Contractor Secrets
By Tanner Mullen
My passion is to free contractors from the chains of their own business, and truly help them achieve greatness through creating systems, processes, and standards...TUNE IN! Follow @OfficialTannerMullen on Instagram!
Contractor SecretsFeb 23, 2024
Breakthrough Series: Caleb Howell - I'm In a Sales Slump!
Summary
In this conversation, Tanner Mullen provides sales advice to Caleb, who is struggling with residential sales for his painting business. They discuss the importance of having a structured sales process and tailoring it to different types of customers. Tanner emphasizes the need to provide value and create a memorable experience for customers. He also suggests offering additional services, such as color consultations, to differentiate from competitors. Caleb realizes the importance of simplifying his sales process and focusing on customer needs and motivations. In this conversation, Caleb discusses his painting business with Tanner. They cover topics such as pricing, sales strategies, employee management, and the future of Caleb's business. Tanner advises Caleb to simplify his pricing structure, focus on creating value for customers, and consider hiring employees instead of relying solely on subcontractors. They also discuss Caleb's desire to help others who have overcome drug addiction and the potential for growth and impact in his business.
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
Breakthrough Series: Matt Iklodi - Fighting Through It In Order To Grow
Summary
Matt Iklodi, owner of ProPlus Painters, shares his journey of starting and growing his painting and power washing business. He started during COVID and used platforms like Nextdoor to find customers. However, he is facing challenges in scaling his business and managing the scheduling of jobs. Tanner Mullen advises Matt to focus on his core offer and standardize pricing. They discuss the importance of job costing and having a feedback loop to ensure accurate pricing. They also talk about the need for clear standards and rules when it comes to taking on jobs. Matt mentions his plans to invest in equipment and create content to promote his business. In this conversation, Tanner Mullen provides guidance to Matt, a painting business owner, on how to scale his business and overcome challenges. They discuss the importance of hiring a marketing agency to handle marketing efforts, the need to create systems and standards for the business, the significance of building a strong team, and the importance of time management and prioritization. Tanner emphasizes the need for Matt to focus on his core services, set clear pricing, and say no to projects outside of his expertise. He also encourages Matt to invest in his hiring process and develop a hiring funnel to attract and retain talented employees.
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
Takeaways
- Starting a business during challenging times like COVID requires resourcefulness and adaptability.
- Having a clear core offer and standardized pricing is crucial for scaling a business.
- Job costing and a feedback loop are essential for accurate pricing and profitability.
- Setting clear standards and rules for taking on jobs helps with scheduling and managing workload.
- Investing in equipment and creating content can be effective strategies for promoting a business. Hire a marketing agency to handle marketing efforts and free up time for other business activities.
- Create systems and standards for the business to ensure consistent quality and efficiency.
- Build a strong team by investing in the hiring process and developing a hiring funnel.
- Focus on core services and set clear pricing to attract the right customers and maximize profitability.
- Manage time effectively by prioritizing tasks and delegating responsibilities.
Ep 131: The Success is in the Details
Summary
The main topic of this episode is about the subtleties in business communication. The host emphasizes the importance of communication in building thriving relationships in any endeavor. He discusses the key elements of effective communication, such as creating the right perception, answering the phone with enthusiasm, and gathering customer information efficiently. The host also highlights the significance of follow-up and providing a great customer experience. He suggests using automation tools like Drip Jobs to streamline communication and improve the overall customer journey.
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- Effective communication is crucial for building thriving relationships in business.
- Creating the right perception and answering the phone with enthusiasm are important elements of communication.
- Efficiently gathering customer information and providing timely follow-up are key to a great customer experience.
- Automation tools like Drip Jobs can help streamline communication and improve the overall customer journey.
Breakthrough Series: George E - Power of Leverage
Summary
George started Georgie's Handyman Service four years ago, but eventually rebranded to Georgie's Painting. He is now looking to grow his painting business and face the challenges of running a business. One of his main challenges is hiring and fulfilling on the work. Tanner advises George to set up a payroll company like Gusto or ADP to handle payroll and taxes. He also encourages George to overcome his fear of taking risks and to start hiring employees. Tanner suggests creating a hiring strategy and posting job ads on platforms like Indeed. He emphasizes the importance of finding employees who align with the end goal of the business and can eventually take on leadership roles. Tanner also discusses the financial aspects of hiring and the potential revenue that can be generated with a team of three employees. In this conversation, Tanner Mullen and Georgies discuss the financial aspects of running a painting business. They break down the costs of labor, materials, and marketing, and calculate the potential salary for Georgies in his first year of business. They emphasize the importance of investing in quality employees and setting up a professional payroll system. Tanner encourages Georgies to be proactive in his business and to clearly define his goals and motivations. They also discuss the importance of leveraging leads and following up with potential customers.
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
- Consider rebranding and focusing on a specific service to attract customers
- Set up a payroll company like Gusto or ADP to handle payroll and taxes
- Overcome the fear of taking risks and prioritize hiring employees
- Create a hiring strategy and post job ads on platforms like Indeed
- Find employees who align with the end goal of the business and can eventually take on leadership roles
- Understand the financial aspects of hiring and the potential revenue that can be generated with a team of employees Calculate the costs of labor, materials, and marketing to determine the financial viability of your business.
- Invest in quality employees and set up a professional payroll system to attract and retain talent.
- Be proactive in your business and take action on important tasks, such as setting up payroll and hiring employees.
- Clearly define your goals and motivations to stay focused and motivated.
- Leverage leads and follow up with potential customers to increase your chances of closing sales.
Ep 130: Jon Majak - Leading From The Front
In this conversation, Tanner Mullen interviews Jon Majak, CEO and founder of Mr. Pipeline, about his entrepreneurial journey and leadership principles. They discuss the importance of building a strong company culture, the role of leadership in motivating and retaining employees, and the impact of service and giving back in business. Jon shares his experiences in the exterior cleaning and marketing industries, as well as his insights on creating a system-dependent business. They also talk about Jon's book, 'Ring the Bell,' which emphasizes the importance of perseverance and making a positive impact in business and in life.
Takeaways
- Building a strong company culture and valuing employees is essential for long-term success.
- Leadership should be based on accountability, transparency, and empowering employees.
- Embedding giving back and service into your business can create a world-class culture.
- The narrow road of entrepreneurship tests your character and integrity, but it is a rewarding spiritual journey.
- Creating core values and anti-values helps guide hiring decisions and maintain a strong company culture.
- The purpose of business is to be of service and make a positive impact in the lives of others.
Breakthrough Series: Marvin Ruiz - Prepare The Soil!
Summary
Marvin Ruiz, owner of Ruiz Painting Services, shares his inspiring story of overcoming kidney failure and heart surgeries to start his own business. He is currently facing the challenge of growing his business and wants guidance on the next steps. Tanner Mullen advises him to focus on building an online presence, optimizing his Google My Business profile, and using social media and Google ads to generate leads. They also discuss the importance of hiring the right employees and developing a hiring process. Tanner recommends using Gusto for payroll, increasing his credit limit, and using DripJobs software for estimates and customer communication.
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
Ep 129: Business in a Box
Summary
In this episode, Tanner Mullen shares a framework for business success that he has been focusing on lately. He emphasizes the importance of operating with the end goal in mind, which for many businesses should be to sell the business. He explains that understanding what selling a business entails can help shape the mindset and framework for building the business. Tanner also discusses the value of a business and how it is determined by what someone is willing to pay for it. He introduces the three Ds framework: Do, Document, and Delegate, which should be applied to every area of the business to achieve growth and scalability.
Takeaways
- Operate with the end goal in mind, which for many businesses should be to sell the business.
- Understand what selling a business entails and how it can shape the mindset and framework for building the business.
- The value of a business is determined by what someone is willing to pay for it.
- Apply the three Ds framework (Do, Document, Delegate) to every area of the business to achieve growth and scalability.
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
Breakthrough Series: Max Bates - Random Process = Random Results
In this conversation, Max Bates discusses his painting business with Tanner Mullen. They cover topics such as lead generation, marketing, hiring, and systemizing the business. Max realizes the importance of implementing processes and systems to ensure consistent growth. Tanner emphasizes the need to get out of the job and focus on sales and networking. They also discuss the benefits of joining networking groups like BNI to expand Max's reach in the local community. Finally, they touch on the hiring process and the importance of vetting applicants. The conversation focused on the process of hiring employees and the importance of creating systems and a hedge to mitigate risks. The speaker emphasized the need to determine the position to hire for and the qualities to look for in applicants. It was suggested to start the hiring process early and vet the applicants thoroughly. The speaker also discussed the importance of determining the crew size and calculating the labor costs and revenue targets. Additionally, the conversation touched on the decision of whether to hire a marketer or employees, with the suggestion to do both simultaneously. The speaker emphasized the need to take action, build systems, and prepare for future growth.
Takeaways
- Implementing processes and systems is crucial for consistent growth in a business.
- Getting out of the job and focusing on sales and networking is essential for business owners.
- Joining networking groups like BNI can help expand the business's reach in the local community.
- The hiring process should involve vetting applicants to identify behavioral and characteristic traits. Create a hiring process and system to vet applicants thoroughly.
- Determine the crew size and calculate labor costs and revenue targets.
- Consider hiring both a marketer and employees simultaneously to inject momentum into the business.
- Build systems and prepare the business for future growth.
Book a free 1-1 coaching session here!
Breakthrough Series: Ryan Fairchalk - What Got Me Here Won't Get Me There
Summary
Ryan Fairchalk, a painting contractor, is facing challenges in winning bids and dealing with objections. He is experiencing increased competition and underbidding in the market. In this conversation, Tanner Mullen provides guidance on improving professionalism, building an online presence, and enhancing the sales process. The key focus is on understanding customer motivations and adding value to differentiate Ryan's business. In this conversation, Tanner Mullen provides guidance to Ryan Fairchok on how to improve his painting business. They discuss the importance of providing value through color consultations and the need for a marketing strategy. They also explore the benefits of using DripJobs for follow-ups and consider Angie's List for leads. The conversation emphasizes the importance of building a reliable team and overcoming fear in business. Finally, they discuss the value of coaching, software, and marketing in achieving success.
Sign up for a free 1-1 Business Breakthrough: https://calendly.com/dripjobs/breakthrough
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Breakthrough Series: Ed Neidhart - Find Your Subs, Get Your Leads
Summary
In this conversation, Tanner Mullen provides guidance to Edward, who is starting his own painting company. They discuss the different levels of growth in a painting business, the importance of reputation and customer satisfaction, and the need for a clearly defined roadmap. Tanner advises Edward to focus on lead generation and finding reliable subcontractors to handle the painting jobs. He suggests using platforms like Angie's List and Facebook groups to find leads and subcontractors. Tanner also recommends looking into resources like the Painting Business Pro course and using software like Dripjobs for lead management.
Book a breakthrough session: https://calendly.com/dripjobs/breakthrough
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
Breakthrough Series: Kyle Smith - Thrive in Uncertainty
Summary
In this conversation, Tanner Mullen and Kyle Smith discuss Kyle's journey in the painting business and his goals for the future. They explore the challenges Kyle faces in managing his workload and the need for organizational and mindset changes. They also discuss the importance of niche specialization and the potential for growth through hiring and marketing. The conversation concludes with actionable steps for Kyle to take, including setting up payroll, hiring, and implementing marketing strategies.
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
Takeaways
- Specializing in a niche can help a business stand out and attract customers who are looking for specific services.
- Hiring employees can alleviate workload and allow for business growth, but it requires careful planning and consideration.
- Effective marketing strategies, such as Facebook ads, can generate leads and increase brand visibility.
- Belief in oneself and taking calculated risks are essential for business success.
Breakthrough Series: Patrick Sesia - You're Playing Small!
In this episode I sit down with Patrick as we navigate the areas of his business he needs to elevate in order to get to the next level. TUNE IN!
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
Lift-Off 2024: Lucas Jensen - Facebook Marketing to Scale in 2024!
Summary
Lucas Jensen shares his expertise on how to dominate the local market in 2024 using Facebook ads. He emphasizes the importance of targeting, captivating creatives, lead destination, tracking numbers, and speed to lead. Lucas provides insights and strategies for each of these factors, highlighting the need for high-quality ads and effective follow-up. He offers a free content toolkit and the opportunity to work with his agency, Ford Media Marketing, to implement these strategies and scale painting businesses. Lucas's presentation provides valuable information and actionable steps for success in Facebook advertising.
Takeaways
- Targeting is crucial in Facebook ads, and narrowing down the audience based on location, age, gender, lookalike audiences, and retargeting can lead to better results.
- Captivating creatives are essential for successful Facebook ads, as they grab the attention of the audience and encourage engagement.
- Lead destination and tracking numbers are important considerations, and options like lead forms and messenger can be effective in generating leads.
- Tracking numbers and analyzing key performance indicators (KPIs) such as budget, cost per lead, conversion rates, and duration can help evaluate the success of Facebook ads.
- Speed to lead is crucial, as quick follow-ups can significantly increase conversion rates and sales.
- Lucas Jensen offers a free content toolkit and the opportunity to work with Ford Media Marketing to implement successful Facebook ad strategies and scale painting businesses.
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
Ep 128: Joel Mercado - Painting & Impact
Summary
In this conversation, Tanner Mullen interviews Joel Mercado, a contractor and coach. Joel shares his journey from owning a martial arts school to running multiple painting and pest control businesses. He emphasizes the importance of personal development and how it has helped him in his business ventures. Joel also discusses the challenges of operating multiple businesses and the significance of job costing. He is inspired by seeing people succeed and is passionate about helping others. The conversation concludes with Joel sharing his contact information for those interested in connecting with him.
Takeaways
- Personal development is crucial for success in business and life.
- Running multiple businesses requires effective delegation and empowering others.
- Job costing is essential for making informed business decisions and ensuring profitability.
- Inspiration comes from seeing others succeed and making a positive impact on their lives.
Breakthrough Series: Ryan Pettis - The Dynamics of Family & Business
Summary
In this conversation, Tanner Mullen and Ryan Pettis discuss the challenges of subcontracting in the painting business and the benefits of building a team of employees. They explore the importance of creating a scalable system and the need to sever the family subcontracting relationship. Tanner advises Ryan to focus on hiring employees and provides guidance on finding and training the right people. They also discuss the value of employees and the importance of selling the recruitment side of the business. The conversation concludes with a discussion on solving problems and fulfilling the needs of employees. In this conversation, Tanner Mullen provides guidance to Ryan on various aspects of running a painting business. They discuss understanding the needs of job seekers, positioning job offers to fulfill those needs, creating an environment for employee success, and balancing core team focus with additional help. They also cover handling down payments on jobs, transitioning to card payments, and lowering deposits to reduce risk for customers. Other topics include showing subs the scope of work, seeking knowledge and taking action, using Company Cam for photos and annotations, sending work orders to subs, transitioning from percentage bids to fixed prices, splitting labor costs with subs, getting workers comp exemption, and getting health insurance as a business owner.
Takeaways
- Building a team of employees is more scalable and valuable than subcontracting.
- Severing the family subcontracting relationship can help create a more professional and efficient business.
- Hiring employees requires defining what they want and selling the benefits of working for your business.
- Creating a scalable system and focusing on solving problems and fulfilling needs are key to success in the painting business.
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
Breakthrough Series: Manny Barragan - You Get What You Pay For
In this conversation, Tanner Mullen and Manny Barragan discuss Manny's journey as a painter and his plans to build a successful business. Manny shares his background and his desire to build a brand and expand his reach. They discuss the importance of creating a culture and fostering growth within the business. Tanner emphasizes the need for a pit crew mindset and the challenges of transitioning from doing the work yourself to trusting others. They also discuss the importance of having a full schedule and making informed decisions when choosing a marketing agency. Manny's core motivation is his love for the painting culture and the satisfaction of connecting with clients. In this conversation, Manny Barragan discusses his desire to build a legacy and create more time for his family. The importance of making powerful decisions and safeguarding his business relationships is emphasized. The significance of quality leads and the need for a lead nurturing system are highlighted. Manny shares his plan for scooter marketing and involving his younger brother in the business. The importance of setting up payroll and taking care of legal matters is discussed. The consequences of delaying uncomfortable tasks and the importance of investing in quality are addressed. Preparing for the busy season and building a team are emphasized. The importance of blessing others and building a brand is discussed. The selection process for marketing and the importance of taking risks are explored. Action steps for Gusto, Indeed, and taking risks are provided.
- Building a brand and expanding your reach is essential for business growth.
- Creating a culture and fostering growth within the business is crucial for attracting and retaining talent.
- Having a pit crew mindset is necessary for delegating tasks and trusting others to do the work.
- Ensuring a full schedule is important for the success of the business and the satisfaction of employees.
- Making informed decisions when choosing a marketing agency can lead to better results and a stronger start. Building a legacy and creating more time for family is a strong motivation for starting a business.
- Making powerful decisions and safeguarding business relationships are crucial for success.
- Quality leads and a lead nurturing system are essential for business growth.
- Taking care of legal matters and setting up payroll are important steps for a startup.
- Investing in quality and not delaying uncomfortable tasks are key to long-term success.
- Building a team and involving family members can help scale the business.
- Blessing others and building a brand can lead to long-term success.
- The selection process for marketing and taking risks are important considerations for a startup.
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
Ep 127: Yanni Fikaris - The Navy Seals of Painting
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
Yanni Fakaris shares his innovative approach to cabinet refinishing and streamlining operations. He emphasizes the importance of effective communication and quick response times to potential clients. Yanni also discusses the significance of thorough preparation and investing in quality equipment. He highlights the value of training and developing independent finishers, as well as the potential for additional revenue through ancillary businesses. Yanni explains his cabinet refinishing process and the role of machinery in the finishing process. He concludes by discussing the benefits of standard pricing and virtual estimating using ClickFunnels. In this conversation, Yanni Ficaris shares insights and strategies for success in the painting industry. He discusses the importance of identifying yellow and red flags in client relationships and how to grade clients based on these flags. Yanni emphasizes the need to stay ahead of the curve in the painting industry and separate yourself from the competition. He also highlights the value of specialized equipment and skills in fine finishing and the importance of differentiating yourself and charging higher prices. Yanni offers training and back-end support for painters and discusses the profitability of additional services and efficient processes. He emphasizes the importance of maintaining professionalism and safety standards and the significance of on-site processes and customer experience. Yanni also shares insights on automating photo cataloging and social media posting.
Takeaways
- Learn to identify yellow and red flags in client relationships to avoid problematic projects.
- Stay ahead of the curve in the painting industry by continuously learning and adapting to changes.
- Differentiate yourself from the competition by offering specialized skills and equipment.
- Charge higher prices by providing exceptional craftsmanship and customer experience.
PCA EXPO 2024: Building a 24/7 Service Business
This is my recorded talk from the PCA Expo 2024 in Orlando FL where I help business owners identify flaws in their lead and customer cycle. This is a VERY important topic going forward. Listen twice!
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
Breakthrough Series: Garrett Hohn - This Painting Business Has Potential!
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
In this conversation, Tanner Mullen and Garret Hohn discuss the challenges and strategies of running a painting business. Garret shares his journey of starting as a painter and transitioning into a business owner. They discuss the logistics of the painting business, including the importance of delegating tasks and hiring employees. They also explore the value of marketing, particularly through Facebook ads, and the need for a CRM to follow up with leads. The conversation emphasizes the importance of investing in the business and overcoming a scarcity mindset when it comes to finances and hiring. In this conversation, Tanner Mullen advises Garret Hohn on building a successful business. The conversation covers topics such as investing in the right employees, the tools needed for success, comparing business investments, leveraging assets for financing, and the value of coaching and consistency.
Takeaways
Transitioning from being a painter to a business owner requires a mindset shift and the ability to delegate tasks.
Investing in marketing, particularly through Facebook ads, is crucial for generating leads and growing the business.
Using a CRM and following up with leads is essential for converting potential customers into paying clients.
Leveraging debt, such as a line of credit, can help finance marketing efforts and other business expenses. Invest in the right employees who can generate significant returns for your business.
Use essential tools like a marketing agency, software, and a coaching program to support your business growth.
Compare different business investments to find opportunities with high potential returns.
Leverage assets like vehicles to secure financing for your business.
Seek coaching and consistency to stay on track and achieve long-term success.
Chapters
00:00 Introduction and Background
00:23 Starting the Painting Business
01:23 Transitioning to Entrepreneurship
02:16 Logistics of the Painting Business
03:06 Transitioning from Painter to Business Owner
04:35 Delegating Tasks and Hiring Employees
05:02 Overcoming Apprehension in Hiring
06:01 Becoming a Networker and Facilitator
07:23 The Value of a Payroll System
09:08 Using Gusto for Payroll
10:05 Generating Leads through Facebook Ads
11:10 Moving Beyond Word of Mouth Marketing
12:05 Investing in Marketing
14:09 Leveraging Debt for Marketing
16:24 Using Videos for Facebook Ads
18:43 The Value of a CRM
19:42 Following Up with Leads
21:19 Hiring Strategies
22:28 Overcoming Scarcity Mindset in Hiring
23:54 Financial Intervention and Leveraging Credit
25:19 Changing Phone Number and Using Open Phone
28:01 Investing in Tools and Software
30:36 The Importance of Paying for Marketing
31:05 The Value of a Great Employee
31:20 The Importance of Investing in the Right Employees
32:18 The Tools You Need for Success
33:05 Comparing Business Investments
33:30 Leveraging Assets for Financing
34:10 The Value of Coaching and Consistency
Lift-Off 2024: Maggie Kuyper - Behind The Curtain of a $9M Painting Business
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
Breakthrough Series: From Tech to CEO
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
Summary:
In this conversation, Tanner Mullen and Adam Peterson discuss the challenges of transitioning from being a technician to a business owner in the wood coatings industry. They explore the importance of recruiting and hiring talent, and the benefits of creating a training program and apprenticeship levels. They also discuss the difference between hunting unicorns (finding highly skilled individuals) and breeding unicorns (developing talent within the organization). The conversation emphasizes the need for action, outlining processes, and taking leverage to build a successful team and business.
Takeaways
Recruiting and hiring talent is crucial for business growth and success.
Creating a training program and apprenticeship levels can help develop skilled and reliable employees.
Investing in people and building a system is essential for long-term business sustainability.
Taking action, outlining processes, and being one step ahead of applicants and employees are key to effective hiring.
Breakthrough Series: Joseph Frye - It's All About Perspective
In this conversation, Tanner Mullen provides guidance to Joseph Fry, a new business owner in the painting industry. They discuss various topics related to starting and growing a painting business, including naming and branding, marketing challenges, lead nurturing, budgeting for marketing, sales and estimating, balancing work and hiring, networking and building a team, estimating and pricing, and investing in the business. Tanner emphasizes the importance of proactive lead follow-up, the mindset of continuous improvement, and the need to invest in marketing to ensure a steady pipeline of work. He also encourages Joseph to focus on building a strong team and providing excellent customer service.
Takeaways
Proactive lead follow-up is crucial for success in the painting business.
Investing in marketing is essential to maintain a steady pipeline of work.
Building a strong team and providing excellent customer service are key to long-term success.
Estimating and pricing jobs accurately is important for profitability.
Chapters
00:00 Introduction and Background
01:23 Naming and Branding
06:08 Lead Nurturing
08:46 Budgeting for Marketing
10:08 Sales and Estimating
12:22 Balancing Work and Hiring
14:22 Networking and Building a Team
16:28 Estimating and Pricing
21:49 Conclusion and Final Thoughts
Ep 126: Eric The Painter - Ups & Downs of Starting a Painting Business
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
In this conversation, Tanner Mullen interviews Eric The Painter about his journey in starting a painting business and the challenges he faced. They discuss the difficulties in managing and recruiting painters, the transition from subcontractors to W2 employees, and the implementation of a performance-based pay structure. Eric shares his experiences with employee turmoil and setbacks, as well as the importance of building a virtual office team. They also touch on the future of virtual sales and coaching. Overall, Eric's story highlights the importance of innovation and adaptability in the painting industry.
Takeaways
Managing and recruiting painters can be challenging, especially when transitioning from subcontractors to W2 employees.
Implementing a performance-based pay structure can incentivize employees to exceed expectations and provide more value to the business.
Building a virtual office team can be effective in managing a painting business remotely.
The future of the painting industry may involve more virtual sales and coaching.
Chapters
00:00 Introduction and Background
02:08 Challenges in Managing and Recruiting Painters
05:12 Dealing with Employee Turmoil and Setbacks
09:08 Transitioning from Subcontractors to W2 Employees
12:15 Implementing a Performance-Based Pay Structure
15:41 Tracking and Managing Hours and Bonuses
20:58 Building a Virtual Office Team
23:37 The Future of Virtual Sales and Coaching
27:13 Conclusion and Contact Information
Breakthrough Series: Brett Fisher - Should I Quit My Job & Go All IN?
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
In this conversation, Tanner Mullen and Brett Fisher discuss Brett's journey in the painting industry and his aspirations to start his own business. They explore the challenges and fears Brett faces, such as financial security and the fear of the unknown. They also discuss marketing strategies, the importance of building a team, and the potential for growth in the painting industry. Tanner encourages Brett to take calculated risks and invest in his business, emphasizing the power of digital marketing. They also discuss the importance of mindset, community support, and creating a positive work environment. The conversation revolves around Brett considering a marketing opportunity and seeking advice from Tanner. They discuss the potential benefits and risks of the opportunity, as well as Brett's trust in the person offering it. Tanner encourages Brett to take his time and make a decision that he feels confident about.
Takeaways
Overcoming fear of the unknown is a crucial step in starting a business.
Investing in digital marketing can lead to significant growth and success.
Building a strong team is essential for scaling a business.
Taking calculated risks and embracing uncertainty are necessary for growth and success.
Creating a positive work environment and culture is key to long-term success. Consider the potential benefits and risks of a new opportunity before making a decision.
Seek advice from trusted individuals who have experience in the field.
Take your time to evaluate the opportunity and make a decision that aligns with your goals and values.
Chapters
00:00 Introduction and Background
01:22 Choosing the Painting Industry
03:04 Overcoming Fear of the Unknown
04:01 Marketing Strategies
05:59 Building a Team
06:47 Maximizing the Potential of the Team
07:58 Investing in Digital Marketing
09:08 Taking Calculated Risks
10:05 Calculating Return on Investment
11:13 The Power of Investing in Your Business
12:28 Navigating Personal Challenges
13:41 Embracing the Unknown
14:27 Overcoming Financial Concerns
15:16 The Potential of the Painting Business
16:48 Outsourcing Marketing and Coaching
18:26 Making the Leap
19:50 The Power of Facebook Ads
21:03 Shifting to an Abundance Mindset
22:11 Support and Community
23:03 Learning from Corporate Experiences
24:02 Creating a Positive Work Environment
25:12 The Potential of the Painting Business
26:18 Embracing Change and Uncertainty
27:41 The Importance of Focus and Commitment
28:57 Support and Resources
30:22 Creating a Positive Work Culture
30:55 Considering Marketing Opportunities
31:21 Making the Leap
Ep 125: Nick Slavik - Renovating & Optimizing Your Business
In this episode, Tanner Mullen interviews Nick Slavik about his experience in the painting industry and his role as the chair of the Painting Contractors Association (PCA). They discuss the importance of renovating and modernizing a business, calibrating the leadership compass, and constantly improving and professionalizing the business. Nick shares his transition from military to business leadership and the lessons he learned from his military service. They also talk about the benefits of attending the PCA Expo and the power of collaboration and connection in the painting industry.
Takeaways
Renovating and modernizing a business is crucial for success.
Calibrating the leadership compass involves analyzing data and feelings to make informed decisions.
Constantly improving and professionalizing the business is necessary for long-term success.
Attending industry events like the PCA Expo can provide valuable knowledge, connections, and opportunities for growth.
Chapters
00:00 Introduction and Catching Up
01:12 Renovating and Modernizing the Business
02:27 Calibrating the Leadership Compass
03:40 Constantly Renovating and Professionalizing the Business
04:55 Transition from Military to Business Leadership
05:53 Shoot, Move, and Communicate Leadership
06:44 Reactive Nature of the Painting Business
07:34 Never Relaxing as a Business Owner
08:04 Being Present and Setting Boundaries
09:03 Managing Stress and Finding Balance
10:09 Creating Systems and Delegating Responsibilities
11:20 Separating Sales and Production
13:13 Transitioning to a Four-Day Workweek
14:51 The Mission of the Painting Contractors Association (PCA)
18:19 The Impact of Attending the PCA Expo
19:11 The Isolation and Transformation of Attending the Expo
22:20 The Power of Collaboration and Connection
23:44 The Value and Benefits of Attending the Expo
26:45 The Future of the Painting Industry
P2 Theory: Resistance Training
Summary
In this conversation, Tanner Mullen and Alex Corral discuss the P2 Theory and the importance of mindset in business. They explore topics such as handling stress and anxiety, bringing positive energy to business interactions, detaching from outcomes, activating creativity, and using trauma as leverage. They emphasize the power of time and patience in decision making, the concept of resistance training in business, and the importance of energy and mindset in achieving success. The conversation concludes with a reminder that individuals have the power to shape their own lives and the importance of self-love and personal growth.
Takeaways
Mindset plays a crucial role in business success, and it is important to focus on personal growth and self-improvement.
Handling stress and anxiety is essential in business, and techniques such as meditation and relaxation can help manage these challenges.
Detaching from outcomes and focusing on serving others can lead to more successful business interactions.
Activating creativity and maintaining a positive mindset can lead to innovative solutions and business growth.
Using trauma as leverage and finding ways to grow from challenging experiences can lead to personal and professional development.
Taking time and being patient in decision making can lead to more effective and strategic choices in business.
Resistance training, or facing and overcoming challenges, can build resilience and strength in business.
Delusion and detachment can be powerful tools in maintaining a positive mindset and achieving success in business.
Energy and mindset are key factors in business success, and it is important to focus on self-care and personal well-being.
Chapters
00:00 Introduction and Overview
00:31 The P2 Theory and Mindset in Business
03:01 Handling Stress and Anxiety in Business
04:26 Energy and Sales
05:32 Bringing Positive Energy to Business Interactions
07:33 Detaching from Outcome in Business
10:18 Activating Creativity in Business
13:26 Letting Go and Letting God in Business
19:28 Using Trauma as Leverage in Business
22:18 The Power of Time and Patience in Decision Making
28:12 Resistance Training in Business
31:25 Delusion and Detachment in Business
35:29 The Importance of Energy and Mindset in Business
38:39 Closing Remarks
Lift-Off 2024: Nick Kelley - Sales & Powerful Presentation
This is a clip from the Lift-Off 2024 event! If you'd like to watch the clip, check out my Youtube Channel! You can find the link on my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
Breakthrough Series: Mitchell Pascua - Getting Over The $1M Hump
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
In this conversation, Tanner Mullen and Mitchell Pascua discuss various aspects of growing a painting business. They cover topics such as production setup, systemization, and the use of production rates and Drip Jobs. They also emphasize the importance of customer reviews and marketing strategies, including Google Ads and Facebook Ads. The conversation highlights the significance of continuous improvement, leadership, and the power of video marketing. The main takeaway is the need to focus on lead generation and becoming a mastermind marketer to achieve business growth.
Takeaways
Focus on production setup, systemization, and the use of production rates to streamline operations.
Invest in marketing strategies such as Google Ads and Facebook Ads to generate leads.
Prioritize customer reviews and aim to have the most reviews in your area to build trust and credibility.
Utilize video marketing to showcase your work, answer customer questions, and build relationships.
Chapters
00:00 Introduction and Business Growth
01:05 Production Setup and Systemization
03:23 Using Production Rates and Drip Jobs
04:46 Continuous Improvement and Leadership
05:25 Marketing Strategies: Google Ads and Reviews
07:36 Increasing Google Reviews
10:10 Importance of Reviews and Google Guaranteed
12:00 Getting Customer Reviews
13:05 Investing in Facebook Ads
19:01 Utilizing Multiple Marketing Channels
21:30 The Importance of Lead Generation
23:13 Sales and Closing Ratio
25:10 The Power of Facebook Ads
26:33 Creating a Market for Cabinet Refinishing
28:00 Educational Marketing and Answering Customer Questions
30:01 The Value of Video Marketing
31:10 Becoming a Mastermind Marketer
32:20 Conclusion and Next Steps
Ep 124: The Secret of the Greats
This is my Ultimate Resource - it has everything you need to grow and scale your business. There’s referrals for marketing agencies, insurance, accounting, apps and tools, and even free courses. Check it out:
https://tannermullen.typedream.app
Book a Business Breakthrough: https://calendly.com/dripjobs/breakthrough
In this episode, Tanner Mullen discusses the importance of making decisions quickly and consistently in order to overcome feeling stuck in your business. He emphasizes the need to build momentum in business and utilize it to make hiring decisions. Tanner also highlights the significance of positioning yourself strategically for hiring and the benefits of utilizing paid leads. He encourages business owners to have vision and embrace risk-taking, while also emphasizing the power of accountability. Tanner emphasizes the importance of learning from failure and self-reflection, and viewing business as a growing and learning journey. He challenges listeners to step out of their comfort zones and focus on personal growth and development. Tanner also emphasizes the importance of community and support, and outlines the tangible and intangible needs for success in business.
Takeaways
Making decisions quickly and consistently is crucial for growth in business.
Building momentum in business can provide extra energy and leverage for making uncomfortable decisions.
Positioning yourself strategically and having the necessary jobs in place can make hiring decisions easier.
Embracing risk-taking and viewing business as a growing and learning journey are essential for success.
Having a community and support system, as well as utilizing marketing agencies, coaching programs, and a CRM software, are important for business growth.
Chapters
00:00 The Importance of Making Decisions
01:21 Building Momentum in Business
03:13 Utilizing Momentum to Make Hiring Decisions
04:36 Positioning Yourself for Hiring
05:28 Overcoming Apprehension in Decision-Making
06:27 The Importance of Paid Leads
07:51 Having Vision in Business
08:47 Embracing Risk-Taking in Business
10:09 The Power of Accountability
11:36 Learning from Failure and Self-Reflection
13:32 Viewing Business as a Growing and Learning Journey
15:00 Focusing on Personal Growth and Development
16:52 Operating in the Realm of Uncomfort
18:47 The Importance of Community and Support
21:33 The Tangible and Intangible Needs for Success
21:45 Making Tough Decisions as a Leader
Breakthrough Series: Jason Butcher - Create an Asset!
This is my Ultimate Business Resources. It has everything you need on it to scale your business. Recommendations for Ad agencies, insurance, accounting, coaches, free courses, and so much more: https://tannermullen.typedream.app/
In this conversation, Jason discusses his experience transitioning from written estimates to QuickBooks Online and the impact it had on his sales. He also shares his background in the painting business and the challenges he faced during the economic downturn. Jason talks about his team and crews, the importance of delegating and time management, and how he balances his business with his large family. He expresses his gratitude for the inspiration and hope he found through the DripJobs community and the impact it has had on his business. Jason highlights the benefits of using DripJobs for organization, follow-ups, and automating processes. He also discusses the possibility of selling his business and the importance of building a valuable asset. The conversation concludes with Jason sharing his plans for the future and his experience in managing a large team.
Takeaways
Transitioning to QuickBooks Online can improve sales and streamline the estimating process.
Delegating and time management are crucial for business growth and personal freedom.
The DripJobs platform offers valuable tools for organization, follow-ups, and automating processes.
Building a valuable business involves implementing business breakthroughs and focusing on efficiency and customer satisfaction.
Chapters
00:00 Transition to QuickBooks Online
03:10 Inspiration and Hope
04:13 Background in the Painting Business
06:32 Team and Crews
07:08 Delegating and Time Management
08:03 Family and Personal Life
09:36 Benefits of DripJobs
10:42 Organization and Follow-ups
12:01 Boosting Business and Advertising
13:01 Automating Processes with DripJobs
14:27 Selling the Business
17:02 Delegating to Project Managers
19:17 Communication and Leadership
20:46 Organization and Efficiency
21:47 Years in the Painting Business
23:20 Success with DripJobs
24:04 Selling the Business (Continued)
26:01 Building a Valuable Business
27:16 Wearing White Clothes on Estimates
28:15 Impressions and Assumptions
29:37 Implementing Business Breakthroughs
29:53 Future Plans
31:08 Experience in Managing
Breakthrough Series: Frank H - JUST DECIDE
This is my ultimate business resource. It has everything you need to scale your business - all of my referrals and recommendations.
Summary
In this conversation, Tanner and Frank discuss the possibility of Frank pivoting his business from commercial construction to residential painting. They explore the power of Facebook ads for lead generation and the importance of nurturing residential leads. They also discuss the challenges of making quick decisions and taking action. The conversation highlights the benefits of using Drip Jobs software and the psychology of selling and building trust with customers. Finally, they discuss the transition to residential painting and the challenges that lie ahead.
Takeaways
Consider pivoting your business to residential painting to tap into a new market.
Utilize Facebook ads to generate leads and reach potential customers.
Don't get stuck in analysis paralysis - make quick decisions and take action.
Use software like Drip Jobs to streamline your lead generation and customer communication.
Chapters
00:00 Considering a Pivot to Residential
03:00 The Power of Facebook Ads for Lead Generation
06:00 Overcoming Analysis Paralysis
09:00 The Importance of Nurturing Residential Leads
12:00 Making Quick Decisions and Taking Action
17:00 The Benefits of Using Drip Jobs Software
20:00 The Psychology of Selling and Building Trust
23:00 Transitioning to Residential and the Challenges Ahead
25:00 Finalizing Decisions and Moving Forward
Lift-Off 2024: Dave Carroll - Multi-Touch Marketing For Neighborhood Domination
This is a replay of our flagship online event, Lift-Off 2024. If you would like to see the video version, click this link and subscribe to my Youtube Channel & to view all of my referrals and business resources:
https://tannermullen.typedream.app/
If you would like to book a Business Breakthrough, click this link:
https://calendly.com/dripjobs/breakthrough
Ep 123: Top 4 Business Mistakes to Avoid
This is my Ultimate Business Resources. It has everything you need on it to scale your business. Recommendations for Ad agencies, insurance, accounting, coaches, free courses, and so much more: https://tannermullen.typedream.app/
Summary
In this conversation, Tanner Mullen shares four major mistakes he made in his house painting business and provides advice on how to avoid them. He discusses the importance of paying workers the right way, being a specialist and saying no to non-ideal jobs, investing in marketing to generate leads, and using customer management software to organize and track jobs and customers. By avoiding these mistakes and implementing the recommended strategies, business owners can build a strong foundation and achieve long-term success.
Takeaways
Pay workers the right way and avoid paying under the table to ensure compliance with tax laws and protect employees.
Focus on being a specialist and saying no to non-ideal jobs to maintain quality and efficiency in your business.
Invest in marketing to generate leads and create predictability in your business growth.
Use customer management software to organize and track jobs and customers, enabling better follow-up and business growth.
Chapters
00:00 Introduction and Background
03:00 Mistake #1: Paying Workers Under the Table
06:10 Mistake #2: Taking on Non-Ideal Jobs
10:53 Mistake #3: Neglecting Marketing
16:58 Mistake #4: Not Using Customer Management Software
25:14 Conclusion and Call to Action
Lift-Off 2024: Jason Phillips - How To Make 2024 Your Best Year Yet
This is a replay of our flagship online event, Lift-Off 2024. If you would like to see the video version, click this link and subscribe to my Youtube Channel & to view all of my referrals and business resources:
https://tannermullen.typedream.app/
If you would like to book a Business Breakthrough, click this link:
https://calendly.com/dripjobs/breakthrough
Ep 122: Overcoming The Slow Times
All of my business resources: https://tannermullen.typedream.app/
Summary
In this episode of the Contractor Secrets podcast, Tanner Mullen shares his experiences and insights on dealing with slow business in January. He emphasizes the importance of marketing and leads in keeping a business thriving, and the need for proactive growth. Tanner also discusses his approach to going out and doing estimates, building value, and creating an experience for customers. He highlights the significance of providing value, justifying the price, and going above and beyond for customers. Tanner concludes by stressing the importance of setting the tone as a leader and preparing for January to maximize opportunities.
Takeaways
Marketing and leads are essential for the growth and success of a business.
Being proactive in business growth is crucial, rather than waiting until it becomes necessary.
Building value and creating an experience for customers can help justify the price and differentiate a business.
Going above and beyond for customers and identifying additional needs can lead to increased customer satisfaction and loyalty.
Setting the tone as a leader and preparing for slow business periods can help maximize opportunities.
Chapters
00:00 Introduction and Setting the Context
02:25 The Importance of Marketing and Leads
03:23 The Need for Proactive Growth
05:20 Dealing with Slow Business in January
08:08 Consistent Progress and Lead Generation
10:05 Going Out to Do Estimates
11:32 Building Value and Creating an Experience
17:35 Providing Value and Justifying the Price
23:50 Going Above and Beyond for Customers
26:09 Identifying Additional Needs and Offering Solutions
30:47 Setting the Tone as a Leader
31:15 Preparing for January and Maximizing Opportunities
32:14 Offering Business Breakthrough Sessions
32:43 Conclusion and Impact of Good Business Owners
Lift-Off 2024: Mike Gore-Hickman - How To Set (And Hit) Aggressive Growth Goals in Your Painting Business
This is a replay of our flagship online event, Lift-Off 2024. If you would like to see the video version, click this link and subscribe to my Youtube Channel & to view all of my referrals and business resources:
https://tannermullen.typedream.app/
If you would like to book a Business Breakthrough, click this link:
https://calendly.com/dripjobs/breakthrough
Ep 121: Chris Moore - Beyond The Brush
In this conversation, Chris Moore, founder of Elite Business Advisors, shares insights and strategies for success in the painting industry. He discusses the challenges and roller coaster ride of being an entrepreneur, emphasizing the importance of systematizing the business and developing strong leadership. Moore also provides valuable tips for improving sales and marketing, including diversifying strategies and adapting to changing markets. He highlights the need for painting contractors to treat their business like a business and the value of having a coach to provide guidance and accountability. Overall, Moore's expertise and practical advice offer valuable insights for painting contractors looking to grow and thrive in the industry.
Takeaways
Systematizing the business and developing strong leadership are crucial for success in the painting industry.
Diversify marketing strategies to reach a wider audience and adapt to changing markets.
Treat your painting business like a business and seek guidance from a coach or mentor.
Embrace change and be open to pivoting your strategies to stay ahead in the industry.
Chapters
00:00 Introduction and Background
01:29 Experience in the Painting Industry
03:34 The Entrepreneur Roller Coaster
04:34 Strategies for Overcoming Challenges
07:10 Systematizing the Business
09:29 Leadership Development
11:46 Sales in the Painting Industry
13:57 Diversifying Marketing Strategies
16:48 Adapting to Changing Markets
19:44 Treating Your Business Like a Business
22:30 The Importance of Branding and Marketing
24:11 Pivoting and Embracing Change
26:38 The Mindset of an Entrepreneur
29:24 The Value of Having a Coach
33:03 Helping Painting Contractors Succeed
35:12 Closing Remarks
Ep 120: Chris Kiefer: Systemizing at Scale
Chris Kiefer, founder of Boolean Automation, discusses the importance of automation in business and the benefits it brings. He shares his background and experience in automation, emphasizing the need for clean data and structured systems. Chris explains the role of CRM in automation and the importance of process mapping. He also discusses the integration of AI and the future of automation. Chris introduces Boolean Automation's review software and its integration with Company Cam. He highlights the resources available on the Boolean Automation YouTube channel and expresses his commitment to helping others automate their businesses.
Takeaways
Automation allows businesses to do more with less, increasing efficiency and optimizing resources.
Process mapping and structured systems are essential for successful automation.
Clean data and CRM integration are crucial for effective automation.
AI and chat GPT offer new possibilities for automation and time-saving.
Boolean Automation provides review software and resources to help businesses automate their processes.
Chapters
00:00 Introduction and Appreciation
02:42 Chris Kiefer's Background and Experience
09:34 The Importance of Automation in Business
10:50 Benefits of Automation in Marketing
11:50 Automation Success Story
12:48 Trade-offs in Business Automation
14:17 The Role of CRM in Automation
15:44 The Importance of Consolidating Communication
18:02 Overcoming Resistance to Automation
19:04 The Importance of Process Mapping
20:26 The Structure and Discipline of Automation
23:07 The Role of AI in Automation
26:36 Boolean Automation and Review Software
32:56 Boolean Automation YouTube Channel
37:17 Boolean Review Software and Integration with Company Cam
42:41 Sharing Knowledge and Helping Others
43:38 Appreciation and Conclusion
subscribe to my Youtube Channel & to view all of my referrals and business resources:
https://tannermullen.typedream.app/
If you would like to book a Business Breakthrough, click this link:
https://calendly.com/dripjobs/breakthrough
Lift-Off 2024: Tanner Mullen - How To Be a No-Brainer Buying Decision
This is a replay of our flagship online event, Lift-Off 2024. If you would like to see the video version, click this link and subscribe to my Youtube Channel & to view all of my referrals and business resources:
https://tannermullen.typedream.app/
If you would like to book a Business Breakthrough, click this link:
https://calendly.com/dripjobs/breakthrough
Lift-Off 2024: Austin Houser - Combating The Rising Costs of Marketing
This is a replay of our flagship online event, Lift-Off 2024. If you would like to see the video version, click this link and subscribe to my Youtube Channel:
https://tannermullen.typedream.app/
Breakthrough Series: John Riggin - It's Been 24 Years - I'm Ready To GROW!
Summary
John Riggin, a small business owner in the painting industry, seeks guidance on how to grow his business and achieve financial stability. He shares his challenges with hiring and marketing, as well as his desire to have more time for his health, family, and volunteering. John expresses his commitment to making changes and improving his estimating and sales skills. He also discusses the importance of creating a positive work environment and finding employees who share his values. Throughout the conversation, John seeks advice on various aspects of business growth and expresses gratitude for the impact the host has had on his mindset.
Takeaways
Recognize the need for change and growth in your business.
Invest in educational resources and events to gain new insights and strategies.
Create a positive work environment and hire employees who align with your values.
Implement effective marketing strategies and consider hiring a marketing company.
Improve your estimating, pricing, and sales skills to increase profitability.
Chapters
00:00 Realizing the Need for Change
02:24 The Impact of Liftoff
03:22 Taking Steps to Grow the Business
07:56 Previous Marketing Efforts
10:50 Desire for Growth and Financial Stability
13:16 Lack of Clarity on Revenue
14:47 Hiring Employees with Shared Values
15:00 Creating a Positive Work Environment
16:47 Marketing and Hiring Strategies
18:49 Offering Employee Benefits
20:31 Balancing Workload and Management
21:56 Current Payment Structure
23:59 Considering LLC or Incorporation
26:30 Next Steps: Marketing or Hiring?
27:57 Improving Interviewing Skills
29:01 Transitioning from Painter to Manager
30:14 Handling Slow Periods
31:20 Finding a Marketing Company
32:06 Involving Spouse in Business
34:14 Taking Action on Business Growth
35:27 Updating Phone Number and Branding
36:12 Improving Website and Online Presence
37:40 Revamping Estimating and Pricing
39:31 Using Drip Jobs for Estimating
40:49 Determining Labor and Material Costs
41:45 Realizing the Importance of Job Costing
44:25 Improving Sales Skills and Closing Techniques
45:23 Using Technology in Sales Presentations
48:15 Considering Financing Options
49:48 Setting Long-Term Goals
51:36 Utilizing Samples for Cabinet Jobs
52:18 Expressing Gratitude and Closing
Breakthrough Series: Kevin Vargas - Recycle The Money!
Business Resources: https://dumpl.ink/tannermullen
Kevin Vargas shares his background and motivation for starting his own business in the painting industry. He discusses his experience working for a painting company and his desire to follow his dreams and build generational wealth. Kevin talks about the challenges he faced with his previous employer and the importance of maintaining a good relationship. He also shares his strategies for finding subcontractors and dealing with difficult workers. Kevin reflects on the lessons he learned from his marketing expenses and the shift in his mindset towards materialistic things. He emphasizes his motivation to grow the business and his plans for upcoming projects.
Takeaways
Follow your dreams and pursue your goals to build generational wealth.
Maintain a good relationship with your previous employer and learn from their knowledge and experience.
Build a network of subcontractors through connections and online platforms.
Set clear expectations with workers and subcontractors to ensure effective communication.
Be mindful of your expenses and focus on smart investments in your business.
Shift your mindset away from materialistic things and prioritize the growth and success of your business.
Chapters
00:00 Background and Motivation
03:13 Relationship with Previous Employer
05:07 Finding Subcontractors
06:22 Challenges with Workers
07:05 Dealing with Difficult Subcontractors
10:36 Marketing and Advertising
15:10 Importance of Setting Expectations
17:28 Building Trust with Subcontractors
19:21 Balancing Finances
20:17 Lessons Learned from Marketing Expenses
25:59 Shifting Mindset on Materialistic Things
28:57 Motivation to Grow the Business
31:52 Upcoming Projects
34:40 Taking Action and Seeking Referrals
35:44 Appreciation for the Coach
37:09 Conclusion
P2 Theory: Energy & Abundance
This conversation explores the importance of energy and how it affects various aspects of life, including work, relationships, and personal growth. The speaker emphasizes the need for empathy and energy uplifting in the workplace, as well as the importance of self-love and challenging oneself. They discuss overcoming addiction, negative thinking, and limiting beliefs, and share insights on detaching from outcomes and focusing on positivity. The conversation also touches on balancing work and family, seeking help, and creating a positive home environment. The speaker concludes by discussing the secret to a successful marriage and the power of understanding energy scientifically and spiritually.
Takeaways
Energy is a vital resource that impacts all areas of life.
Empathy and energy uplifting are crucial in the workplace.
Self-love and challenging oneself are key to personal growth.
Overcoming addiction and negative thinking requires building confidence.
Detaching from outcomes and focusing on positivity can lead to success.
Balancing work and family is essential for a fulfilling life.
Creating a positive home environment is important for overall well-being.
Guarding your energy and protecting it from negativity is crucial.
Understanding energy scientifically and spiritually can enhance personal development.
Being in the feeling of already having what you desire can manifest it into reality.
Chapters
00:00 The Importance of Energy
02:01 Empathy and Energy Uplifting
03:08 Dealing with Employees
04:38 Motivational Awareness
06:24 Challenging Yourself and Self-Love
08:20 Overcoming Addiction and Building Confidence
09:21 Negative Thinking and Limiting Beliefs
10:16 Detaching from Outcomes
13:44 Balancing Work and Family
14:39 Seeking Help and Making Decisions
15:50 Creating a Positive Home Environment
16:15 The Importance of Self-Love
21:53 Guarding Your Energy
25:19 Energy in the Workplace
26:40 The Energy You Bring Home
27:39 Focusing on Positivity
29:34 Working on Yourself and Leveling Up
35:34 The Secret to a Successful Marriage
38:06 Self-Love and Energy Protection
38:57 Understanding Energy Scientifically and Spiritually
39:26 Being in the Feeling of Already Having
Breakthrough Series: Alex Diaz - No Marketing = No Growth
In this conversation, Tanner Mullen provides guidance to Alex, the owner of a painting business, on how to improve lead generation and marketing. Alex expresses his struggle to find new clients, particularly in the residential market. Tanner emphasizes the importance of marketing and suggests using Facebook ads to reach potential customers. He also highlights the need for investment in marketing and the value of search engine optimization (SEO). Tanner encourages Alex to view himself as a salesperson and to prioritize lead generation. He concludes by recommending specific resources for Facebook ads and coaching.
Takeaways
Investing in marketing is essential for business growth and lead generation.
Facebook ads can be an effective tool for reaching potential customers.
Search engine optimization (SEO) is crucial for improving online visibility and attracting leads.
As a business owner, it is important to prioritize lead generation and view oneself as a salesperson.
Chapters
00:00 Introduction and Business Overview
01:01 Struggling to Find New Clients
03:07 The Importance of Marketing
04:24 The Need for Lead Generation
06:05 Using Facebook Ads for Lead Generation
09:07 Investing in Marketing
10:05 The Importance of SEO
12:08 The Value of Residential Work
13:31 The Role of Sales and Lead Generation
19:20 The Need for Leads and Sales
21:23 Recommendations for Facebook Ads and Coaching
22:31 Conclusion and Final Thoughts
Breakthrough Series: Brison Segura - Stop & Scale
In this episode, I help Brison with his transition into a new endeavor. TUNE IN!
Business Breakthrough Signup:
https://calendly.com/dripjobs/breakthrough
DripJobs 1-1 Zoom Demo:
https://calendly.com/dripjobsteam/dripjobsdemo Gusto: https://gusto.com/i/tanner269 Follow me on Instagram: http://Instagram.com/officialtannermullen Open Phone: https://openph.one/referral/8Kc17aq
Breakthrough Series: Dustin Hutchinson - Winning In Sales
Dustin Hutchinson shares his journey of starting a remodeling and painting company, highlighting the challenges he faced without legitimacy and profitability. He discusses the importance of infrastructure and a solid plan for marketing and project management.
Dustin also talks about transitioning to sales and leveraging resources to restart the painting venture. He emphasizes the need for emotional selling and allocating a marketing budget. The conversation covers hiring painters, scaling the business, and working with an ad agency.
Dustin shares insights into the freeze dryer market and targeting forward-thinking customers. The discussion concludes with a focus on coordinating with movers, scheduling, and the importance of becoming a service provider.
Takeaways
- Starting a business without legitimacy and a solid plan for marketing and project management can hinder profitability.
- Emotional selling is crucial in connecting with customers and understanding their needs and desires.
- Allocating a marketing budget and working with an ad agency can help in reaching the target audience effectively.
- Hiring and training painters is essential for scaling the business and meeting customer demands.
- Becoming a service provider and focusing on customer satisfaction can lead to long-term success.
P2 Theory: The Empathetic Leader
What's up guys, flipping the script with a new series from myself and Alex Corral where we discuss all things mindset, positivity, motivation, hardships, and challenges that surround business. Trying to keep it real.
If you like this, send some feedback my way. Instagram.com/officialtannermullen
Thanks!
Breakthrough Series: Chris Petty - I'm Building This Thing To SELL IT!
Join me as I sit down with Chris Petty of Strategic Paint as we dive into what it will take for him to build his business to the point he can sell it. TUNE IN!
Business Breakthrough Signup:
https://calendly.com/dripjobs/breakthrough
DripJobs 1-1 Zoom Demo:
https://calendly.com/dripjobsteam/dripjobsdemo Gusto: https://gusto.com/i/tanner269 Follow me on Instagram: http://Instagram.com/officialtannermullen Open Phone: https://openph.one/referral/8Kc17aq
Breakthrough Series: Dustin Whitney - Risk Driven Growth
Great episode with my good friend Dustin as he gets ready to scale his painting business in 2024!
Business Breakthrough Signup: https://calendly.com/dripjobs/breakthrough
DripJobs 1-1 Zoom Demo: https://calendly.com/dripjobsteam/dripjobsdemo Gusto: https://gusto.com/i/tanner269 Follow me on Instagram: http://Instagram.com/officialtannermullen Open Phone: https://openph.one/referral/8Kc17aq
Ep 119: All Star Hiring Formula
Join me as I discuss hiring 101!
Video Link: https://youtu.be/QPPWh5WOoAg?si=ddSl1gqqcNqaby06
Business Breakthrough Signup: https://calendly.com/dripjobs/breakthrough
DripJobs 1-1 Zoom Demo: https://calendly.com/dripjobsteam/dripjobsdemo Gusto: https://gusto.com/i/tanner269 Follow me on Instagram: http://Instagram.com/officialtannermullen Open Phone: https://openph.one/referral/8Kc17aq