KCast

With the US Election looming on November 3rd, don’t miss the latest episode of KCAST, the podcast from Dublin’s KICK agency, where we meet former Clinton media advisor and communications chief, Craig Minassian. Minassian’s career has included being assistant press secretary and director of television news in the White House for President Clinton and on numerous presidential campaigns including Clinton/Gore ‘96 and Secretary Clinton’s 2008 campaign. Since 2005 he has worked as chief communications and marketing officer for the Clinton Foundation, as well as marketing for FIFA USA ’94 and Comic Relief USA for HBO.

Minassian talks frankly about the role of communications in this extraordinary election and how media is shaping voter’s views in the US. He delivers insight sand analysis of the US relationship with Ireland, and how Bill Clinton’s communications skills were a key driver in the talks that led to the Good Friday Agreement.

It’s a unique look at Irish-US relations and the US election through a marketing a media and communications lens, and it’s all in the latest episode of KCAST – the podcast that brings you the new, the innovative and the talked-about, from KICK.

In the new episode of KCAST we discuss health, wellness and start-up success with the Rory McInerney and Ciaran Ruddock, two of the founders of Ireland’s most talked-about gyms, FFS Gyms. They reveal the opportunities they saw in Los Angeles and how attitudes in Ireland were changing towards health and exercise, creating the perfect opportunity for their fledgeling business idea.

They discuss how simple routines help us deal with stress during the pandemic, the value of sleep for our wellbeing - and the importance when working from home, of separating work from home.

Don’t miss episode three of KCAST, available on iTunes, at the Play Store and at WeKick.ie

In the brand-new KCAST we meet one of Ireland's most successful marketeers, Tom Kinsella. After a stellar career with Diageo, Tom moved to the financial sector, joining AIB as Chief Marketing Officer and where he now holds the key role of Head of Homes.

We discuss the rise and rise of artificial intelligence and how peoples’ online activity may affect their credit rating. We explore the importance of making the customer-centric banking and Tom speaks frankly about the challenges - and the opportunities - that Irish business faces in the time of COVID.

Don’t miss this episode of KCAST, available wherever you listen to your podcasts and at www.wekick.ie/kcast

KCAST is a brand-new series of Podcasts produced by Dublin's creative agency KICK. It explores ‘the new, the innovative and the talked-about’ across all industries.

In each episode, we explore the trends, news and topics that are informing and shaping peoples’ views. We meet key individuals and reveal insights that are invaluable for anyone in Irish business, marketing or communications.

KICK founder and CEO Neil McKenna looks at post-lockdown opportunities in Ireland -  the rise of social, the demise of influencers, how creativity and business best coexist and the agency models that are fit for purpose in this new era for Irish business.

If you would like more information on these topics, email info@wekick.ie.