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Grant Goddard : radio broadcasting expert

Grant Goddard : radio broadcasting expert

By Grant Goddard
Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. He has worked in the radio industry for several decades as a senior manager and consultant, both in the UK and overseas, for some of the world’s largest media owners. As an independent media analyst, he writes extensively about the radio business for consumer and trade magazines, books and sector reports for stakeholders.
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UK listening growth demonstrates radio's strengths in a multi-tasking world

Grant Goddard : radio broadcasting expert

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DAB Radio Switchover: Dead As The Dodo
In 2004, I wrote my first article predicting that the UK’s implementation of DAB digital radio was headed for failure. It was not guesswork. I had analysed radio industry data since 1980. I had worked  at The Radio Authority when it implemented DAB. I had worked  in Ofcom’s radio division. I had seen DAB from inside and outside the regulator and the commercial radio industry. Only five years after its launch, the available evidence demonstrated that DAB was headed for disaster in the UK. This episode is also available as a blog post: http://grantgoddard.co.uk/dab-radio-switchover-dead-as-the-dodo/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
08:27
December 16, 2013
Growing DAB radio usage in the UK. Confused? You should be!
“Digital listening at an all-time high,” shouted the headline of one online news story. Yes, it was the quarterly RAJAR radio ratings, offering opportunities for some journalists to pitch their stories just about any which way they wanted. The opening sentence of this particular report said: “The digital revolution shows no signs of slowing down, and not even the radio airwaves are set to maintain their analogue tradition, as a new [RAJAR] study suggests.” Hardly. This episode is also available as a blog post: http://grantgoddard.co.uk/growing-dab-radio-usage-in-the-uk-confused-you-should-be/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
04:20
August 14, 2011
UK listening growth demonstrates radio's strengths in a multi-tasking world
The latest RAJAR ratings data for Q2 2011 demonstrate the continuing strength of the radio medium in recession Britain. Maybe if your TV or mobile subscriptions are having to be pruned, you turn to radio instead. In times of austerity, one of radio’s greatest attributes is that it appears to consumers to be available ‘free’ at the point-of-use... This episode is also available as a blog post: http://grantgoddard.co.uk/uk-listening-growth-demonstrates-radios-strengths-in-a-multi-tasking-world/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
04:17
August 03, 2011
UK commercial radio sector revenues Q1 2011: local advertising hits 10-year low
Data published last week for 2011’s first quarter demonstrate that revenues of the UK commercial radio sector are still struggling to rebound from the previous two years’ ‘credit crunch.’ A large part of the problem is the coalition government’s swingeing cuts to its marketing budget since May 2010, which have afflicted commercial radio advertising much more significantly than other media [see my blog]. Additionally, and very worryingly, in Q1 2011, revenues from local advertisers fell to their lowest level for a decade, even at a time when local radio might be thought to be making client gains from the decimation of the local newspaper industry. This episode is also available as a blog post: http://grantgoddard.co.uk/uk-commercial-radio-sector-revenues-q1-2011-local-advertising-hits-10-year-low/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
05:20
July 28, 2011
Andy Parfitt leaves BBC Radio 1 on a high: separating the man from the myth
Andy Parfitt’s departure from the station controller job at BBC Radio 1 after thirteen years marks a significant event for the UK radio sector. Parfitt’s accomplishments during his tenure were many, but did not extend to significantly turning around the station’s audience ratings. This episode is also available as a blog post: http://grantgoddard.co.uk/andy-parfitt-leaves-bbc-radio-1-on-a-high-separating-the-man-from-the-myth/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
05:03
July 23, 2011
When is a consultation not a consultation? When Ofcom consults about radio
Each of us has dozens of 'consultations' every day. You know the sort of thing. 'I’m going to the corner shop – anything you want?' 'A Kit-Kat?' 'OK.' However, if I came back with a cat rather than a chocolate bar, you would understandably be unhappy. That had not really been a consultation at all. Ofcom’s consultations on radio are increasingly like that. Ofcom pretends it is going to listen. It doesn’t listen. And then it does whatever it wanted to do in the first place. Mmmm. Surely that is not really a consultation at all. This episode is also available as a blog post: http://grantgoddard.co.uk/when-is-a-consultation-not-a-consultation-when-ofcom-consults-about-radio/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
05:45
July 18, 2011
DAB in cars: the straw that will break digital radio switchover’s back
Speaking today at the Intellect conference in London, broadcasting Minister Ed Vaizey tried to assure us that digital radio switchover was still “on course” to happen in the year twenty something or other. This episode is also available as a blog post: http://grantgoddard.co.uk/dab-in-cars-the-straw-that-will-break-digital-radio-switchovers-back/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
04:03
July 05, 2011
Radio Invicta: the genesis of black music radio in London ... still unfulfilled
I only knew Roger Tate through listening to his programmes on the radio. He was a DJ on Radio Invicta, London’s first soul music radio station, launched in 1970. Invicta was a pirate radio station. Back then, there were no legal radio stations in the UK other than the BBC. The notion of a campaign for a soul music radio station for London had been a little premature, given that no kind of commercial radio had yet existed in Britain. But that is exactly what Radio Invicta did. This episode is also available as a blog post: http://grantgoddard.co.uk/radio-invicta-the-genesis-of-black-music-radio-in-london-still-unfulfilled/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
10:55
July 01, 2011
Government expenditure cutbacks clobber UK commercial radio
As soon as the coalition government came to power in May 2010, it implemented Conservative Party policy to make substantial cutbacks to the amount of public money spent on government marketing campaigns. Commercial radio was hit the hardest because, more than any other medium, it had become increasingly dependent upon government expenditure on advertising airtime. This episode is also available as a blog post: http://grantgoddard.co.uk/government-expenditure-cutbacks-clobber-uk-commercial-radio/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
04:52
May 19, 2011
When UK radio listening figures are this good, why does RAJAR need to fib?
It is good to know that radio is still an extremely popular medium in the UK, something borne out by the latest radio audience metrics published by industry body RAJAR for Q1 2011. However, in its determination to make every quarter’s results newsworthy, RAJAR has a track record of bending the truth to achieve press headlines [see my blog May 2010]. This latest quarter was no exception. This episode is also available as a blog post: http://grantgoddard.co.uk/when-uk-radio-listening-figures-are-this-good-why-does-rajar-need-to-fib/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
04:43
May 14, 2011
DAB Radio Downgrade: how is ‘90% of FM coverage’ a sensible target for DAB to replace FM?
Moving the goalposts. Governments are adept at doing just that to help them achieve their targets or to make figures look better than they really are. Digital radio switchover is no exception. Given the technical and financial impossibility of the task plotted twenty years ago to completely replace analogue radio broadcasting with DAB radio, it has became necessary in recent months for the civil servants and digital radio lobbyists to move the goalposts. This episode is also available as a blog post: http://grantgoddard.co.uk/dab-radio-downgrade-how-is-90-of-fm-coverage-a-sensible-target-for-dab-to-replace-fm/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
04:26
May 08, 2011
Which? says: DAB radio switchover must be “consumer led or not at all”
What would have to be done to make DAB radio successful? “What there does need to be, as Freeview and digital satellite has shown in television, is simply a sufficient combination of services, technology, simplicity and price or discount to provide a value proposition for the consumer,” suggested Stephen Carter in 2004, when he was chief executive of Ofcom. This episode is also available as a blog post: http://grantgoddard.co.uk/which-says-dab-radio-switchover-must-be-consumer-led-or-not-at-all/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
04:43
April 16, 2011
DAB Radio Downgrade? The new masterplan to deliver DAB radio reception worse than FM
When something works well, it just works. You do not need to analyse why it works. It just works. And nobody asks questions as to why or how. That is the case with FM radio. During half a century of development, more and more FM transmitters have been built across the UK (2,100 currently in operation) so as to reach the point now where almost the entire population receives an FM signal (maybe not always perfect, but some reception rather than none at all). This episode is also available as a blog post: http://grantgoddard.co.uk/dab-radio-downgrade-the-new-masterplan-to-deliver-dab-radio-reception-worse-than-fm/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
15:26
April 11, 2011
DAB radio sector rubbishes its own digital radio receiver sales figures
When UK companies that had once anticipated they were poised to make a mint out of ‘DAB radio’ realise that things are not going the way they had wanted, they lash out. That seems to be what happened yesterday. ‘Shoot the messenger’ appeared to be the digital radio industry’s reflex response when backed against a wall of facts that tell an unpalatable story. This episode is also available as a blog post: http://grantgoddard.co.uk/dab-radio-sector-rubbishes-its-own-digital-radio-receiver-sales-figures/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
07:60
April 06, 2011
AM/FM switch-off of national radio stations? An empty threat whose expiry date has long passed
Some of Digital Britain’s radio recommendations were unworkable. However, the notion has remained that FM and AM analogue transmitters of the UK’s national radio stations will be switched off once digital radio listening passes the 50% threshold. This was never practical. It was a ‘threat’ propagated by government to the public in the hope of forcing them into buying more DAB radios, instilling fear that they would otherwise lose their favourite stations. The threat failed. This episode is also available as a blog post: http://grantgoddard.co.uk/am-fm-switch-off-of-national-radio-stations-an-empty-threat-whose-expiry-date-has-long-passed/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
05:46
April 04, 2011
Public spending cuts impacted commercial radio 2010 revenues by £24m
Who was UK commercial radio’s biggest advertiser in 2010? British Gas? No, it was second. Autoglass? No, it came third. Volkswagen? No, it was fourth. Unilever? No, it came fifth. Radio’s biggest advertiser in 2010 was the government (in the guise of the Orwellian-sounding Central Office of Information [COI]). Not only was the government the biggest advertiser on radio, but it was far and away the biggest advertiser by miles. The government’s £30m expenditure on radio in 2010 exceeded the sum total of British Gas, Autoglass, Volkswagen and Unilever. This episode is also available as a blog post: http://grantgoddard.co.uk/public-spending-cuts-impacted-commercial-radio-2010-revenues-by-24m/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
05:46
March 05, 2011
Does the nation love its digital radio stations? 86% of UK adults say ‘no’
In his perceptive commentary on last quarter’s RAJAR radio audience figures, IPSOS’ research manager Andy Haylett noted: “18.5 million adults are DAB owners, yet only an estimated 12.6 million are confirmed listeners. What are the other 6 million doing with their DAB sets? Further investigation shows that there are only 7.4 million listeners to digital-only stations, of which under half (3.3m) comes from DAB listening. This suggests that around three quarters of all DAB listeners are tuning to stations readily available on a traditional analogue transistor.” This episode is also available as a blog post: http://grantgoddard.co.uk/does-the-nation-love-its-digital-radio-stations-86-of-uk-adults-say-no/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
09:23
February 23, 2011
Rubbish DAB radio reception: why is Ofcom working hard NOT to fix the problem?
When something is broken, you have to fix it. Thinking about fixing it, planning to fix it, talking about fixing it, convening meetings about fixing it – none of these will actually fix it. You just have to fix it. DAB radio reception has been broken since the broadcast platform was introduced in the 1990s. Transmitter powers are inadequate and there are insufficient transmitters, particularly in urban areas. These issues have still not been fixed. This episode is also available as a blog post: http://grantgoddard.co.uk/rubbish-dab-radio-reception-why-is-ofcom-working-hard-not-to-fix-the-problem/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
06:52
February 15, 2011
DAB radio numbers: why do they keep making them up?
I’m a numbers man. I can tolerate a little numerical exaggeration, a few rounding ups, or even the odd ‘nearly x million’. But when people invent numbers and stick them in their press releases, I reach for my calculator. Not for the first time, today Digital Radio UK advanced the concept of ‘mind over mathematics’ to a new level. This episode is also available as a blog post: http://grantgoddard.co.uk/dab-radio-numbers-why-do-they-keep-making-them-up/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
04:25
February 09, 2011
DAB radio switchover: the view from the government bunker
The government’s second stakeholder consultation on DAB radio switchover happened this afternoon. It was held in what felt like an underground government bunker in Victoria. No windows, long corridors, and lots of seemingly identical numbered rooms hidden by massive doors that had no viewing windows. When I tried to go up a staircase to ground level, a man appeared from nowhere and told me not to. This episode is also available as a blog post: http://grantgoddard.co.uk/dab-radio-switchover-the-view-from-the-government-bunker/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
05:17
February 03, 2011
Bauer Radio talks the DAB talk, but walks its Magic brand off DAB
Bauer Radio is the second largest commercial radio group in the UK. It publicly supports the government’s plans for DAB radio switchover. Only this month, Paul Keenan, chief executive of Bauer Media, told The Guardian: “What part if any is the BBC going to play on the local DAB level?” He went on to ask: “Will there be some form of seismic content innovation or intervention that really pulls listeners across [to DAB]?” This episode is also available as a blog post: http://grantgoddard.co.uk/bauer-radio-talks-the-dab-talk-but-walks-its-magic-brand-off-dab/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
06:10
January 29, 2011
Q: Who is the government commissioning to produce an objective report on the costs & benefits of DAB radio switchover? A: The government
For two decades, the British government has pursued a policy to replace analogue radio broadcasting with DAB digital radio broadcasting. Why? The real reasons might as well be lost in the mists of time (or maybe were never made public). However, this has not stopped the government and its civil servants continuing to pursue the same digital radio switchover policy since the 1980s, despite overwhelming evidence that the surrounding media landscape has changed beyond recognition in the interim. This episode is also available as a blog post: http://grantgoddard.co.uk/q-who-is-the-government-commissioning-to-produce-an-objective-report-on-the-costs-benefits-of-dab-radio-switchover-a-the-government/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
07:36
January 23, 2011
UK commercial radio revenues Q3 2010: still no sign of “renewed growth”
2008 had been a bad year for commercial radio revenues, down 6% year-on-year. 2009 was a worse year, when revenues fell a further 10% year-on-year. So how is 2010 shaping up? Radio Advertising Bureau data for Q3 2010 demonstrate that, although revenues are likely to be up marginally for the calendar year, they have yet to regain the substantial losses suffered during those previous two years. This episode is also available as a blog post: http://grantgoddard.co.uk/uk-commercial-radio-revenues-q3-2010-still-no-sign-of-renewed-growth/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
06:27
January 12, 2011
Ofra Haza: the making of world music’s first international star
In January 1985, I had arrived in Israel to work as a DJ on a radio station, but this was no ordinary radio. The studios of ‘The Voice of Peace’ were on a ship anchored permanently in the Mediterranean Sea. Aware of my interest in cutting edge music, the station’s popular breakfast DJ Dave Asher (who had been living in Israel for some time) played me a recent 12-inch single by a young Israeli singer of Yemeni origin named Ofra Haza. It was a traditional Yemeni song, re-mixed and cut up into a state-of-the-art club tune that sounded to me like a new, exciting ‘Middle East meets West’ genre. I wanted to find out more, but the terrible winter storms and shortage of staff meant that I was stuck working on the ship for the next three months. This episode is also available as a blog post: http://grantgoddard.co.uk/ofra-haza-the-making-of-world-musics-first-international-star/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
05:20
December 27, 2010
GERMANY: planned 2011 re-launch of national DAB “solved a problem that did not exist”
On 15 December 2010, five commercial radio stations in Germany – New Wave Radio, Lounge.fm, ERF Medien, Radio Energy in Hamburg and Regiocast Digital – signed contracts with transmission provider Media Broadcast to broadcast on the new national DAB+ platform, scheduled for launch in 2011. One week earlier, British company Frontier Silicon, “market leading supplier of digital radio technology worldwide”, had announced that, in order to persuade four commercial radio broadcasters in Germany to persevere with DAB, it had promised them it would purchase an unspecified amount of their advertising airtime for the next four years. This episode is also available as a blog post: http://grantgoddard.co.uk/germany-planned-2011-re-launch-of-national-dab-solved-a-problem-that-did-not-exist/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
05:34
December 19, 2010
Which? advises: two of “seven Christmas gifts to avoid” are DAB radios
A reader comment appended to an online newspaper story this week about the decision of some commercial radio station owners to launch an anti-DAB radio marketing campaign said jokingly: “Now all that's needed before Christmas is for 'Which' to warn consumers of moral hazard in purchasing DAB radios.” In fact, last month, ‘Which?’ [the UK consumer organisation] published its list of ‘Seven Christmas gifts to avoid’, two of which were DAB radio receivers. This episode is also available as a blog post: http://grantgoddard.co.uk/which-advises-two-of-seven-christmas-gifts-to-avoid-are-dab-radios/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
04:19
December 01, 2010
Roll up! Roll up! Enjoy the radio industry pantomime: ‘DAB Radio’
The Ministerial Group for the government’s Digital Radio Action Plan will meet tomorrow. That meeting has all the hallmarks of a radio industry seasonal pantomime, with participants dressed up in their gladrags to play the appropriate parts. A select audience has been hand picked, though the ending of the story has still to be written. This episode is also available as a blog post: http://grantgoddard.co.uk/roll-up-roll-up-enjoy-the-radio-industry-pantomime-dab-radio/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
05:49
November 29, 2010
Trick or treat? £55m to be spent scaring UK consumers into buying DAB radios
The Daily Mail is the perfect medium to scare middle Britain into reaching for its credit card. So it was no surprise to read in Saturday’s edition that: “Four out of five car radios are expected to become obsolete in less than five years, experts warn.” Why? Well, according to the Daily Mail, because “the traditional FM and medium-wave signal is due to be switched off in 2015.” This episode is also available as a blog post: http://grantgoddard.co.uk/trick-or-treat-55m-to-be-spent-scaring-uk-consumers-into-buying-dab-radios/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
04:40
November 22, 2010
Lobby the EU to mandate Europe-wide digital radio switchover? No chance!
The European Union [EU] has always made its position perfectly clear on radio broadcasting policy for its member states. It will not adopt an EU-wide digital radio strategy. A year ago, Viviane Reding, then EU commissioner for information society & media, reiterated the policy in an interview: “This issue of EU-wide radio standardisation is still in its infancy. The main reason is that radio, from a political, business and consumer standpoint, is organised primarily as a regional or even local product. This is, in principle, rightly so. The reason the radio landscape in Europe is so fascinating is because it is so diverse and highly innovative. Therefore, EU-wide radio legislation is not advocated.” “I believe the time is not ripe for a single EU-wide radio FM switch-off, such as we are doing for analogue TV in 2012. I can also well imagine that the 27 EU Member States, given their different levels of development, will want to take their own innovative approaches to digital radio switchover.” This episode is also available as a blog post: http://grantgoddard.co.uk/lobby-the-eu-to-mandate-europe-wide-digital-radio-switchover-no-chance/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
06:51
November 19, 2010
The Digital Radio Stakeholders Group: another ‘faux consultation’
Did you hear about the inaugural Digital Radio Stakeholders Group meeting held on 1 November 2010 at the government’s DCMS [Department for Culture, Media & Sport] office? Probably not, unless you were one of the couple of dozen people who were in attendance. Otherwise, you were in the majority who were unaware of the event. There was no public pre-announcement of this meeting. Afterwards, there was only one article about it in the media trade press. Google returns ‘no results’ from an internet search for ‘Digital Radio Stakeholders Group’, even though this is the title writ across the top of the agenda circulated for the event. This episode is also available as a blog post: http://grantgoddard.co.uk/the-digital-radio-stakeholders-group-another-faux-consultation/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
08:35
November 11, 2010
DAB radio usage: going nowhere slowly
Sometimes it seems as if the UK radio industry operates in two parallel universes. On the one hand, there is the virtual world of the DAB radio lobbyists, a reality that only seems to exist within the confines of their Soho office and its funders. On the other hand, there is the real world of the 47 million people in the UK who listen to the industry’s radio stations each week, spread far and wide across this green and still largely analogue land. This episode is also available as a blog post: http://grantgoddard.co.uk/dab-radio-usage-going-nowhere-slowly/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
03:12
October 27, 2010
Digital Radio Upgrade? More like Digital Radio Groundhog Day
It was the Radio Festival, the industry’s annual get together. Everyone wanted to talk about how wonderful the DAB future of radio would be. But nobody wanted to explain how ‘Digital Radio Upgrade’, the government policy to make the UK’s DAB transmission system fit for purpose, will be paid for. It is the radio sector’s favourite parlour game: pass the DAB Upgrade parcel. This episode is also available as a blog post: http://grantgoddard.co.uk/digital-radio-upgrade-more-like-digital-radio-groundhog-day/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
04:60
October 23, 2010
David vs Goliath: commercial radio spends £27 per hour on programmes, BBC Radio 2 spends £4,578
There has been an abundance of fighting talk from the commercial radio sector in the press in recent weeks. Commercial radio seems determined to pick another fight with BBC Radios 1 and 2, two of the three most listened to radio stations in the UK. This ongoing phoney war between the BBC and commercial radio is like a war between a one-eyed giant and an over-exuberant mobile phone salesman. The giant will win every time. Commercial radio can huff and puff all it wants, but the BBC knows it is perfectly safe in its house built from Licence Fees. It can afford to chuckle loudly at every challenge like this lobbed at it by commercial radio. Why? This episode is also available as a blog post: http://grantgoddard.co.uk/david-vs-goliath-commercial-radio-spends-27-per-hour-on-programmes-bbc-radio-2-spends-4578/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
08:27
October 16, 2010
UK commercial radio: Q2 2010 national revenues down 40% since 2003
It seems like only yesterday that the Radio Advertising Bureau [RAB] was telling us that: “The [commercial radio] sector has turned a corner and not only halted [revenue] decline, but moved into renewed growth …” In fact, it was 20 May 2010 and the reason for the RAB’s optimism was the sector’s 2009 revenue performance. Yes, revenues in 2009 were down 10% year-on-year and yes, back in 2008, they had already been down 6% year-on-year. But, as I noted at the time, mere numbers never seem to get in the way of the trumpeting of a “terrific achievement.” This episode is also available as a blog post: http://grantgoddard.co.uk/uk-commercial-radio-q2-2010-national-revenues-down-40-since-2003/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
14:08
October 09, 2010
Having DAB cake and eating it: temper tantrums in the Global Radio playpen
This week we saw an outburst in The Guardian that would have done any rich, spoilt brat proud. But no, this was the founder and CEO of Global Group, Ashley Tabor, which owns Global Radio, the UK’s largest commercial radio group, demanding that the BBC “put their money where their mouth is” and invest more in DAB radio. This episode is also available as a blog post: http://grantgoddard.co.uk/having-dab-cake-and-eating-it-temper-tantrums-in-the-global-radio-playpen/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
14:56
September 19, 2010
The exit strategy for DAB radio switchover: the Consumer Expert Group addresses Vaizey’s “big if”
When you are looking for an exit route from a product you have been developing for nearly two decades, and which has consumed hundreds of millions of pounds, you need to find a damn good reason that will deflect the blame elsewhere. You need a report, an organisation or some bona fide research that screams out ‘no’ at the highest volume. Then your response can be: “I would be a fool to ignore the warning signs voiced by X” when what you are really saying is: “Blame them, not me! It’s them that made me do it.” DAB radio and digital radio switchover presently seem to be at this point. But there is a big problem for a radio industry that is belatedly trying to find a way ‘out’. Almost all previous reports produced by the government, the regulator, the radio industry, the electronics industry, the working groups, Digital Britain and the car manufacturers have been overwhelmingly positive about DAB and have painted an amazingly rosy future. There has been almost nothing published about DAB by agencies of the state that has said plainly: “Stop this crazy plan.” This episode is also available as a blog post: http://grantgoddard.co.uk/the-exit-strategy-for-dab-radio-switchover-the-consumer-expert-group-addresses-vaizeys-big-if/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
13:35
September 14, 2010
Without local commercial radio, switchover to DAB will not happen
I am often asked why I believe that digital radio switchover will never happen in the UK. My answer is always this – the available statistics and data on consumer take-up of DAB radio fail to demonstrate that it will grow sufficiently to become the mass medium for radio broadcasting. I can see nothing in more than a decade of figures to offer an inkling that DAB radio will ever become anything more than a minority interest, compared to FM/AM. This episode is also available as a blog post: http://grantgoddard.co.uk/without-local-commercial-radio-switchover-to-dab-will-not-happen/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
06:57
September 11, 2010
Back to the future of radio – the FM band
Help seemed to have arrived for those consumers who are confused by the contradictory messages they are receiving about DAB radio, digital switchover and the future of FM/AM radio. The government created a ‘hot topic’ web page that addresses these issues in the form of a ‘FAQ’. Does it help clarify things? This episode is also available as a blog post: http://grantgoddard.co.uk/back-to-the-future-of-radio-the-fm-band/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
10:22
September 04, 2010
UK commercial radio audiences: one swallow doesn’t make “long-term and sustained growth”
UK commercial radio has been in the doldrums for the last decade. Its audiences have been battered by competition from the BBC, revenues have been declining, and some local stations have been forced to close or merge (sorry, ‘co-locate’). So, when a piece of good news comes along, it is natural that it will be celebrated. The latest RAJAR audience survey for Q2 2010 provided just one such fillip of positivity for the commercial radio sector. But, sometimes, what should have been a small private party gets turned into a showy public display of excess by the celebrants. This episode is also available as a blog post: http://grantgoddard.co.uk/uk-commercial-radio-audiences-one-swallow-doesnt-make-long-term-and-sustained-growth/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
04:03
August 28, 2010
Download The First Annual Not ‘The Ofcom Digital Radio Progress Report’ Report
In July 2010, Ofcom had published its first annual report on the progress made in the UK with take-up and usage of digital radio. I criticised the report in this blog for being selective with data and distorting the real picture of the slow take-up of DAB radio. Ofcom responded to two of my criticisms in a subsequent news article in Media Week. This episode is also available as a blog post: http://grantgoddard.co.uk/download-the-first-annual-not-the-ofcom-digital-radio-progress-report-report/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
09:03
August 21, 2010
Lies, damned lies and … Ofcom’s first digital radio progress report
Ofcom quietly published its first Digital Radio Progress Report in July 2010, without fanfare or a press release. This report has been a remarkably long time coming, given that DAB radio has been with us more than a decade. During that time, Ofcom has published 26 Digital Television Progress Reports, starting in 2003. Here was an opportunity for Ofcom to demonstrate that it is acting in the public interest by publishing solid, objective data about the progress of digital radio in the UK. Did it take that opportunity? No. Instead, Ofcom published a set of data that are so selective and so distorted that they misrepresent the progress (or lack of it) made to date in advancing the UK towards the ‘digital radio switchover’ that our government is determined to execute. Why? Because Ofcom (like the government’s DCMS department) seems determined to persuade us that its totally unrealistic plan for DAB radio has not been an unmitigated disaster with the citizen/consumers on whose behalf it is supposed to be working. This episode is also available as a blog post: http://grantgoddard.co.uk/lies-damned-lies-and-ofcoms-first-digital-radio-progress-report/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
10:43
August 04, 2010
Digital radio switchover: talk is cheap, action will never happen
Politics is the art of flip-flop policymaking (and justifying it convincingly). This is evident in the new UK government’s first statement about DAB radio and digital radio switchover, published this week. What is its new policy? Well, there is no new policy. The Conservatives are simply continuing the previous Labour government’s ill-advised determination to foist digital radio switchover on an increasingly resistant public. This episode is also available as a blog post: http://grantgoddard.co.uk/digital-radio-switchover-talk-is-cheap-action-will-never-happen/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
07:18
July 09, 2010
DAB radio: a national platform that no one wanted
In 1998, the Radio Authority advertised a licence for the “first and only national commercial digital [DAB] multiplex licence.” There was no stampede of applicants. By June 1998, the regulator had to issue a press release with the headline “Radio Authority receives one application ….” The sole applicant was ‘Digital One’, 57% of which was owned by commercial radio’s GWR Group plc. This episode is also available as a blog post: http://grantgoddard.co.uk/dab-radio-a-national-platform-that-no-one-wanted/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia 
09:35
June 27, 2010
Choice FM R.I.P.: the birth and near death of licensed black music radio in London
31 March 1990 was the memorable day when London‘s first licensed black music station, Choice 96.9 FM, arrived on-air. Until then, the availability of black music on legal radio had been limited to a handful of specialist music shows, even though about half of the singles sales chart was filled with black music. The decision by then regulator the Independent Broadcasting Authority [IBA] to license a London black music station was part of a huge government ‘carrot and stick’ campaign to rid the country of pirate radio. On the one hand, new draconian laws had been introduced that made it a criminal offence even to wear a pirate radio T-shirt or display a pirate radio car sticker. On the other hand, the establishment knew that some kind of olive branch had to be offered to the pirate stations and their large, loyal listenership. This episode is also available as a blog post: http://grantgoddard.co.uk/choice-fm-r-i-p-the-birth-and-near-death-of-licensed-black-music-radio-in-london/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
12:01
June 12, 2010
The cost of upgrading DAB radio: why it will never happen
The current DAB radio transmission system in the UK is presently not robust enough to rival old fashioned, but more reliable, FM. All parties are agreed on that point. To get DAB up to FM standard, a huge amount of work needs to be done, which would cost a lot of money. How much money? Nobody seems to agree upon that point. Sums have been suggested in Parliamentary debates and in reports that vary wildly. This episode is also available as a blog post: http://grantgoddard.co.uk/the-cost-of-upgrading-dab-radio-why-it-will-never-happen/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
06:37
June 06, 2010
What is RAJAR’s function? Cheerleader or research bureau?
This week’s publication of the latest UK radio listening figures begs the question as to what RAJAR’s function is: * Is RAJAR a cheerleader for radio, to convince Licence Fee payers and advertisers how successful radio is? Or, * Is RAJAR a serious research agency providing objective data to advertisers and advertising agencies about radio audiences? I ask because this week’s media coverage of the latest RAJAR results seemed to result entirely from the cheerleader role, while the objective data role was nowhere to be seen. This episode is also available as a blog post: http://grantgoddard.co.uk/what-is-rajars-function-cheerleader-or-research-bureau/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
04:45
May 16, 2010
UK commercial radio’s growing reliance on public sector funds
The UK radio industry divides into two main sectors: BBC radio and commercial radio. BBC radio is funded by the Licence Fee, whereas commercial radio is funded by advertising and sponsorship. Each adult (aged 15+) pays around £13 per annum for BBC radio via the household Licence Fee. What is not so obvious is that each adult also contributes financially to commercial radio by around £2 per annum via their taxes, which are then used by government and public bodies to buy advertising time on commercial radio stations. This episode is also available as a blog post: http://grantgoddard.co.uk/uk-commercial-radios-growing-reliance-on-public-sector-funds/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
04:47
May 04, 2010
Digital Economy Act 2010: a smokescreen for backroom radio ‘deal’
On 8 April 2010 at 1732, the Digital Economy Act was given Royal Assent by Parliament. Who exactly will benefit from the radio clauses in the Act? Certainly not the consumer. Sadly, the Bill/Act was not really about digital radio at all. For the radio sector lobbyists, it was all about securing an automatic licence extension for Global Radio’s Classic FM, the most profitable station in commercial radio, so as to avoid its valuable FM slot being auctioned to allcomers. This episode is also available as a blog post: http://grantgoddard.co.uk/digital-economy-act-2010-a-smokescreen-for-backroom-radio-deal/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
12:38
April 10, 2010
Marketing DAB radio: misleading listeners only damages the medium
The radio medium’s loyalty amongst consumers derives substantially from the trust engendered between the on-air presenter and the listener. Research has demonstrated that radio is trusted more than any other medium, and that its audience feels a much greater affinity than it does with less intimate media such as television and newspapers. In view of the importance of this ‘trust’ between radio and its audience, it seems a remarkable own-goal for radio to be promoting itself in a misleading way in advertisements carried on its own medium – radio. If listeners cannot trust radio people to be truthful about radio on the radio, then does it not undermine the bond that exists between a radio station and its listenership? This episode is also available as a blog post: http://grantgoddard.co.uk/marketing-dab-radio-misleading-listeners-only-damages-the-medium/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
04:55
April 03, 2010
Digital radio stations: listeners abandon ship
The latest RAJAR radio audience data demonstrated one thing clearly: the UK radio industry’s strategy for its digital stations is in tatters. Audiences for digital radio fell off a cliff during the last quarter of 2009. This did not appear to be the result of any specific strategy shift (no station closures, only one minor format change) but more the result of increasing public malaise about the whole DAB platform and the radio content that is presently being offered on it (plus a little Q4 seasonality). The figures speak for themselves. This episode is also available as a blog post: http://grantgoddard.co.uk/digital-radio-stations-listeners-abandon-ship/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
06:07
February 10, 2010
Criteria and a date for digital radio switchover: where’d they go?
When will the UK government’s proposed ‘digital radio switchover’ happen? For a long time, we had always been told that the pre-requisites were: * market criteria that had to be reached before switchover could be announced; * a fixed, single date for switchover to happen. So both of these must be in the Digital Economy Bill somewhere, surely? Well, it seems that everything (except the Bill itself) points to 2015 as the switchover date. But as for the criteria? This episode is also available as a blog post: http://grantgoddard.co.uk/criteria-and-a-date-for-digital-radio-switchover-whered-they-go/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
07:23
January 11, 2010
Kiss FM: it’s the same old songs
London dance music radio station Kiss FM has re-scheduled its specialist shows to slots after midnight, according to The Guardian, and has cut their duration from two hours to one hour. Almost nobody listens to radio on a weekday after midnight, RAJAR audience data show, so the policy change condemns these shows to a radio graveyard that is very close to extinction. This episode is also available as a blog post: http://grantgoddard.co.uk/kiss-fm-its-the-same-old-songs/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
07:45
January 05, 2010
Internet radio: denigrate it, ignore it, marginalise it … consumers will still listen
It was a surprise to find that the entire front page of the most recent issue of the World DMB Forum’s global newsletter (‘Eureka!’) was filled with an article that did not extol the virtues of the DAB/DMB platform, but instead tackled the online radio platform and drew the conclusion that the internet “will NOT replace traditional broadcasting”. The article, entitled “The Future Of Radio”, sought to debunk the assertion that “the internet is the future of radio”. This episode is also available as a blog post: http://grantgoddard.co.uk/internet-radio-denigrate-it-ignore-it-marginalise-it-consumers-will-still-listen/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
05:30
December 13, 2009
DAB radio UK sales: 10m in 10 years is “an incredible achievement”?
The Digital Radio Development Bureau [DRDB] published a press release yesterday trumpeting the “incredible achievement” that 10 million DAB receivers had been sold to date in the UK which, it said, “proves that digital radio is here to stay”. The press release was notable not for what it said, but for what it omitted. This episode is also available as a blog post: http://grantgoddard.co.uk/dab-radio-uk-sales-10m-in-10-years-is-an-incredible-achievement/ Grant Goddard is a radio broadcasting expert with a lengthy track record of creating successful, innovative radio stations and programmes. His extensive writings about the radio industry are detailed on his website and can be downloaded from Amazon. LinkedIn SlideShare Flickr Scribd Academia
09:09
December 01, 2009