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Views From The Bus - Brought to you by Procopio

Views From The Bus - Brought to you by Procopio

By Views From The Bus

Join host Bob Rief and his extraordinary group of friends as they share legendary stories of lifestyle, business, and innovation on the Views From The Bus podcast.
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Guy Kawasaki, Remarkable People

Views From The Bus - Brought to you by Procopio Jan 13, 2024

00:00
54:09
Guy Kawasaki, Remarkable People

Guy Kawasaki, Remarkable People

In this episode of Views From The Bus , Bob Rief is joined once again by his good friend and legendary tech leader ⁠Guy Kawasaki⁠. In a really odd twist of events, Bob is going to be the interviewee and Guy is going to be the interviewer.

After the episode be sure to check out Guy's podcast ⁠Remarkable People⁠! It features guests like Garrett McNamara, Sean Thompson, Jane Goodall, Margaret Atwood and Neil deGrasse Tyson.

Lastly, big thank you to the official sponsor of the Views from the Bus podcast  ⁠Procopio, Cory, Hargreaves & Savitch LLP⁠⁠. Procopio is one of our most essential members providing a full legal service, and they are experienced in helping out entrepreneurs!

Jan 13, 202454:09
Kevin Tighe, Beachly

Kevin Tighe, Beachly

In the latest episode of Views from the Bus, Bob talks with Kevin Tighe, CEO & Co-founder of Beachly. Beachly is a subscription brand rooted in beach, outdoor, and active lifestyles. They have also been named one of the top 500 fastest-growing brands in America for back-to-back years.


We are also happy to announce Procopio, Cory, Hargreaves & Savitch LLP⁠ as the official sponsor of the Views from the Bus podcast. Procopio is one of our most essential members providing a full legal service, and they are experienced in helping out entrepreneurs!

Dec 18, 202348:07
Ron Hadler, Red Door Interactive

Ron Hadler, Red Door Interactive

In today's episode of Views From the Bus, Bob gets to something on the top of all business minds, Artificial Intelligence (AI) with Ron Hadler of Red Door Interactive!

Ron is the VP of innovation for Red Door Interactive, San Diego's best full service agency. And our topic today is all about the brain in front of the change that's coming with Gen AI.  If you missed the previous presentation Ron did for our Ask the Expert series on Gen AI a few months ago, here's your second chance! 

Sep 20, 202338:06
Dana Rowley, SDSI Accelerator

Dana Rowley, SDSI Accelerator

In this episode, we meet Dana Rowley, a prominent figure in San Diego's business scene. Dana directs the SDSI Business Accelerator, which has help given rise to over 140 emerging brands in the city. If launching one brand is a challenge, imagine kickstarting 140 – a truly remarkable feat. This episode is tailor-made for young business founders standing at a crossroad. Whether you're try to figure out how to get to scale, you're faced with a major pivot, looking for help with strategy with marketing or organizational issues, or maybe need gateways into the financial community. Whatever the reason, entrepreneurs and young business founder take a listen here. 

Aug 31, 202343:38
John Sarkisian, SDSI

John Sarkisian, SDSI

Welcome to View From the Bus podcast brought to you by San Diego Sport innovators. In today's episode, we have a special interview with John Sarkisian, one of San Diego's most successful entrepreneurs, an investor interested in emerging companies and technologies.

Aug 17, 202343:26
Wes Horbatuck, Driftline

Wes Horbatuck, Driftline

In today's episode of Views From the Bus, Bob sits down with Driftline's Co-founder, Wes Horbatuck. Driftline have a patented board shorts called Drifties, which have a specialized inner liner made out of wetsuit material, connected to a stylish outer boardshort shell. Listen in to hear Wes's story and journey with Driftline.


Jul 18, 202335:47
Steven Morris, The Beautiful Business

Steven Morris, The Beautiful Business

In today's episode of Views From The Bus, we have a really amazing opportunity to interview Steven Morris. He is the author of a really great book called The Beautiful Business, which really is a must read for all CEOs. Steven is a true thought provocateur, a really good brand strategist, and business advisor. Listen in for a deep dive into the beauty of business!

Feb 10, 202348:32
Cristobal Murillo, Selk'bag

Cristobal Murillo, Selk'bag

In today's episode Bob talks with Cristobal Murillo, Co-founder and CEO of Selk'bag, who has implemented a very successful influencer marketing campaign to help get eyeballs on his unique wearable sleeping bags. Listen in to hear about his strategy to riding the viral wave of social media. 

Jan 18, 202335:39
Isaac Howe, Orucase

Isaac Howe, Orucase

This is a start of a new series of Views From The Bus, where Bob is shifting away from the historic founders to a much more current and scrappy set of founders. Many who have founded or birthed their businesses in these amazingly fast moving times, their insights are not historic, they're immediate, they're relevant, and they're actionable today

In today's episode, we'll meet Isaac Howe, who co-founded Orucase with his brother and are a recent SDSI Accelerator graduate. They graduated from the program in 2019 right before Covid-19 changed the world, and stopped all travel. And if you don't know Orucase they make the best bike cases to take your bike on any airline at a reasonable baggage price. Listen in to hear how Isaac and his team worked to keep their heads above water. 

Dec 01, 202243:07
Young CEO Special: Mandy Fry (Z Supply) & Jay Barton (ASRV)

Young CEO Special: Mandy Fry (Z Supply) & Jay Barton (ASRV)

In this special episode, Bob joins two of the best young CEOs in the sport and active lifestyle industry, Mandy Fry from Z Supply, and Jay Barton from ASRV, to discuss their approach to the new business reality. 

Nov 29, 202101:08:59
Tradian Maier, EarPro

Tradian Maier, EarPro

In this episode of the Views From The Bus podcast, Bob Rief is joined by Tradian Maier, Founder of EarPro. Many surfers and water sports participants have a common issue of Surfer’s ear, a condition that causes blockage of the ear canal. Tradian caught Bob’s attention when he applied to the SDSI Accelerator Group with a solution for Surfer's ear. Listen to Tradian and Bob discuss the importance of ear health and how SDSI teamed up with EarPro to launch their product successfully in the United States.

Sep 22, 202129:40
Justin Gardner, BLDG Active

Justin Gardner, BLDG Active

In this episode of the Views From The Bus podcast, Bob Rief is joined by his friend Justin Gardner, CEO and Founder of BLDG Active Skin Repair. BLDG Active Skin Repair is 99% effective against all bacteria, including the complex bacteria that you find in the ocean. And here's the big news...it does not sting. BLDG Active uses the same molecule that your white blood cells produce and is able to replicate the same immune response that your body's creating to help fight off bacteria and help heal. Justin is a very progressive thinker, very fast to pivot, and uses a very contemporary digital marketing plan that has allowed him to navigate the pandemic and come out with a stronger brand.

Jun 18, 202143:52
Guy Kawasaki, Remarkable People

Guy Kawasaki, Remarkable People

In this episode of Views From The Bus, Bob Rief is joined by his good friend and legendary tech leader Guy Kawasaki. The two talk about Guy’s love for surfing and how he picked the sport up at 60 years old. Guy now has a podcast called Remarkable People that has featured guests like Jane Goodall, Margaret Atwood, Arianna Huffington, Kristi Yamaguchi, and more!

May 20, 202149:11
Joe Kudla, Vuori

Joe Kudla, Vuori

Joe Kudla, Founder of Vuori, a performance apparel brand with a nontraditional approach to activewear, joins the Views From the Bus Podcast. Vuori is inspired by the Encinitas and Southern California Lifestyle. Their mission is to create products that help people live extraordinary lives. In this episode, Joe shares how Vuori entered the market, and how they survived a few obstacles on the way.

Apr 22, 202142:36
Jeff Kelley, Sanuk

Jeff Kelley, Sanuk

When it comes to legendary brands that reflect the San Diego lifestyle, there's not many better one than Sanuk. Jeff Kelley, Founder of Sanuk, joins Bob Rief in the Views From The Bus Podcast. In the 90s, Jeff started making sandals out of indoor-carpet and the spirit of innovation became the backbone of the brand. Jeff has a rare combination of creativity and a sense of humor.

Mar 25, 202129:59
Beaver and Pam Theodosakis, Prana

Beaver and Pam Theodosakis, Prana

In this episode of the Views From The Bus podcast, Bob Rief is joined by Beaver and Pam Theodosakis, Founders of Prana. There aren't too many husband-wife successful entrepreneurs with successful marriages in this business, but Beaver and Pam are really the best examples of coming together and creating something that wasn't there before.

Feb 19, 202136:01
Tony Finn, Liquid Force

Tony Finn, Liquid Force

In this episode of the Views From The Bus podcast, Bob Rief is joined by Tony Finn, the Founder of Liquid Force. Tony is one of the most disruptive and unique marketers and is virtually known by everybody in the global world of action sports. 20 years ago, Bob met the stranger Tony and he is certainly the best example of openness, friendliness, and positive energy of anybody he has ever known.

Feb 11, 202141:05
Bob McKnight, Quiksilver

Bob McKnight, Quiksilver

In this episode of Views From The Bus, Bob Mcknight, former CEO of Quiksilver joins Bob Rief. There has been no brand more legendary than Quiksilver and no founder more legendary than Bob, even though he’s probably going to deny that.

Feb 04, 202152:44
Steve Lake, Sector 9

Steve Lake, Sector 9

In this episode of the Views From The Bus Podcast, Bob Rief talks with Steve Lake, the co-founder of Sector 9, a truly legendary brand and a fundamental part of the San Diego lifestyle. Steve shares his background on how he started the brand, and also gives advice to young entrepreneurs who are looking to convert their passion into a business.

Jan 18, 202150:19