Who Ya Know Show

About the Guest(s):

Trevor Houston is a dynamic career strategist and host of the "Who Ya Know Show," where he focuses on connecting professionals with job opportunities by leveraging the right networks. Driven by his passion for solving complex job market issues like ageism, Trevor combines his expertise with practical strategies to help job seekers level up and get noticed. His approach is underscored by a deep understanding of modern job search techniques and valuable insights into personal branding and adaptability.

Mark Elder is a seasoned professional with a strong background in career coaching and human resources. As a co-host of the "Who Ya Know Show," Mark delves into the nuanced challenges facing today's job seekers. He brings a wealth of knowledge and strategic advice, particularly around combating ageism and modernizing personal and professional profiles to suit current job market demands.

Episode Summary:

In this enlightening episode of the "Who Ya Know Show," hosts Trevor Houston and Mark Elder confront the issue of ageism in the modern job market. They delve into how experienced professionals can transform their perceived age-related liabilities into significant assets by modernizing their public profiles, enhancing their adaptability, and leveraging their wisdom as a strategic advantage. Through this episode, the show provides crucial insights for job seekers looking to overcome barriers associated with age, emphasizing the importance of experience as a superpower rather than a drawback.

Trevor and Mark tackle misconceptions around ageism, outlining strategies that older workers can employ to remain competitive. From modernizing LinkedIn profiles to using strategic language in resumes, they share actionable tips, emphasizing adaptability and the importance of a multi-generational network. Highlighting the crucial role of continuous learning, they encourage older professionals to embrace new technologies and education opportunities. Key themes revolve around personal branding, adaptability, and collaboration, with a strong focus on turning wisdom into a marketable asset.

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About the Guest(s):

Trevor Houston - Trevor Houston is an experienced career transition expert and the host of the "Who Ya Know Show." With a focus on transforming job seekers' approaches to finding employment, Trevor provides insightful strategies on personal branding, leveraging online platforms, and standing out in a competitive job market.

Mark Elder - Mark Elder co-hosts the "Who Ya Know Show" alongside Trevor Houston. Mark brings to the table years of experience in financial services and a passion for helping individuals navigate career transitions. His expertise is invaluable, particularly in discussions about creating effective resumes and cultivating a professional online presence.

Episode Summary:

In this episode of the "Who Ya Know Show," hosts Trevor Houston and Mark Elder delve into the critical subject of building a powerful personal brand, emphasizing its undeniable importance in today's job market. Despite the online noise and competition, Trevor and Mark illuminate ways to become "undeniably visible" by leveraging the power of personal branding. They underscore the significance of online presence, credibility, and storytelling to attract potential employers and shift from being a job seeker to a trusted industry expert. With lively banter and thought-provoking dialogues, they also ponder on the divide between career aspirants and those content with their current job status.

The conversation journeys through the evolving dynamics of personal branding in the digital era, with a bold comparison to household brands like McDonald's and Starbucks, illustrating how being the "best known" can eclipse being the "best." Trevor emphasizes the importance of visibility and credibility over perfection, advocating for authenticity and genuine storytelling. They explore strategies for standing out, such as defining a clear brand narrative, engaging consistently with networks, and even crafting a compelling linkedIn profile that commands attention rather than fading into the backdrop. Their joint narrative offers actionable advice that aims to transform listeners' outlooks on personal branding and networking.

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About the Guest(s):

Dr. Guitta Harb is a renowned cosmetic dentist, entrepreneur, and podcast host originally from Beirut, Lebanon. With a background steeped in resilience and transformation, Dr. Harb emerged from a childhood marked by war to become a leading figure in cosmetic dentistry, specializing in smile makeovers and veneers. She is also the host of the "Smile Diaries" podcast, where she explores the stories behind the smiles of successful individuals. Dr. Harb is an influencer and motivational speaker, sharing her journey of enduring and overcoming to inspire others.

Episode Summary:

In this engaging episode of the "Who You Know Show," host Trevor Houston is joined by Dr. Guitta Harb, a testament to resilience and positive transformation. Dr. Harb shares her compelling journey from a war-torn Beirut upbringing to establishing herself as a pioneering force in cosmetic dentistry and beyond. This episode delves into how Dr. Harb's experiences imbued her with a unique mindset and discipline, enabling her to navigate life’s complexities with decisiveness and gratitude.

Throughout the episode, Dr. Harb speaks to the importance of a positive mindset, discipline, and resilience. She recounts how early life struggles shaped her outlook on life and contributed to her current success as a dentist, entrepreneur, and podcast host. Dr. Harb also highlights the transformative power of routine, detailing her morning rituals that set the tone for productivity and well-being. This conversation is rich with wisdom for anyone dealing with adversity or seeking to improve their quality of life by embracing disciplined living and self-awareness.

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About the Guest(s):

Boaz Rauchwerger is a world-renowned speaker and business consultant, known for his dynamic presentations and innovative approach to personal and professional development. Boaz has a rich background as a radio newscaster and TV producer, and he has been named Speaker of the Year for Vistage, the world's largest organization of CEOs. With over 21 years of experience, he has worked with some of the world's top brands, including American Airlines, Toyota, and Time Warner, leveraging ancient secrets to address modern-day challenges.

Episode Summary:

In this insightful episode of the Who You Know Show, hosted by Trevor Houston and co-host Mark Elder, the conversation centers around creating opportunities in both personal and professional spheres. Boaz Rauchwerger shares his transformative ideas by revisiting age-old principles to solve contemporary problems. Listeners are introduced to innovative strategies for career success, including a unique method for securing a job and Boaz's highly acclaimed Tiberius Success Formula. His strategies emphasize consistency, creativity, and mindset transformation to break through limiting beliefs and achieve excellence.

This episode is packed with practical advice that can revolutionize how individuals perceive job searching and professional growth. Boaz stresses the power of affirmations, personalization in communication, and the significance of a positive mindset. He advocates for creating unique opportunities rather than waiting for them to appear, illustrating his point with the FedEx campaign strategy for job seekers. Whether you're in career transition or simply seeking personal development, this episode offers invaluable insights into reshaping your life trajectory. Engage with Boaz's unwavering belief in personal accountability and the actionable guidance offered to set yourself apart in a competitive world.

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About the Guest(s):

Fanny Dunagan: Fanny Dunagan is a distinguished leader and CEO of Path Links, recognized for her powerful insight into the intersection of technology and communication. She is the host of the Tech Legacies Podcast and an advocate for Asian women in tech, aiming to amplify underrepresented voices. Her professional journey spans various roles, enabling her to explore and teach the impact of storytelling in media.

Trevor Houston: Trevor Houston is the CEO of Clear Path Wealth Strategies and host of the "Who You Know" show. He acts as a change agent within the financial services industry, known for pushing boundaries and embracing innovative marketing strategies. Trevor's commitment to empowering professionals and job seekers is well-reflected in his podcasting, educational initiatives, and mentorship roles.

Episode Summary:

In this engaging collaboration between Fanny Dunagan and Trevor Houston, "The Who You Know Show" merges with Fanny's Tech Legacies Podcast for a special long-form episode. The conversation unfolds naturally without predefined topics, allowing unexpected paths and organic storytelling to emerge. This unique episode hinges on the importance of visibility for Asian women in tech, the potential of leveraging technology and media for personal branding, and candid reflections on overcoming fears and taking risks.

During the episode, both hosts share personal anecdotes. Fanny's journey across continents and Trevor's evolution from corporate novice to a disruptor in financial services. These narratives intertwine to provide insights into the commitment it takes to turn one's vulnerabilities into tools of empowerment. The episode also explores the future of content creation, touching upon cutting-edge technologies like ChatGPT, and predicting how they will shape industries in the coming years. Listeners will walk away with an enriched perspective on leadership, personal development, and strategic communication.

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About the Guest(s):

Isaac Carter is a seasoned professional with over 20 years of experience as a data architect. Along with his expertise in coding and technology development, Isaac is committed to fostering innovation and supporting tech startups. He works closely with Vanny Maltez Navarro, who has a robust background in legal and finance sectors. Together, they have championed numerous tech startups to success through their involvement with Code Launch events, bringing extensive technical and business insights to the table.

Episode Summary:

In this empowering episode of the "Who You Know Show," host Trevor Houston delves into the world of tech startups with guests Isaac and Vanny, renowned champions at Code Launch 2024. The episode sheds light on the critical issue of product market fit, which is often the pitfall for many startups, reflecting on how 40% fail due to this oversight. Isaac and Vanny introduce their strategic approach to guide startups towards market success by focusing on market needs and not just technology.

As Isaac and Vanny share their experiences from the world of startups, they underscore the importance of balancing technological innovation with strong market strategies. Utilizing their backgrounds in data architecture, legal, and finance, they mentor new businesses to align their product offerings with market demands. With insights into how they have helped tech startups innovate and adapt, listeners are treated to fascinating stories of innovation, mentorship, and success. Coding expertise combined with a strategic business mindset is what Isaac and Vanny offer the next generation of tech leaders, proving that with the right guidance, startups can become economic powerhouses.

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About the Guest(s):

Rachel Cruze:

Rachel Cruze is a finance speaker, and author, best known as the daughter of renowned financial professional Dave Ramsey. With a mission to educate and empower individuals on their financial journey, Rachel has authored multiple best-selling books, including Love Your Life, Not Theirs and Smart Money Smart Kids. She co-hosts The Rachel Cruze Show and has a knack for breaking down complex financial topics into practical steps for everyday people. Rachel is also a prominent personality at Ramsey Solutions, where she continues to influence and inspire through her various roles.

Episode Summary:

In this illuminating episode of the Who Ya Know Show, host Trevor Houston welcomes finance professional Rachel Cruze to discuss the art of financial intentionality and contentment. Rachel delves into her upbringing as the daughter of Dave Ramsey, sharing how her parents' approach to financial education shaped her perspective. She reflects on the lessons learned from her parents' bankruptcy and how those experiences have influenced her work today. Rachel also highlights the importance of budgeting, intentional spending, and the emotional aspects of money management. The conversation transitions into a detailed analysis of modern financial challenges, emphasizing the need for intentionality in money management. Rachel shares strategies for creating effective budgets, reducing financial stress, and cultivating a mindset of contentment and gratitude. She touches on the pitfalls of a victim mentality and the societal pressures that often lead individuals to equate their net worth with their self-worth. Rachel's insights are both practical and profound, offering listeners actionable steps to take control of their financial future.

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About the Guest(s):

Alyssa McEwen is a dynamic entrepreneur and the CEO of Harmonious, a company revolutionizing the investment industry with technological innovations, especially in fund administration and special purpose vehicles (SPVs). Alyssa resonates with entrepreneurship through her family’s business background in Utah. Her expertise expands to managing multiple ventures, including Storybook, where she plays a pivotal role in offering investment opportunities. With a foundation in software engineering, Alyssa is transforming the industry's landscape while advocating for gender diversity and inclusion within traditionally male-dominated financial sectors.

Episode Summary:

In this fascinating episode of the "Who You Know Show," host Trevor Houston chats with Alyssa McEwen, CEO of Harmonious. Alyssa shares her journey from growing up on a family ranch in Utah to becoming a leading figure in the fintech and investment sectors. Her story is one of grit, perseverance, and innovation, as she seeks to transform the fund administration field using cutting-edge technology. Her insights into creating harmonious business systems and networks are sure to inspire listeners aiming to elevate their professional growth.

The conversation dives deep into Alyssa’s entrepreneurial experiences, emphasizing the importance of grit and hard work while navigating the business world. She reflects on overcoming industry challenges, the importance of mentorship, and the power of building genuine relationships. Alyssa also discusses the significant impact of harmonious team dynamics and an inclusive company culture in achieving business success. Whether you’re an entrepreneur, a job seeker, or someone looking to enhance their professional journey, this episode offers invaluable lessons and inspiration to forge ahead.

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About the Guest(s):

David O'HaraDavid O'Hara is the President of Improving, a distinguished IT and business solutions company lauded for its innovative approach. With an extensive background in technology and entrepreneurship, David began his journey as a self-taught software developer at the young age of nine. He pivoted from a prospective career in medicine to tech entrepreneurship, selling his first company before joining Improving. David's leadership and strategic insight have been pivotal in the growth and success of Improving, emphasizing a culture of excellence and community involvement.

Episode Summary:

In this episode of the "Who You Know Show," host Trevor Houston welcomes David O'Hara, the President of Improving, to dive into the intricacies of building a successful IT and business consulting company. The discussion kicks off with a personal narrative from David about his technology journey and the entrepreneurial spirit that led him to the pivotal role at Improving. Trevor and David explore the complex balance in startups between innovative product development and effective sales and marketing strategies.

The conversation transitions into Improving's organizational philosophy and how its commitment to culture and conscious capitalism has shaped its trajectory. David highlights the community-focused initiatives like CodeLaunch, which aim to foster startup growth without immediate financial gain for the company, thereby forging lasting relationships based on trust and mutual success. The episode further delves into the strategic growth of Improving through acquisitions, emphasizing the importance of cultural alignment in mergers and acquisitions to ensure seamless integration and shared values.

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About the Guest(s):

Todd Krum is a seasoned professional with over 25 years of experience in talent acquisition and executive job search. Throughout his career, Todd has made significant strides in implementing transformational leadership approaches to recruiting and consulting, focusing on client collaboration and strategic alignment. Based in Houston, Todd has honed his expertise primarily in staffing, recruiting, and talent search, with a notable period in IT consulting. Currently, he holds a key position at Sudduth Search, where he continues to drive forward the mission of connecting clients with the right talent while fostering strong, transformative relationships.

Episode Summary:

Join Trevor Houston and co-host Mark Elder as they explore the dynamic world of talent acquisition with industry expert Todd Krum at the Code Launch event. This episode unpacks Todd's fascinating journey over 25 years in recruiting, with a focus on transformational leadership and strategic alignment in hiring processes. Highlighting the importance of understanding client needs, Todd shares insights from his experiences, particularly about navigating the evolving tech landscape.

The discussion takes a deep dive into the future of talent acquisition against the backdrop of technological advancements, including AI. Todd emphasizes the significance of maintaining the human element amidst such changes and predicts an optimistic hiring outlook for 2024-2025 despite potential challenges. The conversation also tackles the intricacies of the hiring process and how AI tools have helped expedite it. Additionally, Todd delves into the challenges of ageism, the importance of skill development, and maintaining relationships for career growth. He stresses the need for alignment and agility in the fast-changing tech hiring landscape.

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About the Guest(s):

Justin Fortier is the founder and CEO of FYC Labs, a leading software development company that specializes in building cutting-edge web platforms and designing powerful products. With over a decade of experience in tech entrepreneurship, Justin has transformed his business from a small-scale WordPress website developer into a full-fledged software development agency with a global presence. Through his innovative approach, he has spurred growth across multiple ventures under the Fractal Group consortium, leveraging the power of technology to scale operations effectively.

Episode Summary:

In this episode of the "Who You Know Show," listeners are introduced to Justin Fortier, the dynamic CEO and founder of FYC Labs, a software development firm rooted in innovation and growth. The conversation dives into Justin's unique journey from a grad school entrepreneur to leading a multi-entity consortium, highlighting valuable lessons about business scaling, strategic innovation, and organizational culture.

Throughout the discussion, Justin unpacks the innovative structures within FYC Labs and the Fractal Group, aimed at enhancing productivity and operational efficiency. He explains the significance of building a unified operating system that eliminates friction between different projects, allowing seamless movement of talent and resources. Justin also emphasizes the importance of managing accounts receivable to maintain a positive cash flow and navigating the evolving landscape of AI and technology to stay competitive.

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About the Guest(s):

Jason W. Taylor is the President and Founder of Code Launch, an initiative designed to support entrepreneurs and startups in the tech industry. With a background in software development, Taylor established Code Authority to offer elite development services and eventually expanded his vision to focus on empowering early-stage ventures through what is now known as Code Launch. Under his leadership, Code Launch has evolved into a significant event for startups, combining elements of competition, networking, and trade shows.

Episode Summary:

In this exciting episode of the "Who You Know Show," Mark Elder welcomes Jason W. Taylor, the visionary behind Code Launch, a platform revolutionizing support for tech startups. As Elder fills in for the regular host Trevor Houston, who is under the weather, Taylor dives deep into the intricacies of nurturing startups, sharing strategies and insights for entrepreneurs eager to make their mark in the highly competitive tech landscape. With Code Launch's upcoming World Championship event on November 20th at Gillies, Dallas, listeners are in for an engaging discussion on how beginning ventures can attract the right attention and secure investment without losing their essence. 

Jason W. Taylor elaborates on Code Launch's journey from its humble beginnings to becoming a pivotal event for tech founders worldwide. The conversation focuses on startup dynamics, emphasizing the importance of team-building, traversing early-stage hurdles, and understanding market valuation for startups. Taylor echoes the principles of conscious capitalism, having adopted them alongside Code Launch's parent company, Improving. The episode explores how Code Launch bridges the gap between visionary ideas and market-ready solutions, making it a beacon of inspiration and opportunity in the world of tech entrepreneurship.

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About the Guest(s):

Shelley Goldstein is a renowned public speaking coach and the creator of the Remarkable Speaking Framework. With a background in design and marketing, Shelley transitioned from a behind-the-scenes player to a thought leader empowering others to find and use their voice. Her expertise focuses on helping people overcome the fear of public speaking and crafting authentic, impactful communication. Shelley's approach blends creative strategies with practical techniques, allowing speakers to distill their message for various platforms, from keynote speeches to book writings.

Episode Summary:

In this episode of the Who You Know Show, host Trevor Houston engages with guest Shelley Goldstein in a lively discussion about overcoming the fear of public speaking and expressing oneself authentically. The episode kicks off by reminiscing about Trevor's early encounters with public speaking anxiety and how Shelley’s insights on thought reframing helped redefine his narrative. The conversation explores the transformational power of Shelley's Remarkable Speaking Framework, which consists of quick writing and speaking sprints designed to streamline thoughts and create compelling narratives under pressure.

Shelley Goldstein elaborates on the necessity of public speaking skills not just on stage but throughout different aspects of public communication, including writing books and crafting courses. The conversation deepens into how speakers can reframe their thoughts, focusing on serving their audience rather than being hindered by self-doubt or fear of judgment. As they decode the essence of a successful speaking engagement, Shelley emphasizes shedding labels like introvert or extrovert, explaining the uninhibited power of speaking from a place of purpose and empowerment to captivate and engage audiences.

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About the Guest(s):

Julie Nee is an accomplished expert in positive mindset and leadership coaching. With a career spanning over two decades, she began at the Hershey Company in sales and sales leadership before transitioning to work alongside bestselling author and speaker John Gordon. Her motivational speaking and coaching focus on positivity, resilience, and enabling personal transformation. She is the co-author of the book "You Grow Girl" aimed at empowering women across various stages of life and the author of "Mirror, Mirror," which provides insights into personal development and positivity.

Episode Summary:

In this insightful episode of the Who You Know Show, host Trevor Houston converses with Julie Nee about the power of positivity in navigating challenging life transitions. The episode begins with a personal anecdote from Julie about her battle with breast cancer and how positive thinking and maintaining a healthy mindset played crucial roles in her healing journey. Julie discusses various life transitions, including career changes and becoming an empty nester, and how reframing one's perspective can lead to personal growth and productivity. She emphasizes the idea that maintaining a positive outlook is essential not just when life is easy, but more importantly, when life is challenging.

Throughout the conversation, Trevor and Julie delve into strategies for overcoming self-doubt and limiting beliefs. Julie shares her experience of transitioning from a comfortable corporate role at the Hershey Company to a path of motivational speaking, amplifying the importance of self-belief and reminding oneself of past achievements. The episode also covers practical actions to combat negativity, such as acknowledging feelings, staying active, and practicing gratitude. Julie also highlights the significance of heart-centered leadership, touching on cultivating environments that foster personal and professional growth, especially for women. She encourages listeners to engage in self-reflection to enhance personal resilience and shine their inner light.

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About the Guest(s):

Mac Prichard is a seasoned communications professional with a rich background in politics, government, and nonprofits. He successfully ran a public relations agency for 15 years and is the founder of Mac’s List, an innovative job board platform that enhances the hiring process. Mac is highly esteemed for his expertise in networking and career development, providing insightful advice to job seekers and employers alike. As a podcast host, he shares career advice on "Find Your Dream Job," helping individuals navigate the job market effectively.

Episode Summary:

In this episode of the Who You Know Show, host Trevor Houston welcomes Mac Prichard, founder of Mac’s List and a veteran in the field of career communications, to discuss the critical role of networking and creating authentic relationships in job searching. Mac shares his unique journey of transforming a simple goodwill email into a comprehensive career platform, Mac’s List, exemplifying the power of service to others. The conversation dives into the core philosophy underpinning Mac’s List: making the hiring process more human. Through this enlightening dialogue, listeners uncover practical ways to leverage networking beyond expectations, making useful connections that genuinely pave the way for career advancement.

Throughout the episode, Mac elaborates on the concept of "networking as a service," emphasizing the importance of serving without expecting immediate returns. SEO-optimized topics such as job search strategies, leveraging LinkedIn for personal branding, and innovative methods to stand out in today's AI-driven job market are explored. Mac stresses the necessity of targeted and relationship-based job searches, encouraging job seekers to establish clear goals and tap into human connections to break through automated applicant systems. As the episode unfolds, practical examples and success stories from Mac's extensive experience reveal actionable insights into how networking, volunteering, and lifelong learning can transform one's career trajectory.

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About the Guest(s):

Kashif Khan is a leading expert in functional genomics and the CEO of a pioneering health company that focuses on personalized health strategies through genetic insights. With a professional history rich in health innovation, Khan's work centers on understanding the human genome to optimize personal health, prevent diseases, and enhance longevity. He is acclaimed for his methodological approach to personalized medicine, which integrates genetic coaching, environmental influences, and lifestyle choices to improve individuals' overall well-being.

Episode Summary:

In this enthralling episode, host Trevor Houston welcomes Kashif Khan for an in-depth discussion about the transformative potential of functional genomics in personalized health. The conversation delves into how understanding one's genetic make-up can lead to more targeted and effective health and lifestyle choices. By decoding the body's instruction manual—the DNA—Khan reveals how we can optimize our time and resources specifically tailored to individual needs, potentially adding years to our life spans.

Functional genomics, a specialized branch of genetics, zeros in on why certain diseases occur and how they can be prevented. Khan outlines the limitations of traditional medicine's diagnose-and-prescribe model and promotes a genomics-focused approach to identify root causes and personalize health interventions. He discusses how genetic testing sheds light on metabolic functions and environmental sensitivities, allowing individuals to make informed decisions about everything from nutrition and supplements to exercise regimes and stress management. The insights offered promise to revolutionize personal health management, making the path to longevity and wellness not only accessible but practical.

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About the Guest(s):

Christina Deering is a human healer and business intuitive recognized for her work in soul alignment and emotional mastery. She is the host of the top 10 podcast, You Unlimited, where she showcases her expertise in helping individuals clear limiting beliefs and trauma. Christina’s unique background as a former sorority girl turned shaman highlights her transformational journey and dedication to helping others achieve success by connecting with their true purpose. Christina specializes in guiding clients through shifts in energy and beliefs, ensuring substantial personal and professional growth.

Episode Summary:

In this episode of the Who You Know show, hosted by Trevor Houston, the spotlight is on the realms of emotional mastery and soul alignment, featuring human healer and business intuitive Christina Deering. Trevor engages with Christina to unravel her engaging transformation journey from corporate marketing to becoming a compassionate healer who aids individuals in breaking down their mental and emotional barriers. This episode ventures into grounding exercises and the pulsing energy of staying present, coupled with harnessing one's true potential through emotional mastery.

The discussion delves into understanding and manifesting personal success through the alignment of soul and energy. Christina shares insights into clearing limiting beliefs and embracing transformation, helping listeners learn how to purge themselves of childhood traumas and societal constraints. With Trevor’s guided curiosity, they explore manifestation techniques and the idea of becoming the best version of oneself through a shift in mindset. The episode also highlights the concepts of self-awareness, emotional intelligence, and proactive stress management techniques.

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About the Guest(s):

Porsché Mysticque Steele is a prominent figure in the literary world, known for transforming CEOs and business leaders into published authors. With a background steeped in book production since 2014, Porsché has carved a niche in helping entrepreneurs translate their personal journeys into impactful and solution-oriented books. Drawing from her personal experiences and professional acumen, she not only aids in the writing and publishing process but also coaches on effective book marketing strategies. Her debut book, "The CEO Author," epitomizes her expertise and innovative approach to storytelling and business amplification.

Episode Summary:

In this engaging episode of the Who You Know Show, Trevor Houston sits down with book coach and expert Porsché Mysticque Steele to delve into the transformative power of storytelling and books for CEOs and business leaders. The episode kicks off with Porsché sharing her unique journey from a tumultuous household to becoming a dedicated book editor and eventual book coach. Highlighting the transition from editing unpublished works to helping business leaders craft their narratives, Porsché underscores the impact of solution-based books over traditional memoirs. Trevor and Porsché explore how crafting a book with a purposeful message can solidify a leader's brand and drive business success.

The conversation progresses as Porsché describes her innovative methodologies in turning ideas into bestselling books, emphasizing the significant role of framework-based writing. She explores tangible success stories of entrepreneurs who have harnessed the power of books to transform and scale their businesses, showcasing the direct correlation between well-crafted narratives and business growth. Discussing contemporary literary trends, Porsché offers a candid examination of the current state of book publishing, including the rise of AI-assisted writing and the importance of industry knowledge in standing out. This episode serves as a comprehensive guide for aspiring authors in the entrepreneurial space, packed with insights and actionable advice on leveraging books as powerful business tools.

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About the Guest(s):

Chong Kim is a survivor, an advocate for human trafficking awareness, and an author. Born in Pyeongtaek, South Korea, she has overcome immense challenges from her childhood, including congenital syphilis and a life of abuse. Her past experiences of being trafficked have empowered her to educate others, become a speaker, and collaborate with law enforcement to combat trafficking. Through her book, "Broken Silence," and the film "Eden," she shares her harrowing story to raise awareness and inspire change.

Episode Summary:

In this episode of the "Who You Know" show, host Trevor Houston sits down with Chong Kim, a trafficking survivor whose life story is marked by resilience and transformation. Chong delves deep into her past, sharing intricate details about her experiences being trafficked and how she overcame significant adversities. This conversation is powerful and brings to light the realities of human trafficking, drawing attention to its prevalence and impact on society.

Chong emphasizes the need for education, awareness, and systemic changes to combat this crisis. Through her personal anecdotes, she highlights how accountability, support networks, and inner transformation have played pivotal roles in her journey from victim to advocate. The episode not only provides a window into Chong's lived experiences but also serves as a call to action to fight against human trafficking and support survivors.

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About the Guest(s):

Chris Do is a seasoned entrepreneur, educator, and founder of the educational company, The Futur. With a background in graphic design, Chris has transformed his passion for teaching into a mission to educate one billion people worldwide. He is widely recognized for his expertise in business strategy, pricing, and creative services, having accumulated decades of experience in production and design. Chris is also a prominent speaker and content creator, known for his impactful presence on YouTube where he shares invaluable insights for creative professionals.

Episode Summary:

In this enlightening episode of the Who You Know Show, host Trevor Houston sits down with Chris Do to explore the transformative journey that lies in pursuing grand goals and imparting educational wisdom to the masses. Chris shares his ambitious mission to reach a billion people through education, emphasizing the personal growth and transformation involved in such an endeavor. With references to thought leaders like Jim Rohn, Chris underscores the idea that who we become in pursuit of our goals is just as vital as achieving them.

The discussion deepens as Chris shares insights on leveraging technology, particularly AI, to scale educational outreach and enhance learning experiences. From developing AI tools to measure and provide feedback on sales calls to exploring the potential of creating specialized teaching assistants, Chris is at the forefront of innovation in education. The conversation also touches on the importance of self-value and confidence, pricing strategies for creative services, and the evolving role of content creation in today's digital landscape, providing listeners with a treasure trove of strategies for personal and professional growth.

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About the Guest(s):

Dr. Chaz Austin is a renowned leadership coach and an expert in the gig economy. With over 20 years of experience as a college professor, Dr. Austin has taught courses in communication and business, bridging the gap between academia and the workforce. He has authored two books and has three LinkedIn learning courses focused on navigating the contemporary job market. Dr. Austin is a prominent figure in guiding individuals through the evolving nature of corporate loyalty and helping them develop entrepreneurial skills necessary for today's dynamic job landscape.

Episode Summary:

In this insightful episode of the "Who You Know" show, host Trevor Houston welcomes Dr. Chaz Austin to discuss the evolving dynamics of the modern job market and the gig economy. Dr. Austin shares invaluable insights into why traditional corporate loyalty is no longer reliable and emphasizes the importance of leveraging personal networks for career growth and stability. By focusing on adaptive strategies, Dr. Austin encourages job seekers to view themselves as entrepreneurs responsible for continuously cultivating their personal brands and networks.

Throughout the conversation, Dr. Austin underscores the importance of staying connected and top-of-mind within one's professional network. He advocates for strategies like volunteering and being part of industry associations to build genuine relationships and position oneself as a valuable resource. By doing so, individuals can navigate the gig economy successfully, making themselves indispensable and always in demand. The episode also touches on challenges like age discrimination and provides guidance on how to overcome them by focusing on relationships and personal branding.

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About the Guest(s):

Erika Lea Rothenberger is a motivational speaker, author, and seasoned corporate leader who has made a significant impact in the fields of wellness, resilience, and personal development. Erika has worked in the construction industry for over 22 years, holding leadership roles and contributing to the development of field training programs. She is also the author of "You've Got This Boss Mama," a book that empowers women to navigate their careers and personal lives with confidence and resilience. Her remarkable story of overcoming personal trauma has inspired many to embrace strength, forgiveness, and audacity in the face of life’s challenges.

Episode Summary:

In a gripping episode of the Who You Know show, Erika Lea Rothenberger shares her powerful journey of resilience and transformation following a traumatic personal attack. Host Trevor Houston welcomes Erika, who recounts the harrowing incident that changed her life on June 16, 2022. This episode delves into Erika's journey from victim to survivor and the critical moment when she chose to thrive despite her trauma. Erika's compelling narrative serves as a testament to the power of resilience, intentional healing, and the audacity to be bold in reclaiming one's life.

Throughout the episode, Erika discusses the profound impact of her trauma on her family and how she turned pain into purpose, helping others with her story. She emphasizes the importance of leaning into hard moments rather than shying away, and how forgiveness plays a pivotal role in healing. Through her experiences, Erika highlights the necessity of building resilience, setting boundaries, and being the light for others. With Trevor Houston, Erika explores the lessons learned from adversity and how these lessons can be transformative not just for individuals, but for businesses and communities as well.

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About the Guest(s):

Katherine Nikkel is a former social worker turned ghostwriter with a dedicated career spanning over 15 years in social work. Now, she leverages her deeply empathetic nature and professional writing skills to connect authors with their audiences. Katherine is known for her impactful ghostwriting, particularly in the nonfiction genre, working on projects related to traumatic life experiences and transformative journeys. Katherine has an impressive portfolio, with several pieces contributing to significant social causes and individual growth.

Episode Summary:

In this episode of the "Who You Know" show, Trevor Houston interviews Katherine Nikkel, a former social worker turned successful ghostwriter. Katherine shares her inspiring journey from the challenges of social work to building a thriving career in ghostwriting. She emphasizes the irreplaceable human touch in writing and narrates her own life's transformative episodes, including a sudden and severe health scare that shifted her career path.

Katherine delves into her ghostwriting process, highlighting how she helps clients articulate their stories powerfully and authentically. She discusses the rise of AI in writing and the distinct differences between AI-generated content and human creativity. The episode further explores the intricacies of sharing personal stories, particularly those involving trauma and transformation, in a way that impacts readers meaningfully.

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About the Guest(s):

Dr. Matt Chalmers is a health and wellness expert specializing in holistic wellness and neurology. With an emphasis on treating the entire person, Dr. Chalmers focuses on minimizing stress and promoting a balanced lifestyle through integrative approaches. Known for his innovative perspective on health, he includes mindset practices, nutrition, and physical exercise as a part of his treatment strategy. Additionally, Dr. Chalmers is a proponent of using psychedelics for mental health treatments, particularly benefiting veterans and first responders. He also has an initiative called Tree of Life aimed at treating PTSD and addiction.

Episode Summary:

In this enlightening episode of the Who Ya Know Show, host Trevor Houston chats with Dr. Matt Chalmers about the depths of holistic wellness, stress management, and innovative treatment strategies for mental health. Dr. Chalmers begins by sharing his personal wellness journey and the importance of setting positive examples for his children, even undertaking challenges like seven-day fasts. The conversation quickly moves to holistic wellness principles, focusing on the significance of mindset, gratitude, and positive outlooks in managing stress and enhancing overall health.

Dr. Chalmers dives deep into the world of nutrition, discussing the transitions from a "cheat day" mentality to "reward days" to foster a healthier relationship with food. He offers practical advice on diet choices, the keto lifestyle, and the pros and cons of pre-packaged meal services like Factor Meals. The discussion then shifts to the importance of proper testosterone levels for both men and women, emphasizing how stress management and hormonal balance play crucial roles in maintaining optimal health. Dr. Chalmers also shares fascinating insights into using ketamine and psychedelics for treating PTSD and addiction among veterans and first responders, advocating for these therapies based on their effectiveness and the profound benefits observed.

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About the Guest(s):

Michael Murphy is a seasoned expert in network support with decades of hands-on experience. Having commenced his professional journey in the army, Michael transitioned to the civilian sector through a referral into MCI. His career spans impactful roles in network operations, supporting integral clients such as the FAA. Michael has accumulated a diversified portfolio, working with major carriers like Verizon and tech pioneers like Hewlett Packard Enterprise. His forte lies in driving efficiency, implementing networking solutions, and tackling systemic challenges in startup environments. Michael is currently in search of opportunities that leverage his deep expertise and passion for improving organizational processes.

Episode Summary:

In this episode of "Who You Know Show," host Trevor Houston delves into the professional journey of network support veteran, Michael Murphy. From his initial foray into civilian life post-army to his expansive career working with major carriers and tech firms, Michael shares invaluable insights into the networking industry. This episode is particularly designed for professionals in transition and those interested in leveraging their extensive experience in new arenas.

Michael and Trevor discuss the significance of networking, both online and offline, while addressing the challenges faced by senior professionals in job searches, including ageism and the evolution of industry-required certifications. They highlight strategies to enhance one's professional brand, with particular emphasis on the importance of social media presence and effective content creation. Engaging and informative, this episode offers actionable advice on overcoming obstacles in the job market and thriving in the digital age.

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About the Guest(s):

David Meltzer: David Meltzer is the co-founder of Sports 1 Marketing and the former CEO of Leigh Steinberg Sports & Entertainment Agency, famed as the inspiration behind the movie Jerry Maguire. Recognized as one of the top business coaches globally, David has dedicated his life to a profound mission: to empower over 1 billion people to be happy. He is also a best-selling author, keynote speaker, and a renowned leader in the spheres of entrepreneurship, marketing, and leadership.

Episode Summary:

In this episode of the "Who You Know" show, host Trevor Houston sits down with David Meltzer, a distinguished business coach and co-founder of Sports 1 Marketing. David shares his unique daily prayer and mission to help and be helped by ten people each day, elucidating his philosophy of the infinite flow of giving and receiving. Trevor shifts the focus to practical advice, asking David for insights into speaking engagements, creating impactful lessons and stories for speeches, and developing a successful coaching business.

David Meltzer provides a comprehensive guide on how to become an effective speaker by capturing resonant lessons and attaching compelling stories to them. Emphasizing the importance of practice and a laser focus on creating quantitative value, David advises Trevor on starting his own coaching business and the pitfalls to avoid, such as not firing unproductive clients. Concluding with reflections on authoring and utilizing AI in writing, David encapsulates the essence of abundance and giving in his signature style, urging everyone to embrace a mindset of boundless opportunities to give and receive.

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About the Guest(s):

Tim Whitmire is the co-founder of F3 Nation, a global movement centered on fitness, fellowship, and faith. Established in Charlotte, North Carolina, in 2011, F3 Nation boasts free workout groups that are non-commercial and led by the participants. Tim is also a leadership advisor through CXN Advisory, where he focuses on guiding executives and teams toward relational and strategic alignment. He is an accomplished author, notably of Free to Lead which narrates the journey of F3 Nation's formation and growth. Tim has a rich history in journalism and financial services, coupled with a passionate drive for building impactful communities and teams.

Episode Summary:

In this captivating episode of the Who You Know Show, host Trevor Houston talks with Tim Whitmire, co-founder of F3 Nation, about the significance of balancing ambition with wellbeing, the strength of community, and profound personal transformation. Tim opens up about the creation and explosive growth of F3 Nation, underscoring the organization's three pillars: fitness, fellowship, and faith. He shares insights on how a small, local group of men seeking camaraderie and fitness turned into a worldwide movement that combats male loneliness.

Diving deeper, Tim recounts his harrowing stroke experience in 2022 and the subsequent recovery phase. He highlights the unwavering support he received from his F3 family, thus demonstrating the power of strong relational networks. Tim also introduces his leadership framework, the "91% Solution," arguing against the modern perfectionist culture and promoting sustainable pacing in goal achievement. He draws parallels between sports and business, emphasizing strategy and alignment through his CXN Advisory work. By episode's end, Tim provides valuable takeaways on community building, leadership, and personal perseverance.

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About the Guest(s):

Sabrina Cardone is a dynamic young entrepreneur and influencer, known for her involvement in Cardone Capital, the renowned real estate investment firm founded by Grant Cardone. Sabrina showcases admirable discipline, communication skills, and a tenacious spirit inspired by her high-achieving parents, Grant and Elena Cardone. With ambitions to expand the Cardone Capital portfolio to $100 billion in assets under management, Sabrina is focused on leveraging her privileged upbringing to make significant impacts in the business world and beyond.

Episode Summary:

In this captivating episode, host Trevor Houston converses with the insightful and poised Sabrina Cardone, uncovering her journey from childhood to becoming an integral part of Cardone Capital. Sabrina shares her unique experiences being homeschooled, the invaluable lessons learned from her parents, and her plans of achieving millionaire status by the age of 20. Her disciplined approach, derived from consistent work and practical learning, stands out as a pivotal theme that has been instrumental in her development.

The discussion delves into the significance of public speaking, communication, and leveraging one's advantages to create an extraordinary future. Sabrina emphasizes the importance of discipline, communication skills, and practical experience, confidently stating that anyone who puts their mind to it can succeed. With an impressive blend of humility and ambition, Sabrina offers listeners a glimpse into the life of a young entrepreneur primed for remarkable success.

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About the Guest(s):

Brandon Bramley is a seasoned expert in salary negotiation with over 11 years of experience. He is the founder of The Salary Negotiator, a platform dedicated to helping job seekers maximize their compensation packages through strategic negotiation techniques. His journey began as an undergraduate negotiating his own job offers and has evolved into a thriving business where he has successfully assisted numerous clients in enhancing their financial outcomes. Brandon's approach is data-driven, leveraging research and best practices to ensure his clients get the best possible deals.

Episode Summary:

In this episode of "Who You Know," host Trevor Houston sits down with Brandon Bramley, a renowned salary negotiation expert, to delve into the intricacies of job offer negotiations. Brandon shares his journey from a novice negotiator to an industry guru, offering actionable insights on how to approach salary discussions with potential employers. The conversation underscores the importance of understanding total compensation, navigating the initial salary expectation questions prudently, and maintaining professionalism throughout the negotiation process.

Trevor and Brandon dismantle common myths about salary negotiation, such as the fear of offers being rescinded or the misconception that one must share their current salary upfront. They stress the importance of doing comprehensive compensation research using tools like Glassdoor and Payscale and negotiating beyond just the base salary to include bonuses, equity, and other perks. They also highlight the effectiveness of asking, being prepared for pushback, and keeping the dialog professional and strategy-oriented to achieve a satisfactory outcome.

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About the Guest(s):

Tiffany Sauder is a dynamic entrepreneur and accomplished business leader. She founded Element Three, a marketing agency at the age of 24 and has grown it significantly over the past 18 years. Beyond her entrepreneurial ventures, Tiffany is a devoted wife and mother of four, who shares her experiences balancing a demanding career with family life. She’s the host of the podcast “Scared Confident,” where she provides insights and resources for two-career households aiming to maintain a harmonious lifestyle.

Episode Summary:

In this engaging episode, Trevor Houston dives deep into the life and career of Tiffany Sauder, who shares her incredible journey of founding Element Three and juggling family responsibilities. Tiffany provides valuable insights on maintaining a healthy marriage and family environment while thriving professionally. She discusses the challenges she and her husband faced as driven individuals, both striving for external success while navigating the complexities of family life.

Tiffany emphasizes the importance of proactive communication and collaboration within the family, likening household management to business operations. She talks about defining explicit agreements and setting minimums for various aspects of family life to ensure smooth operation and connection.

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About the Guest(s):

Glenn Lundy is an accomplished entrepreneur, author, and speaker known for his inspiring work in the automotive industry. He has a rich history of transforming businesses, having grown his own company by 800% in just under six years. Glenn is the author of "Legacy Titles," a book that encapsulates his successful principles into twelve actionable steps for building a lasting legacy. He runs the 800% Club, which provides coaching and strategies to automotive dealerships across the United States and Canada, helping them achieve remarkable growth.

Episode Summary:

In this uplifting episode of the "Who You Know" show, Glenn Lundy returns to discuss his latest book, "Legacy Titles," and the importance of creating a meaningful legacy. Lundy shares insights from his vast experience in the automotive industry and outlines twelve principles designed to help individuals unlock their full potential. He emphasizes the need for precise systems and processes in successful legacy building, drawing from his own journey from business struggles to spectacular growth.

As the conversation progresses, Glenn and Trevor dig deep into the transformative power of AI in modern business. Glenn passionately explains how AI tools can level the playing field for small businesses, allowing them to compete against much larger corporations. The dialogue touches on the future implications of AI, including its potential to revolutionize industries and everyday life. Glenn also discusses his vision for the future, which includes developing leadership academies disguised as car dealerships to teach young people vital life skills.

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About the Guest:Cody Schneider is an industry expert in content marketing and AI-driven business solutions. He is the founder of Swell AI and Draft Horse AI, companies that specialize in leveraging artificial intelligence to automate and enhance content creation and marketing strategies for businesses. Cody has a notable record of scaling businesses dramatically, as seen in his role at Rupa Health, where he helped increase the company's valuation from $20 million to $110 million in just six months. His expertise lies in making content marketing more efficient and effective using AI tools.

Episode Summary:

In this riveting episode, Trevor Houston sits down with Cody Schneider, the founder of Swell AI and Draft Horse AI, to delve deep into the future of AI in content marketing and business automation. They explore how AI can revolutionize traditional business practices, making it incredibly easier for companies to maintain a strong and engaging online presence. Cody shares invaluable insights from his extensive experience, including his significant achievements with Rupa Health and his new ventures focused on AI-driven content marketing.

Cody highlights the importance of understanding the algorithms behind social media platforms and how businesses can tap into these systems to maximize their reach and engagement. From discussing the Gary Vee content model to the transformative power of social media and AI, Cody enlightens listeners on creating efficient content engines. They also touch on subjects like email marketing automation, the challenges of maintaining authenticity in AI-generated content, and the potential for regulation in the rapidly evolving AI landscape. This episode is a treasure trove of knowledge for business owners looking to integrate AI into their marketing strategies.

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Ursula Mentjes is a revered business coach, sales expert, and author dedicated to empowering entrepreneurs and salespeople to achieve unprecedented success. With a robust background in psychology and communication, she has ascended from her humble beginnings as a farm kid in southern Minnesota to becoming the President of a $20 million company by the age of 27. Mentjes is an acclaimed author, known for works like "The Power of Intention," and is certified in neuro-linguistic programming (NLP), leveraging this expertise to help her clients break through limiting beliefs and significantly multiply their revenue. Currently, she operates Ursula Inc., where she focuses on strategic business scaling and transforming sales processes.

Episode Summary:

In this enlightening episode of the Who You Know Show, host Trevor Houston engages with Ursula Mentjes, a seasoned sales expert and business coach known for helping entrepreneurs double their monthly revenue. The conversation dives deeply into the root of common sales challenges, such as the fear of rejection and limiting beliefs about the nature of salespeople. Ursula shares her journey from a small farm in Minnesota to leading a $20 million company, highlighting the pivotal moments and personal growth that shaped her career.

Throughout the episode, Ursula provides actionable insights on overcoming sales obstacles, shifting limiting beliefs, and the nuances of effective follow-ups. They discuss the importance of authenticity in sales, the impact of listening actively, and practical strategies to improve sales performance, including the power of intention and professionally persistent follow-ups. Their conversation is filled with compelling anecdotes, psychological insights, and motivational advice, making it a must-listen for anyone involved in sales or entrepreneurial ventures.

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About the Guest(s):

Jon Gordon is a renowned author, speaker, and thought leader specializing in positive energy, leadership, and teamwork. With 30 books, including 17 bestsellers, Jon has made a substantial impact on individuals and organizations seeking to improve their mindset and performance. His notable works include "The Energy Bus," and his latest book "The One Truth" delves into concepts of oneness and separateness. Jon's expertise has led him to work with NFL coaches, NBA teams, and major corporations, helping them to cultivate a positive and connected culture.

Episode Summary:

In this enlightening episode of the Who You Know Show, host Trevor Houston is joined by Jon Gordon, the acclaimed author and motivational speaker. Jon shares his journey from struggling with negativity and job loss to becoming a beacon of positivity and purpose. This episode dives deep into the significance of mindset, the power of belief, and the vital role of human connections in personal and professional growth.

Throughout the conversation, Jon emphasizes the importance of overcoming negative thoughts and focusing on positive energy. He illustrates how anyone can transition from a state of despondency to one of hope and empowerment by changing their mindset and tuning into positive frequencies. Jon also discusses the profound impact of relationships and the concept of oneness versus separateness, as highlighted in his new book, "The One Truth." He offers actionable advice for both individuals and teams on fostering a high-energy, high-performance culture.

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Cheryl Hunter is a highly esteemed author, resilience expert, and media strategist. Her personal story of overcoming adversity after being kidnapped and held captive significantly shaped her life's mission. Cheryl has authored multiple books and has appeared on major media outlets such as CNN, Fox News, Doctor Phil, and Doctor Oz, sharing her expertise and helping others navigate through their personal challenges. Today, she heads the "Magnify Your Message" program, empowering entrepreneurs and mission-driven individuals to get their messages heard through major media platforms.

Episode Summary:

In this compelling episode, we dive deep into Cheryl Hunter's traumatic yet transformative journey from a small-town girl to a beacon of resilience and media mastery. Starting with a heartbreaking recount of her kidnapping in France, Cheryl explains how she turned her ordeal into a powerful mission to help others overcome their adversities. Her story is not only a testament to the human spirit's resilience but also a valuable guide on leveraging one’s darkest moments for personal and professional triumphs.

Cheryl further mentors us on the nuances of breaking into major media. Drawing from her decade-long experience, she reveals essential strategies and mistakes to avoid in securing major media coverage. Whether you are an entrepreneur, an expert, or someone looking to build a robust personal brand, Cheryl's insights on sound bites, talking points, and leveraging existing media platforms are indispensable. She elaborates on how to be media-ready, cultivate relationships with media gatekeepers, and provide value to their audience to get repeat invitations.

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About the Guest(s):

Elyse Archer is a known name in the world of sales and business strategy. As the founder of the She Sells movements, she has established herself as a pioneer in reimagining the approach to sales. With a background in journalism and years of experience selling digital media for major enterprises, Archer has traversed a path from success to spiritual awakening in business. Her transformative experiences have led her to assist others in maximizing their income and achieving significant growth in all aspects of their lives through non-attachment and a deeper connection to their work.

Episode Summary:

In this enlightening conversation, sales expert Elyse Archer delves into the intricate relationship between success in sales, business, and the spiritual aspect of non-attachment. Beginning with an engaging discussion of how detachment from the outcome of our efforts can revolutionize the way we approach sales and connections, this episode of "Who You Know" offers invaluable insights for those looking to maximize their personal and professional growth. 

Archer shares her personal journey of self-discovery, highlighting how external validation in a successful sales career led to an inner realization about self-worth and the importance of spirituality in achieving true success. The conversation rapidly evolves into a discussion about incorporating the four quadrants of quantum sales growth, which Archer has identified through her experiences, to break through financial and personal limitations. The episode dynamic shifts seamlessly from professional advice to profound spiritual guidance, encouraging listeners to align their business endeavours with their deepest self.

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About the Guest(s):

Trevor Houston is a seasoned podcaster and the host of the Who Ya Know show—a platform that offers insights into career development, entrepreneurship, and personal success stories. Having started his show in 2018, Trevor stands out as an early adopter of the podcasting medium, especially in the realm of video podcasts. As someone who has navigated diverse social environments throughout his life, Trevor brings a unique, adaptable perspective to his interviews.

Our featured guest, Ken Coleman, is recognized as America’s leading career coach and is part of the Ramsey Network. Ken often joins financial guru Dave Ramsey on "The Ramsey Show." He hosts his own show, "The Ken Coleman Show," where he provides advice to listeners on finding their career paths and achieving job satisfaction. Ken is also a best-selling author, known for books that help people discover the work they are passionate about. His next appearance is highly anticipated as he will introduce his latest book.

Episode Summary:

In this enlightening episode, host Trevor Houston shares his journey from fearing public speaking to embracing it as his superpower. Now, Trevor anticipates introducing his listeners to Ken Coleman, a game-changer in the world of career coaching. The episode serves as a precursor to Trevor's live interview with Ken Coleman in Dallas, where they will discuss Ken's new book, career insights, and provide the audience with the opportunity to engage in a post-event happy hour.

Trevor narrates his personal transition from a job at Harley Davidson, marked by a hostile environment, to his current role, which he finds purposeful and fulfilling. By confronting his fears and consistently honing his public speaking skills, Trevor successfully turned his dread into a proficiency that now propels him towards speaking engagements with excitement. The episode emphasizes the transformative power of understanding your talents and aligning your career with your purpose.

The themes revolve around self-discovery, overcoming challenges, and the constant evolution within professional life. Trevor's vivid storytelling and discussion about Ken Coleman's new book, "Find the Work You Are Wired to Do," lay a foundation for individuals seeking fulfillment in their vocations. The conversation delves into how talents can sometimes be obscured by fear and how breaking through those fears can unveil one's true potential.

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About the Guest(s):

Ken Coleman is an accomplished nationally syndicated radio host, bestselling author, and a prominent voice in personal development, particularly known for assisting others in their pursuit of purpose and passion. Operating under the umbrella of the Dave Ramsey network, Ken has dedicated his life to career coaching, offering insights and actionable advice to those seeking career fulfillment and progression. His pragmatic approach towards self-discovery and career advancement has made him a sought-after figure in the personal growth arena.

Episode Summary:

In this enlightening episode, Ken Coleman captivates the audience with his mission-driven perspective on work and life. Navigating through the realms of self-discovery, personal development, and professional growth, Ken shares his journey from politics to broadcasting and imparts wisdom on how to become indispensable in one's field of work. As he takes us through his own experiences and the lessons he's learned, listeners are bound to find direction and motivation.

The conversation delves deep into the aspects that truly make a career rewarding and distinguishes between the joy and the struggle of professional endeavors. Anchored with relatable anecdotes and engaging dialogue, the episode is ripe with insights on recognizing one's strengths and leveraging them for success. Key themes of the episode revolve around the importance of pursuing work aligned with one's talents, passion, and the resulting impact, thus knitting a narrative that resonates with individuals at any career stage.

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About the Guest(s):

Trevor Houston is a seasoned podcaster and the host of the Who Ya Know show—a platform that offers insights into career development, entrepreneurship, and personal success stories. Having started his show in 2018, Trevor stands out as an early adopter of the podcasting medium, especially in the realm of video podcasts. As someone who has navigated diverse social environments throughout his life, Trevor brings a unique, adaptable perspective to his interviews. He showcases an ability to connect with guests from various backgrounds, sharing his experiences and drawing wisdom from thought leaders and entrepreneurs. Trevor's dedication to authenticity and storytelling has made his show a beacon for those seeking inspiration on a professional journey.

Episode Summary:

In this riveting episode of the Jeff Crilley show, we delve into the world of podcasting with Trevor Houston, exploring the evolution of his popular Who Ya Know show. The episode offers a behind-the-scenes glimpse into Trevor's podcasting journey, demonstrating how his approach to authenticity and storytelling has captivated an audience seeking professional inspiration and growth.

The conversation unfolds with Trevor highlighting his transition from a structured, scripted host to embracing who he truly is—an adaptable individual with a rich history of life experiences. He shares the trials and triumphs of hosting a show, including interviews with high-profile guests like Grant Cardone and how his content strategy has shifted over the years. The dialogue provides a raw and real look into the world of a content creator who has mastered the art of 'scrappy' network expansion and genuine audience engagement.

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Tiffany Jones is a dedicated educator and teacher with a passion for supporting and helping teachers around the world. She began her journey after a transformative visit to Tanzania, where the lack of basic educational supplies in schools struck her deeply. Tiffany's mission extends beyond the classroom to touch educators globally, recognizing that everyone has something to teach and share.

Episode Summary:

In this inaugural episode of the "Just Teach It" podcast, host Tiffany Jones embarks on her mission to transform education by providing support to teachers worldwide. The episode highlights the genesis of her journey and the steps she's taking to launch her podcast. Trevor, with over 500 episodes of podcasting experience, provides Tiffany with actionable advice, imbuing this episode with a sense of beginning and endless possibility.

The conversation weaves through the practicality of starting a podcast—from ideation to execution. Trevor delves into specific strategies for outreach, planning, and leveraging podcasting platforms to optimize content distribution. The discussion incorporates valuable insights on how podcasting can act as a powerful communication tool to amplify important missions such as Tiffany's.

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About the Guest(s):

Jack Espy is the young and dynamic CEO of Spirited Hive, a company he started in the wake of being let go during the COVID-19 pandemic. His journey began while he was still in college, planning to enter real estate finance and investments. However, his unexpected job loss led him to create what is now a flourishing canned cocktail empire known for its fun and healthier alternative to traditional alcoholic beverages. Jack's entrepreneurial spirit shined through as he leveraged his love for health and fitness into his business, pioneering cocktails sweetened with honey.

Episode Summary:

In this episode, we dive into the world of entrepreneurship with Jack Espy, whose resilience and innovative thinking have turned a period of uncertainty into an opportunity for growth and success. His company, Spirited Hive, embodies the excitement and problem-solving dynamic that makes the industry not just a business but a journey of enjoyment and community.

Jack Espy shared his inspiring story, from starting Spirited Hive with a simple idea during the lockdown to tackling initial challenges like rebranding and securing high-profile partnerships with sports teams. The narrative unfolds with his focus on adapting to a saturated market, throwing "spaghetti against the wall" to see what marketing strategies stick, and leading his team through remote work challenges.

Key themes center on his focus on personal development, leading by example, and instilling a sense of fun into the brand culture. The episode is rife with strategies and takeaways for anyone looking to navigate the complexities of starting and scaling a business.

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About the Guest(s):

Kim Ades is the President and Founder of Frame of Mind Coaching and JournalEngine™ Software. Recognized as an expert in the field of thought mastery, Ades has developed a unique coaching methodology that focuses on leveraging a person's thinking to drive outcomes. With a background as a serial entrepreneur, including developing simulation-based assessments in her prior software company, she has a wealth of experience in understanding what differentiates top performers in various fields. Kim is also an author, speaker, and a coaching influencer, dedicating her career to teaching the principles of emotional resilience and success psychology.

Episode Summary:

In this enlightening episode of the podcast, Kim Ades delves into the intricate relationship between personal beliefs and achieving goals. She provides an insightful discussion on how internal belief systems impact every aspect of our behaviors and the outcomes we experience. Listeners are invited into a deep conversation about emotional resilience, and how it can be the distinguishing factor between those who succeed and those who continually face obstacles without progress.

The dialogue unfolds as Kim Ades shares compelling insights based on her professional journey and the discoveries she made while assessing what makes top performers stand out. With a focus on the concept of leveraging adversities for growth, the discussion flows into strategies for building emotional resilience, the impact of journaling, and how to embrace challenges as opportunities for extraordinary success. Throughout, Kim emphasizes the importance of aligning one's belief system with their goals to facilitate achievement and personal growth.

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About the Guest(s):

Rebecca Contreras is the accomplished CEO of AvantGarde, showcasing her leadership and commitment to excellence. A business leader with a strong sense of advocacy, she also serves as a dedicated board member of the not on our watch Texas event and movement. Her personal experiences have shaped her into an advocate for children's safety, particularly in the online space. Contreras's professional background is marked by service to three iconic Texas leaders, including Ann Richards, Kay Bailey Hutchison, and George W. Bush.

Episode Summary:

In this compelling episode of the who you know show, host Trevor Houston sits down with Rebecca Contreras, an influential figure in business and child advocacy. They address the serious and growing issue of online child exploitation, with a particular focus on Texas' unfortunate ranking as the second state in the nation for human trafficking and sex exploitation of children. Dive into an engaging conversation that explores practical steps for awareness, prevention, and the potential for political involvement to catalyze change in this crucial arena.

Contreras shares poignant personal experiences of exploitation and abuse, highlighting the importance of engaging women in business and families across Texas to take a stand against such atrocities. As the conversation progresses, the topic shifts to Contreras's potential political aspirations, examining the power of grassroots mobilization and the importance of every Texan having access to the American dream.

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About the Guest(s):

Jacqueline has been identified as a dynamic individual with a natural knack for educating and empowering people. Her professional journey took an unexpected turn into the mortgage industry where she applies her passion for education in a financial context. Jacqueline is recognized for her talent in demystifying complex topics and simplifying them into comprehensible segments without making her audience feel undermined in knowledge. At the time of the recording, she is exploring the potential of podcasting to expand her educational reach.

Episode Summary:

In this enlightening episode, host Trevor is joined by Jacqueline, a passionate educator-turned-mortgage professional who brings her zest for knowledge into the mortgage space. The conversation dives deep into Jacqueline's aspirations, her journey to the mortgage industry, and her ventures into the world of podcasting with insights from Trevor's extensive experience.

Jacqueline's story unfolds from childhood dreams of impacting lives to the realization that her gift lies in teaching—not just in classrooms, but in one of life's most significant financial arenas: mortgages. The dialogue encapsulates the evolution of an educator's mission from traditional settings into the expansive landscape of digital content creation through podcasting.

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Tiffany is a passionate individual known for her humanitarian efforts, particularly her dedication to serving communities in Africa. After a personal battle with breast cancer, Tiffany found a new calling. Despite not being a "typical mountain climber," she bravely embarked on a trek to climb Mount Kilimanjaro, motivated by her desire to honor her parents. Beyond her adventurous pursuits, Tiffany is also a teacher who saw a vital need during her journey in Africa. She established Patchworks, a nonprofit organization focused on improving educational opportunities and providing essential supplies to African schools. Her work demonstrates her commitment to global citizenship and making a tangible impact on the lives of others.

Episode Summary:

In this inspiring episode, Tiffany shares the stirring story of her transformation from an everyday mom in Maine to a global change-maker. After her life was touched by cancer, she took on the colossal challenge of climbing Mount Kilimanjaro, not only for personal healing but also to honor her parents. Discover how Tiffany's unexpected journey led her to witnessing firsthand the educational needs in Africa, driving her to start a nonprofit and bridge the gap for schools and communities there.

Tiffany's experiences underscore the interconnectedness of our global community and the importance of extending help beyond local borders. From the mental and physical preparation necessary for climbing a mountain to leveraging her educational expertise in creating global impact, the episode unpacks a wealth of emotions and strategies.

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About the Guest(s):

Kim Daly is an experienced professional within the franchising industry, recognized for her expertise in guiding individuals through the intricacies of franchise ownership. With two decades of experience under her belt, Kim has been instrumental in the establishment of nearly a thousand business owners across the United States, marking her as an influential figure in the sector. She's known not only for her knack in franchising but also for her passion for entrepreneurship which began at the tender age of 25. As a celebrated author and the creator of a YouTube channel and podcast, Kim's influence overflows from the franchising world into media, where she continues to inspire and educate aspiring business owners.

Episode Summary:

In this intriguing episode, we delve into the world of franchising with Kim Daly, a seasoned professional who dismantles the common misconceptions and uncovers the strategic elements that dictate success and failure in the franchise industry. The conversation navigates through Kim's career trajectory, highlighting her transition from corporate America to becoming a pioneer in her field. Daly enlightens listeners by sharing powerful anecdotes from her extensive career in franchising, emphasizing the importance of leadership, alignment of goals, and proper expectation setting for potential franchise owners. Gravitating towards the notion of mindset and personal growth, Kim Daly unveils the pivotal role these factors play in achieving franchising success.

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About the Guest(s):

John Vasquez, popularly known as Coach JV, is a motivational speaker and life coach with a profound story of personal transformation. His journey from a military veteran to bodybuilder, and subsequent struggle with addiction and a life-altering suicide attempt, paints a picture of a man who has faced the darkest sides of life and emerged stronger. Using these experiences as a catalyst for change, Coach JV dedicated himself to empowering others to gain financial independence and personal freedom. As the founder of the 3T Warrior Academy, he guides individuals to unlock their full potential and reshape their lives with a focus on mindset, discipline, and accountability.

Episode Summary:

In this riveting episode, we're invited into the deeper layers of life transformation and personal accountability with Coach JV. His narrative, rich with challenges and breakthroughs, is a beacon for anyone feeling ensnared by the societal constraints of conventional success. We kick off with an introduction to Coach JV’s heartrending journey, where he candidly shares the turmoil of his past, plagued by addiction and near-fatal despair. His tale is a testament to the power of self-forgiveness and the pursuit of a purpose-driven life.

As the conversation unfolds, Coach JV takes us through his ascent from the ashes of his old life to the heights of corporate success, only to leave it all behind for a higher calling. Listeners are taken on a guided tour of Coach JV's philosophy, which is rooted in the belief that controlling one’s thoughts, actions, and emotions can lead to true mastery over life’s direction. By embracing challenges and facing adversity head-on, Coach JV demonstrates the power of personal accountability while illuminating the path to financial freedom and mental health awareness.

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About the Guest(s):

Rick Jordan is an entrepreneur, cybersecurity expert, and public speaker who has carved a niche in various business ventures. His expertise stretches across cybersecurity solutions, with a successful track record in starting and scaling businesses. Rick is an ordained pastor and has been a significant influence behind the scenes in both tech and ministry worlds. His entrepreneurial journey includes writing a sales playbook for a Best Buy division, being the first Geek Squad agent in Chicago, and ultimately transitioning to running his own enterprise. With his candid approach and emphasis on authenticity, Rick continues to impact the industry with his ventures and insights.

Episode Summary:

In this empowering episode of the "Who You Know" show, host Trevor Houston warmly welcomes Rick Jordan, whose compelling story of struggle, resilience, and triumph serves as a backbone for an invigorating discussion on entrepreneurship and authenticity. From being laid off to establishing a triumphant public company, Rick's journey underscores the profound significance of mindset and adaptability.

Rick regales us with his backstory, detailing his abrupt exit from Best Buy during the 2007 economic downturn and how it served as a catalyst for his entrepreneurial debut. He emphasizes the importance of authenticity and being true to oneself, both personally and professionally. As the conversation progresses, Rick expounds on the powerful dynamics of internal brand-building, the potency of relatability in public speaking, and shares invaluable insights on transitioning from a corporate environment to a thriving business owner, striking a chord with aspiring entrepreneurs and seasoned professionals alike.

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About the Guest(s):

Todd Saylor is recognized as "America's coach," dedicated to personal, spiritual, and profitable growth in individuals and businesses. With a wealth of experience spanning various industries, Saylor has established 14 organizations nationwide, including four notable brands: Wired Differently, Tom's Donuts, PayServe Systems, and You Matter Stabbing. His approach as America's first functional business coach is grounded in his belief that profitable success follows personal and spiritual development - concepts he passionately promotes through his coaching programs.

Episode Summary:

In this captivating episode, Todd Saylor joins Trevor on the Who Ya Know Show to delve into the significance of joy, wealth, and the pursuit of personal and spiritual growth. Saylor's profound insights offer a refreshing perspective on the essence of true happiness, beyond the fleeting pleasures of circumstantial contentment. Listeners are in for an enlightening dialogue as they explore the depths of Saylor's life philosophy and his mission to elevate businesses and lives.

In a dynamic exchange, Todd Saylor lays bare the innovative philosophy behind his approach as a functional business coach. He emphasizes the importance of looking at "the whole body," relating personal development to maintaining one's health, and analogizes this to tackling various aspects of a business. Saylor passionately shares his revelations on the potential of the human mind, the power of the subconscious, and the journey of programming one's identity. From overseeing a cleansing diet that combatted type one diabetes to advocating for strong spiritual foundations, Saylor's narratives promise to intrigue and motivate listeners.

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About the Guest(s):

Wendy Cassidy is a dedicated Secret Service agent with an extensive background in protection and investigative support. With her involvement in initiatives aimed at combating child sex trafficking and sextortion, she serves as an ambassador for the National Center for Missing and Exploited Children (NCMEC). Wendy has played a pivotal role in various child safety measures, including the provision of forensic support and investigative expertise in cases of missing or exploited children. She is recognized for her contributions to endeavors that utilize fingerprint analysis, polygraph examinations, and age progression sketches to aid in the resolution of such sensitive cases.

Episode Summary:

In this thought-provoking episode, host Trevor Houston sits down with Secret Service agent Wendy Cassidy to delve deep into the intersection of technology and child safety. As Wendy shares her insights and expertise, listeners are offered a riveting glimpse into the online dangers that kids face today and the Secret Service's dedication to protecting the innocent. Engaging with pressing themes that resonate with parents and guardians, the episode uncovers the escalating issue of online child exploitation and offers advice on safeguarding youth in the digital age.

Wendy Cassidy details the Secret Service's longstanding partnership with NCMEC, emphasizing their collective efforts in forensic support, age progression, and the importance of ongoing vigilance in investigating cases involving missing and exploited children. The discussion transitions into practical steps that individuals can take to foster open communication with their children about their online activities. Emphasizing the urgency of informed parental guidance, Wendy underscores the value of initiating early conversations, setting up appropriate boundaries, and remaining actively aware of potential red flags in children's behavior.

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