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So Worth It

So Worth It

By Jackie Ellis

Growing a business, raising a family, and building a life you love -- It can feel like a lot.

Some days feel crazy, most days are busy, but every day is So Worth It!

Each week host Jackie Ellis brings you inspiring interviews, witty (sometimes wine-induced) banter and laugh-out-loud relatable (true) stories about where life and business intersect.

Hit subscribe and go tune in now!
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Episode 50. Powerful Storytelling with guest Kris Jones

So Worth ItNov 17, 2022

00:00
46:49
Episode 60. The Secret to Getting Seen in the Media with guest Beth Nydick

Episode 60. The Secret to Getting Seen in the Media with guest Beth Nydick

What do broccoli, television production, and cocktails have in common? Beth Nydick! Jackie sits down with Beth Nydick who shares her passion as a publicity and visibility strategist in this episode.


Links:

@bethnydick

Jan 26, 202345:31
Episode 59. How Long Does It Take To See Results From Ads?
Jan 19, 202320:00
Episode 58. The Rise of Digital Products with guest Christina Scalera

Episode 58. The Rise of Digital Products with guest Christina Scalera

In this episode, Jackie sits down with the creator of The Contract Shop, Christina Scalera. The two discuss digital products, Christina’s predictions for 2023, and where the digital course and product industries are going.⁣⁠

⁣⁠

Links: ⁣⁠

@christinascalera⁣⁠

christinascalera.com⁣⁠

Jan 12, 202340:27
Episode 57. How to Combat High Ad Costs
Jan 05, 202315:33
Episode 56. High-Profit, Low-Stress Launches with guest Stephanie Tilton
Dec 29, 202235:44
Episode 55. How to Give Up Your Inbox for Good

Episode 55. How to Give Up Your Inbox for Good

Do you think you are the only one who could appropriately respond to clients from your inbox?

In today’s episode, Jackie shares tips on how you can get things off your plate that don’t need to be there!

Dec 22, 202224:42
Episode 54. Your Year End Money Checklist with guest Nicole Cooley
Dec 15, 202221:28
Episode 53. How to Increase Your Revenue This Month Without Creating Anything New

Episode 53. How to Increase Your Revenue This Month Without Creating Anything New

Don’t write off December quite yet… Jackie shares 10 tips to increase revenue while still taking time off so you can have more time to yourself and with your family this holiday season!

Dec 08, 202223:35
Episode 52. What Testing in Marketing Really Means and Why You Don’t Actually Have to Test Everything
Dec 01, 202214:54
Episode 51. The Secret Facebook Strategy That Most Business Owners Are Missing
Nov 24, 202216:59
Episode 50. Powerful Storytelling with guest Kris Jones
Nov 17, 202246:49
Episode 49. Do Retargeting Ads Still Work?

Episode 49. Do Retargeting Ads Still Work?

A lot of people have shared that after the iOS update they did not feel like retargeting ads for Facebook worked anymore. The good news is… heck yeah they do! Tune in to hear how.

Nov 10, 202215:27
Episode 48. Building a Family-First Business with guest Laura Flood

Episode 48. Building a Family-First Business with guest Laura Flood

If you’ve wondered how to create healthy boundaries around work so you can be fully present with your family when you’re home, then this episode is for you!

Nov 03, 202225:47
Episode 47. SPECIAL MINISERIES - Million Dollar Messaging: Maximize Your Marketing Part 3
Oct 19, 202236:45
Episode 46. SPECIAL MINISERIES - Money Making Strategies: Maximize Your Marketing Part 2
Oct 18, 202252:02
Episode 45. SPECIAL MINISERIES - Accelerate Your Growth: Maximize Your Marketing Part 1
Oct 17, 202247:57
Episode 44. Becoming an Accidental Entrepreneur with guest Heather O'Donnell
Oct 13, 202232:22
Episode 43. The Mom Side of Running a Business with guest Shonta Prince

Episode 43. The Mom Side of Running a Business with guest Shonta Prince

Raising kids is a lot like growing a business. Jackie and Shonta Prince discuss how growth in business led to the changes and growth in Shonta’s parenting on this episode of So Worth It.

Oct 06, 202225:54
Episode 42. Re-Think Your To-Do’s to Create Repeatable Processes

Episode 42. Re-Think Your To-Do’s to Create Repeatable Processes

Do you feel like you’re having to repeat the same processes over and over every day? Does it feel like you’re so busy doing the small things that you never have any time for the big tasks? If you answered yes, then this episode is for you!

Sep 29, 202215:24
Episode 41. How to Troubleshoot a Funnel That Has Stopped Working

Episode 41. How to Troubleshoot a Funnel That Has Stopped Working

Do you have an ads problem? Well, before you chuck out that ads manager, listen to what Jackie recommends looking at first!

Sep 22, 202227:43
Episode 40. The BEST Business Advice I Ever Got

Episode 40. The BEST Business Advice I Ever Got

We've all received advice from people at different stages in our lives. Jackie shares some of the best nuggets of wisdom she’s received during her life, especially right now.

Sep 15, 202226:44
Episode 39. Ads Can't Sell Something No One Wants

Episode 39. Ads Can't Sell Something No One Wants

Have you put blood, sweat, and tears into a product or service and your ads are not working for you? In today’s episode, Jackie shares how your ads might not be the problem!

Sep 08, 202216:28
Episode 38. Messaging Is the New Targeting

Episode 38. Messaging Is the New Targeting

Today Jackie asks us the question: Does your messaging align with what your customers are doing in their lives?

Sep 01, 202237:12
Episode 37. Job Hunting + Hiring In Today's Market with guest Caroline Ceniza-Levine

Episode 37. Job Hunting + Hiring In Today's Market with guest Caroline Ceniza-Levine

Remember the days when you would walk into a physical location with a smile and a resume to get a job? Things certainly have changed with the pandemic and the use of technology in our world! Jackie talks with Caroline Ceniza-Levine about what in today’s competitive job market can make you stand out from all of the other candidates to get that dream career you’ve been looking for!

Aug 25, 202242:27
Episode 36. The Worst Business Advice I Ever Got

Episode 36. The Worst Business Advice I Ever Got

Has anyone ever told you they think you should run your business a different way and you KNOW it’s just not you? Jackie shares some of the worst business advice she’s received since starting her own business.

Aug 18, 202220:45
Episode 35. Taking a Summer Sabbatical with guest Kate Northrup

Episode 35. Taking a Summer Sabbatical with guest Kate Northrup

Many people hear the term “sabbatical” and think of professors going off with monks and meditating. Or maybe that’s just what Jackie thinks of! Today’s guest, Kate Northrup, gives a new perspective on dry, old sabbaticals and how you can take one too!

Aug 11, 202243:35
Episode 34. My Quarterly Planning Process

Episode 34. My Quarterly Planning Process

Planning out your quarterly calendar might not be your idea of a sexy process, but it doesn’t have to be boring either. Jackie shares the way she tackles this often daunting task using a different approach.

Aug 04, 202218:06
Episode 33. How to Network As An Introvert with guest Julie Calcote

Episode 33. How to Network As An Introvert with guest Julie Calcote

Do you ever feel completely drained after engaging with people in an effort to build your business? Does the idea of socializing to promote your product or service make you want to stay inside your home? Then this interview with Julie Calcote might give you some insights into honoring your energy levels AND living out your wildest dreams in business!

Jul 28, 202229:17
Episode 32. Why Good Copy is the Secret Sauce to Your Ads

Episode 32. Why Good Copy is the Secret Sauce to Your Ads

Have you ever wondered if there’s anything you can add to your marketing to make it meet your audience’s taste? In today’s episode, Jackie shares what ingredients you need to turn your copy into the “secret sauce” for your ads.

Jul 21, 202238:11
Episode 31. Taking The Family to Live Abroad with guest Ashley Herd

Episode 31. Taking The Family to Live Abroad with guest Ashley Herd

What do KFC, the law, and Australia have in common? Today’s guest Ashley Herd! In today’s episode Jackie interviews Ashley Herd about her business and what it took for her family to relocate!

Jul 14, 202240:08
Episode 30. A Day in the Life

Episode 30. A Day in the Life

As summer hits in the Pacific Northwest, Jackie takes a look at her day-to-day schedule and thinks about what might need to change to be the best mom AND business owner.

Jul 07, 202238:41
Episode 29. From Lawyer to Successful Copywriter with guest Sara Anna Powers

Episode 29. From Lawyer to Successful Copywriter with guest Sara Anna Powers

What do tornadoes, the bar exam, and copywriting have in common? Today’s guest! Sara Anna Powers and I chat about how she went from a successful but stifled lawyer to a thriving and thrilled copywriter.

Jun 30, 202245:58
Episode 28. Are Facebook Ads Still Worth It?

Episode 28. Are Facebook Ads Still Worth It?

Today Jackie answers the #1 question she gets asked "Are Facebook ads still worth it?" Tune in to hear her top tips on how to utilize Facebook ads for growing your business!

Jun 23, 202218:49
Episode 27. A New Way to Think About Organization with guest Stephanie Deininger

Episode 27. A New Way to Think About Organization with guest Stephanie Deininger

Simplify your life by changing your mindset! In this episode Stephanie Deininger, organizing and productivity professional, gives us some amazing tips on how you can lead an organized life by simply changing your mindset.

Jun 16, 202223:31
Episode 26. 4 Books That I LOVE (And That You Have to Read!)

Episode 26. 4 Books That I LOVE (And That You Have to Read!)

I love a good book. Not just any book, but a book that really moves me. Tune in to this episode for 4 meaningful books that changed my life in amazing ways.

Jun 09, 202231:45
Episode 25. Time-Saving Strategies for Entrepreneurs with guest Carey Bentley

Episode 25. Time-Saving Strategies for Entrepreneurs with guest Carey Bentley

Who wants to be more productive, feel less overwhelmed and be more in control of their life?  Everyone does! In this episode productivity expert Carey Bentley shares how she has done exactly that and simple ways that you can, too.

Jun 02, 202232:55
Episode 24. How A Heart Attack Saved My Life

Episode 24. How A Heart Attack Saved My Life

In this episode, I share how a very personal event became a catalyst for me to CHANGE my life. In 2016, stressed and exhausted, I suffered a heart attack while out on my daily run. What happened next changed everything about how I show up in my life today.

May 26, 202237:19
Episode 23. Growing a Business While Growing a Family with guest Chanti Zak

Episode 23. Growing a Business While Growing a Family with guest Chanti Zak

The Queen of Quizzes herself, Chanti Zak, is on the podcast today. But in this episode we're not talking about quizzes. We're talking about the seasons of life and how is affects business and growth. Chanti is sharing her own journey from working as a cook earning $15/hr to building a successful business, retiring her husband and supporting her family of 5.

May 19, 202244:52
Episode 22. Why Low Lead Costs Aren't The Only Metric To Measure

Episode 22. Why Low Lead Costs Aren't The Only Metric To Measure

Let's set the record straight -- getting the lowest cost per lead possible doesn't ensure success with Facebook Ads.  In fact, it's a metric that can sometimes mislead marketers to make poor decisions. In this episode, I'm talking about why cost per lead is not everything and what you should focus on instead.

May 12, 202220:09
Episode 21. Keeping Social Simple with guest Sophia Parra

Episode 21. Keeping Social Simple with guest Sophia Parra

They say social media is where the action is! The place to grow your business, get more clients and make more sales. In this episode, Sophia Parra shares how you can create and scale your business with simplicity!

May 05, 202243:24
Episode 20. My Top 5 Processes That Save My Sanity

Episode 20. My Top 5 Processes That Save My Sanity

I am obsessed with creating systems and processes! Listen in as I share my top 5 processes that make me more efficient in my business and personal life  "Saving my Sanity."

Apr 28, 202228:36
Episode 19. What It Takes To Be a Leader Others Want To Follow with guest Daniela Woerner

Episode 19. What It Takes To Be a Leader Others Want To Follow with guest Daniela Woerner

They say it's possible to build a business around your life and family instead of the other way around.  But how?   In this episode, my guest, Daniela Woerner, shares how she has done exactly that and how you can, too!

Apr 21, 202246:03
Episode 18. Choosing to Do the Hard Things As a Mom and Business Owner.

Episode 18. Choosing to Do the Hard Things As a Mom and Business Owner.

Growing a business is a lot like raising kids.  Sometimes you're just not sure what to do next, how to show up, or the best way to respond to a situation.  Listen to this episode as I share a tough call I had to make at home and how it made me realize the role I needed to step into as a mom and business owner.

Apr 14, 202237:49
Episode 17. Writing Emails That Connect with guest Lander Sulser

Episode 17. Writing Emails That Connect with guest Lander Sulser

Who doesn't love a good automation that does the hard work for you on autopilot? It's what many of us aim for in business.  But if you're not thinking about your emails in this way, you're missing out!   Listen in as my guest Lauder Sulser, expert copywriter and launch-strategist gives. us specific steps on how to make email work harder for you, so you don't have to work as hard.

Apr 07, 202241:24
Episode 16. Creating SOP's & Where To Start

Episode 16. Creating SOP's & Where To Start

Every business needs documented systems. No matter if you're big or small.  Because at some point, you will probably not be doing all the things yourself.  But the big question is -- where do you even start? In this episode I'm sharing the simple process I use to evaluate which SOPs are the highest priority so getting started is easy!

Mar 31, 202220:07
Episode 15. On building a dream life with guest Rob Murgatroyd

Episode 15. On building a dream life with guest Rob Murgatroyd

Have you ever stopped and asked yourself are you happy? Are you financially and spiritually fulfilled? Are you living your best life? In this episode, Dr. Rob Murgatroyd joins us and shares how he went from working a 9-5 to building his dream life.

Mar 24, 202256:17
Episode 14. Making data-driven decisions vs overanalyzing

Episode 14. Making data-driven decisions vs overanalyzing

We make daily decisions in our businesses as well as our personal life based on data. Join me in this episode as I share the difference between overanalyzing versus making strong data-driven decisions.

Mar 18, 202226:46
Episode 13. Creating A Legacy Brand with guest Tiffany Neuman
Mar 10, 202229:23
Episode 12. Simplify your marketing with this 4 step approach

Episode 12. Simplify your marketing with this 4 step approach

Think marketing has to be complicated? Think again! In this episode I'm breaking down my simple 4 step approach to creating and analyzing your marketing campaigns.  This is the exact approach we take with our clients to ensure we understand EXACTLY what is working! Tune in and check it out.

Mar 03, 202232:55
Episode 3. Automation

Episode 3. Automation

In our daily lives, we are always looking for ways to be more productive and make our businesses more efficient.  In this episode get a sneak peek at my thought process and how I  organize and automate elements of my business.

Mar 02, 202225:48