The New Flat Rate

Why Won’t They Pay Me What I’m Worth? by Rodney Koop (Audiobook Series)

If your service company isn’t stacking cash, this book is for you. Rodney Koop reveals why homeowners hesitate to pay—and how to sell the way they already buy. Whether you’re in HVAC, plumbing, electrical, or another trade, you’ll learn how to charge what you're really worth.

Today we sat down with Robert Plank, the founder of DFY Podcast, to talk about all things podcasts and how it can help contractors!

Links and Resources:

In this episode of The New Flat Rate podcast, Danielle Putnam, President of The New Flat Rate, chats with Paul Maskill from The Blue Collar Advisors about mastering pricing for contractors. They discuss the importance of knowing your numbers, avoiding underpricing, and using tools like the Blue Collar Pricing Calculator to help contractors stay profitable.

Links and Resources:

In this episode of The New Flat Rate podcast, Matt talks to Haven’s Founder, Kevin Hart, about new tools in the world of IAQ.

In this episode of The New Flat Rate podcast, Matt talks to Ruby’s Partner Account Manager, Sarah Allen, about creating transparency internally with your company and externally with you and your customers.

In this episode of The New Flat Rate podcast, Matt talks to Company Cam’s Business Development Lead Claire Ficke about creating transparency internally with your company and externally with you and your customers.

Show Notes:

[2:37] Why should I consider using Company Cam?

[19:40] How does Company Cam make me more money?

[27:55] What is Company Cams relationship with big CRM’s?

Links and Resources:

In this episode of The New Flat Rate podcast, Matt talks to KGG Consulting Founder Ken Grubbs about IAQ and new steps KGG is using going forward with that industry

Show Notes:

[02:28] What new steps is KGG Consulting bringing to the indoor air quality industry?

[06:40] Where to start with indoor air quality

[12:30] What resources does KGG bring to the table with training?

[16:37] How are contractors going to know which IAQ products they need to put into the customers home?

[18:51] How do I market IAQ to customers?

[24:06] Does KGG help to get a company started with online marketing?

[25:56] Where does KGG Consulting cover in the country?

[28:17] Free HVAC and IAQ content websites

[30:30] Conclusion

Links and Resources:

In this episode of The New Flat Rate podcast, Matt talks to Online Access Director of Sales and Marketing Colleen Keyworth about why having a positive Google profile is crucial to your company.

Questions? info@menupricing.com | 706.259.8892

Show Notes:

[02:21] How is it that Online Access is able to specialize in home service industries?

[06:08] What is the relevance of these members to have a positive Google business profile?

[12:33] Why is it important to respond to every Google review?

[16:45] What can company’s do proactively to start helping their company build a bridge over the valley’s they run through?

[28:27] Is there a golden number that they know they could start with?

[39:24] How can company’s like Online Access help you find techs?

[29:16] What should you be focusing on and be aware of in the world of pay per click right now?

Links and Resources:

In this episode of The New Flat Rate podcast, Danielle talks to OPTIMUS Financing Creator Matthew Bratsis about how you can have simple financing options for your customers.

Show Notes:

[05:39] What OPTIMUS is and how they help contractors

[09:08] Explaining what a “waterfall” is

[11:13] How easy it is to start with OPTIMUS

[15:25] What we are seeing today in the contracting industry

[17:18] Fees when being an approved contractor with OPTIMUS

[22:28] You can finance through OPTIMUS on a Service Repair job

[29:16] In conclusion 

Links and Resources:

In this episode of The New Flat Rate podcast, Danielle talks to Lemon Seed Marketing Creative Director Emily Fleniken about how to juice up your brand and hit a home run on your marketing!  

How do you create a customer for life? What is Relationship Marketing, and how will this help my service business?
In this special podcast, Derek Loverde, Vice President and Business Development of To Your Success, and Melody Chaney, our Director of Marketing at The New Flat Rate, dive deep into how to make a connection with your customer that lasts.

This week we are releasing part one of the full interview with Christopher Gibbons, who shared part of his story with us at Business Uncensored 2021. His story is truly humbling, remarkable, and inspiring. But he also gives some GREAT advice for service technicians. Below are some of his tips to make the most out of each service call!

Can you believe it's 2022? It's hard for me to wrap my head around it, but I also love the reset of a new year.   Everyone is working hard on themselves, their businesses, and their goals. But what about your values? Are you working on those?   I sat down with Tom Jackson with Jackson Systems, and his HR Manager, Elizabeth Wannemuehler, to talk about why core values for your business WILL help you grow to the next level!   Get your pencil and pad ready for this one, there are some great nuggets of wisdom they share.

Show Notes:

6:17 Core Value Formation at Jackson Systems

9:12 EOS

14:13 Don’t be a bottleneck

16:47 Jackson System’s Core Values

32:43 Hiring Remotely

37:35 Implementing Values

Tom Jackson’s Book Recommendations

Sleeping in heavenly peace isn't exactly on your schedule right now, as much as it should be.   Running your own business and making time for family, friends, and yourself is already tough, but even harder around the holidays.   For people who never really "clock out", how do we set healthy boundaries and actually go home for the holidays?  The Koops sit down in this special Christmas podcast to talk about some ideas that have helped them balance their schedules!

Read more here! https://thenewflatrate.com/all-i-want-for-christmas-is-time/

SHOW NOTES:

 Danielle's Advice [00:52]

 Matt's Advice [03:15]

 Rodney's Advice [09:40]

LINKS & RESOURCES:

Are you having a hard time finding great service technicians, managers, or dispatchers? Get practical and creative hiring tips TODAY.  

If you'd like more information email us at info@menupricing.com
Web: www.TheNewFlatRate.com
Phone: 706.259.8892  

Show Notes

Who is Dom [0:40]

Simplify the hiring process [10:30]

It's time to get creative [17:40]

Creative recruiting goes back to culture [25:17]

The job scorecard [36:31]

Construction Millionaire Secrets [52:00]

Links and Resources:  

Are your technicians dispatched from home? In this episode, you'll learn some tips and tricks to manage your service company remotely.

Questions for The New Flat Rate?
Email: Info@menupricing.com
Web: www.TheNewFlatRate.com
Call: (706) 259-8892

As a business leader, do you know how to handle your employee's mistakes and business conflicts in a way that results in a stronger team and a happy work environment? Learn how to be a solid team leader with Dr. Frank Corbo.

www.TheNewFlatRate.com

info@menupricing.com

Show Notes:

Introducing Dr. Frank Corbo [00:29]

What is "kind truth"? [2:06]

Five ways to make your team feel valued [7:54]

Communicate core values by example [12:55]

Four qualities every leader needs [15:27]

How to establish common ground [21:34]

Building relationships and handling confrontation [25:59]

Continuous leadership development [35:05]

Links and Resources:

Contractors are experiencing a time of historic growth. How can you take advantage of this renewed demand to grow your business and your team, while at the same time caring for your existing employees' needs? Learn to balance all of these objectives with Pete Danielson on TNFR Podcast.

Show Notes

• Historic growth for Contractors [1:18]
• Meet Pete Danielson [3:30]
• How to keep your team engaged during extreme growth [5:24]
• How to grow your team [11:38]
• Effective team meetings [13:56]
• Service World Expo [17:19]

Links and Resources:

Learn how online advertising works, how contractors are using it to grow their businesses, and how to protect your company from hackers on the latest episode of TNFR Podcast.

Show Notes

• Cyber security to prevent ad hacking [2:35]
  
• Getting started with Facebook ads [10:40]
  
• Which social platform is best for advertising? [13:15]
  
• Using TikTok as a recruiting tool [16:08]
  
• How to connect with your community through social media [19:36]
  
• How Online Access can help your business [23:33]
  

Links and Resources:

Are you ready to be a world-class technician? Susan Wedeven shares four ways you can exceed your customers' expectations for profit.

Show Notes:

• 0:19 Introducing Suzanne Wedeven
  
• 2:11 What is your motivation?
  
• 6:59 Do you have pride in your company?
  
• 9:03 Do you understand why sales matter?
  
• 11:49 Do you enjoy your role as an educator?
  
• 17:12 How to handle customer hesitation
  

Links and Resources:

The demand for duct cleaning, and indoor air quality services in general, is through the roof right now. Are you taking advantage of this opportunity?

Show Notes:

• Introducing Cameron Bell [5:36]
  
• Why duct cleaning is a missed opportunity [11:58]
  
• Secret 1: upfront pricing [21:19]
  
• Secret 2: the "no-selling conversation" [27:11]
  
• Secret 3: customers value duct cleaning [32:15]
  
• Duct cleaning leads to further opportunities [36:15]
  
• Rotobrush with pricing pages for the win [41:28]
  

Links and Resources:

Are you afraid to implement changes in your business because you don't want to lose employees? If so, you're not alone. In this episode, a contractor friend of ours Don Hilderbrand of PlumbSmart Technologies has innovative ideas you can use right away.

Questions? Email us at info@menupricing.com
www.TheNewFlatRate.com

Show Notes:

• Introducing Don Hilderbrand [1:24]
  
• How to find new employees [7:50]
  
• Overcoming the fear of losing employees [13:50]
  
• Thinking outside the box with TNFR [17:30]
  
• How to implement changes [20:35]
  
• Customizing performance incentives [25:11]
  
• Giving options to clients [30:19]
  
• Building a unified, loyalty team [35:45]
  

Links and Resources:

What is guaranteed to make your business stand head and shoulders above the competition? Wow-factor service is the key! When you go the extra mile, you inspire loyalty in your customers. Learn how as we sit down with Derek LoVerde of To Your Success.

Show Notes

• Introducing Derek with To Your Success. [1:45]
  
• How To Your Success helps contractors build long-term client relationships. [3:24]
  
• Why customers are the cornerstone of a contracting business. [7:16]
  
• Genuine human connection will "wow" your customers. [9:37]
  
• Value that trumps buyer's remorse. [15:43]
  
• Inspiring loyalty in your customers. [16:51]
  
• The power of gifts to improve customer satisfaction. [18:20]
  
• Contractors are in a relationship business. [22:59]
  
• Going above and beyond customer satisfaction. [27:18]
  
• Wowing your customers with no-pressure sales. [31:17]
  
• How to "own the home" where you provide service. [33:32]
  
• Wow-factor service means being attentive. [35:52]
  
• How leadership can help team members succeed. [37:24]
  

Links and Resources:

Danielle Putnam sat down with contractor, consultant, author, and business coach, Rob Matheny on TNFR Podcast to discuss the million-dollar question: How can you build freedom in your business? In other words, how can you build a business that makes enough money while still allowing you to take time off, to feel free, and to enjoy your job and family more?

Show Notes:

• Introducing Rob Matheny [1:42]
  
• Finding good people [5:40]
  
• Working with family members [10:07]
  
• Automating processes [15:31]
  
• Learning to be organized [20:05]
  
• Being a good communicator [24:48]
  

Links and Resources:

HVAC Contractors are in the perfect position to improve their client's quality of life by helping them achieve optimal Indoor Air Quality. But how do you price IAQ assessments and solutions? And what aspects of Indoor Air Quality should you sub out? Listen in as Danielle Putnam, John Ellis, and Rodney Koop discuss the answers.

Show Notes:

• Defining indoor air quality with Rodney Koop and John Ellis. [2:00]
  
• The role of HVAC contractors in maintaining indoor air quality. [3:17]
  
• Why pricing is so important when it comes to indoor air quality. [4:33]
  
• Offering improved quality of life by finding indoor air quality solutions. [8:52]
  
• A three-tiered discovery process: investigate, analyze, and quote. [12:10]
  

Deciding what to sub out and what to do in-house. [17:08]

Links and Resources:

In this episode of The New Flat Rate podcast, Danielle Putnam speaks with Susan Frew, Certified Profit First Coach, contractor, and author of The Pufferfish Effect, about Profit First and her failures and successes in the contracting world.

SHOW NOTES

● Cash is King!

● Be Profit First

● Cut back your operating expenses

RESOURCES AND PEOPLE MENTIONED

Still confused as to what to spend your marketing and advertising dollars on? You already know that getting solid leads is essential to continued success in service contracting businesses. Marketers are finding that buying patterns and spending trends continue to change in every market and that consumers are becoming more selective when they decide who to do business with. Using the same ads from ten years ago that sell products and services while claiming they have the best prices are not effective today. As a result of these market changes, Frank Besednjak shares his research and expertise on Common Sense Marketing for today’s Service Contracting Businesses.

This was originally a live video workshop. If you'd like to watch it, feel free to email us and we will send you the recording.

Questions? Feel free to contact us any time.

Every month, The New Flat Rate hosts a member day webinar for our members! We love to share them on our podcast so that our members can review them at their convenience.

TOPIC: Getting Started/Back Engaged with The New Flat Rate.

In this 30-minute, high level, FREE Member Day Webinar, Danielle Putnam, Jessica Cox, and Suzanne Wedeven discuss the best practices in Getting Started or Back Engaged with TNFR!

Questions? Feel free to contact us any time.

A big shout out to Tersh with Service Business Mastery Podcast, who hosted this interview.

The New Flat Rate

The New Flat Rate

The New Flat Rate / (706) 259-8892

The New Flat Rate