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"What's the Opportunity?" with TRA

"What's the Opportunity?" with TRA

By Trevor Clarke

A Tech Research Asia podcast for IT channel leaders. TRA and guests discuss market opportunities around Asia Pacific.
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The TRA IT Channel Podcast: What's the Opportunity in Japan?

"What's the Opportunity?" with TRAAug 09, 2022

00:00
10:40
The TRA Channel Podcast: What is the opportunity with ChatGPT?

The TRA Channel Podcast: What is the opportunity with ChatGPT?

"Welcome to the "Chatting with ChatGPT" podcast, where we explore the revolutionary impact of OpenAI's language model, ChatGPT, on technology companies. In this show, we dive into how this AI technology is changing the way businesses communicate and operate, and what it means for the  future of the industry. Join us as we speak with experts in the field  and take a closer look at the role of ChatGPT in shaping the technological landscape."

That's what ChatGPT came up with for the latest TRA channel podcast episode where we just scratch the surface of the Open AI service storming the world. And the picture above is also from Dall.E 2, the AI image generator from the same outfit.

For those who've been observing the generative AI market for a while, ChatGPT has benefited from going viral where other NLP/NLG tools have struggled outside of niche use cases. What is the opportunity for the channel?

Jan 31, 202320:18
The TRA Channel Podcast: What is the opportunity with a VMware special guest?

The TRA Channel Podcast: What is the opportunity with a VMware special guest?

TRA director Trevor Clarke is joined by a special guest from VMware to talk about the vendor's new channel program. Listen in to hear more.

Nov 16, 202212:53
The TRA IT Channel Podcast: What's the Opportunity in Japan?

The TRA IT Channel Podcast: What's the Opportunity in Japan?

Welcome back to another episode of the Tech Research Asia podcast focussed on the IT channel across Asia Pacific. This episode we have a quick look into the Japan market with Trevor Clarke and Tomoko Mitsuoka who are both based in-country. There is a lot of action in Japan at the moment and plenty of opportunity for vendors and partners. Listen in to learn more. 

Aug 09, 202210:40
The TRA Channel Podcast: What's the opportunity with cloud?
Jun 21, 202220:31
The TRA IT Channel Podcast: What's the Opportunity in Retail?

The TRA IT Channel Podcast: What's the Opportunity in Retail?

It's been a while and we made some bloopers. 

This episode we talk about the retail industry and a recent project with AWS and the Australian Retailers Association (ARA).



May 02, 202213:52
The TRA Channel Podcast - What's the opportunity with industry clouds?

The TRA Channel Podcast - What's the opportunity with industry clouds?

We are back with our first IT channel podcast for 2022. This time around we discuss the rise of industry clouds and what they mean for the channel. 

Mar 01, 202212:47
The TRA Channel Podcast - What is the opportunity for 2022?

The TRA Channel Podcast - What is the opportunity for 2022?

Our version of predictions? Kind of. 

The latest edition of the TRA channel podcast is out now. Have a listen as we talk about the major trends we expect to hit technology markets in 2022. 

And enjoy whatever you have planned for the end of year festivities. 

Dec 21, 202122:17
The TRA Channel Podcast: What's the Opportunity with M&A?

The TRA Channel Podcast: What's the Opportunity with M&A?

The latest podcast from TRA in collaboration with ARN and Latimer Partners. This time around we delve into the world of mergers and acquisitions and what it means for the channel. 

Dec 02, 202139:38
The TRA Channel Podcast: What's the "ISV" opportunity in Asia Pacific?

The TRA Channel Podcast: What's the "ISV" opportunity in Asia Pacific?

We do a lot of work on the software market in Asia Pacific. And for good reason. The market is buoyant and there is a lot of opportunity. Just don't call it "ISV" - the term is outdated and the market has evolved. 

In the latest episode of the podcast we introduce some of the major questions and data points we've been working on in the past 12 months. We'll dig into more software market topics going forward so stay tuned and let us know if you have any ideas or guests you think would be worth listening to.


Oct 27, 202124:27
TRA Channel Podcast - The Opportunity with SaaS Accounting for SMB

TRA Channel Podcast - The Opportunity with SaaS Accounting for SMB

Accounting systems are a core technology for every SMB and recent years have seen considerable growth for many SaaS providers. We look at the opportunity with several cool vendors in this space for channel partners. And for us, it is no surprise that the high growth players in the region are often country-specific and have great integrations. 

Vendors mentioned include: Xero, MYOB, Rakus, Freee, Moneyforward, Hubspot, Monday, Zoho, Jurnal, Realbooks, Sleekr

Sep 03, 202127:07
The TRA Channel Podcast: What's the opportunity with SMB tech?

The TRA Channel Podcast: What's the opportunity with SMB tech?

What do you think is the top technology that SMBs are investing in this year? Find out what the data tells us on the latest TRA Channel Podcast: What's the opportunity? 

Aug 04, 202112:11
The TRA Channel Podcast: What is the SMB opportunity?

The TRA Channel Podcast: What is the SMB opportunity?

It's the engine room of every Asia Pacific economy. Indeed, SMB customers make up the bulk of most vendor and channel partner customer bases. But what does this highly diversified opportunity look like and how is it changing? We delve into it during episode 5 of the TRA channel podcast.

Jul 07, 202126:26
The TRA Channel Podcast - What's the Opportunity with Analysts?

The TRA Channel Podcast - What's the Opportunity with Analysts?

We often get asked what to do when trying to engage with an analyst firm. So we had a quick chat about it. Listen in to hear some of our thoughts on what to do and what not to do. We'd love to hear your thoughts on the topic and whether you find analysts useful in the channel. 

Jun 17, 202124:00
The TRA Channel Podcast Episode 3 - What is the roundtable event opportunity?

The TRA Channel Podcast Episode 3 - What is the roundtable event opportunity?

In-person IT events are making a comeback in many places across Asia Pacific. As they continue to ramp up, should you consider holding round table style events? For us, the answer is a resounding "yes". Listen in to hear the TRA team break down why round table events are worth your investment and the do's and do not's. 

May 31, 202142:12
The TRA Channel Podcast - What is the opportunity for IT Distribution? Episode 2

The TRA Channel Podcast - What is the opportunity for IT Distribution? Episode 2

Backed by Private Equity, the big IT distributors are getting bigger, almost doubling in size over 10 years. So what is the opportunity going forward? In this episode, host Trevor Clarke is joined by Tim Dillon and Mark Iles to discuss the various opportunities for disties. Is it marketplaces? Automation? Emerging Tech? Services and skills? Listen in to hear more in the second episode of the TRA Channel Podcast for IT channel leaders in Asia Pacific. 

May 17, 202135:10
The TRA Channel Podcast: What's the opportunity with the cloud computing ecosystem in Asia Pacific?

The TRA Channel Podcast: What's the opportunity with the cloud computing ecosystem in Asia Pacific?

The first episode of the Tech Research Asia podcast for IT channel leaders across Asia Pacific. We delve into the data, research and insights on cloud computing in Asia Pacific. 

Apr 25, 202135:00