Strategy Supercharged - The home for changemakers in business
By Paul Sullivan
If you would like me to cover specific issues, topics or growth subjects please email ps@strategysupercharged.com
Strategy Supercharged - The home for changemakers in businessSep 15, 2021
How to drive customer growth and retention through customer success with Daphne Costa Lopes
HubSpot's Director of Customer Success, Daphne Costa Lopes, joins Strategy Supercharged to share her Eureka moments around customer success and why it's so powerful for businesses of all sizes.
You can learn more about her work and thoughts by checking out her This is Growth podcast.
Want more? Connect with your fellow executive and emerging leaders at strategysupercharged.com
How to build a Product-Led Growth Strategy with Sandy Mangat
Sandy Mangat is the Head of Marketing at Pocus https://www.pocus.com/, a platform dedicated to enhancing product-led sales by identifying top opportunities and surface insights that help sales reps convert self-serve users to paid customers.
Sandy is a senior marketing and product marketing leader with 5+ years of experience in growth-oriented B2B technology startups and scaleups.
Expertise in developing a scalable go-to-market strategy for both pre-product market fit and scale-up companies, launching new products, and identifying new market opportunities.
Data obsessed marketer with strong analytic skills and a proven track record for building and scaling pipeline growth. A close partner for executive leadership to help develop product strategy and implement processes/programs for the product management function including roadmaps, customer advisory, product launch frameworks, and competitive intelligence.
Sandy shares her journey into PLG and discuss how and when to pivot whilst moving to a product-led business model.
Product-Led Growth: How we did it...
Danny Villarreal, Head of Customer Success from Jungle Scout (https://www.junglescout.com/) will be sharing his experiences of moving from a sales-led organisation to a product-led organisation.
He will reveal the real issues, traps, workarounds and challenges that you will face and discuss how they overcame them whilst changing the culture of the business.
A must-attend for group members and newcomers alike who are busy running, building or pivoting in SaaS.
Jungle Scout is an Amazon Sellers Marketing and Sales platform that works with sellers from product research to launch and grow your Amazon business.
Product Led Growth: How to Apply it Properly
Digital BIAS bring Ramli John Managing Director and co-founder of Product Led to a LinkedIn live discussion on how you should apply a Product Led strategy to your SaaS product or service.
He will discuss the approach you take, what you should look out for and also how you can upskill your team before you pivot to a product-led model.
Product Led is the biggest online e-platform and community of certified PLG practitioners and alongside co-founder Wes Bush, have seen thousands of SaaS professionals run through the online course and make significant changes to their respective businesses.
Interview: DNAtix How Blockchain revolutionises DNA storage
Interview: Michael Barbera Customer Psychology Expert
Interview with Joseph Price - Vision Co-Working Spaces
Interview with Emiliyan Enev - Blockchain & Owning Your Data
The Vin Clancy Interview
How to do PPC the right way: Interview with David Rothwell
Interview with Sean Sweet Diamond Tier Hubspot Agency Owner
10 Steps to a Perfect Marketing Funnel
How to build a $1M dollar business with Connor Gillivan
Connors main experience is with ecommerce although his experiences in South Africa helped shape his life and ambitions.
At the end of this episode he leaves it open for you the listener to contact him for some free impartial advice.
How to build marketing funnels
Why Marketers are not Promoters
How to monetise your hobbies
How Buyer Personas Build Marketing Funnels
Customer Success in Digital Marketing
Expect us to cover all things business, entrepreneurial, digital marketing, web design and most things to help your business grow.
I'll be interviewing successful business owners and persons of interest with the aim of helping you expand your own understanding of business.
Find us at www.paulsullivanmarketing.com