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UPSTART: A Retail Academy for Startups

UPSTART: A Retail Academy for Startups

By Iris Nichole Patterson

UPSTART continues the conversation on what it takes to successfully launch and operate a small retail business. Weekly, Iris interview industry professionals allowing them to share a unique perspective based on their experience. Tune in and listen to host Iris Nichole Patterson every Friday evening at 7 pm.
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Choosing the Right Packaging: Part II

UPSTART: A Retail Academy for StartupsDec 01, 2019

00:00
24:25
Choosing the Right Packaging: Part II

Choosing the Right Packaging: Part II

We're continuing the conversation on what's required to meet all guidelines when designing your packaging for your retail products. Here is where you will find your INCI codes to place on your label: www.cirs-safety.org (International Nomenclature of Cosmetic Ingredients). I failed to mention that you will need barcodes that will work with all or most retailers. 

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www.irisnicholepatterson.com

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Dec 01, 201924:25
Choosing the Right Packaging

Choosing the Right Packaging

Far too many times we make the mistake of not doing the proper research when it comes to packaging our products. Functionality along with the right color selection can make or break us when it comes to branding. On this episode of Upstart we will discuss how to properly choose brand colors and search for wholesale containers and packaging for our products. 

Nov 19, 201932:48
Developing Your Concept

Developing Your Concept

This episode will help you to search within yourself to discover your passions. We will explore the necessary steps to turn those burning desires into something tangible!



Nov 17, 201922:37
Episode 7: Overcoming Throwing in the Towel

Episode 7: Overcoming Throwing in the Towel

Can you believe that I was actually going to sell my business because of defeat? Check out this week's episode of Dreamer's Academy. I talk about the trials that brought about fear. Thank God I found the strength to overcome.
Jul 06, 201831:17
Episode 6: Raising Up Youngpreneurs: When Entrepreneurs Inadvertently Raise Up Entrepreneurs

Episode 6: Raising Up Youngpreneurs: When Entrepreneurs Inadvertently Raise Up Entrepreneurs

It's been my experience to witness parents who are business owners sow seeds of entrepreneurship into their children sometimes unknowingly. I invited my daughter Teylor to chat with me on this week's episode of Dreamer's Academy to share her desire to be a business owner and how I impacted her decision.
Jun 29, 201827:22
Episode 5: I Answered These Questions from Whole Foods and Got a Yes!

Episode 5: I Answered These Questions from Whole Foods and Got a Yes!

Here's four questions I had to answer when I pitched my product line to Whole Foods back in 2016. Going in I wasn't given any insight on what to expect. I'm openly sharing this conversation to offer a head start to those that are looking to go retail.
Jun 22, 201834:47
Episode 4: The Art of Pitching

Episode 4: The Art of Pitching

On today's episode, special guest Shelby Parchman of InUrban Strategies will share with us the Do's and Dont's of crafting your pitch to investors and retail relationships.
Jun 15, 201824:23
Episode 1: Dreamer's Academy

Episode 1: Dreamer's Academy

Let's talk about the line up!
Jun 13, 201810:02
Episode 2: Every Entrepreneur Should Read These Two Books

Episode 2: Every Entrepreneur Should Read These Two Books

What we feed our minds is the very thing we produce. Every entrepreneur should have a library or video playlist of inspirational leaders whose main objective is to see you win.
Jun 13, 201839:07
Episode 3: If You're Not Doing This with Your Business in 2018 You're Losing

Episode 3: If You're Not Doing This with Your Business in 2018 You're Losing

You need to dominate every platform when you're brand building. This should be your #1 marketing strategy in this season.
Jun 13, 201820:17