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Root.ax

Root.ax

By Storiculture World

The Root.ax Podcast seeks to bring together South Asian creators, artists, filmmakers & writers in a virtual room to discuss how they make, move and bridge their creative process. Here is an invigorating space where creators push the constantly evolving boundaries of the creative process, catalyse conversations on the future of creating & interrogate the current conventions of being a creator. We dive deep into best practices, the creator economy, multi-modality, with a focus on impact & original voices. New episodes twice a month. Tune in. Produced by Alina Gufran for Root.ax
Currently playing episode

Making A Writer with Dhruv Sehgal - 01

Root.axMar 08, 2022

00:00
53:53
NFTs for Filmmakers with Ravi Krishnan - 06
May 26, 202247:41
TamilFuturism with Osheen Siva - 05

TamilFuturism with Osheen Siva - 05

For our Episode 05 with @osheensiva, we talk how to build South Asian Myths & Monsters when they’re imagined in an alternate universe and built from one’s heritage & roots 👾

Osheen Siva is a multidisciplinary artist from Thiruvannamalai, currently based in Goa. Through the lens of surrealism, speculative fiction and science fiction and rooted in their Dalit and Tamil heritage, Siva imagines new worlds of decolonized dreamscapes, futuristic oasis with mutants and monsters and narratives of queer and feminine power. They were also an Illustration Jury member for the One Club for Creativity - ADC's 100th Annual Awards in 2021.

Listen to the full episode with #linkinbio. Available on Spotify & Google 🎧.

Root.ax podcast seeks to bring together South Asian creators, artists, filmmakers & writers in a virtual room to discuss how they make, move and bridge their creative process. New episodes twice a month  ✨. Tune in.

Produced by @alinaguf for @root.ax


Highlights

The fact that I wasn’t able to recognize any of my friends or myself in everything I mentioned before. There are a lot of cartoons and everything we mentioned before that’s entirely through a Western lens. I’ve never seen any characters or storylines that I felt connected to. And, yeah, that was kind of interesting for me to have a mix of my background and where we come from. Even characters that are different shapes, sizes and colors. It was quite homogenous, from my perspective. I guess, even like voice and things like that, art for me has always been reflective of who I am as a person. As I grew older and my practice progressed, what I was interested in came through that as well.

Just the idea of hope. Sci-Fi I’ve always been inspired by. Even when I was younger, I was very into the Jetsons and Futurama and all kinds of Sci-Fi cartoons, animations and movies like Ghibli as well. The idea of Sci-Fi fantasy for me is quite limitless because you can imagine whatever you want the future to be like. Even when I was younger, I was always a daydreamer and I felt like Sci-Fi was a great avenue. Comic books too, I’ve always been fascinated by.

This was right before the pandemic, it was my biggest mural to date and it was in Chennai so it all kind of came together for that. The mural was a collaboration for St+art India Foundation, who go to different places in India and have art districts and festivals. This one, in particular, was in Kannagi Nagar in Chennai, which is an under-represented community. This mural is also next to the sea so I wanted to capture the folks there. Providers & Protectors was kind of an homage to the fisherwoman folk in Chennai. The character itself is Tamil woman and has a lot of Chennai flora and fauna, motifs and elements in it. The words themselves mean the womenfolk taking care of their family aspect but they also take care of business. They sell the produce, the fish and the men usually go fish in the morning. I found that quite fascinating. They’re super strong ladies who’re quite aggressive but in a good way, right? Super confident, amazing. They wear these super colorful saris and the whole strip is breathtaking for me. Yeah, that’s kind of where I got the inspiration from for that piece.



May 04, 202228:42
International Co-Production with Mathivanan R - 04

International Co-Production with Mathivanan R - 04

For Episode 04, we sit down down with our very own @mathivananr to talk about the ins an outs of International co-production, using his two feature films Nirvana Inn and Nasir as case studies of how to pitch to international producers, what funds to approach, how to balance creative vision with recouping returns and more.

An especially informative & enlightening episode with Mathi, who’s the brain behind @root.ax, apart from leading several lives as a theatre director, producer of films and alumni of the prestigious EAVE Producers’ Lab & BAFTA India Breakthrough Talent, 2022.

Full episode with #linkinbio. Available on Spotify & Google 🎧.

Root.ax podcast seeks to bring together South Asian creators, artists, filmmakers & writers in a virtual room to discuss how they make, move and bridge their creative process. New episodes twice a month  ✨. Tune in.

Produced by @alinaguf for @root.ax


Highlights

At that point, I probably did not know much about what an international co-production meant. I was just looking online and how things are constructed, I had a sense of what it could be. I always felt, with the amount of information out there, forums to be able to explain it were missing. I dove into it with the directors. What happened with Arun was I drove down to Coimbatore. He said, just come and meet me if you want to make this film. So, I went and met him over there. We spent the night in this room he had taken near where the film was going to be shot and he took me on a walk through the city and sort of explained what he was doing and it was then it occurred to me that mainstream films, the director require a different kind of infrastructure. Directors who work in Independent cinema need, of course infrastructure, but also sort of someone who can understand their vision deeper and personally to be able to actualise that in fundraising, in the pitching and sit with them for about 3-4 years. 


Picking these films was the most important piece of co-producing. Often, that’s the part that’s misleading. Not every film can be a co-production. To make an informed decision, it mostly rests with the film-maker. The filmmaker has to have had some history with film festivals or has to be known or have a really, really original voice. In the case of Arun, he had already been in Rotterdam, Vijay Jayapal had already been at Busan so at least there was some history to the filmmaker. It’s always a good place to start as a producer. And, there’s also the story. What you’re trying to say and whether it’s important. When you’re co-producing, you have multiple producers who are participating in the film and when you say internal co-production, there’s an international producer coming on board. The piece here that’s often misunderstood is that international co-producers usually are thought to produce with their own money. It’s important to remember that India’s a bit like the US in the sense that we use private money to make films. 

This could be in the form of equity or debt, which means that someone signs a check and says, hey I’m making this film. I want this return, this is private money. If you look at international money, it's mostly grant money. which means a European producer is going to work with you if a grant comes through. They can work with you creatively, all of that fine, but they can only produce if the money comes in. They usually have some history of being able to apply to different funds and they have relationships which allow them to do that. 









Apr 21, 202249:57
Transmedia with Meera Ganapathi - 03

Transmedia with Meera Ganapathi - 03

For our Episode 03, we sit down with Meera Ganapathi, @onemeerkat, to discuss what adapting stories across mediums looks like. With her experience of running @thesoupgram for the last six years to writing children’s novels to launching a newsletter, she dives deep into what it takes to be present as a digital creator today, amongst other insights on balancing writing with other creative pursuits, building a digital audience and the charm of serialised writing 🌱

Full episode with #linkinbio. Available on Spotify & Google 🎧

Root.ax podcast seeks to bring together South Asian creators, artists, filmmakers & writers in a virtual room to discuss how they make, move and bridge their creative process. New episodes twice a month. Tune in.

Follow us on @root.ax for more updates

Produced by Alina Gufran
Post-production by Gaurav Krishna & Ishan Gupta


Highlights

I was sharing my writing on Instagram and then I saw that other writers, lots of them including Neil Gaiman and Salman Rushdie, are on Substack. I thought it was an interesting format because it's not limited to time. You have the capacity to experiment with time, in that it's like a TV show, you have something to look forward to every week. It doesn't end in one post. It has the capacity to be serialised. Also, it's not abundantly open to everyone, it's only for these people who're genuinely interested in what you're doing. It filters out the extra noise. People who are serious about writing or are seriously interested in what you're writing about would be the ones who are within this space. So, it helps you have a more intimate conversation. I like that, after the loud availability of Instagram, I like the fact that a newsletter is quite niche. I wanted to see what happens in that space and I was inspired by other writers who're of the same age and in the same space. I like Rega [Jha], I like what she does. She had started this whole Newsletter business and I thought, why not get paid? Why am I doing this for free? What do I gain out of it? I wanted to know if there's any potential of making money in this manner while being true to my work because otherwise all the money I make is through advertising which is definitely not very fulfilling, in my case.


When I'm adapting my writing across different mediums namely Instagram, The Soup and the Newsletter, my guiding principle is that on IG and the Newsletter, it's me writing for myself. It's whatever thoughts are coming into my head. I'm not really streamlining any opinion as such. But, on Soup, it's not me at all. It's other writers and creating a community of writers, artists & photographers so there's a lot more experimentation with the medium itself. It's not restricted to just writing, it's more visual, there's a capacity to build a network of people I collaborate with who bring so much more to the table than what I could possibly bring by myself. It's not so inward looking, it's much broader. It's not my writing on Soup, it's a lot of other people's writing, I purely edit. 


This middleman business is interesting to me. There's already a clique of writers- from Delhi, journalists, established writers, whatever and the same stuff is coming out constantly-- same people are writing, same people are scratching each other's back and it feels like it happens in an infinite loop. It doesn't seem like that's good for the industry. I like the fact that Substack or any sort of Newsletter format allows you to reach directly to people. Nobody is governing your worth or how valuable or marketable you are. There's no gatekeeping or gauging the commercial aspect of your writing. There's no hassle of going into publishing in the sense of actually printing something which is very expensive to do. It feels like a democratic process.



Apr 06, 202234:36
The OTT-Pitch Bridge with Deepti Datt - 02

The OTT-Pitch Bridge with Deepti Datt - 02

For our Episode 02, we sit down with @deeptidatt, actor, creator, producer & owner of Copacetic Films, who talks about the essentials of a good pitch and the differences between the film industry in LA and Mumbai. She deconstructs the mystical process of pitching (a film or web show) & sheds light on what producers want versus what they need.

Root.ax podcast seeks to bring together South Asian creators, artists, filmmakers & writers in the same virtual room to discuss how they make, move & bridge their creative process. New episodes twice a month. Available on Spotify, Google & wherever else you get your podcasts.

Follow us on @root.ax for more updates.

Produced by Alina Gufran for Root.ax

Post-production by Gaurav Krishna & Ishan Gupta

Highlights


Pitching in LA, with the kind of contacts and networks I have here in Mumbai, when I would offer to have or question to have, say, a show runner from India who I know very well and who has a big name, the question if having somebody like that attached to my series project, would that be an advantage? And, the kind of feedback I got from LA was very revealing. What they said was; if you're looking to attach professionals from the Indian film industry here, state-side, that's seen as a regional project. You would think, because streaming is global, you don't have a limit on your audience, even to this day, what is coming out of OTTS in India, it's seen as regional commissions. Whereas, if something gets commissioned in the States, those are seen as global commissions. My personal feeling is that, it's a bit skewed. I don't agree with it. These are global platforms-- anyone, anywhere can log in and watch the show and a lot of people can afford that kind of exposure. A lot of us believe if we're getting a commission out of a streamer, that means we've got a global platform. Apparently not. It still requires that marketing push behind it, past the algorithms, to be able to that exposure.

The pitch deck is such an integral part of showing and selling your work. A pitch deck is cumulation of your idea in a format that can be conveyed in the shortest amount of time. Considering that a producer has to go through 10-20 projects a day, an average of 12-15 slides, that's a lot to go through. Within the first 10 seconds of an idea being in front of a producer, which is where the decision will be made. A pitch deck is a marketing proposal for your project. Going further back with this, getting an idea out from the ether, out into the physical where it's a piece of paper or it's on screen, this is an incredible process. I see the pitch deck, all the way out to the part where you're watching your finished show, I see it steps towards this moment. Usually, as a maker you're sitting, watching your show thinking, "ah I could've done this better," and that process never stops. I would encourage anyone who's taking a project or idea to the market to look at the pitch deck primarily as one more form of the story that you're trying to tell.

There is a much bigger tradition in the Indian film industry of narrating your idea, when you first et a chance with a producer before they look at any written material or script or visuals. I'm dubious about that but it's a reality and a fact that we need to deal with. For giving the industry benefit of the doubt, a producer is a busy person; managing money, likely from financiers on which they have to come up with a return that they have to guarantee with their project. It's a huge job and responsibility to carry and given the crunch of time and context, it can be; okay, you got 10 minutes, let's see what you've got. If you're smart, game it out, practise in front of the mirror and become so tight with it, that when we do get that 10 minutes with the commissioning producer, you know exactly what to say.

Mar 18, 202255:02
Making A Writer with Dhruv Sehgal - 01

Making A Writer with Dhruv Sehgal - 01

For our first episode, we sit down with Dhruv Sehgal, writer, actor, executive producer of Little Things, to deconstruct tropes in genre writing and examine the legacy of tropes that makes Indian films what they are. How do tropes translate to the digital OTT audience? What does the trope of "the nationalistic" signify in the larger context? What does subverting a trope look like? We answer these questions & more in Making A Writer. Tune in.  

Root.ax podcast seeks to bring together South Asian creators, artists, filmmakers & writers in a virtual room to discuss how they make, move and bridge their creative process. New episodes twice a month. Available on Spotify and wherever else you get your podcasts .  

Follow us on @root.ax for more updates.

Produced by Alina Gufran for Root.ax
Post-production by Gaurav Krishna & Ishan Gupta

Highlights

Our innate desire is to go against tropes because we're surrounded by examples that go rushing towards it because it's easy. If you want to show the world through somebody else's perspective, show the entire world. Make a film like 'Aligarh.' Why should it be in one note? I personally prefer writing for an OTT or the films I'd write for the directors I work with, I end up seeing life in a slightly more layered lens than the one the audience has been presented with on a day to day life. The fact of the matter is, tropes don't really exist. They are someone's imagination. Of course, they come from reality but if you look at life from a humanistic lens, there's no space for them. It's rather boring to see life like that. It's like watching news. It's also not about the writer, it becomes about the audience. You're catering to the audience. It's like trying to be a good kid in front of your parents, while inside you're hiding something. Obviously, it doesn't work out well.


As a writer who's constantly, we're trying to challenge our previous self. From the inception of the idea, I stop thinking about this matter of the audience. For me, tropes are nothing but a technicality that needs to be challenged. Let's say, if I'm writing Gully Boy Part 2, I'll be thinking about the point of view of technique. I'll be asking myself, why is Alia's character so possessive, insecure or why did she latch onto this guy even despite his. poor behaviour? How will she act? How do I give her more agency? For writers, the question is how do we navigate it through technically? If it's been done, you can't do it again. Varun Grover says it very nicely in one of his interviews, "It's such a small world and we're here for a short period of time that I just feel why should I say things which have already been said," in answer to the question why his romantic songs are so romantic and unique. This feeds into my weird relationship with social media where I end up creating a block when I'm writing. In my heart, I know I'm not a David Lynch type of a writer, I won't end up writing anything that's so out of the left field, people won't understand it. Even if I write something deeply personal, I know it'll connect with people so I don't have the fear of alienating people. I'm in the safe space of having sensibilities aren't that unique. Being honest to the character becomes my only responsibility. As a writer, the question is: do you challenge them or do you milk them? With films like 'Sir' or 'Geeli Pucchee,' the tropes are being challenged. 


As a writer, I feel like everyone around me has similar conversations and I'm surrounded by problems which don't encourage me to write. I feel because of this climate, and I'm not referring to the political climate alone, I find myself becoming less and less of a human. I miss that lightness of being which I find through my coffee, my writing and my cat.

Mar 08, 202253:53