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Marketing News Canada

Marketing News Canada

By Marketing News Canada

Canada's #1 show about all things marketing, advertising & communications hosted by Indigenous business leader Darian Kovacs. Special guest host episodes from Shaheed Devji and Antoine Bonicalzi, who hosts our French episodes. We’ve had guests from Google, LEGO, Spotify, Starbucks and thought leaders like Seth Godin, Guy Kawasaki, Neil Patel, Malcolm Gladwell and DHH. The hosts aim to unearth tips, tricks, and insights from the best marketers and business leaders from Canada and around the world. Presented by Marketing News Canada www.marketingnewscanada.com
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Lisa Marks (Brand Alive)
Lisa Marks (Brand Alive)
On this episode of Marketing News Canada, Darian Kovacs interviews Lisa Marks, the Owner of Brand Alive Inc.  Lisa chats with us about how meaningful in person experiences, can have a lasting impact. Especially when you take the time to consider the emotional response you want to invoke in the guests.   Check out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs Follow Lisa Marks: Website - brandalive.ca/lisas-story Twitter - twitter.com/lisamarksyyc LinkedIn - linkedin.com/in/lisa-marks
27:06
March 15, 2021
Steven Cox (Rize Alliance Properties)
Steven Cox (Rize Alliance Properties)
On this episode of Marketing News Canada, Darian Kovacs interviews Steven Cox, VP Brand & Design at Rize Alliance Properties. Steven chats with us about the journey that brought him to work with Rize. We discuss how they have been able to innovate in the housing and lifestyle space.  Check out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs Follow Steven Cox: Website - rize.ca Twitter - twitter.com/rizealliance LinkedIn - linkedin.com/in/stevencox-vp-rize
46:25
March 10, 2021
Chuck Lapointe (Narcity Media)
Chuck Lapointe (Narcity Media)
On this episode of Marketing News Canada, Darian Kovacs interviews Chuck Lapointe, the Co-Founder & CEO of Narcity Media. Chuck chats with us about being a digital first media company, has help keep them ahead of the ever shifting media landscape. Check out homesnotforsale.com to see how RIZE is changing the housing game with purpose-built rental projects. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs Follow Chuck Lapointe: Website - narcitymedia.com/en-ca/profile/meet-chuck-lapointe Twitter - twitter.com/charleslapointe LinkedIn - linkedin.com/in/charleslapointe Instagram - instagram.com/charleslapointe
51:10
March 04, 2021
Function Point Panel (Special Episode)
Function Point Panel (Special Episode)
On this episode of Marketing News Canada, Darian Kovacs moderates a panel featuring: Karissa Anderson Founder & CEO of AM/FM Casey Cornett CMO / co-owner of Spark Creative and Scissortail Media Victoria Fouke Director of Production at Scissortail Media We chat about meaningful impact Function Point has had on working collaboratively and managing a team. Especially during a time when the idea of collaboration and team work is constantly shifting.   To view Function Point’s Industry Report, please visit: functionpoint.com/2021 Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs Follow Function Point: Website - functionpoint.com Youtube - youtube.com/channel/UCaY5jeu0RYOd0JffxhH-ouQ LinkedIn - linkedin.com/company/function-point-productivity-software Facebook - facebook.com/functionpoint Instagram - instagram.com/functionpoint
52:41
March 03, 2021
Sonia Carreno (IAB Canada) - Canada Post Special
Sonia Carreno (IAB Canada) - Canada Post Special
On this episode of Marketing News Canada, Darian Kovacs interviews Sonia Carreno, President of the Interactive Advertising Bureau of Canada  Sonia chats with us about the supporting Canadian news, looking for trends that are going to impact the ecosystem and the untapped potential of podcast monetization.  Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs Follow Sonia Carreno: Website - https://www.iabcanada.com/ LinkedIn - https://www.linkedin.com/in/soniacarreno/ Twitter - https://twitter.com/passagec
46:24
March 01, 2021
POCAM (People of Colour in Advertising & Marketing) - Special Episode
POCAM (People of Colour in Advertising & Marketing) - Special Episode
On this special episode of Marketing News Canada, we were graciously permitted to share a recent conversation that POCAM hosted around the experience and perspectives of BIPOC individuals in the marketing and advertising community.  Download the presentation Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow POCAM: Website - wearepocam.ca Instagram - instagram.com/wearepocam Twitter - twitter.com/wearepocam LinkedIn - linkedin.com/company/we-are-pocam Facebook - facebook.com/wearepocam Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs
53:11
February 26, 2021
Scott and Alison Stratten (UnMarketing)
Scott and Alison Stratten (UnMarketing)
On this episode of Marketing News Canada, Darian Kovacs interviews Scott and Alison Stratten of UnMarketing. Scott and Alison chat with us about how they met, writing their book and much more. Thanks so much to our sponsors Ahrefs and Call Rail, the tracking and analytic tools every marketer needs. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Jelly Marketing: Twitter - https://twitter.com/jellymarketing Facebook - https://facebook.com/jellymarketing LinkedIn - https://www.linkedin.com/company/jelly-marketing/ Instagram - https://instagram.com/jellymarketing Website - https://jellymarketing.com Follow Darian Kovacs: Website - https://jellymarketing.com/darian/ LinkedIn - https://linkedin.com/in/dariankovacs Facebook - https://facebook.com/dariankovacspage/ Instagram - https://instagram.com/dariankovacs/ Twitter - https://twitter.com/dariankovacs Follow Scott Stratten: Website - https://unmarketing.com/ Twitter - https://twitter.com/unmarketing LinkedIn - https://ca.linkedin.com/in/unmarketing Follow Alison Stratten: LinkedIn - https://ca.linkedin.com/in/alison-stratten Instagram - https://www.instagram.com/alisonrobin/ Twitter - https://twitter.com/unalison
01:03:06
February 25, 2021
Mitch Joel (Six Pixels of Separation)
Mitch Joel (Six Pixels of Separation)
On this episode of Marketing News Canada, Darian Kovacs interviews Mitch Joel from Six Pixels of Separation. Mitch chats with us about how he started his blog and podcast 'Six Pixels of Separation' in the early 2000s, writing his first book with the same name and how streamers and YouTubers are able to build a compelling brand. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs Follow Mitch Joel:  Website - https://www.mitchjoel.com/ Twitter - https://twitter.com/mitchjoel LinkedIn - https://ca.linkedin.com/in/mitchjoel Facebook - https://www.facebook.com/MitchJoel/ Six Pixels Group - https://www.sixpixels.com/
33:16
February 22, 2021
Ricky Ray Butler (Branded Entertainment Network)
Ricky Ray Butler (Branded Entertainment Network)
On this episode of Marketing News Canada, Darian Kovacs interviews Ricky Ray Butler, CEO at Branded Entertainment Network. Ricky chats with us about the role art plays in understanding culture, how YouTubers are taking up a share of the fashion marketplace and how we are seeing a decentralization of content like never before. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs Follow Ricky Ray Butler: Twitter - https://twitter.com/rickyraybutler?lang=en LinkedIn - https://www.linkedin.com/in/rickyraybutler/
39:17
February 18, 2021
Mark Pollard (Mighty Jungle)
Mark Pollard (Mighty Jungle)
On this episode of Marketing News Canada, Darian Kovacs interviews Mark Pollard, Strategy CEO at Mighty Jungle. Mark chats with us about his podcast Sweathead, the creation of novel ideas and a glimpse into the darker side of being creative. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs Follow Mark Pollard: Website - https://www.markpollard.net/ LinkedIn - https://www.linkedin.com/in/markpollardstrategist/ Podcast - https://www.markpollard.net/sweathead-podcast/
47:00
February 15, 2021
Mike Morrison (Mike's Bloggity Blog) - #Hashtag Awards Special
Mike Morrison (Mike's Bloggity Blog) - #Hashtag Awards Special
On this episode of Marketing News Canada, Darian Kovacs interviews Mike Morrison of Mike's Bloggity Blog. Mike chats with us about the #Hashtag Awards, having Seth Godin as a key note speaker and why the awards are going online this year. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Jelly Marketing: Twitter - https://twitter.com/jellymarketing Facebook - https://facebook.com/jellymarketing LinkedIn - https://www.linkedin.com/company/jelly-marketing/ Instagram - https://instagram.com/jellymarketing Website - https://jellymarketing.com Follow Darian Kovacs: Website - https://jellymarketing.com/darian/ LinkedIn - https://linkedin.com/in/dariankovacs Facebook - https://facebook.com/dariankovacspage/ Instagram - https://instagram.com/dariankovacs/ Twitter - https://twitter.com/dariankovacs Follow Mike Morrison: Mike's Bloggity Blog - https://mikesbloggityblog.com/ Twitter - https://twitter.com/mikesbloggity LinkedIn - https://www.linkedin.com/in/mikelmorrison/ Hashtag Awards - https://marketingnewscanada.com/hashtag-awards
20:24
February 10, 2021
Indigenous Panel on Marketing and Communications
Indigenous Panel on Marketing and Communications
On this episode of Marketing News Canada, Darian Kovacs puts together an Indigenous Panel to discuss Marketing, Communication and Advertising. The panel - featuring Coleman Pete (Flipboard), Sébastien Desnoyers-Picard (ITAC), Ben Borne (Menonite Central Committee), Deanna Wampler (Tourism Squamish) and Jeff Ward (Animikii Indigenous Technology) - chat with us about representation of themselves in their upbringing, how it informed their perspective and how they can use their voice in 2021. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs Follow Coleman Pete: LinkedIn - https://www.linkedin.com/in/colemanp/?originalSubdomain=ca Website - https://colemanpete.com/ Follow Sébastien Desnoyers-Picard: LinkedIn - https://www.linkedin.com/in/s%C3%A9bastien-desnoyers-picard-a4960728/?locale=en_US Website - https://indigenoustourism.ca/author/sebastien-desnoyers-picard/ Twitter - https://twitter.com/seb_desnoyers?lang=en Follow Ben Borne: LinkedIn - https://www.linkedin.com/in/ben-borne/?originalSubdomain=ca Twitter - https://twitter.com/ben_borne?lang=en Follow Deanna Wampler: LinkedIn - https://www.linkedin.com/in/deannawampler/?originalSubdomain=ca Website - https://deannawampler.com/ Twitter - https://twitter.com/adventuresofdw?lang=en Follow Jeff Ward: LinkedIn - https://www.linkedin.com/in/jeffkward/?originalSubdomain=ca Website - https://jeff.io/
45:50
February 10, 2021
Stephen Shedletzky (Simon Sinek Inc)
Stephen Shedletzky (Simon Sinek Inc)
On this episode of Marketing News Canada, Darian Kovacs interviews Stephen Shedletzky, Head of Brand Experience and Lead Igniter at Simon Sinek Inc. Stephen shares with us Simon Sinek's origin story, how he defines leadership and it's trickle down effect as well as why it's an odd time in humanity. Simon Sinek is a British-American author and public speaker. In 2009, he gave a TED Talk called "Start With Why" - now the third most watched YouTube video on the TEDx Talks channel. 2009 was also the year Sinek released his first book, also titled "Start With Why."  His other books include: Leaders Eat Last (2014) Together Is better (2016) Find your Why (2017) The Infinite Game (2019) Thanks so much to our sponsors Ahrefs and Call Rail, the tracking and analytic tools every marketer needs. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs Follow Stephen Shedletzky: Website - https://simonsinek.com/igniter/stephen-shedletzky/ LinkedIn - https://ca.linkedin.com/in/stephenshedletzky YouTube - https://www.youtube.com/channel/UCqS1_nB34wWVIOSK3ZxvrnA
40:28
February 08, 2021
Rand Fiskhin (Spark Toro)
Rand Fiskhin (Spark Toro)
On this episode of Marketing News Canada, Darian Kovacs interviews Rand Fishkin, Co-founder and CEO of Spark Toro. Rand chats with us about founding Moz and Spark Toro, how to go beyond Google and Facebook and how he uses Reddit and why he loves approaching other agencies. Thanks so much to our sponsors Ahrefs and Call Rail, the tracking and analytic tools every marketer needs. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs Follow Rand Fishkin: Website - https://sparktoro.com/blog/ Twitter - https://twitter.com/randfish LinkedIn - https://www.linkedin.com/in/randfishkin/ Instagram - https://www.instagram.com/randderuiter/
43:44
February 03, 2021
Kris Collins / Kallmekris (TikTok)
Kris Collins / Kallmekris (TikTok)
On this episode of Marketing News Canada, Darian Kovacs interviews Kris Collins, the content creator know as Kallmekris on TikTok.  Kris chats with us about her journey from being a hairstylist in Abbotsford, to having over 17 Million followers on TikTok. We discuss why TikTok is a great platform for businesses to collaborate with with creators.  Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs Follow Kallmekris: TikTok - tiktok.com/@kallmekris Youtube - youtube.com/channel/UCiciOsypkXcqSFqSPd-NRVA Twitch - twitch.tv/kallmekris Instagram - instagram.com/kallmekris_4 Merch - kallmekris.ca Business Inquiries - kris@henrytalents.com
30:04
February 03, 2021
Fab Dolan (Google)
Fab Dolan (Google)
On this episode of Marketing News Canada, Darian Kovacs interviews Fab Dolan, Country Marketing Director for Google Canada.   Fab chats with us about how his once-in-a-lifetime experience of seeing a Vancouver from above,  how multi-channel retailers stayed afloat during the pandemic and what's happening on YouTub ein the context of COVID-19.     Resources mentioned on the show:  Digital Main Street's ShopHERE powered by Google program Google Small Business hub Google's Free Shopping Listings  Market Finder Think with Google Thanks so much to our sponsors Ahrefs and Call Rail, the tracking and analytic tools every marketer needs.   Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - https://jellymarketing.com/darian/ LinkedIn - https://linkedin.com/in/dariankovacs Facebook - https://facebook.com/dariankovacspage/ Instagram - https://instagram.com/dariankovacs/ Twitter - https://twitter.com/dariankovacs Follow Fab Dolan:  Twitter - https://twitter.com/fabdolan?lang=en LinkedIn - https://www.linkedin.com/in/fab-dolan-391b5328/?originalSubdomain=ca
52:43
February 01, 2021
Joshua Bloom (TikTok)
Joshua Bloom (TikTok)
On this episode of Marketing News Canada, Darian Kovacs interviews Joshua Bloom, GM of Global Business Solutions, Canada for TikTok. Joshua chats with us about how the creators on TikTok are becoming far more than entertainers. Utilizing their knowledge of the industry to help businesses market effectively to TikToks users in a non intrusive way.  Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs Follow Joshua Bloom:  Website - tiktok.com LinkedIn - linkedin.com/in/joshua-bloom
47:03
January 21, 2021
Candy Lee (HelloFresh)
Candy Lee (HelloFresh)
On this episode of Marketing Jam, Darian Kovacs interviews Candy Lee, VP of Marketing at HelloFresh. Candy joins us to chat about the fun in food, experimenting with food and alcohol combinations and her favourite podcasts and resources. Get $80 off with purchase, including free shipping on your first box using code MARKETINGJAM at checkout or go to hellofresh.ca/marketingjam Code: MARKETINGJAM Link: hellofresh.ca/marketingjam Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - https://jellymarketing.com/darian/ LinkedIn - https://linkedin.com/in/dariankovacs Facebook - https://facebook.com/dariankovacspage/ Instagram - https://instagram.com/dariankovacs/ Twitter - https://twitter.com/dariankovacs Follow Candy Lee: Website - https://www.hellofresh.ca/ LinkedIn - https://www.linkedin.com/in/leecandy/
32:29
January 13, 2021
John Harrobin (Audible)
John Harrobin (Audible)
On this episode of Marketing Jam, Darian Kovacs interviews John Harrobin, Chief Marketing Officer at Audible. John joins us to chat about whether you read or listen to an audiobook, some of their favourite books on Audible and much more. Thanks so much to our sponsors Ahrefs and Call Rail, the tracking and analytic tools every marketer needs. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - https://jellymarketing.com/darian/ LinkedIn - https://linkedin.com/in/dariankovacs Facebook - https://facebook.com/dariankovacspage/ Instagram - https://instagram.com/dariankovacs/ Twitter - https://twitter.com/dariankovacs Follow John Harrobin: Website - https://www.audible.com/about/leadership/john-harrobin/ Twitter - https://twitter.com/johnharrobin LinkedIn - https://www.linkedin.com/in/johnharrobin
43:03
January 04, 2021
Blair Enns (Win Without Pitching)
Blair Enns (Win Without Pitching)
On this episode of Marketing Jam, Darian Kovacs interviews Blair Enns, CEO of Win Without Pitching. Blair chats with us about picking your door, his books, and why he likes constraint driven exercises. Thanks so much to our sponsors Ahrefs and Call Rail, the tracking and analytic tools every marketer needs. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs Follow Blair Enns: Website - https://www.winwithoutpitching.com/ LinkedIn - https://www.linkedin.com/in/blairenns/
45:29
January 04, 2021
Ashley McDonnell (Google)
Ashley McDonnell (Google)
On this episode of Marketing Jam, Darian Kovacs interviews Ashley McDonnell, Global Luxury Account Manager at Google. Ashley chats with us about a shift towards sustainability, what resources she uses to keep track of what's going in digital all over the world and what tips and advice she has for students in this field. Thanks so much to our sponsors Ahrefs and Call Rail, the tracking and analytic tools every marketer needs. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs Follow Ashley McDonnell Instagram - https://www.instagram.com/ash.mcdonnell/ LinkedIn - https://www.linkedin.com/in/ashleymcdonnell/
30:59
December 28, 2020
Joel Goldstein (monday.com)
Joel Goldstein (monday.com)
On this episode of Marketing Jam, Darian Kovacs interviews Joel Goldstein, Creative Marketing Lead at monday.com Joel chats with us about Mondays unique approach to acquisition marketing and his awesome recent project to add automation to unnecessary things.  Thanks so much to our sponsors Ahrefs and Call Rail, the tracking and analytic tools every marketer needs. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - twitter.com/MarketingNewsC2 Facebook - facebook.com/MarketingNewsCanada LinkedIn - linkedin.com/company/marketing-news-canada YouTube - youtube.com/channel/UCM8sS33Jyj0xwbnBtRqJdNw Website - marketingnewscanada.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs Follow Joel Goldstein:  Website - monday.com Buy Joel's Cookie Machine - willitautomate.com/cookie See Joel's Cookie Machine - youtube.com/watch Facebook - facebook.com/joel.goldstein.560 LinkedIn - linkedin.com/in/joel-goldstein
36:04
December 23, 2020
Spencer Callaghan (CIRA)
Spencer Callaghan (CIRA)
On this episode of Marketing Jam, Darian Kovacs interviews Spencer Callaghan, the Communications & Content Manager for CIRA. Spencer joins us to chat about the importance of a website for every business, using .ca vs .com and how he is inspired by other businesses that are embracing change. Thanks so much to our sponsors Ahrefs and Call Rail, the tracking and analytic tools every marketer needs. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Marketing News Canada: Twitter - https://twitter.com/MarketingNewsC2 Facebook - https://facebook.com/jellymarketing LinkedIn - https://www.linkedin.com/company/marketing-news-canada/ Website - https://marketingnewscanada.com/ Follow Darian Kovacs: Website - https://jellymarketing.com/darian/ LinkedIn - https://linkedin.com/in/dariankovacs Facebook - https://facebook.com/dariankovacspage/ Instagram - https://instagram.com/dariankovacs/ Twitter - https://twitter.com/dariankovacs Follow Spencer Callaghan: Website – spencercallaghan.com/ LinkedIn – linkedin.com/in/spencercallaghan/ Twitter – twitter.com/senturion
34:13
December 21, 2020
Sarah Krafman (Endy)
Sarah Krafman (Endy)
On this episode of Marketing Jam, Darian Kovacs interviews Sarah Krafman, Director of Marketing  and Strategic Communications at Endy. Sarah joins us to chat about influencer marketing and different strategies, how they carved out a digital marketplace for Endy and how Endy's mission has reached Canadians. Thanks so much to our sponsors Ahrefs and Call Rail, the tracking and analytic tools every marketer needs. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Jelly Marketing: Twitter - https://twitter.com/jellymarketing Facebook - https://facebook.com/jellymarketing LinkedIn - https://www.linkedin.com/company/jelly-marketing/ Instagram - https://instagram.com/jellymarketing Website - https://jellymarketing.com Follow Darian Kovacs: Website - https://jellymarketing.com/darian/ LinkedIn - https://linkedin.com/in/dariankovacs Facebook - https://facebook.com/dariankovacspage/ Instagram - https://instagram.com/dariankovacs/ Twitter - https://twitter.com/dariankovacs Follow Sarah Krafman: Website - https://ca.endy.com/ Twitter - https://twitter.com/sarahjkrafman LinkedIn - https://www.linkedin.com/in/sarah-j-feldman/
32:46
December 17, 2020
Terry O'Reilly
Terry O'Reilly
On this episode of Marketing Jam, Darian Kovacs interviews Terry O'Reilly, Canadian Broadcaster and Podcaster. Terry chats with us about being a child actor, how podcasting ads remind him of old radio ads and what goes into making his podcast. Thanks so much to our sponsors Ahrefs and Call Rail, the tracking and analytic tools every marketer needs. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Jelly Marketing: Twitter - https://twitter.com/jellymarketing Facebook - https://facebook.com/jellymarketing LinkedIn - https://www.linkedin.com/company/jelly-marketing/ Instagram - https://instagram.com/jellymarketing Website - https://jellymarketing.com Follow Darian Kovacs: Website - https://jellymarketing.com/darian/ LinkedIn - https://linkedin.com/in/dariankovacs Facebook - https://facebook.com/dariankovacspage/ Instagram - https://instagram.com/dariankovacs/ Twitter - https://twitter.com/dariankovacs Follow Terry O'Reilly: Website - https://terryoreilly.ca Twitter - https://twitter.com/terryoinfluence LinkedIn - https://www.linkedin.com/in/terry-o-reilly-5641a63 Instagram - http://instagram.com/terryoinfluence Facebook - https://www.facebook.com/undertheinfluencecbc/
46:37
December 14, 2020
Jodi Kasten (Indeed)
Jodi Kasten (Indeed)
On this episode of Marketing Jam, Darian Kovacs interviews Jodi Kasten, General Manager and VP Sales at Indeed.com Jodi chats with us about how Indeed is able to connect businesses with employees, and shares strategies on how to make the most of the search for your next employee or Job opportunity. Thanks so much to our sponsors Ahrefs and Call Rail, the tracking and analytic tools every marketer needs. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Jelly Marketing: Twitter - twitter.com/jellymarketing Facebook - facebook.com/jellymarketing LinkedIn - linkedin.com/company/jelly-marketing Instagram - instagram.com/jellymarketing Website - jellymarketing.com Follow Darian Kovacs: Website - jellymarketing.com/darian LinkedIn - linkedin.com/in/dariankovacs Facebook - facebook.com/dariankovacspage Instagram - instagram.com/dariankovacs Twitter - twitter.com/dariankovacs Follow Jodi Kasten: Website - ca.indeed.com Blog - blog.indeed.ca/author/jodikasten Facebook - facebook.com/indeedCA LinkedIn - linkedin.com/in/jodikasten
23:04
December 07, 2020
Leanne Gibson (Facebook Canada)
Leanne Gibson (Facebook Canada)
On this episode of Marketing Jam, Darian Kovacs interviews Leanne Gibson, Head of Industry at Facebook Canada. Leanne Gibson speaks with us about how our connected world has given people infinite choice and total control over what they watch, read, interact with and buy, and offers solutions for how brands can deliver more relevant and personal experiences that help them grow their businesses. Leanne is known for being a passionate people leader, strong operator, and a partnership-focused executive. As Head of CPG, Automotive and Travel for Facebook Canada, Leanne is responsible for leading a consultative sales team, building strategic partnerships and digital innovation with partners.  Leanne was previously with Twitter Canada where she held several positions including Head of Agency Development, Interim Managing Director and Head of Revenue. Prior to this, Leanne was Head of Advertising Products and Business Operations at AOL Canada. Leanne has more than 20 years of digital media experience specializing in sales, product strategy, monetization, partner management, client services and business operations. Leanne holds a Bachelor of Arts Honours degree from Queen's University, is a mother of three, mental health advocate and marathon runner - including three runs in Boston. Always a brand ambassador, Leanne believes in the importance of loving what you do, loving where you work and keeping a glass half full. Resources mentioned on the show: Coursera  Scholarships  Boost My Business show Boost with Facebook Canada group Thanks so much to our sponsors Ahrefs and Call Rail, the tracking and analytic tools every marketer needs. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Jelly Marketing: Twitter - https://twitter.com/jellymarketing Facebook - https://facebook.com/jellymarketing LinkedIn - https://www.linkedin.com/company/jelly-marketing/ Instagram - https://instagram.com/jellymarketing Website - https://jellymarketing.com Follow Darian Kovacs: Website - https://jellymarketing.com/darian/ LinkedIn - https://linkedin.com/in/dariankovacs Facebook - https://facebook.com/dariankovacspage/ Instagram - https://instagram.com/dariankovacs/ Twitter - https://twitter.com/dariankovacs Follow Leanne Gibson: LinkedIn - https://ca.linkedin.com/in/leanne-gibson-7971a94
32:53
December 07, 2020
Alan Depencier (Royal Bank of Canada)
Alan Depencier (Royal Bank of Canada)
On this episode of Marketing Jam, Darian Kovacs interviews Alan Depencier, Chief Marketing Officer at the Royal Bank of Canada. Alan chats with us about his origin story, combining digital and physical mediums and investing in Canadian Youth. Thanks so much to our sponsors Ahrefs and Call Rail, the tracking and analytic tools every marketer needs. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Darian Kovacs: Website - https://jellymarketing.com/darian/ LinkedIn - https://linkedin.com/in/dariankovacs Facebook - https://facebook.com/dariankovacspage/ Instagram - https://instagram.com/dariankovacs/ Twitter - https://twitter.com/dariankovacs Follow Alan Depencier: Twitter - https://twitter.com/depencier LinkedIn - https://www.linkedin.com/in/alan-depencier
24:40
November 30, 2020
FRENCH EPISODE: Antoine Bonicalzi (Cyberimpact) interviews Antoine Paré (DashThis)
FRENCH EPISODE: Antoine Bonicalzi (Cyberimpact) interviews Antoine Paré (DashThis)
On this special French episode of Marketing Jam, Antoine Bonicalzi (Cyberimpact) interviews Antoine Paré (DashThis). Antoine and Antoine chat about where the web has taken marketing, DashThis and talk about the marketing/advertising strategies of companies like Red Bull and Apple. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Jelly Marketing: Twitter - https://twitter.com/jellymarketing Facebook - https://facebook.com/jellymarketing LinkedIn - https://www.linkedin.com/company/jelly-marketing/ Instagram - https://instagram.com/jellymarketing Website - https://jellymarketing.com Follow Darian Kovacs: Website - https://jellymarketing.com/darian/ LinkedIn - https://linkedin.com/in/dariankovacs Facebook - https://facebook.com/dariankovacspage/ Instagram - https://instagram.com/dariankovacs/ Twitter - https://twitter.com/dariankovacs Follow Antoine Bonicalzi: Website - https://www.cyberimpact.com/en/author/antoine/ LinkedIn - https://www.linkedin.com/in/antoinebonicalzi/ Follow Antoine Paré: Website - https://dashthis.com/about/ Twitter - https://twitter.com/antoinepare LinkedIn - https://www.linkedin.com/in/antoinepare/
30:46
November 26, 2020
Rob Bigler (eBay)
Rob Bigler (eBay)
On this episode of Marketing Jam, Darian Kovacs interviews Rob Bigler, General Manager at eBay Canada. Rob chats with us about how eBay has adapted and grown as a marketplace in the ever changing world of online e-commerce.  Thanks so much to our sponsors Ahrefs and Call Rail, the tracking and analytic tools every marketer needs. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Jelly Marketing: Twitter - https://twitter.com/jellymarketing Facebook - https://facebook.com/jellymarketing LinkedIn - https://www.linkedin.com/company/jelly-marketing/ Instagram - https://instagram.com/jellymarketing Website - https://jellymarketing.com Follow Darian Kovacs: Website - https://jellymarketing.com/darian/ LinkedIn - https://linkedin.com/in/dariankovacs Facebook - https://facebook.com/dariankovacspage/ Instagram - https://instagram.com/dariankovacs/ Twitter - https://twitter.com/dariankovacs Follow Rob Bigler: Website - https://community.ebay.ca/t5/Announcements/Introducing-Rob-Bigler-General-Manager-eBay-Canada/ba-p/433303 Twitter - https://twitter.com/robertbigler LinkedIn - https://www.linkedin.com/in/robert-bigler
34:24
November 24, 2020
Louis Grenier (Everyone Hates Marketers)
Louis Grenier (Everyone Hates Marketers)
On this episode of Marketing Jam, Darian Kovacs speaks with Louis Grenier, the Founder of EveryoneHatesMarketers.com Louis chats with us about his journey down the rabbit hole of podcasting. He explains how he differentiated himself in the podcast space and why cutting through the BS is the first step to better marketing. Thanks so much to our sponsors Ahrefs and Call Rail, the tracking and analytic tools every marketer needs. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Jelly Marketing: Twitter - https://twitter.com/jellymarketing Facebook - https://facebook.com/jellymarketing LinkedIn - https://www.linkedin.com/company/jelly-marketing Instagram - https://instagram.com/jellymarketing Website - https://jellymarketing.com Follow Darian Kovacs: Website - https://jellymarketing.com/darian LinkedIn - https://linkedin.com/in/dariankovacs Facebook - https://facebook.com/dariankovacspage Instagram - https://instagram.com/dariankovacs Twitter - https://twitter.com/dariankovacs Follow Louis Grenier: Website - https://www.everyonehatesmarketers.com Podcast - https://podcasts.apple.com/us/podcast/everyone-hates-marketers/id1221256195 Twitter - https://twitter.com/LouisSlices LinkedIn - https://www.linkedin.com/in/louisgrenier
30:18
November 19, 2020
Special Edition: Hootsuite 2021 Trends Report
Special Edition: Hootsuite 2021 Trends Report
On this special episode of Marketing Jam, Darian Kovacs is joined by Antoine Bonicalzi (Cyberimpact), Caitlin Hall (Coast Capital Savings) and Christ Cartwright (Canada Post) to discuss the Hootsuite 2021 Trends Report. The Panel sits down with us to talk about the highlights of the report, their key takeaways and talk about what forms of content are we headed towards in 2021. Resources: https://hootsuite.com/pages/trends-2021-toolkit Thanks so much to our sponsors Ahrefs and Call Rail, the tracking and analytic tools every marketer needs. Sign up for the Marketing News Canada e-newsletter at www.marketingnewscanada.com. Follow Jelly Marketing: Twitter - https://twitter.com/jellymarketing Facebook - https://facebook.com/jellymarketing LinkedIn - https://www.linkedin.com/company/jelly-marketing/ Instagram - https://instagram.com/jellymarketing Website - https://jellymarketing.com Follow Darian Kovacs: Website - https://jellymarketing.com/darian/ LinkedIn - https://linkedin.com/in/dariankovacs Facebook - https://facebook.com/dariankovacspage/ Instagram - https://instagram.com/dariankovacs/ Twitter - https://twitter.com/dariankovacs Follow Antoine Bonicalzi: LinkedIn - https://ca.linkedin.com/in/antoinebonicalzi Twitter - https://twitter.com/antoineboni Follow Caitlin Hall: LinkedIn - https://ca.linkedin.com/in/caithall Follow Chris Cartwright:  LinkedIn - https://ca.linkedin.com/in/cartwright Twitter - https://twitter.com/weirdscience
44:25
November 19, 2020
Keith Henry (Indigenous Tourism Association of Canada)