𝗲𝗰𝘁𝗶𝘃𝗲, 𝗔𝗿𝗶 𝗮𝗽𝗽𝗹𝗶𝗲𝘀 𝗵𝗶𝘀 𝗶𝗻𝘃𝗲𝘀𝘁𝗶𝗴𝗮𝘁𝗶𝘃𝗲 𝘀𝗸𝗶𝗹𝗹𝘀 𝘁𝗼 𝗺𝗮𝗿𝗸𝗲𝘁 𝗿𝗲𝘀𝗲𝗮𝗿𝗰𝗵, 𝗵𝗲𝗹𝗽𝗶𝗻𝗴 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝘂𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱 𝗵𝘂𝗺𝗮𝗻 𝗯𝗲𝗵𝗮𝘃𝗶𝗼𝗿 𝗿𝗲𝗹𝗮𝘁𝗲𝗱 𝘁𝗼 𝘀𝗵𝗼𝗽𝗽𝗶𝗻𝗴, 𝗯𝘂𝘆𝗶𝗻𝗴, 𝗮𝗻𝗱 𝘂𝘀𝗶𝗻𝗴 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝘀.


Connect with Ari: https://www.linkedin.com/in/zelmanow/

The Influential Researcher Newsletter: https://influentialresearcher.com/


00:22 Ari Zelmanow's Journey from Police Detective to Market Detective


01:31 The Importance of Research in Business


02:34 The Sherlock Holmes Influence


04:01 The Magic of Research and the Sherlock Holmes Persona


05:37 The Role of Researchers in Business


06:07 The Challenges of Democratizing Research


07:08 The Value of Experienced Researchers


08:17 The Problem with Research Templates


08:31 The Difference Between a Discussion Guide and an Interview Template


09:06 The Role of Research in Startups


10:32 The Experience of Building a Research Function at Twitter


16:14 The Future of Research


16:27 Lessons from Police Detective Work Applied to Research


18:56 The Importance of Abductive Reasoning in Research


20:41 The Difference Between Deduction, Induction, and Abduction


26:25 The Burden of Proof in Business


27:48 Understanding Usability Testing and Decision-Making


28:03 The Role of Certainty in Decision Making


28:44 The Importance of Research in Decision Making


29:20 The Impact of Research on Product Development


29:38 The Research Process and Its Challenges


30:02 The Role of a Researcher: Delivery Person vs Consultant


31:07 The Shift from Traditional Research Reports


31:33 The Power of Observations and Customer Insights


33:50 The Concept of a Top Line Report


34:03 The News Organization Model for Research


34:17 The Role of Researchers in Interrogating Evidence


35:57 The Importance of Ethical Reporting in Research


37:37 The Challenges and Future of Participant Recruitment


42:43 The Role of Researchers in Decision Making


53:01 The Role of Researchers in Interpreting and Delivering Data


53:47 The Importance of Storytelling in Research


54:19 The Influential Researcher Course and Final Thoughts


Jan 29, 202459:11
Effortless stakeholder management, The case against collaborating with sharp elbows, and career fulfillment w/ Justin Dauer @ Anomaly by Design EP 109

Effortless stakeholder management, The case against collaborating with sharp elbows, and career fulfillment w/ Justin Dauer @ Anomaly by Design EP 109

On #wayofproduct this week, we're sitting down with Justin Dauer, the mind behind Anomaly by Design and "In Fulfillment: The Designer's Journey." He's here to share his thoughts on making work meaningful and creatively fulfilling.

Here's what we're unpacking:

⭐ Why sometimes stopping is the best way to move forward ⭐ The Swedish 'Feca' and the art of slowing down ⭐ How leaders can create workplaces where everyone thrives ⭐ What 'practice spotting' is and how it can guide your career ⭐ The role of narratives in the workplace and their impact on your day-to-day

There's more to the story, so tune in!

Subscribe and listen to The Way of Product on...

🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4

🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV

🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz

🎧 Audible - https://podcasters.amazon.com/podcasts/9ed01fe7-2dbd-4eb6-a114-12ed367e371f

How to tune in for the new releases:

📺  Watch the podcast clips - https://www.youtube.com/channel/UCrBZL31DoAT7vW2vbYkeXhw

📲 Watch Episode Clips on TikTok - https://www.tiktok.com/@caden.damiano?is_from_webapp=1&sender_device=pc

📲 Watch Episode Clips on X - https://twitter.com/Caden_Damiano

📸 Follow me on Instagram - https://www.instagram.com/caden.damiano/


Meet Justin Dauer:

Justin is the guy who's rethinking how we approach work. At Anomaly by Design, he's helping teams find the sweet spot between creativity and fulfillment. He's not just talking the talk; his book and his work with CVS Health have shown he's all about making work matter.

Anomaly by Design's motto? Finding fulfillment in your work is crucial, and Justin's here to show you why.

Check out the full conversation on YouTube and find out where you can follow Justin's journey.

#RealTalk #MindfulWork #CreativeJourney #WayOfProduct #LifeByDesign

Connect with Justin: https://www.linkedin.com/in/pseudoroom/

Buy “In Fulfillment: A Designers Journey”: https://www.in-fulfillment.com/


CHAPTERS

00:28 Justin's Journey and Career Background

03:09 Discussion on Justin's Book and Personal Fulfillment

03:37 Brief Interruption and Personal Anecdotes

04:15 Deep Dive into Personal Values and Career Evolution

05:25 Exploring the Concept of Fulfillment in Design

05:38 The Transition from Individual Output to Team Output

10:05 The Importance of Humility and Growth in Design

11:23 The Role of Storytelling in Understanding Personal Values

20:31 The Power of the Blank Canvas and the Value of Challenge

23:18 Practice Spotting: A Tool for Understanding Personal Narratives

30:51 The Importance of Authenticity and Empathy in the Workplace

33:06 The Power of Empathy in Productivity

33:40 The Impact of Empathy on Office Dynamics

34:07 The Role of Fulfillment in Work Culture

34:39 Understanding Adversarial Relationships in the Workplace

35:25 The Consequences of Pushing Agendas in Meetings

36:39 The Importance of Active Listening and Empathy in Problem Solving

36:59 The Power of Storytelling in Building Confidence

37:57 The Impact of Empathy on Work Environment

38:37 The Consequences of Avoiding Deeper Understanding in the Workplace

39:08 The Importance of Evolving in the Workplace

41:07 The Role of Leaders in Fostering Fulfillment

42:17 The Importance of Slowing Down and Pausing with Intent

42:45 The Influence of Swedish Work Culture on Productivity

43:46 The Power of Connection in the Workplace

56:48 The Importance of Prioritizing Fulfillment in Work



Jan 29, 202459:35
Why Product Discovery isn't User Research, How to Design an Org Around Research and Product Discovery, and the Origins of the "Continuous Discovery" Framework w/ Teresa Torres EP 108

Why Product Discovery isn't User Research, How to Design an Org Around Research and Product Discovery, and the Origins of the "Continuous Discovery" Framework w/ Teresa Torres EP 108

Product Discovery Isn't User Research w/ Teresa Torres

Teresa Torres shares her invaluable insights into the intricacies of product discovery and the vital role of user research in product development.


Highlights include:

⭐ The distinction between user research and product discovery

⭐ The importance of building fast feedback loops with customers

⭐ The impact of implementing continuous discovery habits

⭐ The evolution of product teams' understanding of their customers

⭐ Practical tips for enhancing discovery practices and driving better outcomes

Plus, much more!

Subscribe and listen to The Way of Product on...

🎧 Apple Podcasts - https://lnkd.in/ghs99F-G

🎧 Spotify - https://lnkd.in/g2YU_eX4

🎧 Google Podcasts - https://lnkd.in/gaXS6i_4

🎧 Audible - https://lnkd.in/gy5EWw-r

How to tune in for the new releases:

📺  Watch the podcast clips - https://lnkd.in/g-UVCNrN

📲 Watch Episode Clips on TikTok - https://lnkd.in/gaEgR-ws

📲 Watch Episode Clips on X - https://lnkd.in/gSTC5SRU

📸 Follow me on Instagram - https://lnkd.in/gEzmaFS4


Who is Teresa Torres?

Teresa Torres is a renowned product discovery coach, author, writer, extensive blogger, and the author of "Continuous Discovery Habits." With over 12 years of experience, she has worked with numerous teams helping them make better decisions about what to build and how to build it.


Teresa Torres believes that - in her own words - “Product teams need to move fast; we need to get fast answers. Some answers, even if they're less reliable than what we're getting from project-based research, are better than no answers.”

Before becoming a prominent figure in the product discovery domain, Teresa has worn many hats, including research and product management roles, always striving to bridge the gap between customer needs and product development.


Connect with Teresa at www.producttalk.org to access her course training and hire her to coach your team.


05:04 Distinguishing User Research and Product Discovery

07:36 The Role of User Researchers in Product Teams

08:26 Ideal Structure of a Product Team

11:08 The Misinterpretation of the Book's Message

12:28 The Importance of Externalizing Thinking in Product Discovery

19:52 Real-life Application of Continuous Discovery Habits

28:22 The Origin and Development of Continuous Discovery Habits

30:55 Understanding Success and Working Backwards

31:09 The Importance of Measurable Outcomes

31:23 Exploring the Skill of Design Thinkers

31:58 The Role of Expert and Novice Designers

32:25 The Evolution of Understanding in Design

33:05 The Importance of Teamwork in Product Discovery

33:46 The Influence of Academic Research on Design Thinking

34:59 The Challenge of Identifying Assumptions in Teams

35:29 The Use of Story Mapping in Surfacing Assumptions

36:33 The Practical Application of the Book's Content

37:56 The Development of the Book's Methods

38:12 The Iterative Process of Developing a Coaching Curriculum

43:43 The Role of Luck and Process in Business Success

51:23 The Journey to Becoming a Coach

54:16 Final Thoughts and Resources for Further Learning

Jan 15, 202458:03
VP of Product Talks about Strategy and How to Choose One

VP of Product Talks about Strategy and How to Choose One

Clip From: "The Game of Product Management w/ Derlen Chiu, VP of Product at April @ April EP 106 "

Jan 10, 202409:33
How a VP of Product Develops a Strategy

How a VP of Product Develops a Strategy

Clip from: "The Game of Product Management w/ Derlen Chiu, VP of Product at April @ April EP 106 "

Jan 10, 202405:37
How a VP Started in Product

How a VP Started in Product

Clip from: "The Game of Product Management w/ Derlen Chiu, VP of Product at April @ April EP 106 @ April EP 106"

Jan 10, 202405:58
The Value of Working with Rivals, What it Takes to Build a Product Org, and Developing Conviction in your Roadmap w/ Glendy Kam CPO of Tassat EP 107

The Value of Working with Rivals, What it Takes to Build a Product Org, and Developing Conviction in your Roadmap w/ Glendy Kam CPO of Tassat EP 107

On #wayofproduct this week, Glendy Kam shares her journey as Chief Product Officer at Tassat, delving into the fast-paced world of fintech startups and speaking to the role of product management in innovation and market adaptation.


Highlights include:

⭐ How to pivot strategy in the rapidly changing fintech market

⭐ Balancing creativity and regulatory compliance in financial services

⭐ The importance of diverse skill sets in product development

⭐ The relationship between product design and product management

⭐ Learning from mistakes and adapting strategies for continuous improvement


Plus, much more!


Subscribe and listen to The Way of Product on...


🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4



🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV



🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz



🎧 Audible - https://podcasters.amazon.com/podcasts/9ed01fe7-2dbd-4eb6-a114-12ed367e371f



How to tune in for the new releases:


📺  Watch the podcast clips - https://www.youtube.com/channel/UCrBZL31DoAT7vW2vbYkeXhw



📲 Watch Episode Clips on TikTok - https://www.tiktok.com/@caden.damiano?is_from_webapp=1&sender_device=pc



📲 Watch Episode Clips on X - https://twitter.com/Caden_Damiano



📸 Follow me on Instagram - https://www.instagram.com/caden.damiano/



Who is Glendy Kam?

Glendy Kam is a forward-thinking Chief Product Officer at Tessit, specializing in blockchain fintech solutions. With a rich history at JP Morgan and a deep understanding of product management, Glendy is known for navigating the complexities of the financial services market and leading teams toward innovative solutions.


Glendy believes that - in their own words - "Innovation and agility are key to staying ahead in the ever-evolving financial landscape."


Before her current role at Tessit, Glendy spent over a decade at JP Morgan, where she played a pivotal role in launching open banking and API initiatives.


#UX

#UXDesign

#UXResearch

#ProductDesign

#DesignRecruitment

#WayOfProduct

#ProductManagment


00:30 Background and Journey into FinTech

02:14 Career Progression and Industry Focus

05:30 Transition from Consulting to In-house Roles

07:16 The Role of Product in an Organization

09:37 The Importance of Continuity in Product Development

11:01 Learning from Mistakes and Adapting Strategies

18:26 The Role of Communication and Negotiation in Product Management

30:57 Understanding the Relationship between Product Design and Product Management

43:58 Final Thoughts and Contact Information

Jan 08, 202444:33
Reflecting on The Game of Product

Reflecting on The Game of Product

Clip from: "Are Product Teams like a Dungeons & Dragons party? w/ Derlen Chiu VP of Product @ April EP 106"

Jan 07, 202405:30
How PM's and Product Design can Be Better Partners

How PM's and Product Design can Be Better Partners

Clip from: "Are Product Teams like a Dungeons & Dragons party? w/ Derlen Chiu VP of Product @ April EP 106"

Jan 05, 202410:51
The Game of Product, Choosing How You Play It, and Resolving the Creative Tension Between PM and Design w/ Derlen Chiu, VP of Product at April EP 106

The Game of Product, Choosing How You Play It, and Resolving the Creative Tension Between PM and Design w/ Derlen Chiu, VP of Product at April EP 106

Who drives the product team? It shouldn't always be the Product Manager.

On #wayofproduct this week, Derlen Chiu shares his perspective on resolving the creative tension between cross-functional team members.


It's no secret that PM and PD have an industry-wide tension. We break that down in this episode.

Highlights include:

⭐ Why focusing too much on the job title blocks good work, especially in a startup, and why Derlen doesn't enforce "staying in your lane" with his team.

⭐ How to decide when PM, PD, and Engineering should take the driver's seat in a project.

⭐ How Dungeons and Dragons is a great metaphor for a well-balanced team. Trust me; it will make sense when you listen to it.

⭐ Derlens Take on Developing a Product Strategy by Thinking in Games.

Plus, much more!

Listen to Derlen's Interview on...

🎧 Apple Podcasts - https://lnkd.in/ghs99F-G

🎧 Spotify - https://lnkd.in/g2YU_eX4

🎧 Google Podcasts - https://lnkd.in/gaXS6i_4

🎧 Audible - https://lnkd.in/gy5EWw-r

📺  Watch clips on YouTube - https://lnkd.in/g-UVCNrN

📲 Watch Episode Clips on TikTok - https://lnkd.in/gaEgR-ws

📲 Watch Episode Clips on X - https://lnkd.in/gSTC5SRU

📸 Follow me on Instagram - https://lnkd.in/gEzmaFS4

Who is Derlen Chiu?

Derlen is a VP of Product at April, a tax software made for accounting agencies but designed to provide an amazing end-customer experience.

Before April, Derlen was part of the financial services industry, where he eventually began working in products at places like Plaid!

Interesting Fact: He also maintains a 14-year-old blog on the soccer business at TheSoccerCEO.com!

Don't forget to subscribe to the LinkedIn page The Way of Product | A Podcast on Product Team Collaboration for clips, new releases, and updates!


Connect with Derlen: https://www.linkedin.com/in/derlen/


Follow April: https://www.linkedin.com/company/apriltax/


02:04 Guest's Journey from Finance to Tech

04:30 Understanding the Role of Product Management

07:54 The Importance of Defining the Game in Product Management

10:21 The Role of Strategy in Product Management

18:20 Resolving Creative Tension in Product Teams

20:03 Incorporating Subject Matter Experts in Product Design

22:28 Practical Example: Automating Payments in Agriculture

23:25 The Role of Product Managers

23:57 Driving the Tax Filing Product

24:55 Balancing Roles in Product Development

25:18 Switching Drivers in Product Management

26:04 The Game Metaphor in Product Management

26:34 Understanding the Role in the Game

26:38 Tracking Product Development

27:57 The Role of Design in Product Success

28:47 The Marty Cagan Model 

29:31 Understanding When to Drive as a Designer

31:13 The Game of Product Management

31:58 The Challenge of Entering the Tax Market

32:44 The Strategic Challenge in Product Design

33:46 The Role of User Experience in Product Success

38:00 The Importance of Building Relationships in Agriculture

42:04 Closing Thoughts on Product and Design Partnership

42:49 Final Words and Sign Off


Jan 01, 202443:08
Successful Startup Case Study and How to Prevent you Startup From Failing Before it Even Starts: Insights from Danny Morrow of Extend Payments | Ep 105

Successful Startup Case Study and How to Prevent you Startup From Failing Before it Even Starts: Insights from Danny Morrow of Extend Payments | Ep 105

In this podcast, Danny Morrow, co-founder and Chief Innovation Officer at Extend Payments, shares valuable insights about his personal and professional growth. He discusses the magic of taking an idea to a successful startup, emphasizing the critical role of building culture, attracting the right team, and instilling a continuous learning mindset. He recounts how Extend Payments was conceived and developed and highlights the significance of creating a solid product-market fit, fostering strong relationships, and maintaining humility in the face of success. A central theme of his narrative is the importance of iterating, feedback, and remaining open to change and growth.

Connect with Danny: https://www.linkedin.com/in/danny-morrow/

Careers at Extend: https://www.paywithextend.com/careers

Subscribe to the Way of Product Newsletter: www.wayofproduct.com


00:36 The Journey from CTO to Chief Innovation Officer

03:12 The Role of a Chief Innovation Officer

03:22 The Intersection of Design and Technology

03:59 The Evolution of a Career in Technology

04:31 Building a Team and a Company Culture

05:13 The Role of Creativity in Technology

10:13 The Journey to Founding Extend

11:09 The Challenges and Rewards of Starting a Company

11:58 The Importance of Curiosity and Learning in a Startup

12:13 The Magic of Design and Technology

21:58 The Story of Extend's Inception

26:52 The Importance of Founder-Market Fit

28:40 The Excitement of Learning a New Industry

29:22 The Importance of Building a Strong Team

30:27 The Art of Delegation and Trust

32:48 Building a Positive Company Culture

34:11 The Evolution of a Startup

38:09 The Role of Creativity in Business

40:55 The Journey of Building a Product

43:15 The Importance of Feedback and Continuous Improvement

46:17 The Process of Marketing and Sales

54:56 Reflections on the Journey and the Future





Nov 30, 202358:38
How to Develop a Successful Startup Culture

How to Develop a Successful Startup Culture

Clip: How to Develop a Successful Startup Culture w/ Danny Marrow


wayofproduct.com

Nov 30, 202311:23
What Does a Chief Innovation Officer Do?

What Does a Chief Innovation Officer Do?

Clip: What Does a Chief Innovation Officer Do? W/ Danny Marrow

Nov 29, 202306:48
Founder Recounts the Early Days of His Startup

Founder Recounts the Early Days of His Startup

Clip: Founder Recounts the Early Days of His Startup w/ Danny Morrow

Nov 28, 202308:04
How to Stay Humble as a Successful Startup Founder

How to Stay Humble as a Successful Startup Founder

Clip: How to Stay Humble as a Successful Startup Founder w/ Danny Morrow

Nov 28, 202307:14
The Importance of Founder/Market Fit

The Importance of Founder/Market Fit

Clip: The Importance of Founder/Market Fit w/ Danny Marrow

Nov 26, 202308:34
Who do you hold accountable when things go wrong?

Who do you hold accountable when things go wrong?

Clip from: "Are Product Teams like a Dungeons & Dragons party? w/ Derlen Chiu VP of Product @ April EP 106"

Nov 25, 202311:21
"Way of Product" Book Trailer
Nov 21, 202300:56
The Game of Product and How to Play It

The Game of Product and How to Play It

Clip from: "Are Product Teams like a Dungeons & Dragons party? w/ Derlen Chiu VP of Product @ April EP 106"

Nov 06, 202308:42
When to step out of your lane and get things done.

When to step out of your lane and get things done.

Clip from: "Are Product Teams like a Dungeons & Dragons party? w/ Derlen Chiu VP of Product @ April EP 106"

Nov 04, 202306:25
104 - Breaking Down the UX Architect Role - Jeremy Miller UX Architect @ GE Aerospace
Jul 24, 202301:38:37
103 - How to get leadership to adopt your research insights - Nick Russell and Dan Robins, CoFounders of Dualo
Jul 17, 202354:52
102 - Breaking Down the Staff Designer Role - Larry Cheng, Design Strategist @ Intuit
Jul 10, 202301:08:55
101 - A Crash Course on Uncovering Pain Points and Thinking in Bets — Pieter Limburg, CEO of Mobilo
Jul 03, 202346:38
100 - The Path to the VP of Design Role - Clay Walter, VP of User Experience @ ProducePay
Jun 26, 202301:12:54
99 - How to Figure out Business Models, Pricing and Positioning for Your Product - Kevin Bailey, CEO of Design First
Jun 19, 202349:40
98 - Curating Great Design Teams - Justin Tan @ Turtle Design
Jun 12, 202355:06
97 - Breaking Down the VP of Product Role - Noam Grebel, VP of Product @ Doorloop
Jun 05, 202349:43
96 - Why the Most Effective Leadership Style is Coaching - Jered Odegard, Director of Product Design @ Flyhomes
May 29, 202301:04:02
95 - A Tactical Guide To Building Self Sustaining Design Teams - Anjali Deswandikar @ Lollypop Design
May 22, 202351:51
 94 - The Laws of Creativity - Joey Cofone, Founder and CEO of Baronfig
May 15, 202301:07:01
93 - Repost "Designing Google Assistant" Michael Greenberg and Margaret Urban
Jun 27, 202201:01:03
92 - #short "What does impact look like?"
Jun 27, 202212:25
“What goes into building a valuable design team?” - Anthony Armendariz, Cofounder and Head of Design at Funsize Ep 91
Jun 20, 202255:44
90 - “Unpacking the Dedicated UX Research Role” - Varun Murugesan, Cofounder of Apple & Banana
Jun 13, 202251:25
89 - “Using Design to Drive Revenue” - Richie Lokay, VP of Design at Wunderkind
Jun 06, 202201:07:02
88 - “Unpacking the Product Design Role” - Peter Loving, Founder of UserActive
May 30, 202201:02:44
87 - “What does it mean to delight customers?” - Erica Kitaev, Senior Director of Product at Thomson Reuters Practical Law
May 23, 202252:33
86 - “How long does innovation take?” - Ian Peterman, Founder of the Peterman Design Firm
May 16, 202258:09
85 - “How to turn research insights into actionable decisions” Richard White, CEO and Founder of Fathom
May 09, 202256:42
84 - "How to reinvent yourself into a leader“ Pek Pongpaet, CEO of Impekable
May 02, 202201:03:11
83 - #Shorts - How Innovation Really Happens
Mar 23, 202224:06