And today's episode is all about re-discovering 'Me' for the business world. Personal Branding seems like a natural after-effect with the mushrooming of social media and the resurrection of a digital world during lockdown where your voice needs to be heard. For many, personal branding has been a pet experiment. It requires developing a habit that puts self-discovery routine on a treadmill.

It requires one to work on one's own self and … the other is to help people perceive me in a certain way. Any branding for that matter has been a process of bridging the gap between what I have or what I am to what people perceive.

So here, there is a need to build two types of mixes for a personal brand.

The inherent mix
The outcome-based mix

Read further: https://www.storyscientist.community/what-goes-into-a-personal-brand-mix/

Using Content to build a Conversion Stack | Introducing The Conversion Stack | Season:Me.Inc

The Conversion StackBy Nischala AgnihotriJun 22, 2021