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Rising - Conversations with Leaders On Their Way Up

Rising - Conversations with Leaders On Their Way Up

By Direct Agents and Prophet
There’s a lot of focus in our industry on those already at the top, but change is driven at all levels. Rising highlights the builders, the shapers and the doers across marketing, media, and innovation — the ones tagged to be our future leaders. Each episode showcases a leader rising up and what they see ahead. Hosted by Josh Boaz and Mat Zucker, we talk to guests about career trajectory, the people who helped them, skills gained along the way, and the trends they're watching. Episodes will be released bi-weekly. Original music by Movers+Shakers. Don't forget to rate, review & subscribe
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Emily Smith of Chorus - Focus on What Matters
Emily Smith is the Founder & CEO of Chorus, a matchmaking app where friends swipe for friends. After attending business school for Social Entrepreneurship, Emily discovered her interest in non profits and social impact. What started as a “by the books” career matured into a path rooted in her passions. Tune in to to hear about her shift from consulting to startups and her life advice to focus on what matters. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Top Picks: Emily: Insecure - TV Show Maddie: Bob Iger Autobiography Josh: Economist Radio Podcast
February 23, 2021
Julie Purser of Marriott International - Be Willing to Take a Chance
Julie Purser is Vice President of Marketing, Loyalty & Partnerships across Asia Pacific for Marriott International. In this episode, Julie shares her path from consulting to the client side, as well as taking the leap and moving her family overseas. Josh and Mat are excited to share Julie's journey through her MBA program, her careers learnings, and life advice along the way. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at and please subscribe to never miss a show. Top Picks: Mat Zucker: The Playground App Julie: Nice White Parents - Podcast Josh: Out School - eLearning Website, Bonvoy App
January 26, 2021
Portia Mount of Trane Technologies - Take Charge of Your Career
Portia Mount is Vice President/Head of Marketing at Trane Technologies and a business leader with more than 20 years of experience in marketing and corporate communications. Portia is also the author of "Kick Some Glass: Ten Ways Women Succeed at Work on Their Own Terms" and host of her own new podcast called “The Manifesta.” Tune in to this episode to hear her global career trajectory as well as hard-earned lessons, including the three things you need to do to be successful. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Top Picks: Portia: Calm - App Mat: Josh:
January 12, 2021
Gino Luci of YSL Beauté - Take Your Time
Gino Luci is Vice President of Marketing at YSL Beauté. Gino chats about his 16 years of marketing and brand management experience, his work on various iconic brands, and the digital revolution at YSL Beauté. Host Mat Zucker and Josh Boaz are excited to learn from his stories and share his insights.  Top picks: Gino: 13 Things Mentally Strong People Don’t Do by Amy Morin Josh: Farenheit 11/9 - Netflix documentary Matt: The Tight Knit Podcast
November 3, 2020
John McDonald of Mastercard- Build Your Network
John McDonald is Senior Vice President, Global Integrated Marketing and Communications at Mastercard. In this episode he shares his path starting at Ogilvy, shifting to the client side at British Airways and other moves. Josh and Mat are excited to share his story, advice, and learnings. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at and please subscribe to never miss a show. Top Picks: John: and The Talking Politics Podcast Mat: Lunchclub
October 12, 2020
Holly Mason of Prophet- Experience in Experience
Holly Mason is Senior Partner at Prophet and talks to us about her career from her start in social work hacking her way into programming at Andersen Consulting and later into leading agencies designing customer Top Picks: Holly: 10% Happier Podcast & Breaking the Habit of Being Yourself by Joe Dispenza Mat: Literary Journal of the Month Subscription Josh: Michael Jordan's Last Dance Documentary 
September 23, 2020
Sam Martin of Bic — Putting the Whole Retail Store Together
Sam Martin is Director of North America Grooming at BIC. In this episode, he shares his journey from finance to marketing, building critical pieces of expertise, sharing advice including what to volunteer for (everything), about choosing to go to business school part-time (yes), and the important part of the job (below the title). It’s no wonder Sam has received Brand Innovators 40 under 40 recognition and is closing in on 20 marathons over the past 7 years. Josh and Mat are excited to share his story. Top Picks: Sam: Eric Larson: The Splendid and the Vile: A Saga of Churchill, Family, and Defiance During the Blitz  Mat: RedBubble Josh: Audm App
July 30, 2020
Barron Caster of - Stay Curious and Learn New Things
Barron Caster is the Senior Director of Product Management at In this episode, Barron takes us through his journey of leaving the mechanical engineering world to pursue his interest in startups. His decision to follow his passion gives him a unique perspective on switching career paths. He offers great advice from journaling and the importance of mentorships. Don't forget to subscribe! Top Picks Maddie: Steve Jobs Biography by Walter Isaacson Barron: The Libby App Mat: Netflix Documentary, American Factory
July 8, 2020
Ashley Laporte of Seventh Generation- Learning by Doing
This episode was recorded on May 21st. Ashley Laporte is the Director of Integrated Marketing at Seventh Generation. In this episode, Ashely shares her career journey discussing the challenges she faced at her first job out of college to working at Burton Snowboards to Director of Integrated Marketing at Seventh Generation. She also explains what it was like creating a successful campaign that launched directly after the State of the Union in 2019. Ashley offers great advice on the importance of learning while doing and to always consider all the possibilities. Don't forget to subscribe! Top Picks: Mat Cameo App Ashley NYT Podcast, Rabbit Hole with Kevin Roose Josh Seveneves- Neil Stevenson
June 25, 2020
Jason Anello of Booster Fuels - Go Sideways
Jason Anello is the Vice President of Brand Experience and Design at Booster Fuels. In this episode, he discusses his non-traditional journey from creative to marketing in a variety of different industries, and what lead him to where he is today. He also shares his experience of turning his passion hobby into a community of food lovers and travel enthusiasts, Forking Tasty. Jason's diverse background offers a unique perspective into what is like to switch industries and the importance of growth and change.  Listen Today! Top Picks: Jason: “Eddie Travels” and “ Luke finds a home”- Facebook Messenger Bots. (Eddie Travels helps you book travel & Luke finds a home helps you find an apartment) Brave New Work- both a book and a podcast. Complimentary Mat: The Countdown App Josh: The Mandalorian on Disney+
June 9, 2020
Anne Talley a Global Brand Leader - Setting Your Own Roadmap
Anne Talley is a Global Brand Leader with an extensive background in beauty and intimate apparel. In this episode, she discusses her journey from starting an intimate apparel brand for Ralph Lauren to becoming vice president of two major beauty brands. Anne also shares her predictions on the future of the beauty industry, and advice on the importance of challenging roles.  Top Picks: Mat: Jay Acunzo’s Podcast, 3 Clips Anne: Made in America, by Sam Walton Josh: The Next Pandemic, by Ali Khan
May 13, 2020
Marsha Askins of Global Wealth Management - The Skills to Become a Leader
Marsha Askins is the Chief of Staff for UBS Global Wealth Management and UBS Americas with an extensive 35-year background in financial services. In this episode, she discusses how her current position is a compilation of everything she’s done in her career, from starting as a systems analyst right out of school in the back office of a bond department to working in major banks, and a startup. Marsha shares defining leadership skills she’s learned through the years such as listening and understanding employees as they could be the best or worst advocates for a firm. Top Picks: Marsha: 1) Video clips on 2) The Memo: What Women of Color Need to Know to Secure a Seat at the Table, by Minda Harts 3) Being Black in Corporate America by the Center for Talent Innovation, a nonprofit group Maddie: Think Dirty App Josh Convenience Store Woman, by Sayaka Murata
April 27, 2020
Molly Carapiet of First Republic Bank- Appreciate What Different People Bring to the Table
Molly is the Head of Student Loan Refinancing at First Republic Bank with a diverse, yet nontraditional background. Molly attended Yale University and sailed for the collegiate team. She continued to sail after graduation for the US Sailing Team.  In this episode, Molly discusses how her experiences being an athlete have shaped her into the leader she is today. She shares lessons on the importance of a team and to appreciate what different people bring to the table.  Be sure to listen to how a sailer campaigning for the Olympics became the Head of Student Loan Refinancing in a major bank.  Top Picks Maddie: Book - When Breath Becomes Air, by Paul Kalanithi Molly: Podcast - HBS After Hours Josh: App - Tech Top 10 by The Information
April 16, 2020
Evan Horowitz of Movers + Shakers - Spreading Joy
Evan is CEO of Movers+Shakers, a creative studio focused on spreading joy, and breaking engagement records. Evan's team set the record for the most viral TikTok campaign in history, with e.l.f. Cosmetics. They also created Rising's original theme music. With an MBA from Harvard Business School, Evan has spent 20 years as a marketer, including P&L ownership with Samsung, consulting to the CEO of Macy’s, and even marketing microchips and political campaigns. In this episode, Evan shares his journey, including advice working at big companies as well as starting your own business.  Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet. Find Evan at and Visit us at Top Picks: Evan- Trader Joe’s Podcast Mat- NeuralCam App Josh- Klook App
March 24, 2020
Eunice Chi of Business Insider - You Need to be More Tenacious
Eunice Chi is the Director of Subscription Marketing at Business Insider, with a diverse background including finance, marketing, and a Masters in Education. In this episode, she discusses starting from the ground up in marketing, including the acquisition and retention at Time, Inc. for Sports Illustrated. She shares parallels and differences across jobs within the same organization, as well as advice for company politics. She finishes up with a special shout out to a career shaper from her past.  Top Picks: Mat: Tile Trackers Eunice: Thank You for Being Late: An Optimist's Guide to Thriving in the Age of Accelerations, by Thomas Friedman Josh: Sapiens: A Brief History of Humankind, by Yuval Noah Harari 
March 5, 2020
Joe Meyer of ExecThread - Cause and Effect
Joe Meyer is the Founder & CEO of ExecThread, a premium job-sharing network that has exploded in the past few years. Joe was previously the CEO of HopStop, which was acquired by Apple (where Joe worked post-acquisition on what led to Apple Maps). Joe was also a VP at AOL (which acquired one of his earlier start-ups), a GM in the early days at eBay, a manager in PWC’s Technology Strategy Practice, and even sold wine for Gallo right out of college! Take a listen to this episode, and hear what Joe has to say about immersing himself in an industry in which he never thought he would end up. Top Picks:  Mat: IA Writer Program Josh: Google Nest Hub Joe: ExecThread
March 3, 2020
Kristin Fallon of GE Healthcare - Life is Not a Straight Line
Kristin Fallon is Head of Content & Storytelling at GE Healthcare. She'll share the two chapters of her career — marketing and international development. She tells us about the skills that overlap, why she chose business school, what she learned from past bosses, and much more on her career trajectory. It all starts with turning down a job as a bond trader to join the Peace Corps. Some things choose you. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at Top Picks: Joseph Campbell's The Power of Myth, The Dolly Parton's America,  Eat to Beat Disease by William W. Li
February 25, 2020
Emily Powers of BritBox - Take the Risk
Emily Powers is the SVP Commerical Head of BritBox. She was one of the original members who launched the service in March 2017. Emily was responsible for writing the initial business plan and oversaw the launch in the US and Canada. In this episode, Emily discusses the life long relationships she made at NYU business school, what goes into launching a streaming service, and advice on juggling it all! Top Picks: Podcast- Hubsbot - Weird Work, Podcast - Pivot, Blog: Wait by Why?; How Finance Works: The HBR Guide to Thinking Smart About the Numbers
February 13, 2020
Ivy Brown of TD Bank - Building your Toolkit
Ivy Brown is Senior Vice President of Head of Brand and Community Marketing at TD Bank. She was previously at TIAA and at Johnson & Johnson where she built her career as a marketing and brand change agent. Ivy shares her story, including her ideas on how to build your career toolkit as a marketing leader. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at Top picks: Newletter: Under Consideration. Report: Altimeter's Conversational Business 2020
February 4, 2020
Jim Spare of Eko - Learning to Think Big, Implement Big
Jim Spare is the President & COO of Eko. He has spent his career leading the growth of disruptive technology businesses in immersive media and entertainment, bringing fundamentally new products and services to the market. Jim has an MBA from The Amos Tuck School at Dartmouth and a BS in Electrical Engineering from NC State.  Take a listen to Jim's interesting career trajectory and how he became a leader in growing innovative technology-based businesses.  Top Picks: App - Buycott,  Phyn - home automation technology, book- Creativity Inc 
January 22, 2020
Tony Fross of Prophet - Sneaking Up On Opportunity
Actor. Trainer. Headhunter. Consultant. Tony Fross is a Partner at global consultancy Prophet, where he co-leads the firm's Organization & Culture practice. Tony shares his career journey working at firms including Scient, Pfizer and CapGemini, and his proven philosophy on "adjacency."  Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at rising-podcast.com1 Top Picks: App: Duolingo; Book: Thirtywise (career guide); The Economist
January 16, 2020
Betty Liu of Intercontinental Exchange - Not Waiting for Permission
Betty Liu is Executive Vice Chairman at NYSE and Chief Customer Experience Officer at Intercontinental Exchange. She shares her career journey from journalism to business owner to executive management. Her advice includes processing information and understanding your personal brand — your three words. Hear about hers and she even gets Mat and Josh to share theirs. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at Top Picks: Podcast: The Eagle Eye; Book: "Leaves of Grass" by Walt Whitman; Book: Taiko by Eiji Yoshikawa
December 17, 2019
Stacey Brickman of Sony - Careers Are Marathons
Stacey Brickman is Vice President of Marketing at Sony, which includes marketing the brand across channels as well as Sony’s loyalty program. Earlier in her career, after a stint on Wall Street, Stacy was at American Express for 10 years getting a breadth of experience across marketing. Stacey shares her journey, her choices, about getting an MBA, managing people, the corporate ladder, life and work, what she's working on— and her advice for the rest of us. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at App: Life360; Podcast: The Beancast Marketing Podcast; Book: After the Fall, How Humpty Dumpty Got Up Again
December 3, 2019
Bob O'Leary of BNY Mellon - This Story Starts with Pizza
Bob O'Leary is Global Head of Brand Activation at BNY Mellon. Bob has a diverse background across strategy, brand, creative, account management and production, including brand leadership roles at Pimco and Citi where he was managing director of global marketing. He’s also spent years in account management at leading agencies like Hill Holiday, Saatchi & Saatchi, and SS+K. He shares his journey to learn every angle on storytelling and the lessons learned along the way. There will be pizza. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at This episodes top picks:  App: The Daily T-shirt store: Book: The Water Will Come
November 19, 2019
Joe Lazauskas of Contently - Stumbling A#%-Backwards Into Marketing
Joe Lazauskas was recently promoted to Head of Marketing at leading content platform Contently. With a background in journalism, Joe was a pioneer in content and social marketing, starting one of the earliest content studios. Joe tells us about what it takes to do successful content, the false choice between creativity and business and what he's had to learn to evolve from content strategist to head of marketing. He also shares a new education initiative, Snow Academy, he and Shane Snow are launching. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at Top picks: The Great Hack (Documentary); A Book About Love by Jonah Lehrer (Book); MileIQ (app)
November 5, 2019
Rachel Moore of Citi - Do What's Interesting
Rachel Moore is SVP Innovator in Residence at Citi. With 15+ years at two of the most prestigious financial services firms in the world, Rachel shares with Josh and Mat how she got her breaks, how she never had an internship, why you should pursue what interests you, her path, her take on networking, her special thank you note to Kelley King Bussey and what she tackles in innovation. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at Top Picks: Muvi, How I Built This Podcast, Song of Achilles (book),
October 21, 2019
Amy Weisenbach of The New York Times - I Ask A Lot of Questions
Amy Weisenbach started her marketing career at Unilever to launch little-known Axe body spray. 15 years and four categories later, she's SVP of Marketing at The New York Times. Amy joins Josh and Mat on Rising to tell us about her career across diverse industries, building a marketing practice, the challenges of geography even from a top business school, and what still scares her. You'll hear her special thank you note to Eric Leininger, Jon Achenbaum and Andrew Gross, plus top picks from Amy, Josh and Mat. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Visit us at and don't forget to subscribe! 
October 9, 2019
Joe Conyers of Songtrust - Learning What I Didn't Know
Joe Conyers is Co-Founder & Chief Strategy Officer at Songtrust, a service that helps music makers and rights holders collect their royalties. He is also an executive at its parent company Downtown Music Holdings. Named a Digital Power Player by Billboard Magazine three years in a row, Joe’s had a diverse career in technology, music and even real estate. We got to hear how he’s risen, his opinion on b-school and networking, getting started in the music industry, two trends he sees in the streaming  industry and a special thank you note to his high school business teacher. Hosted by Josh Boaz and Mat Zucker, Rising is produced by Direct Agents and Prophet, with original music by Movers+Shakers. Subscribe today wherever you listen to podcasts for the great interviews to come. Visit us at Episode Top Picks: Site: Visual Capitalist; Book: The Three-Body Problem, by Cixin Liu; Podcast: Exponential View
October 1, 2019
Rising Podcast - Trailer
Welcome to Rising, conversations about careers with leaders in marketing, media, and innovation. Hosted by Josh Boaz and Mat Zucker, each episode you'll hear stories about careers, trends we should all watch, plus roundtable top picks. Subscribe today, and listen to them all. Visit for more info.
September 25, 2019