CASE Mastermind Broadcast
By CASE Mastermind
Whether you are looking to develop yourself on your personal journey, build your own business or develop your own idea, discover what you would like to do for the future then catch up with CASE Mastermind.
Our Monthly Broadcast involves Mel and Pat who will be discussing a topic around the subject of business or personal development. They share their insights and knowledge picked up along life's journey and from being part of the CASE Mastermind community.
CASE Mastermind BroadcastNov 05, 2021
42 4 quick fixes for LinkedIn with Ashley Leeds
In this episode, MēL and PāT discuss with Ashley Leeds of LinkedIn fame, quite simply, 4 quick fixes for LinkedIn:
- Profile photo.
- Background banner.
- Headline.
- Contact details.
So why don’t you:
LISTEN OUT
LISTEN UP and
LISTEN IN
If you would like to get in touch with Ashley Leeds you can quite easily do so here via LinkedIn itself:
https://www.linkedin.com/in/ashley-leeds-15-minute-guy/
Or as he says in the broadcast, simply Google “15 minute guy.” He should appear right at the top….
You can find more about CASE via our website where you will be able to link to our video and podcast channels, social media groups, our open regular monthly brainstorming meetings and also membership of CASE and a free trial of being part of your very own closed private Mastermind Group where you can brainstorm your ideas and challenges with other business owners.
If you are really looking to succeed in business or your career you need to be asking yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
To your success,
Patrick and the Team at CASEMastermind.
Helene Sewell in the Favouritism Round
MēL and PāT run Helene Sewell through the paces in our favouritism round, to enable our listeners (both of them) to get to know a little more about our CASEBroadcast guests.
Simply, Listen Out, Listen Up and Listen In…
Want to get to know the gang in CASE?
Come along and find out more at:
41 How to manage your time and the numbers with Helene Sewell
In this episode, MēL and PāT discuss with Helene Sewell the Business Navigator the following:
How to improve time management?
What are the key numbers that businesses should keep an eye on?
How best to track and use numbers?
You can read more on these topics below….
You can find more about CASE via our website where you will be able to link to our video and podcast channels, social media groups, our open regular monthly brainstorming meetings and also membership of CASE and a free trial of being part of your very own closed private Mastermind Group where you can brainstorm your ideas and challenges with other business owners.
If you are really looking to succeed in business or your career you need to be asking yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
To your success,
Patrick and the Team at CASEMastermind.
Let’s expound on those topics a little more…
How to improve time management?
The key is to be purposeful in how we spend our time more than being organised. 2 top tips:
a. Fitting in the key value-adding activities in the diary first is a great way of making sure they happen like putting the rocks before the pebbles or the sand in a glass.
b. Don’t let yourself be distracted by phone, emails, WhatsApp social media etc while you are focussing on those key activities. Don’t multitask, it is a waste of time. Dedicate times to catch up with communications and let your team and clients know when that is.What are the key numbers that businesses should keep an eye on?
There are 2 types of key numbers. The upstream of lead numbers. They are used to drive behaviour or actions, for example, the number of prospect calls made in a week. The other type is downstream or lag numbers. They are numbers that drive motivation for example total new sales or the number of new customers in a week.
It’s different for every business but there are some that are common to all businesses such as the number of new leads, number of new customers, cost of acquisition of a customer, gross margin %
Some more specific ones are conversion rates at key stages of the sales funnel and the total amount of recurring income.How best to track and use numbers?
Some numbers need to be tracked weekly and some monthly. They should always be compared to a target so they can be reviewed and corrective action applied if required. When making the comparison between the actual and the target, it is important to start with the mindset that not hitting the target is not acceptable. Any negative variance should be investigated and action taken. Either the target is wrong or the activities didn’t take place and should have. Having the discipline to look at the right numbers objectively is very powerful in keeping a business on track.
40 Building your sales funnel with Owain Williams
So what exactly is a sales funnel?
Join us as Owain Williams discusses with MēL and PāT the following:
What’s a sales funnel?
Why does a business need it?
Who can build it?
You can find more about CASE via our website where you will be able to link to our video and podcast channels, social media groups, our open regular monthly brainstorming meetings and also membership of CASE and a free trial of being part of your very own closed private Mastermind Group where you can brainstorm your ideas and challenges with other business owners.
If you are really looking to succeed in business or your career you need to be asking yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
To your success,
Patrick and the Team at CASEMastermind.
39 How to make sure your business gets paid on time with Catherine Hyde
Ever wanted to know how to avoid NOT getting paid in business…?
A problem that haunts many people involved in business.
In this episode, MēL and PāT discuss with Catherine Hyde of HooperHyde this particular topic.
Covering really important topics such as:
What to look out for when reviewing contracts. Rewards and Liability.
What you should include in your own T's and C's.
How to ensure you get paid.
What to do if you’re not getting paid.
Cashflow is king as they say, therefore, Listen Out, Listen Up and Listen In about how to avoid those dreaded stories of not getting paid or being ‘knocked’ as they say in the UK.
You can find more about CASE via our website where you will be able to link to our video and podcast channels, social media groups, our open regular monthly brainstorming meetings and also membership of CASE and a free trial of being part of your very own closed private Mastermind Group where you can brainstorm your ideas and challenges with other business owners.
If you are really looking to succeed in business or your career you need to be asking yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
To your success,
Patrick and the Team at CASEMastermind.
38 How to Make Networking Work for You with Pam Edwards
Discover 3 top tips for networking:
What Networking is and what it isn’t.
Building relationships and the importance of the Follow Up.
Brief overview of how to create an exciting and engaging 60 Second Pitch - why it’s important to talk about the benefits of what you do rather than the services/products you offer - what problem do you solve for your customers /clients?
Find out how to Network well!
Get real ROI (Return On Investment) in your networking efforts and get potential clients coming to talk with YOU and not the competition.
Join us while MēL and PāT talk all these things and more through with Pam Edwards.
You can find more about CASE via our website where you will be able to link to our video and podcast channels, social media groups, our open regular monthly brainstorming meetings and also membership of CASE and a free trial of being part of your very own closed private Mastermind Group where you can brainstorm your ideas and challenges with other business owners.
If you are really looking to succeed in business or your career you need to be asking yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
To your success,
Patrick and the Team at CASEMastermind.
37 So how are you? Discussing Mental Health with Chris Williams
Discussing mental health and how it can affect all of us.
Chris tells his personal story from his battles with mental health to looking to commit suicide.
We will be looking to follow up this episode taking questions from anyone regarding the topic.
Any questions will be handled in confidence and those wishing to remain anonymous can do so.
If you have any questions following this Broadcast episode then please send them to:
team@casemastermind.co.uk
You can either mark it anonymous or let us know if you wish us to mention your name.
You can reach out to Chris personally via LinkedIn:
https://www.linkedin.com/in/christopherjw/
If you have a need to reach out for help please contact the following:
Samaritans
Call: 116 123
https://www.samaritans.org/
Mind
If you need non-urgent information about mental health support and services that may be available to you:
Call: 0300 123 3393
https://www.mind.org.uk/
36 Supercharge your business with public speaking with Lazar Bulatovic
Find out how to utilise the following to generate you more business:
1. Storytelling for business:
•Why does content tell but story sells.
•How to Find and create a unique story of your brand.
•Ways to share a story through public speaking.
2. Getting paid speaking gigs:
•Applying consistently is the key.
•Three steps to your first paid gig.
• How to command a higher price in the market.
3. Presenting to win:
•Instantly applicable preparation strategies.
•Raise investment for your startup with a successful pitch.
•Practical exercises to help you overcome your fear of public speaking.
• Elements of presentation that people will remember.
Join MēL and PāT as they discuss this very topic with Lazar Bulatovic joining them from Belgrade in Serbia.
You can find, connect and contact Lazar on LinkedIn here:
https://www.linkedin.com/in/lazar-bulatovic/
You can find more about CASE via our website where you will be able to link to our video and podcast channels, social media groups, our open regular monthly brainstorming meetings and also membership of CASE and a free trial of being part of your very own closed private Mastermind Group where you can brainstorm your ideas and challenges with other business owners.
If you are really looking to succeed in business or your career you need to be asking yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
To your success,
Patrick and the Team at CASEMastermind.
team@casemastermind.co.uk
35 Making LinkedIn work for you with Ashley Leeds
Ever wondered how to get LinkedIn working for you?
Using some simple daily routines for only 15 minutes a day, Ashley Leeds has become known as the 15-minute guy.
In this episode of the CASEBroadcast MēL and PāT discuss LinkedIn and the following:
• Why we should use LinkedIn?
• Top Tips to Get started.
• Daily Habits.
You can find all the links to connect with Ashley here on his Link Tree:
If you would like to take a look at Ashley's book take a look here at 101 Ideas for LinkedIn® - Content Made Easy:
Are you up for a challenge?
Then why not try Ashley's LinkedIn Daily Habit Challenge:
https://www.letslevelup.io/linkedin-challenge
Join us:
Website: https://casemastermind.co.uk/
Events: https://case-mastermind.eventbrite.com/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
34 All things LinkedIn with Chris Williams the man with a unique following...
"Oh no!" I hear you cry. "Not another one of those LinkedIn guru's?"
Have no fear, we are not talking viral posts, pod groups and narcissistic posting!
No, quite simply, how to make LinkedIn work for you and making a somewhat 'Different Noise' about it....
SMASH! Was that a glass smashing in the background there.....
(You will only understand that if you listen....)
33 Beating Imposter Syndrome with Kirsty Birch
Kirsty will be discussing Confidence and Imposter Syndrome and how this can affect our personal and business life.
Confidence.
- Discussing how confidence can be natural as well as learned.
- Understanding that environments, like minded people and how beliefs can really impact our confidence and how we view ourselves.
- Offering tips on how we can work on our confidence.
- Discussing how becoming good at something can make you competently confident.
- Lastly how she has had her confidence affected and how she works on maintaining a good level of confidence and what she encourages her clients as a coach to do.
Imposter Syndrome.
- Discussing how imposter syndrome can really hold you back.
- Why others allow imposter syndrome to creep in and allow it to impact the way that they feel about themselves.
- Imposter syndrome and how it can allow you to doubt your skills and your talents, worrying that you will always be shown or exposed as a fraud.
- Constant comparisons, how its not great for the mind and how we should learn to love and appreciate who we are as a person, nobody is the same, nobody does everything correct.
- Imposter syndrome can cause fear, fear to step out and do something different , worrying about being constantly judged.
Kirsty wants to encourage as many people to see that these are mostly formed from beliefs, beliefs that others as well as ourselves have allowed to be instilled within us....
Beliefs are not FACTS , these can be changed, life is too short to worry about things that cannot be changed.
32 How to avoid burnout? with Michael Levitt
Individuals are burning out at alarming rates. People feel constant demand to deliver, so they're burning out or they're leaving their jobs, due to high stress and burnout. The COVID-19 pandemic has amplified this, due to the unknown demands around the return to the office and/or working from home.
Learn how to:
- Recognize burnout signs within your teams and yourself, so you can understand who in your organization is burned out
- Understand how to recognize how you became burned out in the first place
- Implement burnout prevention techniques that go beyond taking a 2-week vacation
31 Contactability with Patrick Twitchett and Melvyn Manning
Do you ever get frustrated when you cannot get hold of someone? Often for days at a time.
How quickly can people get in touch with you?
In this modern age of technology, are we more contactable or does it simply mean we can be hounded and distracted on higher levels?
Join MēL and PāT as they air their frustrations and opinions around this volatile topic..!
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
30 Are YOU the GO TO person? with David Roylance
So how can you become the GO-TO person in your particular field?
Are you fed up with people deciding to use your services based on price?
Find out how to become that STAND-OUT person that people WANT to work with...
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us: Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
To get in touch with David simply give him a call on +447770 465149
29 Building Your Authority with Kay Suthar
Are you looking to build your authority through speaking at events and on broadcasts?
Would you like to create your own virtual stage?
Then listen in to us speaking with Kay around this very topic.
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
28 How to build your Personal Brand with Raj Subrameyer
27 Understanding the power of collaboration with Gill Tiney
We don't have to go it alone in business!
That doesn't mean you have to go into partnership, just simply collaborate.
So are you ready to find out:
• Why should you collaborate?
• When should you collaborate?
• Who should you collaborate with?
Join us with Gill Tiney and find out more how to make this work for you...
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
To get in touch with Gill please use the following details:
26 Is your work and life balanced with Matthew Turner
Have you got the balance right between work and your personal life?
You can't keep pounding the hamster wheel forever!
Caught on the wheel? Want to know how to get off?
Join us as we blast the topic with Matthew Turner.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
Matthew Turner is a British author who wrote his latest book, ‘Beyond The Pale’ on the back of interviewing hundreds of successful entrepreneurs, authors, investors, and thought-leaders. As well as writing his own books, Matthew ghostwrites both articles and books for other successful entrepreneurs and thought-leaders, in-between spending time with his two children.
25 How do you really target business with Owain Williams
From finding the target criteria, to your approach and your third party credibility, find out how to grab business with Owain.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
20 How to Get Yourself Noticed with Tracy Lamourie
How do you get yourself noticed?
Especially in the noisy world of business? Likened to a marketplace where everyone is shouting their pitch from their pitch...
Is it just he who shouts the loudest wins?
What messages can you send out to stand out in the crowd?
Be the best and stand out from the rest, join MēL and PāT as they discuss this very topic with Tracy Lamourie joining us all the way from Toronto in Canada.
REMEMBER - Feedback with the word of the Broadcast Show (in the broadcast, given by the speaker) in your review or comments below for a chance to win a prize.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
24 How To Use Your Network More Effectively with Mitch Herber
Have you got a huge network, yet just do not have a clue what to do with it?
REMEMBER - Feedback with the word of the Broadcast Show (in the broadcast, given by the speaker) in your review or comments below for a chance to win a prize.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
23 How do you really get deeply connected when networking? Coupled with CASE future plans 2022 and beyond...!
Getting deeply connected with your contacts means you are the GO TO PERSON when they want your services.
Networking is knowing the person and their personal life. NOT just that business stuff!!!
22 How to Become Magnetic to Your Dream Clients with Robb Gilbear
With Robb's new book Die Before They Do coming out on November 11th he is accompanying this with a Webinar on November the 18th where he will be teaching others exactly what he did to write the first draft of his book in 43 days.
Do take a look on Robb's site:
https://www.growthhabit.org/
REMEMBER - Feedback with the word of the Broadcast Show (in the broadcast, given by the speaker) in your review or comments below for a chance to win a prize.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
21 IT’S A GOAL !!! How setting effective goals and objectives can boost your business and your personal life with Rob Conroy
What is the difference between goals and objectives and why do we need them?
Practical steps to make them work (SMART, support pyramid, reviews)
Examples of Life goals and business goals
19 Learn how to attract your ideal clients using the power of videos or photos with Gary Fernon
Do you struggle to attract people to your business?
Is video and photography difficult for you online?
Gary joins MēL and PāT and winds his way around how best to use the power of Photo and Video to work best in your business.
Find out from a professional Videographer and Photographer how to use these two mediums to the max!
Learn:
The Power of Documentary Photography in Business.
How to Get The Most Out of Video.
REMEMBER - Feedback with the word of the MONTH (in the broadcast) in your review or comments below for a chance to win a prize.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
Events: https://case-mastermind.eventbrite.com/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
18 A short story about the inspirational Jim Kwik the boy with the broken brain and his X-Men meeting
We just love the story of Jim Kwik at CASE
He was the boy with the broken brain, yet, along this lonely school journey and overcoming his challenge led him to meet some of his greatest heroes.
If you are going to watch this, please watch it to the end. A really inspiring story.
Join us:
Website: https://casemastermind.co.uk/
Events: https://case-mastermind.eventbrite.com/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
17 How to control, Control Freaks! Even if it's YOU! with David Goldring and David Roylance
Ever come across a Control Freak?
Let's not beat about the bush, controlling is bullying, these can be a boss, a work colleague, a client or even friends or family.
We always need to have the upper hand.
In this Broadcast with David Roylance and David Goldring we cover the topic of Control Freaks and how to deal with them, even if the control freak is the one in the mirror looking back at you....
REMEMBER - Feedback with the word of the MONTH (in the broadcast) in your review or comments below for a chance to win a prize.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://case-mastermind.eventbrite.com/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
Events: https://casemastermind.co.uk/
16 The 5 Simple Steps to Balanced Success and Fulfilment (The SPEAR Method) with Kuda Biza
Join MēL and PāT as they talk on the subject of the 5 Simple Steps to Balanced Success and Fulfillment (The SPEAR Method) with Kuda Biza
Each part of the SPEAR Method is broken down and discussed:
1 Seek your purpose - know yourself.
2 Planning - know where you are heading.
3 Execute - the 8th wonder of the world is compounding. Compound interest like compounded effort.
4 Achieve - For every action there is an equal reaction - Newtons Law. Tracking what you have done.
5 Repeat - Everything is filtered through the purpose filter.
REMEMBER - Feedback with the word of the MONTH (in the broadcast) in your review or comments below for a chance to win a prize.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
Events: https://case-mastermind.eventbrite.com/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
15 Simplifying Your Life and Business with Patrick Twitchett and Alexis Bushnell
Want to know how to simplify your life and your business then join Alexis speaking with Patrick of Simplies all about this topic.
They discuss such things as The 4 Hour Work Week (by Tim Ferris), automation, outsourcing and above all the power of focusing on the things you love and are passionate about.
Alexis Bushnell - Alexis offers effective, ethical, community driven social media guidance for small business owners with morals and manners.
LinkedIn: https://www.linkedin.com/in/bushnellcs/
Instagram: https://www.instagram.com/bushnell_cs/
Website: https://bushnellcommunitysolutions.com/
Also host of the Social Media for Humans podcast: https://socialmediaforhumans.buzzsprout.com/
Patrick helps business people get on top of their bills saving them time out of their business dealing with their overhead costs such as energy and telecom expenses.
He is also a part of the CASE Mastermind community and featuring on the CASE Broadcast.
Simplies Cost Consultancy - https://www.simplies.co.uk/
patrick.twitchett@simplies.co.uk
LinkedIn: https://www.linkedin.com/in/patrick-twitchett-the-simplifier/
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
14 CASE Mid July 2021 - Do you know where your Business is Heading? - with Bharat Kanodia
We should always start a journey with the end in mind.
Do you know where the end is?
We should always build a business to sell even if we never plan to sell it.
"Why?" you ask inquisitively...
Come and find out in our all NEW International CASE Workshop!
Bharat Kanodia will be joining us live from San Fransisco at 3pm BST (UK Summertime) on Wednesday 21st July 2021. You can book your ticket via the CASE Website under the Events Tab:
https://www.casemastermind.co.uk/
REMEMBER - Feedback with the word of the Broadcast Show (in the broadcast, given by the speaker) in your review or comments below for a chance to win a prize.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
13 How well does YOUR Brand Message resonate? - James Burtt
How do people see you?
Your Brand is your reputation, is your message clear to your audience?
Come and meet the well known international speaker James Burtt the Audio Entrepreneur
UK's Leading expert in successful podcasts Working with over 130 clients to plan, produce, launch, grow and monetise their brand and podcast
Launched (and helped others launch) Multiple 6 Figure Organisations Personally created 3 iTunes Top 50 Podcasts
James Burtt will be our feature speaker in our CASE Workshop where we will be brainstorming around this very topic. If you would like to join us this will be taking place on Friday 9th July 2021 at 10am, tickets are available through our website listed further down.
REMEMBER - Feedback with the word of the Broadcast Show (in the broadcast, given by the speaker) in your review or comments below for a chance to win a prize.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
12S Advertainment, enjoying being sold to? Dan Knowlton CASE Broadcast (Shorter Edited Version)
MēL and PāT talk with Dan Knowlton of the company Knowlton.
Speaking about Advertainment (now is that a real word...?).
Now, imagine enjoying being sold to...
Listen to find out about:
• What is Advertainment?
• Why is it so effective as a marketing strategy?
• How can entrepreneurs/business owners use Advertainment to grow their business?
Plus the fact that PāT gets carried away as The Knowlton brothers Dan and Lloyd podcast Business Anchors is one of his top, top favourites...!
REMEMBER - Feedback with the word of the Broadcast Show (in the broadcast, given by the speaker) in your review or comments below for a chance to win a prize.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
11S ALL NEW SHORTER VERSION! The Art of War in Business - Melvyn Manning - CASE Broadcast June 2021
YES! Melvyn has finally got his way and convinced us to edit down an episode and condense it.
This has been wonderfully remastered by the great Gary Fernon Photographer and Videographer extraordinaire... https://www.linkedin.com/in/gary-fernon/ Want to know the cold hard tactics of business?
Melvyn Manning walks us through 6 great examples from Sun Tzu's book Atr of War.
“In war, then, let your great object be victory, not lengthy campaigns.” – Sun Tzu. 1 – Capture Your Market Without Destroying It “Generally, in war the best policy is to take a state intact; to ruin it is inferior to this … For to win one hundred victories in one hundred battles is not the acme of skill. To subdue the enemy without fighting is the acme of skill.” – Sun Tzu. 2 – Avoid Strength and Attack Weakness “An army may be likened to water, for just as flowing water avoids the heights and hastens to the lowlands, so an army avoids strength and strikes weakness.” – Sun Tzu. 3 – Maximize the Power of Business Intelligence “Know the enemy and know yourself; in a hundred battles you will never be in peril” – Sun Tzu. 4 – Use Speed to Overcome Your Competition “Speed is the essence of war. Take advantage of the enemy’s unpreparedness; travel by unexpected routes and strike him where has taken no precautions.” – Sun Tzu. 5 – Use Alliances and Strategic Control Points to Your Advantage “Therefore, those skilled in war bring the enemy to the field of battle and are not brought there by him.” – Sun Tzu. 6 – Develop your character as a leader to maximize the potential of your employees “When one treats people with benevolence, justice and righteousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders.” – Sun Tzu.
REMEMBER - Feedback with the word of the MONTH (in the broadcast) in your review or comments below for a chance to win a prize. Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://casemastermind.co.uk/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
11L The Art of War in Business - Melvyn Manning - CASE Broadcast June 2021
Want to know the cold hard tactics of business?
Melvyn Manning walks us through 6 great examples from Sun Tzu's book Atr of War.
“In war, then, let your great
object be victory, not lengthy campaigns.” – Sun Tzu.
1 – Capture Your Market Without Destroying It
“Generally, in war the best policy is to take a state intact; to ruin it is inferior to this … For to win one hundred victories in one hundred battles is not the acme of skill. To subdue the enemy without fighting is the acme of skill.” – Sun Tzu.
2 – Avoid Strength and Attack Weakness
“An army may be likened to water, for just as flowing water avoids the heights and hastens to the lowlands, so an army avoids strength and strikes weakness.” – Sun Tzu.
3 – Maximize the Power of Business Intelligence
“Know the enemy and know yourself; in a hundred battles you will never be in peril” – Sun Tzu.
4 – Use Speed to Overcome Your Competition
“Speed is the essence of war. Take advantage of the enemy’s unpreparedness; travel by unexpected routes and strike him where has taken no precautions.” – Sun Tzu.
5 – Use Alliances and Strategic Control Points to Your Advantage
“Therefore, those skilled in war bring the enemy to the field of battle and are not brought there by him.” – Sun Tzu.
6 – Develop your character as a leader to maximize the potential of your employees
“When one treats people with benevolence, justice and righteousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders.” – Sun Tzu.
REMEMBER - Feedback with the word of the MONTH (in the broadcast) in your review or comments below for a chance to win a prize.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://case-mastermind.eventbrite.com/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
Events: https://casemastermind.co.uk/
10 The Mastermind Experience - MēL & PāT - CASE Broadcast May 2021
Come and experience the POWER of a Mastermind Group for yourself!
With our current 3 month trial to be part of a Mastermind Group you can come and have a taste of what actually takes place and how the thought processes flow from one to another.
REMEMBER - Feedback with the word of the MONTH (in the broadcast) in your review or comments below for a chance to win a prize.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://case-mastermind.eventbrite.com/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
Events: https://casemastermind.co.uk/
9 Only a FOOL Journey's ALONE CASE Broadcast April 2021 Patrick Twitchett
Why would you journey alone?
Join PāT as he talks about how perilous the journey of business can be if you choose to walk that path ALONE.
He shares how being part of a Mastermind Group can not only change your thinking but your attitude too....
A true Jedi quickly learns that, “None of us is as smart as all of us.”
Far too often we spend our time working IN our business rather than ON our business.
IN being the operation, administration and running of the day to day of our business.
ON is where we strategically plan the future growth of our business and take steps to implement those goals and market, promote and push the direction where our business needs to go.
Ask yourself, "How much of the time am I spending IN my business rather than ON it?"
REMEMBER - Feedback with the word of the MONTH (in the broadcast) in your review or comments below for a chance to win a prize
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://case-mastermind.eventbrite.com/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
Events: https://casemastermind.co.uk/
8 So WHY are you Networking in the first place? CASE Broadcast March 2021 with Nicholas Challen
HOW to get Networking actually WORKING...
Before you get to the WHAT and HOW you must first understand WHY you are networking.
Find out:
1. Why network in the first place?
2. Where should I network?
3. What do I want from it and how do I get it?
4. Getting started in networking and how to develop it further.
REMEMBER - Feedback with the word of the MONTH (in the broadcast) in your review or comments below for a chance to win a prize.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://case-mastermind.eventbrite.com/
YouTube: https://www.youtube.com/channel/UCW0r...
CASE Broadcast: https://anchor.fm/case-mastermind
Events: https://casemastermind.co.uk/
7 STOP Wasting YOUR Time On Social Media. CASE Broadcast February 2021 - Alexandra Stanley
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://case-mastermind.eventbrite.com/
YouTube: https://www.youtube.com/channel/UCW0r...
CASE Broadcast: https://anchor.fm/case-mastermind
Events: https://casemastermind.co.uk/
6 The SECRET of how to Get Things Done! CASE Broadcast January 2021 - David Goldring
Benjamin Franklin once said, “Don’t put off until tomorrow what you can do today.” He also said “You may delay, but time will not, and lost time is never found again”
This month’s CASE Broadcast explores:
- The positives and negatives of putting a task or action off to the next day
- How managing tasks effectively can lead to a positive outcome in both your work and personal lives.
- How being a protagonist, pessimist, optimist or realist can lead to positive decisions.
REMEMBER - Feedback with the word of the MONTH (in the broadcast) in your review or comments below for a chance to win a prize.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://case-mastermind.eventbrite.com/
YouTube: https://www.youtube.com/channel/UCW0r...
CASE Broadcast: https://anchor.fm/case-mastermind
Events: https://casemastermind.co.uk/
5 CASE December 2020 - Delegation and Outsourcing
Handled correctly, Delegation or outsourcing can be an excellent way of increasing capability and profits in your business.
Handled badly, outsourcing can literally put your business under.
4 CASE Broadcast November 2020 - The Power of NO!
Welcome to the November 2020 CASE Broadcast.
The POWER held in that short little word NO!
In this episode, Mel & Pat discuss the book of the month.
Discussion: The Book The Power of No.
“You can please some of the people all of the time, you can please all of the people some of the time, but you can’t please all of the people all of the time”.
Attributed to the poet John Lygate and President Abraham Lincoln, though some say Abe never actually said it?
People-pleasing can be one of our greatest weaknesses.
Know and understand why you are doing something, the real purpose. Note the focus of someone who wants to be a doctor when they are young, they understand why they are getting educated and focus on it.
We have a schedule, make it and guard it. Items on a list will never get done until they are planned into a schedule.
Fail to plan and you plan to fail.
Do not overload your schedule. Give yourself enough time, yet, only enough. Not too long either.
Be quick to make decisions and slow to change them.
Being "Busy" has become some sort of badge of honour to be worn with pride.
Perception - How is busy seen?
1. Rude - we are busy too
2. Struggling - poor management.
3. Too busy - we won't recommend you, we don't want to kill you... Also we don't want YOU to let US down.
Saying "bye, bye, bye, bye...." and "busy, busy, busy" - think what message are you sending?
Power over the phone. Switch it off when you are in a meeting. If you answer the phone during a conversation you devalue the person you were speaking to.
Technology is our creation and we are the master.
We should not become enslaved to our technology.
REMEMBER - Feedback with the word of the MONTH (in the broadcast) in your review or comments below for a chance to win a prize.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://case-mastermind.eventbrite.com/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
Events: https://casemastermind.co.uk/
3 CASE Broadcast October 2020 - How BIG Are You Thinking?
HOW BIG ARE YOU THINKING?
Welcome to the October 2020 Broadcast.
CASE actually Connect And Support Entrepreneurs, did you spot the ACRONYM! We run Open and Closed Mastermind Groups and run this monthly Broadcast, unedited on video and audio, where we want to give you the listener some valuable input to help you on your journey.
Each month we will discuss the content of a personal development book, where the phrase, "Readers are Leaders" is very true. A poll revealed that the top CEO's (Chief Executive Officers) read on average 60 books a year or 5 per month. Melvyn has an opinion on that...
Watch out for Melvyn's new word too....
LISTEN OUT
LISTEN UP
LISTEN IN
In this episode Mel & Pat discuss the book of the month The Magic of Thinking BIG by David Shwartz
Discussion: Stepping outside the Flea Jar – The Flea circus story – How they are trained by having a lid on a jar. Once they hit this several times, you can take the lid off and they will jump no further.
Point 1 – Limiting beliefs
We restrict our own selves.
Programming such as - “Don’t talk to strangers”
Point 2 – Stepping OUT of our Comfort Zone into our S T R E T C H Zone.
Pushing ourselves beyond.
Point 3 – Who can HELP YOU grow?
All the GURU’s out there. Sales funnel courses and people getting sucked in to SHORT CUTS and GET RICH QUICK SCHEMES. Paying hundreds or thousands of pounds for courses. Small business owners getting pulled in to spend a lot of money no wonder they go out of business.
What percentage of businesses fail UK?
20% of small businesses fail in their first year, 30% of small business fail in their second year, and 50% of small businesses fail after five years in business. Finally, 70% of small business owners fail in their 10th year in business.15 Apr 2020
A lot of the answers are on Google
Mix with people who are on the same JOURNEY.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://case-mastermind.eventbrite.com/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
Events: https://casemastermind.co.uk/
2 CASE Broadcast September 2020 - Blue Ocean Marketing Strategy
In this episode, Mel & Pat discuss the book of the month Blue Ocean Strategy
“A blue ocean shift means moving yourself, your team and your organization from cutthroat markets to wide-open new markets in a way that your people own and drive the process.
To successfully shift from red oceans of bloody competition to blue oceans of new market space depends on three key components: having the right perspective, a clear roadmap with market-creating tools, and building people’s confidence at every level to drive and own the process.”
1. Having the right perspective.
2. A clear roadmap with market-creating tools.
3. Building people’s confidence at every level to drive and own the process.
Blue ocean strategy is based on over a decade-long study of more than 150 strategic moves spanning more than 30 industries over 100 years. The research of W. Chan Kim and Renée Mauborgne focused on discovering the common factors that lead to the creation of blue oceans and the key differences that separate those winners from the mere survivors and those adrift in the red ocean.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://case-mastermind.eventbrite.com/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
Events: https://casemastermind.co.uk/
1 Think & Grow Rich. CASE Broadcast August 2020 - MēL & PāT
In this episode Mel & Pat discuss the book of the month Think & Grow Rich by Napolean Hill.
MOST importantly the subject of Masterminds and how they can really benefit you. How the minds you mix with and the influence they have can determine the rest of your journey. Move with the right people and above all take action.
Learn how Napolean influenced a huge number of people down through Earl Schoaf to Jim Rohn and Tony Robbins.
Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?"
Join us:
Website: https://case-mastermind.eventbrite.com/
YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw
CASE Broadcast: https://anchor.fm/case-mastermind
Events: https://casemastermind.co.uk/