In Conversation
By Sam Winsbury
Plus more in-depth conversations with some of the top founders and CEO's each month.
This is the kind of thing you listen to whilst your toast is in the toaster.
In ConversationNov 25, 2019
Stick to your strength - S2E48
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Every post costs £20 - S2E47
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
The more you create, the more ideas you get. Trust me - S2E46
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
LIVE your personal brand, don't just build it - S2E45
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
The lifestyle change that will dramatically improve your content - S2E44
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
To POD, or not to POD - S2E43
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
2 easy sources of content ideas everyone should take note of - S2E42
Struggling for content ideas? They fit into one of two types - simply by being aware of the types, you'll start generating new ideas easily.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
The best way to build or scale your personal brand quickly - S2E49
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
How to create content that your audience actually WANT to consume - S2E41
The best way to get people to read your content is to tailor it exactly around a problem or question that they have.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
How to produce quality content at scale - S2E40
Good personal branding is to produce high quality content. The most effective personal branding practice is to produce lots of high quality content consistently. Here's how to do that.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Why you need 'conversion' style content and how to produce it - S2E39
The last of the three important types of content I mentioned yesterday is 'conversion' content. Here's 2 minute a guide to producing effective conversion content.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Why you need 'consideration' style content and how to produce it - S2E38
The second of the three important types of content I mentioned yesterday is 'consideration' content. Here's 2 minute a guide to producing effective consideration content.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Why you need 'awareness' style content and how to produce it - S2E37
The first of the three important types of content I mentioned yesterday is 'awareness' content. Here's 2 minute a guide to producing effective awareness content.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
The 3 types of content that will actually get you clients - S2E36
Your personal brand should be practical - meaning it should get you clients. Here are 3 types of content you should be posting if you want to achieve that.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Ignore the rise of media brands at your own peril - S2E35
Media brands are an incredible vehicle for your personal brand. Use them!
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Make the comments section POP - S2E34
The comments sections of your content can be gold, if you use them properly.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
3 powerful personal branding strategies to look out for in 2021 - S2E33
Here are 3 interesting methods you can use to build a powerful personal brand in 2021.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Final thought of 2020: How to always be in the conversation - S2E32
If you can do this, you'll always be in the conversation, regardless of what the economy, platforms or algorithms are doing.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
My top 3 personal branding reflections from 2020 #2 - S2E31
What your personal brand to be magnetic? You need this.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
My top 3 personal branding reflections from 2020 #2 - S2E30
What actually is personal branding? Here's what I realised this year.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
My top 3 personal branding reflections from 2020 #1 - S2E29
This week's episodes will focus on my 2020 reflections and 2021 advice. Today's tip is around not feeling gross when building your brand.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Want to become a better writer? Become a better _______ - S2E28
If you want to become a writer, one of the best things you can do is become a better thinker. Take time to think and reflect more.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Sometimes no call to action is the best call to action - S2E27
CTA's are important, and you shouldn't be afraid to use them. But don't forget, no CTA can be more powerful.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
How to leave a lasting impression and become influential through content - S2E25
If you want to leave a lasting impression on your reader, use real examples to contextualise the advice you're giving in your content. It shows that you haven't copied it from a random blog...
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
The most important part of any piece of content is... - S2E24
The most important part of any piece of content is the headline. Hands down.
People are not on LinkedIn for you specifically, they're on LinkedIn to educate themselves, get quick wins and do business. So you need to write a headline that grabs and keeps their attention.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
The simple way to improve content, literally - S2E23
People are busy. People are lazy. So if you want them to read your content, make it simple. That doesn't necessarily mean shorter.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Less is more when writing content - S2E22
If you want to write content that people actually read, cut your words ruthlessly. If it doesn't add meaning, it doesn't need to be there. This is especially true for 'filler words' (just, that, really)
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Sitting on the fence makes you so.... unremarkable - S2E21
Stop being afraid to take a stance. Polarising people is one of the best things you can do for your personal brand.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Quality vs Quantity: What matters more? - S2E20
Quality first. Then Quantity. Listen to find out why.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
This will drastically improve your copy - S2E19
The best content copywriting tip I can give is to write how you speak. No need to jazz it up or overcomplicate.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Doing this will massively improve the quality of your content - S2E18
Something that has helped me write better LinkedIn content for myself and my clients is writing a first draft of the post in a scheduler and coming back to it a few hours or days later. On the second view, you tend to have a fresh mind and improvements come naturally.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Earn your name by being specific - S2E17
Have you ever noticed that some people can post absolutely anything and people lap it up? They've earnt the ability to do that by providing high-quality content around a specific topic over time.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Growth Hacking vs Growth Earning - S2E16
What's the difference between hacking growth and earning it? And where should you draw the line?
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Practical personal brands are the most profitable ones - S2E15
One thing most people forget when building their personal brand is practicality. Most personal brands don't actually do anything for their people (weird sentence, I know). Define your object and make sure every brand-building action you take is geared towards it.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
What Guy or Girl are you going to be? - S2E14
Are you the analytical one, the practical one, the funny one, the empowering one? There's no right or wrong, but pick one and be consistent with it.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
3 P's every personal brand should live by - S2E13
Persistence. Patience. Practicality. Those are the keys to a personal brand that actually has a return.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
How to keep people coming back for more content - S2E12
Contextualise your advice by speaking from experience. If you're sharing actionable advice that helped you achieve a particular result, your audience are going to benefit from it more, and ultimately seek out more advice.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Your personal branding efforts will be short lived without this - S2E11
Personal branding requires consistency. So create a framework for consistency. Set times, content targets and non-negotiables - but make them realistic. It needs to be something you can and will stick to.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
How you can get millions of content views every month - S2E10
Guest blogging is one of the most effective ways to get your content in front of millions of people every month.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
This personal branding mistake could cost you $$$ - S2E9
Personal branding can have a huge ROI, when done correctly. One of the mistakes you need to avoid though is trying to monetize your personal brand too early.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Questioning the ROI of personal branding? - S2E8
If you've ever questioned the return on building your personal brand, this episode is for you. Listen to an example of how Dave Gerhardt's personal brand is turning over 6 figures a year just from content.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Personal branding 'values' are overrated... S2E7
You don't necessarily have to get caught up in fluffy values like everyone else. Sometimes it can be as simple as demonstrating you know your stuff...
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Stand out from the crowd through positioning - S2E6
The 'Blue Ocean Strategy' is used in marketing a lot, but we seem to forget it when it comes to personal branding. It's all too easy to just be another executive on LinkedIn. Position yourself as unique and watch what happens.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Your LinkedIn profile is too complicated - S2E5
Your LinkedIn profile probably includes a lot of information that is completely irrelevant to what you do now. Or perhaps it's relevant but overcomplicated.
Remember you're competing for attention here, so make your profile as simple as possible
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
3 must-haves in any LinkedIn profile - S2E4
All good profiles need to do 3 things: 1. Address who you help with your product or service (your target audience); 2. Address what you help them achieve; 3. Show some credibility from 3rd party sources (social proof).
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Most personal brands flop for this one reason... S2E3
Most personal brands flop for this one reason:
They haven't actually done anything yet... Career-wise, they haven't built a successful business, great product or produced any great work. You can't build a personal brand on what you're going to do
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
The important thing not to forget about personal branding - S2E2
The important thing not to forget about personal branding:
Remember that it doesn't have to be all bells and whistles. Find your style and stick to it.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
Most people have got personal branding completely wrong... In Conversation S2E1
Most people have got personal branding completely wrong...
In the first of season 2's daily tips, I chat for a couple on minutes about what personal branding for CEO's is actually about - and it's not what most people think.
These 3 (ish) minute podcasts are published every day and include 1 personal branding tip and 1 idea for a piece of content you can use. They're tips I've learnt from building my own personal brand and helping a number of other founders and executives build their own.
If you enjoy this episode, I would appreciate it greatly if you could give it a review on your podcast provider.
Let's connect on LinkedIn: https://www.linkedin.com/in/sam-winsbury/
See how we can help you build your personal brand: https://www.brandlypersonalbranding.com
How to Market Yourself Effectively and The Superpower of Autism - In Conversation Ep. 31
In Episode 31 I welcome marketing coach and founder of CBW Marketing, Charlie Bonnefond-White.
Charlie helps entrepreneurs and coaches market themselves with a personal approach, having used his approach to generate over 100,000 content views on LinkedIn alone.
Charlie also has autism, which gives him an incredible ability to combine analytical data with creative flair in marketing campaigns.
In this episode, we discuss what makes how entrepreneurs can market themselves effectively without spending hours doing so and the superpower that is autism.
Listen to the full episode as we chat about:
🧠 What Chalie's 12-year-old self would be happy and sad about if they met him now
🧠 The one tip Charlie would give to entrepreneurs looking to market themselves
🧠 How to market yourself and your business effectively
🧠 The common misconceptions around autism and its benefits
🧠 What it's like being a marketer/entrepreneur with autism
Connect with Charlie:
Website - https://cbwmarketing.co.uk/
LinkedIn - https://www.linkedin.com/in/charliebonnefondwhite/
About In Conversation:
This is not a podcast. These are raw, unedited, real conversations I have had with the people of LinkedIn.
Join our conversations if you want to learn about marketing, branding, LinkedIn, and how to win in the B2B space.
If you enjoyed this episode, I would appreciate it greatly if you could tell just 1 friend and leave a ⭐⭐⭐⭐⭐ review on your favourite podcast provider. It helps me impact even more people and secure the best guests in the world.
Connect With Me:
More Content - https://www.thatpersonalbrandingguy.com/
LinkedIn - https://www.linkedin.com/in/samwinsbury/
Instagram - https://www.instagram.com/thatpersonalbrandingguy/
Free Facebook Group - https://www.facebook.com/groups/ppbfe/
Personal Branding For CEO's: https://www.brandlypersonalbranding.com/
Personal Branding For Coaches and Entrepreneurs: https://www.thatpersonalbrandingguy.com/profitable-personal-brand-mastery
How to Sky-rocket Your Marketing Results Using Behavioural Psychology with Will Leach - In Conversation Ep. 30
In Episode 30 I welcome Best-selling author and Founder of the Mindstate Group, William Leach.
Will is an award-winning behavioral insights & messaging expert. His company Mindstate Group helps businesses significantly increase their sales and growth by applying behavioral psychology - specifically subconscious mindstates - to their marketing strategies.
His clients include international giants like PepsiCo, Purina, Capital One, Merck, Kimberly Clark, SC Johnson and Kellogg’s.
In this episode we discuss what makes humans tick and how you can use psychology to improve your marketing and grow your business.
Listen to the full episode as we discuss:
🧠 What Will's 12-year-old self would be happy and sad about if they met him now
🧠 How tweaking 3 words on Will's client's coupon increased sales by 200%
🧠 4 factors of the behavioural model
🧠 How to implement psychology into your strategy as a marketer or business owner
🧠 Wills experience writing a best-selling book
Connect with Will:
The Mindstate Group: https://www.mindstategroup.com/
About In Conversation:
This is not a podcast. These are raw, unedited, real conversations I have had with the people of LinkedIn.
Join our conversations if you want to learn about marketing, branding, LinkedIn, and how to win in the B2B space.
If you enjoyed this episode, I would appreciate it greatly if you could tell just 1 friend and leave a ⭐⭐⭐⭐⭐ review on your favourite podcast provider. It helps me impact even more people and secure the best guests in the world.
Connect With Me:
More Content - https://www.thatpersonalbrandingguy.com/
LinkedIn - https://www.linkedin.com/in/samwinsbury/
Instagram - https://www.instagram.com/thatpersonalbrandingguy/
Free Facebook Group - https://www.facebook.com/groups/ppbfe/
Personal Branding For CEO's: https://www.brandlypersonalbranding.com/
Personal Branding For Coaches and Entrepreneurs: https://www.thatpersonalbrandingguy.com/profitable-personal-brand-mastery