The Way of Product | A Podcast on Product Team Collaboration
By Caden Damiano
The Way of Product | A Podcast on Product Team Collaboration May 23, 2022
How to find underserved markets, "word-of-mouth" as a success metric, and what makes a product valuable? w/ Rob Petrozzo CPO of Rally Ep 118
People don’t collect art; they collect the story.
People will spend $200,000 on a Pokemon card, and the team at Rally understands that.
On #wayofproduct this week, Rob Petrozzo, co-founder and Chief Product Officer at Rally, shares his journey of creating a groundbreaking platform like a collectibles stock market. Rally has become a hub for trading everything from dinosaur fossils and classic cars to modern NFTs and trading cards, fostering a community of shared interests and passion.
Here's what we're diving into:
⭐ The inception of Rally and how it evolved from a concept to a thriving community around unique and emotional collectibles.
⭐ Rob's personal journey and how his passion for tangible art and design influenced Rally's development.
⭐ The challenges and strategies in making high-value collectibles like classic cars and Warhol paintings accessible to more people.
⭐ Insights into the storytelling aspect of products, emphasizing that it's not just the item but its story that creates value and captivates people.
⭐ How Rally's approach differs from traditional financial platforms by focusing on user experience, akin to exploring a museum, rather than just transactions.
⭐ The importance of authentic marketing and design that resonates with consumers on an emotional level, especially in a world where traditional advertising methods are becoming less effective.
⭐ Rally's strategy to build a strong community by offering a platform that's as engaging and informative as it is transactional.
Subscribe and listen to The Way of Product at www.wayofproduct.com
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Hi! I'm Caden Damiano, I'm an interaction designer, collaboration coach, and lifelong student of the craft of product development.
I believe that product development is a liberal art, meaning you must experience multiple disciplines and perspectives to know how to make something that customers tell their friends about.
In short, I believe great products have free word-of-mouth marketing.
Follow me here on LinkedIn for daily clips from my interviews with product professionals and insights on making great products.
Crafting AI User Experiences, What it Means to be an “Artist” and What you should Look for in your next role after a layoff w/ Michael Tinglin, Design Leader, ex 7-Eleven, Atlassian EP 117
Understanding this secret will set you up for success as a product designer in this AI age.
AI is “autocomplete” on steroids in its current form.
On #wayofproduct this week, we're thrilled to have Michael Tinglin back on the show!
Michael is a design leader who has worked at places like 7-Eleven, and Fannie Mae, and recently was Head of Design at Confluence.
He taught me about the non-linear career path, where you can jump between management and IC work depending on your interests.
A designer from Dallas, Texas, Michael has a passion for UX and product design.
Michael brings his unique insights into AI and product design, emphasizing that AI is not “a magic bullet” but a tool that, when utilized thoughtfully, can be transformative.
In this episode, we dive into:
⭐ The state of AI in the media and marketing world and how it's not as “new” as many think.
⭐ The importance of not just adding AI for the sake of it but ensuring it adds real value and ROI.
⭐ How AI might be the next phase of true personalization in e-commerce, moving beyond creepy ads to genuinely valuable recommendations.
⭐ The conversation around strategy in design and product management and how agile is often a tactic rather than a strategy.
⭐ Michael's perspective on innovation as a business growth mechanism and how companies like Berkshire Hathaway transformed from furniture stores to investment giants through innovative thinking.
Subscribe and find where to listen to “The Way of Product” at
way+of+product+dot+com (LinkedIn will throttle this post for sharing a link)
———————————————————
Hi! I'm Caden Damiano; I'm an interaction designer, collaboration coach, and lifelong student of the craft of product development.
I believe that product development is a liberal art, meaning you must experience multiple disciplines and perspectives to know how to make something that customers tell their friends about.
In short, I believe great products have free word-of-mouth marketing.
Follow me here on LinkedIn for daily clips from my interviews with product professionals.
#UXDesign
#AI
#ProductDesign
#Innovation
#WayOfProduct
#CreativeStrategy
Engineers invented design thinking! The history of the product design profession, thinking like an engineer, and UX as a Discipline w/ Bryan Zmijewski CEO of Zurb EP 116
On #wayofproduct this week, join us as we dive into a thought-provoking conversation with Bryan Zmijewski, a veteran in the design world, design lecturer at Stanford, and a pioneer in integrating design thinking and engineering concepts. With his extensive experience in design and technology, Bryan shares his unique perspectives on how design fits into today's business ecosystems.
In this episode, we explore:
⭐ The origins of design thinking from engineering and its practical applications in business and design.
⭐ Bryan's extensive experience in helping companies like Netflix, Hulu, and Disney craft great things through design.
⭐ The evolving role of design in product development and the shifting dynamics between product design and UX design.
⭐ The importance of system thinking in design and how it influences the creation of user experiences.
⭐ Bryan's approach to design as a tool for facilitating organizational change and producing impactful products.
⭐ The role of intuition in the design process and the balance between gut feelings and structured testing.
⭐ A deep dive into understanding customer needs and integrating feedback loops into design and product development.
⭐ Bryan's insights on successful product development despite team dysfunctions and the focus on creating great products.
⭐ An introduction to Helio, Bryan's continuous discovery tool, and its impact on gathering rapid customer feedback for digital products.
Subscribe and listen to The Way of Product on...
🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4
🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV
🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz
🎧 Audible - https://podcasters.amazon.com/podcasts/9ed01fe7-2dbd-4eb6-a114-12ed367e371f
How to tune in for the new releases:
📺 Watch the podcast clips - https://www.youtube.com/channel/UCrBZL31DoAT7vW2vbYkeXhw
📲 Watch Episode Clips on TikTok - https://www.tiktok.com/@caden.damiano?is_from_webapp=1&sender_device=pc
📲 Watch Episode Clips on X - https://twitter.com/Caden_Damiano
📸 Follow me on Instagram - https://www.instagram.com/caden.damiano/
Don't miss this opportunity to gain insights from Bryan Zmijewski's vast experience in design and technology on The Way of Product. Subscribe now for more thought-provoking conversations and cutting-edge strategies in product development.
#DesignThinking
#ProductDesign
#UXDesign
#Innovation
#WayOfProduct
#Technology
#CustomerFeedback
#Helio
#ContinuousDiscovery
Experiencing a startup exit, creating your own table instead of getting a seat at the table, what it takes to sell a compelling vision w/ Mitchell Clements Design Manager @ nCino Ep 115
On #wayofproduct this week, we're joined by Mitch Clements, a seasoned product design manager whose career journey has taken him from a budding startup in a basement to a pivotal role in a billion-dollar unicorn. Mitch shares his transformative experiences and insights on leading design innovations and influencing company culture in a rapidly evolving tech landscape.
Here's what we're diving into:
⭐ Mitch's unique journey from a small basement startup, Simple Nexus, to its acquisition by nCino, valued at $1.2 billion.
⭐ The critical role of design vision and strategy in propelling a company's growth and maturation.
⭐ How continuous user-focused design and customer listening shaped Simple Nexus's success and acquisition appeal.
⭐ The power of sharing and collaborating on design visions company-wide, creating a unified direction and excitement.
⭐ Mitch's transition from hands-on design to empowering and leading a team of designers in a larger corporate environment.
Subscribe and listen to The Way of Product on...
🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4
🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV
🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz
🎧 Audible - https://podcasters.amazon.com/podcasts/9ed01fe7-2dbd-4eb6-a114-12ed367e371f
How to tune in for the new releases:
📺 Watch the podcast clips - https://www.youtube.com/channel/UCrBZL31DoAT7vW2vbYkeXhw
📲 Watch Episode Clips on TikTok - https://www.tiktok.com/@caden.damiano?is_from_webapp=1&sender_device=pc
📲 Watch Episode Clips on X - https://twitter.com/Caden_Damiano
📸 Follow me on Instagram - https://www.instagram.com/caden.damiano/
Who is Mitch Clements?
Mitch Clements is a dynamic leader in the world of product design, whose passion for creating impactful user experiences has driven his career from a hands-on designer to a strategic manager. Starting at Simple Nexus, a small basement startup, he played a significant role in the company's rapid growth and eventual acquisition by nCino. Mitch's approach goes beyond aesthetics; it's about deeply understanding user needs and crafting strategies that align with the company's vision. His journey is a testament to the power of design thinking and its role in transforming not just products but entire companies.
For more of Mitch's inspiring story and insights into leading design in the tech industry, check out the episode and don't forget to subscribe to The Way of Product for more enlightening conversations.
#ProductDesign
#StartupGrowth
#Leadership
#WayOfProduct
#Innovation
Connect with Mitchell Clements https://www.linkedin.com/in/mitchell-clements/
00:00 The Journey of a Startup
01:08 Acquisition by nCino
01:28 Transition to a Manager Role
02:03 The Importance of Design in Unconventional Industries
03:56 The Challenges of Scaling a Startup
05:31 The Role of Design in Streamlining the Home Ownership Journey
06:45 Creating a Vision for the Future
08:16 The Impact of Design on Acquisition
09:01 The Importance of a High-Level Vision
10:30 The Role of Design in Company Strategy
12:36 The Power of Collaborative Vision
23:59 The Transition from Designer to Manager
29:15 Conclusion
How AI Transforms Small Teams into Global Powerhouses, Building Your Brand Online, AI's Role in Creating Compelling Posts and Videos w/ Ajay Yadav, Co-Founder of Simplified.Com Ep 114
On #wayofproduct this week, Ajay Yadav, an entrepreneurial maverick and the brains behind Simplified, a comprehensive AI-powered design and video platform, dives into the future of AI in creative industries and its democratizing power for small businesses and independent content creators. He discusses the transformation from traditional, labor-intensive content creation to AI-assisted processes that empower even the smallest teams.
Here's what we're exploring:
⭐ How AI is reshaping the landscape of content creation, making it more accessible and efficient for everyone.
⭐ Ajay's journey from founding startups at 17 to spearheading a revolutionary platform that integrates design, video, and AI.
⭐ The challenges and opportunities in navigating the saturated social media planning and creation landscape.
⭐ The transformative impact of AI on small businesses and individual creators, enabling them to produce content at scale.
⭐ Insights into the evolving nature of work and collaboration, especially in a post-pandemic world where remote teams are the norm.
Subscribe and listen to The Way of Product on...
🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4
🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV
🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz
🎧 Audible - https://podcasters.amazon.com/podcasts/9ed01fe7-2dbd-4eb6-a114-12ed367e371f
How to tune in for the new releases:
📺 Watch the podcast clips - https://www.youtube.com/channel/UCrBZL31DoAT7vW2vbYkeXhw
📲 Watch Episode Clips on TikTok - https://www.tiktok.com/@caden.damiano?is_from_webapp=1&sender_device=pc
📲 Watch Episode Clips on X - https://twitter.com/Caden_Damiano
📸 Follow me on Instagram - https://www.instagram.com/caden.damiano/
Who is Ajay Yadav?
Ajay Yadav is more than just an entrepreneur; he's a visionary who's been building companies since his teens. Now, with Simplified, he's turning the tide in content creation by harnessing the power of AI to streamline and enhance the process for marketers and creators alike. Ajay's passion lies in breaking down barriers and democratizing content creation, making it possible for anyone, anywhere, to share their voice and build their brand.
For more of Ajay's revolutionary insights and to learn about Simplified, check out the episode and don't forget to subscribe to The Way of Product for more inspiring stories and strategies.
#CreativeIndustries
#FutureOfAI
#ContentCreation
#WayOfProduct
#InnovativeEntrepreneurship
Connect with Ajay https://www.linkedin.com/in/yadavajay/
Start your content creation journey using a free account at www.simplified.com
00:00 The Power of AI in Small Businesses
00:38 The Importance of Online Presence
01:10 Leveraging AI for Content Creation
01:47 The Future of AI and Creative Industries
02:10 The Evolution of Content Creation Tools
02:21 The Challenges of Collaborative Work
02:37 The Role of AI in Streamlining Workflows
02:57 The Impact of Content Creation on Personal Branding
04:40 The Journey of Building a Startup
09:16 The Shift in Content Creation
10:38 The Role of AI in Content Repurposing
25:13 The Impact of AI on Traditional Businesses
27:35 The Power of Content Creation in Building Trust
29:12 The Rise of TikTok and Staying Relevant
29:35 Promoting the Podcast and Upcoming Book
30:22 The Power of AI in Content Creation
31:25 The Role of Consistency in Content Creation
32:18 The Impact of AI on Design Thinking
32:56 The Challenges of Content Creation and Marketing
34:43 The Role of AI in Streamlining Content Creation
35:42 The Importance of Authenticity in AI-Generated Content
38:20 The Power of AI in Personal Branding
45:06 The Future of Small Businesses and AI
46:12 The Challenges of Building End-to-End Workflow Software
52:39 The Importance of Trying AI Tools
54:11 Closing Remarks and Sponsor Message
The Art of Multi-Stakeholder Management, Upholding a Brand's "Enduring Idea", and Their Impact on Successful Organizations w/ Curt Schreiber, Chief Creative Officer at VSA Ep 114
On #wayofproduct this week, Curt Schreiber, Chief Creative Officer of VSA, takes us on a deep dive into the world of multi-stakeholder design, sharing his vast experience and insights on creating purpose-driven organizations that deliver value to every stakeholder involved.
Here's what we're unpacking:
⭐ Curt's perspective on Apple as a benchmark for multi-stakeholder design and how they've successfully integrated their mission with profitability and environmental sustainability.
⭐ The importance of designing for multiple stakeholders and how this approach has evolved from Curt's early days in annual report design to current global strategies.
⭐ The role of systems thinking in business and design, considering the broader ecosystem in which they operate.
⭐ Insights from Curt's collaboration with Yale's stakeholder innovation and management program and how businesses are rethinking their approaches to stakeholder engagement.
⭐ Reflections on the dynamic between solving big global issues and addressing immediate, smaller challenges, and how this impacts long-term value creation.
Subscribe and listen to The Way of Product on...
🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4
🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV
🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz
🎧 Audible - https://podcasters.amazon.com/podcasts/9ed01fe7-2dbd-4eb6-a114-12ed367e371f
How to tune in for the new releases:
📺 Watch the podcast clips - https://www.youtube.com/channel/UCrBZL31DoAT7vW2vbYkeXhw
📲 Watch Episode Clips on TikTok - https://www.tiktok.com/@caden.damiano?is_from_webapp=1&sender_device=pc
📲 Watch Episode Clips on X - https://twitter.com/Caden_Damiano
📸 Follow me on Instagram - https://www.instagram.com/caden.damiano/
Who is Curt Schreiber?
Curt Schreiber is not just a designer; he's a visionary thinker who has been shaping the world of design for over four decades. As the Chief Creative Officer at VSA, Curt has steered the firm through evolving landscapes, always with an eye on how design impacts and is influenced by various stakeholders. His work is not just about aesthetics but about creating meaningful connections and driving innovation.
For more of Curt's profound insights and to understand the future of multi-stakeholder design, check out the episode and don't forget to subscribe to The Way of Product for more enlightening conversations.
#MultiStakeholderDesign
#PurposeDrivenOrganization
#InnovativeThinking
#WayOfProduct
#BusinessStrategy
Connect with Curt: https://www.linkedin.com/in/curtschreiber/
00:00 The Success of Apple in Multi-Stakeholder Design
01:33 Conversation with Kurt Schreiber
02:45 Introduction to the Podcast
03:45 Interview with Kurt Schreiber
04:40 Discussion on Stakeholder Management
05:11 Insights from Yale Business School
12:11 Discussion on Electric Vehicles
16:18 Apple's Approach to Multi-Stakeholder Design
17:56 Discussion on Organizational Structure
21:52 Challenges in Identifying the User
23:52 Reflections on Steve Jobs and Apple's Brand
25:21 Unpacking the Concept of Brand
25:44 The Role of a CEO in Upholding a Brand's Enduring Idea
27:16 Intermission: A Special Request for Podcast Subscribers
27:56 Exploring Successful Companies and Their Brands
28:53 The Evolution of IBM's Brand
42:57 The Importance of Systems Thinking in Design
43:53 Closing Remarks and Recommendations
46:15 Post-Show Announcements and Offers
Having Michael Jordan as a Stakeholder, Designing for Different Brands and Creating Iconic Products: An Interview with Michael DiTullo Ep 113
On #wayofproduct this week, we're thrilled to feature Michael DiTullo, a visionary designer whose journey has taken him from iconic brands like Nike and Jordan to the forefront of industrial design across diverse industries. Michael brings a wealth of experience and a unique perspective on creating products that resonate deeply with consumers.
Here's what we're getting into:
⭐ Michael's philosophy on design as a brand exercise and his approach to creating iconic, beloved products.
⭐ Insights from his time working with Michael Jordan and how those experiences shaped his approach to design and collaboration.
⭐ The importance of understanding your brand's identity and audience to create relevant and resonant products.
⭐ Michael's journey from major brands to an independent consultant, and the lessons he's learned about effective collaboration and respecting a brand's purpose.
⭐ The power of storytelling in design and how understanding narratives can drive better product development.
Subscribe and listen to The Way of Product on...
🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4
🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV
🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz
🎧 Audible - https://podcasters.amazon.com/podcasts/9ed01fe7-2dbd-4eb6-a114-12ed367e371f
How to tune in for the new releases:
📺 Watch the podcast clips - https://www.youtube.com/channel/UCrBZL31DoAT7vW2vbYkeXhw
📲 Watch Episode Clips on TikTok - https://www.tiktok.com/@caden.damiano?is_from_webapp=1&sender_device=pc
📲 Watch Episode Clips on X - https://twitter.com/Caden_Damiano
📸 Follow me on Instagram - https://www.instagram.com/caden.damiano/
Who is Michael DiTullo?
Michael DiTullo is a design force to be reckoned with. Having worked with some of the most recognizable brands in the world, Michael's expertise spans from creating iconic sneakers at Nike and Jordan to pushing the boundaries in industries like audio equipment and architectural systems. His unique approach to design is not just about aesthetics; it's about understanding the core of what makes a brand tick and delivering products that embody that essence. Michael believes in the power of design to transform everyday experiences into moments of joy and inspiration.
Join us as we dive into Michael's world of design, storytelling, and innovation on The Way of Product. Don't forget to subscribe for more captivating stories and insights into the world of product design.
#CreativeVision
#DesignLeadership
#BrandStorytelling
#WayOfProduct
#InnovativeDesign
Connect with Michael: https://www.linkedin.com/in/michaelditullo/
00:00 Introduction and Career Journey
01:15 The Art of Iconic Design
02:03 The Apple Aesthetic and Branding
05:03 Understanding Your Target Audience
08:21 The Importance of Product Love and Belief
09:10 Creating for Specific Audiences
09:33 Working with Michael Jordan
21:51 The Role of Design in Different Industries
25:28 The Power of Personal Branding
26:16 The Impact of Personal Definition
31:08 The Power of Defining Yourself
31:23 Transitioning Careers: From Nike to Frog Design
32:13 The Art of Interviewing: Storytelling and Control
32:47 Defining Your Professional Identity
33:19 Collaboration and Leadership in Design
35:27 The Impact of Directness and Honesty
36:27 Understanding Your Brand's Perception
36:57 The Importance of Consumer Perspective
40:48 Learning from Mistakes: The Polk Audio Story
43:40 The Principle of Maya in Design
45:38 Designing for Digital First Companies
55:13 Designing an Electric Speedboat
59:01 The Role of Intuition in Design
01:00:20 Maintaining Integrity in Design
Use This Process to Prevent Rework, BulletProof Product Architecture, and Uncover First Principles w/ Sophia Prater @ Rewired UX EP 112
10% of Link to Objected Oriented UX Masterclass: https://www.ooux.com/hi/thewayofproduct
𝗨𝘀𝗲 𝗧𝗵𝗶𝘀 𝗣𝗿𝗼𝗰𝗲𝘀𝘀 𝘁𝗼 𝗣𝗿𝗲𝘃𝗲𝗻𝘁 𝗥𝗲𝘄𝗼𝗿𝗸, 𝗕𝘂𝗹𝗹𝗲𝘁𝗣𝗿𝗼𝗼𝗳 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗔𝗿𝗰𝗵𝗶𝘁𝗲𝗰𝘁𝘂𝗿𝗲, 𝗮𝗻𝗱 𝗨𝗻𝗰𝗼𝘃𝗲𝗿 𝗙𝗶𝗿𝘀𝘁 𝗣𝗿𝗶𝗻𝗰𝗶𝗽𝗹𝗲𝘀
On hashtag#wayofproduct this week, Sophia V Prater, a trailblazing UX educator, consultant, and the founder of the object-oriented UX methodology, joins us to dive deep into her innovative approach to user experience design. She shares her journey from her childhood passion for design to revolutionizing UX with her unique methodology, emphasizing the need for harmonizing design, engineering, and product management.
Here's what we're unpacking:
⭐ The transformative philosophy of object-oriented UX and how it helps prevent unnecessary rework and disruption.
⭐ Insights into Sophia's journey from industrial design to UX and her mantra of "Teach what you need to learn."
⭐ The vital role of object-oriented UX in building a bulletproof software architecture and information architecture.
⭐ Strategies for UX professionals to communicate effectively with developers and stakeholders, ensuring a user-centered approach.
⭐ An exploration of the ORCA (Objects, Relationships, Calls to Action, and Attributes) process and its impact on designing intuitive and effective systems.
Subscribe and listen to The Way of Product on...
🎧 Apple Podcasts - https://lnkd.in/ghs99F-G
🎧 Spotify - https://lnkd.in/g2YU_eX4
🎧 Google Podcasts - https://lnkd.in/gaXS6i_4
🎧 Audible - https://lnkd.in/gy5EWw-r
How to tune in for the new releases:
📺 Watch the podcast clips - https://lnkd.in/g-UVCNrN
📲 Watch Episode Clips on TikTok - https://lnkd.in/gaEgR-ws
📲 Watch Episode Clips on X - https://lnkd.in/gSTC5SRU
📸 Follow me on Instagram - https://lnkd.in/gEzmaFS4
𝗪𝗵𝗼 𝗶𝘀 𝗦𝗼𝗽𝗵𝗶𝗮 𝗣𝗿𝗮𝘁𝗲𝗿?
Sophia Prater is more than a UX consultant; she's a visionary who has mastered the art of transforming complex systems into intuitive and user-friendly experiences. With a background in industrial design, she's spent years perfecting her object-oriented UX framework, helping teams worldwide to prioritize effectively and build products that resonate with users on a deeper level.
Sophia's approach isn't just about making things look good; it's about making them work seamlessly and meaningfully.For more of Sophia's revolutionary insights and to learn about her framework, check out the episode, and don't forget to subscribe to The Way of Product for more inspiring stories and strategies.
Connect with Sofia: https://www.linkedin.com/in/sophiav/
00:00 Introduction to Intelligent Iteration
00:16 The Importance of UX Language
00:37 Introducing Sophia Prater: UX Educator and Consultant
00:45 The Impact of Object Oriented UX Design
01:02 Personal Experiences and Insights into UX Design
01:15 Promotion and Benefits of the Course
01:40 Introduction to The Way of Product Podcast
01:49 The Challenges of Being a Prog Leader
02:14 Invitation to Join the Newsletter Crew
02:39 Interview with Sophia Prater
02:56 Sophia's Journey into UX Design
06:43 The Evolution of Sophia's UX Design Process
08:27 The Impact of Object Oriented UX on Career Growth
20:19 The Importance of Cardinality in UX Design
31:49 The Value of OUX for Businesses
36:21 The Role of OUX in Defining Project Scope
37:47 The Art of Snarky Responses
38:00 Understanding Purchase Order Deliveries
38:26 Assessing Risks in Assumptions
39:14 The Power of Asking Deep Questions
40:04 Podcast Intermission: A Special Request
40:43 The Importance of Articulating Design Instincts
41:33 The Airbnb Example: A Lesson in Object Oriented UX
47:02 The Challenges of Growing a Business
49:56 The Power of Object Oriented UX in Product Team Collaboration
51:45 The ORCA Process: A Deep Dive
56:42 The Benefits of the ORCA Process
01:03:08 The Future of Object-Oriente UX
01:09:28 Closing Remarks and Special Offers
Navigating Disagreements, Cultural Differences, and The Case for Remote Work w/ Sharif Matar, Director of Design @ Product INC EP 111
On #wayofproduct this week, Sharif Matar, the Director of Product and Design at Product Inc., joins us to discuss the evolution of global product design and the nuances of remote work. He emphasizes the power of diverse ideas and teams and how technology unlocks human potential.
Here's what we're talking about:
⭐ The significance of trust and shared values in fostering healthy, productive disagreements and biases within teams.
⭐ The impact of remote work on collaboration, efficiency, and the sourcing of diverse ideas.
⭐ The balance between the need for in-person interactions and the benefits of virtual collaboration.
⭐ The importance of aligning company operations with values and the mission rather than conforming to rigid frameworks.
⭐ Sharif's personal journey from discovering computers to overcoming dyslexia and leading a global design agency.
Subscribe and listen to The Way of Product on...
🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4
🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV
🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz
🎧 Audible - https://podcasters.amazon.com/podcasts/9ed01fe7-2dbd-4eb6-a114-12ed367e371f
How to tune in for the new releases:
📺 Watch the podcast clips - https://www.youtube.com/channel/UCrBZL31DoAT7vW2vbYkeXhw
📲 Watch Episode Clips on TikTok - https://www.tiktok.com/@caden.damiano?is_from_webapp=1&sender_device=pc
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Who is Sharif Matar?
Sharif Matar is a visionary at the intersection of design and technology. Growing up in Hawaii with a passion for creativity sparked by overcoming dyslexia, Sharif discovered the transformative power of technology early on. Today, as a leader at Product Inc., he navigates the complexities of global product design and champions remote work's potential to tap into diverse talent and ideas. Sharif believes in leveraging technology to connect ideas and people across geographical boundaries, driving innovation and growth.
Join us as we explore Sharif's insights and journey on The Way of Product. Don't forget to subscribe and immerse yourself in the conversations shaping the future of design and technology.
#GlobalDesign
#RemoteWork
#CreativeTechnology
#WayOfProduct
#ProductManagement
00:00 The Power of Disagreements and Biases
02:59 Interview Begins: Sharif's Journey
03:35 The Impact of Technology on Learning and Connection
07:04 The Nuances of Remote Work
11:06 The Power of Diverse Teams
28:01 Podcast Break and Request for Support
28:41 The Challenges of Hiring and Retention in Tech
28:41 Resuming Conversation: The Myths of Hiring
30:39 The Importance of Building Relationships in Business
33:29 Optimizing for Metrics vs. Providing Value
33:37 The Importance of Tribalism and Human Connection in Business
34:10 The Role of Hormones and Relationships in Business
36:21 The Impact of Company Policies on Social Issues
39:23 The Importance of Alignment Over Agreement in Business
39:45 The Role of Belief in Business Success
40:14 The Power of Owning Something Valuable
44:11 The Importance of Diversity and Disagreement in Business
51:10 The Role of Designers in Business Leadership
51:30 The Impact of Business Design on Success
56:30 The Importance of Working on the Business, Not in It
59:01 The Role of Questioning and Healthy Conflict in Business
Why Researchers are Being Laid Off, & How Thinking Like a Detective Can Save Your Research Career w Ari Zelmanow, Head of Research at Twilio Ep 110
On #wayofproduct this week, Dr. Ari Zelmanow, the Sherlock Holmes of consumer market behavior, joins us to share his journey from police detective to Research Leader at Twilio and how his unique perspective transforms how businesses approach research and decision-making.
Here's a sneak peek of our conversation:
⭐ How agile methodologies in software development impacted the speed and approach of research.
⭐ Ari's unique journey from law enforcement to leading research in major tech companies.
⭐ The critical role of research in the business environment and how researchers can serve as strategic advisors.
And there's a lot more insight into where that came from!
Subscribe and listen to The Way of Product on...
🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4
🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV
🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz
Who is Ari Zelmanow?
𝗔𝗿𝗶 𝗭𝗲𝗹𝗺𝗮𝗻𝗼𝘄 𝗶𝘀 𝘆𝗼𝘂𝗿 𝗴𝗼-𝘁𝗼 𝗲𝘅𝗽𝗲𝗿𝘁 𝗶𝗻 𝘂𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱𝗶𝗻𝗴 𝗰𝗼𝗻𝘀𝘂𝗺𝗲𝗿 𝗺𝗮𝗿𝗸𝗲𝘁 𝗯𝗲𝗵𝗮𝘃𝗶𝗼𝗿. 𝗪𝗶𝘁𝗵 𝗮 𝗯𝗮𝗰𝗸𝗴𝗿𝗼𝘂𝗻𝗱 𝗮𝘀 𝗮 𝗽𝗼𝗹𝗶𝗰𝗲 𝗱𝗲𝘁𝗲𝗰𝘁𝗶𝘃𝗲, 𝗔𝗿𝗶 𝗮𝗽𝗽𝗹𝗶𝗲𝘀 𝗵𝗶𝘀 𝗶𝗻𝘃𝗲𝘀𝘁𝗶𝗴𝗮𝘁𝗶𝘃𝗲 𝘀𝗸𝗶𝗹𝗹𝘀 𝘁𝗼 𝗺𝗮𝗿𝗸𝗲𝘁 𝗿𝗲𝘀𝗲𝗮𝗿𝗰𝗵, 𝗵𝗲𝗹𝗽𝗶𝗻𝗴 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀𝗲𝘀 𝘂𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱 𝗵𝘂𝗺𝗮𝗻 𝗯𝗲𝗵𝗮𝘃𝗶𝗼𝗿 𝗿𝗲𝗹𝗮𝘁𝗲𝗱 𝘁𝗼 𝘀𝗵𝗼𝗽𝗽𝗶𝗻𝗴, 𝗯𝘂𝘆𝗶𝗻𝗴, 𝗮𝗻𝗱 𝘂𝘀𝗶𝗻𝗴 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝘀.
Connect with Ari: https://www.linkedin.com/in/zelmanow/
The Influential Researcher Newsletter: https://influentialresearcher.com/
00:22 Ari Zelmanow's Journey from Police Detective to Market Detective
01:31 The Importance of Research in Business
02:34 The Sherlock Holmes Influence
04:01 The Magic of Research and the Sherlock Holmes Persona
05:37 The Role of Researchers in Business
06:07 The Challenges of Democratizing Research
07:08 The Value of Experienced Researchers
08:17 The Problem with Research Templates
08:31 The Difference Between a Discussion Guide and an Interview Template
09:06 The Role of Research in Startups
10:32 The Experience of Building a Research Function at Twitter
16:14 The Future of Research
16:27 Lessons from Police Detective Work Applied to Research
18:56 The Importance of Abductive Reasoning in Research
20:41 The Difference Between Deduction, Induction, and Abduction
26:25 The Burden of Proof in Business
27:48 Understanding Usability Testing and Decision-Making
28:03 The Role of Certainty in Decision Making
28:44 The Importance of Research in Decision Making
29:20 The Impact of Research on Product Development
29:38 The Research Process and Its Challenges
30:02 The Role of a Researcher: Delivery Person vs Consultant
31:07 The Shift from Traditional Research Reports
31:33 The Power of Observations and Customer Insights
33:50 The Concept of a Top Line Report
34:03 The News Organization Model for Research
34:17 The Role of Researchers in Interrogating Evidence
35:57 The Importance of Ethical Reporting in Research
37:37 The Challenges and Future of Participant Recruitment
42:43 The Role of Researchers in Decision Making
53:01 The Role of Researchers in Interpreting and Delivering Data
53:47 The Importance of Storytelling in Research
54:19 The Influential Researcher Course and Final Thoughts
Effortless stakeholder management, The case against collaborating with sharp elbows, and career fulfillment w/ Justin Dauer @ Anomaly by Design EP 109
On #wayofproduct this week, we're sitting down with Justin Dauer, the mind behind Anomaly by Design and "In Fulfillment: The Designer's Journey." He's here to share his thoughts on making work meaningful and creatively fulfilling.
Here's what we're unpacking:
⭐ Why sometimes stopping is the best way to move forward ⭐ The Swedish 'Feca' and the art of slowing down ⭐ How leaders can create workplaces where everyone thrives ⭐ What 'practice spotting' is and how it can guide your career ⭐ The role of narratives in the workplace and their impact on your day-to-day
There's more to the story, so tune in!
Subscribe and listen to The Way of Product on...
🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4
🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV
🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz
🎧 Audible - https://podcasters.amazon.com/podcasts/9ed01fe7-2dbd-4eb6-a114-12ed367e371f
How to tune in for the new releases:
📺 Watch the podcast clips - https://www.youtube.com/channel/UCrBZL31DoAT7vW2vbYkeXhw
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📸 Follow me on Instagram - https://www.instagram.com/caden.damiano/
Meet Justin Dauer:
Justin is the guy who's rethinking how we approach work. At Anomaly by Design, he's helping teams find the sweet spot between creativity and fulfillment. He's not just talking the talk; his book and his work with CVS Health have shown he's all about making work matter.
Anomaly by Design's motto? Finding fulfillment in your work is crucial, and Justin's here to show you why.
Check out the full conversation on YouTube and find out where you can follow Justin's journey.
#RealTalk #MindfulWork #CreativeJourney #WayOfProduct #LifeByDesign
Connect with Justin: https://www.linkedin.com/in/pseudoroom/
Buy “In Fulfillment: A Designers Journey”: https://www.in-fulfillment.com/
CHAPTERS
00:28 Justin's Journey and Career Background
03:09 Discussion on Justin's Book and Personal Fulfillment
03:37 Brief Interruption and Personal Anecdotes
04:15 Deep Dive into Personal Values and Career Evolution
05:25 Exploring the Concept of Fulfillment in Design
05:38 The Transition from Individual Output to Team Output
10:05 The Importance of Humility and Growth in Design
11:23 The Role of Storytelling in Understanding Personal Values
20:31 The Power of the Blank Canvas and the Value of Challenge
23:18 Practice Spotting: A Tool for Understanding Personal Narratives
30:51 The Importance of Authenticity and Empathy in the Workplace
33:06 The Power of Empathy in Productivity
33:40 The Impact of Empathy on Office Dynamics
34:07 The Role of Fulfillment in Work Culture
34:39 Understanding Adversarial Relationships in the Workplace
35:25 The Consequences of Pushing Agendas in Meetings
36:39 The Importance of Active Listening and Empathy in Problem Solving
36:59 The Power of Storytelling in Building Confidence
37:57 The Impact of Empathy on Work Environment
38:37 The Consequences of Avoiding Deeper Understanding in the Workplace
39:08 The Importance of Evolving in the Workplace
41:07 The Role of Leaders in Fostering Fulfillment
42:17 The Importance of Slowing Down and Pausing with Intent
42:45 The Influence of Swedish Work Culture on Productivity
43:46 The Power of Connection in the Workplace
56:48 The Importance of Prioritizing Fulfillment in Work
Why Product Discovery isn't User Research, How to Design an Org Around Research and Product Discovery, and the Origins of the "Continuous Discovery" Framework w/ Teresa Torres EP 108
Product Discovery Isn't User Research w/ Teresa Torres
Teresa Torres shares her invaluable insights into the intricacies of product discovery and the vital role of user research in product development.
Highlights include:
⭐ The distinction between user research and product discovery
⭐ The importance of building fast feedback loops with customers
⭐ The impact of implementing continuous discovery habits
⭐ The evolution of product teams' understanding of their customers
⭐ Practical tips for enhancing discovery practices and driving better outcomes
Plus, much more!
Subscribe and listen to The Way of Product on...
🎧 Apple Podcasts - https://lnkd.in/ghs99F-G
🎧 Spotify - https://lnkd.in/g2YU_eX4
🎧 Google Podcasts - https://lnkd.in/gaXS6i_4
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How to tune in for the new releases:
📺 Watch the podcast clips - https://lnkd.in/g-UVCNrN
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📸 Follow me on Instagram - https://lnkd.in/gEzmaFS4
Who is Teresa Torres?
Teresa Torres is a renowned product discovery coach, author, writer, extensive blogger, and the author of "Continuous Discovery Habits." With over 12 years of experience, she has worked with numerous teams helping them make better decisions about what to build and how to build it.
Teresa Torres believes that - in her own words - “Product teams need to move fast; we need to get fast answers. Some answers, even if they're less reliable than what we're getting from project-based research, are better than no answers.”
Before becoming a prominent figure in the product discovery domain, Teresa has worn many hats, including research and product management roles, always striving to bridge the gap between customer needs and product development.
Connect with Teresa at www.producttalk.org to access her course training and hire her to coach your team.
05:04 Distinguishing User Research and Product Discovery
07:36 The Role of User Researchers in Product Teams
08:26 Ideal Structure of a Product Team
11:08 The Misinterpretation of the Book's Message
12:28 The Importance of Externalizing Thinking in Product Discovery
19:52 Real-life Application of Continuous Discovery Habits
28:22 The Origin and Development of Continuous Discovery Habits
30:55 Understanding Success and Working Backwards
31:09 The Importance of Measurable Outcomes
31:23 Exploring the Skill of Design Thinkers
31:58 The Role of Expert and Novice Designers
32:25 The Evolution of Understanding in Design
33:05 The Importance of Teamwork in Product Discovery
33:46 The Influence of Academic Research on Design Thinking
34:59 The Challenge of Identifying Assumptions in Teams
35:29 The Use of Story Mapping in Surfacing Assumptions
36:33 The Practical Application of the Book's Content
37:56 The Development of the Book's Methods
38:12 The Iterative Process of Developing a Coaching Curriculum
43:43 The Role of Luck and Process in Business Success
51:23 The Journey to Becoming a Coach
54:16 Final Thoughts and Resources for Further Learning
VP of Product Talks about Strategy and How to Choose One
Clip From: "The Game of Product Management w/ Derlen Chiu, VP of Product at April @ April EP 106 "
How a VP of Product Develops a Strategy
Clip from: "The Game of Product Management w/ Derlen Chiu, VP of Product at April @ April EP 106 "
How a VP Started in Product
Clip from: "The Game of Product Management w/ Derlen Chiu, VP of Product at April @ April EP 106 @ April EP 106"
The Value of Working with Rivals, What it Takes to Build a Product Org, and Developing Conviction in your Roadmap w/ Glendy Kam CPO of Tassat EP 107
On #wayofproduct this week, Glendy Kam shares her journey as Chief Product Officer at Tassat, delving into the fast-paced world of fintech startups and speaking to the role of product management in innovation and market adaptation.
Highlights include:
⭐ How to pivot strategy in the rapidly changing fintech market
⭐ Balancing creativity and regulatory compliance in financial services
⭐ The importance of diverse skill sets in product development
⭐ The relationship between product design and product management
⭐ Learning from mistakes and adapting strategies for continuous improvement
Plus, much more!
Subscribe and listen to The Way of Product on...
🎧 Apple Podcasts - https://itunes.apple.com/us/podcast/pivot/id1442980948?mt=2&uo=4
🎧 Spotify - https://open.spotify.com/show/7dy9vYUPNj3dH9lKAVDheV
🎧 Google Podcasts - https://www.google.com/podcasts?feed=aHR0cHM6Ly9hbmNob3IuZm0vcy81ODQxMTc0L3BvZGNhc3QvcnNz
🎧 Audible - https://podcasters.amazon.com/podcasts/9ed01fe7-2dbd-4eb6-a114-12ed367e371f
How to tune in for the new releases:
📺 Watch the podcast clips - https://www.youtube.com/channel/UCrBZL31DoAT7vW2vbYkeXhw
📲 Watch Episode Clips on TikTok - https://www.tiktok.com/@caden.damiano?is_from_webapp=1&sender_device=pc
📲 Watch Episode Clips on X - https://twitter.com/Caden_Damiano
📸 Follow me on Instagram - https://www.instagram.com/caden.damiano/
Who is Glendy Kam?
Glendy Kam is a forward-thinking Chief Product Officer at Tessit, specializing in blockchain fintech solutions. With a rich history at JP Morgan and a deep understanding of product management, Glendy is known for navigating the complexities of the financial services market and leading teams toward innovative solutions.
Glendy believes that - in their own words - "Innovation and agility are key to staying ahead in the ever-evolving financial landscape."
Before her current role at Tessit, Glendy spent over a decade at JP Morgan, where she played a pivotal role in launching open banking and API initiatives.
#UX
#UXDesign
#UXResearch
#ProductDesign
#DesignRecruitment
#WayOfProduct
#ProductManagment
00:30 Background and Journey into FinTech
02:14 Career Progression and Industry Focus
05:30 Transition from Consulting to In-house Roles
07:16 The Role of Product in an Organization
09:37 The Importance of Continuity in Product Development
11:01 Learning from Mistakes and Adapting Strategies
18:26 The Role of Communication and Negotiation in Product Management
30:57 Understanding the Relationship between Product Design and Product Management
43:58 Final Thoughts and Contact Information
Reflecting on The Game of Product
Clip from: "Are Product Teams like a Dungeons & Dragons party? w/ Derlen Chiu VP of Product @ April EP 106"
How PM's and Product Design can Be Better Partners
Clip from: "Are Product Teams like a Dungeons & Dragons party? w/ Derlen Chiu VP of Product @ April EP 106"
The Game of Product, Choosing How You Play It, and Resolving the Creative Tension Between PM and Design w/ Derlen Chiu, VP of Product at April EP 106
Who drives the product team? It shouldn't always be the Product Manager.
On #wayofproduct this week, Derlen Chiu shares his perspective on resolving the creative tension between cross-functional team members.
It's no secret that PM and PD have an industry-wide tension. We break that down in this episode.
Highlights include:
⭐ Why focusing too much on the job title blocks good work, especially in a startup, and why Derlen doesn't enforce "staying in your lane" with his team.
⭐ How to decide when PM, PD, and Engineering should take the driver's seat in a project.
⭐ How Dungeons and Dragons is a great metaphor for a well-balanced team. Trust me; it will make sense when you listen to it.
⭐ Derlens Take on Developing a Product Strategy by Thinking in Games.
Plus, much more!
Listen to Derlen's Interview on...
🎧 Apple Podcasts - https://lnkd.in/ghs99F-G
🎧 Spotify - https://lnkd.in/g2YU_eX4
🎧 Google Podcasts - https://lnkd.in/gaXS6i_4
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📺 Watch clips on YouTube - https://lnkd.in/g-UVCNrN
📲 Watch Episode Clips on TikTok - https://lnkd.in/gaEgR-ws
📲 Watch Episode Clips on X - https://lnkd.in/gSTC5SRU
📸 Follow me on Instagram - https://lnkd.in/gEzmaFS4
Who is Derlen Chiu?
Derlen is a VP of Product at April, a tax software made for accounting agencies but designed to provide an amazing end-customer experience.
Before April, Derlen was part of the financial services industry, where he eventually began working in products at places like Plaid!
Interesting Fact: He also maintains a 14-year-old blog on the soccer business at TheSoccerCEO.com!
Don't forget to subscribe to the LinkedIn page The Way of Product | A Podcast on Product Team Collaboration for clips, new releases, and updates!
Connect with Derlen: https://www.linkedin.com/in/derlen/
Follow April: https://www.linkedin.com/company/apriltax/
02:04 Guest's Journey from Finance to Tech
04:30 Understanding the Role of Product Management
07:54 The Importance of Defining the Game in Product Management
10:21 The Role of Strategy in Product Management
18:20 Resolving Creative Tension in Product Teams
20:03 Incorporating Subject Matter Experts in Product Design
22:28 Practical Example: Automating Payments in Agriculture
23:25 The Role of Product Managers
23:57 Driving the Tax Filing Product
24:55 Balancing Roles in Product Development
25:18 Switching Drivers in Product Management
26:04 The Game Metaphor in Product Management
26:34 Understanding the Role in the Game
26:38 Tracking Product Development
27:57 The Role of Design in Product Success
28:47 The Marty Cagan Model
29:31 Understanding When to Drive as a Designer
31:13 The Game of Product Management
31:58 The Challenge of Entering the Tax Market
32:44 The Strategic Challenge in Product Design
33:46 The Role of User Experience in Product Success
38:00 The Importance of Building Relationships in Agriculture
42:04 Closing Thoughts on Product and Design Partnership
42:49 Final Words and Sign Off
Successful Startup Case Study and How to Prevent you Startup From Failing Before it Even Starts: Insights from Danny Morrow of Extend Payments | Ep 105
In this podcast, Danny Morrow, co-founder and Chief Innovation Officer at Extend Payments, shares valuable insights about his personal and professional growth. He discusses the magic of taking an idea to a successful startup, emphasizing the critical role of building culture, attracting the right team, and instilling a continuous learning mindset. He recounts how Extend Payments was conceived and developed and highlights the significance of creating a solid product-market fit, fostering strong relationships, and maintaining humility in the face of success. A central theme of his narrative is the importance of iterating, feedback, and remaining open to change and growth.
Connect with Danny: https://www.linkedin.com/in/danny-morrow/
Careers at Extend: https://www.paywithextend.com/careers
Subscribe to the Way of Product Newsletter: www.wayofproduct.com
00:36 The Journey from CTO to Chief Innovation Officer
03:12 The Role of a Chief Innovation Officer
03:22 The Intersection of Design and Technology
03:59 The Evolution of a Career in Technology
04:31 Building a Team and a Company Culture
05:13 The Role of Creativity in Technology
10:13 The Journey to Founding Extend
11:09 The Challenges and Rewards of Starting a Company
11:58 The Importance of Curiosity and Learning in a Startup
12:13 The Magic of Design and Technology
21:58 The Story of Extend's Inception
26:52 The Importance of Founder-Market Fit
28:40 The Excitement of Learning a New Industry
29:22 The Importance of Building a Strong Team
30:27 The Art of Delegation and Trust
32:48 Building a Positive Company Culture
34:11 The Evolution of a Startup
38:09 The Role of Creativity in Business
40:55 The Journey of Building a Product
43:15 The Importance of Feedback and Continuous Improvement
46:17 The Process of Marketing and Sales
54:56 Reflections on the Journey and the Future
How to Develop a Successful Startup Culture
Clip: How to Develop a Successful Startup Culture w/ Danny Marrow
wayofproduct.com
What Does a Chief Innovation Officer Do?
Clip: What Does a Chief Innovation Officer Do? W/ Danny Marrow
Founder Recounts the Early Days of His Startup
Clip: Founder Recounts the Early Days of His Startup w/ Danny Morrow
How to Stay Humble as a Successful Startup Founder
Clip: How to Stay Humble as a Successful Startup Founder w/ Danny Morrow
The Importance of Founder/Market Fit
Clip: The Importance of Founder/Market Fit w/ Danny Marrow
Who do you hold accountable when things go wrong?
Clip from: "Are Product Teams like a Dungeons & Dragons party? w/ Derlen Chiu VP of Product @ April EP 106"
"Way of Product" Book Trailer
Hey there! Are you interested in getting exclusive updates on my latest research for my book?
If so, join my newsletter at wayofproduct.com! My podcast is now focused on book research, and I want to share my progress with you. By subscribing, you'll get free updates on the book and receive a draft of the introduction sent to your inbox.
Don't miss out on this opportunity to be the first to know about my book's progress and any other project I have lined up.
Join the newsletter now at wayofproduct.com!
The Game of Product and How to Play It
Clip from: "Are Product Teams like a Dungeons & Dragons party? w/ Derlen Chiu VP of Product @ April EP 106"
When to step out of your lane and get things done.
Clip from: "Are Product Teams like a Dungeons & Dragons party? w/ Derlen Chiu VP of Product @ April EP 106"
104 - Breaking Down the UX Architect Role - Jeremy Miller UX Architect @ GE Aerospace
🎉 Series 7 Finale 🎉
In this episode, I chat about the UX Architect role and what it entails with Jeremy Miller, a UX architect for GE Aerospace.
Jeremy's podcast "Beyond UX Design"
103 - How to get leadership to adopt your research insights - Nick Russell and Dan Robins, CoFounders of Dualo
In this episode:
- The future of knowledge management.
- Difference between research reports and an insight repository.
- What the Dualo team is doing to close the insights/decisions gap.
102 - Breaking Down the Staff Designer Role - Larry Cheng, Design Strategist @ Intuit
Staff design is a competency level. It could have several specializations. One of them being a strategist.
Today I chat with Larry Cheng about how to progress in the IC path, and what is required on the staff designer career trajectory.
101 - A Crash Course on Uncovering Pain Points and Thinking in Bets — Pieter Limburg, CEO of Mobilo
How do you know if you have spotted a good idea?
In this episode, I chat with the CEO and Founder of Mobilo, a smart business card about evaluating pain points and how to be decisive in your product roadmap.
100 - The Path to the VP of Design Role - Clay Walter, VP of User Experience @ ProducePay
Design getting the seat at the executive table is still a steep hill to climb.
For the 100th episode of the show, I'm bringing my friend and longtime coworker Clay Walter to talk about his growth into the VP of Design role.
We discuss what you have to unlearn to become influential as a designer in your org and what is looked for in a VP of Design.
99 - How to Figure out Business Models, Pricing and Positioning for Your Product - Kevin Bailey, CEO of Design First
Today we learn from a veteran of the product design industry, Kevin Bailey from Product Design Agency "Design 1st".
We talk about abandoning the term designer in favor of "product development specialist" and what we need to focus on to increase the odds of success for our product in the market.
98 - Curating Great Design Teams - Justin Tan @ Turtle Design
Great teams make great products, great design teams get companies to the next level.
My guest is Justin Tan, Cofounder and Design Leader at Turtle Design.
In this episode, we chat about helping companies get the right design hires for any stage of growth.
97 - Breaking Down the VP of Product Role - Noam Grebel, VP of Product @ Doorloop
In this episode, I interview Doorloop's VP of Product, Noam Grebel, about the role of VP of Product.
96 - Why the Most Effective Leadership Style is Coaching - Jered Odegard, Director of Product Design @ Flyhomes
My guest today is Jared Odeguard, a design director and certified coach.
In this episode, we talk about the most proven and effective style of management: Coaching.
95 - A Tactical Guide To Building Self Sustaining Design Teams - Anjali Deswandikar @ Lollypop Design
My guest today has airdropped into multiple cities and set up fully functional design teams for the worldwide design agency Lollypop.
Anjali Deswandikar talks about hiring and establishing a design culture. We discuss diversity and how to foster it and scale something larger than yourself.
94 - The Laws of Creativity - Joey Cofone, Founder and CEO of Baronfig
How do you harness your ideas? How do you create things that are worth making? In this episode, I chat with Joey Cafone, author of "The Laws of Creativity" a comprehensive book on the creative process.
93 - Repost "Designing Google Assistant" Michael Greenberg and Margaret Urban
Repost of one of my top listened-to episodes. With a couple of Google conversation designers. Michael is currently working on conversation design at Meta.
If you get any value out of this show, or if it has helped you in any way, please subscribe to “Thinking Out Loud About Design” for free to get the distilled learnings on being a staff-level individual contributor.
92 - #short "What does impact look like?"
Audio essay on impact in stops in your career.
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“What goes into building a valuable design team?” - Anthony Armendariz, Cofounder and Head of Design at Funsize Ep 91
Season 6 finale! In this episode, I talk with Anthony Armendariz about the culture he and his wife have built at Funsize, the prolific Austin TX-based design agency. We talk about reducing designer churn and the lessons he had to learn so he could grow Funsize.
Connect with Anthony: https://www.linkedin.com/in/anthonyarmendariz/
Work at Funsize: https://www.linkedin.com/company/funsize/
Listen to Anthony's podcast
If you get any value out of this show, or if it has helped you in any way, please subscribe to “Thinking Out Loud About Design” for free to get the distilled learnings on being a staff-level individual contributor.
90 - “Unpacking the Dedicated UX Research Role” - Varun Murugesan, Cofounder of Apple & Banana
I have personally never worked in a company with a dedicated UX researcher, so I reached out to, Varun Murugesan, one of the contributors to UX Research publication Apple & Banana, to learn how to properly utilize a full-time research role in a design org. Connect with Varun: https://www.linkedin.com/in/varunsmurugesan/ Check out Apple & Banana's new book.
If you get any value out of this show, or if it has helped you in any way, please subscribe to “Thinking Out Loud About Design” for free to get the distilled learnings on being a staff-level individual contributor.
89 - “Using Design to Drive Revenue” - Richie Lokay, VP of Design at Wunderkind
Imagine hiring a company whose value proposition is more revenue? That's the promise of Wunderkind, an agency based in NYC that uses creativity and design as levers to drive business growth. In this episode, I chat with their VP of design, Richie Lokay, about running a large design org the levers they focus on at Wunderkind to drive business growth.
Connect with Richie: https://www.linkedin.com/in/richielokay/
Work at Wunderkind: https://www.wunderkind.co/
If you get any value out of this show, or if it has helped you in any way, please subscribe to “Thinking Out Loud About Design” for free to get the distilled learnings on being a staff-level individual contributor.
88 - “Unpacking the Product Design Role” - Peter Loving, Founder of UserActive
In this episode, I discuss the product design role with Peter Loving, owner of the agency, UserActive, and the differences between UX and Product Design. I recommend this interview to anyone wanting to figure out what specialty they are going to focus on in their career.
Connect with Peter: https://www.linkedin.com/in/peterloving/
If you get any value out of this show, or if it has helped you in any way, please subscribe to “Thinking Out Loud About Design” for free to get the distilled learnings on being a staff-level individual contributor.
87 - “What does it mean to delight customers?” - Erica Kitaev, Senior Director of Product at Thomson Reuters Practical Law
In this episode, I talk with Senior Director of Product Erica Gann Kitaev about how emotion and sentiment can be big indicators of product success. This episode is a great deep dive on delight.
Connect with Erika: https://www.linkedin.com/in/egann/
Careers at Thomson Reuters: https://www.thomsonreuters.com/en.html
If you get any value out of this show, or if it has helped you in any way, please subscribe to “Thinking Out Loud About Design” for free to get the distilled learnings on being a staff-level individual contributor.
86 - “How long does innovation take?” - Ian Peterman, Founder of the Peterman Design Firm
In this episode, I chat with Ian Peterman, Founder of the Peterman Design Firm, about the value of time and consistency when working out innovations. This interview will get you hyped to stick to something long-term because that's what it takes to be an impact player in the industry.
Connect with Ian: https://www.linkedin.com/in/ianpeterman/
Work with the Peterman Firm
If you get any value out of this show, or if it has helped you in any way, please subscribe to “Thinking Out Loud About Design” for free to get the distilled learnings on being a staff-level individual contributor.
85 - “How to turn research insights into actionable decisions” Richard White, CEO and Founder of Fathom
In this episode, I talk with serial entrepreneur Richard White, founder of Fathom, about how he balances vision and execution, and how to translate research insights into actual product roadmap moves.
Connect with Richard: https://www.linkedin.com/in/rrwhite/
Download Fathom
If you get any value out of this show, or if it has helped you in any way, please subscribe to “Thinking Out Loud About Design” for free to get the distilled learnings on being a staff-level individual contributor.
84 - "How to reinvent yourself into a leader“ Pek Pongpaet, CEO of Impekable
In this episode, I talk to Pek Pongpaet, CEO of the almost decade-old agency Impekable, about the lessons he has had to learn to grow his agency by not designing. This is a great episode for designers who want to grow into business operators.
Connect with Pek: https://www.linkedin.com/in/pekpongpaet/
Careers at Impekable: https://www.impekable.com/
Listen to Pek's Podcast
If you get any value out of this show, or if it has helped you in any way, please subscribe to “Thinking Out Loud About Design” for free to get the distilled learnings on being a staff-level individual contributor.