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Behind the Mic

Behind the Mic

By Marti Sanchez

Behind the Mic is the show from podcasters for podcasters. Listen in as we interview the best interviewers in the game and learn more about what it takes to run a great podcast. Yes, it's all very meta.
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Yaagneshwaran Ganesh, host of The ABM Conversations Podcast | Episode 6 | Behind the Mic

Behind the MicJul 23, 2021

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22:33
Brett Trainor, host of the B2B Zero to Ten Podcast | Episode 9 | Behind the Mic

Brett Trainor, host of the B2B Zero to Ten Podcast | Episode 9 | Behind the Mic

Behind the Mic is the show from podcasters for podcasters. Listen in as we interview the best interviewers in the game and learn more about what it takes to run a great podcast (yes, it's all very meta).

In this episode, we interview Brett Trainor, host of the B2B Zero to Ten Podcast, a podcast dedicated to helping B2B companies looking to grow their businesses from zero to $10 million and beyond. This podcast is your opportunity to learn from both founders who have successfully grown their B2B businesses to $10 million and beyond, and industry experts who can provide actionable growth-focused strategies and tactics.

Here are the questions we asked Brett:

1. Tell us more about your show and the main topics you discuss

2. At what point did you decide to start your show? Why?

3. What was the biggest initial challenge you faced?

4. What has been the main benefit you've gotten out of podcasting?

5. What makes a great guest?

6. What's the secret to a great interview?

7. If you could interview anyone (dead or alive), who would it be and why?

Brett’s LinkedIn: https://www.linkedin.com/in/bretttrainor/

Listen to the B2B Zero to Ten Podcast: https://bretttrainor.com/podcast/

Sep 13, 202123:43
Akeel Jabber, host of SaaS District | Episode 8 | Behind the Mic

Akeel Jabber, host of SaaS District | Episode 8 | Behind the Mic

Behind the Mic is the show from podcasters for podcasters. Listen in as we interview the best interviewers in the game and learn more about what it takes to run a great podcast (yes, it's all very meta).


In this episode, we interview Akeel Jabber, host of SaaS District, a top-rated SaaS podcast for startup founders, entrepreneurs, and investors where you’ll learn how to optimize your growth strategy for your SaaS startup from beta all the way to exit. They cover topics such as investing, acquisitions, leadership, B2B sales, growth marketing, scaling, hiring, M&A, conversion optimization, productivity, bootstrapping, venture capital, private equity, and innovation.


Here are the questions we asked Akeel:


1. Tell us more about your show and the main topics you discuss

2. At what point did you decide to start your show? Why?

3. What was the biggest initial challenge you faced?

4. What has been the main benefit you've gotten out of podcasting?

5. What makes a great guest?

6. What's the secret to a great interview?

7. If you could interview anyone (dead or alive), who would it be and why?


Akeel’s LinkedIn: https://www.linkedin.com/in/akeel-jabbar/ 

Listen to SaaS District: https://horizencapital.com/saas-podcast/  

Jul 23, 202117:36
Jay Desai, co-host of DTC POD | Episode 7 | Behind the Mic

Jay Desai, co-host of DTC POD | Episode 7 | Behind the Mic

Behind the Mic is the show from podcasters for podcasters. Listen in as we interview the best interviewers in the game and learn more about what it takes to run a great podcast (yes, it's all very meta).


In this episode, we interview Jay Desai, co-host of DTC POD, a podcast about all things direct to consumer. They cover everything for starting, growing, and optimizing eCommerce stores and DTC (or D2C) brands, talking with founders, marketers, platforms, and marketing and advertising agencies.


If you work in B2C marketing or for an eCommerce store or DTC brand, this podcast is for you.


Here are the questions we asked Jay:


1. Tell us more about your show and the main topics you discuss

2. At what point did you decide to start your show? Why?

3. What was the biggest initial challenge you faced?

4. What has been the main benefit you've gotten out of podcasting?

5. What makes a great guest?

6. What's the secret to a great interview?

7. If you could interview anyone (dead or alive), who would it be and why?


Jay’s LinkedIn: https://www.linkedin.com/in/jayanishdesai/ 

Listen to DTC POD: https://podcasts.apple.com/us/podcast/dtc-pod-a-podcast-for-ecommerce-and-dtc-brands/id1497055482 

Jul 23, 202123:04
Yaagneshwaran Ganesh, host of The ABM Conversations Podcast | Episode 6 | Behind the Mic

Yaagneshwaran Ganesh, host of The ABM Conversations Podcast | Episode 6 | Behind the Mic

Behind the Mic is the show from podcasters for podcasters. Listen in as we interview the best interviewers in the game and learn more about what it takes to run a great podcast (yes, it's all very meta).


In this episode, we interview Yaag, host of The ABM Conversations Podcast, a show focused on helping B2B marketers and sales professionals in exploring strategies, tactics, and real experiments to drive revenue, customer engagement, retention, and more. It is a rare marketing podcast that promises to stay away from fluff and vanity metrics. 

 

Each podcast episode deconstructs marketing tactics and strategies used by world-class performers from diverse sub-domains such as content, marketing strategy, online advertising, knowledge panels, product marketing and more.


Here are the questions we asked Yaag:


1. Tell us more about your show and the main topics you discuss

2. At what point did you decide to start your show? Why?

3. What was the biggest initial challenge you faced?

4. What has been the main benefit you've gotten out of podcasting?

5. What makes a great guest?

6. What's the secret to a great interview?

7. If you could interview anyone (dead or alive), who would it be and why?


Yaag’s LinkedIn: https://www.linkedin.com/in/yaagneshwarang/ 

Listen to The ABM Conversations Podcast: https://podcasts.apple.com/us/podcast/the-abm-conversations-podcast/id1490915485

Jul 23, 202122:33
Nemanja Zivkovic, host of the Funky Marketing Show | Episode 5 | Behind the Mic

Nemanja Zivkovic, host of the Funky Marketing Show | Episode 5 | Behind the Mic

Behind the Mic is the show from podcasters for podcasters. Listen in as we interview the best interviewers in the game and learn more about what it takes to run a great podcast (yes, it's all very meta).


In this episode, we interview Nemanja Zivkovic, host of the Funky Marketing Show, a podcast in which they talk with entrepreneurs, marketers, advertisers, designers, artists, and all those people that are doing the good job for good people.


Here are the questions we asked Nemanja:


1. Tell us more about your show and the main topics you discuss

2. At what point did you decide to start your show? Why?

3. What was the biggest initial challenge you faced?

4. What has been the main benefit you've gotten out of podcasting?

5. What makes a great guest?

6. What's the secret to a great interview?

7. If you could interview anyone (dead or alive), who would it be and why?


Nemanja’s LinkedIn: https://www.linkedin.com/in/zivkovicnemanja/ 

Listen to the Funky Marketing Show: https://anchor.fm/funky-marketing 

Jul 23, 202126:24
Dan Sanchez, host of B2B Growth | Episode 4 | Behind the Mic

Dan Sanchez, host of B2B Growth | Episode 4 | Behind the Mic

Behind the Mic is the show from podcasters for podcasters. Listen in as we interview the best interviewers in the game and learn more about what it takes to run a great podcast (yes, it's all very meta).


In this episode, we interview Dan Sanchez, host of B2B Growth, a daily podcast for B2B marketers who want to win at work. 4 million downloads and over 2,000 episodes. Co-hosted by a braintrust of people that would never use a word like braintrust.


Here are the questions we asked Dan:


1. Tell us more about your show and the main topics you discuss

2. At what point did you decide to start your show? Why?

3. What was the biggest initial challenge you faced?

4. What has been the main benefit you've gotten out of podcasting?

5. What makes a great guest?

6. What's the secret to a great interview?

7. If you could interview anyone (dead or alive), who would it be and why?


Dan’s LinkedIn: https://www.linkedin.com/in/digitalmarketingdan/ 

Listen to B2B Growth: https://sweetfishmedia.com/show/b2b-growth/ 

Jul 23, 202125:28
Dan Gonzales, host of Startup Mindsets | Episode 3 | Behind the Mic

Dan Gonzales, host of Startup Mindsets | Episode 3 | Behind the Mic

Behind the Mic is the show from podcasters for podcasters. Listen in as we interview the best interviewers in the game and learn more about what it takes to run a great podcast (yes, it's all very meta).


In this episode, we interview Dan Gonzales, host of Startup Mindsets, a podcast dedicated to uncovering what informs an entrepreneurial journey from idea to execution with stories from global entrepreneurs, investors, and innovation leaders.


Here are the questions we asked Dan:


1. Tell us more about your show and the main topics you discuss

2. At what point did you decide to start your show? Why?

3. What was the biggest initial challenge you faced?

4. What has been the main benefit you've gotten out of podcasting?

5. What makes a great guest?

6. What's the secret to a great interview?

7. If you could interview anyone (dead or alive), who would it be and why?


Dan’s LinkedIn: https://www.linkedin.com/in/dangonzales1/ 

Listen to Startup Mindsets: https://www.startupmindsets.com/podcast 

Jul 23, 202121:40
Safa Mahzari, host of Revenue: The Alluxo Podcast | Episode 2 | Behind the Mic

Safa Mahzari, host of Revenue: The Alluxo Podcast | Episode 2 | Behind the Mic

Behind the Mic is the show from podcasters for podcasters. Listen in as we interview the best interviewers in the game and learn more about what it takes to run a great podcast (yes, it's all very meta).


In this episode, we interview Safa Mahzari, host of the Revenue: The Alluxo Podcast, a show where you get to learn the real stories behind technology and eCommerce companies. They interview founders, marketers, engineers, and investors who are building the next generation of businesses. Whether you want to get a promotion at work or build your own startup, you are in the right place. Practical information every week. Never any ads or sponsors.


Here are the questions we asked Safa:


1. Tell us more about your show and the main topics you discuss

2. At what point did you decide to start your show? Why?

3. What was the biggest initial challenge you faced?

4. What has been the main benefit you've gotten out of podcasting?

5. What makes a great guest?

6. What's the secret to a great interview?

7. If you could interview anyone (dead or alive), who would it be and why?


Safa’s LinkedIn: https://www.linkedin.com/in/safamahzari/ 

Listen to Revenue: The Alluxo Podcast: https://alluxo.com/podcast

Jul 23, 202125:01
Marti Sanchez, host of Podium Stories | Episode 1 | Behind the Mic

Marti Sanchez, host of Podium Stories | Episode 1 | Behind the Mic

Behind the Mic is the show from podcasters for podcasters. Listen in as we interview the best interviewers in the game and learn more about what it takes to run a great podcast (yes, it's all very meta).


In our first episode, we interview Behind the Mic’s own host, Marti Sanchez.


Marti is the founder of Influence Podium, a thought leadership agency that helps B2B CEOs drive inbound leads by placing them on relevant podcasts and then repurpose them into high-quality content pieces to post on their social media. He’s also the host of Podium Stories, a podcast where he invites world-leading CEOs, business leaders, and special guests to get brutally honest about everything from current events to untold, raw stories.


Here are the questions we asked Marti:


1. Tell us more about your show and the main topics you discuss

2. At what point did you decide to start your show? Why?

3. What was the biggest initial challenge you faced?

4. What has been the main benefit you've gotten out of podcasting?

5. What makes a great guest?

6. What's the secret to a great interview?

7. If you could interview anyone (dead or alive), who would it be and why?


Marti’s LinkedIn: https://www.linkedin.com/in/itsmartisanchez/ 

Marti’s Twitter: https://twitter.com/Marti__sanchez 

Listen to the Podium Stories podcast: https://podcasts.apple.com/us/podcast/podium-stories-with-marti-sanchez/id1505931491 

Check out Influence Podium: https://www.influencepodium.com/ 

Jul 23, 202128:57