The Simple Marketing Podcast
By Leticia Collins
The Simple Marketing PodcastApr 22, 2024
81 | Become an industry leader through a visibility tour with Steph Wharton
Going on tour isn’t just for celebrities like Taylor Swift… if you want to be seen as the go-to expert within your industry, you might want to think about going on a visibility tour.
Steph Wharton is a Leadership + Visibility Coach who helps underrepresented business owners embrace their speaker identity to amplify their impact beyond social media. In this episode, she is sharing her best advice on how to step into your speaker identity, show up as a true thought-leader, and grow your audience through a visibility tour.
For full show notes, visit leticiajcollins.com/podcast/81
LINKS MENTIONED:
🔗 FREE: 18 Ways to Grow Your Audience Through Collaboration
CONNECT:
80 | 6 ways to collaborate with other business owners & grow your email list
Collaborating with other business owners is one of the best ways to expand your network and grow your business. In this episode, I’m sharing 6 different ways that you can collaborate with other small business owners and leverage each others audiences to grow your email list, build your authority and scale your online business.
For full show notes, visit leticiajcollins.com/podcast/80
LINKS MENTIONED:
🔗 Episode 79: The benefits of collaboration for online business owners
🔗 FREE: 18 Ways to Grow Your Audience Through Collaboration
🔗 Episode 56: How I grew my email list by 4k+ in one week (without paid ads)
🔗 Use Thrivecart to host your own affiliate program (affiliate link)
🔗 Create your own affiliate program (affiliate link)
🔗 Affiliate resources from Zoe (affiliate link)
CONNECT:
79 | 5 ways collaboration can grow your business
As entrepreneurs, we need to be visible in order to sell our offers and services. One of the most important factors to running a successful business is having a warm audience of people who actually want to buy what you’re selling.
What if I told you that you could grow your audience quickly, even without investing in paid ads? In this episode, we’re talking about the power of collaboration and how you can leverage other people’s audiences to get in front of new people and add hundreds (or thousands) of new subscribers to your email list.
For full show notes, visit leticiajcollins.com/podcast/79
LINKS MENTIONED:
🔗 FREE: 18 Ways to Grow Your Audience Through Collaboration
🔗 Episode 56: How I grew my email list by 4k+ in one week (without paid ads)
🔗 Episode 58: How I sell every day using automated funnels
🔗 Book a week of Voxer support
CONNECT:
78 | Is your business branding due an update? With Diana from Deeply Rooted Studio
In this episode, Diana Jakubcova shares why branding is so important for online business owners, how to know when the right time to rebrand is and how to rebrand successfully.
With over 5 years’ experience in the digital industry, Diana has cultivated a holistic approach to branding, deeply rooted in the unique insights she gained from her background in the fashion and marketing industries. Diana founded Deeply Rooted Studio with the mission of empowering visionary founders to elevate their brands into premium brand experiences.
For full show notes, visit leticiajcollins.com/podcast/78
LINKS MENTIONED:
🔗 Sign up for The Simple Business Bundle
CONNECT:
77 | Building a simple business using digital products with Dr. Destini Copp
Dr. Destini Copp is a business growth coach for digital product entrepreneurs. She's passionate about helping business owners generate consistent revenue from their digital product business without the need to be glued to their desk, constantly live launching, or worrying about social media algorithms.
In this episode, I’m talking to Destini all about how she’s building a simple business by selling digital products. She also shares how she grew her email list to 16,000 subscribers in the space of 2 years, and how she leverages her email list to make consistent sales for her online business on autopilot.
For full show notes, visit leticiajcollins.com/podcast/77
LINKS MENTIONED:
🔗 Grab Destini’s Freedom Formula
🔗 Sign up for The Simple Business Bundle
CONNECT:
REPLAY | Why traditional coaching/mentorship doesn't work for everyone
[REPLAY OF EPISODE 13]
The coaching industry is changing. So why are coaching & mentorship packages staying the same? In this episode, we’re discussing why traditional mentorship packages don’t work for everyone and I’m introducing you to an alternative form of business & marketing mentorship that prioritises freedom & flexibility.
For full show notes, visit leticiajcollins.com/podcast/13
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LINKS & RESOURCES MENTIONED:
Learn more about 1:1 Voxer Mentorship (now accepting new clients)
Grab the Low-Ticket Offer Starter Kit
______________________________
LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
REPLAY | How to define what success means to YOU
[THIS IS A REPLAY OF EPISODE 5]
For a lot of people, when they think of success, the first thing that comes to mind is having lots of money and living the luxury lifestyle, and that's because of the image of success that we constantly see being pushed in the online space.
But if you took a step back and asked yourself "What does success actually mean to me? Why did I start my business in the first place?” A lot of the time, we'll find that our version of success isn't actually what success is portrayed as in the media.
In this episode, we’re talking about success. And most importantly, how to create your own definition of success so that you can start building your business on your own terms. A business that truly makes you happy.
For full show notes, visit leticiajcollins.com/podcast/05
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LINKS & RESOURCES MENTIONED:
Learn more about 1:1 Voxer Mentorship (now accepting new clients)
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LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
76 | Let's chat... why I left Instagram, email list growth, digital products & affiliate marketing
In this episode, listen to Rosemarie Callender from the Podcast to Amplify Show interview me on how I’m growing my business without relying on social media, and the sustainable approach I’m taking to market my business online.
We talk about the impact social media has had on my business, why I decided to leave Instagram, the 12-grid Instagram strategy I recently implemented, how I grew my email list from 700 to 7,000 subscribers organically in a year, the impact that digital products have had on my business and how I leverage my podcast and email list to make affiliate income.
For full show notes, visit leticiajcollins.com/podcast/76
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LINKS & RESOURCES MENTIONED:
Grab the Thrivecart Lifetime Deal
Listen to The Podcast to Amplify Show with Rosemarie Callender
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LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
75 | Leveraging LinkedIn to grow your business with Simi Awokoya
LinkedIn is no longer just for those who want to advance their corporate careers. It has become a great place for online business owners to market themselves, land clients and even speaking opportunities.
Simi Awakoya is a career and personal brand coach who has worked with hundreds of women to help them leverage their personal brand to attract income-generating opportunities such as speaking engagements, brand collaborations and book out their coaching & services through LinkedIn.
In this episode, Simi gives her top advice for how entrepreneurs can leverage LinkedIn to grow their online presence. She also shares her signature “LinkedIn Lifestyle” strategy that allows her to spend just an hour a week marketing her business.
For full show notes, visit leticiajcollins.com/podcast/75
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LINKS & RESOURCES MENTIONED:
Learn more about Thrivecart & grab the lifetime deal
Simi’s Well Paid & Fulfilled Weekly email series
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LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
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CONNECT WITH GUEST:
LinkedIn: @simiawokoya
Website: coach-simi.com
74 | 4 creative ways you can use pop-ups to drive conversions (with ConvertBox)
I know people love to hate them, but website pop-ups are a great way to not only grow your email list, but also share personalised offers, engage your website visitors and make more sales.
In this episode, I’m going to share 4 creative ways that you can use ConvertBox to create pop-ups that are non-obtrusive and drive conversions.
For full show notes, visit leticiajcollins.com/podcast/74
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LINKS & RESOURCES MENTIONED:
Grab the ConvertBox Lifetime Deal (affiliate link)
Book a Week of Voxer Support (now accepting new clients)
______________________________
LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
73 | How to leverage Pinterest to grow your email list with Jana O.
Pinterest is more than a platform to promote your latest blog post. When leveraged correctly, you can use it to grow your audience, email list and income!
In this episode, I’m joined by Jana from Jana O. Media. Jana is a Pinterest educator for coaches, service providers, and other online experts. Specialising in Pinterest marketing for audience growth and lead generation, Jana is here to help you leverage Pinterest to grow your email list, leads & sales!
For full show notes, visit leticiajcollins.com/podcast/73
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LINKS & RESOURCES MENTIONED:
Learn more about Thrivecart & grab the lifetime deal
Jana’s free masterclass: How to Use Pinterest to Grow Your Audience on Autopilot & Attract Clients
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LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
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CONNECT WITH GUEST:
Instagram: @janaomedia
Pinterest: @janaomedia
Website: janaomedia.com
72 | How to get more sign-ups for your lead magnet
Are you struggling to grow your email list? Are you wondering why you aren’t getting sign-ups for your lead magnet?? In this episode, I’m sharing 7 organic & evergreen ways that you can promote your lead magnet and get more people into your funnel (without paid ads).
If you're looking to grow your email list and get more of your ideal clients through your funnel, this episode is for you!
For full show notes, visit leticiajcollins.com/podcast/72
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LINKS & RESOURCES MENTIONED:
Learn more about 1:1 Voxer Mentorship (now accepting new clients)
Ep 71: 3 components that go into creating a PROFITABLE lead magnet
Create pop-ups with ConvertBox (affiliate link)
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LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
71 | 3 components that go into creating a PROFITABLE lead magnet
There are two things that every online business owner needs to prioritise if they want to grow: 1) Building their email list with qualified leads, 2) Making sales. And one thing that is going to help you do both of these things simultaneously is your lead magnet.
In this episode, I’m going to walk you through the top 3 components that go into creating an irresistible lead magnet that attracts your ideal clients and builds your email list with qualified leads, and I’m also letting you in on 3 types of lead magnets that have worked extremely well for both myself, and my private clients and students, to convert free subscribers into paying customers and clients.
For full show notes, visit leticiajcollins.com/podcast/71
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LINKS & RESOURCES MENTIONED:
FREE: The Low-Ticket Offer Starter Kit
______________________________
LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
70 | Should you lower your prices? With Alexa Martinez
In a world where we’re always being told “raise your prices” and “charge your worth” what happens when you decide to go against the industry standard and actually lower your prices?
That’s exactly what Alexa Martinez did! Alexa is an accomplished coach, mentor and podcast host. After 4 years of running a successful coaching practice and working with over 150 female leaders, Alexa is now here to create waves and hold, not only her clients to a higher standard, but the entire online industry.
In this episode, Alexa shares:
Why she lowered her prices & how she navigated the process
Why “charge your worth” is BS advice
How to decide on a pricing strategy that aligns with your values
For full show notes, visit leticiajcollins.com/podcast/70
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LINKS & RESOURCES MENTIONED:
Book a week of Voxer support with Tish
Learn more about 1:1 Voxer Mentorship (now accepting new clients)
______________________________
LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
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CONNECT WITH ALEXA:
Instagram: @alexacoaches
Website: linktr.ee/alexacoaches
69 | 6 tips to improve your email deliverability
Is your email open rate looking a little low? Do you want to make sure your emails are landing in your subscribers inboxes every time? Then make sure you grab a pen and paper as we uncover 6 best practices for improving your email deliverability amidst the huge changes to email marketing that are currently being rolled out by Google and Yahoo
For full show notes, visit leticiajcollins.com/podcast/69
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LINKS & RESOURCES MENTIONED:
Grab the Thrivecart Lifetime Deal (affiliate link)
Check your sender reputation with Sender Score
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LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
68 | PEP TALK: Listen to this when things aren't working in your business
Is business slow right now? Are you feeling like you’ve tried all the things, but it’s just not enough? Do you feel like it’s time to quit? If you can relate to this in any way, this episode is for you!
We’ll discuss what to do when it feels like your business is failing, and I’m letting you in on the trick I use (both within my own business, and with my private clients) to overcome the slump and get business back on track.
For full show notes, visit leticiajcollins.com/podcast/68
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LINKS & RESOURCES MENTIONED:
Learn more about 1:1 Voxer Mentorship (now accepting new clients)
______________________________
LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
67 | Human-first & inclusive marketing with Kristen Kubik
For a very long time, many businesses have used their marketing as a way to manipulate the consumer and convince them that they NEED their product or service. It’s often why online business owners feel ‘icky’ when it comes to selling their products and services… but it doesn’t have to be! It is 100% possible run a successful business without using these manipulative and unethical marketing tactics.
So in todays episode, I’m talking to Kristen Kubik about what it means to run an ethical business, why it's important to take a human-first approach to marketing, and how to make a conscious & consistent effort to be ethical & inclusive within your marketing as an online business owner.
For full show notes, visit leticiajcollins.com/podcast/67
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LINKS & RESOURCES MENTIONED:
FREE: The Low-Ticket Offer Starter Kit
______________________________
LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
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CONNECT WITH KRISTEN:
Instagram: @kristenunfiltered
Website: kristenunfiltered.com
66 | The importance of long-form content & email marketing for sustainable growth
In this episode, we’ll be discussing exactly why blogging is NOT dead, how you can leverage long-form blog posts to drive traffic and sales for YEARS to come, and why it’s so important to build your email list and stop relying solely on social media to market your online business.
For full show notes, visit leticiajcollins.com/podcast/66
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LINKS & RESOURCES MENTIONED:
FREE: The Low-Ticket Offer Starter Kit
______________________________
LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
65 | The tool I used to write my sales page in less than an hour
Yep, you read the title right… I created an entire sales page in less than an hour with the help of on app called Marketing Magic (& I’m obsessed)! Marketing Magic is an AI-powered business growth tool that helps small business owners grow their brands, not their to-do lists.
In this episode, I’m sharing how you can use Marketing Magic to speed up the creation of your marketing materials so that you can step out of overwhelm, grow your business with confident consistency, and get back to doing more of what you love!
DISCLAIMER: Marketing Magic is not affiliated with, nor sponsoring, The Simple Marketing Podcast. It’s just a tool that I absolutely love and couldn’t recommend more!
For full show notes, visit leticiajcollins.com/podcast/65
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LINKS & RESOURCES MENTIONED:
FREE: The Low-Ticket Offer Starter Kit
Marketing Magic (affiliate link)
Marketing Magic free trial (affiliate link)
The Creative Entrepreneur Toolkit
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LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
64 | How to live launch as an introvert, without draining your energy
Sick of the traditional live launch approach? In this episode, I’m joined by Michelle Pontvert - a Life-First Business Strategist who believes that you can have a hugely successful launch WITHOUT draining your energy.
Michelle and I chat about how to launch in a way that aligns with your energy, your schedule and in a way that actually feels good to you. If you’re an introvert, you’re going to love this one!
For full show notes, visit leticiajcollins.com/podcast/64
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LINKS & RESOURCES MENTIONED:
FREE: The Low-Ticket Offer Starter Kit
Take Michelle’s Life-First Business Assessment
______________________________
LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
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CONNECT WITH MICHELLE:
Instagram: @michellepontvert
Website: michellepontvert.com
63 | 2023 end-of-year review
It’s time to wrap up 2023! In this episode, you’ll hear a detailed breakdown of what I achieved in 2023, what I didn’t achieve, new business & marketing strategies I tried and my goals for 2024.
For full show notes, visit leticiajcollins.com/podcast/63
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LINKS & RESOURCES MENTIONED:
Episode 56: How I grew my email list by 4k+ in one week (without paid ads)
FREE: The Low-Ticket Offer Starter Kit
FREE: The Creative Entrepreneur Toolkit
______________________________
LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
62 | 2024 marketing predictions: How to stand out & continue to grow
Things change extremely quickly in the online marketing world and, as business owners, we need to be able to change and adapt. In this episode, I’m going to be sharing 5 marketing trends to look out for in 2024 and what you need to do to ensure you stand out & continue to grow as a solopreneur.
For full show notes, visit leticiajcollins.com/podcast/62
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LINKS & RESOURCES MENTIONED:
FREE: The Low-Ticket Offer Starter Kit
Episode 24: 3 ways long-form content will transform your business
Episode 59: How to leverage podcasting to simplify your content marketing with Rosemarie Callender
Episode 25: How to 10x your visibility by repurposing your content
Episode 56: How I grew my email list by 4k+ in one week
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LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
61 | 24 things you can do to prepare for 2024
As things start to slow down for December now is the perfect time to reflect, get organised, and plan for the year ahead. In this episode, I’m sharing 24 things that you can do this month to start 2024 off from a place of growth.
For full show notes, visit leticiajcollins.com/podcast/61
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LINKS & RESOURCES MENTIONED:
FREE: The Low-Ticket Offer Starter Kit
Episode 18 - How to set & achieve your business goals
Episode 19 - How to create your sales & marketing plan
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LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
60 | How Thrivecart increased my business profits by over 40%
Since I started using Thrivecart for my online business, my profits have increased by over 40%!
Because of Thrivecart, I’ve not only made more money but also saved thousands of dollars in the process! In this episode, I’m going to share why I recommend Thrivecart both as a checkout software and course hosting platform and how you can use it to make (& save) more money in your own business.
For full show notes, visit leticiajcollins.com/podcast/60
______________________________
LINKS & RESOURCES MENTIONED:
Grab the Thrivecart Lifetime Deal (affiliate link)
FREE: The Low-Ticket Offer Starter Kit
______________________________
LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
59 | How to leverage podcasting to simplify your content marketing with Rosemarie Callender
Thinking about launching a podcast? In this episode, Rosemarie and I discuss how to create a podcast that simplifies your content marketing strategy so that you can save time and reach even more people!
Rosemarie Callender is a Podcast Launch Strategist and host of the Podcast to Amplify Show. She helps established business coaches launch a podcast that works for their business in the background, even when they are not working... Her framework allows her clients to create what she likes call "the Netflix effect”, so they can spend less time and energy showing up on social media and more time doing what they love.
For full show notes, visit leticiajcollins.com/podcast/59
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LINKS & RESOURCES MENTIONED:
FREE: The Low-Ticket Offer Starter Kit
______________________________
LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
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CONNECT WITH ROSEMARIE:
Instagram: @toobusytopodcast
Website: toobusytopodcast.co.uk
Podcast: The Podcast to Amplify Show
58 | How I sell every day, without even having to show up (part 2)
Within my business, I have multiple sales funnels set up so that I’m able to sell every day without actually having to show up. These funnels work for me in the background so that I can sell my offers on autopilot. In this episode, I’m sharing these automated sales funnels with you so that you can sell your offers every day, without having to actively show up!
For full show notes, visit leticiajcollins.com/podcast/58
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LINKS & RESOURCES MENTIONED:
FREE: The Low-Ticket Offer Starter Kit
Freebie to Customer Email Welcome Sequence
Learn more about 1:1 Voxer Mentorship (now accepting new clients)
______________________________
LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
57 | How I sell every day, without making my audience feel sold to (part 1)
Are you wondering how to make more sales? How to sell every day, without annoying your audience? How to sell without being salesy? In this episode, I’m letting you in on my exact strategy for selling my offers every day and how you can do the same! You’ll learn the benefits of soft selling and how to sell authentically as an online business owner!
For full show notes, visit leticiajcollins.com/podcast/57
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LINKS & RESOURCES MENTIONED:
FREE: The Low-Ticket Offer Starter Kit
Freebie to Customer Email Welcome Sequence
Learn more about 1:1 Voxer Mentorship
______________________________
LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
56 | How I grew my email list by 4k+ in one week (without paid ads)
I grew my email list with 4,200+ new subscribers a couple of weeks ago. No ads. No sketchy bots. Just organic marketing. How? By hosting a free bundle event.
In this episode, we’ll talk about what a list-building bundle is, what they can do for your business, how you can start contributing to (or hosting your own) bundles to grow your email list and bring more qualified leads into your online business.
For full show notes, visit leticiajcollins.com/podcast/56
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LINKS & RESOURCES MENTIONED:
______________________________
LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
55 | Building a business that supports the life you desire with Alison Reeves
Many new business owners start their businesses with the vision of escaping the 9-5 for more freedom and flexibility. But it doesn’t always work out that way…
In this episode, I’m chatting with Alison Reeves all about how to build the life and business you truly desire using a combination of aligned marketing and mindset restoration.
For full show notes, visit leticiajcollins.com/podcast/55
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LINKS & RESOURCES MENTIONED:
FREE: The Low-Ticket Offer Starter Kit
Book a Strategy Call with Alison
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LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
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CONNECT WITH ALISON:
Instagram: @alisonreevesco
Website: alisonreeves.co
54 | Should you add a low-ticket offer to your product suite?
Wondering whether you should add a low-ticket offer into your product suite? In this episode, we’ll explore the benefits of low-cost digital products, the role they play within your product suite and 4 ways they can grow your online business.
For full show notes, visit leticiajcollins.com/podcast/54
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LINKS & RESOURCES MENTIONED:
FREE: The Low-Ticket Offer Starter Kit
Grab the Thrivecart Lifetime Deal
______________________________
LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
53 | How to create an automated sales funnel with Destini Copp
Dr. Destini Copp helps business owners craft robust growth strategies that combine the magic of digital products with the efficiency of automated funnels. She is a college marketing professor turned online entrepreneur, the host of The Course Creator’s MBA Podcast and author of the best-selling book, Launch Your Online Course Business in 90 Days or Less.
In this episode, Destini walks us through everything you need to do to set up your first automated sales funnel so that you can start earning consistent, passive income.
For full show notes, visit leticiajcollins.com/podcast/53
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LINKS & RESOURCES MENTIONED:
FREE: The Low-Ticket Offer Starter Kit
Destini’s VIP Sales Funnel Accelerator
______________________________
LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
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CONNECT WITH DESTINI:
Instagram: @destinicopp
Website: destinicopp.com
52 | How digital products transformed my business
Have you been dreaming about passive income? Sick of trading all your time for money with 1:1 services? I was too! In this episode, I’m sharing how I created more time, freedom and profit by creating and selling digital products & courses.
For full show notes, visit leticiajcollins.com/podcast/52
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LINKS & RESOURCES MENTIONED:
FREE: The Low-Ticket Offer Starter Kit
Grab the Thrivecart Lifetime Deal
Learn more about 1:1 Voxer Mentorship (now accepting new clients)
Join The Story Lounge Membership
______________________________
LET'S CONNECT:
Instagram: @marketingwithtish
Website: leticiajcollins.com
Season 2 Trailer
Are you an ambitious entrepreneur who wants to stop trading all your time for money, and finally build a business that continues to run while you're out living your life? In this podcast, you'll learn sustainable business & marketing strategies that bring you more time, freedom and profit. So if you're ready to finally start building a business that truly supports the life you desire.
Mark your calendar! The Simple Marketing Podcast (formerly known as the HER Purpose podcast) is coming back to your ears on November 1st!
LET'S CONNECT:
👩🏽💻 Visit the website
[BEST OF] How to create content that SELLS (& how to promote your offer, without being salesy)
Making sales in your business doesn't have to be hard. In this episode, I’m breaking down the social media content strategy every online coach, service provider or course creator can use to increase their sales
In this episode, we talk about:
- How to ensure you’re speaking DIRECTLY to your ideal client
- How to plan your content to do the selling FOR YOU
- How to promote your offer, without being salesy
For full show notes, visit leticiajcollins.com/podcast/07
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LINKS & RESOUCRES MENTIONED:
Sign up for the FREE content lesson
Find out more & apply for Private Voxer Mentorship with Leticia
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LET'S CONNECT:
🎙 Follow the HER Purpose Podcast Instagram
👩🏽💻 Visit the website
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WORK WITH TISH
If you’re an ambitious entrepreneur looking to create more time, freedom & profit in your online business and finally start building your business in a way that feels good to YOU, click here to learn more about how Leticia can support you with Private Voxer Mentorship.
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SUBSCRIBE, SHARE & REVIEW
Thank you so much for listening to this episode. Your support means the WORLD to me. If you liked what you heard and want to continue learning more, make sure to subscribe to the podcast so you can get notified when a new episode drops each week.
If you found value in this episode, it would mean so much if you shared it with a friend. And to help us reach more ambitious entrepreneurs, please consider leaving a rating & review. Reading your review would make my week!
[BEST OF] 3 questions you NEED to ask when planning your content
Having a content plan is a crucial part of your marketing strategy and will ultimately play a role in the success of your business. So if you want to create content that actually yields sales, then you need to be strategic and intentional with your content plan!
In this episode, I’m sharing the three key questions you need to ask when planning your content so that you can ensure you’re creating content that actually SELLS.
For full show notes, visit leticiajcollins.com/podcast/39
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LINKS & RESOURCES MENTIONED:
______________________________
LET'S CONNECT:
🎙 Follow the HER Purpose Podcast
👩🏽💻 Visit the website
______________________________
WORK WITH TISH
If you’re an ambitious entrepreneur looking to create more time, freedom & profit in your online business and finally start building your business in a way that feels good to YOU, click here to learn more about how Leticia can support you with Private Voxer Mentorship.
______________________________
SUBSCRIBE, SHARE & REVIEW
Thank you so much for listening to this episode. Your support means the WORLD to me. If you liked what you heard and want to continue learning more, make sure to subscribe to the podcast so you can get notified when a new episode drops each week.
If you found value in this episode, it would mean so much if you shared it with a friend. And to help us reach more ambitious entrepreneurs, please consider leaving a rating & review. Reading your review would make my week!
[BEST OF] Is your desperate energy holding you back? With Rebecca Haydon
In this episode, I'm sitting down with Rebecca Haydon to talk all about her experience with desperate energy, how it held her back when she first started her business, and the path she took to overcome that lack mindset and create the incredible business she has today.
For full show notes, visit leticiajcollins.com/podcast/22
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LINKS & RESOURCES MENTIONED:
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CONNECT WITH TISH:
🎙 Follow the HER Purpose Podcast
👩🏽💻 Visit the website
CONNECT WITH REBECCA:
[BEST OF] How to attract the right people into your audience & convert your followers into clients
If you’ve ever wondered how you can grow your audience with an engaged community of ideal clients, you’re not alone! This is one of the top discussion points I regularly have with new clients. And in this episode, I’m going to walk you through exactly how you can build an engaged, loyal community of ideal clients and move them through your customer journey to the point of conversion.
In this episode, we talk about:
- Why more followers doesn’t equal more money
- Why attracting new audience members shouldn’t be your main focus (& what to do instead)
- How to attract the right people into your audience & convert your followers into paying clients and customers
For full show notes, visit leticiajcollins.com/podcast/36
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LINKS & RESOURCES MENTIONED:
- FREE WORKSHOP: How To Create an Omnipresent Marketing Strategy
- Learn more about 1:1 Voxer Mentorship (now accepting new clients)
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LET'S CONNECT:
🎙 Follow the HER Purpose Podcast
👩🏽💻 Visit the website
______________________________
WORK WITH TISH
If you’re an ambitious entrepreneur looking to create more time, freedom & profit in your online business and finally start building your business in a way that feels good to YOU, click here to learn more about how Leticia can support you with Private Voxer Mentorship.
______________________________
SUBSCRIBE, SHARE & REVIEW
Thank you so much for listening to this episode. Your support means the WORLD to me. If you liked what you heard and want to continue learning more, make sure to subscribe to the podcast so you can get notified when a new episode drops each week.
If you found value in this episode, it would mean so much if you shared it with a friend. And to help us reach more ambitious entrepreneurs, please consider leaving a rating & review. Reading your review would make my week!
[BEST OF] How to create an effective sales & marketing plan
Do you have big plans for your business in 2023? If so, you'll need an effective sales plan to make them a reality.
Creating a sales plan for 2023 may seem daunting, but it doesn't have to be. In this episode, I’ll walk you through everything you need to know to create a sales plan for the upcoming year and ensure you actually hit those sales goals.
In this episode, I’ll walk you through:
- How to set your income goal
- Auditing & improving your offer suite for maximum impact & income
- How to create your strategic sales & marketing plan
- Why having a solid support system in place is important
For full show notes, visit leticiajcollins.com/podcast/19
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LINKS & RESOURCES MENTIONED:
- Join the waitlist for the FREE Balanced Business Bundle
- Grab the 2023 Goal Setting Notion Dashboard
- Episode 18: 2023 Goal Setting
- Get Thrivecart: The all-in-one checkout & course hosting platform
- Private Mentorship with Leticia
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LET'S CONNECT:
🎙 Follow the HER Purpose Podcast
👩🏽💻 Visit the website
______________________________
WORK WITH TISH
If you’re an ambitious entrepreneur looking to create more time, freedom & profit in your online business and finally start building your business in a way that feels good to YOU, click here to learn more about how Leticia can support you with Private Voxer Mentorship.
______________________________
SUBSCRIBE, SHARE & REVIEW
Thank you so much for listening to this episode. Your support means the WORLD to me. If you liked what you heard and want to continue learning more, make sure to subscribe to the podcast so you can get notified when a new episode drops each week.
If you found value in this episode, it would mean so much if you shared it with a friend. And to help us reach more ambitious entrepreneurs, please consider leaving a rating & review. Reading your review would make my week!
Season One Finale: Starting a Second Business, Pivoting & a Podcast Rebrand?!
& that's a wrap for season one of the podcast! Tune in to find out what’s next.
LINKS & RESOURCES MENTIONED:
Learn more about my second business, Her Media
Join the FREE 5 Day IG Stories for Business Challenge
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LET'S CONNECT:
🎙 Follow the HER Purpose Podcast
👩🏽💻 Visit the website
______________________________
WORK WITH TISH
If you’re an ambitious entrepreneur looking to create more time, freedom & profit in your online business and finally start building your business in a way that feels good to YOU, click here to learn more about how Leticia can support you with Private Voxer Mentorship.
51 | Threads: What Is It? Is It Here to Stay? & How I’ve Been Using It in My Business
Unless you’ve been living under a rock, you’ve probably heard about Instagram’s new app, Threads, that has quite literally blown up the online space since it’s release just a few days ago.
In this episode, we talk about:
What Threads is
My initial thoughts on the app
Is Threads here for the long run?
3 ways I’m using Threads in my business
How to use Threads for your business
For full show notes, visit leticiajcollins.com/podcast/51
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LINKS & RESOURCES MENTIONED:
______________________________
LET'S CONNECT:
🎙 Follow the HER Purpose Podcast
👩🏽💻 Visit the website
______________________________
WORK WITH TISH
If you’re an ambitious entrepreneur looking to create more time, freedom & profit in your online business and finally start building your business in a way that feels good to YOU, click here to learn more about how Leticia can support you with Private Voxer Mentorship.
______________________________
SUBSCRIBE, SHARE & REVIEW
Thank you so much for listening to this episode. Your support means the WORLD to me. If you liked what you heard and want to continue learning more, make sure to subscribe to the podcast so you can get notified when a new episode drops each week.
If you found value in this episode, it would mean so much if you shared it with a friend. And to help us reach more ambitious entrepreneurs, please consider leaving a rating & review. Reading your review would make my week!
50 | How to Uncover the Most Profitable Activities in Your Business
As a business owner, profitability is your ultimate goal. And identifying the most profitable activities within your business is key to driving growth, maximising you revenue and ensuring long-term success.
In this episode, we talk about:
Why you need to focus on revenue-generating activities
How to identify which tasks you need to let go so that you can focus on the tasks that are actually going to make you money
The activities guaranteed to generate income in your business
For full show notes, visit leticiajcollins.com/podcast/50
______________________________
LINKS & RESOURCES MENTIONED:
______________________________
LET'S CONNECT:
🎙 Follow the HER Purpose Podcast
👩🏽💻 Visit the website
______________________________
WORK WITH TISH
If you’re an ambitious entrepreneur looking to create more time, freedom & profit in your online business and finally start building your business in a way that feels good to YOU, click here to learn more about how Leticia can support you with Private Voxer Mentorship.
______________________________
SUBSCRIBE, SHARE & REVIEW
Thank you so much for listening to this episode. Your support means the WORLD to me. If you liked what you heard and want to continue learning more, make sure to subscribe to the podcast so you can get notified when a new episode drops each week.
If you found value in this episode, it would mean so much if you shared it with a friend. And to help us reach more ambitious entrepreneurs, please consider leaving a rating & review. Reading your review would make my week!
49 | How Jess Glazer Built a Million Dollar Business While Travelling as a Digital Nomad
Ever wondered how it's like to build a successful business while exploring the world? In this episode, I’m talking to Jess Glazer all about her experience building a million dollar business while travelling the USA in an RV.
We discuss…
What inspired Jess to go on the road and live life as a digital nomad
How Jess balanced entrepreneurship and travel
Jess’ top advice for anyone who wants to live the laptop lifestyle
For full show notes, visit leticiajcollins.com/podcast/49
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LINKS & RESOURCES MENTIONED:
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CONNECT WITH JESS:
✍🏽 Download the journal prompts
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CONNECT WITH TISH:
🎙 Follow the HER Purpose Podcast
👩🏽💻 Visit the website
______________________________
WORK WITH TISH
If you’re an ambitious entrepreneur looking to create more time, freedom & profit in your online business and finally start building your business in a way that feels good to YOU, click here to learn more about how Leticia can support you with Private Voxer Mentorship.
______________________________
SUBSCRIBE, SHARE & REVIEW
Thank you so much for listening to this episode. Your support means the WORLD to me. If you liked what you heard and want to continue learning more, make sure to subscribe to the podcast so you can get notified when a new episode drops each week.
If you found value in this episode, it would mean so much if you shared it with a friend. And to help us reach more ambitious entrepreneurs, please consider leaving a rating & review. Reading your review would make my week!
48 | 8 Lessons I Learned in My First Year of Business
The first year of business can be exhilarating, yet equally daunting. Join me on a reflective journey as I recount 8 pivotal lessons that shaped my first year as an entrepreneur.
For full show notes, visit leticiajcollins.com/podcast/48
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LINKS & RESOURCES MENTIONED:
Learn more about 1:1 Voxer Mentorship (now accepting new clients)
Episode 24: 3 Ways Long Form Content Will Transform Your Business
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LET'S CONNECT:
🎙 Follow the HER Purpose Podcast
👩🏽💻 Visit the website
______________________________
WORK WITH TISH
If you’re an ambitious entrepreneur looking to create more time, freedom & profit in your online business and finally start building your business in a way that feels good to YOU, click here to learn more about how Leticia can support you with Private Voxer Mentorship.
______________________________
SUBSCRIBE, SHARE & REVIEW
Thank you so much for listening to this episode. Your support means the WORLD to me. If you liked what you heard and want to continue learning more, make sure to subscribe to the podcast so you can get notified when a new episode drops each week.
If you found value in this episode, it would mean so much if you shared it with a friend. And to help us reach more ambitious entrepreneurs, please consider leaving a rating & review. Reading your review would make my week!
47 | How to Scale Your Business Using VIP Days With Breanna Bortner
Tired of chasing clients, putting out fires, and feeling like your business growth has hit a wall? Then maybe it's time to shift gears and tap into the game-changing power of VIP Days.
In this episode, Online Business Manager, Breanna Bortner is sharing how streamlining your offerings, focusing on high-value clients, and creating the ultimate VIP experience can help you scale your business faster than ever before!
In this episode, we discuss:
What a VIP Day is
Why Breanna chose to offer VIP Days as a well as Retainer services
How to know whether you should introduce VIP Days to your business
3 ways to market and sell VIP Days
For full show notes, visit leticiajcollins.com/podcast/47
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LINKS & RESOURCES MENTIONED:
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CONNECT WITH BREANNA:
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CONNECT WITH TISH:
🎙 Follow the HER Purpose Podcast
👩🏽💻 Visit the website
______________________________
WORK WITH TISH
If you’re an ambitious entrepreneur looking to create more time, freedom & profit in your online business and finally start building your business in a way that feels good to YOU, click here to learn more about how Leticia can support you with Private Voxer Mentorship.
______________________________
SUBSCRIBE, SHARE & REVIEW
Thank you so much for listening to this episode. Your support means the WORLD to me. If you liked what you heard and want to continue learning more, make sure to subscribe to the podcast so you can get notified when a new episode drops each week.
If you found value in this episode, it would mean so much if you shared it with a friend. And to help us reach more ambitious entrepreneurs, please consider leaving a rating & review. Reading your review would make my week!
46 | How I Structure My 20-Hour Workweek
Ever wondered how some people seem to have it all, running a successful business while still having plenty of time for life outside of work? In this episode, I'm taking you behind-the-scenes of my business and sharing exactly how I work 20 hours, or less, each week and STILL manage to grow a successful & thriving business
For full show notes, visit leticiajcollins.com/podcast/46
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LINKS & RESOURCES MENTIONED:
Learn more about 1:1 Voxer Mentorship (now accepting new clients)
______________________________
LET'S CONNECT:
🎙 Follow the HER Purpose Podcast
👩🏽💻 Visit the website
______________________________
WORK WITH TISH
If you’re an ambitious entrepreneur looking to create more time, freedom & profit in your online business and finally start building your business in a way that feels good to YOU, click here to learn more about how Leticia can support you with Private Voxer Mentorship.
______________________________
SUBSCRIBE, SHARE & REVIEW
Thank you so much for listening to this episode. Your support means the WORLD to me. If you liked what you heard and want to continue learning more, make sure to subscribe to the podcast so you can get notified when a new episode drops each week.
If you found value in this episode, it would mean so much if you shared it with a friend. And to help us reach more ambitious entrepreneurs, please consider leaving a rating & review. Reading your review would make my week!
45 | 5 Things My Most Successful Clients Have in Common
When it comes to entrepreneurship, success doesn't happen by coincidence or by accident. It's a result of intentional habits and behaviours.
In this episode, I want to dive into 5 of the most common habits that my most successful clients have all possessed and have been crucial in their path to success.
Whether you’re just starting out in your entrepreneurial journey, or looking to take your business to the next level, these are some key things that you need to get into the habit of doing if you want to grow and thrive in the online space.
For full show notes, visit: leticiajcollins.com/podcast/45
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LINKS & RESOURCES MENTIONED:
Learn more about 1:1 Voxer Mentorship (now accepting new clients)
______________________________
LET'S CONNECT:
🎙 Follow the HER Purpose Podcast
👩🏽💻 Visit the website
______________________________
WORK WITH TISH
If you’re an ambitious entrepreneur looking to create more time, freedom & profit in your online business and finally start building your business in a way that feels good to YOU, click here to learn more about how Leticia can support you with Private Voxer Mentorship.
______________________________
SUBSCRIBE, SHARE & REVIEW
Thank you so much for listening to this episode. Your support means the WORLD to me. If you liked what you heard and want to continue learning more, make sure to subscribe to the podcast so you can get notified when a new episode drops each week.
If you found value in this episode, it would mean so much if you shared it with a friend. And to help us reach more ambitious entrepreneurs, please consider leaving a rating & review. Reading your review would make my week!
44 | Systems to Organise Your Business on a Budget with Nicola Peters
In this episode, we’re joined by systems expert, Nicola Peters.
Nicola is a Certified Director of Operations and Founder of her agency Systems Haus which helps 6 fig coaches and consultants work towards making their business vision a reality. Nicola spent 5 years running her first business as a wedding stationery designer alongside her busy 9 - 5 and quickly learnt the importance of operations in any business success story. Since 2019, Nicola has shared over 15 years of business support & operations experience with her clients.
In this episode, we discuss:
Why systems are so crucial to the growth and sustainability of your business
How systems can help you streamline your operations, reduce costs, and improve customer satisfaction
The top 3 systems you should consider implementing if you’re just starting out with systems
And how to systemise and automate your business on a budget
For full show notes, visit leticiajcollins.com/podcast/44
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LINKS & RESOURCES MENTIONED:
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CONNECT WITH NICOLE:
📹 Subscribe to Nicole on YouTube
CONNECT WITH TISH:
🎙 Follow the HER Purpose Podcast
👩🏽💻 Visit the website
______________________________
WORK WITH TISH
If you’re an ambitious entrepreneur looking to create more time, freedom & profit in your online business and finally start building your business in a way that feels good to YOU, click here to learn more about how Leticia can support you with Private Voxer Mentorship.
______________________________
SUBSCRIBE, SHARE & REVIEW
Thank you so much for listening to this episode. Your support means the WORLD to me. If you liked what you heard and want to continue learning more, make sure to subscribe to the podcast so you can get notified when a new episode drops each week.
If you found value in this episode, it would mean so much if you shared it with a friend. And to help us reach more ambitious entrepreneurs, please consider leaving a rating & review. Reading your review would make my week!
43 | CASE STUDY: How Georgia Sold Out Her Launch With Less Than 100 IG Story Views
NEWSFLASH: You can still sell your offers on Instagram Stories, even with "low views".
In this episode, I'm introducing you to a client of mine who was able to sell out her launch with less than 100 people viewing her IG Stories. Tune in to find out how she did it.
For full show notes, visit leticiajcollins.com/podcast/43
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LINKS & RESOURCES MENTIONED:
______________________________
LET'S CONNECT:
🎙 Follow the HER Purpose Podcast
👩🏽💻 Visit the website
______________________________
WORK WITH TISH
If you’re an ambitious entrepreneur looking to create more time, freedom & profit in your online business and finally start building your business in a way that feels good to YOU, click here to learn more about how Leticia can support you with Private Voxer Mentorship.
______________________________
SUBSCRIBE, SHARE & REVIEW
Thank you so much for listening to this episode. Your support means the WORLD to me. If you liked what you heard and want to continue learning more, make sure to subscribe to the podcast so you can get notified when a new episode drops each week.
If you found value in this episode, it would mean so much if you shared it with a friend. And to help us reach more ambitious entrepreneurs, please consider leaving a rating & review. Reading your review would make my week!
42 | 3 Things You Can Do to Increase Your Sales Using IG Stories
You're potentially missing out on a tonne of sales because of this simple reason… You're not taking advantage of Instagram Stories to nurture your audience, build connections, increase your authority and sell your offers!!
In this episode, I’m sharing three effective ways that you can use Instagram Stories to drive more sales and grow your business.
For full show notes, visit leticiajcollins.com/podcast/42
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LINKS & RESOURCES MENTIONED:
______________________________
LET'S CONNECT:
🎙 Follow the HER Purpose Podcast
👩🏽💻 Visit the website
______________________________
WORK WITH TISH
If you’re an ambitious entrepreneur looking to create more time, freedom & profit in your online business and finally start building your business in a way that feels good to YOU, click here to learn more about how Leticia can support you with Private Voxer Mentorship.
______________________________
SUBSCRIBE, SHARE & REVIEW
Thank you so much for listening to this episode. Your support means the WORLD to me. If you liked what you heard and want to continue learning more, make sure to subscribe to the podcast so you can get notified when a new episode drops each week.
If you found value in this episode, it would mean so much if you shared it with a friend. And to help us reach more ambitious entrepreneurs, please consider leaving a rating & review. Reading your review would make my week!
41 | How To Write Great Sales Copy (That Doesn't Sound Salesy) with Nicole Kepic
In the world of marketing, the quality of your sales copy can make or break your business. However, it’s often the thing that business owners struggle with the most. So, I invited sales copy expert, Nicole Kepic, onto the podcast to share her wisdom!
Nicole is a sales page copywriter with 20 years of experience. She serves coaches and creatives – helping them stand out from the crowd, attract their ideal clients, and sell out their signature offers with fun, feel-good copy.
In this episode, we discuss…
Why sales copy is so hard for so many business owners
Why we shouldn’t be focusing so much on our ideal clients pain points any more, and what we should be focusing on instead
How you can make your sales copy stand out and attract your ideal client
For full show notes, visit leticiajcollins.com/podcast/41
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LINKS & RESOURCES MENTIONED:
______________________________
CONNECT WITH NICOLE:
CONNECT WITH TISH:
🎙 Follow the HER Purpose Podcast
👩🏽💻 Visit the website
______________________________
WORK WITH TISH
If you’re an ambitious entrepreneur looking to create more time, freedom & profit in your online business and finally start building your business in a way that feels good to YOU, click here to learn more about how Leticia can support you with Private Voxer Mentorship.
______________________________
SUBSCRIBE, SHARE & REVIEW
Thank you so much for listening to this episode. Your support means the WORLD to me. If you liked what you heard and want to continue learning more, make sure to subscribe to the podcast so you can get notified when a new episode drops each week.
If you found value in this episode, it would mean so much if you shared it with a friend. And to help us reach more ambitious entrepreneurs, please consider leaving a rating & review. Reading your review would make my week!