I Grow Salons Podcast
By I Grow Salons
I Grow Salons Podcast Nov 13, 2019
Facebook Ad Targeting 101 For Hairstylist/Salon owners In 2023
Want to make your Facebook and Instagram ads more effective? Targeting the right audience can make or break your campaigns. In this episode, we dive deep into the art and science of audience targeting specifically tailored for salon owners and hairstylists.
Identifying Your Ideal Customer: Discover how to create customer personas and use both demographics and psychographics to zero in on your perfect audience.
The Power of Lookalike Audiences: Learn what a lookalike audience is, why it's a game-changer for your salon's marketing strategy, and how to set one up for success.
Whether you're new to social media advertising or looking to fine-tune your existing campaigns, this episode provides actionable insights that you can apply immediately to drive more bookings and increase revenue.
Don't miss out on these proven strategies to elevate your salon's social media marketing game. Tune in now!
What You'll Learn:
Beauty Brand Marketing - Private Coaching Call Q&A
Beauty Brand Marketing - Private Coaching Call Q&A
How stylist can use their Facebook ad data to get more clients #1
"In this must-listen episode, we dive into the world of advertising metrics crucial for hairstylists and salon owners. Whether you're new to Facebook and Instagram advertising or looking to optimize your existing campaigns, this episode is your go-to guide for meaningful metrics. We'll discuss everything from the basics like Click-Through Rate and Cost Per Click to deeper insights like Return on Ad Spend and Customer Lifetime Value. Learn how to make data-driven decisions that will enhance your ROI and elevate your business. Tune in for expert tips, case studies, and even some insider advice from industry professionals!"
Which is better Facebook ads or Instagram ads in 2022
How to increase the ROI of your Facebook/Instagram ads
Which Facebook/Instagram ads are best for e-commerce?
Is $100 enough for Facebook ads?
5 mistakes you’re making me running Facebook ads in 2022
Are Facebook ads worth it in 2022
Your Number 1 Struggle With Running Facebook Ads #56
In this podcast I answer some of the top questions i've received in our facebook group related to running facebook ads.
Follow me on instagram @igrowsalons
Join fb group: https://www.facebook.com/groups/hairbrandmarketing
Using Tiktok And Other Social Networks #55
In this episode I discuss the most important thing you should keep in mind when using social media.
What you should be doing when you log on to Instagram #54
This podcast contains audio from a recent instagram live where we discussed what you should be doing when you log on to Instagram.
How To Get Your Instagram Post Seen By More People #53
This episode contains audio from a recent instagram live where I discussed a strategy you can use to get your content seen by more people.
6 Places To Get Content Ideas #52
This episode contains audio from a recent instagram live where we discussed 6 different places to get content ideas.
The purpose of ads and when you should start ads #52
This podcast contains audio from a recent instagram live I did where we discussed the purpose of ads and when you should use them.
TEXT MEM to 31996 to get my free content planner
How To Increase Traffic From Instagram & Is It A Good Idea To Run Ads On Multiple Platforms #51
This episode contains audio from a recent instagram live where we discuss how to increase traffic from instagram and is it a good idea to run ads on multiple platforms
Text MEM to 31996
5 Ways To Grow Your Email List As A Hair Brand #50
This podcast episode contains audio from a recent instagram live I did where we discussed 5 different ways to grow your email list as a hair brand.
Why Ads Lower Organic Reach, How To Increase Engagement, And Why You Should Follow Up #48
TEXT MEM TO 31996 For my free content planner and other special offers.
Best Type Of Ads To Run & How To Increase Brand Awareness On Instagram #49
TEXT MEM TO 31996
Why Ads Aren't An Expense And Having The Right Mindset #47
In this episode I discuss why ads aren't an expense, why you should have the right mindset before running ads, and how long should it take to gt your first sale as a hair brand.
TEXT MEM to 31996
Content, Conversion Rates, Word Of Mouth
This episode is the audio from an instagram live I did on memorial day. Please excuse the background noise!
I dropped a ton of value, we discussed content, conversion rates, word of mouth marketing, and more.
Facebook Ads, Sales Funnels, Marketing For Beauty Brands
This episode contains the audio from a instagram live I did May 20th.
Some extremely valuable content was shared so I though my podcast listeners would enjoy.
Get Your Instagram Account Audited: https://igrowsalons.com/live-instagram-audit/
Sign Up For My Membership Program: https://igrowsalons.com/membership
Get My Instagram Ads Masterclass Replay: https://igrowsalons.com/instagram-ads-masterclass/
Schedule A Coaching Call: https://calendly.com/igrowsalons-1/60min
Get My Instagram Secrets Ebook: https://igrowsalons.com/instagram-secrets-ebook-sales-page-wf
Listen To My Podcast: https://podcasts.apple.com/us/podcast/i-grow-salons-podcast/id1484692310?i=1000457056519
Get My Free Content Planner: https://igrowsalons.com/free-content-planner
Get My Free Ebook: https://igrowsalons.com/salon-secrets-ebook-wf
Follow Me On Instagram: https://www.instagram.com/igrowsalons/
Join Our Private Facebook Group: https://www.facebook.com/groups/hairbrandmarketing/
Branding Your Hair Business And Attracting The Right Customers
In this episode I discuss branding and getting extremely specific about who you want to serve in your business.
Instagram ads masterclass - discounted link: https://igrowsalons.com/instagram-ads-masterclass
The Types Of Ads You Should Be Running As A Beauty Brand
In this episode I explain the difference between conversion ads, lead ads, and messenger ads.
In this episode I discuss the differences between a small budget and a higher budget. I also discuss how to determine which is right for you.
Sign Up For The Instagram Ads Masterclass: https://bit.ly/IGADSMC
How Much Should You Spend On Ads
In this episode I discuss the differences between a small budget and a higher budget. I also discuss how to determine which is right for you.
Sign Up For The Instagram Ads Masterclass: https://bit.ly/IGADSMC
Why Your Instagram Ads Don’t Work
Sell more wigs using direct message
Interview With @heroinehairsalon (how she started her salon and her journey)
Interview With @bellevoushairextensions
Why You Need A Sales Strategy If You Want To Get Customers Online
Why profile visits matter and what you can do to increase them
How To Turn Followers Into Customers In 3 Easy Steps
How To Get Followers 20+ New Followers Per Day
How To Get More Views On Your Stories By Using Hashtags
How To Use Hashtags The Right Way
The Easy Way To Get Customers Using Youtube
If You Aren’t Making As Many Sales As You’d Like, Do This
Interview With @Magichairco, One Of The Largest Natural Wig Companies In The USA
What You Should Know Before Trying Paid Ads
TikTok Marketing Strategy For Beginners
Grow Your Instagram Account By Doing This One Thing For 5 Minutes Per Day
How To Spot A Fake Influencer On Instagram
How To Grow A Local Instagram Audience In 2019
How To Get Your First 250 Followers In A Week
How To Get More Views On Your Stories
How To Get 10,000 Followers On Instagram Fast
2 Of The Best Ways To Market Your Hair Salon On Facebook in 2019
Why You Aren’t Getting Sales And How To Fix Your Sales Problem
Follow me on instagram: www.instagram.com/igrowsalons/
If you'd like to join the waiting list for my Instagram Mastery For Beauty Professionals Course send me a DM!