ArtsyCourseExperts Podcast

Are you struggling with website footers for your course pages, your coaching website, or even your community sales pages?

In this lesson, we’re learning all about website footers. We’re learning what to put on there, how to treat them as global footers across all pages, and what to do so that you don’t have a dead end when a user scrolls to the bottom of your page. This way, they’ll have something useful to click on, to learn, or to subscribe to.

😰Here are the challenges course creators may face when they don’t use website footers:

• Site visitors will hit a dead end when visiting their websites

• Prospects may find hard to find what they’re looking for in the site

• Site visitors will have little or no information about your website

• They may not be able to show prospects the services they offer

• It may be hard for prospects to find their social media from the site

💡Here are the top things you need to know about website footers:

• Website footers are those things at the bottom of your page

• It’s common so it’s across multiple pages

• Footers could be on websites or other systems like community systems

• You can list out your key services, provide links, contacts, social media

• You’ll personalize your website footer just for your business

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/website-footers-for-online-teachers-coaches/

If you have any feedback or questions, let us know in the comments.

Get email tips for creative course creators: https://www.ArtsyCourseExperts.com/Subscribe

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

Website: https://www.ArtsyCourseExperts.com

Twitter: https://twitter.com/ArtsyCourseExp

Pinterest: https://www.pinterest.com/ArtsyCourseExperts

Facebook: https://www.facebook.com/ArtsyCourseExperts

YouTube: https://youtube.com/@artsycourseexperts

Favorite Resources (Some with Affiliate Links)

You can’t talk about productivity without talking about time management. This is why we’re discussing time boxing today as a way for you to balance productivity, private and family time, and work. Time boxing also helps you stay on top of your schedule, smash your goals and prevent burnouts.

Do you need help with productivity and getting things done on time? Well, in this lesson, we’re learning all about time boxing for your calendar. We’re going to learn what it is, how to use it and how to schedule things.

😰Here are some of the challenges course creators can face when they don’t apply time boxing:

• It may affect your productivity

• It can lead to burnout

• It may prevent you from accomplishing your daily or weekly to-do list

• You may find it difficult to prioritize and complete important tasks

• You may find it hard to maintain a happy mood

💡Here are the top things you need to know about time boxing:

• Always use your calendar for time boxing

• Always utilize your time blocks and don’t move them around often

• Try to use one main calendar for all your tasks

• Use color codes in your time boxing for different tasks

• Have a link in your calendar, to a contact or the process you need to complete

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/time-boxing-for-business-productivity/

If you have any feedback or questions, let us know in the comments.

Get email tips for creative course creators: https://www.ArtsyCourseExperts.com/Subscribe

Subscribe on YouTube for our newest videos: https://youtube.com/@artsycourseexperts

Subscribe to the Podcast if you prefer audio: https://www.ArtsyCourseExperts/Podcast

We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

Website: https://www.ArtsyCourseExperts.com

Twitter: https://twitter.com/ArtsyCourseExp

Pinterest: https://www.pinterest.com/ArtsyCourseExperts

Facebook: https://www.facebook.com/ArtsyCourseExperts

YouTube: https://youtube.com/@artsycourseexperts

Favorite Resources (Some with Affiliate Links)

Do you want your courses to be seen by prospects on social media? OpenGraph helps you with that. It helps you share pages of your website across social media platforms, and you can automate these processes.

In this lesson, we’re learning all about the OpenGraph protocol. We’re going to learn what is it? Why use it? We’re going to learn how to set it up, and then how to actually share with it. Then we’ll go over an example, and then we’ll wrap up and summarize our top tips. 

It’s great for instructors, trainers, coaches, online teachers, that’s why you guys should know about this to grow your business.

😰Here are some challenges course creators may face when they don’t use OpenGraph sharing:

•  It may be hard to share their websites across social media platforms

• They may find it hard to automate the process sharing important messages

• Relevant content will not reach the target audience

• Their site may not get the visibility that it needs

• Prospects will not get more information about their courses on social media

💡Here are the top things you need to know about this Open Graph protocol:

• You need to set up OpenGraph

• You can set up with any course teaching platform that supports OpenGraph

• Utilize Open graphs to make sharing across social platforms easy

• OpenGraph pulls up nice information about your website it is linked

• Your URL will pre-populate with a little social media sharing card with extra information.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/why-online-instructors-should-use-opengraph-sharing/

If you have any feedback or questions, let us know in the comments.

Get email tips for creative course creators: https://www.ArtsyCourseExperts.com/Subscribe

Subscribe on YouTube for our newest videos: https://youtube.com/@artsycourseexperts

Subscribe to the Podcast if you prefer audio: https://www.ArtsyCourseExperts/Podcast

We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

Website: https://www.ArtsyCourseExperts.com

Twitter: https://twitter.com/ArtsyCourseExp

Pinterest: https://www.pinterest.com/ArtsyCourseExperts

Facebook: https://www.facebook.com/ArtsyCourseExperts

YouTube: https://youtube.com/@artsycourseexperts

Favorite Resources (Some with Affiliate Links)

The best way to ensure you’re giving and receiving value for your course is by researching to give your prospective students what they expect to see, and by ensuring that there are students that even want that course in the first place. How will you achieve this? By validating your course ideas.

Are you struggling with validating a new idea like a course community, maybe a coaching service? Well, in this lesson, we’re learning all the different ways to validate a new idea. We’re going to talk about surveys, research and editors, so that way, at the end of this validation, you can feel really good that you’re going to go all in on this new service.

In this lesson, we’re learning all about business validation. We’re going to learn what does it even mean to validate a business idea? Why validate? We’re going to go into a how to guide with some market research and then some of the benefits of validating. Then we’ll go into an example and finally we’ll summarize all our top tips.

Here are some challenges course creators may face when they don’t validate their online course idea

• They may not do proper market research

• They may not understand who their target audience are

• They won’t be sure that the course will make sense

• They may spend money on ads that don’t get to their target audience

• They may spend time researching on courses they don’t need

Here are the top tips you need to know about validating a new course or any new business idea

• Create a landing page as a part of your experiment

• Do a little market research and get info from real people

• Research and find out about your competitors

• Do some experiments to see if your course idea is valid

• Run an ad to see if it works for your course idea

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/validating-new-course-and-other-service-ideas/

If you have any feedback or questions, let us know in the comments.

Get email tips for creative course creators: https://www.ArtsyCourseExperts.com/Subscribe

Subscribe on YouTube for our newest videos: https://youtube.com/@artsycourseexperts

Subscribe to the Podcast if you prefer audio: https://www.ArtsyCourseExperts/Podcast

We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

Website: https://www.ArtsyCourseExperts.com

Twitter: https://twitter.com/ArtsyCourseExp

Pinterest: https://www.pinterest.com/ArtsyCourseExperts

Facebook: https://www.facebook.com/ArtsyCourseExperts

YouTube: https://youtube.com/@artsycourseexperts

Favorite Resources (Some with Affiliate Links)

Having a teachable skill is one thing, knowing how to transfer your skills to your students might be a challenge. Skill transfers and online teaching are necessary for a successful online teaching business.

Are you struggling with how to actually teach your content? Well, in this lesson we’re going to learn all about Rosenshine’s principles. That way you can use cool tricks to teach your content. I know you’re a creative teacher, but maybe you’re not an expert, maybe you’re not skilled at teaching, so we’ll go over a bunch of cool tricks on how to teach your students better.

We’re going to learn, what is it? Why use it? How to use it? We’re going to go over an example and finally, we’ll summarize with our top tips.

Challenges course creators may face if they don’t teach using Rosenshine’s principles:

• They will not know if students understand what they’re teaching

• They won’t be able teach their students how to be independent learners

• They will not be able to challenge the thinking of their students

• They will not know the success rate of their students

• They may not provide process for the students to learn faster

Tips for creative online course creators when teaching online using Rosenshine’s principles:

• Review prior topics and use small steps

• Ask questions to ensure the students are following

• Provide diagrams and flowcharts for better understanding

• Have students practice, to check their level of understanding

• Allow students to do independent tasks and review the tasks

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/teaching-online-using-barak-rosenshines-principles-of-instruction/

If you have any feedback or questions, let us know in the comments.

Get email tips for creative course creators: https://www.ArtsyCourseExperts.com/Subscribe

Subscribe on YouTube for our newest videos: https://youtube.com/@artsycourseexperts

Subscribe to the Podcast if you prefer audio: https://www.ArtsyCourseExperts/Podcast

We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

Website: https://www.ArtsyCourseExperts.com

Twitter: https://twitter.com/ArtsyCourseExp

Pinterest: https://www.pinterest.com/ArtsyCourseExperts

Facebook: https://www.facebook.com/ArtsyCourseExperts

YouTube: https://youtube.com/@artsycourseexperts

Favorite Resources (Some with Affiliate Links)

Are you struggling to add more value to your online courses? In this lesson, we’ll explore everything about certificates for online courses, helping you charge more while adding value to your offerings. Plus, students will love receiving certificates upon course completion.

We’ll cover what certificates are, why to use them, and the benefits they bring. You’ll also learn how to configure them, walk through an example, and then we will wrap up with our top tips.

😰Challenges course creators may face if they don’t offer certificates for their lessons:

• They may not add more value to their courses

• Students may not feel proud after taking your course

• They will not have proof that they offer those courses to students

• They may not get increased sales for their courses

• Students will not have anything to showcase in their job applications

💡 Here are the top things you need to know about certificates for your online courses::

• A certificate can be physical or digital

• A certificate makes students proud of  their investment

• By issuing certificates, you get to charge more for your courses

• You also add more value to what you offer your students

• You can configure your certificates manually or automatically

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/why-online-courses-should-offer-certificates/

If you have any feedback or questions, let us know in the comments.

Get email tips for creative course creators: https://www.ArtsyCourseExperts.com/Subscribe

Subscribe on YouTube for our newest videos: https://youtube.com/@artsycourseexperts

Subscribe to the Podcast if you prefer audio: https://www.ArtsyCourseExperts/Podcast

We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

Website: https://www.ArtsyCourseExperts.com

Twitter: https://twitter.com/ArtsyCourseExp

Pinterest: https://www.pinterest.com/ArtsyCourseExperts

Facebook: https://www.facebook.com/ArtsyCourseExperts

YouTube: https://youtube.com/@artsycourseexperts

Favorite Resources (Some with Affiliate Links)

As an online teacher you’ll always need to make updates and tweak your website to be better for your visitors and students. One of the easiest ways to do that is in a staging server environment. With staging servers, you don’t mess up the main server and you get to see how processes will work  even before they get to the main server.

In this lesson, we’re learning all about staging servers. What is it? Why use it? How to set one up? And then we’ll go over an example just for creative teachers. Finally, we’ll wrap up with our best tips.

😨Challenges course creators face when they don’t use staging environments:

• They will not be able to preview a new content before publishing

• Experimental content may accidentally pop up on the main server

• They may break something that’s already working

• They may not verify all updates and features before launching

• You cannot experiment while your main server serves existing customers

💡 Here are the top tips you need to know about staging servers:

• Use the staging server to experiment while your production server serves your existing customers

• You can experiment as slowly or broadly as you want.

• Whenever you’re ready, you bring your process into production

• In an instant, that production environment can get upgraded

• You get to preview content before it goes into production

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/what-are-staging-server-environments-in-e-learning/

If you have any feedback or questions, let us know in the comments.

Get email tips for creative course creators: https://www.ArtsyCourseExperts.com/Subscribe

Subscribe on YouTube for our newest videos: https://youtube.com/@artsycourseexperts

Subscribe to the Podcast if you prefer audio: https://www.ArtsyCourseExperts/Podcast

We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

Website: https://www.ArtsyCourseExperts.com

Twitter: https://twitter.com/ArtsyCourseExp

Pinterest: https://www.pinterest.com/ArtsyCourseExperts

Facebook: https://www.facebook.com/ArtsyCourseExperts

YouTube: https://youtube.com/@artsycourseexperts

Favorite Resources (Some with Affiliate Links)

Are you struggling with getting new customers for your online courses, your membership communities or your coaching websites? Well, in this lesson, we’re learning all about Facebook ads for creative teachers. So that way you can set up your campaign. You can set up your ad creative and all the content to ultimately get more customers.

In this lesson, we’re learning all about Facebook ads. We’re learning what it really is. Why use it? We’re going to go over how to set up your basic campaign, and how to set up your content. Then we’ll go over an example and then we’ll summarize all our top tips.

Challenges course creator may face when they don’t use Facebook Ads:

• They will not create campaign ads to help their businesses

• They will not attract a new set of prospects for their business

• Finding and reaching their audience will not be easy

• They will not get leads for their courses

• Ultimately, they will not be able to increase sales for their businesses

Tips for creative online course creators when using Facebook Ads

• First of all, create a Facebook account

• Set up your campaign ad

• Ensure you’re targeting the right people

• Set the amount you’re willing to spend within a period

• Run your creative ad to get more audience

• Ensure you’re always reviewing and improving your ads

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/how-to-use-facebook-ads-for-online-teachers-and-coaches/

If you have any feedback or questions, let us know in the comments.

Get email tips for creative course creators: https://www.ArtsyCourseExperts.com/Subscribe

Subscribe on YouTube for our newest videos: https://youtube.com/@artsycourseexperts

Subscribe to the Podcast if you prefer audio: https://www.ArtsyCourseExperts/Podcast

We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

Website: https://www.ArtsyCourseExperts.com

Twitter: https://twitter.com/ArtsyCourseExp

Pinterest: https://www.pinterest.com/ArtsyCourseExperts

Facebook: https://www.facebook.com/ArtsyCourseExperts

YouTube: https://youtube.com/@artsycourseexperts

Favorite Resources (Some with Affiliate Links)

Do you need help with getting a lot of things done? Well, in this lesson, we’re learning all about outsourcing for small business training. So that way you can get more productivity, you can have more free time, and you can work on higher value things.

We’re going to learn what it is, why use it? How to use it. We will go over a couple of examples. Then finally, we’ll summarize with our top tips for expanding your team and trying to get a little help so you can do a whole lot more.

Challenges course creators may face if they don’t outsource for training:

• Course creators may not be as productive

• Their business may not progress faster if they don’t outsource

• They may not be able to perform other valuable tasks

• They may not optimally perform tasks they’re not good at

Tips for creative online course creators when using outsourcing for training:

• Outsourcing can help you be more productive

• Online teacher can use free time for other valuable tasks

• Course creators can have family time

• Your business will progress faster as you outsource

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/introduction-to-outsourcing-for-training-small-businesses/

If you have any feedback or questions, let us know in the comments.

Get email tips for creative course creators: https://www.ArtsyCourseExperts.com/Subscribe

Subscribe on YouTube for our newest videos: https://youtube.com/@artsycourseexperts

Subscribe to the Podcast if you prefer audio: https://www.ArtsyCourseExperts/Podcast

We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

Website: https://www.ArtsyCourseExperts.com

Twitter: https://twitter.com/ArtsyCourseExp

Pinterest: https://www.pinterest.com/ArtsyCourseExperts

Facebook: https://www.facebook.com/ArtsyCourseExperts

YouTube: https://youtube.com/@artsycourseexperts

Favorite Resources (Some with Affiliate Links)

If you plan to run an advert with your course, then you need to learn about landing pages and how they can help you sell your course and turn prospects into students. Landing pages help you get a specific response or reaction from people going through your ad.

In this lesson, we’re going to learn all about landing pages. We’re going to know what they are? Why use them? What’s on a landing page and how to use landing pages to sell your products and services. Then we’ll go over an example. Finally, we’ll summerize our top tips.

Challenges online course creators may face when they do not use landing pages:

• It may be difficult to convert prospects into students

• They may not sell their courses or invite prospects to their webinar

• They may not utilize the bonus offers to reach a wide range of prospects

• They may not have the chance to get a specific reaction from their target audience

• They may not be able to learn about their prospects and their choices

Tips for creative online course creators when using Landing pages

• A landing page is a dedicated web page

• It doesn’t have a lot of navigation or exits or other links

• The aim is to connect your prospect with your product or service

• It could be to give you their email or buy something

• You can use a landing page to get people to join your webinar

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/what-are-landing-pages-for-online-creative-teachers/

If you have any feedback or questions, let us know in the comments.

Get email tips for creative course creators: https://www.ArtsyCourseExperts.com/Subscribe

Subscribe on YouTube for our newest videos: https://youtube.com/@artsycourseexperts

Subscribe to the Podcast if you prefer audio: https://www.ArtsyCourseExperts/Podcast

We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

Website: https://www.ArtsyCourseExperts.com

Twitter: https://twitter.com/ArtsyCourseExp

Pinterest: https://www.pinterest.com/ArtsyCourseExperts

Facebook: https://www.facebook.com/ArtsyCourseExperts

YouTube: https://youtube.com/@artsycourseexperts

Favorite Resources (Some with Affiliate Links)

Are you struggling with not knowing which type of image to use in your training business? Well, in this lesson, we’re learning all about SVG graphics. We’re going to compare it with traditional pixel-based images. So that way you know exactly what type of image to use for your logos, icons, PDFs, and sales page.

In this lesson, we’re learning all about SVG files for creative business owners. If you’re a creative business owner, teaching online courses, or communities, or have a coaching website, you should know what SVG files are and how they’re a little different than pixel-based images, which we will get into.

Challenges online course creators may encounter when they do not utilize landing pages:

• They will not be able to scale their designs up or down easily

• They may not have outputs of different sizes

• They cannot stretch out shapes and designs according to their needs

• They may find it hard to move, rotate and scale points in a design

• They may not have the best standard logo they need for their image and websites

Summary

• There are two types of image files – pixel files and vector SVG files

• You can make the pixel files in Photoshop or with your camera

• The vector files are shapes that can be colored or layered

• You can stretch out the shapes according to your need

• You can move around and adjust the little points to adjust your shapes

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/what-are-svg-image-files-for-course-creators/

If you have any feedback or questions, let us know in the comments.

Get email tips for creative course creators: https://www.ArtsyCourseExperts.com/Subscribe

Subscribe on YouTube for our newest videos: https://youtube.com/@artsycourseexperts

Subscribe to the Podcast if you prefer audio: https://www.ArtsyCourseExperts/Podcast

We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

Website: https://www.ArtsyCourseExperts.com

Twitter: https://twitter.com/ArtsyCourseExp

Pinterest: https://www.pinterest.com/ArtsyCourseExperts

Facebook: https://www.facebook.com/ArtsyCourseExperts

YouTube: https://youtube.com/@artsycourseexperts

Favorite Resources (Some with Affiliate Links)

Creating an engaging online course is one thing; ensuring that your students complete it is another. As a course creator, you want to gauge the interest level of your course and track your student’s progress.

This lesson focuses on progress indicators for online courses. We will cover what they are, why you should use them, how to implement them for students and teachers, provide an example, and conclude with our top tips.

Challenges course creators face when they do not use online course progress indicators:

• They will not be able to track the progress of their students as they take the online course

• They will not know if the students are interested in their online course and if they’re moving ahead

• They will not know what they need to improve to make their courses better

• Course creators will not know when and how to render help to students who don’t need it

• Their courses will not be interactive and satisfying for students

Tips for creative online course creators when using online course progress indicators

• There’s a visual status of the progress of students during online courses

• Online course progress indicators motivate students

• Gamifying progress indicators encourages students to keep going

• Using progress indicators tell the teacher if the course is interesting

• Progress indicators tell teachers where they need to improve in their online course

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/online-course-progress-indicators/

If you have any feedback or questions, let us know in the comments.

Get email tips for creative course creators: https://www.ArtsyCourseExperts.com/Subscribe

Subscribe on YouTube for our newest videos: https://youtube.com/@artsycourseexperts

Subscribe to the Podcast if you prefer audio: https://www.ArtsyCourseExperts/Podcast

We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

Website: https://www.ArtsyCourseExperts.com

Twitter: https://twitter.com/ArtsyCourseExp

Pinterest: https://www.pinterest.com/ArtsyCourseExperts

Facebook: https://www.facebook.com/ArtsyCourseExperts

YouTube: https://youtube.com/@artsycourseexperts

Favorite Resources (Some with Affiliate Links)

As an online course creator, finding things that make your career easier is always the highlight of your day. That’s why we’ll be talking about SCORM today. This is not a tool, but an interface that works with other tools to track your student’s activities and help you reuse your templates, PDFs and resources without the stress of creating a new one.

Are you having trouble rebuilding parts of your LMS courses? In this lesson, we’re diving into SCORM. This will allow you to reuse your lessons and interactive elements, improve student statistics, and potentially separate your content from your LMS provider.

Challenges course creators face when they do not use SCORM:

• Course creators will not be able to track the activities and progress of the students

• Creating a new template instead of reusing an older version will consume significant time

• Course creators will waste valuable time organizing and sequencing activities across all courses

• Logging scores and correct answers for tests will be challenging for course creators.

• Course creators will not have a standard student experience

Tips for creative online course creators:

• SCORM is a technical spec that’s used by a bunch of tools, whether it’s authoring tools or LMS systems.

• They are SCORM compliant authoring tools and SCORM compliant LMSs.

• Once it’s SCORM compliant, you can mix and match and you can get all these cool benefits

• Whether you’re using SCORM or not, think about reusing your content.

• SCORM lets you use your content on different tools and different servers.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/introduction-to-scorm-for-online-course-creators/

If you have any feedback or questions, let us know in the comments.

Get email tips for creative course creators: https://www.ArtsyCourseExperts.com/Subscribe

Subscribe on YouTube for our newest videos: https://youtube.com/@artsycourseexperts

Subscribe to the Podcast if you prefer audio: https://www.ArtsyCourseExperts/Podcast

We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

Website: https://www.ArtsyCourseExperts.com

Twitter: https://twitter.com/ArtsyCourseExp

Pinterest: https://www.pinterest.com/ArtsyCourseExperts

Facebook: https://www.facebook.com/ArtsyCourseExperts

YouTube: https://youtube.com/@artsycourseexperts

Favorite Resources (Some with Affiliate Links)

If you’re struggling to get found on the internet, there’s a solution. In this lesson, we’re diving into Google Search Console, so you can get your sites indexed in the Google search database. You can check for errors on all your pages and attract more organic search visitors.

We’ll explore what it is, why you should use it, how to use it effectively, and then we’ll go over an example. Finally, we’ll summarize all our top tips.

Challenges online course creators can face if they don’t use Google Search Console for their online courses:

• Course creators may struggle to ensure their courses appear in search results.

• Courses might not get indexed properly by Google, making them difficult for potential learners to find.

• Creators may lack insights into how their courses perform in Google searches, hindering optimization efforts.

• Courses might not be optimized for mobile devices, leading to reduced prospects and lower rankings.

• Creators may overlook technical issues like broken links or slow page speed, negatively impacting SEO.

• Creators may miss out on valuable data and insights to improve course visibility and attract more students.

Tips for creative online course creators when using Google Search Console for their online courses:

• Ensure that your web pages are in the Google database and that they’re being recommended.

• Ensure your web pages are flagged as working.

• Identify relevant keywords using Search Console data and optimize your course content accordingly.

• Optimize your course website for mobile devices to improve user experience and search rankings.

• Submit XML sitemaps to Google to help search engines crawl and index your course content more efficiently.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/google-search-console-for-online-teachers-and-coaches/

If you have any feedback or questions, let us know in the comments.

Get email tips for creative course creators: https://www.ArtsyCourseExperts.com/Subscribe

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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- The Artsy Course Experts team

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One of the best things you can have in a zoom meeting is a feature that helps you note the important points in your meeting, summarize them for you, and even email them to your students. This will make it easier to retain all you need to move forward from that meeting. It will also help you get the most of your meetings.

Well, in this lesson, we’re learning all about AI meeting notes, also called the AI companion. So that way you can save time, save money, follow up, and make sure all the things that were discussed in meetings actually happen.

Challenges course creators face when they do not use Zoom AI’s NoteTaker:

• They may not get the most of their zoom meetings

• Teachers may lose some important points that will help them after their meetings

• They might get distracted and lose focus or concentration while trying to take notes manually during meetings

• It will be more time consuming for the teachers to summarize meetings manually and send them to students

• Students may not be able to continue learning soon after the meeting

Tips for creative online course creators when using Zoom’s AI Notetaker:

• If you have a paid plan on zoom, you will get this cool feature called AI companion

• The AI companion does a lot of things, one of the main things is the AI notes

• AI notes convert what people say into words and extract the key topics that were discussed

• It can also mash up everything that was discussed in the meeting into a summary

• This feature can pick keywords of the next steps from your meeting

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/understanding-zooms-ai-notetaker/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

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As a course creator, you may have noticed that students find it difficult to stick to your online classes and complete their modules. Learning online can get quite boring for students. This is because, unlike physical classes, online courses have no active moderation. So, it is natural for students to be distracted and bored during online classes. Hence, there is a need to introduce using H5P to create interactive courses.

Well, in this lesson, we’re learning all about H5P. a technology designed to add an extra layer of excitement and engagement to your online courses. With H5P, students not only have more fun but also learn more quickly and effectively.

Challenges online course creators can face if they don’t use H5P to create interactive courses:

• Students could be bored when taking their online classes

• It could lead to lack of motivation to finish the course on the part of the students

• The learning process will be more passive than active

• It could lead to lead to low student turnout

• It will affect the overall performance of the course online

Tips for creative online course creators when using H5p to create interactive courses:

• Interactive elements make online courses interesting and fun

• Instead of adding widgets like calendar, add interactive elements like games

• You can use interactive elements to test students’ knowledge of a module or course

• Interactive elements like quizzes with scores will help boost students’ confidence in the course

• Introducing H5P will help students learn their online courses faster

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/using-h5p-to-create-interactive-courses/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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- The Artsy Course Experts team

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Are you struggling with the time required for one-on-one coaching? And online courses don’t pay as much? One way to make your classes more engaging and effective is by using cohorts. In this lesson, we’re learning all about cohort groups. That way, you can scale and teach one to many, conserve your time, make more money, and deliver better personal results for your students.

We’re learning all about cohorts for online courses, What it is, and why you should use them. Then we’ll go into a how-to guide, we’ll go into an example, and then we’ll summarize our top tips.

Challenges online course creators can face if they don’t use cohorts for their online courses:

• Students may feel isolated and struggle to connect with peers, reducing motivation and engagement.

• Lower student accountability, resulting in missed deadlines and incomplete coursework.

• Students may have fewer opportunities for interactive discussions, collaboration, and peer-to-peer learning.

• Providing and receiving feedback may be less frequent and effective, hindering the learning process.

• Students may miss out on valuable networking opportunities and connections with like-minded individuals.

Tips for creative online course creators when using cohorts for their online courses:

• Clearly outline the cohort schedule, expectations, and participation requirements to ensure everyone is on the same page.

• Foster a culture of participation through interactive discussions, group projects, and collaborative activities.

• Offer continuous support and guidance to students throughout the course to help them stay motivated and engaged.

• Create opportunities for students to interact with each other, exchange feedback, and learn from each other’s experiences.

• Set deadlines and milestones to hold students accountable for their progress and encourage consistent participation.

• Recognize and celebrate the accomplishments of individuals and the cohort to foster a sense of achievement and motivation.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/using-cohorts-for-your-online-courses/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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- The Artsy Course Experts team

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Are you having trouble teaching, even though you’re skilled at some creative tasks? 

In this lesson, we’ll explore teaching techniques such as speaking slowly. This can help your students understand better, learn more quickly, and grasp advanced topics. Your online courses will become more successful. Let’s delve into the importance of speaking slowly when teaching. We’ll discuss why it’s important and how to use this technique effectively. Then, we’ll provide an example to illustrate its benefits. Finally, we’ll summarize our top tips.

Challenges online course creators can face if they don’t use the teaching value of speaking slowly:

• Students may struggle to follow along with the lesson.

• Information might be misunderstood or misinterpreted.

• Students may lose interest or become distracted.

• Non-native speakers could find it difficult to understand.

• The course content may seem overwhelming, leading to lower retention rates.

Tips for creative online course creators when using the teaching value of speaking slowly:

• Use visuals like pictures and diagrams to support your explanations.

• Encourage questions and discussions to engage students.

• Use stories or real-life examples to make lessons more relatable.

• Incorporate humor to keep students interested.

• Provide opportunities for hands-on learning or practice.

• Offer feedback and encouragement to support student progress.

• Provide additional resources or materials for further exploration.

• Keep the pace steady to avoid overwhelming students.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/the-teaching-value-of-speaking-slowly/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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Are you struggling to set up ads for your courses, communities, or coaching websites? 

In this lesson, we’re learning all about setting up ads with UTM parameters. That way, you can test out different ad campaigns, stop the bad ones, and prevent money leaks, allowing you to focus more on what works and ultimately earn more money in your business. We’re also learning all about UTM parameters for ads. We’ll cover what it is, why to use it, how to set it up, go over an example, and summarize everything.

Challenges online course creators can face if they don’t use advertising parameters for their online courses:

• Difficulty in identifying which marketing channels are driving course enrollments.

• Inability to track the effectiveness of specific campaigns or promotional efforts.

• Limited insights into user behavior and preferences across different marketing channels.

• Challenges in accurately measuring return on investment (ROI) for advertising spend.

• Missed opportunities to optimize marketing strategies based on data-driven insights.

Tips for creative online course creators if they don’t use UTM parameters for their online courses:

• Maintain a consistent naming convention for UTM parameters across all marketing channels.

• Tag all marketing channels, including social media, email campaigns, and website referrals, with UTM parameters.

• Record UTM parameters used for each campaign to ensure consistency and ease of analysis.

• Experiment with different UTM parameters to test the effectiveness of various campaigns and strategies.

• Regularly review UTM data in analytics tools to identify trends, optimize campaigns, and improve overall performance.

• Ensure landing pages are optimized for conversion to maximize the effectiveness of UTM-tracked campaigns.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/understanding-advertising-parameters/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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- The Artsy Course Experts team

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In an era dominated by digital subscriptions, Lifetime Digital Plans come as a thing of convenience and sustainability.

In this lesson, we'll delve into lifetime digital plans, covering what they are, why to use them, and how to implement them, and then we'll go over an example.

Challenges online course creators can face if they don't use lifetime digital plans for their online courses:

• Learners may experience subscription fatigue, leading to drop-offs as individuals grow weary of recurring course payments.

• Online course creators might face a competitive disadvantage, as competitors offering lifetime plans attract students with the promise of a one-time investment.

• Unpredictable revenue streams, making it challenging for creators to forecast and plan for future developments.

• Continuous churn due to subscription cancellations may pose retention challenges, hindering the establishment of a loyal and long-term learner base.

• Course creators may struggle to adapt to evolving market dynamics and changing consumer preferences without the flexibility and longevity provided by lifetime digital plans.

Tips for creative online course creators when using lifetime digital plans for their online courses:

• Carefully price your lifetime digital plans to reflect value while considering the long-term sustainability of your creative online courses.

• Communicate the benefits of lifetime plans to your audience, emphasizing the long-term value and perks they will receive.

• Provide flexible payment options within your lifetime plans, ensuring accessibility for a broader audience.

• Include exclusive incentives such as extra content, resources, or personalized support for lifetime members to enhance their experience.

• Keep your lifetime members engaged with regular updates, new content, and community events, reinforcing the ongoing value of their investment.

• Clearly outline terms and conditions in your lifetime plans, addressing potential scenarios like business changes or transfers to ensure transparency and trust.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/benefits-of-lifetime-digital-plans/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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Are you facing challenges with students and members getting lost during the onboarding process for your programs?

In this lesson, we’re exploring all the necessary to-dos and actions for new students. This ensures they don’t get lost when they join your program, resulting in a positive onboarding experience. With a great onboarding experience, they are less likely to request refunds and more likely to leave positive reviews, attracting even more students.

Challenges online course creators can face if they don’t use customers to Dos for better onboarding:

• Without clear onboarding instructions, students may feel confused about navigating the online course.

• Poor onboarding can lead to high dropout rates as students may lose interest or struggle to engage with the course.

• Inadequate onboarding may prompt dissatisfaction, increasing refund requests from dissatisfied customers.

• Frustrated students may leave negative reviews, impacting the course’s reputation and future enrollment.

• Lack of effective onboarding can mean missed opportunities to showcase the course’s value, potentially losing potential customers.

Tips for creative online course creators when using customer to-dos for better onboarding:

• Provide two to five simple to-dos during onboarding to prevent information overload and give students clear, manageable steps.

• Offer guided steps for each to-do item, giving students direction on what to focus on, even if they don’t complete the tasks immediately.

• Introduce a few checkboxes, ensuring students can easily track their progress without feeling overwhelmed in the initial onboarding stages.

• Encourage watching the welcome video and completing the first two or three checkboxes to kickstart engagement and maintain excitement.

• Allow flexibility in task completion timing, acknowledging that students may choose to do the to-dos immediately or at their own pace.

• Ensure that each to-do item guides students on their next steps, providing clarity and direction as they embark on their creative online course journey.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/customer-to-dos-for-better-onboarding/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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Mastering strategic tools for online visibility is important. One tool that can significantly impact your website’s reach is domain forwarding.

In this lesson, we’re learning all about forwarding domains. We’ll learn what it is, why to forward, how to forward, and then we’ll go over an example. Finally, we’ll summarize all our top tips.

Challenges online course creators can face if they don’t forward their domains:

• Without domain forwarding, learners may struggle to find your course online, leading to confusion and potential loss of participants.

• Your brand presence might scatter across different web addresses, making it harder for students to identify and remember your platform.

• It can impact your search engine rankings, affecting the discoverability of your online courses.

• Competitors might exploit similar web addresses, diverting potential learners from your courses.

• Missed marketing opportunities, as promotional efforts may not reach the intended audience due to fragmented online presence.

Tips for creative online course creators when using domain forwarding for more traffic to their online courses:

• Use redirects to effortlessly direct additional domain addresses to your main server, expanding your audience and online presence.

• Secure variations of your domain to prevent competitors from capitalizing on similar names, maintaining brand integrity.

• Preserve valuable SEO juice by employing permanent redirects (301) when forwarding domains, ensuring a seamless transition and retaining search engine benefits.

• Improve user experience by forwarding misspelled or alternate versions of your domain, reducing the risk of potential visitors encountering dead ends.

• Capture diverse search preferences by forwarding domains with variations in spelling or terms commonly used by your target audience.

• Implement temporary redirects (302) during maintenance periods to guide visitors to an alternative destination while ensuring continuous online availability.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/how-to-forward-domains-for-more-traffic/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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The ability to articulate tasks clearly and provide constructive comments not only ensures everyone is on the same page but also fosters a collaborative and positive working environment.

We're learning all about project management descriptions and comments. What are they, why, and how to use them effectively? Then, we'll go over an example, and finally, we'll summarize all our top tips.

Challenges online course creators can face if they don't improve task descriptions and comments in their online courses:

• Unclear task descriptions leave students bewildered, hindering their ability to grasp course content.

• Vague comments fail to motivate and engage learners, leading to a lack of participation and interest in the course.

• Inadequate task guidance becomes a stumbling block, affectingthe smooth progression of students through the course material.

• Poorly described tasks and comments contribute to student frustration, potentially resulting in disengagement from the course.

• Without constructive comments, students miss out on valuable insights, limiting their potential for improvement and growth in the learning process.

Tips for creative online course creators when Improving task descriptions and comments on their online courses:

• Clearly outline tasks in descriptions, providing specific details to avoid ambiguity.

• Encourage team collaboration by using comments for updates, questions, and positive feedback.

• Keep task-related discussions within the project management system to avoid scattering information.

• Add context to task descriptions, explaining the why behind each task for better understanding.

• Ensure task descriptions stay accurate and relevant by updating them as needed throughout the project.

• Use descriptions for the "what to do" and comments for the work process or "how it's done."

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/improving-task-descriptions-and-comments/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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As a course creator, you may be struggling with taking forever to design your new pages and screens for your business. In this lesson, we're learning all about wireframes. You'll learn how to use wireframes to design pages and learning apps so you can hone in on your key messages and features, lock in on your new designs, and create faster ones with fewer iterations.

Challenges online course creators can face if they don't use wireframes to design web pages and learning:

• Without wireframes, online course creators risk creating courses with a disjointed and confusing structure.

• Lack of wireframing may lead to overlooked user experience issues, hindering effective learning.

• Without a visual guide, creators may struggle to organize content, resulting in overwhelming courses for learners.

• The absence of wireframes can lead to inefficient development processes, causing delays and rework.

• Creators may overlook essential learning objectives, impacting the overall educational value of the online course.

Tips for creative online course creators when using wireframes to design web pages & learning:

• Clearly outline your wireframe components to map out essential elements such as images, headings, paragraphs, and labels.

• Utilize containers to organize and structure your wireframe, grouping related elements to enhance visual clarity.

• Prioritize simplicity in edit boxes, indicating the type of content without delving into detailed design elements.

• Use checkboxes, search bars, progress bars, and other controls to enhance user interactivity and experience.

• Incorporate generic images or symbols to represent complex visual elements before finalizing specific design details.

• Streamline menus for easy navigation, ensuring a user-friendly experience throughout your online course.

• Focus on the significant screen items and functionalities in your wireframe, avoiding unnecessary details to expedite the design process.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/wireframes-to-design-web-pages-and-learning/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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Understanding how to wield negative keywords strategically can help you maximize the full potential of your ad campaigns. If you’re struggling with advertising for your online e-learning business, well, in this lesson, we’re delving into using negative keywords to optimize your ads. This way, you can save money and reach the right creative students.

Challenges online course creators can face if they don’t use negative keywords to optimize their ads:

• Without negative keywords, online course creators may spend their budget on irrelevant clicks.

• Ads might attract learners outside the target audience, reducing conversion rates.

• Failing to use negative keywords can lead to oversaturation in less valuable markets.

• Ads appearing in unrelated searches can harm the online course brand’s perceived relevance.

• The absence of optimized ads may result in a lower return on investment for advertising efforts.

Tips for creative online course creators when using negative keywords to optimize their ads:

• Begin by adding a few negative keywords to prevent wasteful spending and refine your targeting gradually.

• Test different match types—broad, phrase, and exact—to find what works best for excluding irrelevant searches.

• Keep a centralized list of negative keywords at the account, campaign, or ad group level for clarity and consistency.

• Schedule regular reviews, monthly or quarterly, to assess campaign performance and make necessary adjustments.

• Use insights from your students or community members to identify potential negative keywords and enhance ad relevance.

• Open search engines periodically to observe what users encounter, adapting your negative keyword strategy. 

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/using-negative-keywords-to-optimize-ads/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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You might be struggling to get your prospects to buy. In this lesson, we're exploring how to use sizzle reels to increase revenues. This way, you can sell more online courses, communities, and coaching services. We'll cover what it is, why to use it, how to use it, an example of setting up, and then we'll discuss the various types of content you can use on your sizzle reels. Finally, we'll summarize our top tips.

Challenges online course creators can face if they don't use sizzle reels to increase revenues:

• Without sizzle reels, online course creators may struggle to captivate their audience, leading to lower engagement.

• Failing to use sizzle reels can reduce course visibility, hindering reach and potential sales.

• It may make it challenging for creators to stand out in a competitive market.

• It may contribute to decreased conversion rates and fewer enrollments.

• Missing out on marketing opportunities, as sizzle reels are practical tools for promoting course benefits and features.

Tips for creative online course creators when using Sizzle Reels to Increase Revenues:

• Aim for at least 10 diverse statements of testimonial quotes that capture different perspectives and experiences.

• Use guided questions when collecting testimonials.

• Highlight three to five ideal customers in your sizzle reel.

• Ensure uniformity in camera setup, location, and questions.

• Host your sizzle reel on low-latency video service providers like Wistia, Vimeo, or YouTube.

• Share it across various channels—social media, community forums, and any platform where potential clients can be found.    

• Conclude with a compelling call to action, inviting viewers to learn more or take the next step.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/how-to-use-rasci-to-manage-projects/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

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Are you struggling with project management for your e-learning business? In this lesson, we’re delving into RASCI to assist in managing your projects. This way, you can have clear leaders, make faster decisions, avoid the blame game, and distribute the workload, ensuring you know who’s doing what on every single project. We’re exploring the RASCI model, understanding what it is, why to use it, and how to use it. We’ll go over an example, and then we’ll summarize all our top tips.

Challenges online course creators can face if they don’t use RASCI for their project management:

• Without RASCI, online course creators may face confusion regarding who is responsible for specific tasks.

• The absence of RASCI may lead to slower decision-making processes, hindering project progress.

• Without RASCI roles defined, holding individuals accountable for project outcomes becomes challenging.

• RASCI helps in clear communication; without it, online course creators may struggle with conveying essential information effectively.

• Failing to use RASCI might result in an uneven distribution of workload, leading to inefficiencies in project execution.

Tips for creative online course creators when using RASCI to manage their projects:

• Clearly outline RASCI roles for tasks, ensuring everyone knows their responsibilities in creating the course.

• Keep the RASCI matrix up to date as the project progresses to adapt to changing needs.

• Foster open communication among team members to minimize misunderstandings and enhance collaboration.

• Ensure that RASCI roles align with each team member’s expertise to optimize project efficiency.

• Cultivate a culture of accountability to ensure that each team member takes ownership of their responsibilities in the project.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/how-to-use-rasci-to-manage-projects/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

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Are you struggling with your glasses making weird reflections every time you teach? In this lesson, we’re going to go over how to properly set up your lighting and which kinds of glasses to use so that you can teach online. That way, you can create online courses, participate in Zoom meetings, conduct webinars, and more, all while maintaining a professional appearance.

Whether you’ve been wearing glasses for years or have recently acquired them, the virtual classroom setting can pose some unforeseen hurdles. However, glasses need not be a hindrance. We will explore the art of teaching online while wearing glasses and offer valuable insights to help you not only overcome any potential obstacles but also embrace your eyewear as an integral part of your virtual teaching persona.

Challenges online course creators can face if they don’t learn how to teach while wearing glasses:

• Glasses can cause distracting reflections and glare on the camera, impacting the visibility of your eyes and content.

• Prolonged screen time while teaching online can lead to eye strain and discomfort for glasses wearers.

• Constant adjustments or discomfort due to glasses can be distracting for both the instructor and students.

• Insecurities about one’s appearance with glasses can affect confidence and presentation.

• Choosing the wrong frames or materials may interfere with technology like green screens or facial recognition.

Tips for Creative online course creators when teaching online while wearing glasses:

• Avoid wearing reflective jewelry or accessories that can cause distracting reflections on your glasses.

• Opt for glasses with anti-reflective coatings to reduce glare and maintain clear visibility in online courses.

• Set up your studio with even, indirect lighting to minimize reflections on your glasses.

• Make an effort to move your head naturally to avoid overemphasizing reflections as you teach.

• Before recording, check your setup by recording a short sample to identify and address any potential glare or reflection issues.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/how-to-teach-online-while-wearing-glasses/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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Are you struggling with taking too long to build your products and services? In this lesson, we’re going to discuss Minimum Viable Products (MVPs) for online course teachers. With MVPs, you’ll be able to create courses, websites, communities, webinars, and more much faster than before. We’ll learn all about MVP.

We will cover the basics of minimum viable products, including what it is, why you should use them, and how to use them. We’ll also provide an example of how to apply it to e-learning. Finally, we will summarize our top tips for using MVP effectively.

Challenges online course creators can face if they don’t use Minimum Viable Products for their online courses:

• Course creators may struggle to keep students engaged throughout the course.

• Building complete courses without MVPs can be a time-intensive process.

• Developing full courses upfront can strain limited resources, both time and budget.

• MVPs help identify and address learning gaps, which may be missed without them.

• Courses may become outdated without the adaptability that MVPs provide.

Tips for creative online course creators when using Minimum Viable Products:

• Begin with a basic version of your course, get it out in a few months, and start learning from your students.

• Encourage feedback from students, analyze their responses, and use this information to shape the next iteration.

• Avoid spending a year building a complex course. Keep iterating on your MVP to match your students’ evolving needs.

• Aim to launch within three months to test your course’s viability, learn from the results, and continue improving it.

• Adapt your course based on feedback and trends in the online learning space to stay relevant.

• Prioritize features and content based on what your students find most valuable to create a tailored learning experience.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/minimum-viable-products-for-teachers/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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Hex color codes are important aspects of a website and course set-up. In this lesson, we’re going to explore hexadecimal color codes for online instructors and coaches. This knowledge will empower you to make informed decisions about selecting colors for your website, courses, community, and resources.

We’ll delve into hex color codes for instructors and coaches, covering essential topics. We’ll start by understanding what hex color codes are, the meaning of “hex,” and the significance of color codes. We’ll also discuss why it’s crucial to use them and where they find applications.

Challenges online course creators can face if they don’t use Hex color codes for their online courses:

• Without hex color codes, course materials may lack a cohesive and recognizable visual identity.

• Instructors risk using colors that are difficult for some learners to distinguish.

• Selecting colors manually can be a time-consuming process, slowing down course creation.

• Poorly chosen colors can make course content look unpolished and unappealing.

• Instructors may miss the opportunity to tailor course visuals to their unique brand.

Tips for creative online course creators when using Hex color codes for their online courses:

• Develop a brand guide that includes your main colors, their names, and RGB values.

• Identify three to four main colors as your primary palette and have a few secondary supporting colors to maintain a cohesive look.

• Explore different shades and variations of your main colors to add depth and versatility to your color scheme.

• Don’t limit yourself to pure black, white, and gray; consider subtle variations to add sophistication to your designs.

• Implement your brand guide consistently across websites, courses, social media.

• Maintain a standard appearance for your brand so that people can easily recognize your materials and associate them with your courses and content.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/hex-color-codes-for-instructors-coaches/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

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With teams often spread across the globe, finding a seamless way to keep everyone connected and informed is crucial. Enter Slack – the popular messaging and collaboration platform designed to bring your team closer, streamline discussions, and boost productivity. In this lesson, we’re learning about using Slack to chat with your training team, so that you all can have fewer meetings and stay in sync, even if you’re spread around the world.

We will cover what Slack is, why you should use it, and how to use it most effectively. We’ll provide examples of setting up your channels, and then we’ll summarize our top tips.

Challenges online course creators can face if they don’t use Slack to chat with their team:

• Communication delays can hinder quick decision-making.

• Difficulty in coordinating team efforts efficiently.

• Missed opportunities for instant feedback and collaboration.

• Challenges in maintaining a centralized knowledge base.

• Potential for misalignment and confusion among team members.

Tips for creative online course creators when using Slack to chat with their team:

• Create channels for specific topics or projects to keep discussions well-structured.

• Integrate tools like Google Drive or scheduling apps to streamline your course creation process.

• Use threads for in-depth discussions within channels to keep conversations organized.

• Adjust your notification settings to stay informed without feeling overwhelmed.

• Use emojis to add a touch of creativity and express reactions in your communication.   

• Schedule regular team check-ins to ensure everyone is aligned and on track with the course creation process.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/using-slack-to-chat-with-your-team/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

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Success often hinges on the ability to expand your reach and drive sales. One powerful strategy that has changed the way companies grow their customer base and revenue is the creation of an affiliate program. With the influence of partners and affiliates, businesses can tap into new markets, increase brand exposure, and boost sales with remarkable efficiency.

In this article, we will explore the ins and outs of creating your affiliate program, from the fundamentals to advanced strategies, empowering you to harness the full potential of this transformative marketing approach. We're going to cover what an affiliate program is, why you should use it, and provide a step-by-step guide on how to set it up. Then, we'll delve into a tutorial where you can learn the best ways to promote your affiliate program. Finally, we'll summarize our top tips.

Challenges online course creators can face if they don't create their own affiliate programs:

• Online course creators may struggle to reach a wider audience without affiliates.

• Without affiliates, they might miss out on potential sales generated through referrals.

• Limited exposure may hinder the building of a recognizable brand.

• They may fall behind competitors who have affiliate programs.

• They might face higher advertising costs compared to affiliate-driven promotions.

• Scaling the course business can be challenging without affiliate support.

Tips for creative online course creators when creating their affiliate programs:

• Partner with affiliates whose audience aligns with your online course, ensuring a natural fit for promotion.

• Equip affiliates with engaging and informative promotional materials.

• Offer competitive commission rates to incentivize affiliates and attract top promoters.

• Continuously monitor affiliate performance and adjust strategies based on data to maximize results.

• Foster strong communication with affiliates to address questions, provide updates, etc.

• Ensure your course landing pages are optimized for conversions to increase the chances of turning referred traffic into paying students.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/creating-your-own-affiliate-program/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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You may have a good online course and you’re wondering how to increase sales and attract more customers, that is where buyer confidence comes in. Increasing buyer confidence is essential to the success of every business.

We're going to learn what buyer confidence is, and why it's essential to use buyer confidence, and we'll also look at a guide covering all the various things you can do to boost your buyer confidence. Then, we'll go over an example, and finally, we'll summarize our top tips.

Challenges online course creators can face if they don't increase their buyers' confidence:

• Without buyer confidence, online course creators may struggle to attract enough students to enroll in their courses.

• It can lead to increased refund requests caused by unsatisfied purchases.

• Without trust, learners are less likely to return for additional courses or recommend them to others.

• It can result in negative reviews, deterring potential students from enrolling.

• Online course creators may face stagnant or slow growth in their businesses due to the inability to convert interested visitors into paying customers.

Tips for creative online course teachers when trying to sell more by increasing Buyer Confidence:

• Consider having multiple sales pages tailored to different aspects of your offerings.

• An “About” page adds credibility by providing information about your company and the teacher, complementing the sales page and teacher bio.

• Employ tools like videos and social proof to engage and reassure potential buyers.

• Be explicit about your guarantee, and consider providing more detailed information on a separate page if necessary.

• Ensure that your checkout process aligns with your company’s branding, colors, and product details, even if you use a third-party payment processor.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/sell-more-by-increasing-buyer-confidence/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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- The Artsy Course Experts team

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Online trainers and educators are continually seeking ways to create more engaging and personalized learning experiences for their students. One valuable tool at their disposal is the use of browser cookies. In this lesson, we're going to delve into the world of browser cookies for online trainers. This knowledge will empower you to make informed decisions when setting up your online courses, communities, and coaching websites.

We'll cover everything there is to know about web browser cookies, including what they are, why you should use them, how to use them, and we'll provide an illustrative example. Finally, we'll summarize all of our top tips.

Challenges online course teachers can face if they don't use browser cookies for their online courses:

• Without browser cookies, online course creators may struggle to personalize content and experiences for individual students.

• Tracking student progress becomes less effective, making it challenging to offer tailored guidance and support.

• Lack of personalization can result in lower student engagement and motivation to complete courses.

• Users may need to re-enter preferences and settings each time they visit, leading to a less user-friendly experience.

• Meeting privacy regulations becomes more complex without cookies, potentially leading to legal and ethical issues.

Tips for creative online course creators when using Browser Cookies for the their online courses:

• Use cookies to create personalized learning experiences that adapt to each student over multiple sessions.

• Clearly inform your students and users about your use of cookies through a pop-up or notice on your website.

• Include information about your cookie usage in your privacy policy to maintain transparency with your audience.

• Stay out of legal trouble by adhering to privacy laws and regulations regarding cookie usage.

• Use cookies to keep your students engaged throughout their course.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/using-browser-cookies-for-online-trainers/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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- The Artsy Course Experts team

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Online teaching has emerged as a dynamic and essential mode of instruction. Creative online teachers are pivotal in engaging students and fostering meaningful learning experiences. However, the digital space is not immune to technical glitches, data loss, or unexpected disruptions.

Hence, in this lesson, we will discuss the importance of backing up creative online teachers so you can be prepared in case anything happens to your computer or your files. If you ever need to recover your data, having backups is crucial. We'll cover what it is, why it's essential, and how to use it. Additionally, we'll review various backup options, and finally, we'll summarize our top tips.

Challenges online course creators can face if they don't Backup their online courses:

• Without backup, course creators risk losing valuable content and student data in case of technical failures or accidents.

• Course materials may become corrupted over time without proper backups, affecting the quality of the course.

• Lack of backup can expose sensitive course content to security threats and potential breaches.

• Managing multiple course versions becomes challenging, confusing both creators and students.

• Recreating lost content or fixing errors can consume significant time and effort, delaying course delivery.

Tips for creative online course creators when using Backups for their online courses:

• Use a combination of local and online backups for added security.

•Consider data recovery options in case of cloud data loss.

• Ensure your entire team is part of the backup strategy.

• Backup allows you to innovate and experiment with confidence.

• Adopt a mindset of multiple copies for agility and growth.

• Plan for scalability as you grow and scale your online courses.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/backup-tips-for-creative-online-course-teachers/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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Technology is a key catalyst for optimizing teaching methods, simplifying administrative tasks, and delivering an unparalleled learning journey for students. In this lesson, we're learning about tech stacks for online course teachers. This way, you could be smarter, save money, do more with all your technology components, and handle future changes.

Challenges online course teachers can face if they don’t use Tech stacks for their online courses:

• Without a tech stack, online teachers might struggle to keep course materials and communication organized.

• Not using a tech stack could result in time-consuming manual tasks, such as handling enrollments and assignments.

• Online educators might find it challenging to create interactive and engaging learning experiences for students without the features and tools offered by a tech stack.

• Without a tech stack, teachers may miss out on valuable data and analytics that could help them understand student progress and make informed instructional decisions.

• Online courses might struggle to accommodate a growing number of students if a tech stack isn't used

Tips for creative online course teachers when using Tech Stack for their online courses:

• Maintain a consistent look and feel across your course materials and website by selecting tech stack components that offer customizable branding options.

•Choose a user-friendly tech stack that simplifies navigation, access to content, and interaction for your students.

• Use tech stack tools to incorporate multimedia elements like videos, images, and interactive activities to enhance engagement and learning outcomes.

• Brainstorm and list all your current vendors, outlining their features.

• Draw circles or lines to connect vendors with multiple features.

• Contemplate future features you might incorporate in the next 1 to 5 years.

• Group your features into trends.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/tech-stacks-for-online-teachers/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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Today, creative teachers can share their expertise and skills with learners worldwide through online courses. However, creating an exceptional course is just the first step; ensuring it reaches the right audience is equally vital. This is where PPC Ads, or Pay-Per-Click Ads, come into play.

In this lesson, we're learning about pay-per-click ads for creative teachers so that you can get more leads and maximize your ad spend. We will learn what it is, why we use it, and how to use it. We'll then go over an example and summarize our top tips.

Challenges online course creators can face if they don't use PPC Ads for their online courses:

• Without PPC Ads, courses may struggle to reach a wider audience, reducing visibility and potential enrollment.

• Organic traffic alone might lead to slower course adoption and growth than PPC Ads.

• A lack of targeted advertising could make it harder to stand out in a crowded online course market.

• Without PPC Ads, traffic fluctuations might be more pronounced, impacting a steady stream of learners.

• Not using PPC Ads might result in missing out on specific audience segments that could benefit from the course.

Tips for creative online course creators when using PPC Ads:

• Begin with a few essential PPC ads on platforms like Google or Pinterest, even on a minimal budget, to learn the nuances of effective ad creation.

•Design a concise and engaging text that serves as a hook, drawing potential students to your course.

• Identify and select relevant keywords that resonate with your target audience.

• Ensure your ad leads to the right destination and trackable link.

• Regularly assess the performance of your ads, starting with frequent checks and gradually adjusting to a more strategic review schedule.

• Tweak your ads based on the data you gather to optimize their impact on

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/ppc-ads-for-creative-teachers/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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Zapier automation for online teachers means using a clever tool that makes your computer tasks easier. It can make different online tools work together without you having to do everything by hand. 

In this lesson, we’re learning about Zapier automation for online teachers. This way, you, as a small business, can move faster, save time, save money, and provide better service for your students and clients.

Challenges online course creators can face if they don’t use Zapier automation for online teachers:

• You’ll require additional personnel to handle tasks Zapier can automate. This might involve hiring people from various time zones and shifts.

• It could lead to many manual errors, potentially as much as one in every ten tasks.

• The absence of Zapier automation can lead to a heavy workload for delivering a top-notch service.

• You’ll likely start skipping essential steps due to the overwhelming workload.

• Over time, your efficiency will decrease, causing frustration among students due to the declining service quality.

Tips for creative online course creators when using Zapier for their online courses:

• Use Zapier to send personalized welcome emails automatically when new students join your course.

• Automate student data entry into spreadsheets to keep track of progress and engagement effortlessly.

• Set up Zaps to notify you when students complete quizzes or assignments, enabling prompt feedback and support.

• Automate announcements to your course platform, keeping students engaged and informed about upcoming lessons.

• Integrate tools like Google Docs or Slack through Zapier to collaborate with fellow teachers and improve the student learning experience.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/zapier-automation-for-online-teachers/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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Teachers are now constantly seeking new ways to enhance their online courses and engage students effectively. One such tool that has gained popularity is QR codes. These little square barcodes hold immense potential to simplify the learning experience and bridge the gap between physical and digital resources.

In this lesson, we're learning about QR codes so that teachers can give students extra resources easily just by clicking a barcode. We're going to go over QR codes for teachers and students. We'll discuss what it is, why use it, how to guide, and provide an example before wrapping up.

Challenges online course teachers can face if they don't use QR codes for their courses:

• Difficulty in sharing specific resources quickly with students.

• Students may struggle to access external links or supplemental materials easily.

• Potential loss of engagement due to manual URL entry or navigation.

• Limited tracking and analytics for student interaction with course content.

• Missed opportunities to bridge the gap between physical and digital learning experiences.

Tips for creative online course creators when using QR codes:

• Use QR codes for long and complex URLs, such as YouTube channels or extensive domain names, to simplify access to resources.

• Embed QR codes in physical course materials, like books, to seamlessly connect students to online content.

• Create QR codes for various course elements, including websites, courses, communities, and coaching, to enhance accessibility.

• Specify clear and relevant URLs for QR codes to ensure students are directed to the desired digital destination.

• Place QR codes strategically in multiple locations, ensuring easy access to valuable resources and optimizing student engagement.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/all-about-quick-response-codes-aka-qr-codes-for-online-teachers/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

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If you own a business and want to keep your money, content, and customers safe, then HTTPS is something you need to know about. As you manage your business and create captivating content for your audience, ensuring a safe online environment is paramount.

In this lesson, we are learning about the HTTPS protocol for creative business owners so that you can be safe while managing your business and make it safe for customers to make purchases. We will cover HTTPS for creative business owners—what it is, why use it, how to use it, and then we will provide an example and recap.

Challenges online course creators can face if they don’t use HTTPS for their online content:

• Without HTTPS, sensitive customer information is exposed, leading to potential data breaches.

• Websites without HTTPS receive lower rankings in search results, impacting online visibility and reach.

• Without encryption, valuable course content becomes vulnerable to unauthorized access and piracy.

• Data breaches can lead to legal consequences, causing financial and reputational damage to course creators.

• Lack of HTTPS erodes customer confidence, deterring them from making purchases or sharing personal information.

Tips for creative online course creators when using HTTPS for their online businesses:

• Level up with a small action: Go to your web browser and view the certificate.

• Check for the lock icon on your web page to ensure it’s present.

• Verify if your HTTP automatically converted to HTTPS; if not, investigate further.

• While on HTTPS, ensure the presence of the lock icon, signifying an SSL certificate for enhanced security.

• Implement HTTP Strict Transport Security (HSTS) to further enhance security.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/https-protocol-for-creative-business-owners/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

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Effective communication is crucial for the success of any business, including training businesses. One of the basic elements of professional communication is a well-structured and personalized email system. Email addresses play an important role in establishing a credible and reliable image for your online courses.

In this lesson, we're learning about email addresses for training businesses so that you can set up all the right email addresses, forwarding, aliases, etc. like a professional training company.

Challenges online course creators can face if they don't use Email addresses for their training business:

• This will lead to missed communication with students.

• Not using email addresses affects the professionalism of the training business.

• The lack of email addresses makes organizing student inquiries and support difficult.

• Without email addresses, marketing opportunities are limited.Without email addresses, marketing opportunities are limited.

• Depending solely on social media puts the business at risk of losing important contacts.

Tips for creative online course creators when using Email addresses for their training businesses:

• Use your domain to set up a business email, even in the early stages. If you can't afford it, start with one main inbox and add some aliases

• Set up several inboxes so you won’t deal with domain and website anymore

• Have a cheat sheet with all your email addresses and connect them to your email service provider and marketing system so that you can send outbound emails

• Use real professional business email addresses for your training business

• Once you set up the foundations, you can grow from a micro business to a small or medium training business.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/email-addresses-for-training-businesses/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

Website: https://www.ArtsyCourseExperts.com

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In the creation of online courses, using Google Analytics is not just an option; it's a necessity. Online course creators face unique challenges when it comes to measuring and growing their courses, engaging with their community, and optimizing their teacher websites. This is where Google Analytics comes into play, offering invaluable insights and data-driven solutions to help online course creators thrive in the competitive online education landscape.

In this lesson, we're going to learn about Google Analytics, the next version called GA4, so that you can measure and grow your courses, your community, and your teacher website. We'll go over the latest Google Analytics called GA4, what it is, why you should use it, how to use it, an example, and a recap.

Challenges online course creators can face if they don't use google analytics:

• Difficulty in understanding where website traffic is coming from and how visitors are finding the course.

• The sizing of elements can cause issues, with some appearing disproportionately large while others may become minuscule.

• It can hinder efficient scrolling and disrupt the flow of consuming course material or engaging in community discussions.

• Lack of visibility on user behavior and conversion rates.

• Missed opportunities to identify and target specific audience segments.

Tips for creative online course creators when using Google Analytics for their courses:

• Upgrade to GA4 if you don't have the latest version.

• Get Google Analytics HTML codes and all your different systems right on your website, course community, and your webinars.

• Start tracking all the events that your visitors are doing.

• Use Google Analytics' custom reports and segments to tailor your analysis to specific metrics or user segments.

• Use Google Analytics' conversion tracking feature to measure the actions you want users to take.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/google-analytics/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

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In today's digital age, online courses have become increasingly popular, offering flexible and accessible learning opportunities for students worldwide. To ensure an easy learning experience, it is best to prioritize responsive web design.

In this lesson, we’ll explore responsive web design, enabling you to build products and services that function seamlessly on any device. We’ll discuss what responsive web design entails and its importance, as well as the potential challenges that arise when it is not implemented.

Challenges online course creators can face if they don't use responsive web design:

• Users may become frustrated when they encounter content displayed in incorrect fonts, leading to a subpar learning experience.

• The sizing of elements can cause issues, with some appearing disproportionately large while others may become minuscule.

• It can hinder efficient scrolling and disrupt the flow of consuming course material or engaging in community discussions.

• Online courses may not be easily accessible to individuals with disabilities or those using assistive technologies.

• Non mobile-friendly websites may suffer from lower search engine rankings.

Tips for creative online course creators when using responsive web design:

• Remember to consider the size and orientation of your device.

• Test your products and services on different devices to understand their performance.

• During testing and evaluation, pay attention to font and image scaling to ensure appropriate display.

• Verify that scrolling functions properly and take note of how content may be rearranged on all screen types.

• Use appropriate image sizes and formats that load quickly without compromising quality.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/responsive-web-design/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

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Online education is becoming a trend as a lot of activities happen online in recent times.  Staying connected with your audience and ensuring seamless content delivery is key to success. This is where Really Simple Syndication (RSS) Feeds come into play for online course creators.

In this lesson, we’ll explore the potential of RSS Feeds in the realm of online course creation. We're learning about RSS Feeds so that you can synchronize and automate your teaching content. We'll learn what it is, why you should use it, and how to use it, and then we'll go over an example.

Challenges Online Course Creators May Face if They Don't Use Really Simple Syndication (RSS) Feeds:

• Online course creators may struggle to organize and deliver their content efficiently.

• Course creators will have to manually update and distribute content to each student individually.

• Learners may miss important course updates or new content releases if there is no RSS feed system.

• Course creators may face challenges in engaging and retaining learners.

• Without RSS Feeds, scaling up the course offerings can become difficult to manage effectively.

Tips for creative online course creators when using RSS Feeds for their online courses:

• You can check your blog's feed by adding "/feed" to the end of your blog's URL.

• Consistently update your RSS feed with valuable content to keep your audience engaged and informed.

• Customize the appearance of your RSS feed to align with your branding and provide a seamless user experience.

• Promote your RSS feed to encourage more subscribers and expand the reach of your online course content.

• Use RSS feed analytics to gain insights into audience engagement and adjust your content strategy accordingly.

• Integrate your RSS feed with other platforms and tools, such as social media and email marketing systems, to maximize the distribution of your online course materials.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/rss-feeds/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

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In the fast-paced world of e-learning, where competition is fierce, finding effective ways to attract and retain students is crucial. A student referral program is a powerful strategy that boosts the interest and satisfaction of your current students to drive new enrollments.

In this lesson, we'll delve into the world of student referral programs specifically designed for online courses. We'll learn about student referral programs so that you can turn your prior students into your future sales force.

Challenges Online Course Creators Can Face If They Don't Use Student Referral Programs:

• Limited reach and difficulty in expanding the student base without the power of student referrals.

• Higher acquisition costs due to relying solely on traditional marketing methods.

• Decreased student engagement and sense of community, leading to lower retention rates.

• Missed opportunities to tap into the influential network and connections of existing students.

• Difficulty in establishing credibility and trust without social proof and recommendations from satisfied learners.

Tips for creating online course creators when using student referral programs:

• Review your platform to check what's available on your platform.

• Consider how much your existing students will earn and the discount their new friends will receive.

• You can market the referral program in various ways, such as at the end of your course or in your newsletter.

• Check your analytics and review the program's performance to determine if it is effective for you.

• You may need to make adjustments to the copy or terms and conduct experiments.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/student-referral-programs/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

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Having a great online course is every online teacher’s dream. The goal is to pass valuable skills and information to your community and help them solve their problems, as well as find answers to their questions. Now that you have that online course, here’s a lesson on how to reach out to your prospective students and increase sales.

In this lesson, we're learning about A/B testing so that you can improve your sales and the effectiveness of your courses community and teacher websites. We’ll go over what it is and why you would use it. We’ll also learn how to perform A/B testing using an example.

Challenges course creators can face if they don’t use A/B Testing:

• You may experience little or no growth in your business

• You may not attract more sales to your online course business

• You’ll never know if your webpage would perform better with a new process

• You’re not trying something new, and you’ll keep getting the same result in your sales

• You won’t improve your sales, content and experiments across all your businesses

Tips on A/B Testing:

• Pick out an area that's a problem where you’ll test a new process.

• Make sure you have some basic stats before testing

• Do an experiment, let it run for a month and check the outcome

• You have to keep leveling up different parts of your online course business to get better sales

• Try out different processes for your online business to know the one that performs best

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/a-b-testing-for-creative-course-teachers/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

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AIDA model is a tool that empowers online teachers to create captivating content, inspire interest, cultivate desire, and ultimately prompt action from the prospects. It does this by understanding and leveraging the psychology behind consumer decision-making.

In this lesson, we’ll learn about the AIDA customer journey. That way, you can have more of your students and prospects be aware of your product, be interested in your product, have desire for your products and services, and finally, make action and buy.

Challenges that course creators can face when they do not use AIDA model:

• Course creators may struggle to grab and maintain the attention of their target audience.

• Learners might perceive the course as dull, uninteresting, or irrelevant to their needs.

• Learners may lack the desire or motivation to invest time and effort into the course.

• It can lead to confusion, indecision, or missed opportunities for learners to take meaningful steps towards their educational goals.

• Course creators may experience lower conversion rates in terms of turning potential learners into paying customers.

Tips for creative online course creators on AIDA model:

• Incorporate engaging storytelling techniques to hook your audience from the beginning.

• Clearly communicate the unique value and benefits of your course.

• Clearly explain how your course addresses specific pain points or challenges your audience may be facing.

• Understand your target audience's demographics, needs, and preferences.

• Provide a roadmap or syllabus to help prospects understand the course flow and progression.

• Provide post-course support, such as additional resources, mentorship, or access to a community, to ensure learners continue to apply and benefit from the course material.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/aida-model/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

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A product ladder is a marketing strategy that involves offering a range of products to customers at different price points, each with increasing value. 

In this lesson, we'll learn about how to create a product ladder so that you can sell products and services from low-end to very high-end.

Challenges online course creators can face if they don't create a product ladder for their online course:

• Limited customer engagement and lack of progression options.

• Difficulty in attracting and retaining customers due to a lack of diverse offerings.

• Missed opportunities to upsell and generate higher revenue.

• Inability to cater to varying customer needs and budgets.

• Reduced customer satisfaction and limited long-term value due to a lack of scalability and personalization options.

Tips for creative online course creators when creating product ladders:

• Break down your offers, products, and services into different steps within the product ladder.

• To build trust, you should begin with something free, and provide more value as you increase.

• Offer a moderately priced option, which customers will also appreciate.

• Research your target market thoroughly to identify their needs, preferences, and pain points.

• Ensure that each step in your product ladder offers a logical and meaningful progression.

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/how-to-create-a-product-ladder/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

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In this lesson, we are going to learn about when to upgrade your hosting plan so that you can always provide the best experience for your students and customers. We are going to go over when you should upgrade your hosting plan.

Challenges online course creators can face if they don’t know when to upgrade their hosting plan:

• Online course creators may face issues with slow loading times, frequent downtime, and limited bandwidth

• They may encounter limitations on the number of students, videos, or resources they can accommodate

• Insufficient hosting resources can affect the quality of the course materials, such as videos, documents, and interactive features

• Outdated or inadequate hosting plans may expose online course creators to increased security risks, such as data breaches, hacking attempts, or unauthorized access to student information

• If the online course constantly faces performance issues, slow loading times, or frequent disruptions, it can lead to a negative reputation among students and potential customers

Tips for creative online course creators when upgrading their hosting plan:

• Pay attention to quality issues before you hit your limits

• Evaluate your current usage patterns, anticipated growth, and content requirements to determine the specific resources you need, such as storage, bandwidth, and user capacity

• Explore different hosting providers to find the one that offers plans with the right features, scalability options, reliability, and customer support to meet your needs and goals

• Choose a hosting plan that allows for easy scalability, so you can upgrade resources as your course and audience grow

• Take into account your marketing calendar and upcoming launches. Ensure that your chosen hosting plan can handle increased traffic and demand during peak periods without compromising performance or user experience

• Verify that the hosting provider offers reliable backup solutions and assistance with migrating your existing course content and data to the new hosting plan, ensuring a smooth transition and minimal disruptions for your students

For more details and tips check out the full writeup at:

https://www.artsycourseexperts.com/when-to-upgrade-your-hosting-plan/

If you have any feedback or questions, let us know in the comments.

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We help creative teachers build, operate, and grow their online courses by helping them with marketing, content, technology, and operations.

Hope this helps you teach a little bit smarter!

- The Artsy Course Experts team

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