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Frugal SEO: Website Traffic on a Budget

Frugal SEO: Website Traffic on a Budget

By Nicolás Forero
Frugal is the first digital marketing podcast completely focused on small businesses & bloggers. While the essence of the show is SEO, you'll learn EVERYTHING needed to drive traffic to your website, get more leads, and create a successful online business without spending a single dollar. Since the podcast focuses on traffic, and not necessarily on JUST content optimization spoken by your host, Nicolás Forero, prepare to receive valuable guests that'll teach you everything there's to know about Instagram, Pinterest, LinkedIn and YouTube SEO.
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My Blog is NOT Showing in Google Search (2020)— How to fix it?
In this episode, we will discuss the reasons why your site may not be showing itself in Google search in 2020. Here's a list of multiple common issues and most importantly, ways to fix this.
11:32
July 25, 2020
SEO for Game Studios: Level Up Your Company
As a game studio or developer you have experienced the joys of waking up in the morning, having a brainstorming session with your teammates, and then working the entire day on games that will hopefully turn so successful that you won’t have to drink two, but one cup of coffee each day. In my relatively short SEO career, I have found that while creative industries have the most interesting people out there, they usually ignore more technical activities such as statistics, AdWords advertisement, and SEO. This creativity allows them to reach places that were not even there before, but also make them follow a path of uncertainty. A path where they think everything will create will be considered as “awesome” by the masses. I do not know about you, but I have always thought that uncertainty should be reduced as much as possible. That is why I strongly believe all videogame publishers should perform three different actions whenever they even considered the creation of a new product: Market research to validate if the game will be viable Set up the future SEO strategy to guarantee a steady increase in the number of people who engage and buy our games Run extensive social media organically and paid campaigns to connect with your target audience From my experience, I can personally help you with the second and third bullet points as I have participated in such stages. But on this occasion, I will focus on SEO for console or PC gaming companies. This short guide is tailored specifically for the gaming industry. This means that my suggestions and examples will be focused on big and small game studios who want to bring more exposure to their games. For a more general look on optimization, visit my SEO guide for beginners. IMPORTANT RESOURCES 💌 Receive my free e-book that teaches you 5 free traffic sources⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣ 📱  My Instagram account where you can DM me any doubt or set up a discovery call ✍️ This post's support article
08:16
July 13, 2020
Why Local SEO Matters for Web Designers
The reason why local SEO matters for web designers, is because it allows you to reach a bigger audience, get more leads, and close more design projects that can help you and your studio to grow. It is as simple as that. But here is the problem you know face: How do the laws of web design and local SEO relate to each other? What should you focus on? How do you even apply all these? In today’s article, you will learn how you can implement the basics of local SEO to be ahead of most design companies in your area. While the results may vary, I do consider the process to be relatively easy compared to other industries as website designers and design studios tend to neglect more technical tasks such as search engine optimization and local SEO. IMPORTANT RESOURCES 💌 Receive my free e-book that teaches you 5 free traffic sources⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣ 📱  My Instagram account where you can DM me any doubt or set up a discovery call 📝 A complete article on why local SEO matters for web designers.
07:41
July 8, 2020
How Many Affiliate Links Per Page [Wrong means failure]
How many affiliate links per page is one of the most important, yet underrated questions there are on the internet? If chosen incorrectly, it can pretty much bring you awful results. Don't want awful results? Tune in to this episode and learn the right way to do it. IMPORTANT RESOURCES 💌 Receive my free e-book that teaches you 5 free traffic sources⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣ 📱  My Instagram account where you can DM me any doubt or set up a discovery call 📝 An article that talks about HOW MANY keywords you should add per page ✍️ This post's support article
10:24
July 1, 2020
What Is the Keyword Golden Ratio? [Can you really RANK in 24 hours?]
The keyword golden ratio is a formula that allows you to find long-tail keywords with fast and easy ranking potential. It doesn’t matter if you are a freelance writer struggling to get traffic, a consultant who barely knows how to manipulate WordPress or an experienced blogger who has a broad idea of how internet marketing works. The keyword golden ratio from Doug Cunnington can bring great benefit for you and your business in ways that defy search engine “rules”. While I do think Doug’s claim that you can rank in 24 hours targets an audience of frustrated website owners who just want to see their numbers increase in a short amount of time, it is true that you can experience great success as long as you pair it with keyword research concepts I will explain to you as the article goes on IMPORTANT RESOURCES ⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣💌 Receive my free e-book that teaches you 5 free traffic sources⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣ 📱  My Instagram account where you can DM me any doubt or set up a discovery call 🛠️ List of recommended keyword research tools ✍️ This episode's support article
10:28
June 28, 2020
How to Add Podcast Transcripts to Website For SEO?
Getting exposure to a podcast can be hard. As someone who works as an SEO freelancer runs multiple websites and owns one of the best website growth podcasts (see here), analyzing different exposure methods was one of my first tasks. While doing this, I came across the following question: how to add podcast transcripts to the website for SEO? This was an interesting question to find online for two: People were not asking if transcripts worked for SEO, they were pretty much confirming it through the question Searches had a website, which surprised me as even with affordable hosting options like these ones people tend to ignore the creation of a website In this episode, you will learn about the right way of adding transcripts, how to take full advance of it and find out about 5 different tools you can use to add podcast transcripts to your website to boost its chances of showing up in the search engine results. Resources ⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣💌 Receive my free e-book that teaches you 5 free traffic sources⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣ 📱  My Instagram account where you can DM me any doubt or set up a discovery call ✍️ This post's article
11:47
June 21, 2020
Does Website Traffic Make Money, Leads & Conversions?
In this episode, I'll address one of the most basic misconceptions business owners have when starting a new website. And that is, thinking that more traffic equals more ⁣⁣ Success⁣⁣ Business Growth⁣⁣ Sales⁣⁣ Leads⁣⁣ ⁣⁣⁣⁣—⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣ Important pages ⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣💌 Receive my free e-book that teaches you 5 free traffic sources⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣ 📱   My Instagram account where you can DM me any doubt or set up a discovery call ✍️ The written version of this episode 🔑 The article that talks about the keyword golden ratio
09:29
June 14, 2020
Is Guest Posting Safe For SEO?
Yes, guest posting is completely safe for SEO, when done correctly. In one of my latest podcast episodes from Frugal SEO, I discussed what link building was, and the most common do’s and don’ts around the link building tactics. As with anything that is related to links, there were a good number of questions that came up: Is link building a must for every website? Is guest posting safe for SEO? Or is it considered one of the don’ts How expensive is link building? Through this episode, I will be focusing on the second question, but also talking a bit about the third one. Do not worry, if you are interested in knowing how important link building is, check the Podcast episode and find out. Without further ado, let’s find finally answer is guest posting safe in SEO. Resources  Freemium Keyword research tools My Instagram: @seoforablog
07:46
June 8, 2020
Local SEO: Examples of an Ineffective Use
We can consider as ineffective uses of local SEO to every action we take on our website that doesn’t have a real impact on our businesses’ rankings. In the best scenario, you are just curious about mistakes you could commit to your SEO strategy, but you still haven’t committed any major ones yet. Hopefully, you are not hereafter living a nightmare with a new freelancer you got on Fiverr. And if you did, don’t tell me I didn’t warn you with my detailed article on the 10 rules to choose an SEO consultant for a small business. But let’s be honest, at this point, it doesn’t really matter why you arrived at this article. What matters is that your business is not ranking locally, and we must do something about it.  In this episode, I’ll showcase 10 negative tips for local SEO.  I catalog them as negative because these actions go completely against the best SEO practices that you should religiously follow. With that being said, let’s begin with our list of ineffective actions you could be doing when it comes to local SEO. To find out more check out my article on this and don't forget to subscribe to the Frugal SEO podcast
13:35
June 4, 2020
Frugal SEO: Website Growth Podcast Presentation
Frugal SEO started with one goal: helping others grow their websites without spending a lot of money on courses, professionals, and mistakes. In this episode, I tell you more about this and what you can learn by subscribing to the Podcast.
01:57
June 2, 2020
How to Hire a Keyword Researcher? [2020]
Looking for the right answer to how to hire a keyword researcher? Look no further as you are about to learn in less than 5 minutes. If you have followed the blog and Podcast for a while, you know important keyword research is for those of you who are interested in ranking in Google…hopefully all of you. Additionally, to this, you also know how you should: Look for keywords before starting each article Use a keyword research tool so you can increase the chances of actually choosing the right keyword Look for long-tail keywords But here is the deal, 99% percent of casual website owners ruin their chances of showing up in search results. Interested in knowing where I got that data from? Well, I just made it up. But on a serious note, I have found that gurus and pseudo-experts have spread fake knowledge around keyword research and place it as a 10-minute process you should do. For those of you how have targeted these “low-competition keywords” and still failed miserably, and even for those of you who want to avoid this situation altogether, hiring an SEO consultant or keyword researcher can save not only time but also money. Want to know how to hire a keyword researcher to guarantee your online business, personal website, or blog gets the exposure it deserves? Tune in today's episode a find out.
07:34
May 31, 2020
Should I write UNPAID guest posts or is it a WASTE of time?
In today's episode, I'll be telling you if writing unpaid guest posts is something you should look for.  On a blog post I created, I told you how guest posting was a great tactic to improve your rankings, and also FINALLY answered if it was a safe practice to carry at the eyes of Google. This drove the attention of a lot of you, and hey, that meant I had to address this question as soon as possible. If you liked the episode, be sure to share it and subscribe to the Frugal SEO podcast. Important resources Is guest posting for safe for SEO, Article My Instagram account My free E-Book Book a 15-minute call with me [free of charge]
04:53
May 27, 2020
How Instagram & Social Media Marketers Can Increase Their Reach
After seen an increase in my social media presence, specifically Instagram, I decided to produce an episode focused on how Instagram marketers (or those from any social media platform) can increase their reach, exposure, sales, leads, and prospects for less than a latte each month. Useful links Best hosting services for Instagram marketers & consultants My Instagram in case you want to clarify anything
10:06
May 23, 2020
What Is SEO Writing and How To Do It?
SEO writing is the process of creating and optimizing content to appear in search engine results. While it is advisable, it is important to understand that the user should always be the top priority when it comes to writing. Of course, SEO is important, but ignoring variables such as search intent, user experience, and article structure can be harmful to your website growth. Leaving us with one early conclusion: quality content, search intent & SEO only work when they are together. If one decides to ignore the other, you will either not rank, or just gain temporal rankings that will soon decay. Interested in finding out what is SEO writing and how do I do it? Then keep reading so you can not only learn this too but also maximize the amount of traffic, leads, and conversions that can be acquired just through properly writing your content. Useful resources A written version of this episode: https://seoforablog.com/what-is-seo-writing-and-how-do-i-do-it/ List of keyword research tools with free versions: https://seoforablog.com/keyword-research-tools-for-small-businesses/ Moz Bar: https://moz.com/products/pro/seo-toolbar My Instagram: @seoforablog
11:46
May 19, 2020
How to get clients & Master the art of outreach: Interview with Elif Hiz
In today's episode, I bring you an interview with Elif Hiz.  She's a marketing expert who has broad experience with client prospecting and outreach.  Thanks to her knowledge and easy to understand tactics, she has gained a following of over 18.000 people on YouTube, a platform where she uploads all kinds of marketing-related content that small businesses, marketers, bloggers, entrepreneurs, freelancers, and startups can take advantage of. If you are interested in acquiring clients that actually come back, establish meaningful relationships in your niche that bring great profit, and never fear the next time your bills arrive home, tune in to this episode of Frugal SEO to completely change your business. Social Media Elif's Instagram, LinkedIn, and YouTube channel. Frugal SEO's Instagram and LinkedIn Important videos from Elif's channel that you should watch How to write an effective outreach email Social media trends 2020 Drive sales on Instagram 
31:20
May 15, 2020
What is Link Building & How It Works [Do's, Don'ts Included]
Link building is one of the most crucial activities you MUST do as a website owner. This doesn't mean that you have to splurge on expensive backlink campaigns, but it does mean that sooner or later, you will have to start looking for ways to acquire links. In this episode, I will cover: 1. What is Link Building 2. What Link Building Matters 3. Good & Bad Link Building Strategies Useful links SEO guide Keyword research tools with free trials/versions you can use for link building  My Instagram in case you need to ask me something related to the podcast And before you go, don't forget to subscribe to the Frugal SEO podcast! :)
06:37
May 12, 2020
Should YOUR Blog Be Separate from YOUR Website?
In this episode, we will be answering: should my blog be separate from my website? As with many other things inside the internet marketing world the answer is, it depends. To answer this, I will go over the most basic questions that come up when you are about to open a company blog: Should my blog be under the same domain as the company Website? Should I use a subdirectory? Should I use a new website? When opening a website, we must tackle a multitude of questions and variables. What themes to use, which hosting is the right one for me, where we are going to get our images from, who is going to focus on outreach, how frequently are we supposed to post? The problem is that placing your blog in the wrong place will work against your website’s growth, messing up the amount of traffic you can get, duplicating the expenses, and becoming a burden. Tune in to the entire episode in order to make the RIGHT decision.
09:21
May 7, 2020
100k Impressions in ONE month with Pinterest
In this episode, you'll learn exactly how I took a BRAND NEW Pinterest account and managed to get hundreds of clicks, saves, and 100k impressions in a single month. As I promised during the episode, I'd give you access to some free resources to expand even more your knowledge. I'll type them as well as a list of useful links for you: On-page checklist Complete Pinterest guide SEO services for Podcast listeners (Discounts for subscribers on the second purchase!) My Instagram so you can DM any questions!
09:36
May 4, 2020
Turn old AWFUL content into traffic gems
Ever wondered how to improve your SEO ranking on WordPress? I know I have. Since I heard about the potential of SEO, I’ve been a lunatic about finding ways to improve my SEO ranking on Google. The answer to how to improve SEO on google often comes down to “making new great content” That’s a good approach, even one that I suggest on my complete SEO guide for beginners. But, what about that old piece of content that never ranked, and that took you hours to write? In this post I want to show you everything you can do to take advantage of all the content that was previously created, optimizing it with keywords and helping it become fresh content. This post may be of interest to you if: You previously created a blog but it’s very old and want to update its content You have a blog, but it doesn’t have a proper keyword and SEO strategy in general, something that could be avoided by reading my SEO tutorial You have a blog with a good SEO strategy but have too much old content that you could take advantage of RELATED LINKS Article format for "how to improve your SEO ranking on WordPress reusing old content" On PAGE SEO FREE checklist only for subscribers: click here Complete SEO guide for beginners
13:02
April 28, 2020
How many SEO keywords per page? (only RIGHT number)
How many SEO keywords per page you should add is one of the most basic questions that a small business owner, blogger, or newbie SEO into keyword research might ask themselves as they start working on their websites. After reading in-depth SEO guides, and watching videos related to the topic, you have come across experts emphasizing how important keyword research is, but more importantly, how important it is to add your target keyword across your article. The problem is, because of the big number of people talking about how often you should add these specific keywords in the content, people end up with keyword stuffing problems, cannibalization issues, or even with content that doesn’t even add the keyword itself. In this episode, you will learn how many SEO keywords you should add in your article. But at the same time, concepts such as keyword density, and how to properly take them into consideration when writing a piece of content for your website. If you want to find out how many SEO keywords per page you should add through a text format, click on the hyperlink at the start of this sentence.
06:44
April 28, 2020
Is SEO a waste of time?
While search engine optimization is not the answer to every blogger’s problems, it’s one of the main problems why websites fail at gaining exposure. They launch their website thinking that everything comes down to entertaining content, which is necessary and write for months if not years without ever seeing more than a hundred visitors per day. Don’t get me wrong, getting a hundred visitors a day is a good number depending on your niche. For instance, you could be a small business that wants to reach a certain city from the US. With 3000 monthly viewers might be more than enough to cover a small city if that’s your target. At the same time, it’s most likely a bad quantity if we consider how much you have spent hiring writers just to secure a couple of clients a month, or even worst, how much time you spent working on a 6000-word article that was never read. Does this mean hiring an SEO expert is the answer? Not at all. In this episode, I’ll prove to you why SEO is not a waste of time, why it’s worth every single penny, but most importantly, help you determine how much you should really care about it. I’ll be analyzing the topic from basic questions you may ask, so be sure to stick to the very end see with that the conclusion is. Don't like listening? Check out "is SEO a waste of time" in text format.
09:13
April 28, 2020