State of Medtech

Episode breakdown:00:00 – Intro: From NAMSA to MedSite Capital01:52 – Who Is Ivanny Franklin? Her $B Exit Story03:33 – Why She Started a Medtech Family Office05:04 – MedSite’s Investment Strategy: SPVs, Syndicates, Direct07:17 – Where She’s Investing: IVD, Cardiovascular, Health Tech10:50 – How NAMSA’s Scale Gives Her Market Pattern Recognition13:40 – Top Red Flags in Pitch Decks (Founders, Listen Up)16:30 – 510(k) vs PMA: Why Your FDA Path Can Kill a Deal18:55 – Clinical Trial Design: $1M vs $10M and What Drives It20:50 – The Most Overlooked Statement in Regulatory Strategy23:00 – Balancing Legacy with Risk: Family Office Real Talk26:00 – Syndication as a De-Risking Strategy (Real Examples)29:00 – How She Decides Between Direct vs Fund Investments32:00 – Check Sizes, Stages, and How She Allocates33:45 – Where Family Offices Actually Source Deals35:45 – How Referrals, Ecosystems, and Events Drive Access37:30 – Why Medtech Needs a “Family Office Network”40:00 – The Conferences She Attends Year After Year43:00 – AI in Medtech: Her Risk View & What She’ll Actually Back45:00 – What Most Pitch Decks Are Missing (It’s Not What You Think)48:00 – Why Clinician Feedback Is More Valuable Than Market Reports50:00 – Pre-FDA? You Still Need a Pipeline Strategy52:10 – Outside the Office: Travel, Horses, and E-Bikes53:30 – Final Thoughts: How Founders Win with the Right SupportMeet me in NYC this May at MD&M East May 20-22! Get a free expo pass and see my keynote on Wednesday May 21st! Click here and use code OMAR25 https://utm.io/uidBRDon’t Let Cybersecurity Risks Delay Your Medical Device Premarket Approval. Check out BlueGoatCyber.comAre you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech onLinkedIn https://www.linkedin.com/company/thestateofmedtechInstagram https://www.instagram.com/stateofmedtech/TikTok https://www.tiktok.com/@stateofmedtechX https://twitter.com/StateofMedTechFacebook https://www.facebook.com/stateofmedtech/Follow Omar M. Khateeb onLinkedIn https://www.linkedin.com/in/okhateeb/Instagram https://www.instagram.com/omar.m.khateeb/TikTok https://www.tiktok.com/@omarkhateebofficialX https://twitter.com/OmarMKhateebFacebook https://www.facebook.com/OmarMKhateeb/

Episode breakdown:00:00 – Intro & What’s New in Pain02:00 – Turf Wars Are Over: Surgeons & Pain Docs Collaborating05:00 – Closed Loop for Peripheral Nervous System08:00 – Optogenetics & Viral Vector Therapy for Pain13:00 – New Tech Targets: Parkinson’s, Gait, Sleep Apnea16:00 – Imaging, Biomarkers & Functional MRI in Pain19:00 – Strategic Acquisitions: The Pros & Pitfalls24:00 – Device vs Pharma: The Real Long-Term Win30:00 – AI & Patient Selection: The Future of Tailored Pain Medicine35:00 – Why Physicians Struggle to Organize38:00 – IPOs & M&A Predictions for 202542:00 – How Startups Fail by Raising Too Much47:00 – NANDS, Non-Surgical Back Pain Study Highlights51:00 – Aspen Conference 2025: What to Expect54:00 – Closing: The Word of the Future is “Judgment”Showpad has been helping medtech marketers use data and content to empower sellers to grow pipeline. Learn more at Showpad.com/StateofMedtechAre you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech onLinkedIn https://www.linkedin.com/company/thestateofmedtechInstagram https://www.instagram.com/stateofmedtech/TikTok https://www.tiktok.com/@stateofmedtechX https://twitter.com/StateofMedTechFacebook https://www.facebook.com/stateofmedtech/Follow Omar M. Khateeb onLinkedIn https://www.linkedin.com/in/okhateeb/Instagram https://www.instagram.com/omar.m.khateeb/TikTok https://www.tiktok.com/@omarkhateebofficialX https://twitter.com/OmarMKhateebFacebook https://www.facebook.com/OmarMKhateeb/

Episode breakdown:00:00 Introduction to Dr. Josh Makower and His Impact on MedTech02:45 How Innovation Happens in Healthcare and Medical Devices08:08 Why Reimbursement Reform Is Critical for MedTech Startups08:49 Breaking Down the Complexities of Reimbursement Systems12:10 How Medical Coding Affects Patient Access to Innovation14:53 Challenges in Insurance Coverage and Healthcare Payments17:58 How Regulatory Changes Influence Medical Innovation20:48 Why Transparency Matters in Healthcare Reimbursement24:10 Barriers Slowing Adoption of New Medical Technologies26:48 Understanding the Economics Behind Healthcare Innovation30:43 How to Create a Predictable Medical Coding Process30:53 Overcoming Coverage and Insurance Challenges32:50 The Role of Government in Healthcare Reimbursement Reform36:13 Why Transparency Is Key to Driving Medical Innovation37:58 Why Funding Medicare Is Essential for Better Patient Care40:50 How to Accelerate Coverage for Breakthrough Technologies42:30 How Coding, Coverage, and Payment Interact in MedTech48:32 Rapid Fire: Josh Makower’s Insights and Personal ReflectionsMeet me in NYC this May at MD&M East May 20-22! Get a free expo pass and see my keynote on Wednesday May 21st! Click here and use code OMAR25 https://utm.io/uidBRDon’t Let Cybersecurity Risks Delay Your Medical Device Premarket Approval. Check out BlueGoatCyber.comAre you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech onLinkedIn https://www.linkedin.com/company/thestateofmedtechInstagram https://www.instagram.com/stateofmedtech/TikTok https://www.tiktok.com/@stateofmedtechX https://twitter.com/StateofMedTechFacebook https://www.facebook.com/stateofmedtech/Follow Omar M. Khateeb onLinkedIn https://www.linkedin.com/in/okhateeb/Instagram https://www.instagram.com/omar.m.khateeb/TikTok https://www.tiktok.com/@omarkhateebofficialX https://twitter.com/OmarMKhateebFacebook https://www.facebook.com/OmarMKhateeb/

00:00 Differences Between Startups and Large Strategic Companies12:05 Building and Leading High-Performing Teams17:06 Retaining Top Talent in a Competitive Market21:19 Transitioning from Large Strategic Companies to Startups26:32 The Importance of Quality Assurance and Regulatory Compliance in Startups30:55 Hiring Key People and Building a Strong Team39:15 The Art and Science of Assembling a Board48:42 Challenges of Fundraising in the MedTech IndustryDon’t Let Cybersecurity Risks Delay Your Medical Device Premarket Approval. Check out BlueGoatCyber.comAre you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech onLinkedIn https://www.linkedin.com/company/thestateofmedtechInstagram https://www.instagram.com/stateofmedtech/TikTok https://www.tiktok.com/@stateofmedtechX https://twitter.com/StateofMedTechFacebook https://www.facebook.com/stateofmedtech/Follow Omar M. Khateeb onLinkedIn https://www.linkedin.com/in/okhateeb/Instagram https://www.instagram.com/omar.m.khateeb/TikTok https://www.tiktok.com/@omarkhateebofficialX https://twitter.com/OmarMKhateebFacebook https://www.facebook.com/OmarMKhateeb/

00:00 – Introduction and New Role 04:00 – Innovative Technology in Medical Imaging 08:44 – The Art and Science of Tailoring Value Propositions 18:45 – Understanding Stakeholders and Their Needs 26:38 – Sales Philosophy: Aligning Aspirations with Solutions 38:28 – Navigating Limited Territories in Sales 40:14 – Navigating Career Dynamics in Sales 43:15 – The Importance of Proactive Career Management 46:42 – Criteria for Making Life Decisions 49:42 – Embracing Discomfort for Growth 52:54 – Understanding Market Waves and Problem Solving 55:28 – Building a Compelling Personal Brand 59:53 – Learning from Failure and Personal DevelopmentShowpad has been helping medtech marketers use data and content to empower sellers to grow pipeline. Learn more at ⁠Showpad.com/StateofMedtech⁠Are you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to ⁠GrowMyMedtech.com⁠ to book time for a free analysis.Subscribe to our newsletter: ⁠https://www.stateofmedtechpodcast.com/⁠Subscribe to our Youtube Channel⁠https://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfg⁠Follow The State of MedTech onLinkedIn ⁠https://www.linkedin.com/company/thestateofmedtech⁠Instagram ⁠https://www.instagram.com/stateofmedtech/⁠TikTok ⁠https://www.tiktok.com/@stateofmedtech⁠X ⁠https://twitter.com/StateofMedTech⁠Facebook ⁠https://www.facebook.com/stateofmedtech/⁠Follow Omar M. Khateeb onLinkedIn ⁠https://www.linkedin.com/in/okhateeb/⁠Instagram ⁠https://www.instagram.com/omar.m.khateeb/⁠TikTok ⁠https://www.tiktok.com/@omarkhateebofficial⁠X ⁠https://twitter.com/OmarMKhateeb⁠Facebook ⁠https://www.facebook.com/OmarMKhateeb/⁠

00:00 Introduction to Robotics and EndoQuest02:55 The Problem of Traditional Endoscopy06:13 Efficiency and Learning Curves in Endoscopic Procedures08:53 Market Potential and Comparisons to Other Technologies11:53 Overview of the Robotic System and Its Features21:07 Clinical Trials and FDA Approval25:12 Future Goals and Market OutlookDon’t Let Cybersecurity Risks Delay Your Medical Device Premarket Approval. Check out BlueGoatCyber.comAre you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech on:⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to Greg Lucier and His Journey03:00 Transition from GE to Medical Device Industry05:49 Lessons Learned at GE09:07 Embracing Risk and Learning from Failure11:54 Cultural Adaptation at Invitrogen14:58 The Evolution of Genomics in Medicine18:06 Transforming Invitrogen to Life Technologies21:12 Merging Companies and Creating New Cultures24:09 Navigating the Financial Crisis and Growth Strategies27:07 The Sale of Life Technologies29:59 Taking the Helm at Nuvasive32:48 Implementing Change and Growth at Nuvasive43:35 Cultural Transformation and Leadership46:03 Manufacturing and Globalization Strategies48:58 Lessons from NuVasive's Growth52:07 The Future of Spine Surgery54:54 Navigating Business Ethics in Healthcare57:05 The Role of People in Business Success01:00:02 Transitioning to Private Equity and New Ventures01:03:04 Challenges in the Healthcare Industry01:07:00 The Future of Corsa Medical01:09:57 Rapid Fire Questions and Personal InsightsDon’t Let Cybersecurity Risks Delay Your Medical Device Premarket Approval. Check out BlueGoatCyber.comAre you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech on:⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to Presidents Club and Rep Prep02:27 Brandon Hoover's Journey in Medical Sales04:30 Winning Presidents Club: Strategies and Experiences06:17 Building Relationships with Surgeons12:54 Transitioning to Oncology Sales19:26 Call Preparation and the Importance of Research20:03 Researching Medical Professionals22:31 Launching Fulgent Oncology24:42 Transitioning to SaaS for Medical Sales26:51 User Experience of RepRep 2.132:21 Key Resources for Sales Success34:29 Lessons from Mentorship and MistakesAre you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech on:⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to Dr. Maurice Ferre02:13 Maurice's Journey to Medicine and Entrepreneurship10:03 The Evolution of Mako Surgical15:01 From ZCat to Mako: The Transformation26:52 The Vision Behind Mako's Technology32:21 Navigating Challenges and Securing Funding41:05 The Journey to Mako's IPO42:01 The Impact of Mako's Acquisition by Stryker45:39 Building a Sales Pipeline and Surgeon Adoption49:55 Key Inflection Points in Mako's Growth54:27 Lessons Learned as a First-Time CEO01:01:18 The Vision for Insight TechDon’t Let Cybersecurity Risks Delay Your Medical Device Premarket Approval. Check out BlueGoatCyber.comAre you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech on:⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to Neurotech and Synchron01:48 Kurt Hagstrom's Journey in MedTech05:11 Transitioning to Synchron and BCI Innovation10:01 Understanding the Need for BCI Technology13:16 Challenges in the BCI Field18:14 Synchron's Unique Approach to BCI22:15 Adoption and Implementation of BCI Technology24:12 Maximizing Visibility in MedTech26:59 Innovations in Brain-Computer Interfaces30:31 Understanding the Interventional Neurology Landscape32:29 Restoring Mobility Through Technology36:48 The Future of Neurotechnology41:10 Clinical Trials and Patient EngagementAre you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech on:⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to MedTech and Surgical Training02:08 Current Landscape of Surgical Training05:48 The Role of AI in Surgical Training11:49 Cognitive Training and Visualization Techniques20:02 Democratizing Surgical Training with Technology25:47 Feedback and Continuous Improvement in Surgical Practice31:53 Conclusion and Future of Surgical TrainingAre you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech on:⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to AI in Healthcare01:07 Understanding Qventus and Its Unique Solutions03:29 The Surgeon’s Perspective on AI Integration06:21 Adoption Challenges in Healthcare Technology07:27 Finding the Right Audience for Adoption09:14 The Role of Clinical Champions in Technology Adoption12:41 Empowering Clinicians Through Technology14:18 Case Study: Boston Medical Center's Success17:19 Timeline for Realizing Results18:18 Common Operational Challenges in Hospitals20:33 Data Ownership and Model Training in AI23:52 The Importance of Customer Success in SaaS26:08 Understanding KLAS Research Scores28:12 Maximizing Technology Utilization in Hospitals34:03 Overcoming Barriers to AI Adoption in Healthcare37:45 The Importance of Sharing Success Stories Among Hospital Executives41:34 Building a Sustainable Business Model in Healthcare AI48:00 Hiring the Right Talent for Healthcare InnovationSpotifyAre you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech on:⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to MedTech and Robotics03:07 The Trojan Horse Strategy in Airway Management06:01 Current Challenges in Intubation Techniques08:56 Innovations in Intubation Technology11:59 Regulatory Pathways and Clinical Trials15:08 Market Potential and Business Strategy18:04 Future Developments and AI Integration20:57 Conclusion and Future OutlookAre you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech on:⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to MedTech and Cancer Prevention03:01 Dr. Lishan Acklog's Journey in Medicine05:59 The Impact of Cardiac Surgery and Influential Figures12:07 Transitioning from Surgery to Entrepreneurship17:59 Founding Lucid Diagnostics and the Focus on Esophageal Cancer24:04 Understanding Esophageal Cancer and Its Challenges31:53 Understanding Esophageal Cancer and Its Causes35:18 The Role of EsoGuard in Early Detection39:36 Innovative Cell Collection Techniques46:41 Commercial Strategies for Patient Access51:44 Reimbursement Challenges and Solutions57:17 Clinical Performance and Market PotentialAre you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech on:⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠

00:00 The Importance of Soft Skills in Medicine06:05 Understanding and Developing Soft Skills11:47 Listening and Non-Verbal Communication17:53 Mind-Body Connection and Patient Interaction23:55 Self-Improvement and Personal Growth30:03 Building a Supportive Clinical Team32:20 Building a Supportive Team Culture39:03 The Importance of Continuous Learning in Medicine47:30 Integrating AI in Medical Training58:05 Soft Skills for Clinicians01:02:14 Future Directions in Medical Conferences and NetworkingAre you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech on:⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to Ophthalmology and Osheru02:57 The Evolution of Eyelid Surgery06:03 Innovations in Blepharoplasty with ZipLyt09:12 Clinical Insights and Patient Outcomes11:59 Market Potential and Business Model15:01 Regulatory Pathway and Future Plans18:09 Strategic Partnerships and IP Strength20:56 Conclusion and Future OutlookAre you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech on:⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to Alzheimer's and Cognito05:10 Christian Howell's Journey in MedTech09:50 Leadership Lessons from Medtronic15:09 Cognito's Mission and Focus on Alzheimer's20:00 Innovative Approaches to Alzheimer's Treatment24:46 Partnerships and Community Engagement30:00 The Science Behind Cognito's Technology34:17 The Brain Workout: Understanding Gamma Waves39:02 The Overture Study: Insights and Results45:19 Cognito's Business Model: Patient Journey and Revenue56:11 Future Directions: Beyond Alzheimer's and Platform TechnologyCognito study: https://www.hopestudyforad.com/Are you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech on:⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠

00:00 From Med Rep to Entrepreneurial Success10:00 The Birth of VitaTek20:09 Innovations in Hydrophilic Coating29:49 Future Trends in MedTech36:01 Conferences and Networking OpportunitiesAre you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech on:⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook

00:00 Introduction to Interventional Neurology and Vonova11:44 The Evolution of Functional Neurosurgery24:41 Vonova's Innovative Approach to Subdural Hematomas38:16 Future Directions and Regulatory Pathways for VonovaAre you a medtech CEO in need of some marketing help attracting investors, growing sales pipeline, and more? Go to GrowMyMedtech.com to book time for a free analysis.Subscribe to our newsletter: https://www.stateofmedtechpodcast.com/Subscribe to our Youtube Channelhttps://www.youtube.com/channel/UCGpL_rGt1LQJwinMq_K7gfgFollow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to Koya Medical and Lymphedema05:03 Andy Doraiswamy's Journey and Background09:59 Understanding Lymphedema and Its Prevalence14:59 Current Standards of Care for Lymphedema20:01 Innovations in Lymphedema Treatment: DaySpring Device25:09 Clinical Studies and Their Impact29:56 Future Vision for Koya Medicallink to TEAYs study https://www.jvsvenous.org/article/S2213-333X(24)00361-5/fulltext#fig3Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to Distal Motion and Greg Roche02:34 Greg Roche's Journey in Robotics05:27 Distal Motion's Niche in Soft Tissue Robotics07:33 Design and Specifications of Dexter Robot10:56 Market Opportunities for Distal Motion17:58 Regulatory Pathway and Clinical Adoption26:29 Future of Dexter in Various Specialties30:43 Open Platform Concept and Ecosystem39:27 The Future of Robotics in SurgeryFollow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction and Background of Dr. Juliet Singh05:03 Reasons for Becoming a Founder CEO07:16 Challenges and Advice for Female Founders10:29 Investment Focus and Criteria at DeBere Capital Partners13:26 De-risking Revolutionary Products18:00 Importance of Picking the Right Researchers21:04 Selecting Board Members: Active Contribution and Support23:10 Role of Board Observers26:25 Importance of Concise and Data-driven Presentations29:42 Advice for Family Offices and Investors33:48 Resources for InvestorsFollow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to MedTech and Personal Journeys10:02 The Evolution of Mentorship and Networking20:10 Navigating Career Transitions in MedTech29:51 The Importance of Continuous Learning and Adaptation39:55 Building a Community in the MedTech Space49:58 Future Directions in MedTech and Personal Aspirations35:13 The Importance of a Strong Thesis37:06 The Evolution of LSI's Mission39:44 The Impact of Leadership in MedTech41:13 Resilience in Business During Crisis43:02 Expanding Global Footprint in MedTech44:45 Understanding the Role of Chief Business Officer46:41 Bridging Gaps in MedTech Investment49:58 The State of M&A in MedTech54:06 Leveraging Market Intelligence for Growth01:07:49 Exploring Friendship Beyond Business01:08:32 The Financial Dynamics of Gift Cards01:09:07 The Tech Med Revolution01:10:41 Shifting Business Models in MedTech01:11:05 Who Will Lead the Future of Healthcare?01:14:11 The Importance of Challenging Conversations01:15:39 Navigating Early Stage Investment Challenges01:18:05 Excitement for LSI Europe01:19:08 Key Panels to Watch at LSI Europe01:22:31 Building a Differentiated Program01:24:35 The Value of Infrastructure in Data and Events01:26:11 Rapid Fire Questions and Personal Insights01:37:20 Marketing MedTech to the Next GenerationFollow The State of MedTech on:⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to Cardiac Med Tech07:30 Ken's Journey into Cardiac Devices12:55 Transitioning from Sales to Investment19:10 Investing in Cardiac Innovations26:44 Emerging Trends in Cardiac Technology33:40 Innovations in Cardiac Monitoring36:00 Emerging Companies in Cardiac Technology38:55 Investment Strategies in Cardiac Care44:58 The Future of Cardiac Monitoring Technologies50:00 Navigating the Landscape of MedTech InnovationFollow The State of MedTech on:⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠⁠⁠Follow Omar M. Khateeb on⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠TikTok⁠⁠⁠⁠X⁠⁠⁠⁠Facebook⁠⁠

00:00 Exploring the Frontiers of Neurosurgery 03:00 Jesse Christopher's Journey to Longevity Neurosolutions 05:46 Innovating in Neurosurgery: The Birth of Longevity 08:56 The ClearFit Platform: A New Era in Diagnostics 12:04 Transforming Patient Care with Real-Time Imaging 15:09 The Future of Neurosurgery: Collaboration and Innovation 23:50 Understanding Adverse Events in Healthcare 24:50 The Economic Impact of Bedside Ultrasound 25:47 Innovations in Imaging Technology 26:58 Investment Opportunities in Medical Technology 28:12 The Future of Ultrasound in Diagnostics 30:00 Real-Time Imaging and Patient Mobility 32:06 Telehealth and Remote Monitoring Innovations 33:39 Economic Viability and Innovation in Healthcare 34:38 Research and Outcomes in Neurosurgery 39:11 AI and Data Capture in Healthcare For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction and Background of Michael Farrington 05:01 Transformative Go-to-Market Strategies at Nuvasive 12:17 The Importance of Focus in Marketing 18:40 The Role of Technology in Marketing 29:43 Building Company Culture and Alignment 34:51 The Importance of Trust in Leadership 41:00 Building a Culture of Trust 46:56 Lessons from Industry Leaders 52:54 Attracting Talent in a Competitive Market 58:50 The Future of Corsa Medical For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to the 3D Scholars Program 02:29 The 3D Symposium: A Unique Gathering 07:42 Exploring the 3D Scholars Program 15:21 Challenges for Clinicians in Device Development 20:09 The Importance of Regulatory Knowledge 27:30 Curriculum Highlights and Expectations 33:29 Application Process and Diversity in Selection Showpad has been helping medtech marketers use data and content to empower sellers to grow pipeline. Learn more at Showpad.com/StateofMedtech For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to Enterprise Sales Dynamics 01:31 Justin Jelle's Sales Journey 03:34 The Appeal of Showpad 05:42 Traits of Successful Enterprise Salespeople 09:44 Navigating Digital Relationship Building 12:53 Strategies for Maintaining Customer Relationships 14:45 Prospecting Techniques for Initial Relationships 16:49 Leveraging LinkedIn for Sales Intelligence 19:14 Using AI for Sales Preparation 20:51 The New Frontier of Sales Differentiation 25:33 Creating Value in the Buying Experience 31:30 Learning from Sales Experiences 33:32 Transitioning from Large Corporations to Startups 35:04 Continuous Learning in Sales Showpad has been helping medtech marketers use data and content to empower sellers to grow pipeline. Learn more at Showpad.com/StateofMedtech For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X

00:00 Introduction and Background 08:18 From Rackspace to Xenex 11:24 Entering the MedTech Industry 14:15 Transitioning to CEO 16:21 The Importance of Passion and Mission 20:15 Overcoming Challenges and Changing the Status Quo 29:19 Xenex's FDA Authorization 34:05 Differentiating Factors and Challenges to Adoption 38:22 Xenex's Business Model 43:54 Xenex's Response to the COVID-19 Pandemic For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: Follow Omar M. Khateeb on

00:00 Introduction to Ray Cohen and Axonics 02:47 Ray's Journey: From New York to California 06:00 Early Career Experiences and Lessons Learned 08:50 Transitioning to Medical Sales and Storytelling in Sales 12:05 Building a Sales Force and Going Public 15:08 Navigating Career Changes and New Opportunities 18:03 The Rise of Cardiac Science and Innovative Technologies 20:57 Entrepreneurial Spirit and Creating Opportunities 23:54 The Importance of Storytelling in Business 27:12 The Axonics Opportunity and Entrepreneurial Mindset 35:55 Innovative Medical Technologies and Market Opportunities 39:12 The Journey of Axonics: From Concept to Company 43:00 Understanding Axonics' Product and Market Impact 49:15 Going Public: A Unique Strategy in MedTech 53:32 Rapid Growth Amidst Challenges 56:52 Navigating Legal Battles and Company Culture 01:01:08 Hiring for Success: The Importance of People 01:10:23 Creating a Culture of Ownership and Success 01:12:20 Understanding Sales Compensation and Motivation 01:15:31 Innovative Product Development and Market Expansion 01:20:08 Strategic Marketing and Consumer Engagement 01:25:51 Navigating the Challenges of Healthcare Marketing 01:30:02 Negotiating Company Sales and Valuation Strategies 01:38:33 The Importance of Capital in Commercialization 01:43:15 Transitioning from CEO to Advisor For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to Mano Iyer and His Journey 01:04 Growing Up in New York City 04:02 Education and Early Career in MedTech 07:26 Starting Recore and Entrepreneurial Insights 12:30 The Value of Business School 15:15 Transitioning to Consulting and Joining Sofinova 18:44 Founding Recore and Identifying Opportunities 21:22 The Moment of Idea and Belief in Technology 25:49 Navigating Investor Relationships and Challenges 28:53 The Journey of Opportunity: From America to Europe 30:08 Recore's Success and Personal Transitions 32:37 The Shift from Entrepreneur to Investor 35:52 Entrepreneurship vs. Investment: A Dual Perspective 39:08 Mentorship and Learning from Painful Lessons 42:05 Building the Right Board: A Critical Strategy 43:34 Mental Health: The Overlooked Aspect of Entrepreneurship 45:21 Books That Shape an Entrepreneur's Mindset 49:54 Finding Purpose: Life Transitions and Reflections For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction and Exciting News for Dermacensor 02:59 Understanding Dermacensor's Innovative Technology 05:59 Commercialization Strategies and Market Adoption 08:56 Sales and Marketing Insights 12:09 Customer Retention and Growth Metrics 14:58 Navigating Medical Coding and Reimbursement 17:55 Future Plans and Industry Engagement For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

Episode Breakdown: 00:00 Introduction to NeuroBell and Its Mission 02:51 Mark O'Sullivan's Background and Journey 06:08 Understanding Newborn Seizures and Current Monitoring Methods 08:51 The Role of AI in Seizure Detection 11:49 Regulatory Pathways and Clinical Trials 14:48 Demonstration of the NeuroBell Device 20:50 Addressing Accessibility and Speed to Intervention 23:49 Target Users and Clinical Adoption 27:10 Funding and Future Plans 30:00 Conclusion and Future Engagements For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to Private Equity in Healthcare 02:12 Understanding Private Equity: A Primer for Surgeons 05:51 Private Equity Engagement with Practices 11:19 Common Misconceptions About Private Equity 15:20 Rationale for Choosing Private Equity 19:11 Valuing Your Practice: The Importance of EBITDA 22:11 Operational Levers to Increase Practice Value 28:04 The Role of AI in Enhancing Practice Efficiency 32:59 Collaborative Strategies for Independent Surgeons 33:21 SovDoc: Services and Ideal Clients 35:23 Cost Structure and ROI for Surgeons 38:05 Common Mistakes in Private Practices For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction and Reminder for Investors 02:22 The Growing Interest in FemTech 04:12 The Emergence of FemTech Salon 06:24 Changing the Way VCs Invest 09:20 Supporting Female Founders with Co-Working Spaces and Childcare 13:26 Initiatives in VC and the Need for Coordination 16:12 Taking Action and Supporting Founders 18:00 Strategics Partnering with Startups 20:05 FemTech Success in IPOs and Acquisitions 24:27 The Need for Personalized Care in Women's Health 31:17 Opportunities for Innovation in Women's Health 43:13 The Democratization of Investment 46:53 The Power of Community in the Femtech Industry For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

Episode Breakdown: 00:00 Introduction to Dental Tech Innovation 02:47 Kenny Brown's Journey and Inspiration 06:00 The Feno Smart Brush: Revolutionizing Oral Hygiene 09:13 Understanding the Technology Behind Feno 11:52 The Role of Toothpaste and Oral Health 14:50 Market Landscape and Competitive Analysis 17:51 Addressing the Total Addressable Market 21:04 Future Innovations and Health Monitoring 23:51 Scaling and Go-to-Market Strategy 27:01 The Importance of Oral Health in Overall Health 29:49 Conclusion and Future Outlook For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: Follow Omar M. Khateeb on

00:00 The Rise of Podcasting in MedTech 10:14 Leveraging Podcasts for Growth 20:08 Overcoming Challenges in Podcasting 29:45 Future Trends in Podcasting and Marketing Showpad has been helping medtech marketers use data and content to empower sellers to grow pipeline. Learn more at Showpad.com/StateofMedtech Are you a medtech marketer or sales leader? Join our weekly zoom call “Medtech Growth Levers” https://lu.ma/medtechgrowthlevers For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to Stroke DX and Its Impact 01:07 Shane Shahrestani's Background and Journey 03:59 Innovative Technology: Stroke DX's Approach 06:23 The Critical Nature of Stroke Diagnosis 09:54 Device Design and Functionality 14:37 The Role of Stroke DX in Emergency Settings 16:42 Human Factors in Medical Device Design 18:21 Creating a New Category in Stroke Diagnosis 20:28 Current Standards of Care for Stroke 22:49 Business Model and Financial Considerations 25:39 Future of Stroke DX: Data and AI Integration 26:53 Regulatory Pathway and Future Plans 27:49 Funding and Future Growth 29:46 Rapid Fire Questions and Personal Insights Secure your spot for LSI 2025 in Dana Point (almost sold out) https://www.lsiusasummit.com/ For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

Chapters 00:00 Introduction to Jaza Rift Ventures 02:55 Understanding Africa's Economic Landscape 05:47 Investment Thesis and Team Overview 09:08 Emerging Innovation Hubs in Africa 12:04 The Rise of TechBio in Africa 14:54 Navigating Regulatory Challenges 17:47 Building for Africa and the World 21:05 Investment Opportunities and Fundraising Goals Secure your spot for LSI 2025 in Dana Point (almost sold out) https://www.lsiusasummit.com/ For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction and Background 05:24 Opportunities for Innovation and Efficiency in Healthcare 11:51 The Eight Buckets of Risk in Evaluating Companies 27:16 Supporting Entrepreneurs Beyond Capital 29:52 The Value of Investors in the Medtech Industry 36:09 The Potential of AI and Machine Learning in Healthcare 40:57 The Role of Strategic Investors in Funding Early-Stage Companies Learn more about David’s firm Windham Capital at https://www.windhamcap.com/ For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 From Soccer Dreams to Medical Sales 02:51 The Leap to Entrepreneurship 06:13 Building a Distributorship 09:07 Manufacturing Medical Devices 11:59 The Journey of Custom Instruments 14:45 Navigating Relationships in Medical Sales 17:57 The Shift from Medical Devices to Business Acquisitions 21:14 Lessons in Ownership and Authenticity 23:55 Climbing New Mountains in Entrepreneurship 31:55 From Medicine to Paving: A Unique Journey 33:51 Influences of Family: The Entrepreneurial Spirit 36:39 Lessons from a Ruthless Entrepreneurial Father 41:51 Building a Business: The Importance of Hard Lessons 43:18 The Formula for Business Success 44:47 Hiring for Success: Building a Winning Team 49:58 Creating a Culture of Brotherhood in Business 51:22 The Importance of Building a Sellable Business 53:18 The Pave: A New Venture in Paving Companies 58:01 The Roll-Up Strategy: Combining Businesses for Success Checkout Sam’s fund https://www.thepave.co/ For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to University Spin-Outs 05:38 Mike Karim's Journey in MedTech 10:28 Due Diligence in Early-Stage Technologies 13:39 The Spin-Out Process from Universities 18:16 Challenges in Raising Funds for MedTech 24:41 Networking and Finding Investors 30:54 Learning from Past Spin-Out Failures 39:14 Identifying Promising University Projects Showpad has been helping medtech marketers use data and content to empower sellers to grow pipeline. Learn more at Showpad.com/StateofMedtech Are you a medtech marketer or sales leader? Join our weekly zoom call “Medtech Growth Levers” https://lu.ma/medtechgrowthlevers For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to Bjorn von Siemens and Care Syntax 04:06 Bjorn's Journey into Med Tech and Entrepreneurship 10:12 The Decision to Found Care Syntax 18:15 The Nature of Entrepreneurship and Risk 28:20 Care Syntax: Revolutionizing Surgical Data Management 37:25 The Future of Care Syntax and Healthcare Innovation Showpad has been helping medtech marketers use data and content to empower sellers to grow pipeline. Learn more at Showpad.com/StateofMedtech Are you a medtech marketer or sales leader? Join our weekly zoom call “Medtech Growth Levers” https://lu.ma/medtechgrowthlevers For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to the One Belief Framework 02:48 Understanding Magnetic Messaging and Ideal Customer Profile 05:57 The One Belief Framework Breakdown 09:02 Real-World Applications of the One Belief Framework 11:53 The Importance of Existing Pain and Desire 15:12 Navigating Internal Disagreements on Messaging 17:59 Starting with the One Belief Framework 20:55 Differentiating in a Commodity Market 24:07 Conclusion and Key Takeaways Showpad has been helping medtech marketers use data and content to empower sellers to grow pipeline. Learn more at Showpad.com/StateofMedtech Are you a medtech marketer or sales leader? Join our weekly zoom call “Medtech Growth Levers” https://lu.ma/medtechgrowthlevers For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

The ISCTR is currently offering a 25% discount on their professional membership for listeners of this podcast with the code 'MEDTECH25', which provides discounts on all their educational resources as well as exclusive access to the Journal of Cardiovascular Translational Research, the leading medical journal for translational science. Head to https://isctr.org/ for more. 00:00 Introduction and Background 09:20 Dr. Dib's Journey and the Need for Education in Innovation 18:23 The Role of ISCTR in Providing Education 29:00 The Impact of AI in Medicine 39:45 Partnerships and Sponsorships with ISCTR 42:11 Upcoming Events and Conclusion Showpad has been helping medtech marketers use data and content to empower sellers to grow pipeline. Learn more at Showpad.com/StateofMedtech Are you a medtech marketer or sales leader? Join our weekly zoom call “Medtech Growth Levers” https://lu.ma/medtechgrowthlevers For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to Joe Urban's New Role 03:00 The Vision Behind Joining Zimmer Biomet 05:54 Customer-Centric Innovation in Knee Technology 08:47 Strategic Positioning in a Competitive Market 12:06 Focus on Innovation and Market Growth 15:10 Partnerships and Collaborations for Future Success 17:51 Challenges and Opportunities in the Knee Market 21:05 The Role of Robotics in Orthopedic Surgery 24:05 Business Model Innovations at Zimmer Biomet 26:47 Leadership and Authenticity in MedTech 29:54 Future Goals and Expectations for 2024 Showpad has been helping medtech marketers use data and content to empower sellers to grow pipeline. Learn more at Showpad.com/StateofMedtech Are you a medtech marketer or sales leader? Join our weekly zoom call “Medtech Growth Levers” https://lu.ma/medtechgrowthlevers For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to Technology Adoption Curve 02:54 Understanding the Early Market 05:50 Innovators vs. Early Adopters 09:11 The Role of Innovators in Adoption 11:58 The Importance of Early Adopters 14:54 Navigating the Transition to Mainstream Market 17:49 Engagement Strategies for Different Market Segments 21:11 Q&A Session: Addressing Real-World Challenges 31:42 Navigating Hospital Adoption Challenges 34:36 Understanding the Sick Care System 35:12 Balancing Customer Feedback and Product Development 39:00 Defining Revolutionary Innovation 44:04 Managing Innovators vs. Early Adopters 48:57 Bridging the Funding Gap for Startups 52:41 Targeting Innovators vs. Early Adopters 57:51 Effective Resource Allocation for Startups Showpad has been helping medtech marketers use data and content to empower sellers to grow pipeline. Learn more at Showpad.com/StateofMedtech Are you a medtech marketer or sales leader? Join our weekly zoom call “Medtech Growth Levers” https://lu.ma/medtechgrowthlevers For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction to Jill Canada and Her Journey 02:03 Career Path: From GE Healthcare to Startups 05:13 Navigating Corporate vs. Startup Environments 09:54 Choosing Between Startups and Corporations 16:05 Managing Professional Brand and Team Dynamics 24:54 The Importance of Team Roles 27:26 Rock Stars vs. Superstars 34:00 Navigating Career and Motherhood 39:54 Work-Life Integration vs. Balance 43:36 Health as a Priority 50:09 Influential Mentors and Leaders Showpad has been helping medtech marketers use data and content to empower sellers to grow pipeline. Learn more at Showpad.com/StateofMedtech Are you a medtech marketer or sales leader? Join our weekly zoom call “Medtech Growth Levers” https://lu.ma/medtechgrowthlevers For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Introduction and Background 06:20 The Culture of Execution in the Medical Device Industry 18:43 The Importance of a Strong Elevator Pitch and Situational Awareness in Sales 25:51 Tactics for Closing Deals in the Medical Device Industry 28:55 The Significance of Calling Your Shot and Sticking to Your Word in Sales 34:45 Managing Relationships and Balancing Deals in a Team Setting 39:39 Difficult Conversations and the Importance of Procedure Adoption 41:23 Navigating Difficult Conversations with Physicians 46:20 The Importance of Discipline, Focus, and Execution 54:23 Finding a Balance Between Work and Personal Life 01:00:36 The Role of Micromanagement and the Power of a Structured Approach Showpad has been helping medtech marketers use data and content to empower sellers to grow pipeline. Learn more at Showpad.com/StateofMedtech Are you a medtech marketer or sales leader? Join our weekly zoom call “Medtech Growth Levers” https://lu.ma/medtechgrowthlevers For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠

00:00 Understanding Lead Generation Basics 06:11 Balancing Friction in Lead Gen Forms 12:00 Post-Lead Form Strategies 18:10 Addressing Lead Generation Challenges Showpad has been helping medtech marketers use data and content to empower sellers to grow pipeline. Learn more at Showpad.com/StateofMedtech Are you a medtech marketer or sales leader? Join our weekly zoom call “Medtech Growth Levers” https://lu.ma/medtechgrowthlevers For limited time only - Get the Medical Sales Network Effects Program for 60% off https://salesnetworkeffectsprogram.mykajabi.com/offers/FV2MG8sK?coupon_code=PODCAST2024 Follow The State of MedTech on: ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ Follow Omar M. Khateeb on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ TikTok ⁠⁠⁠⁠X ⁠⁠⁠⁠Facebook⁠⁠