SaaS Stories
By Xavi
Inspiring the next generation of CMOs with stories, tips, and strategies from key players in the SaaS industry. New episodes every Wednesday at 6 pm GMT.
SaaS StoriesNov 21, 2018
00:00
25:09
How Groove Helps Companies Support their Customers With Andy Baldacci
Andy Baldacci, the CEO of SaberSim chats about how GrooveHQ's solution helps startups support their customers and increase customer satisfaction.
Jul 05, 201918:05
What is a lead magnet and why do you need one? with Barry Feldman
What is a lead magnet? We sat down with Barry Feldman and look at what lead magnets are, why you need them, and he gives examples of lead magnets Ideas that can help you get you more leads.
Nov 21, 201825:09
How To Retain Customers And Reduce Churn With Luke Chambers
We sat down with Luke Chambers, founder Raaft.io on this episode of SaaS Stories, to share the story of how he and his team help their users retain customers and reduce churn.
Nov 07, 201812:44
What is Content Marketing and Why Is It So Important With Ivan Kreimer
We sat down with Ivan Kreimer of Content Fiesta to look at what content marketing is, why it's important for your startup and how to do it properly so that you can help you attract more traffic and build your authority.
Oct 24, 201810:52
How Everlance Makes Mileage And Tracking Expense Tracking Super Simple With Alex Marlantes
We sat down with Alex Marlantes, co-founder and CEO of Everlance on this episode of SaaS Stories, to share the story of how he and his team help freelancers track and manage mileage and expenses.
Oct 10, 201810:34
A Simple Sales Methodology for B2B SaaS Startups With Alan Gleeson
One of the biggest challenges of running a SaaS Startup is actually selling your software. You're in a catch 22 situation really, you struggle to sell without brand recognition but you can’t get brand recognition without sales! It doesn’t help that for many SaaS startup founders, their skills lie in their innovative ideas and they may never have had any sales and marketing training at all.
Sep 02, 201817:05
How to generate referrals without asking with Stacey Brown Randall
We chat with Stacey Brown Randall about how to generate new clients for your business through referrals without having to as for them.
Aug 26, 201812:14
How Avrio is using A.I to transform the recruitment process with Nachi Junankar
We share the story of how Avrio A.I, a Boston based startup, is using artificial intelligence to transform the way big companies hire new people. Featuring Nachi Junankar.
Aug 19, 201813:59
Saas Stories: The trailer
The trailer for our upcoming show, SaaS Stories.
Jul 24, 201801:25