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Intent Topics

Intent Topics

By Logan Kelly

A podcast focused on modern intent based sales, lead generation, sales prospecting and digital marketing.
Currently playing episode

3 Ways To Use HQLs To Power Your Pipeline

Intent TopicsJul 27, 2020

00:00
19:06
3 Ways To Use HQLs To Power Your Pipeline

3 Ways To Use HQLs To Power Your Pipeline

Logan Kelly discusses how lead definition and the data associated with qualification can unlock opportunities for B2B sales teams.
Jul 27, 202019:06
Assess Then Grow: Interview With Leahanne Hobson

Assess Then Grow: Interview With Leahanne Hobson

Logan Kelly and guest Leahanne Hobson discuss important ways to clean up your digital presence. A tight digital presence will become more important for sales in the coming months and, possibly, years, so this episode is a must listen!
Jul 15, 202016:12
Don't Build An Email List: Do This Instead

Don't Build An Email List: Do This Instead

Jon Stamell, CEO of Oomiji, joins the show to discuss how to build powerful segmentation and find out what your customers really want.
Jun 15, 202023:56
Driving Strategic Initiatives with Guest Jon Anderson of Sidehill Group

Driving Strategic Initiatives with Guest Jon Anderson of Sidehill Group

Guest Jon Anderson of Sidehill Group discusses his methodology for driving strategic initiatives to completion. Anderson shares further insight on strategic initiatives during COVID, and whether or not to move the "goal posts."
Apr 27, 202027:14
7 Biggest Mistakes People Make When Prospecting

7 Biggest Mistakes People Make When Prospecting

On this episode we have guest Craig Elias of Shift Selling talking about the 7 biggest mistakes people make when prospecting.
Feb 03, 202046:07
How to Translate an Ideal Customer Profile Into Data for Sales Outreach

How to Translate an Ideal Customer Profile Into Data for Sales Outreach

On this episode we're talking about how to translate an ideal customer profile into data for sales outreach.
Jan 20, 202017:40
How Content Can Be Leveraged in Very Different Ways

How Content Can Be Leveraged in Very Different Ways

On this episode of Intent Topics we'll be talking about how content can be leveraged in very different ways.
Dec 17, 201920:04
Building a BDR Team Internally vs Hiring an Agency - Pros & Cons

Building a BDR Team Internally vs Hiring an Agency - Pros & Cons

On this episode of Intent Topics we talk about the pros and cons of building out a data driven business development team in-house vs hiring a data driven lead generation company.
Dec 09, 201939:02
Guests Ed Marsh & John McTigue from IntentData.io talking about Intent Data

Guests Ed Marsh & John McTigue from IntentData.io talking about Intent Data

On this episode of Intent Topics we are joined by very special guests, Ed Marsh & John McTigue from IntentData.io. Today we'll be talking about the current state of intent data and where we see it going in the future.
Dec 03, 201933:14
The Concept of Outbound Sales Has Evolved

The Concept of Outbound Sales Has Evolved

On this episode of intent topics we talk about how the concept of outbound sales has evolved.
Nov 26, 201923:02
Knowing who you're selling to is more important than knowing what you are selling

Knowing who you're selling to is more important than knowing what you are selling

On this episode of intent topics we'll be talking about how knowing who you're selling to is more important than knowing what you are selling.
Nov 18, 201918:44
The Four C’s of Writing Effective Sales Emails

The Four C’s of Writing Effective Sales Emails

On this episode of Intent Topics Logan shares his proven framework for writing effective sales prospecting emails.
Nov 11, 201923:41
What to do when your lead generation efforts stall out

What to do when your lead generation efforts stall out

On this episode of Intent Topics we'll be talking about what to do when your lead generation efforts stall out.
Nov 07, 201924:03
A deep dive into what intent data is

A deep dive into what intent data is

On this episode of Intent Topics we'll be doing a deep dive into what intent data actually is.
Nov 06, 201924:08
Guest Rodney Foreman on being a CRO in the software industry.

Guest Rodney Foreman on being a CRO in the software industry.

On this episode of Intent Topics we'll be talking with Rodney Foreman of Cobalt Iron on being a Chief Revenue Officer in the software industry.
Nov 04, 201929:58
Guest Justin Whitcomb talking about how to use relationships to sell in a transactional world.

Guest Justin Whitcomb talking about how to use relationships to sell in a transactional world.

On this episode of Intent Topics we are joined by guest Justin Whitcomb and today we’ll be talking about how to use relationships to sell, even in a world that seems totally transactional.
Oct 21, 201921:43
The importance of specificity in sales outreach.

The importance of specificity in sales outreach.

On this episode of Intent Topics we'll be talking about the importance of specificity when doing sales outreach.
Oct 07, 201922:15
Guest Liz Kirby from Good Jane talking about growing a CBD company in the cannabis industry.

Guest Liz Kirby from Good Jane talking about growing a CBD company in the cannabis industry.

On this episode of Intent Topics we are joined by guest Liz Kirby founder and creator or Good Jane. We'll be chatting about her experience with growing a CDB brand and the cannabis industry.
Sep 30, 201927:10
Guest Dave Babst from Othot on building a sales, marketing & customer success engine.

Guest Dave Babst from Othot on building a sales, marketing & customer success engine.

On this episode of Intent Topics we are joined by guest Dave Babst from Othot we'll be talking about building a successful sales, marketing & customer success engine.
Sep 23, 201933:08
Using Polite Persistence.

Using Polite Persistence.

On this episode of Intent Topics we'll be talking about polite persistence in the sales process.
Sep 12, 201920:05
Guest Bret Ludlow of Liquid Interactive on consultative selling.

Guest Bret Ludlow of Liquid Interactive on consultative selling.

On this episode of Intent Topics we are joined by guest Bret Ludlow of Liquid Interactive talking about using a consultative selling approach to selling digital services.
Sep 06, 201932:15
Why more deals aren’t closing.

Why more deals aren’t closing.

On this episode Logan goes on a huge rant about why more deals aren't closing.
Aug 29, 201919:28
Guest Eric Swanson of Greentech Media

Guest Eric Swanson of Greentech Media

On this episode we have guest Eric Swanson of Greentech Media sharing his experiences selling in a unique industry.
Aug 26, 201930:04
Guest Jonathan Monk of Smokin' Hot Solutions on on strategy, marketing & design in the cannabis industry.

Guest Jonathan Monk of Smokin' Hot Solutions on on strategy, marketing & design in the cannabis industry.

On this episode we have guest Jonathan Monk of Smokin' Hot Solutions sharing his experiences consulting on strategy, marketing and design in the cannabis industry.
Aug 19, 201928:20
Guest Sam Wright from Forrester

Guest Sam Wright from Forrester

In this episode we're chatting with Sam Wright from Forrester and formerly SeriusDecisions.
Aug 12, 201928:01
Guest Ryder Fyrwald on Entrepreneurship Through Acquisition

Guest Ryder Fyrwald on Entrepreneurship Through Acquisition

In this episode we have guest Ryder Fyrwald sharing his experience with entrepreneurship through acquisition.
Jul 22, 201924:38
Guest Rodney Foreman on Building Global Channel Programs

Guest Rodney Foreman on Building Global Channel Programs

In episode we're joined by guest Rodney Foreman and we'll be discussing his experiences building and managing global partner programs.
Jul 11, 201943:33
Starting Sales Conversations in the Cannabis Industry

Starting Sales Conversations in the Cannabis Industry

In this episode we'll talk about our experiences starting sales conversations in the cannabis industry.
Jun 17, 201919:52
Three Sales Email Conversion Tips

Three Sales Email Conversion Tips

In this episode we'll provide 3 tips for highly converting sales emails.
Jun 12, 201920:35
How Marketing Teams Can Crush Their Goals With Intent Data

How Marketing Teams Can Crush Their Goals With Intent Data

In this episode we'll be talking about how marketing teams can crush their goals by using intent data.
Jun 07, 201916:05
How Sales Engagement Tools Can Up Your Teams Game

How Sales Engagement Tools Can Up Your Teams Game

In this episode we discuss how sales engagement tools can up your sales teams game.
Jun 03, 201913:55
Business Development Reps - Hire or Outsource?

Business Development Reps - Hire or Outsource?

In this episode we discuss hiring vs outsourcing business development reps.
May 29, 201919:51
Selling Agency Services Using Intent Data

Selling Agency Services Using Intent Data

In this episode we discuss using intent data to sell agency services.
May 27, 201920:44
Creating A New Category - Intent Based Sales

Creating A New Category - Intent Based Sales

In this episode we discuss how we're creating a new category, Intent Based Sales.
May 24, 201918:08
How Technographic Data Can Help Crush Prospecting

How Technographic Data Can Help Crush Prospecting

In this episode we discuss the power of technographic data and three ways it can help your team crush prospecting.
May 20, 201917:07
(Part Two) Determining Fit For Intent Based Sales

(Part Two) Determining Fit For Intent Based Sales

In this episode we continue the discussion on whether Intent Based Sales is right for your business or not.
May 16, 201914:40
Common Pitfalls to Lead Generation

Common Pitfalls to Lead Generation

In this episode we discuss where many companies' lead generation efforts fall on their face and how to fix.
May 06, 201918:49
(Part One) Determining Fit For Intent Based Sales

(Part One) Determining Fit For Intent Based Sales

In this episode we discuss if an Intent Based Sales strategy is right for your business.
Apr 29, 201916:45
Chat Bots vs Live Chat

Chat Bots vs Live Chat

In this episode we discuss the difference between Live Chat and Chat Bots, and which one is best for your business.
Apr 15, 201914:01
Good Old Fashioned Sales Hustle

Good Old Fashioned Sales Hustle

In this episode we discuss what "hustle" looks like in 2019 and how to set your teams up for success.
Apr 08, 201923:06
Introduction to Intent Based Sales™

Introduction to Intent Based Sales™

In this episode we dive into what Intent Based Sales is and how it can be used in your business.
Apr 01, 201917:35
The Evolution of Lead Generation

The Evolution of Lead Generation

In this episode we dive into how lead generation has evolved, and why last year's strategies won't work in the future.
Mar 25, 201914:46