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StrategiCast with Mike Connolly

StrategiCast with Mike Connolly

By Mike Connolly

The stories you tell determine how much you sell.

Discover the secrets of storytelling as the key to consistent, predictable and scalable profits.

Mike Connolly is a direct response copywriter, funnel strategist and business investor with over 40 years experience growing, building and investing in companies in over 40 different industries.
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Currently playing episode

How to Sell a High-Ticket Service Without High Pressure Tactics

StrategiCast with Mike ConnollyMay 07, 2021

00:00
09:08
How to Sell a High-Ticket Service Without High Pressure Tactics
May 07, 202109:08
The One Thing You Can Never Fake: The Secret To Great Response Rates
Apr 28, 202106:10
A Simple 5-Step Method For Entering Any New Market

A Simple 5-Step Method For Entering Any New Market

Whether you're starting a new business, or already in business and going after a new niche, here's a simple, proven method for entering any new market.

Apr 23, 202113:42
How to Harness The Amazing Power of Storytelling to Grow Your Sales
Apr 15, 202104:41
3 Surprising Secrets to Consistently Writing Great Copy
Apr 08, 202103:09
3 Essential Business Planning Books to Rock Your Next Quarter And Beyond
Mar 31, 202110:08
3 Simple Ways You Can Leverage Social Media to Grow Your Business
Mar 23, 202109:17
5 Easy Ways to Get More Search Traffic to Your Website
Mar 17, 202104:02
How to Reach The Hearts & Minds of a Doubting And Skeptical Audience
Mar 10, 202105:26
Case Study: How to Sell a High Ticket Information Product
Mar 01, 202116:53
The "UnCopy" Solution: How to Craft a Great Sales Message Without Any Hype
Feb 26, 202106:37
How to Get Past Shiny Object Syndrome And Through The "Valley of Despair"
Feb 26, 202102:57
Who Else Would Like to Know The Secret to Zero Resistance Selling?
Feb 24, 202104:40
Could this be the one thing holding back your business growth?
Feb 23, 202107:33
The #1 Thing Every Healthy Business Needs to Grow and Scale Today
Feb 22, 202105:32
The Truth About The One Type of Copy That Almost Always Gets Best Results
Feb 20, 202107:40
How to Not Be Lost And Forgotten in Today's Digital Media Firehose
Feb 18, 202106:02
How to Rev Up Your Results With a Tip From Captain Obvious

How to Rev Up Your Results With a Tip From Captain Obvious

Ads not converting the way they could?

You may be overlooking one of the fundamentals of direct response marketing.

Listen in to rev up your results!

(With a little help from Nipper the Dog)

Feb 17, 202104:30
4 Ways to Build Trust With The Written Word
Feb 16, 202106:57
The Secret to Getting Great Results From Your Online Sales or Opt-In Page

The Secret to Getting Great Results From Your Online Sales or Opt-In Page

If you've ever tried one of those online page builders, you've probably hit this stumbling block...

You start using one of those gorgeous templates from their library...

And then you get stuck.

Listen for the secret to getting past that stuck point and getting really getting great results, no matter which builder you choose. 

Feb 15, 202103:44
Why Pretty Ads Don't Always Sell And What To Do Instead
Feb 12, 202105:49
How to Make Sure Your Message Hits The Mark More Often Than Not
Feb 11, 202105:41
How to Write a Stronger Headline Every Time
Feb 10, 202106:13
How to Collect Really Awesome Social Proof For Your Brand
Feb 09, 202102:46
Why Nobody Sees The Rhinoceros in The Room And How to Make it Your Friend
Feb 08, 202108:43
Blank Screen, Blinking Cursor? How to Say Goodbye to Writer's Block Forever
Feb 05, 202108:35
How to Reach The Heights in Your Field (Hint: Most Will Never Do It)
Feb 04, 202104:33
Buyer's Remorse: How to Turn Worry Into Enthusastic Evangelism For Your Brand
Feb 03, 202105:15
Copy or Content: How to Choose For Best Sales Results
Feb 02, 202103:32
Can You Really Use Your Old Website to Start a New Business?

Can You Really Use Your Old Website to Start a New Business?

Trying to use an old website with good authority to start a new venture?

Listen in for some tips on what to do and what not to do for best results.

Hint: Send traffic from the original site to a brand new one with new content on the old site. But listen in for more!


Feb 01, 202103:57
How An Awesome Homepage Can Help Grow Your Business
Jan 29, 202104:24
A Simple Trick to Keep Your Audience Excited And Tuned In
Jan 28, 202103:27
How to Drive More Sales With Awesome Add-Ons
Jan 27, 202103:42
The One Thing Holding Back Your Marketing Success
Jan 26, 202104:02
How to Break Into a New Niche [When You Don't Yet Have a Track Record]

How to Break Into a New Niche [When You Don't Yet Have a Track Record]

Proving you've got what it takes to deliver results without a track record can be a challenge.

In this episode, you'll discover a simple technique you can use to break in to a new field when you don't yet have proof you can deliver the goods.

Resources mentioned in this episode:

CoSchedule

RepurposeHouse

And yes, those are affiliate links. That means that if you click on one of the links and sign up, StrategiCopy may be compensated for it. If you do happen to click, thanks! Any money we make keeps this podcast running and allows us to keep producing high-quality content for you and all our subscribers.

Image by geralt on Pixabay


Jan 25, 202104:26
5 Tools to Get the Most From Your Campaigns
Jan 22, 202103:54
A Big Marketing Mistake And How to Avoid It

A Big Marketing Mistake And How to Avoid It

Imagine a stadium full of your best followers, all eager to hear you speak… Only the guards at the stadium gate won’t let you in…

YouTube… Facebook… LinkedIn… Instagram... All these platforms where you’re building your following — What happens if they change their algorithm? Or just decide they don’t like the way you talk? Will you still be able to relate to your audience?

Let’s look at one of the biggest mistakes marketers are making today and how you can avoid getting shut down or even just restricted in what you can and cannot say.

Jan 21, 202107:29
How to Harness the Emotional Power of Words
Jan 20, 202103:52
Do This or Risk Losing Your Audience

Do This or Risk Losing Your Audience

Have you ever been speaking to a group and all of a sudden felt like you'd lost them?

Listen in and learn how to avoid overstaying your welcome and losing your audience.

Jan 19, 202103:50
3 Ways to Write Better Copy, Faster

3 Ways to Write Better Copy, Faster

When it comes to growing your business, producing copy that sells is one of your highest value activities.

But time is limited.

So how do you get more high converting copy done and "out there" in less time?

Listen in as Mike shares three valuable tips he uses to write results-getting copy — FAST.

Here are some of the tools mentioned:

CopyPro

CoSchedule

Readable


Affiliate Disclaimer: I hope you enjoyed this podcast. Please note that any of the links posted above may be affiliate links for the products mentioned. That means that if you click on one of the links and sign up, my company StrategiCopy LLC may be compensated for it. If you do happen to click, thanks! Any money we make keeps this podcast running and allows us to keep producing high-quality content.


Jan 18, 202108:30
How to Shortcut Your Funnel Building
Jan 15, 202104:59
The 3 Must-Have Traits of an Awesome Spokesperson

The 3 Must-Have Traits of an Awesome Spokesperson

People don't buy from faceless corporations (if they can help it).

Given the choice, they'll pick a company with a "guide" to help them solve the challenge they're facing.

In this episode, Mike talks about the 3 key characteristics your product, service or brand MUST project in order for you to win more sales than a less worthy competitor.

Jan 14, 202106:17
How to Achieve More in '21

How to Achieve More in '21

Is it time for a "Resolution Reset"?

Here's how I'm "Getting it DONE in '21"  :-)

(And how maybe you can too!)

Jan 13, 202102:60
How to Secretly Plant Your Idea in Your Prospect's Mind

How to Secretly Plant Your Idea in Your Prospect's Mind

People naturally resist, question and feel defensive about new ideas.

How can you introduce an idea without triggering someone's defenses?

In this episode, Mike talks about a recent conversation in which his prospect adopted a solution and took ownership of it instead of resisting it.

Hint: It's in the questions you ask.

Jan 12, 202106:08
The Power of F.O.C.U.S.

The Power of F.O.C.U.S.

What do you want to accomplish in 2021?

Whatever it is, F.O.C.U.S. to be successful.

In this episode, I break down the elements of retrospect and focus to accomplish specific results...

And how I took something I learned in 2020 and am applying it in 2021.

Jan 11, 202102:33
The One Thing That Can Kill Your Sale

The One Thing That Can Kill Your Sale

Before you get too carried away with a killer sales presentation, make sure you're talking to the right prospect!

Listen as I explain how I learned the the hard way recently.


Jan 08, 202102:41
Don't Create — Document

Don't Create — Document

Building an audience requires constant communication… but what do you say?

People get hung up on creating...

The key to showing up for your audience is just showing up — It doesn't have to be perfect.

So instead of trying to create great works with your content, just share the journey... If people can be fascinated by soap operas, surely your story will entertain enough to build a following.

Jan 08, 202104:13
How to Build a Foundational Following For Your Business

How to Build a Foundational Following For Your Business

What's the one thing that no enterprise can do without?

An audience.

In this episode, you'll learn the secret to building a loyal following for your business — and why it's absolutely essential that you do!

Listen in and post your comments, questions and politely worded criticisms to https://strategicopy.com/contact-us/.

I'll respond to every one in a future episode.

Jan 07, 202109:13
Proposals in a New Light

Proposals in a New Light

I resisted writing proposals for a long time.

Now I'm finding them useful again, with a few new twists.

In this episode I share my experience with and thinking about them in a new light.

Please share — What's your experience and thinking around proposals?

Jan 06, 202109:48
Finding Your Freedom Episode One

Finding Your Freedom Episode One

It's a new year (2021). Time for new adventures.

Come along with me on a journey to the real freedom you seek, be it financial, lifestyle, location, occupation, association... 

Whatever your heart is telling you is next.

Let's find it together.



Jan 05, 202104:48