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The Word Mogul

The Word Mogul

By Peyton
This is the podcast by Peyton of WritingIncomeAccelerator.com, a place where freelance writers earn top dollar for their work. Learn how to make 6 figures writing, and how to help clients achieve a higher Return On Article Spend (ROAS) with your work. Learn about the 6-Figure Freelance Writer course here: bit.ly/3g8IYfz .
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S1E8: What is Brand Journalism? (+ The 5 Dynamic Brand Heroes For Client Articles)
“Brand Journalism is lightly-branded, customer-centric storytelling that transforms the reader.” ~A.W. Peyton   That little phrase and method of writing has made me lots of money as a writer. It has helped many transition out of the typical low-pay content writing space. It's not for beginners, but if you can write it might be for you.  And brand journalism is more relevant today than ever. As consumers/readers want more transparent and honest content that reads like edutainment. Brand storytelling and creating strategic client narratives makes perfect sense. You can publish these entertaining pieces on Medium, the client's site, and in popular publications. Best of all, you can command a high price if you know the system that I teach in my course. [see below]   In this podcast, you’ll learn:   ○ Two definitions of Brand Journalism. ○ Why Brand Journalism is the future of content marketing. ○ The 5 Heroes of Brand Journalism—with examples. (AKA, 5 DYNAMIC BRAND HEROES) ○ And much more!   DOWNLOAD 1: Free Worksheet and Brand Journalism guide! Go to: https://www.writingincomeaccelerator.com/summit-assets DOWNLOAD 2 my presentation and guide on how to write Brand Journalism stories! https://www.writingincomeaccelerator.com/momentum2021 Freebies & References In The Podcast: ○ The Resurgence of Brand Journalism and why it’s here to stay: https://medium.com/brand-journalist/the-resurgence-of-brand-journalism-and-why-its-here-to-stay-51dfe93222e8 ○ John Deere -  https://www.deere.com/en/publications/the-furrow/ ○ The Red Bulletin - https://www.redbull.com/us-en/theredbulletin ○ Patagonia - https://www.patagonia.com/stories/ ** By the way, I got a new course for Intermediate and Advanced writers (or college grads with any or no experience). I show writers how to make $1K - $3K per article because they're designed to get results clients love. Learn everything in my course "6-Figure Freelance Writer" -  http://bit.ly/6FFWCOURSE
19:23
April 13, 2021
S1E7 - Earn $500 to $10,000 Per Month Freelance Writing (The fastest & best ways)
Are you ready to do the hard work and get paid? Well in this video I tell you the three basics things you need to do to earn money freelance writing.  Learn about: ○ The importance of mindset at each level. ○ The importance of strategy at each level. ○ The importance of execution at each level. ○ What to do at each level to succeed. ○ And so much more!    **90% of what I do here, I do for FREE. Engagement incentivizes me to keep going with this channel. If anything in this video resonates with you, please SUBSCRIBE, SHARE, LIKE, and COMMENT. It would mean a lot to me and it helps the channel.   ** By the way, I got a new course for Intermediate and Advanced writers (or college grads with any or no experience). I show writers how to make $1K - $3K per article because they're designed to get results clients love. Learn everything in my course "6-Figure Freelance Writer" - http://bit.ly/6FFWCOURSE **The video version of this podcast and resources mentioned is here:  https://youtu.be/C09M-2ramB4
18:04
April 6, 2021
S1E6 - What Freelancers Make And How To Increase Your Writing Rates. (Make thousands per article!)
What Freelancers Make And How To Increase Your Writing Rates! In this podcast, learn what the average freelance writer makes per post, plus what’s possible. Here's what you'll learn: ○ The exact rate others make per post. ○ Why you should not get paid per word or per hour. ○ What rates me and my students charge. ○ Why average rates get average pay. ○ What metrics clients really want and pay for. ○ What Google looks for to rank articles to page #1. ○ What readers actually want to read. ○ What brand journalism is. ○ How to make thousands per article. RESOURCES / FREE DOWNLOADS: ○ Get FREE guides at https://writingincomeaccelerator.com ○ Learn about the special deal for the 6-Figure Freelance Writer course mentioned in this podcast: bit.ly/6FFWCOURSE.
32:46
April 2, 2021
S1E5 - Rank #1 In Google Using Medium & Brand Journalism
How do you rank to page #1 in Google with content? This is a huge result nearly all clients want, and what freelance writers need to do.  In this podcast episode/video learn:   ○ The 2 most common ways to get traffic and clicks in Google. ○ What E-A-T and YMYL stand for according to Google. ○ How Brand Journalism perfectly matches what Google requires to rank to page #1. ○ How long your content should be to rank high in Google.   ○ The 2 Huge Opportunities with Content Marketing and Freelance Writing. ○ How I handle objections in client discovery calls. ○ How I map out the entire writing process. ○ Metrics clients want you to achieve with content. ○ How using Medium.com boosts your article to the top of Google. ○ What readers want to read and what they hate seeing. ○ The Brand/Story/Reader Venn diagram   ○ And so much more!    RESOURCES / FREE DOWNLOADS: ○ Get FREE guides at https://writingincomeaccelerator.com ○ Brian Dean - 912 Blog Posts Study - https://backlinko.com/content-study ○ 5 Brand Journalism Heroes - https://youtu.be/FDzv1Xu9tNU ○ Technavio Content Marketing Forecast - https://www.technavio.com/report/cont... ○ Medium - https://medium.com - [My client articles are usually not part of the paid partner program.]   ** The video version of this podcast and resources mentioned is here: https://youtu.be/WxCmB0UIe3k
34:51
April 2, 2021
S1E4 - The biggest mistake freelance writers make when they pitch
In this podcast, I discuss THE biggest mistake freelance writers make when they pitch prospective clients. I go over: ○ The basic way I and my students do it instead--which leads to $1,000 - $3,000 per article. ○ Client-centric RESULTS to content buyers, and so should you. If you don't, that's the biggest pitch mistake ever.   If any of this video resonates with you, please SHARE, LIKE, COMMENT, and SUBSCRIBE to this NEW podcast. It would mean a lot to me and I think you’ll accelerate your success by doing so.   ** By the way, if you want the finer details that precede all of this like how to land big clients and write great stuff, learn everything in my course "6-Figure Freelance Writer", designed for  INTERMEDIATE or ADVANCED WRITERS!  Go To: https://bit.ly/6FFWCOURSE Visit https://writingincomeaccelerator.com ** Video Version here: https://youtu.be/0LeUFBHabNs
05:49
March 26, 2021
S1E3 - 5 HUGE Freelance Writer Mistakes I Made [ + 2 other costly ones ]
Mistakes were made . . . and it cost me a lot of money, time, and sanity. In this video/podcast, I candidly talk about five major freelance writer mistakes I made that you should avoid.   You’ll learn:   ○ The 5 big mistakes I made and how to avoid (most of) them. ○ How this hurt me financially. ○ How this hurt me reputation-wise. ○ 2 big mistakes I see a lot from some students. ○ And much more!  https://writingincomeaccelerator.com If anything in this video resonates with you, please SUBSCRIBE, SHARE, LIKE, and COMMENT. It would mean a lot to me and it helps the podcast. ** By the way, I got a new course for Intermediate and Advanced writers (or college grads with any or no experience). I show writers how to make $1K - $3K per article because they're designed to get results clients love. Learn everything in my course "6-Figure Freelance Writer" - https://bit.ly/3lBAvTZ ** Originally, this was a YouTube video. If you want to view it and all the resources, go to: https://youtu.be/NWMXXuvOSD8
18:39
March 25, 2021
S1E2 - Making Money On Medium, Quickly Ranking On Page #1 In Google, & More Lucrative Writing Gigs
NOW is an incredible time to be an online freelance writer. In this $413B content writing market, it’s never been a better time to start writing. But where should you start? If you’re just trying things out and testing things, where are the slow and quick bucks from writing? In this video/podcast, you’ll learn the fastest and slowest ways, plus if NOW is the time to make money on Medium—or are you too late?   In this episode, learn: ○ Several ways to make money writing, fast or slow.   ○ What skills you need to make thousands an article with Brand Journalism. ○ What a Medium.com writer who has made over $10,000 a month thinks. ○ Why, like stocks, you should diversify your writing income (and platforms). ○ Why platforms do not matter for good freelance writers.   ○ How you can create a portfolio in 42-articles or less. ○ What I would do if I started writing today. ○ My term, "Return On Article Spend" (ROAS) ○ And so much more! Get FREE guides at https://writingincomeaccelerator.com ** This is also a YouTube video, but most of this is not video or image-dependent. The video can be found here: https://youtu.be/lCUz9KWYvy4
33:44
March 24, 2021
S1E1 - Build A Writing Portfolio Fast + My First Client Story
Hi, Peyton here from https://writingincomeaccelerator.com. We all want to maximize our writing income, but how do we get out of the low-paying gig cycle? What’s the quickest and best way to create a client-attracting portfolio? In this session, I tell you: ○ Exactly how plus my first two big contracts. ○ Get my 42-Article Challenge ○ 5-Milestones Planner ○ My Niche Workbook to get you started! http://bit.ly/38i75WK. ○ And so much more! Here's a few tips on building a great writer's website: https://www.writingincomeaccelerator.com/create-a-portfolio/  **This is also a YouTube video, but most of this is not video or image-dependent. Here is the video link to this podcast: https://youtu.be/qFghK1PNtUE  
27:08
March 7, 2021