Marketing Talks with Jonathan Cor
By Jonathan Cor
Marketing Talks with Jonathan CorAug 18, 2020
019: Marketing Talks with Leslie Zane
My guest today is the President of Triggers aย leading brand strategy and innovation firm connecting brands with consumers in unprecedented ways.
Leslie Zane has over 30 years of experience in marketing working in-house 10 years for Proctor & Gamble, Johnson & Johnson, and Revlon and , through Triggers, has worked alongside companies like McDonald's, Colgate, Kraft and so much more for the past 25 years.
Comment below what your biggest takeaway is ๐๐๐
Also, subscribe if you would like to see more content like this in the future!
Connect with Leslie!
https://www.linkedin.com/in/lesliepicotzane/
https://www.triggers.com/
Also, connect with me!
https://www.linkedin.com/in/jonathan-cor/
018: Marketing Talks with Angel Jones
My guest today is the Product Marketing Manager at Integrate which is the worldโs only omni-channel demand cloud software.
Angel Jones, has 10 years of experience in the digital marketing and MarTech industries working for companies like Lytics and Salesforce.
Comment below what your biggest takeaway is ๐๐๐
Also, subscribe if you would like to see more content like this in the future!
Interview Resources ๐ง
Favorite Tool / Software:
Google Analytics
Favorite Resource:
Serial Marketers and Product Marketing Alliance Slack Channels
Favorite Book(s):
Linchpin by Seth Godin
Favorite Marketer(s):
Seth Godin
Connect with Angel!
https://www.linkedin.com/in/avenablejones/
Also, connect with me!
https://www.linkedin.com/in/jonathan-cor/
017: Marketing Talks with Nick Dimengo
My guest today is one of the partners of The Statement Group, which uses proprietary data to help brands with a more defined marketing and content strategy.
Nick Dimengo, has 12 years of experience in sports, music and entertainment industries working for and with companies like Viacom, Maxim, Bleacher Report, and FHM Magazine.
He is also currently an Editor at BroBible, Green Entrepreneur, and is a Mentor at the University of Washington Foster School of Business.
Comment below what your biggest takeaway is ๐๐๐
Also, subscribe if you would like to see more content like this in the future!
Interview Resources ๐ง
Favorite Tool / Software:
Trello
Favorite Course:
None
Favorite Book(s):
The Four Hour Work Week by Tim Ferris
Favorite Marketer(s):
Shane Snow
Bill Simmons
Connect with Nick!
https://www.linkedin.com/in/nick-dimengo-69ab3529/
Also, connect with me!
https://www.linkedin.com/in/jonathan-cor/
016: Marketing Talks with Kirk Bentley
My guest today is the Business Development Director for a SaaS company named Wordfly. ย Kirk Bentley has 14 years of sales, marketing, and CX experience working in the agency and tech space.
He is also a Public Speaker, Recording Artist, and on the board of Shunpike.
Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode.
Interview Resources ๐ง
Favorite Tool / Software:
Canva
Favorite Course:
Hubspot LinkedIn Learning
Favorite Book(s):
The Marketing Playbook by John Zegula and Richard Tong
Favorite Marketer(s):
Seth Godin ย
Connect with Kirk!
https://www.linkedin.com/in/kirkbentleybusinessdevelopment/
Also, connect with me!
https://www.linkedin.com/in/jonathan-cor/
015: Marketing Talks with Angela White
My guest today is the Marketing and Relationship Manager for one of Inc 5000's fastest-growing companies, Holmberg Mechanical in Bellevue, WA.
Angela White has 15 years of corporate marketing experience working in the construction and financial industries.
She and her husband Jeff were featured in Bloomberg Business Week, Entrepreneur, and Fortune magazines in the Pacific Northwest.
Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode.
Interview Resources ๐ง
Favorite Tool / Software:
Canva
Favorite Course:
Consumer Behavior - EDx.org
Favorite Book(s):
The Ideal Team Player by Patrick Lencioni
Favorite Marketer(s):
Gary Vaynerchuk
Connect with Angela!
https://www.linkedin.com/in/angelawhiteholmbergmechanical/
Also, connect with me!
014: Marketing Talks with Erin Kelley
My guest today is the Vice President of Strategy for ANNUITAS a demand generation agency working with companies like Google and Airbnb.
Erin Kelley is a strategic marketing leader with 14+ years of experience creating and optimizing growth and driving digital marketing programs for 20+ B2B, B2C, and non-profit organizations.
Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode.
Interview Resources ๐ง
Favorite Tool / Software:
Tableau - Data Visualization
Favorite Course:
The Futures School by Kedge
Favorite Book(s):
Flawless Consulting by Peter Block
Favorite Marketer(s):
Avinash Kaushik
Connect with Erin!
https://www.linkedin.com/in/erinckelley/
Also, connect with me!
013: Marketing Talks with David Hayes
My guest today is the VP of Client Growth for a marketing agency called The Marketing Practice in Seattle, WA.
David Hayes has almost 2 decades of agency experience starting back in the UK and eventually relocating to the US.
He has been apart of several award-winning agencies where they have worked with some of the world's largest brands by helping them build impactful customer experiences.
Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode.
Interview Resources ๐ง
Favorite Tool / Software:
Adobe
Favorite Course:
The Art of the Pitch by Peter Coughter
Favorite Book(s):
The Tipping Point by Malcolm Gladwell
Talking to Strangers by Malcolm Gladwell
The First 90 Days by Michael D. Watkins
Favorite Marketer(s):
Jackie Lee-Joe Idris Elba
Connect with David!
https://www.linkedin.com/in/mrdavidhayes/
Also, connect with me!
012: Marketing Talks with Cristi Zuk
My guest today is a Senior Marketing Professional with a background in the sports industry.
Cristi Zuk has been in the marketing field for 14 years working both as an in-house marketer and in the agency space working with companies such as Samsung and AT&T.
She has also been a guest lecturer at Seattle University and San Diego State University speaking on all things sports business.
Allow her to share her career in marketing and sports.
Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode.
Interview Resources ๐ง
Favorite Tool / Software:
Asana Slack
Favorite Course:
LinkedIn Learning
Masterclass The Handel Group
Favorite Book(s):
Good to Great by Jim Collins
Grit by Angela Duckworth
Favorite Marketer(s):
Gary Vaynerchuk
Connect with Cristi!
https://www.linkedin.com/in/cristizuk/
Also, connect with me!
011: Marketing Talks with Angela Earl
My guest today is the VP of Global Marketing for a cloud-based software company called RFPio.
Angela Earl has been in the marketing field for over 14 years now and has had an astounding career holding several key roles in different companies.
She is also the founder of The High Bar Media and host of MarTalk, a podcast for marketing professionals.
Allow her to share how she has had such a great marketing career.
Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode.
Interview Resources ๐ง
Favorite Tool / Software:
Wrike
Favorite Course:
Storytelling course by Ann Handley
Favorite Book(s):
First, Break All Of The Rules by Marcus Buckingham
Growth Mindset by Carol Dweck
Favorite Marketer(s):
Scott Vaughan
Ann Handley
Gary Vaynerchuk
Connect with Angela!
https://www.linkedin.com/in/angelanearl/
Also, connect with me!
010: Marketing Talks with Brendan Dell
My guest today is the Founder of B2H Agency based out of Portland, Oregon.
Brendan Dell has built six, seven, and eight figures in growth for fast-growing start-ups and enterprise brands like Cvent, Expedia Group, and Panasonic just to name a few.
He is also the author of the 12 immutable laws of high-impact messaging and the founder of The Daily Creative, an online freelance community.
Allow for him to share how he is growing his business, brand, and impact.
Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode.
Interview Resources ๐ง
Favorite Tool / Software:
Google Docs
Favorite Course:
Breakthrough Seminar by Gary Bencivenga
Favorite Book(s):
All Marketers Are Liars by Seth Godin
Extreme Ownership by Jocko Willink
Favorite Marketer(s):
Jocko Willink
Extra Resources:
The Ultimate Sales Letter by Dan Kennedy
Scientific Advertising by Claude Hopkins
Connect with Brendan!
https://www.linkedin.com/in/brendandell/
Also, connect with me!
009: Marketing Talks with Jason Hinojosa
My guest today is the Senior Account-Based Marketing Manager for a SaaS company called Icertis in Bellevue, WA.
Jason Hinojosa has been in the marketing field for over 12 years now and has a history of working in fast growth, startup environments.
He was also formally the Marketing Director for HERE Seattle, a non-profit dedicated to supporting an inclusive culture in tech.
Allow for him to share how he started in Texas and finally moving his way to the Pacific Northwest.
Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode.
Interview Resources ๐ง
Favorite Tool / Software:
Engagio
Favorite Course:
Social Justice in Business
Favorite Book(s):
Ogilvy on Advertising by David Ogilvy
Favorite Marketer(s):
Musa Tariq
Connect with Jason!
https://www.linkedin.com/in/jasonhino/
jasonhino@gmail.com
Also, connect with me!
008: Marketing Talks with Seth Silvers
My guest today is the Founder of Story On Media & Marketing based out of Colorado.
Seth Silvers has had the opportunity to build story-focused marketing and content campaigns for small businesses and Fortune 500 companies.
Allow for him to share his evolution and growth into the marketing space as a marketing agency founder.
Comment below what your biggest takeaway is ๐๐๐ ย Also, subscribe if you would like to see more content like this in the future!
Interview Resources ๐ง
Favorite Tool / Software: Canva
Favorite Course:
Authority Accelerator by Sunny Lenarduzzi
Favorite Book(s):
Permission Marketing by Seth Godin
This Is Marketing by Seth Godin
Favorite Marketer(s):
Blake Mycoskie
Connect with Seth!
https://www.successwithstories.com/
https://www.linkedin.com/in/seth-silvers-912a7989/
Also, connect with me!
LinkedIn: https://www.linkedin.com/in/jonathan-cor/
007: Marketing Talks with Zach Boyd
My guest today is the Content Marketing Manager for a SaaS company in Redmond, WA.
Zach Boyd has a background in music and marketing working with different thought leaders on their copy and marketing strategy.
If you want to see some of his copywriting in action visit hirezachboyd.com or datezachboyd.com
You will thoroughly enjoy his writing style on both websites.
Allow for him to share his evolution and growth into the marketing space.
Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode.
Interview Resources ๐ง
Favorite Tool / Software: Google Docs
Favorite Course: Copyhackers Conversion Copywriting 101
Favorite Book(s): Antifragile by Nassim Taleb
Favorite Marketer(s): Ryan Holiday
Extra Resources:
Maker's Schedule vs Manager's Schedule by Paul Graham
Deep Work by Cal Newport
Letters of an advertising man by David Ogilvy
Influence by Robert Cialdini
Connect with Zach on IG and his website
https://www.instagram.com/exclusivelyhotdogcontent/
Also, connect with me!
006: Marketing Talks with Bart Szaniewski
My guest today has collaborated with the different athletes such as Marshawn Lynch and Saquon Barkley to name a few.
Bart Szaniewski has a background in growth marketing working for B2C apparel companies in Seattle, WA.
He is now the Director of Partner Development for LTV Digital.
Allow for him to share his evolution and growth into the marketing space.
Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode.
Interview Resources ๐ง
Favorite Tool / Software:
Favorite Course:
Life
Favorite Book(s):
The third door by Alex Banayan
Favorite Marketer(s):
Gary Vaynerchuk
Connect with Bart on LinkedIn and IG!
https://www.linkedin.com/in/bartosz-szaniewski-374b1141/
https://www.instagram.com/theszef/
Also, connect with me!
005: Marketing Talks with Christine Bekoe
My guest today is the current Global Product Marketing Manager at Amazon in Seattle, WA.
Christine Bekoe has a background in sales working for the Coca Cola Company and at Amazon.
Allow her to share how she is adjusting to the current pandemic on a global level.
Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode.
Interview Resources ๐ง
Favorite Tool / Software:
Adobe Analytics Decibel
Favorite Course:
Coursera: Hayden Noel's Marketing Classes
Favorite Book(s):
Fierce Conversations by Susan Scott
Favorite Marketer(s):
None at this moment
Connect with Christine on LinkedIn!
Also, connect with me!
LinkedIn: https://www.linkedin.com/in/jonathan-cor/
Twitter: https://twitter.com/thejonathancor
004: Marketing Talks with Britt Espinosa
My guest today is the current Chief Revenue Officer for an IoT startup called Tulu Systems.ย
He has his background in marketing and sales working in both the music and commercial real estate industries.
Allow for him to share the startup experience insights to all marketers looking to push through this current pandemic
Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode.
Interview Resources ๐ง ย
Favorite Tool / Software:
PersistIQ
Favorite Course:
Code in Place by Stanford University
Favorite Book(s):
Extreme Ownership by Jocko Willink
Conscious Capitalism by John Mackey
Favorite Marketer(s):
Tom Woods
Mentioned Website: www.hackster.io
Britt's contact information:
Instagram, Facebook, and Twitter: @tulusystems
Email: Britt@tulusystems.com
Connect with me! LinkedIn: https://www.linkedin.com/in/jonathan-cor/
Twitter: https://twitter.com/thejonathancor
003: Marketing Talks with Ejay O'Donnell
My guest today has industry experience mainly in operations but has always been affiliated with marketing throughout his career.
Ejay O'Donnell has been a VP and Director of Operations for B2B and B2C E-Commerce companies in the apparel and printing industries.ย
He has a love for people, family, business, and building community.
Ejay is currently running his own design agency working with small businesses.ย
Allow for him to share the insights to all marketers looking to push through this current pandemic
Also, please don't forget to rate, review, and subscribe to this podcast to receive more content like today's episode.
Interview Resources ๐ง
Favorite Tool / Software:
Mailchimp or Klaviyo SMS Marketing
Favorite Course:
Never taken one. He said "Life". He has connected with people and built a network.
Favorite Book(s):
Can't Hurt Me by David Goggins
Favorite Marketer(s):
Gary Vaynerchuk
Groupchat Podcast Hosts: Dee Murthy, Drama Pfaff, and Anand Murthy
Connect with me!
LinkedIn: https://www.linkedin.com/in/jonathan-cor/
Twitter: https://twitter.com/thejonathancor
002: Marketing Talks with Galen Driver
My guest today has industry experience as both an in-house marketer for Nordstrom and experience working in an agency with tech companies such as Cisco, Facebook, and Salesforce.
He now is working on one of Amazon's creative teams while also continuing his freelancing career along the way.
Allow for him to share the insights to all marketers that are pushing through the current pandemic
Also, rate, review, and subscribe to this podcast to receive more content like today's episode.
Interview Resources ๐ง
Favorite Tool / Software:
Adobe Creative Suite
Favorite Course:
YouTube Tutorials Lynda (LinkedIn Learning)
Favorite Book(s):
Think and grow rich by Napoleon Hill
Blinkist (Book Resource)
Favorite Marketer(s):
Avinash Kaushik Seth Godin ย
Connect with me!
001: Marketing Talks with Alejandro Reyes
If you are a recently furloughed or laid-off marketer then this video is for you!
My guest today ran the marketing machine that took a SaaS company from 10M to 100M in revenue in 2 years
He now runs his own agency, Digital Napkin, working with the biggest thought leaders and experts in his niche
Allow for him to share the insights to all marketers that are pushing through the current pandemic
Also, rate, review, and subscribe to this podcast to receive more content like today's episode.
Interview Resources ๐ง
Book Recommendations:
Breakthrough Advertising by Eugene Schwartz (Marketing)
Influence by Robert Cialdini (Psychology)
Pitch Anything by Oren Klaff (Sales)
Favorite Tool / Software:
Clickfunnels
Favorite Course:
Product Launch Formula
Favorite Book(s):
Strong Fathers, Strong Daughters by Meg Meeker
Positioning by Al Ries and Jack Trout
Storybrand by Donald Miller
Favorite Marketer(s):
Justin Brooke
Frank Kern
Gary Vaynerchuk
Connect with me!
LinkedIn: https://www.linkedin.com/in/jonathan-cor/
Twitter: https://twitter.com/thejonathancor