The Story Behind the Journey
By Angela Mastrogiacomo
The Story Behind the Journey invites you to listen in on honest, candid conversations with entrepreneurs who have been exactly where you are before building 5-figure months, massive audiences, and creating enormous impact.
Get ready for stories that will inspire and show you what's possible—financial freedom, fulfillment, and personal growth—this is YOUR journey to an amazing life.
If you enjoy the show please be sure to subscribe, rate, and review!
The Story Behind the JourneyJul 02, 2020
59. How to get FREE coaching from me in 2021
Like the title says, I'm gearing up to give away some free coaching. Listen to today's episode to find out how. ;-)
If you're loving the podcast, join me in my FREE Facebook community, the Launch Your Online Business FB group at:
https://www.facebook.com/groups/launchyouronlinebiz
https://www.angelamastrogiacomo.com/
58. How to start seeing results and stop struggling
Feel like you're burning the candle at both ends, but have nothing to show for it?
Maybe you've been working overtime only to wonder why noone is hiring you—it feels like you can't even give this stuff away for FREE some days, am I right?
If you've been lacking results and are ready to trade in exhaustion for excitement and frustration for freedom, hit play—you're going to love today's episode
If you're loving the podcast, join me in my FREE Facebook community, the Launch Your Online Business FB group at:
https://www.facebook.com/groups/launchyouronlinebiz
https://www.angelamastrogiacomo.com/
57. Break all the rules...and a few other things I learned in a decade of entrepreneurship
You don't get to spend a decade being an entrepreneur and not learn a few things along the way. I've had plenty of mess-ups...things I wish I'd done differently, paths I wish I'd taken, and things I still mourn for today.
Along the way, I've had a lot of time to reflect—and this episode...it's all the things I've learned along the way.
Hit play, and enjoy!
If you're loving the podcast, join me in my FREE Facebook community, the Launch Your Online Agency FB group at:
https://www.facebook.com/groups/launchyouronlinebiz
https://www.angelamastrogiacomo.com/
56. Broke as a joke? Hit play if you're not making any money in your business
Tell me if this sounds familiar—you're doing aaaalll the things—posting to Instagram, engaging in Facebook groups, polishing up your website, brushing up on your branding and yet—you still feel like there's nothing to show for it.
No clients
No consistent income
No idea what's going to become of your business.
Listen, I've been there. And after a decade in online entrepreneurship, I will let you in on a little secret—when you’re in total alignment, when you’re doing what you’re meant to be doing, when you are operating from a place of pure excitement and abundance things are going to change. But you know me, I'm not just going to tell you to change your mindset and POOF! It'll be better. I've got plenty of practical tips for you in this episode on how to turn the tide and start seeing consistent income in your business.
Hit play and enjoy!
If you're loving the podcast, join me in my FREE Facebook community, the Launch Your Online Agency FB group at:
https://www.facebook.com/groups/launchyouronlinebiz
https://www.angelamastrogiacomo.com/
55. How I built an 8k/month online business
I am spilling ALL my secrets to how I built an 8k/month online business in this special podcast episode! It is about as step-by-step as can be, and I start from the beginning—so you can grab onto the strategies that worked for me when I was just starting out, as well as how I went on to grow a team, increase my profit, and scale my online agency while building my business coaching practice.
Hit play and enjoy this special episode!
Join the free Facebook group Launch Your Agency: A Group for Passionate Female Entrepreneurs:
https://www.facebook.com/groups/launchyouronlinebiz
Let's hang on Instagram:
https://www.instagram.com/angela_mastro/
54. From Soloprenuer to CEO: How You Can Scale To 6+ Figures (w/ Sophie Thorne)
Sophie Thorne helps women make money—and have fun doing it. Her zone of genius is in helping female service-based entrepreneurs shift from solopreneur to CEO getting them to 6+ figures, regardless of where they're at in their business.
In this candid interview Sophie shares how she helps women do exactly that—from systems to strategies to action items you can try today to start making more money and seeing a shift in growth in your business, this episode is GOLD. Seriously, do not waste any more time—grab your notebook and hit play on today's episode. It's transformational.
Show notes:
https://www.angelamastrogiacomo.com/blog/episode54
[FREE GUIDE] Be Your Own Boss: The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business. Grab yours here.
Follow Sophie:
https://www.sophiethorne.co.uk/
53. Is Freelancing a Sustainable Business?
Let me know if this sounds familiar. Have you ever:
-Spent hours scrolling Upwork
-Trying to get clients on Fiverr
-Bidding for jobs you don't even want—just to pay the bills
But that's not really why you got into entrepreneurship is it? To struggle to find clients? To fight for jobs and clients you don't even want?
Freelancing can be an amazing entry into working remotely and owning your own business, but it is not sustainable. All that fighting for jobs you don't want, constantly hustling for your next client, and being a jack of all trades, master of none? It's bound to burn even the most enthusiastic person out.
So if the plight of freelancing is all too familiar and you're tired of scrolling Upwork with no luck, hit play on today's episode to find out what I did when I began to burn out on freelancing—and how you could be making a whole lot more money—and impact.
Show notes:
https://www.angelamastrogiacomo.com/blog/episode53
[FREE GUIDE] Be Your Own Boss: The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business. Grab yours here.
52. How to Start An Online Agency in the Next 30 Days
What if 30 days from now you had a full-scale online agency working with your dream clients, bringing in the money you desire, and changing lives?
Are you sitting there thinking "um, heck yes Angela, I'd be all about that!"
Well then, you are going to love today's episode, all about getting your online agency up and running with ease in the next 30 days.
Let's do this.
Show notes:
https://www.angelamastrogiacomo.com/blog/episode52
[FREE GUIDE] Be Your Own Boss: The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business. Grab yours here.
51. How I Made 40k in 6 Months
Guess what? It’s 100% possible for you and I am living proof. As an introvert who has dealt with a ton of burnout, mindset hangups, and questioning and overthinking everything, when I was able to hit 40k in 6 months in 2020 (during a pandemic no less) I was pretty excited. I’m still excited! And proud. And I thought, heck, if I can do this, literally anyone can.
So, I sat down to break down the process and realized it was actually pretty straightforward—and that is exactly what I’m sharing with you in this episode. As always, it’s a step by step framework that can easily get you to those 5k months and beyond
The only question is—how will you celebrate?!
Show notes:
www.angelamastrogiacomo.com/episode51
[FREE GUIDE] Be Your Own Boss: The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business. Grab yours here.
50. How to Use Patreon To Build Your Community, Profit, and Impact (with guest Danielle Bettmann)
There's something to be said for the bull in the china shop approach.
It's how I started my first business and it's how my guest today started hers.
Head down, trying 20 things to see what sticks, then doubling down when it does.
Bull in a china shop.
Because I don't know about you, but I'm prone to overthinking and if you leave me to my own devices I will just THINK about my ideas and never ACT on them. So it's important that I'm always taking ACTION rather than getting stuck in the planning.
Maybe you can relate?
In my chat with Danielle Bettmann, we talk about how she grew her business with this approach as well as with the aid of Patreon, which allows its creators to build monthly recurring revenue through offering their supporters (Patrons) rewards and perks for their patronage.
I was excited to chat with Danielle about how she was able to leverage the platform, as well as her story of entrepreneurship.
Hit play and enjoy!
Show notes:
www.angelamastrogiacomo.com/episode50
[FREE GUIDE] Be Your Own Boss: The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business. Grab yours here.
49. How to Quit Your 9-5 in the Next 6 Months
What would it feel like to quit your job? To walk in, give your notice with confidence, and then strut on out of there for the last time and into a new life filled with clients who appreciate you, money that keeps on flowing, and a life of impact that allows you to live your bliss each and every day?
Sounds pretty amazing, right?
Guess what? It’s 100% possible for you. And not only that, it’s possible in the next 6 months.
You heard me right.
Even if you’re brand new, even if you don’t have a single client yet, getting to the point of being able to quit your 9-5 THIS YEAR is 100% possible.
And we’re going to dive into how in this episode. Hit play and enjoy! :)
Show notes:
www.angelamastrogiacomo.com/episode49
[FREE GUIDE] Be Your Own Boss: The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business. Grab yours here.
48. Valentine's Day Special! Unexpected Loves of Entrepreneurship
Happy Valentine’s Day!! If ever there was a group of people who get me, it is all of you, and I wish I could send you a big box of your favorite chocolates, a bunch of your favorite flowers, and a big ol’ hug to say THANK YOU for being my entrepreneurial soulmate.
While I still dream of that for the future (retreat one day perhaps?) for now, I thought we could celebrate together, TSBTJ style, with a podcast all about the unexpected loves of entrepreneurship.
You won’t find the normal things like “more freedom” “more income” “making my own money” etc on here. Nope, this is a new take on the subject and I think you’re going to love it.
Happy Valentine’s Day! I hope you spoil yourself today.
Show notes:
www.angelamastrogiacomo.com/episode48
[FREE GUIDE] Be Your Own Boss: The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business. Grab yours here.
47. How to Sell High Ticket Offers (even when you're brand new)
“I can’t charge that!”
“I don’t have any experience.”
“Who is going to pay ME that, I haven’t even had any clients!”
I hear this all the time with new entrepreneurs and honestly, it’s something I used to do myself. I felt SO insecure in my skills and felt like I had no experience, and so I’d charge crazy low prices and burn myself out working IN my business (and not on my business) and not finding clients. It got to the point I started to feel like maybe I wasn’t cut out for this entrepreneurship thing.
Can you relate?
In today’s episode, we’re talking about how you can sell a high-ticket offer, even as a brand new entrepreneur. Because look, you have come this far, and if what you want is to change lives, including your own, then we have got to fix your business model so that you can do that. We’re talking about:
-Where to find high-ticket clients
-How to talk about your high ticket offer
-How to sell your offer (in a way that feels GOOD)
and more :)
Click play and enjoy!
Show notes:
www.angelamastrogiacomo.com/episode47
[FREE GUIDE] Be Your Own Boss: The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business. Grab yours here.
46. The 3 Habits Keeping You Stuck(And Keeping You Broke) In Your Online Business
I have bad news—it’s not enough to just want something.
I know, it’s a real bummer, but the truth is, I see so many aspiring entrepreneurs telling me how much they want their business to work, how they want more clients, want more money, want to have great impact, but when I ask them what they’re doing now they have a vague, ambiguous answer. And when I ask what they’ll do differently to make sure the results are different, the answer is usually, “I don’t know.” And that…is not the foundation of a successful business.
In this episode, I go over the three things I see aspiring entrepreneurs doing that keep them stuck (and how to overcome it so you can start seeing the results you want NOW.)
No more excuses, no more staying comfortable. Let’s make this happen.
Show notes:
www.angelamastrogiacomo.com/episode46
[FREE GUIDE] Be Your Own Boss: The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business. Grab yours here.
45. Feeling Burnt Out or Defeated? 3 Hacks to Shift Your Mood & Start to See Results
Sometimes it feels like, despite your best efforts, the world is against you and that even though you are putting in soooo much work, you’re not getting anywhere. And so, the negativity sets in. Despite your best efforts to stay positive, you fall into the habit of thinking that maybe you just aren’t cut out for this. Maybe entrepreneurship isn’t for you. Maybe you should just go back to your 9-5.
And I do not want that for you.
And I know you don’t either.
So first, let’s recognize this for what it is. This is fear and frustration plain and simple. It sucks to feel like you’re burning yourself out all in the name of nothing. But we can fix this. Because as much as it feels SO difficult in the moment, there are a few simple tweaks that will help you begin to overcome it, and begin to shift what’s not working into what is. But we’ve got to start somewhere.
Hit play on today’s episode and know that if you’re struggling, you are not alone. I myself went through this (more than once, heck….more times than I can count) and in fact, every entrepreneur does. It’s normal—and there’s nothing wrong with you. It just means you’re human.
P.s. let me leave you with one of my favorite quotes that I reference in this episode, from Glennon Doyle’s ‘Untamed’
This life is mine alone. So I have stopped asking people for directions to places they've never been
Show notes:
www.angelamastrogiacomo.com/episode45
[FREE GUIDE] Be Your Own Boss: The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business. Grab yours here.
44. The EASY Guide to Facebook Funnels + Ads (with Kieva Chris-Amusan)
Listen, no one freezes up more when it comes to words like “funnels” and “ads” than me. There is a reason I hire out when it comes to my ads—it feels instantly confusing and overwhelming, but the truth is, funnels and ads ARE an important part of your business and you DO need them to grow and scale.
But the thing is, Kieva Chris-Amusan makes it seem so easy and so simple.
And the truth is, at its core, funnels are just relationship building. And that’s not so scary, is it? In fact, it’s kind of nice.
Also, there is ONE tip in here that was a total game-changer for me and I think you’re going to love it too. Don’t worry, you’ll know exactly when we get to it because I just LIGHT UP and literally say that it’s a gamechanger—so pay attention! :)
Hit play and enjoy.
Show notes:
www.angelamastrogiacomo.com/episode44
[FREE GUIDE] Be Your Own Boss: The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business. Grab yours here.
43. How Do I Niche Down? Find Your Niche In The Next 10 Minutes
When I started my business I felt SO overwhelmed with the idea of niching down. It felt like one wrong move and the whole business was going to come tumbling down. I agonized for months if not YEARS about what niche I should specialize in. Was it specific enough, or was it TOO specific, and was I really an expert in it to begin with?
It kept me feeling stuck for way too long and today, almost a decade later, I see so many aspiring entrepreneurs falling into this same pitfall of not taking action and staying stuck, all because they can’t decide on a niche.
Today, we put an end to that. Because the truth is, niching down—it’s relatively simple. And by the end of this episode, you’ll know exactly what yours is, and how to move forward.
Hit play and enjoy!
As always, I appreciate every single review (they put a huge smile on my face!) and would love to read yours. Please leave a review on iTunes
Show notes:
www.angelamastrogiacomo.com/episode43
[FREE GUIDE] Be Your Own Boss: The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business. Grab yours here.
42. 5 Things You Need To Be a Thriving Entrepreneur This Year
The Thriving Entrepreneur Accelerator is a six-month coaching container that helps you start or scale your business to 5-figure months.
We do this through weekly group calls, daily Facebook community support, and a course element that allows you to do everything from niche down to close clients.
Not only are you able to ask questions on the weekly group calls and get individualized support, but you’re also able to post questions daily in the Facebook group, so you’re always supported, every step of the way.
Plus, you’re able to submit your work for feedback. Say you’re having trouble closing a sale. You just can’t get clients no matter how hard you try. You’ll be able to submit the conversations you’re having with potential clients for feedback, and get direct advice on how to make sure that you are closing at a higher rate.
It’s very high touch, lots of support, and of course, filled with a community of women doing the same thing you are. So you are always supported, every step of the way in getting to those 5-figure months and quitting your 9-5.
You can apply for the Thriving Entrepreneur Accelerator and book a call here.To celebrate, for today’s episode, it is all about the 5 things you need to know in order to become a Thriving Entrepreneur. If you’re serious about being a 5-figure/month entrepreneur this year, go to the link above to apply to the Thriving Entrepreneur Accelerator, and then hit play on today’s episode.
Show notes:
www.angelamastrogiacomo.com/episode42
[FREE GUIDE] Be Your Own Boss: The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business. Grab yours here.
41. Let's Get Personal: A Breakdown of the 2021 I'm Creating (and how you can create a profitable 2021)
Happy 2021 and welcome to a whole new season of The Story Behind the Journey!
Who is ready to CRUSH this year? I mean seriously, after the 2020 we had, I know you are not looking to repeat the year’s worst habits, BUT I also know you laid some pretty powerful foundations that are going to serve you in 2021—IF you have a plan.
So, for the first episode of the year it seemed only fitting to talk about how to plan for the 2021 you’re envisioning. Because it’s one thing to say you want something, it’s another to have an actual roadmap to those goals. That’s what this episode is all about.
A few episodes back we talked about goal setting, so if you missed that, go ahead and take a listen to those episodes but know that this one is totally different. It is not your average goal setting guide. Because I’m not just talking about my goals I’m talking about the year I want to create and HOW I’m doing it—and how you can too.
As with all the new episodes, there’s a small challenge at the end of this episode to help you create the 2021 of your dreams. Let me know what you came up with by tagging me over on IG—@Angela_Mastro
Hit play and enjoy!
Show notes::
www.angelamastrogiacomo.com/blog/episode41
As always, I appreciate every single review (they put a huge smile on my face!) and would love to read yours. Please leave a review on iTunes
[FREE GUIDE] Scale to 5k Months: The step-by-step guide to starting or scaling your business to 5k+ months. Grab yours here.
The Story Behind the Journey Season 2 Trailer....let's do this!
Can you believe we’re already on Season 2 of The Story Behind the Journey Podcast?! This little podcast was just a dream less than a year ago, and in 6 months you helped me grow it to thousands of streams, in 9 different countries across the world, helping it reach the ears of those who needed it most. I am incredibly grateful for all the progress we’ve made so far and SO excited for everything that’s to come in Season 2.
We have more incredible guests coming at you this season, talking about how they’ve scaled their business’ to 6-figures and beyond, along with the step-by-step as I take you in real-time through the journey of growing my own business to 250k this year. (yeah, I said it!)
So grab your favorite notebook and let’s dive in, because this season we are covering everything from:
How to niche down
How to sell high ticket offers (even if you're brand new)
How to quit your 9-5 in the next 6 months
and so much more :)
Hit play and enjoy!
Show notes:
www.angelamastrogiacomo.com/blog/episode40
As always, I appreciate every single review (they put a huge smile on my face!) and would love to read yours. Please leave a review on iTunes
[FREE GUIDE] Scale to 5k Months: The step-by-step guide to starting or scaling your business to 5k+ months. Grab yours here.
39. Year In Review: What Worked, What Didn't And What I'm Doing In 2021
This is not your typical reflection episode.
2020 sucked. I mean it just did. In a lot of ways, it straight up was a miserable year. I don’t need to remind you of all the reasons why.
But without all the chaos, all the challenges, all the stretching of boundaries, can you really say you’d be here today?
Do you think you would have started your business?
Do you think you’d have dared to dream a better life for yourself?
Or would you have stayed stuck?
Stayed in your excuses?
Stayed in your comfort zone.
(we know nothing transformative happens there)
I’m willing to bet, you would have.
Now 2021—it’s all about hope
It’s about taking everything you’ve learned in 2020 and building on it.
It’s the year you quit your 9-5
Start your business
Scale your business
It’s the year you finally say YES to yourself and stop putting your dreams on hold.
And in true New Year’s Eve fashion, I want you to take a moment with me today to take stock of everything 2020 was—what worked and what definitely could have gone better, and everything you want 2021 to be, and let’s reflect on it.
Sound good? Hit play and enjoy. Cheers to a thriving 2021. :)
Show notes:
www.angelamastrogiacomo.com/blog/episode39
As always, I appreciate every single review (they put a huge smile on my face!) and would love to read yours. Please leave a review on iTunes
[FREE GUIDE] Scale to 5k Months: The step-by-step guide to starting or scaling your business to 5k+ months. Grab yours here.
037. Tackling Limiting Beliefs w/ Kimberly Olson (The Goal Digger Girl)
Kimberly Olson (or The Goal Digger Girl as you may know her) is a name you're going to want to know. Not only because she's on Rachel Hollis' radar (Girl, Wash Your Face and Girl, Stop Apologizing) but because she has built an EMPIRE through The Goal Digger Girl, helping female entrepreneurs with their sales and marketing.
You know I love to get pretty real with my guests, talking about those moments that make and break us, and Kimberly brings it all, along with sharing her strategies for overcoming limiting beliefs, building an audience (and selling to them) on social media, and building the business and life of your dreams.
Hit play on today’s episode—you’re gonna love it.
Find Kimberly at:
https://thegoaldiggergirl.com/
Show notes:
www.angelamastrogiacomo.com/blog/episode37
As always, I appreciate every single review (they put a huge smile on my face!) and would love to read yours. Please leave a review on iTunes
[FREE GUIDE] Scale to 5k Months: The step-by-step guide to starting or scaling your business to 5k+ months. Grab yours here.
036. Mailbag episode! All your questions about starting & scaling your business answered!
I am SO excited to be answering all your questions about starting a business, scaling a business, and all the little things that get you there! I am answering YOUR questions about:
-How do I find clients
-How do I get high ticket clients
-How do I network?
-Who do I hire in my business first? a VA? An OBM? Someone else?
-What systems should I use?
-How do I niche down?
-What's the best way to do lead generation?
-How do I start or scale my business while working a full-time 9-5?
-How do I go live?
-How do I come up with content ideas?
-How do I grow or scale my 1:1 coaching business?
and soooo much more! I can’t wait for you to hear this one (and I am SO excited to finally have the opportunity to do this! It was so much fun!)
Hit play, and enjoy! :)
As always, I appreciate every single review (they put a huge smile on my face!) and would love to read yours. Please leave a review on iTunes
Show notes:
www.angelamastrogiacomo.com/blog/episode36
As always, I appreciate every single review (they put a huge smile on my face!) and would love to read yours. Please leave a review on iTunes
[FREE GUIDE] Scale to 5k Months: The step-by-step guide to starting or scaling your business to 5k+ months. Grab yours here.
035. 2020 Didn’t Go As Planned? Here’s How to Take Stock & Do a Reboot in 2021
Did 2020 kind of leave you with a bad taste in your mouth? Do you feel like, despite keeping busy, putting in the time, and wanting this more than anything, you ultimately ended up in the same place you started?
It’s easy to blame it on the pandemic or a million other things but let’s be real—when you want something you make it happen. The good news? This is your business. You can shift gears any time you want and every day truly is a fresh start.
So let’s get real and see what went wrong and how you can give it a refresh in 2021. I want this to be the year you ditch your 9-5 and become a full-time CEO in your own business.
So let’s do it, ok?! Hit play, toss your ego at the door, and let’s make this happen.
Show notes:
www.angelamastrogiacomo.com/blog/episode35
As always, I appreciate every single review (they put a huge smile on my face!) and would love to read yours. Please leave a review on iTunes
[FREE GUIDE] Scale to 5k Months: The step-by-step guide to starting or scaling your business to 5k+ months. Grab yours here.
34. Why hustle mentality is actually the worst thing for your business (with Pascale Côté)
You know how when you first get into entrepreneurship it feels like everyone is always talking about how tired they are, and how much they’re working, and how they can’t fit it all into their day? And here you are, just starting your business, super excited for all the possibilities, and then all of a sudden…you start to feel like that. You feel overwhelmed. You feel endlessly busy. And everywhere you look, everyone else is constantly busy and complaining about being busy and yet never really getting any further in their business.
And you think, “this can’t be it, this can’t be what entrepreneurship is, I didn’t sign up for this.” And before long you’re buying into the whole “hustle mentality” and no matter what you try, you feel like you can’t catch a break. You feel the freedom you so desperately wanted slipping away and you start to feel stuck.
Sound familiar?
I have news for you—it does not have to be this way.
Listen, I will never tell you being an entrepreneur doesn’t require some hard work and sacrifice, especially in the beginning. It isn’t easy. You have to work at the things you want, get creative with planning, and break boundaries. But it should never burn you out. It should never make you feel worthless.
And the problem with this “always busy” culture we’ve created around entrepreneurship is we make our self worth tied to how busy we are (note: not how productive) and that is a recipe for disaster.
What I love so much about this interview with Pascale is that we break that myth that you have to hustle 24/7 and talk about how learning to relax and step back is actually incredibly beneficial to your business and personal growth. We talk about the lighter side of entrepreneurship and how you can start to implement these strategies (and break free of the hustle mentality) so you can focus on productivity and progress—not just busy work.
I hope you love this episode as much as I do!
Show notes:
www.angelamastrogiacomo.com/blog/episode34
As always, I appreciate every single review (they put a huge smile on my face!) and would love to read yours. Please leave a review on iTunes
[FREE GUIDE] Scale to 5k Months: The step-by-step guide to starting or scaling your business to 5k+ months. Grab yours here.
Ep 33. How to Start or Scale Your Business in 2021 (A Goal-Setting Guide!)
2020 didn't go as planned? You are not alone. This year has posed a lot of challenges BUT it’s also created a lot of inspirational new stories, including the businesses you all started this year! And that’s something to celebrate.
I have seen so many of you chasing your dreams this year, making this the year you say “yes” to living the life you want and making your dreams a reality and I don’t know that would have happened without the challenges.
That said, I think. I speak for everyone when I say, bring on the magic of the new year! There’s just something so special about this time of year—fresh slate, new beginnings, and you know I can’t resist a chance to pull out my journal and get to work planning and dreaming.
Whether you’re like me and you love to plan or it feels like the most daunting thing ever, you’re going to find this episode really helpful as we dive into a step by step on goal setting for the New Year. So grab your journal and hit play—this step-by-step goal setting guide is going to give you exactly what you need to start 2021 off right.
P.s. If you remember in episode way back in episode 9 I did a 6-month goal check-in which was enlightening because i had pivoted so much, and I talked about why it was ok to let some goals go. If this sounds like the year you had, be sure to check that one out.
Show notes:
www.angelamastrogiacomo.com/blog/episode33
As always, I appreciate every single review (they put a huge smile on my face!) and would love to read yours. Please leave a review on iTunes
[FREE GUIDE] Scale to 5k Months: The step-by-step guide to starting or scaling your business to 5k+ months. Grab yours here.
Ep 32: How to hit 5k+ months in your business
Have you ever looked at someone hitting 5k, 10k, 20k months and wondered—what is their secret? You’re convinced if only you had what they had you too could hit those income milestones. But the truth is, there is no one secret to a 5k/month business. But there are key qualities, habits, and strategies between the entrepreneurs that hit them, and that’s what we’re talking about on today’s episode.
What does it take to hit 5k+ months and how can you start doing it?
You’re about to find out. :) Hit play and enjoy!
Show notes:
www.angelamastrogiacomo.com/blog/episode31
As always, I appreciate every single review (they put a huge smile on my face!) and would love to read yours. Please leave a review on iTunes
[FREE GUIDE] Scale to 5k Months: The step-by-step guide to starting or scaling your business to 5k+ months. Grab yours here.
BONUS: 10 Things That Future You Will Thank You For (Thanksgiving Special)
Soooo….this year did not go as planned, did it?
And yet, you’re still here. Many of you started your business this year, took a leap of faith, and dared to dream of a life different than the one you’re living right now.
You started to see the possibilities and now you’ll stop at nothing to make them happen.
For today’s Thanksgiving themed episode, I wanted to mix reflection with practicality in an episode I’m calling “10 Things Future You Will Thank You For.”
It’s all about the little things you can begin doing today, to set you up for the tomorrow you’re dreaming of. Small, but powerful actions that will help you quit your 9-5 and be a full time entrepreneur in the new year.
I also have a little something special highlighting YOU (yes, you!) at the end, so stick around for that. ;-)
From the bottom of my heart, thank you for making this year so special. I’m incredibly grateful for you.
Show notes:
www.angelamastrogiacomo.com/blog/thanksgivingbonus
As always, I appreciate every single review (they put a huge smile on my face!) and would love to read yours. Please leave a review on iTunes
[FREE GUIDE] Scale to 5k Months: The step-by-step guide to starting or scaling your business to 5k+ months. Grab yours here.
Ep 31: How to Change Your Mindset & Start Living Intentionally (w/ Jennifer Henderson)
Mindset is a tricky thing. In fact, it’s one of the things that took me the longest to wrap my head around as an early-stage entrepreneur. Give me all the strategies, the tactile things I could do and I was on it. But when it came to mindset—that intangible thing, to be honest, I just wasn’t about it. It made me think of super woo-woo practices and nothing against that, but it wasn’t my thing. I felt silly saying affirmations or thinking a simple shift in the way I thought about things could really make a difference. To be totally blunt, I was living in a victim mindset, and victim-mindset me, was not interested in changing her frame of mind even if it meant more sales, more clients, more happiness. Because it was comfortable.
Looking back, I feel embarrassed saying that out loud. Because fast forward and 8k+ month me knows that mindset has played a HUGE role in my success and yet for years I stubbornly avoided that. Think of how much time I wasted. How much money was left on the table. And the really big one—how many lives I could have changed.
In this episode, I chat with Jennifer Henderson, who teaches women to operate their lives like a business. I LOVE that. And true to her word, we talk about everything from money mindset to relationship mindset and intentional living. And don’t worry, I make sure to ask Jennifer the tactile strategies for implementing these mindset shifts, because if you’re anything like me, you need a little something to grasp onto. I’ve got you. :)
Hit play on today’s episode and enjoy!
Show notes:
www.angelamastrogiacomo.com/blog/episode31
As always, I appreciate every single review (they put a huge smile on my face!) and would love to read yours. Please leave a review on iTunes
[FREE GUIDE] Scale to 5k Months: The step-by-step guide to starting or scaling your business to 5k+ months. Grab yours here.
Ep 30: How to show up even when you feel like a hot mess
About a week ago, I had one of those days where it just feels like everything is going wrong. And no matter how many times you try to course correct, you find yourself chaotically scrambling from dawn to dusk, so that when the day finally ends you collapse into a giant heap of exhaustion on the couch and pray that it doesn’t ever happen again.
Which of course, it does, because that’s life. Some days are just straight up a mess. Some months are more challenging than others. It’s going to happen. The key though, is how you show up to those moments, and how you continue to show up long after they’ve passed.
That’s what this episode is all about—how to show up even (and especially) when you feel like a hot mess. So if you’re thinking “heck yes, I’ve been there and I need this ASAP” then hit play on today’s episode. :)
Show notes:
https://www.angelamastrogiacomo.com/blog/episode30
[FREE GUIDE] Scale to 5k/months: The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business. Grab yours here.
Ep 29: From crickets to clients: How to get high-ticket clients in your online service-based business
This is by far the question I get asked the MOST.
“How do I get clients?”
You got into this because you want to serve others, make a difference, and change lives, and to do that, you’ve kinda gotta have clients, am I right?
Today we’re diving into all things getting clients, and yes, I’m taking you through the step-by-step to land paid clients. This is not just a fluff episode, I want you to start signing clients ASAP and I’m giving you the tools to do that.
Ok, ready to go from crickets to clients? Hit play on today’s episode.
Show notes:
https://www.angelamastrogiacomo.com/blog/episode29
[FREE GUIDE] Scale To 5k/Months: The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business. Grab yours here.
Ep 28: Why you aren't making any money in your business
Raise your hand if you’re working your butt off and still not seeing the results you want.
I remember feeling this way for YEARS in my business. Years!! I was pouring my all into my business, doing all the things the gurus said, and still, I could not land a consistent stream of high-paying clients. It felt like no matter what I did, I was working nonstop but…it wasn’t paying off.
In this episode, we’re diving into the things that are holding you back from making money in your online business. Some of these are tricky to spot—they can leave you feeling busy without actually being productive or landing clients, (hence why you’re up until 10pm and getting up at 5am and still not seeing results) and that’s what makes it so hard to spot—and to change.
So if you’re ready to start making more money in your biz, hit play.
Show notes:
https://www.angelamastrogiacomo.com/blog/episode28
[FREE GUIDE] Be Your Own Boss: The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business. Grab yours here.
027: Instagram Reels; How to Use Reels, Stories, and Hashtags as an Entrepreneur (w/ Natasha Samuel of Sol Studio)
Raise your hand if you have a love/hate relationship with IG! You can’t see me but I am raising my hand right now. Of course, we all love the connection Instagram brings, but all the strategy of what hashtags to post, how to get more story views, how to get more engagement, not to mention—what the heck are Reels? It’s a lot for any entrepreneur.
That’s why I’m so excited to chat with Natasha Samuel. Natasha is host of The Shine Online Podcast and the founder of Sol Studio, an Instagram Studio that helps small businesses shine online. Through intensive strategy days, digital resources and education, Natasha helps you build your brand on the ‘Gram with a strategy that is fulfilling and fun without the overwhelm.
In this interview we talk about:
*How entrepreneurs can use Reels (and how they’ve skyrocketed her visibility)
*What apps she uses for her Reels
*Hashtags—how do you find the right hashtags, do you use them in Reels and IG TV?
*Personal branding and how to find your voice & bring it to life
This is your one-stop-shop for social media strategy and I can not wait for you to hear it!
Hit play and enjoy!
p.s. I definitely used the word “hip” as in “I want to be hip” in this episode, and I’ve never felt so old and decidedly…not hip. 🤦♀️
Show notes:
www.angelamastrogiacomo.com/blog/episode27
As always, I appreciate every single review (they put a huge smile on my face!) and would love to read yours. Please leave a review on iTunes
[FREE GUIDE] Scale to 5k Months: The step-by-step guide to starting or scaling your business to 5k+ months. Grab yours here.
026. How to Prep For Quitting Your 9-5 & Pursuing Your Online Business Full Time
Admit it—you have thought about this one a LOT. You spend hours a day dreaming up what life as a full-time entrepreneur would be like. Wake up without an alarm, leisurely head over to your kitchen and pour yourself a hot cup of coffee, take in the sounds and feelings of the day, and then get to work showing up for your clients and doing what you love.
Pretty amazing right?
But when you start to really think about leaving your job and what that entails, it can start to feel kind of overwhelming, am I right? Like, what does that even look like? How do I do that? What should I have saved? And the big one—how will I know I’m ready?
In this episode we’re talking about all the things to help you prepare for leaving your 9-5. Whether you plan to do this in the next 3 months or 3 years, you’re going to need a plan, and that’s where this episode comes in.
Hit play and, enjoy!
As always, I appreciate every single review (they put a huge smile on my face!) and would love to read yours. Please leave a review on iTunes
Show notes:
https://www.angelamastrogiacomo.com/blog/episode26
[FREE GUIDE] Scale to 5k Months: The step-by-step guide to starting or scaling your business to 5k+ months. Grab yours here.
025: How I Replaced My 9-5 Income & Quit My Job For Good
I’m spilling all my secrets in this one! The things I did to replace my 9-5 income (and double it in year two!) so that I could start and scale the business of my dreams and never have to go back to my dreaded j-o-b working for someone else.
I’m talking about the literal first steps I made after getting laid off from my 9-5, how I decided on a niche and crafted a signature offer, and the exact steps I took to find my first clients, build out my business, and create a job and a lifestyle I love.
As always, I appreciate every single review (they put a huge smile on my face!) and would love to read yours. Please leave a review on iTunes
Show notes: http://angelamastrogiacomo.com/blog/episode25
[FREE GUIDE] Scale to 5k Months: The step-by-step guide to starting or scaling your business to 5k+ months. Grab yours here.
024. 5 Mistakes Entrepreneurs Make
oooooh this is a good one!! When I was a brand new entrepreneur I had NO earthly idea what I was doing. BUT I’m going to tell you why that naivety is actually your strength AND help you identify which of these 5 mistakes you’re making as a new business owner. Because even one of these is going to keep you from growing and scaling your business, and making money, so you’ve gotta get these identified ASAP.
Hit play on today’s episode and head here for the show notes:
www.angelamastrogiacomo.com/blog/episode28
023. How Niching Down + Pivoting Online Launched Her Business with Jules Dokowicz
This is by far my FAVORITE line from my interview with Jules. It so perfectly encompasses what Jules and I geek out on for this half-hour which is owning who you are, loving every bit of it, and embracing that in your brand and business.
In this interview, we chat about how Jules pivoted from working in film and TV to launching a creative agency and used innovative strategies to market herself and her business.
Other favorites from this episode:
-Why we should embrace the VIP experience that is our life and stop feeling guilty for wanting nice things
-How owning what you want means more money, time, and freedom for the things that actually matter most to you
-How she went from idea to actual business
-How she got her first clients
and soooo many more amazing nuggets of wisdom. Hit play on this one and enjoy!
Download: Be Your Own Boss: The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business https://bit.ly/startmybiz2020
Show notes:
http://angelamastrogiacomo.com/blog/episode23
022: 5 Ways to Make More Money In Your Business
What's your magic number?
You know, the one you want to have in savings before you finally quit your 9-5 and go all-in on your business?
Everyone has a number.
Except, I didn't.
I still remember how it felt the day I got laid off from my 9-5. I had just signed the lease on a new apartment and I was freaking out about paying rent.
I remember so vividly being escorted down the hall with my tiny box of belongings. I felt so numb. I don’t even remember driving home because as much as I was relieved to never go back to a job that made me feel empty inside, I was so worried about money that it was all I could focus on.
Little did I know that, as with so many of life's messiest starts, it would lead to the most beautiful journey.
I also never went back to an office or a 9-5 ever again.
Being laid off from that job, as scary as it was, it was the start and the push I needed to truly start the business I'd been dreaming of. But one thing I didn't love? Worrying about money. And that's why I created this episode.
Because sometimes there's an off season, sometimes you just need or want a little extra cash.
Whatever the reason, I've got you.
Download: Be Your Own Boss The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business https://bit.ly/startmybiz2020
Show notes:
http://angelamastrogiacomo.com/blog/episode22
021. Are You Using This to Get More Clients?
What if I told you there was a way to get more clients, make more money, grow or start a business, and actually have fun doing it?
Sign me up, right?!
Now what if I told you it was totally free, would make you feel even more connected to your community, and it’s easy as pie to do?
There is. And It's called Facebook Groups. This is what I’ve done to get more clients, get clearer on my niche and their needs, and make money.
If you’re thinking—isn’t Facebook dead? The answer is, no! While Facebook Pages may not be all the rage anymore, Facebook Groups are how I’ve built my network, booked clients, and built my expertise. Not to mention it’s fun and it keeps me feeling connected.
When used correctly, these have the power to transform your business. I truly believe that.
Click play on today's episode.
Download: Be Your Own Boss https://bit.ly/startmybiz2020
Show notes:
http://angelamastrogiacomo.com/blog/episode21
020. How Embracing Community Transformed Her Business (How I Pivoted Series w/ Kayty Helgerson of Gather Intentional Living)
Real talk: community is at the center of everything that matters. Without it, I wouldn't have known how to start a business, find my passion, or even had the courage to ditch the 9-5 and travel the world. In fact, it was community that actually allowed me to go on a 5-month road trip. where I built my network and grew my business, all while getting to enjoy and explore cities across North America.
So when I say the community is not only the thing that brings me the greatest joy but the thing that's transformed my business, I mean it. And today on the show, I chat with Kayty Helgerson of Gather Intentional Living, who shares her story of how community played a huge role in starting—and growing her business.
After living in Thailand. Kayty and her college sweetheart-turned husband, Colby came up with the idea to create Gather, a once-in person charcuterie and cake workshop-style event, turned Zoom sessions when the pandemic hit. Kayty talks about what sparked the idea for Gather, and how community shaped not only the launch of her business, but it's tremendous growth over the last 6 months, as well as how they pivoted with the COVID-19 pandemic, and how they're continuing to grow and meet new demands.
This is a good one—enjoy!
Download: Be Your Own Boss The step-by-step guide to nailing down your niche, creating your first offer, and launching your dream business https://bit.ly/startmybiz2020
Show notes:
http://angelamastrogiacomo.com/blog/episode20
019. How To Make Networking FUN (Even If You're An Introvert)
Any other introverts out there?! Believe it or not, I am an introvert to my core. So when I realized that talking to people was a pivotal part of starting a business, I was pretty freaked out.
I was the girl that would stand in the corner at events, hide in the bathroom to avoid talking to people, and give myself a headache to get out of going, that is how much I hated networking.
But now? It's one of my favorite things.
Done right, networking is THE way to grow your online business—it can lead to more clients, bigger opportunities, more money, and the ability to have a greater impact. So if you're an introvert like me, but you know how important building relationships is, you're going to want to tune in. I'm giving you the tips and strategies I used to overcome my fear of networking and turn it into a way to drive more profit and impact in my business.
Hit play on today's episode.
Download: Be Your Own Boss https://bit.ly/startmybiz2020
Show notes:
http://angelamastrogiacomo.com/blog/episode19
018. How to Stop Worrying What Other People Think (People pleasers, this one is for us!)
Have you ever stopped yourself from doing something that excited you—because you were afraid of what someone would think?
Maybe you're worried that people will think you don't really know what you're talking about and so, you just don't talk, or show up the way want to.
I get it. Left to my own devices, I worry about everything— big and small, if there’s something I can find to worry about it, I do.
So when I say I’ve found a way to stop worrying so much and just get on with the dang thing, I mean it.
So today, I wanted to talk about this—about how to stop worrying, and how I've been able to get this under control so that I can grow a business that leaves an impact, and actually enjoy my life. Because trust me when I say—nothing will kill your business faster than worrying.
If you're full of anxiety and worry, and you're ready to get it under control, hit play.
Download: Be Your Own Boss https://bit.ly/startmybiz2020
Show notes:
angelamastrogiacomo.com/episode19
017. Why Being an Introvert Is Actually Your SuperPower (How I Pivoted Series w/ Bailey Allen)
Fellow introverts, unite! You might not believe it, but I am an introvert to my core. So meeting Bailey Allen and getting to talk about how she built an incredible business in the wedding and beauty industry, and then pivoted to an online business when COVID-19 hit, all while being an introvert, was SO inspiring. It’s proof that even if you’re an introvert, you can be a wildly successful entrepreneur.
In this interview we talk about:
*How you know what your “thing’ is—that one special gift that you’re meant to pursue
*How to make your own opportunities
*How being a new entrepreneur is your greatest asset
*How being an introvert is actually a superpower
*How to market to a new audience (including Bailey’s own super creative Instagram strategy)
*How being vulnerable with her audience helped her business boom
This one is full of inspiration and I know you're going to love it!
Download: Be Your Own Boss https://bit.ly/startmybiz2020
Show notes:
Angelamastrogiacomo.com/episode17
016. How Freelancing Can Lead To More Money, Clarity, and Freedom
Want to make money online, gain clarity on your most valuable skills, and dip your toes into the entrepreneur life? Freelancing might be exactly what you're looking for. In fact, this is how I first built the skills and expertise that I would later use to start my business and replace my 9-5 income in the first year.
My first freelancing gig was one I found on Craigslist (is that still a thing?). It was doing social media and blog post writing for a soloprenuer’s tech company, and while I didn’t know a ton about either of those things, I did know more than the owner, and that’s all I needed to secure the gig.
I say this, because I want you to know how easy it is for you to get started using the skills you already have.
Click "play" to explore how you can start freelancing today.
Download: Be Your Own Boss https://bit.ly/startmybiz2020
Show notes:
www.angelamastrogiacomo.com/episode16
015. Are You Playing Small? Here's How to Start Playing a Bigger Game in Your Business
Have you ever felt like your dreams were impossible? Like no matter how hard you tried, you just couldn’t seem to get any closer to those big goals?
Maybe you daydream about quitting your 9-5 and launching your business, getting clients, building a thriving, successful business, running your own company, but then....instead of going after them you kind of...stall. You get stuck worrying, researching, and focusing on all the things that don't actually matter or move the needle.
This isn't just procrastination—this is likely that you’re afraid to do big things, and, I've been there. Heck, some days I'm still there. I get how scary it can be to really go after what you want. But, it's time to change that.
I know you want to make an impact on the world, and I know you want to serve others. But to do that, you've got to show up. So I'm proud of you for doing that today.
Dive into this week’s episode with me as we unpack my own battle with playing small (something I’ve never discussed publicly before) and a few exercises that can help you overcome this, and start playing a bigger game.
Download: Be Your Own Boss https://bit.ly/startmybiz2020
Show notes:
www.angelamastrogiacomo.com/episode15
014. Creating a $1.7 Million Dollar Business in 4 Years with Heather DeSantis of Publicity For Good
Heather DeSantis is a powerhouse of an entrepreneur—and there’s a reason she’s been named a Forbes 30 Under 30 nominee, and has had millions of media impressions from outlets like ABC, CBS, NBC, CNN, BBC, iHeartMedia, Business Insider, and Inc.
In just 4 years she’s taken her business, Publicity For Good to a $1.7 million dollar revenue, and more than quadrupled her revenue from her first year to her second, growing expensively every year since.
Not only that, but Heather has an inspiring mission behind it all—to put more good into the world, and help entrepreneurs and brands grow their impact.
All of this, she does from her airstream with her fiancé. Getting to travel the country while making an impact and running a business you love?! Heather is truly living the dream.
In this interview we talk about:
*The steps Heather used to build and scale her business to generating over a million dollars in revenue in 4 years
*How she believes entrepreneurs can do the same and have a lasting impact on the causes they care about
*How she’s been able to travel the country in her airstream with her fiancé, doing what she loves
*How press can transform your business (including more profit)
*How you can start getting press ASAP
*Her favorite girl scout cookie. (ok so really this one was just for me but still—it’s good information to have!)
Hit play on today’s episode and get ready to be inspired—this one is full of incredible action steps!
Download: Be Your Own Boss https://bit.ly/startmybiz2020
Show notes:
www.angelamastrogiacomo.com/episode14
013. How to Start or Uplevel Your Business Right Now
This right now? This is your time.
Time to start that business you've been thinking about.
To introduce that new offer.
To grab the rest of 2020 and own it.
Look around you. Look at all the incredible businesses, passion projects, and side hustles that have started or grown in the last 6 months. The people who want to change the world. Who want to have an impact. The only difference between them and you is they started.
Now it's your time.
No more waiting for the perfect time—this is it. This is your moment.
Hit play on this episode and let's get started on your big idea.
Download: Be Your Own Boss https://bit.ly/startmybiz2020
Show notes:
www.angelamastrogiacomo.com/episode13
012. How to Create 5-Figure Months With This Simple Strategy (with Hilary Krueger)
Ready to hit 5-figure months? Featured on major podcasts like Amy Porterfield’s Online Marketing Made Easy & Jenna Kutcher’s Goal Digger Podcast, Hilary and I talk about how she built a 5-figure a month business during a pandemic, how she launched and got her first 200 students in just a weekend, and how she believes other entrepreneurs can do the same.
Hit play on today’s episode with Hilary Krueger and let me know what you think!
As always, I appreciate every single review (they put a huge smile on my face!) and would love to read yours. Please leave a review on iTunes and I’ll pick one each week to read as a shout out! :)
Download: Be Your Own Boss https://bit.ly/startmybiz2020
Show notes:
www.angelamastrogiacomo.com/episode12
011. How Following Your Curiosity Leads to BIG Results
Remember when you were a little kid and you'd explore everything? You'd poke around, ask a ton of questions, and constantly explore the world around you? If you liked something, you'd do it again and if you didn't, you'd ditch it. No hard feelings.
Then, somewhere along the way, you stopped. You stopped trying new things for fun. You stopped asking so many questions. You stopped exploring.
But what if I told you that curiosity, that gift we're so innately in tune with when we're younger, is the same gift that can lead to more happiness, fulfillment, and ultimately, success?
Would you be interested in exploring it again?
The first time this really occurred to me was after reading Elizabeth Gilbert's 'Big Magic'—a brilliant book and deep dive into curiosity, that completely transformed my way of thinking about things.
The truth is, following our curiosity oftentimes feels uncomfortable—But when you learn to listen to your curiosity and follow that little voice that says "what if..." you introduce yourself to a world of new possibilities...and some pretty amazing results.
Download: Be Your Own Boss https://bit.ly/startmybiz2020
Show notes:
www.angelamastrogiacomo.com/episode11
010: How to Merge Your Service Based Business With a Course (How I Pivoted Series w/ Brittany Bennion)
Have you ever thought of launching a course as part of your one-on-one strategy?
In this episode, I chat with Brittany Bennion about how she took her in-person photography business and brought it online to teach her students, while still integrating her one-on-one services.
It’s a brilliant approach that opened my eyes to the many ways you can grow your business while Increasing your reach, impact, and income. Now, Brittany’s business is booming and it’s all because of this one tweak.
Download: Be Your Own Boss https://bit.ly/startmybiz2020
Show notes:
www.angelamastrogiacomo.com/episode10