Chief Optimisation Officers

Chief Optimisation Officers

By VickiJakes and SamJaxx

Step into the wild and wonderful world of business optimisation with two down-to-Earth British Entrepreneurs.

We show you how to grow your business from six to seven figures without sacrificing your sanity, risking marital spats, or forgetting why you started

Join us as we unravel the secrets of entrepreneurial triumph, dishing out tantalizing tidbits on the latest tech, social media sorcery, traffic hacks, and a delightful mix of awe-inspiring projects.

From dog beds to AxeThrowing, nuclear subs and fighter jets to saunas, and even government contracts, we've got your curiosity covered!
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Currently playing episode

EP027 - You Never Forget Your First Time, Touching an iPhone

Chief Optimisation OfficersJun 23, 2023
00:00
51:16
EP027 - You Never Forget Your First Time, Touching an iPhone
Jun 23, 202351:16
EP026 - Can you use Chat GPT to create a new business idea?

EP026 - Can you use Chat GPT to create a new business idea?

In this episode of The Chief Optimisation Officers, we delve into the fascinating story of Jackson Greathouse Fall and his unique experiment with ChatGPT which he live Tweeted as he went. After challenging the AI language model to turn a mere $100 into as much money as possible, Greathouse Fall embarks on an unexpected journey that leads him to create a website centered around eco-friendly products and more. We discuss whether Chat GPT can indeed coach you to help start a new business even with no idea and inspired by this story, try to use Chat GPT live in the episode to do the same which leads to thinking about what the future holds for automation for businesses using generative AI. if you have been playing around with AI tools and have yet to understand the real world capabilities then you'll love this episode. Check out the tweet thread that inspired this episode here: https://twitter.com/jacksonfall/status/1636107218859745286 Get started with Chat GPT here: https://chat.openai.comFollow us here:🎙 Audio Podcast Subscription: https://anchor.fm/chiefoptimisationofficers📺 YouTube Channel: https://www.youtube.com/channel/@chiefoptimisationofficersVicki Jakes - the marketing one: https://twitter.com/heyvickijakesSam Jaxx - the engineering one: https://twitter.com/jaxx_sam

May 14, 202345:50
EP025 - When to ask for help with your business

EP025 - When to ask for help with your business

Apr 05, 202349:51
EP024 - How to run your business when you go on holiday
Mar 29, 202345:16
EP023 - The good, bad and ugly content created with AI right now
Mar 22, 202354:44
EP022 - How will Chat GPT affect the world of content marketing? (with Jon Loomer)

EP022 - How will Chat GPT affect the world of content marketing? (with Jon Loomer)

In this week’s episode of The Chief Optimisation Officers, we are delighted to have Jon Loomer, a well-known and respected Facebook Ads strategist, come and chat with us about his business growth as an “accidental marketer”.

If you are in the world of Facebook Ads, you would have certainly heard of Jon and referred to one of his blog posts for news and info on the Meta ads platform.

From being in charge of content, product, and marketing of fantasy games for the NBA to his blog domination with http://jonloomer.com  and his Power Hitters Club, Jon has been a master of adaptation, and his story around his recent move to video from blogging domination is the ultimate story in optimisation.

We also discuss how he is adapting his content and marketing in the new world of generative AI and what it means for education bloggers.

It was such a great episode and we hope you think so too. Remember to like, subscribe and follow.

Links:

Follow Jon here:

Website: https://www.jonloomer.com/
TikTok: https://www.tiktok.com/@jonloomer

Follow us here:

🎙 Audio Podcast Subscription: https://anchor.fm/chiefoptimisationofficers

📺 YouTube Channel: https://www.youtube.com/channel/@chiefoptimisationofficers

Vicki Jakes - the marketing one: https://twitter.com/heyvickijakes
Sam Jaxx - the engineering one: https://twitter.com/jaxx_sam

Mar 08, 202353:54
EP021 - Build a startup using organic social media
Feb 28, 202358:37
EP020 - The Highs and Lows of Hiring for a Startup Business

EP020 - The Highs and Lows of Hiring for a Startup Business

In this week's episode of The Chief Optimisation Officers, hosts Sam Jaxx and Vicki Jakes delve into the challenging topic of hiring for a startup business.

As experienced startup business owners and builders, they share their highs and lows of the hiring process, including the mistakes they've made and the lessons they've learned.  

Tune in to hear their candid stories and ideas for optimising the hiring process to ensure your business is set up for success. 

From attracting the right talent to navigating the interview process and making the final decision, Sam and Vicki offer valuable insights and practical advice to help you build the dream team for your startup.  

If you're an entrepreneur or aspiring business owner, this episode is a must-watch. 

With their signature blend of British-based humour and expertise, Sam and Vicki will inspire you to take action and optimise your hiring process for long-term success.  

New episodes are released every Saturdays, so be sure to subscribe and hit the notification bell to stay up to date with the latest insights and strategies for optimising your business and its processes.   

Links:  

🎙 Audio Podcast Subscription: https://anchor.fm/chiefoptimisationofficers

📺 YouTube Channel Subscription: https://www.youtube.com/@chiefoptimisationofficers

Vicki Jakes - the marketing one: https://twitter.com/heyvickijakes

Sam Jaxx - the engineering one: https://twitter.com/jaxx_sam

Feb 18, 202358:56
EP019 - Is Using ChatGPT in Your Business Cheating?
Feb 04, 202358:11
EP0018 - Using Sunsama to organise your business day
Jan 28, 202354:45
EP0017 - Unlock Your Business Potential with ChatGPT
Jan 21, 202341:28
EP016 - Is business data boring?
Jan 07, 202301:04:27
EP015 - Can we make a million in 2023?

EP015 - Can we make a million in 2023?

In this episode, we talk about the goals you need to set yourself to make a million pound in 2023.

We'll cover what being a millionaire actually means and the people and mindset you need to prepare you to get there.

You'll also hear us riff about the realistic ways that you can make a million in the bank, and some unrealistic ways like becoming a footballer or winning the lottery.

Links:

🎙 Audio Podcast Subscription: https://feeds.captivate.fm/chief-optimisation-officers

Vicki Jakes - the marketing one: https://twitter.com/heyvickijakes

Sam Jaxx - the engineering one: https://twitter.com/jaxx_sam


Watch on YouTube: https://youtu.be/nMmo9ifzHfU

Dec 31, 202259:60
EP014 - Marketing basics for startup businesses

EP014 - Marketing basics for startup businesses

In this episode, we talk about marketing and its impact in a new business to help you generate leads.

To start, we cover the concept of marketing and the minefield that business owners can find themselves in deciding what approaches to try.

We also cover how to optimise your marketing efforts through an understanding of hooks and the emotion behind marketing.

We'll also cover how Artificial intelligence (AI) has the potential to automate certain tasks and improve efficiency with lead generation...and whether it can fully replace some of the tasks that slow down the optimisation of your business marketing.

Links:

🎙 Audio Podcast Subscription: https://feeds.captivate.fm/chief-optimisation-officers

Vicki Jakes - the marketing one: https://twitter.com/heyvickijakes

Sam Jaxx - the engineering one: https://twitter.com/jaxx_sam


Watch on YouTube: https://www.youtube.com/watch?v=9s-jeGrIgnY

Dec 24, 202259:18
EP013 - Why leads are the lifeblood of your business

EP013 - Why leads are the lifeblood of your business

In this episode, we talk about the importance of generating leads for your business as part of the ongoing optimisation process.

We discuss identifying who your ideal customer is and the different ways you can do that and find out their problem, through to the different tactics to capturing and monetisation attention.

You'll hear about Vicki's approach to lead gen for startups by going out to your ideal customer with a survey, our take on some of the lead gen buzzwords and the basics of online lean generation.

Links:

🎙 Audio Podcast Subscription: https://feeds.captivate.fm/chief-optimisation-officers

Vicki Jakes - the marketing one: https://twitter.com/heyvickijakes

Sam Jaxx - the engineering one: https://twitter.com/jaxx_sam

Watch on YouTube: https://www.youtube.com/watch?v=9s-jeGrIgnY

Dec 16, 202243:07
EP012 - How Elon Musk is Optimising Twitter

EP012 - How Elon Musk is Optimising Twitter

In this episode, we cover as much as we know about what Elon Musk has been doing to optimise Twitter since he bought it in October 2022.

From the decision to purchase, the layoffs and the fast shipping of new products, he's moved faster than any big tech company we've seen recently and often with controversial outcomes.

We're aware that by the time we put this episode out, he would have done even more stuff to make this look dated, but we wanted to try and capture what he's done so far and how effective we think it's been to improve Twitter as a product and cultural phenomenon.

Links:

🎙 Audio Podcast Subscription: https://feeds.captivate.fm/chief-optimisation-officers

Vicki Jakes - the marketing one: https://twitter.com/heyvickijakes

Sam Jaxx - the engineering one: https://twitter.com/jaxx_sam

Watch on YouTube: https://www.youtube.com/watch?v=9s-jeGrIgnY

Dec 10, 202258:02
EP011 - The efficiency behind risky business
Dec 02, 202255:32
EP010 - How to grow a podcast
Nov 25, 202242:57
EP009 - How a Gram Slam Offer can optimise your business process
Nov 14, 202240:01
EP008 - Inspired by Mr Beast
Nov 04, 202242:45
EP007 - Specialists vs Generalists
Nov 04, 202242:42
EP006 - Is the 4 hour work week rubbish?
Nov 04, 202247:59
EP005 - How storytelling can help you achieve your business goals
Oct 14, 202201:13:57
EP004 - Time Management Hacks for Entrepreneurs
Oct 14, 202201:16:39
EP003 - How to start a business that doesn't suck
Oct 14, 202201:05:48
EP002 - What is business optimisation? (And why do you need it?)
Oct 14, 202250:21
EP001 - So, who are The Chief Optimisation Officers then?
Sep 01, 202240:16