The Coach Bru Podcast

A cautionary tale of what not to do when it comes to your brand. And how to avoid the pitfalls of brands gone wrong.

72 year-old Bill Belichick‘s 24-year-old girlfriend put on a master class on promotion publicity and earned media for the brand that is Bill Belichick Inc.

In this episode, I break down how you can do the same thing. And I also expose how intellectually lazy and naïve everyone in the media is.

Your brand has more in common with this organization than you realize. Grab a pen and paper, and listen to my conversation about the Portland VFW.

I don’t know who needs to hear this, but…

In case you think you’ve marketed yourself enough to the people closest to you… you haven’t. And I’m living proof of that.

BTW every format of every one of my books is available here: https://www.bru.news/books

Evolve or perish, innovate or die— this episode helps you unpack how and where you can find your best ideas to create efficiencies, greater production, and more cost savings in your business.

Plus your people will thank you!

The most important question you can ask yourself in business is what’s the stupidest thing that we could do to ruin our company? And then make sure you do not do that thing. Today’s episode highlights how you can learn from Southwest Airlines recent changes and not fall victim in your business to the mistakes they’re making.

In this episode, we discussed why you ought to document and journal your successes on a daily basis. We also touch on the importance of keeping an ego file in your filing cabinet.

To purchase one of Coach Bru‘s custom journals go to:

http://www.WinAcustomHat.com

*That weird custom URL will make sense after you listen to the episode

A Valentines Day cautionary tale about human nature.

What the Tik Tok ban has to do with you and your business even if you’re not on TikTok.

The benefits of owning your imperfections.

In this episode I explain the method to my madness and why I don’t edit my podcast or many of the other things I do for that matter either. Plus, why you should do the same.

Be weird, embrace and own your blemishes.

* Special thank you & shout out to listener Derek V. for inspiring this topic.

Why you need to “put it in the cooler” when confronted with a difficult situation.

It’s the start that stops most people. Today’s episode addresses that and shows you how to overcome “paralysis by over-analysis” in order to get out of your own way, create momentum and generate results.

An instantly actionable way to immediately improve your mood. This can be put into use any day, any time, any occasion.

NOTE: I AM NOT A DOCTOR AND THIS IS NOT MEDICAL ADVICE.

One of my favorite stories that illustrates the power and importance of context and place. We are all in this story in some way shape or form.

One of the most legendary tales of business strategy in history. And how you can take a page out of Elon Musk’s playbook.

Today’s incident between Mike Tyson and Jake Paul is a masterclass on how to handle the competition in your industry.

A timely Election 2024 reminder about what vote really matters… the vote for yourself.

A compelling story on why you need to make sure you’re either first or different from the competition.

When and why you shouldn’t ask for a deal or discount.

And why you should refuse it if it’s offered to you and happily overpay.

A cautionary tale about how casualness

causes casualties in business.

Leveraging your strengths against your competitions Achilles heel.

A cautionary tale. Dont fall victim of this or you’ll be missing out too.

We you absolutely need a system. If you can’t describe what you’re doing as a system you don’t know what you’re doing.

The benefits of meeting your customers where they are. And the dangers of not doing so.

How you can add flavor and seasonality to your brand but do it in a way that you know your customers will love.

A cautionary tale on:

The difference between knowing and caring.

The difference between could and should.