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Shut Up & Listen with Jamila Bannister & Carla Williams Johnson

Shut Up & Listen with Jamila Bannister & Carla Williams Johnson

By Jamila Bannister
The Shut Up and Listen Podcast is the podcast where we get real about building your personal brand and marketing your business.

I'm Jamila, a Personal Branding Strategist and Coach and Carla is a Marketing and Media Expert. Between us we advise and entertain you with tips and tricks to increase your visibility, grow your audience and sell your products.

We also share our stories, including mistakes we've made, failures we've experienced and times we've succeeded in hopes that you feel empowered to build your own brand and grow your own business.
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Why boy bands were so amazing at marketing... and what can we learn from them about creating extremely loyal fans?
Have you ever wondered how boy bands and pop culture icons are so amazingly good at creating dedicated communities of raving fans ready to buy everything they touch? Yes, we have too. In this episode of Shut up and Listen we take a trip don memory lane reliving some of our favourite moments with the boy bands we love while taking lessons from the skilful and effective marketing tactics. If you're a 90s kid and you love marketing, this episode is for you! So shut up and go listen....
March 17, 2021
Small things you can do to support women in business- Happy International Women's Day
This week we're celebrating International Women's Day and Women's History Month. Want to know how you can help support women in business more? Listen to this week's episode and we'll tell you how
March 10, 2021
No shortcuts to success-Why strategy matters and why you fail without one in business
If you've ever found yourself shifting from tactic to tactic to grow your business but you still can't seem to get the success you're looking for, this week's episode is for you. Sometimes a businesses, big and small, find themselves in rut in trying to grow, bring in new customers and increase sales. Why? The answer can be found in one word...strategy... but how can they fix it? Well we'll tell you in this episode...Shut up and Listen now!
February 24, 2021
How to prepare you mind to create and receive success in your business- Featuring Carissa Daniel
Have you ever thought about how many systems you had to and still have to prepare to be successful in business? From your finances, to your funnel and your daily routine, preparation is vital for success. But have you every actually prepared your mind to create and receive success? We always talk mindset on Shut up and Listen but our conversation with Spiritual Life Coach, Teacher and Healer Carissa Daniel just took things to another level! This conversation breaks down mindset in a way that we've never done before. This is truly the key that unlocks immense success...shut up and listen now....
February 17, 2021
Why it's more important to be a music entrepreneur than a soca artiste
It's Carnival week in T&T and covid-19 has reduced our endless party cycle and 2 day street parade to a few back yard jams and zoom parties. However the thing that we still want and need is that sweet soca music to at least give us a taste of what the latest Corona virus has snatched away. Just like the rest of us, soca artistes were affected, and not just by the disappearance of 1 but almost all Carnival festivals across the Caribbean and among the Caribbean diaspora.  If nothing else, this reality has cemented why it's so crucial to build your brand beyond a season or an event. In this episode we talk about why soca artistes need to construct their careers differently and the opportunities that are created for musicians when you build a strong digital eco system and online brand. Listen now.
February 10, 2021
The importance of being coachable and how to tell whether or not you are
Working with clients isn't for the faint of heart, but it's even more tough when we meet the few who just won't take our advice. In this week's episode we talk about the importance of being coachable and how you can self diagnose whether or not you are. We give you 5 ways to test your attitude to help you figure out if you're ready to engage a coach to help you with your business. Listen in!
February 3, 2021
The types of thought leaders and digital content we need in the Caribbean
Are you a Caribbean based content creator? Well if you are, you are in an elite group. In this episode, we discuss the types of thought leaders and content that is needed in the Caribbean with Digital Marketer and Managing Director of AC Marketing Caribbean, Pauline Joseph. Pauline shared her data-driven insights to help you understand the factors that influence Caribbean content, creators and the behaviours of the audience. We also talk about the types of content creators we think are missing from the Caribbean digital scene. Listen to this awesome episode now! 
January 27, 2021
The one thing you need to do to ensure you always speak with ideal clients i.e. qualifying leads
Have you ever found yourself taking client call after client call and the outcome is always the, zero , nada? Yes we did too, until we learnt that you absolutely must qualify the leads you spend time engaging. You need to know where they are at in their buying journey so you'd know whether they are a good fit for you. In this episode we talk about what happened when we qualified leads and how you can do it too.
January 20, 2021
The best types of content to gain you traction on LinkedIn- An analysis of the Richard van der Blom report
Did you know that LinkedIn has over 1 million English-speaking Caribbean members? Did you also know that of the 200 million users world wide only a mere 20% actually produce content? If you haven't set up your profile yet what are you waiting for? If you have, then we're going to tell you how to optimise your presence with the best type of content according to Richard's report. Who is Richard and why are we taking his advice? He is a social selling and LinkedIn  Marketing Expert with over 15 years experience in B2B sales. His reports on developing trends in LinkedIn are widely regarded and implemented by over 400 companies to increase their sales and lead generation on this  platform.
January 13, 2021
A look back at 2020 and growth recommendations for 2021
Welcome back to another season of Shut up & Listen! In this episode , we're recapping the highs and lows of 2020 and offering you our recommendations to help market and grow your business and brand in 2021
January 6, 2021
Self care in business: How to do it and why it's important
There's an old saying that goes "you can't pour from an empty cup" , this is exactly what happens when we neglect our self care. So we're sharing 6 ways you can get it done and the positive effects of a good self care routine
August 5, 2020
How to build your brand and market your business as an introvert.
If you're an introvert who's thinking about building your brand, you might be freaking out, but there's no need to. In this week's episode we give you some tactics to help you reach your target audience, without dealing with the overwhelm of big social situations.
July 29, 2020
4 Limiting Beliefs that are Stunting your Personal Brand and Business Growth
Anything you attempt begin and end in your mind first, so it's no surprise that limiting beliefs can really hold us back from going after the things we want. In this episode Carla and I talk about 4 beliefs that can be mental blocks and stop us for going after the things that we want and of course, how to get over these blocks!
July 22, 2020
How to become more visible so you can expand your network
Have you found your growth stunted a bit lately? Or maybe you're just tired of seeing the same old faces around you. That's not necessarily a bad thing, but it's probably a sign that you need to start expanding your network, meeting new people and creating new opportunities for yourself. In this episode, we tell you exactly how yo do that and drop some news too! 😀
July 15, 2020
Managing Imposter Syndrome as you grow your business
If there's one thing guaranteed to show up as we build our brand and business, it's imposter syndrome. This week we discuss how feelings of anxiety about feeling like a fraud can affect us and how to manage them as we build the businesses we want.
July 8, 2020
Business dodgeball- Spotting and avoiding prospects who are about to waste your time
Have you ever met someone who seemed like a great potential client but all they did was waste your time? Yes, me too. In this episode we break it down and share some of the most common types to watch out for and how to respond.
July 1, 2020
You're fired! Knowing when it's time to outsource roles in your business
In this episode we talk the inevitable moment entrepreneurs reach in their business as it grows i.e outsourcing. We talk about 4 different times in your business when it's time to fire yourself from being chief cook and bottle washer and start delegating.
June 24, 2020
Call the Fraud Squad-Distinguishing real entrepreneurs from frauds
Growing your business means you're going to have to hire and collaborate with other entrepreneurs. However there are true entrepreneurs who really want to help you and then there are others that you should avoid. In this episode we talk about 4 types of "entrepreneurs" to steer clear of
June 17, 2020
10 tips on how you can figure out if you need help with marketing or branding
In this episode we talk about knowing the difference between marketing problems and branding problems. While they may seem similar, they actually address two very different issues in your business. We drop 5 marketing indicators and 5 branding indicators. Leave us a message if you're having trouble with either one
June 10, 2020
Island Mindset- The fear of taking your brand global
In this episode Carla and I talk about the fear entrepreneurs have about taking their brand and business global. Why they are scared , why they shouldn't be and how to prepare you personal brand and business to compete in the global market place.
June 3, 2020
How to choose the right collaborations in business
In this episode, Carla and I talk about what's important to consider of you're looking to growing your visibility and business through collaborations. We help you answer 4 questions you should ask yourself about your potential partner. Did you assess their brand to determine if it aligns with your? Do you know their character? Do you know their work ethic? How do I safeguard myself within a collaboration? Shut up & go listen to our advice!
May 27, 2020
How to spend your marketing dollars during Covid 19
Welcome to our first episode ever! Carla and I kick off this podcast by sharing advice on how best to spend your marketing dollars in the face of Covid 19. We know some people have paused everything, but now more than ever you should be doubling down on showing up to your audience. Perhaps not in the same way, but you should be visible.  We advise you on  Content Strategy, Advertising, How best to improve your business systems, Self- improvement, Let us know what you think by leaving us a message and we'll shout you out in an upcoming episode. Now, shut up and go listen!
May 20, 2020