Girl Behind The Hustle
By Girl Behind the Hustle
www.girlbehindthehustle.com
Girl Behind The HustleApr 06, 2021
EP. 82 The Messy Middle of Entrepreneurship That No One Tells You About
In this solo episode LC is chatting about the messy middle of entrepreneurship where some people choose to quit, pause, pivot or keep going. Don't worry we've all been there.
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EP. 81 From Imposter Syndrome to Bringing Your Own Chair To The Table with Artist Domonique Brown
This week’s Girl Behind The Hustle is LA based artist, Domonique Brown of DomoINK. Domonique’s work has been featured in Issa Rae’s AirBNB, FX’s Snowfall pop-up, on Roland Martin, HomeGoods, SnoopDog, Forbes, NAACP, packaging for haircare brand Camille Rose, Bath & Body Works and so many other amazing places. Her art is a celebration of diversity rendered in color palettes ranging from minimalist to vibrant, the medium of her illustrations is to invite viewers to engage in a debate about the accepted notions of race and representation. Domonique’s portraits have the purpose of featuring women and men of color who might not otherwise be portrayed, in the hopes others can see a representation of their culture and identity and feel empowered. Listen in as we chat about: How imposter syndrome almost stopped her from showing up The person who encouraged her to pursue art, Thank you educators Why she doesn’t plan on quitting her 9-5 anytime soon
You can connect with Domonique on Instagram TikTok and purchase her art at DomoINK |
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EP. 80 Building A Wine Community of Sisterhood With Black Girls Wine Shayla Varnado
Today I'm chatting with Shayla Varnado of Black Girls Wine. Shayla is the founder of Black Girls Wine Society which is the very first wine sorority with 50 local chapters and over 400 members throughout the US. The Black Girls Wine society was Shayla’s solution to creating Sisterhood and adding diversity to the wine industry. An industry where only an estimated 0.1% of US wine makers and brand owners are Black and black consumers make up about 11 percent of wine drinkers in the country (as reported by the Wine Market Council Consumer Segmentation)
Shayla began sharing her favorite wines and wines of the week on her Weekly Winedown live series on IG and quickly began growing a flourishing community.
In this episode Shayla shares
- They key factors to growing an engaged community
- What you should consider before quitting your job to go into entrepreneurship
- Things you should know when choosing your next wine
Resources mentioned in today’s episode
Here’s how you can connect with Shayla| Instagram | Facebook | Website
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You can find Girl Behind The Hustle on Instagram | Facebook | Website by Email at heygirl@girlbehindthehustle.com
EP. 79 Margarita Arriagada Latinx Beauty Grant, Being Very You and Bringing Your Authentic Self to Spaces That You Occupy
What a pleasure it was to sit down with "The Godmother of Beauty" Margarita Arriagada. Before developing her beauty brand Valde Beauty, Margarita spent over a decade as Chief Merchant of Sephora. Valde Beauty was created to pay homage to her Mother's determination, courage and spirit with the name deriving from part of her Mother's last name.
Every move Margarita has made with this brand has been very intentional, which is exactly what's needed to break in and stand out in a crowded market like the beauty industry. Valde is not the typical lipstick brand it is an experience and a gift to make each woman who holds it feel purposeful and encouraged to write their own destiny. You can immediately feel and see the difference when you hold the gold feather covered refillable vessel in your hands.
Listen in as we chat about:
- The importance of bringing your whole self to spaces you occupy
- How Valde landed in Oprah's hands
- Taking Valde into the NFT space with the first ever beauty launch
- Funding and The Rising Latinx Beauty Grant
Tools & Resources Mentioned
Abundance by Deepak Chopra
Here’s how you can connect with Margarita Instagram | Valde Beauty | Twitter | Discord
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You can find Girl Behind The Hustle on Instagram | Facebook | Website by Email at heygirl@girlbehindthehustle.com
EP. 78 Alexa Cawley: Keep Your Customers Coming Back With This Strategy
EP. 77 The Future of The Film Industry with Female Filmmaker of The Year Niki Koss
Today on the show we’re chatting with LA Born Niki Koss, an award winning actress, producer, director and filmmaker. Niki is an all around powerhouse. She was recently included in the entertainment list of Forbes 30 Under 30 and was also the winner of the Female Filmmaker of the Year at the 2019 Burbank International Film Festival.
You've definitely seen her work on your screen. She's a series regular on the acclaimed Freeform Network series, "Famous In Love as Alexis Glenn. Nikki is passionate about telling stories that contribute to changing the world in a positive way and recently launched her award winning production company, K Factor Films to do just that. Her inaugural directorial film, “Night, Night” debuted last November.
Listen in as we chat about:
- Building relationships for the long haul
- Creating community and growing your social media presence
- The most important investment you can make as an inspiring filmmaker
Here’s how you can connect with Niki | Instagram | K Factor Films | Night Night
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You can find Girl Behind The Hustle on Instagram | Facebook | Website by Email at heygirl@girlbehindthehustle.com
EP. 76 Reka Robinson: Stop Fumbling Your Boundaries for Love
If you’re continuously fumbling your boundaries when dating or in relationships, certified life coach Reka Robinson is who you need to talk to. Named one of the the top 10 female life coaches transforming lives in 2020 by Yahoo finance, Reka is transforming the way women over 30 approach dating. After experiencing a toxic relationship in 2017, Reka had an “Eat Pray Love” moment and spent 10 days traveling to heal and figure out what she wanted in her life. What she discovered is that it all starts with you, your worth and your happiness. You are more than your relationship status.
Reka founded Single You Academy and Podcast to help other women transform from trying to prove their worth in order to be loved by a man to women who know who she is, what she wants and how to get it.
Here’s how you can connect with Reka TikTok | Instagram | Podcast
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You can find Girl Behind The Hustle on Instagram | Facebook | Website by Email at heygirl@girlbehindthehustle.com
EP. 75 Founder Pep Talks: Mind Your Own Season of Business
Just as there are seasons in weather, there are seasons in business. In this inaugural Founder Pep Talk, Lu'Cretia talks about seasons in business and why it's important to mind the season that you're in so you don't miss the lesson.
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EP. 74 Goalfriends You Need Friends Who Think You're A Big Deal - Part 2
Part 2- Lu'Cretia is kicking off Season 5 of the podcast with a live conversation with some of her favorite Goalfriends who have been a part of her entire journey. You need friends who remind you that you’re a big deal. You need goalfriends who hype you up, encourage you and remind you of your greatness daily.
Guests:
- Ericka Webb-Polanco High School Friend, Idea Generator (Entrepreneur for 12 years) Motherhood Expert, Journalist, Public Relations Professional, Doctoral Candidate https://www.heyericka.com
- The Groupchat April, Amber, Ericka
- Long Time Client Nafeesah Graphic Designer, Confidently Branded
Quotable:
Stand true in your gifts and in what you’ve been called to do. -LC
Surround yourself with people who are going to pour into and who are going to fill your cup. Who remind that you are worthy of everything that you deserve and you deserve to have everything that you desire. -LC
Start with one of your gifts. Go all in! Tuck the other one in your back pocket and when it’s time for you to pivot be ready” LC
Put yourself in something that brings you joy- Ericka
You need a solid three[friends] it will do wonders for you in entrepreneurship - Jasmine
You need a long form content that you own - LC
I didn't think I was qualified because I didn’t go to school for it, but it took me sharing my story to get out of the way - Nafeesah
It may not look big on the outside, but to me I knew what it took to get to the 3,500 people in my c community because I remember when I started and it was just a few. You gotta show God that you can work with the few that you got -Nafeesah
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Ep 73 Goalfriends How Many Of Us Have Them: Building and Dreaming With Friends - Part 1
Lu'Cretia is kicking off Season 5 of the podcast with a live conversation with some of her favorite Goalfriends who have been a part of her entire journey. From sitting at her desk listening to podcasts dreaming of being a fulltime entrepreneur to getting fired and choosing to transition into full entrepreneurship in lieu of finding another full time job. Her Goalfriends were there every step of the way pushing her, dreaming alongside of her and holding her accountable. This is the story of Girl Behind The Hustle told through Friends. It all began with a thought.
Guests:
- Chantel Cousin, Pusher (Entrepreneur for 11 years) Producer, Award Winning Filmmaker www.therapyrich.com www.chantelchavon.com
- Jasmine Lopez Church Sista, Dreamer (Entrepreneur for 12 years): Photographer, Non Profit Founder & Executive Director www.thefirehousedream.org www.authenticadventure.co
- Jasmine Dantzler Client turned Friend, Supportive (Entrepreneur for 8 years): Nail Artist, Personal Stylist & Vintage Boutique Owner
Noteables: Steal Healversation Overall Dope Human, Kyla Dixon Friend and Encourager , TiAsia Spann Sister and Hype Woman, Courtney Angel & Why
Podcasts that helped me dream: Side Hustle Pro, The Read and Believing Bigger
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EP. 72 Creating A Magnetic Marketing Strategy to Attract Your Ideal Client with Naomi Powell
Today's episode is with Naomi Powell of Lifestyle edit. Naomi is a business and mindset coach, a sought after speaker and the host of The Lifestyle Edit podcast. Over the past six years, she’s helped hundreds of female entrepreneurs to uncomplicate their businesses so they can work less and live more without resorting to hustle or burnout. Naomi is committed to showing service providers that they don’t need to choose between doing transformative work and running a profitable business. Listen in as we chat about Magnetic Marketing and how you can make it apart of your business to have clients seeking you out and knocking down the door to work with you.
Write this down... Your ideal client wants to work with you. They are proactively looking for the solution to the problem that you solve! Confused buyers don't buy.
Connect with Naomi Powell Website | Instagram
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You can find Girl Behind The Hustle on Instagram | Facebook | Website
EP. 71 Is Selfcare Apart Of Your Business Plan with Niambi Cacchioli
Today's episode is a timely live conversation with Niambi Cacchioli of Pholk Beauty who describes wellness in our everyday lives as just a state of being. Pholk Beauty was crafted after Niambi discovered her passion for beauty and natural ingredients traveling with Unesco and Africa Center. She began to rethink skincare and merged her passion for natural ingredients with traditions to create Pholk Beauty.
If you want to discover how to curate a wellness routine and break from the hustle within your life, you must listen to this episode as Niambi gives us tips on simply living well every day beyond Selfcare Sunday.
Pholk Beauty has been featured in Essence, Refinery 29, PaperMag, and Yahoo.
Connect with Niambi Website | Instagram
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You can find Girl Behind The Hustle on Instagram | Facebook | Website
EP. 70 Candice Coppola: Pivoting To Build The Business That You Want
Today on the show I am chatting with Candice Coppola an author, a podcast host, and an entrepreneur who believes that if you want your dream business, you have to become the owner that the dream business needs. She is a successful entrepreneur who grew her business for a spare bedroom of her home into a multi-country, multi-six-figure company. She did not stop there. Since then, she's navigated from being a wedding professional to now working as a coach to other wedding professionals.
Candice has been featured as an expert in The New York Times, CBS and The Knot
In this episode we chat about:
- Knowing when to shift and pivot
- Building a business that is meaningful to you
- The importance of building relationships
- Being open to adapting your strategy and vision
- Why boundaries are a form of self-care
Connect with Candice Coppola Website | Instagram | Podcast
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You can find Girl Behind The Hustle on Instagram | Facebook | Website
EP. 69 Planning For Your Next Branding Photoshoot So You Can Stand Out On Social Media
When's the last time you updated your photos for your personal brand or business? If you can't it has probably been way too long. If you're using Social Media to grow your business, establish your brand and increase your profits.. then you need to stand out on the 'gram. One way to do that is through strong imagery. A well branded business on social has recognizable posts, content, messaging, brand voice in captions and a face of the company. It’s more than just your logo, font and colors.
In this episode I'm sharing how to make sure that you're next photoshoot is a success. After sharing some of the behind-the-scenes and receiving messages about my most recent brand shoot, I thought it would be a good idea to run through all of the planning steps. You can download your checklist for planning your next brandshoot here http://bit.ly/gbthbrandshoot
Also check out this episode with Colleen Otero as we chat about the importance of branding
This episode is a replay from an Instagram live.
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You can find Girl Behind The Hustle on Instagram | Facebook | Website
EP. 68: Do You Really Need A Media Kit? Yes If You Want That Brand Deal Media Kits and Pitching with Ashlen Rene
If you're ready to start pitching brands and partnerships, chances are you're going to need a media kit to get it done. There is nothing like reaching out to your favorite brand or media outlet and not being ready when they request your media kit. If you've never heard of a media kit or wondering what you should include, we're chatting with Media Kit Girl herself Ashlen Rene.
Ashlen helps business owners, influencers and entrepreneurs present themselves professionally and polished for opportunities. Her clients have secured partnerships and deals with Target, Amazon, Ebony, Forbes, TEDx Talks, VH1, Macys and local radio & news outlets.
If you're ready to start pitching yourself for opportunities listen to this episode to find out
- Exactly what goes into a media kit
- Why you need one
- What every pitch should include
- How you can work with Ashlen on your branding
Connect with Ashlen Rene Website | Instagram | Branding/Content Creation
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You can find Girl Behind The Hustle on Instagram | Facebook | Website
Using Your Horoscope and Birthchart to Understand Your Life and Business With Psychologist and Astrologist Dr. Veroshk Williams
Have you ever wondered how astrology and birth charts influence your life and business? Let me introduce you to spiritual, emotional and wellness entrepreneur, Dr. Veroshk. Today on the show were sharing the 4th episode in our live podcast series "Girl You Deserve" the live conversation series focused on getting everything you deserve. This episode was previously taped live on Instagram.
Dr. Veroshk combines psychology and astrology into her multidisciplinary medical clinic, Sanacion Infinita, with locations in Puerto Rico and New York City. Born and raised in San Juan, Puerto Rico, Dr. Veroshk studied mental health at Cornell in NYC and astrology for 2 years in Bogota, Colombia.
She also has her own podcast AstroTerapia which discusses her wellness views to help listeners embrace their ‘becoming healthy’ journey. You can find her curation of candles, rituals, and love sprays at her store, “ShopVeroshk.” You can also visit her website Veroshk.com, which offers wellness resources such as the Membresia Veroshk, a virtual mental health hub and membership that includes a gallery of tools and guidance with astrology and psychology from the comfort of anyone’s home with downloadable meditations, worksheets, and other mental health tools developed by Dr. Veroshk.
Listen in as we discuss
- How to find pause in this season to increase your productivity and mental wellness
- Why you might be reading your Horoscope completely wrong and how to become more accurate
- What the current Moon means for your life and how to maximize its energy
- Focusing on the quality of your wellness routine over the quantity
- Scheduling wellness days on your calendar
Connect with Dr Veroshk Website | Instagram |
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You can find Girl Behind The Hustle on Instagram | Facebook | Website
The Art of Pitching and Telling Your Story With Eva Recinos
Today on the podcast we're chatting with Eva Recinos an LA-based arts and culture journalist and creative non-fiction writer who focuses on telling the stories that are often left out of mainstream media. You've probably seen her work in Los Angeles Times, The Guardian, Refinery29, Marie Claire and more.
In this episode we chat about:
- The importance of telling your own story
- What goes into a good pitch
- How consistently showing up and doing the work gets you on the radar for other opportunities
- In the Dream House Carmen Maria Machado
- Wandering in Strange Lands Morgan Jerkins
- Your Art Will Save Your Life Beth Pickens
Connect with Eva Recinos Website | Instagram |
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You can find Girl Behind The Hustle on Instagram | Facebook | Website
Making Mental Wellness Accessible to Black Women in Chicago with Camesha Jones of Sista Afya
When we heal ourselves we have the power to heal our community and others around us. Community healing is exactly what Spelman Alum Camesha Jones had in mind when creating Sista Afya, a mental wellness enterprise that provides low-cost mental wellness services for Black women in Chicago. Sista Afya has served over 700 young Black women through culturally-centered therapy and social wellness events that bridge community and healing. Sista Afya has been featured in Vogue, New York Magazine, Travel Noire, Women's Health and many other publications as a top resource supporting the Black community with mental wellness. By making mental wellness simple, accessible, affordable, and centered around Black women's experiences, more people will get what they need to have a full, whole life.
Things to note in this episode:
- The importance of making mental wellness accessible
- The option of microloans for funding your business
- Building a team and what to look for in new hires
- Calendly
- The Law of Divine Compensation by Marianne Williamson
Connect with Camesha L Jones Sista Afya | Instagram | Attend a wellness workshop, class or group session
Support the Podcast | Leave us a note or review | Subscribe to the podcast | Follow on Spotify
You can find Girl Behind The Hustle on Instagram | Facebook | Website
Building Wealth Paying Off 300k of Debt in 3 Years With Bernadette Joy
What does it mean to be financially well... I’m chatting with Bernadette Joy of Crush Your Money Goals who says, “Building wealth with purpose” is how you can be financially well. She's passionate about empowering women & diverse communities to build generational wealth for themselves and their families. Bernadette Joy paid off $300K of debt in three years including her home, $72k in student loans and is on her way to her first $1M of net worth in 2021. Bernadette was recently featured on Good Morning America, CBS The Doctors, TIME and CNBC. She is committed to changing the face of wealth.
In this episode, we chat about
- The CRUSH method to achieving wealth
- Why that latte is not what’s making you broke
- How building wealth begins with your mindset
- Why one key to becoming wealthy is the people with whom you surround yourself. You need a money tribe.
- When getting large sums of money should you save, invest or pay off debts first?
- Where you should be investing your money first before anything else, especially Acorns or Robinhood.
- The difference between choosing a ROTH IRA/401K and a regular retirement account
After listening to this episode if you would like to work towards being financially well, Bernadette is offering her $99 course for free to the first 10 people who email her at hello@crushyourmoneygoals.com
Connect with Bernadette Joy Crush Your Money Goals | Instagram |
Delegating More In Your Life and Work To Be A Successful Business Owner with Alice Foy
Alice Foy is a master delegator and Jane of All Trades. She is the Founder of The Digital Jane a business support agency catering to the day-to-day operations of women founders and solopreneurs. The Digital Jane takes things off of your plate so that you can focus on your zone of genius within your business. Until the pandemic hit, Alice was building a booming events business, Jane Ella Events. The events industry has been one of the hardest hit during this time leaving owners to creatively maneuver the current market with hybrid events or pivot and switch careers. After originally seeking options & training for hybrid events, Alice chose the latter. She realized that all of the pieces were already present for her to create The Digital Jane.
Listen in to this 2nd episode in our Girl You Deserve Wellness series to hear
- How Delegation can be a form of wellness & self-care
- A surprising list of things that you can begin delegating in your everyday life to create time
- The importance of using wealth as a tool to give others opportunities and create ease for ourselves
The most important part of delegating successfully is getting organized starting small.
Resources Mentioned (some links are affiliate links)
- Task Rabbit
- Amazon Now
- Instacart
- Canva
- Previous episode with Alice Foy
Connect with Alice Foy and sign up for the 72 hr Organized and Profitable Challenge | The Digital Jane | Instagram The Digital Jane |
RSVP for the Bookclub discussion, Cicely Tyson Just As I Am 3/28 at 4pmCST
Live Podcast with Italia Woodson on Selfcare, Healing & Live Guided Meditation
This episode is the first of four live podcast episodes for our Girl You Deserve podcast series. A conversation focused on women getting everything they deserve and practicing wellness in their Business, Finances & Everyday life! You can join these live conversations at bit.ly/girlyoudeserve to receive a link when we record live.
In this chat Italia Woodson of The Sol Healer chats about her goals as an energy healer, the power of meditation and she ends by leading us in a guided meditation. Grab your yoga mat, light your candle, find a quiet space and hit play.
Mentioned in this episode:
- Hashtag Workshop https://calendly.com/girlbehindthehustle/hashtagworkshop
- Bookclub discussion Just As I Am Cicely Tyson https://www.eventbrite.com/x/just-as-i-am-book-discussion-tickets-145305339181
You can connect with Italia and support her Healing Space she's building in Joshua Tree on Instagram | Website | Crowdfund
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From Working For Diddy to Creating Her Own Docuseries: Hannah Rad, "Sorry to Keep You Waiting"
Today we’re chatting with Hannah Rad an on-air talent, radio host, dj, and content producer. She’s worked for King of ‘no sleep’ himself, Diddy as one of the founding hosts of Revolt, interviewed Rihanna, hosted ESPN X Games, the Grammy’s “Sessions” series and Fashion Nova’s Cardi B launch. As you know we are multitalented hustlers around here, so as a DJ she’s spun events for Apple Music, Beats By Dre, True Religion, Topshop at Ultra Music Festival, Art Basel Miami and the Global Spin Awards.
We sat down to chat about her latest personal project “Sorry To Keep You Waiting“. “Sorry to Keep You Waiting”, is a short mental health journal series that Hannah filmed on a solo road trip through California. She shares 7 locations and 7 stories and experiences vital to mental health.
You can connect with Hannah on Instagram | Sorry To Keep You Waiting | Website
Resources mentioned:
I'm hosting a Content Think Tank and Workshop this upcoming Sunday on 2/28 to help you strategize and plan your content for March. Sign up here
We would love it if you Rated & Reviewed the podcast You can find Girl Behind The Hustle on Instagram | Clubhouse @heylc | Facebook
Being Humble Will Have You Broke! Own Your Greatness
The Steps You Need To Take To Create An App to Build & Grow Your Business With Nastassia Ponomarenko of Connectful and Nasty Fit
"If you don't have a deep why then it's probably going to burn you out in the long run and it won't be sustainable"
In this episode, we're chatting with 2-time founder Nastassia Ponomarenko on her latest venture, Connectful. You may know Nastassia from her highly successful athleisure apparel brand, Nasty Fit that she launched at just 18 years old. She is now launching Connectful, a social platform, to support young entrepreneurs in finding their purpose and guidance through mentorship and networking. If her past success with growing her Youtube community to 650k subscribers, 61 million views and 554k followers on Instagram is any indication of her success with growing on social, then Connectful is sure to follow. Listen in to hear the most crucial steps you need to take when deciding to build an app to grow your business and how to successfully scale & build a new company.
Resources mentioned
You can connect with Nastassia on Instagram Download the app Connectful and Read More of Her Story
We would love it if you Rated & Reviewed the podcast You can find Girl Behind The Hustle on Instagram | Clubhouse @heylc | Facebook
Reyna Noriega on Cultivating Community on Social Media and Blooming & Finding Happiness Thru Art
On this week's episode, we're sitting down with the incredible Illustrator, Educator and Author of In Bloom, Reyna Noriega. Reyna's vibrant artwork has been seen everywhere from The Creative Collective NYC, Clinique, American Express, Allure, The Knot, Hulu, Girls Who Code, and Apple. Reyna's work is dedicated to highlighting, uplifting and helping women heal & find happiness. She uses her artwork to illustrate and represent women of color in ways that we don't always get to see. "I choose to celebrate all of the most beautiful things about being a woman of color. The femininity, the confidence because so often the odds are stacked against us.”
In the episode, Reyna shares:
- What it means to give yourself permission to bloom and take the risk of pursuing your own gifts after pouring so much into everyone else.
- How she used social media to build a community & connection around her art.
- The resilience necessary to continue working & creating during a pandemic.
You can connect with Reyna on Instagram @reynanoriega_ Twitter @reynasnoriega and Pinterest here. www.reynanoriega.co.
We would love it if you Rated & Reviewed the podcast You can find Girl Behind The Hustle on Instagram | TikTok | Clubhouse @heylc | Facebook
Turning Your Passions Into An Extraordinary Career with Suzanne Vinnik
Today on the show I'm chatting with Suzanne Vinnik has captivated audiences across the globe and has been recognized as one of the most influential women in classical music as an opera artist, community engagement leader, photographer, and now successful clothing designer. Suzanne’s love of fashion and her desire to create her dream job on her own terms inspired the launch of by VINNIK. Some of the biggest names in classical music and TV across the globe have worn her pieces including Jennifer Rowley, J’Nai Bridges, Renee Lawless, and Lin Manuel Miranda.
Suzanne is also the Creator and Host of Diva Who Hustles a web series on the Dallas Opera Network; where she leads conversations with other dreamers and doers about the personal journeys behind their business ventures. Listen in as we chat about how she had been able to turn all of her passions into an extraordinary career.
Here's where can connect with Suzanne Vinnik Instagram ByVinnik
Join our Bookclub here
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Hashtags Are Still Working and Here's Why You Should Be Using Them
Around election time Instagram decided to disable the use of Hashtags causing everyone to panic about their content being seen. What we noticed is that by pivoting our content to creating more Saveable & Shareable posts our content was still being discovered through Hashtags. Our post after pivoting was discovered 120k times, shared 1,726, and saved 375.
Listen to this second episode in our 3 part Content Strategy Series to discover the power of Hashtags, the strategy behind them, and why you should be using them inside of your Content Marketing Strategy. Grab "The !0 Things You Should Know About Using Hashtag" Guide
Follow Girl Behind The Hustle on Instagram & Facebook. www.girlbehindthehustle.com This episode was brought to you by FloDesk, Click here to get 50% off of beautifully designed emails for your business.
Stop Wasting Time On Social Media; You Need A Content Strategy
You're spending too much time on creating and posting content. There's an easier & faster way. This episode is an audio replay of a Live Masterclass on Creating A Content Strategy That Connects & Converts. If you are ready to free up your time around creating content, pull out a notebook, and let's get started. Click here to grab a quick guide for the first step in jumpstarting your content creation process as you listen to the episode. We love to hear from you, if something gave you a "AHA" moment in this episode, screenshot and share it with us @girlbehindthehustle www.girlbehindthehustle.com
This episode was brought to you by FloDesk, Click here to get 50% off of beautifully designed emails for your business
A Lesson On Branding and Authenticity w/ Britteny Floyd-Mayo Creator of Trap Yoga Bae® Which Has Impacted Over 20 Million People
This is not your Momma's yoga class and it is not meant to be. Britteny Floyd-Mayo has combined empowerment, self-love and her signature trap yoga style to create a powerful community Trap Yoga Bae®. After hitting a wall in her life, she dropped everything and booked a flight to China, Brazil & India to find and define herself.
She returned to build a transformational community that could serve and pour into women thru her twerk style yoga & ratchet affirmations. She's impacted over 20 million people and has been featured & partnered with Forbes, Essence, Lululemon, Fast Company, Eventbrite, and more.
Join us on Instagram Live 11/19/20 at 9pm CST/10pm EST as we chat with Britteny on our first Girl Behind The Hustle After Show Send us an email if you have a specific question that you would like us to ask Britteny
Here's where can connect with Britteny and her brand Trap Yoga Bae® Instagram YouTube
This episode was brought to you by FloDesk, Click here to get 50% off of beautifully designed emails for your business
Replay: She Turned a Blog Into A Million Dollar Brand: Ada Rojas, Botanika Beauty
In the summer of 2017, these two driven Latinas joined forces and started to develop and create what is now Botánika Beauty. Through this new venture, Ada hopes to change the face of the beauty industry while honoring her culture and showing the world the power of the Latino haircare community. We chat about the importance of shooting your shot, perfecting your pitch, position your brand, being prepared, and creating what you wish existed. Here's how you can connect with Ada Rojas Botanika Instagram Botánika | All Things Ada Instagram |
You can find additional show notes along with the resources mentioned in this episode here.
Diversify Your Income, Recession-Proof Your Business and Dominate Your Industry with Coleen Otero CEO Chicks
Today on the show we're chatting with Coleen Otero of CEO Chicks. She is a motivational speaker, author of Brand to Bucks, and all-around entrepreneur. Coleen has been featured on Yahoo Finance & Black Enterprise for sharing tips on how to recession-proof your business thru income diversification. At the height of her career, the recession hit and forced her to shut down everything. After 2 long years of waiting, she was able to rebuild and is now teaching other female entrepreneurs to collaborate, create, and dominate in their industry. She has built a team of successful sisters in business with CEO Chicks agency, network, and nonprofit.
Here’s how you can connect with Coleen Otero INSTAGRAM https://www.ceochicksonline.com https://www.ceochicksonline.com/fempire
Rashida Gayle: Breaking Barriers and Building Opportunities in Sports Marketing
The Story Behind Girl Behind The Hustle with Founder Lu'Cretia Thomas
Today I'm sharing my story, who I am behind this hustle and what led me to create Girl Behind The Hustle.
The podcast will be on break until October while I interview more amazing women. You can stay connected hear from via Instagram/Facebook @girlbehindthehustle or by email at heygirl@girlbehindthehustle.com
Subscribe to become apart of our community at www.girlbehindthehustle.com
She's Grown Multiple 6 Figure Businesses By Starting With 1 Pair of Jeans: Phylicia Benn (REWIND)
Behind The Hustle of Celebrity Makeup Artist Stephanie Flor :: REWIND
Her global beauty tips have been published in Marie Claire, Glamour, Oprah magazine, Allure, Cosmo and the Travel Channel. She has also been named as one of Latina Magazine’s “Beauty Vanguards” and was featured in Glamour and Skyla’s “Making Her Mark” campaign.
Stephanie’s expertise in multicultural beauty has made her a go-to ambassador for leading cosmetic brands, such as Clinique, Maybelline and many more.
Stephanie founded AroundTheWorld Beauty.com - A beauty, travel platform focused on celebrating diversity and beauty rituals of women around the world. Thru this platform She provides workshops, and curated beauty journeys inspired by the deeper meaning of beauty.
Listen in to find out what Stephanie said to me that inspired me to finally take action and book my first solo trip!
You can find out more about Stephanie's Huśtle at www.Aroundtheworldbeauty.com www.Aroundtheworldbeautyjourneys.com @atwbeauty @StephanieFlor
Jessica Lauren on Helping Business Owners Ditch The Excuses & Build 6 Figure Brands :REWIND:
You can find the show notes along with the resources mentioned in this episode here www.girlbehindthehustle.com/podcastblog
Stop Allowing Doubt to Distract You From What You Were Called To Do
Kara Stevens, Frugal Feminista Healing Your Relationship With Money
Today I'm on the podcast we're chatting with Kara Stevens who is the founder of The Frugal Feminista, a thriving personal finance and personal development company committed to helping women heal their relationship with money and themselves. She wants all women to be happy, wealthy, and brave so they can unapologetically live life on their own terms.
Her relatable financial advice has been featured on/in Business Insider, Huffington Post, Yahoo Finance, ESSENCE, Women’s Day Magazine, Bitch Magazine, The Washington Post, and other nationally recognized media outlets.
She is the author of Heal your relationship with money, The Happy Finances Challenge, and Unmasking the Strong Black Woman.
You can keep in touch with her on Twitter (@frugalfeminista), Instagram (@frugalfeminista), and Facebook (@TheFrugalFeminista).
Tickets to our book discussion: Clap When You Land, Elizabeth Acevedo
You can find additional show notes along with the resources mentioned in this episode here — Girl Behind The Hustle
Stay connected via Instagram/Facebook or by email at heygirl@girlbehindthehustle.com Subscribe to become apart of our community.
This episode was brought to you by New Heritage Brand www.newheritagebrand.com @thenewheritagebrand
You Need A Social Media Break
Makisha Booth Founder of Sistahbiz Loan Fund & Global Network
Sistahbiz also provides affordable options for coaching, training and services to help Black women build scalable, sellable businesses.
Join us as we chat about the importance of making sure your backend is in order, the items business owners need to tighten up in their financials and how to access additional capital for your business.
Here's how you can connect with Makisha Boothe and Sistahbiz Global Network | Instagram |
You can find additional show notes along with the resources mentioned in this episode here — Girl Behind The Hustle
You can stay connected via Instagram/Facebook or by email at heygirl@girlbehindthehustle.com Subscribe to become apart of our community.
Elizabeth Dozier Founder & Ceo of Chicago Beyond, Philanthropic Venture Fund
“We are all connected, nothing affects a few that does not ultimately affect us all.” Today on the podcast we're chatting with Elizabeth Dozier of Chicago Beyond, a philanthropic Venture Fund. Liz is an impactful, thought leader transforming Chicago and beyond thru justice work. Ebony magazine named her one of its “Power 100” and CNN followed her work as a part of its docu-series, Chicagoland. In 2017, Dozier served as the host of the first-ever Obama Foundation Summit, as well as the Kennedy Forum on Mental Health and Chicago Ideas Week.
In 2016, Liz launched Chicago Beyond, a philanthropic venture capital fund. This fund has invested more than $20M in nonprofit organizations and serves as a strategic partner to help scale their impact. Chicago Beyond recently developed Going Beyond as a ‘hyperlocal initiative to reach tens of thousands of youth and families with less access to self-care items and healthy food. During this uncertain time, we will deploy $250,000 worth of basic necessities to an estimated 5,000 families a week.’
Listen in as we discuss the importance of restorative justice, what each of us can do to fight against inequities and how it begins in your community.
Here's how you can connect with Liz Dozier and Chicago Beyond Chicago Beyond | Instagram |
You can find additional show notes along with the resources mentioned in this episode here — Girl Behind The Hustle
You can stay connected via Instagram/Facebook or by email at heygirl@girlbehindthehustle.com Subscribe to become apart of our community.
Acceptance. Serenity to Accept The Things You Cannot Change
How do we accept things that are beyond our control so that we can continue to flourish? In this solo episode Lu'Cretia is speaking on the importance of acceptance and releasing. When you accept what is you give yourself permission to move forward.
Booclub Selection Clap When You Land
You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle
Don't forget to Rate and Subscribe. Until next time Hustle & Grace!
You can stay connected via Instagram/Facebook or by email at heygirl@girlbehindthehustle.com
Danielle Alvarez, Founder of Multicultural PR Agency The Bonita Project
What does it truly look like for a brand campaign to be inclusive and diverse instead of checking off a diversity box? Danielle Alvarez created the multicultural PR agency, Bonita Project after being frustrated with the slim budgets and lack of true diversity at standard PR agencies. Instead of complaining and settling with the status quo she decided to create a new standard. The Bonita Project represents clients across the beauty and fashion industry such as Botanika, Kinko, Honey Baby Naturals, Gracious Om, Kubra Kay, Stitch Lab Listen in as we discuss how serving can open doors, how to know when you’re ready for PR management and the answer to the question “What brands should do with planned campaigns/releases at this time”?
Here's how you can connect with Danielle Alvarez and The Bonita Project The Bonita Project | Instagram |
You can find additional show notes along with the resources mentioned in this episode here — Girl Behind The Hustle
You can stay connected via Instagram/Facebook or by email at heygirl@girlbehindthehustle.com Subscribe to become apart of our community.
Behind The Hustle of Creating A CBD Skincare Brand With Andrea Barrera of Gracious Om
After experiencing a stressful period in her life and not wanting to turn to pharmaceuticals to her manage anxiety & stress, Andrea Barrera began looking into holistic healing, plants and the healing properties of CBD. This led Andrea to create Gracious Om, a CBD Infused beauty brand focused on healing, self-love & self-care. Listen in as we discuss personal sacrifices that Andrea has had to make to build her company, how her definition of success has changed and a go to mantra that we all need right now.
Here's how you can connect with Andrea Barrera and support her businesses Gracious Om | Instagram |
You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle
Don't forget to Rate and Subscribe. Until next time Hustle & Grace!
You can stay connected via Instagram/Facebook or by email at heygirl@girlbehindthehustle.com
Here's What You Should Be Posting on Social Media Right Now
Are you wondering if you should be posting or selling right now? Yes, absolutely! In this solo episode Lu'Cretia breaks down what you should post after doing your SWOT analysis and determining your position in the market. If you've been struggling with staying consistent with your content, you don't want to miss this episode.
If you need help developing your social media strategy, contact us to set up a consultation heygirl@girlbehindthehustle.com https://calendly.com/girlbehindthehustle/15min
You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle
Don't forget to Rate and Subscribe. Until next time Hustle & Grace!
You can stay connected via Instagram/Facebook @girlbehindthehustle or by Email at heygirl@girlbehindthehustle.com
Khadidja Toure: Creator of The West African Inspired Skincare Line Kubra Kay
Khadidja Toure watched her mom make her first million at 24 and was later inspired to launch her company, Kubra Kay Skincare. Her skincare line is influenced by West African skincare secrets that she learned from her mom and grandmother. Khadidja traveled to 25 countries in search of the best ingredients and skincare practices to incorporate into Kubra Kay’s all-natural ingredients such as shea butter, cocoa butter, and tumeric. We sat down to discuss how she's implemented the lessons she has received from her mom & grandmother into her plans for growing Kubra Kay, how she self funded the company from early personal investments and how she balances all of this with her full time biomedical engineering career.
Here's how you can connect with Khadidja Toure and support her businesses Kubra Kay | Instagram |
You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle
Don't forget to Rate and Subscribe. Until next time Hustle & Grace!
You can stay connected via Instagram/Facebook @girlbehindthehustle or by Email at heygirl@girlbehindthehustle.com
First Latina-Owned Hair & Skincare Line for Naturals with Aisha Ceballos-Crump
"I bet on myself and won" After being frustrated with purchasing multiple hair products for her multiracial family, Aisha Ceballos-Crump decided to use her grandmother’s secret hair ingredient “miel,” or honey in English to create the first Latina owned hair and skincare line for natural hair.
Hair brands are generally segmented by race, gender and age, but Honey Baby Natural crosses all of those lines. During her first year of business, she was able to secure placement in Target and can now be found in CVS, Rite Aid, Walmart and her biggest retailer, Sally’s Beauty. Aisha’s love for community and belief in helping the next woman win led her to launch two additional companies, Botanika Beauty and Beauty Loft. Botanika Beauty is a hair care/self-care line which she co- created with Ada Rojas. Beauty Loft is a beauty brand incubator for startup companies. She has been featured in Forbes, Hip Latina, Rollingout and Refinery 29.
Listen in as we discuss why you should bet on yourself, how helping the next woman win also helps you and the reality behind funding & growing a company.
Here's how you can connect with Aisha Cebellaos-Crump and support her businesses Honey Baby Naturals | Instagram | Botanika Beauty | Botanika Beauty Instagram
You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle
Don't forget to Rate and Subscribe. Until next time Hustle & Grace!
Prioritizing Yourself, Setting Boundaries & Practicing Self-Care Daily With Self-Care Doctor, Dr. Genovia Holmes
"Self-Care is a daily decision to choose and prioritize self. Otherwise, we’ll just put ourselves on the back burner and that puts us in position to always be reactive to every situation that we experience."
Dr Genovia Holmes believes that you should never leave home without your boundaries. She is a therapist, a certified dynamic mindfulness teacher, co-founder of The Impact, which is a millennial empowerment brand, and founder of Take Care Sis. She helps others cope with daily life stressors, trauma and other mental health related issues. Through practical self care and dynamic mindfulness practices, Dr Genovia teaches harmony and healing in the lives of her sisters both young and old.
During our chat, we discussed why it's important to pour into our cups, prioritize ourselves, change how we’re quantifying losses & wins and why we need to check in without ourselves daily.
Here's how you can connect with Dr Genovia Holmes | LinkedIn | Instagram |
You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle
Don't forget to Rate and Subscribe. Until next time Hustle & Grace!
How To Work Well From Home While Quarantined
In this solo episode Lu'Cretia is sharing tips on how to work from home while bingeing all 6 seasons of Sex and the City and being productive while doing so. (don't judge, lol)
Most of us are on Work From Home status right now due to the Corona virus pandemic. This can be a little bit challenging, especially if it's new for you. Listen in to hear some tips to help you be productive, find the silver lining and still find time to chat with friends & family.
Our previously scheduled book discussion for Year of Yes will now be held online via Instagram Live this Friday March 20th at 7pm cst. Sign up here to get a reminder to join us!
You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle
Don't forget to Rate and Subscribe. Until next time Hustle & Grace!
Going Behind The Science of The Beauty Industry with Lindsay Wray of Eighteen B
Today on the podcast I am chatting with Lindsay Wray the Chief Science Officer of Eighteen B, a skin care company that has developed an amazing product using the power of spider silk. Lindsay recently received the Elle Future of Beauty award for advancing sustainability in the beauty industry.
Here's the twist, Lindsay originally thought of this concept when she was 22, but wouldn't see it truly developed until years later. What do you do in the meantime between coming up with an idea and it actually coming to fruition? How do you stay focused on your vision? What do you do with your wait?
Heres how you can connect with Lindsay | www.eighteenb.com | Instagram
You can find additional show notes along with the resources mentioned in this episode here podcastBlog — Girl Behind The Hustle
Don't forget to Rate and Subscribe. Until next time Hustle & Grace!