Creators Revival

Layers (series): part- 2 Psychology

An episode of Creators Revival

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By Kendol Mason
Where we talk about all things Peak Performance, Imagination, Creativity, Marketing, Graphic Design, Advertising, Social Media, Branding, Psychology, and Digital Strategy for Creative Professionals. This Podcast is brought to you by Kendol Mason, Art Director and founder of Giftbox Creative in Atlanta Georgia.
Available on 3 platforms
Episode 18: Brand Strategy
Having a solid brand strategy will help to reinforce the tools you're using to help build the foundations of your messaging your products or service it sending out. How does strategy play into your overall vision? How do you communicate strategy? What are the foundations of a strategy? All of these questions will be answered here in this episode.   If you like this episode and/or want to hear more content on this topic please share what you liked most about it with me on twitter by posting and tagging me @gitboxcreative  For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at info@giftboxcreative.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.gitboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com
38:57
March 19, 2019
Investing in your Brand
In this episode I cover a few things that investing in your own brand will help you leverage in the marketplace. When you take the time to truly invest in your brand there are several benefits that you will gain from the intangible things like trust and awareness, to solid results such as opportunities and conversions. If you like this episode and/or want to hear more content on this topic please share what you liked most about it with me on twitter by posting and tagging me @gitboxcreative  For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at giftboxcreative@gmail.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative Enjoy!
1:00:10
February 23, 2019
10+ Reasons to Rebrand
   In this episode we ask why should you rebrand? Exactly what are some reasons to rebrand your company and how will this affect your reputation? Rebranding isn’t a small choice that gets made over night. There are a lot of factors that comes into the decision of rebranding your company or even your personal brand. I’ll give you 10+ reasons to start rebranding your company, product, or personal brand. This can range from having a new product you want to differentiate in the market to bringing on new management. If you like this episode and/or want to hear more content on this topic please share what you liked most about it with me on twitter by posting and tagging me @gitboxcreative  For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at giftboxcreative@gmail.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.gitboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com 
42:49
February 14, 2019
Episode 15: What is a Brand Identity
In this episode we cover the global idea of what a brand identity is. How it plays a part in the experiences you provide for your customers on both small larger scales. An identity is very concrete when it comes to creating a brand with artifacts that are very tangible and can be articulated in a consistent manor. The brand identity makes up a large part of what we remember about a person, product, service, or experience long after that moment has passed but is reminded of that encounter through the touchpoint of the brand identity. If you like this episode and/or want to hear more content on this topic please share what you liked most about it with me on twitter by posting and tagging me @gitboxcreative  For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at giftboxcreative@gmail.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.gitboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com
48:48
January 30, 2019
Episode 14: What is a Brand?
  What exactly is a brand and how do I use branding to grow your company? In this episode we will take a light look into what really defines a brand, and the three primary functions of a brand that will help you get attention and create devoted followers by way of Navigation, Reassurance, and Engagement. So, weather you’re just starting out as an entrepreneur, real-estate agent, or have a small local business you’ll learn the value of having a brand and what it really means to use it to attract and keep customers. If you like this episode and/or want to hear more content on this topic please share what you liked most about it with me on twitter by posting and tagging me @gitboxcreative  For questions or inquiries about being a guest on the show feel free to contact me with your preferred method: *email me at giftboxcreative@gmail.com *DM me on Instagram, Facebook, or Twitter @giftboxcreative If you would like to work with me you can visit www.gitboxcreative.com and fill out the contact form or email me at giftboxcreative@gmail.com
16:27
January 24, 2019
Episode 13: Interview with Dave DeFeo from My Parents Basement
Dave DeFeo joins the show to discuss comic books, the culinary arts, and how him and two friends created a comic book bar in Decatur Georgia called My Parents Basement. Dave has been a chef for over 20 years crafting his brilliant culinary expertise at establishments such as Leon’s Full Service and Brick Store Pub.
27:20
January 17, 2019
Episode 12 - Making Great Users Of Your Product
In this episode I talk about how to make the users of your product or service better through improving the results your customers get.
37:05
October 16, 2018
Growth Hack Marketing - S1E11
In this episode we talk about Growth Hacking and how to use the benefits of accelerated growth marketing for your product or service.
43:10
July 16, 2018
Creators Revival - Seeing Like An Artist - S1-E10
In this episode I discuss what it takes to see things from a new creative perspective and what’s the real difference between stealing ideas and copying them.
40:00
June 19, 2018
Creators Revival - Google SSL and Diving Deep - S1-E9
In this episode, I talk about diving deeper into your creative or career craft and the changes Google will be making in the coming weeks.
21:47
June 6, 2018
Building Habits That Stick
In this Episode we discuss building habits that will stick in your life. There are countless resources that help you to build a habit from online tools to accountability partners. However, we’ll discuss how much time it really takes to build a habit and the patience involved in making it stick.
18:37
June 2, 2018
Layers (series): part- 7 Vitality
This is the final part of the seven-part creative series on the seven artistic principles that are engaged in optimizing your psychology, vision, health, beliefs, philosophy and creative performance.
41:05
May 29, 2018
Layers (series): part- 6 Creativity
This is Part Six of a seven-part creative series on the seven artistic principles that are engaged in optimizing your psychology, vision, health, beliefs, philosophy and creative performance.
43:20
May 29, 2018
Layers (series): part- 5 Systems
This is Part Three of a seven-part creative series on the seven artistic principles that are engaged in optimizing your psychology, vision, health, beliefs, philosophy and creative performance.
50:58
May 29, 2018
Layers (series): part- 4 Imagination
This is Part Three of a seven part creative series on the seven artistic principles that are engaged in optimizing your psychology, vision, health, beliefs, philosophy and creative performance.
38:25
May 29, 2018
Layers (series): part- 3 Emotion
This is Part Three of a seven part creative series on the seven artistic principles that are engaged in optimizing your psychology, vision, health, beliefs, philosophy and creative performance.
33:04
May 29, 2018
Layers (series): part- 2 Psychology
This is Part Two of a seven part creative series on the seven artistic principles that are engaged in optimizing your psychology, vision, health, beliefs, philosophy and creative performance
47:31
May 29, 2018
Layers (series): part- 1 Beliefs
This is Part One of a seven part creative series on the seven artistic principles that are engaged in optimizing your psychology, vision, health, beliefs, philosophy and creative performance.
43:45
May 29, 2018
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