The Digital Hustle
By JAI STONE (The BrandMother)
Helping you build profitable online brands. Hosted by Award Winning Brand Strategist, Jai Stone. NO bull, no fluff podcast.
The Digital HustleJan 01, 2023
00:00
06:57
065 The Gravity of Gratitude
FOCUS ON THE GOOD PART! This year was particularly hard for me. When life gets dark like that, it's hard to focus on the things that went right. In this episode, I'm showing how I made the shift to gratitude and sharing my top 5 moments of gratitude for 2022.
Jan 01, 202306:57
064 Deion Sanders vs. HBCU Community
Deion Sanders recently took a coaching position in Colorado and left the HBCU (Historically Black College or University) he was previously with. HBCU supporters feel slighted and have been trashing him all over social. How will this latest career move affect his brand?
Dec 05, 202207:54
063 Brand Battle: Kelis vs. Beyonce
The heated brand battle this past week has been between Kelis and Beyonce. This is a hot topic right now because we are dealing with ownership versus ethics. So here's my take on the issue.
Aug 03, 202209:48
062 When Life Be Life-ing You
This week I had a beloved client pass away. And while she looked up to me as a coach and mentor, she taught me so much. I'm going to share those AMAZING LESSONS on this episode.
Jul 08, 202216:14
061 When Clients Chase You Like An Ice-cream Truck
Recently I found myself in my car tearing through the neighborhood chasing down the ice cream truck. How do you get clients to do that? In this episode, I'll share 3 strategies to get your coaching clients hooked.
Jun 29, 202210:40
060 Weight Comes In Many Forms
Recently I was asked about my transformation process. My answer might shock you.
Jun 21, 202209:56
059 NIL (Name, Image, Likeness) Trademark Trends
Are you protecting the name, image, or likeness of your personal brand? In 2015 Ed O'bannon won a landmark court case against the NCAA for using his likeness in a video game without his knowledge or compensation. This episode digs into how the current trademark trends affect entrepreneurs.
Jun 09, 202220:08
058 Brand Breakdown: Sheryl Sandberg Resigns From Facebook
After 14 years Sheryl Sandberg resigns as COO of Facebook. What does this mean for women in leadership?
Jun 06, 202214:28
057 Brand Breakdown: DL Hughley vs Monique
This past weekend comedians Monique and DL Hughley had a messy conflict that spilled over on to social media. Let's breakdown how this will affect their respective brands.
Jun 02, 202230:35
056 Generating Organic Client Attraction (pt.2)
If you are a coach or consultant this episode is for you. The speed of doing business is TRUST. The new trend of micro-content allows us to build trust faster and land more clients. Listen and learn how to generate more organic client leads.
NOTE: Listen to Episode 044 for part 1
NOTE: Listen to Episode 044 for part 1
May 31, 202209:42
055 How To Cope With Ladyboss Stress
Entrepreneurship is stressful to say the least. Here are 3 coping strategies I've learned from 20 years of being in business.
May 25, 202209:29
054 Brand Breakdown: Honeypot Product Controversy
In this Brand Breakdown, we'll explore rumors are that Beatrice Dixon sold Honeypot, her plant-based feminine care brand. Fans are upset believing the ingredients have changed. Meanwhile Dixon is silent.
May 19, 202209:47
053 Brand Breakdown: Johnny Depp vs Amber Heard
Depp is suing his ex-wife Heard for defamation and $50m. How will this messy case affect each of their brands?
May 16, 202209:12
052 Brand Breakdown: Kevin Samuels Legacy & Brand
The infamous YouTuber Kevin Samuels passed away last week. There was lots of controversy surrounding is death. Let's break down how that affected his brand.
May 12, 202211:09
051 Ditching Distractions in 2022
The best way to get more done is to become less distracted. I'm sharing my 2 best practices for great productivity.
May 02, 202209:32
049 When Your Ego Keeps Your Business Stuck.
There was a point in my life when my ego kept me from growing my brand.
Apr 13, 202213:28
048 My 500lb Life Lessons (Roland Martin Interview)
At my heaviest, I was 485lbs. I've lost nearly 200lbs, but my life-changing lessons came from what I learned as my bigger self. Recently I was a featured guest on Roland Martin Unfiltered to discuss my journey.
Mar 01, 202215:26
046 Ronald Isley Brand Boost
Legendary R&B singer Ronald Isley went viral this week over his image upgrade in his recent appearance on Verzus. Let's talk about why that happened.
Apr 06, 202111:33
045: Derrick Jaxn Brand Breakdown
Relationship guru Derrick Jaxn got caught up in a scandal last week and the internet went bonkers. In this episode, I'm going to dissect the breakdown in the brand.
Apr 06, 202113:47
043 What Cooking Chilli Taught Me About Building A Brand
Life has a funny way of teaching us lessons. Who knew that cooking chilli would give me that lesson.
Dec 17, 202007:31
042 Success Is Writing Checks For Someone Else's Dream
You might not always find support in those closest to you, but everyone respects money
Sep 09, 202007:04
040 The Life and Legacy of Chadwick Boseman
The Black Panther actor battled cancer for 4 years and filmed legendary cinema between surgeries and treatments.
Aug 29, 202009:33
039 The Winning Goal Formula
Your goals deserve your patience and perseverance.
Aug 28, 202010:20
O38 Finding Your Ideal Audience
Every client isn't ideal, and that's ok. Learn how to find the tribe that's right for you.
Aug 25, 202011:07
037 Designing Your Own Logo
Canva logos can't be trademarked. Here are some other facts you should know about logo design.
Aug 13, 202009:04
036 Complainers Are Less Productive
Solve Problems Instead Of Complaining
Aug 11, 202007:34
035 Hair She Goes Again
How often can you change your hair without damaging your brand?
Aug 06, 202009:18
034 Boundaries & Entitlement
How do you protect your brand from demanding clients.
Aug 03, 202008:45
033 Should You Charge During The Pandemic
It's a struggle to charge for your services when so many people are struggling. Here's how to do it.
Jul 30, 202010:31
032 How To Be More Productive In Your Business
Take back your time and ditch the distractions.
Jul 25, 202003:17
031 Girl They Are Gaslighting You
Online discussions can get very heated. Especially when someone is gaslighting you. But your response can affect your brand let's talk about it.
Jul 21, 202016:16
030 Nick Cannon & Brand Damage
Comedian Nick Cannon recently separated from Viacom based on commentary from his podcast. I'm discussing the long term and short term affects on his brand.
Jul 17, 202019:57
029 Top 5 Biz Trends In 2020
Did you make a pivot during the pandemic? Here are 5 things you can do to stablize your business.
Jul 14, 202006:50
028 Stop Overthinking Your Next Move
Are you guilty of overthinking? Let's dig into why, and how to put a stop into it.
Jul 11, 202006:02
027 Monetize Your Brand Story
Every successful business owner has at least one brand story. In this episode, I share WHY you need a brand story and why you might have multiple brand stories to monetize.
May 14, 202010:33
026 Speak To Scale Your Brand
Speaking is a wonderful opportunity to reach people who wouldn't find you on their own. In this episode Jai breaks down how speaking can scale your brand.
Apr 27, 202011:40
025 Making Your Brand Pandemic Proof
It's time to pivot during the COVID19 pandemic.
Mar 18, 202013:41
024: Women's Lives Matter
Uber recently did a safety study that reported nearly 6,000 sexual assaults in the past year. Are we doing enough to be safe?
Dec 06, 201905:57
023 Building Credibility Through Case Studies
Case studies are an inexpensive way to gain credibility and trust while attracting new clients.
Nov 24, 201904:56
022 How Important Is Brand Messaging
This episode breaks down a messaging approach for solopreneurs and micropreneurs.
Sep 26, 201906:45
021 Whose Afraid Of The Big Bad Trolls
Don't let your fear of cyber trolls keep you from making an impact.
Sep 25, 201906:28
020 How To Slay Your Signature Talk
Selling 1 to 1 is easy, but what about selling to an audience of many? This episode addresses that approach.
Sep 13, 201908:19
019 Don't Let People Discount You
People will judge you off of the dumbest things. It's your responsibility to shake it off.
Sep 09, 201906:36
018 Why People Aren't Buying Your Sh*t
People buy from folks they know, like and trust. Let's talk about building trust in this digital age.
Aug 23, 201907:55
017 Celebrating Prematurely Will Make You Lose Momentum
On this episode we explore the need to stay focused on the final goal and not stuck celebrating the milestones.
Aug 06, 201905:11
016 Branding 101 Lessons From Monique
What can we learn from Monique's numerous recent grievances.
Aug 01, 201911:20
015 Branding 101 Lesson From Nicole Murphy
There is ONE key element to the success of your brand. Nicole Murphy dropped the ball on it.
Jul 29, 201908:50
014 Staying Afloat When Your Health Fails
I recently had a surgery that ended up with major complications. I was out of work 3 months. I share how I stayed afloat.
Jun 27, 201906:05
013 My Key To Client Attraction
Here's how I consistently attract my ideal client.
Feb 24, 201906:50
012 Be Judgmental - It Works
Let's explore why it's ok to be judgmental.
Feb 05, 201906:48