eServices Podcast

Are you optimizing your donation campaigns for the internet?

It’s easy to get stuck utilizing the same old, traditional payment and marketing methods as they’ve yielded successful campaign results in the past.

However, digital payment and marketing strategies, when combined with traditional payment and marketing methods, are proven to yield better campaign results.

The first episode of our Nonprofit Series: Donation Management, defines the benefits of utilizing effective digital payment and marketing strategies and provides suggestions on how your department can utilize these strategies to hold more effective donation campaigns in the future.

An effective digital marketing strategy combined with an efficient way to take payments online will benefit your company or organization by:

1. Allowing you to reach more of your residents

2. Increasing donation revenue

3. Accepting donations efficiently

4. Running effective donation campaigns

5. Receiving accurate and detailed reporting

Your residents are embracing faster, more efficient forms of payment; are you prepared?
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In 1991, the World Wide Wide was invented, leading to a breakthrough in online payments. In 1994, Dan Kohn made the first-ever online payment after selling a CD copy of Sting’s Ten Summoner’s Tales to a friend in Philadelphia.

Our Digital Payments Strategy podcast will discuss the importance of this digital shift in the healthcare, nonprofits, and private sector as it has allowed us to create the technology to complete and store automated payments efficiently. Learn from our experts on how to maintain compliance and understand the Payment Card Industry (PCI) Data Security Standard.