Skip to main content
The Winning Tactics

The Winning Tactics

By Adam Sinkus
The Winning Tactics podcast is built on the foundations of providing the tools and tips you need to make your small to medium business successful. We talk to industry experts on how to build your business the right way.

Your host Adam Sinkus brings his passion for helping people realize their full potential to the screen to help your business achieve greater success. Over the last 10 years, he has built successful teams in the BPO industry founded on culture driven leadership and a desire for individual success.

**All Shows recorded Live**
Listen on Spotify
Where to listen
Apple Podcasts Logo

Apple Podcasts

Castbox Logo

Castbox

Google Podcasts Logo

Google Podcasts

Overcast Logo

Overcast

RadioPublic Logo

RadioPublic

Spotify Logo

Spotify

Teamwork Doesn't Just Happen With Barry Moline
Without proper leadership and support teams can lose their effectiveness. The reality is that teamwork doesn't just happen for most teams. There is a special sauce that makes it all work. This week on The Winning Tactics Barry Moline helps us with strategies around better performing teams We discuss: What causes dysfunction in teams How do you approach that dysfunction What makes a high-performance team Thank you to our sponsor Venntive.  Support them and learn how their CRM can make your business more effective today. https://bit.ly/Venntive_WT About Barry: Barry Moline has been bringing people together in the workplace for four decades. He calls it “Building Teamwork.” As the current Executive Director of the California Municipal Utilities Association, Barry knows the importance of synergy and diplomacy, and what can go wrong in their absence. There is power in sharing our personal stories as a means of connection. From his volunteer work with U.S. Peace Corps in Guatemala to his leadership of associations, businesses, government, and for-impacts (non-profits), Barry has strived to solve the issues of communication stagnation, siloed information, unfounded assumptions and more by teaching his staff and his colleagues to relate to one another. With a vast depth and breadth of experience working with the media, Barry is in a unique position to provide insight and commentary on topics ranging from inter-office politics to actual politics – and everything in between. Find Barry  https://barrymoline.com/resources/ https://www.linkedin.com/in/barry-moline-29b99a53/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here: https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
41:54
November 10, 2021
The New World of Sales with Harry Spaight
Let's face it sales has changed. It is no longer about the cold hard pitch. This week we uncover strategies around the new style and strategies that work to improve your sales. Harry Spaight shed some light on: How Sales have Changed Selling in a digital forward world Sales strategies that actually work Thank you to our sponsor Venntive Learn how they are reimagining the CRM for Small businesses today https://in.venntive.com/app2/create_account.pl?CMP=Winning_Tactics About Harry: Harry Spaight is a Keynote Speaker, Coach and Author of “Selling with Dignity-Your Formula for Life-Changing Sales Results” After spending several years in mission work, Harry has been succeeding in Sales as an Award-Winning Multi-million Dollar Sales Producer and Sales Leader for over two decades. Selling successfully can be achieved by putting into practice timeless principles. Love others. Listen. Treat others the way you want to be treated. Speak with tact. Persist. Be patient. Be kind. Plan. Have vision. Surround yourself with wise friends. Believe. It is not about being the best closer or being the pushiest person to get people to buy. It is about serving. Harry works with sales teams and executives to elevate their craft of selling and succeeding with dignity for the client as well as the seller. Harry is a true professional and always brings the energy! Buy The Book Here: https://amzn.to/3bHQdtO Find Harry https://www.sellingwithdignity.com https://www.linkedin.com/in/harryspaight/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
42:04
November 04, 2021
Turning Customers into Raving Fans with Melinda Holmes
Many businesses focus their effort on gaining new customers. While this is important for growth, it is raving fans that come back time and time again that make a business sustainable. This week on The Winning Tactics we have Melinda Holmes, Customer experience Specialist to share with us the secrets to building a customer success plan. We discuss: Why customers leave What are some key attributes of raving fans How to turn your customers into raving fans Thank you to our sponsor, Venntive for their continued support of the show.   https://in.venntive.com/app2/create_account.pl?CMP=Winning_Tactics About Melinda She knows what it is like to be on the front lines assisting customers to face to face, online, and over the phone. She understands the foundation needed to effectively manage and build successful customer experiences. Her methods are based on real-life scenarios with customers and not just theory.  All of her clients are coached and trained from the heart. She has a passion for business growth, motivation, leadership, providing a great service, and healthy team building. She recognizes that there are more small businesses today than ever before that offer great products and services. She understand that creating a strong Customer Community is required to maintain a successful business.  Where to find Melinda https://www.linkedin.com/in/abovethelead/ https://www.abovethelead.com/checklist https://www.abovethelead.com/thesecretgoldmine About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://www.instagram.com/thewinningtactics/ https://twitter.com/WinningTactics https://anchor.fm/winning-tactics https://www.twitch.tv/thewinningtactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
35:28
October 28, 2021
Books Over Brochures: Why You Need a Book with Mike Capuzzi
Get your free gift for watching the episode at https://mikecapuzzi.com/gifts/ If you are like me you have a junk drawer full of brochures for companies and products you never intend to make a purchase with. You also probably get enough junk mail in the mailbox on top of that to fill your recycle bin week after week. This week we have Mike Capuzzi joining us with a strategy that will set you apart from your brochure-loving competitors. It is time for you to learn the power of the "shook" Mike is going to take us through the strategies to write, publish and use your very own short helpful book to wow and win customers. Thank you to our sponsor, Venntive for their continued support of the show.   https://in.venntive.com/app2/create_account.pl?CMP=Winning_Tactics About Mike Capuzzi Mike Capuzzi is an Amazon bestselling author, publisher and coach for business owners and sharp, aggressive entrepreneurs looking to get to the next level in their business. Throughout his 25 years in marketing and 21 years as a consultant, Mike’s diligent and innovative use of High Impact Marketing has consistently surpassed the expectations and outcomes of traditional “corporate” marketing concepts and business strategies for his clients.  In 2019, Mike launched Bite Sized Books, a new publishing venture founded on his proven formula for creating short, helpful books (known as shooks) for Main Street business owners. Shooks are ideal for local business owners who are looking to increase their level of authority, while also providing helpful information in bite sized books. About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
37:08
October 21, 2021
Your Business is a System of Systems with John Knotts
Leading business experts agree that having systems is critical to success. But let's be real, the best-performing businesses are simply a system of systems. Whether you are in the growth stage of your business, or the scaling stage of your business it is critical to develope and improve your systems. This week we have John Knotts, coach and speaker, joining us to share why you need to build a system of systems in your business to create success. John brings us his years of experience as a business owner, coach, and thought leader. He Is going to unpack how to develop systems and link them together to build success We want to thank our sponsors over at Venntive.  If you are in need of a CRM in your business they are a top option.  Learn more at: https://in.venntive.com/app2/create_account.pl?CMP=Winning_Tactics About John Your Personal and Professional Success Incubator! I help people and businesses strategically grow, scale, and improve. My career coaching clients desire to: • improve their career, job, or position; • get organized, develop goals, and stick to them; • find purpose in life, create a vision, and build direction My business clients desire to: • develop clear strategic direction and build strong company culture; • grow their operation, scale to meet demand, and improve along the journey; • typically, through fractional support, businesses double or triple their gross profits. Working with me, you and your business become unbelievably successful. I consider myself your Success Incubator. Your success is my success. My vision is to "leave nothing but success in my wake." I'm a 25+ year personal and professional business coach and consultant and I often support with fractional strategic engagement. Good day from San Antonio TX! 🤠 Like any good Texan, I also own and operate a thriving equestrian (🐎) destination, where we board horses, train horses and riders, and help busy professionals deal with their stress. To that end, I freely provide value on social media (Facebook and LinkedIn) daily. Follow me for success. Do you want to live an Unbelievably Successful life or operate an Unbelievably Successful business? As a coach, consultant, and fractional I take you there! About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
58:44
October 14, 2021
Bringing Your Product to Market: A Users Guide with Tatsuya Nakagawa
From research to launch to post launch, getting new products and services to market is no easy feat. This week on The Winning Tactics we bring product launch expert Tatsuya "Tats" Nakagawa to walk us through the strategic approaches to building your new product. Thank you to our sponsor Venntive.  Reimagining the CRM.  Visit them at the link below https://in.venntive.com/app2/create_account.pl?CMP=Winning_Tactics About Tatsuya Nakagawa Entrepreneur, Author, Podcaster Tatsuya Nakagawa is the Co-Founder and CEO of Castagra Products, a sustainable roof coating manufacturing company (www.castagra.com). Castagra's Ecodur Roof Coating was voted top "Greenvention" by the reality show Dragons’ Den. Over the past 20 years, Tats has launched hundreds of products and services, co-authored the book Overcoming Inventoritis: The Silent Killer of Innovation (forward by Steve Wozniak, co-founder of Apple), and spoken to a variety of industry groups including: Chartered Accounts of Canada, Canadian Bar Association, The American Chamber of Commerce, and The International Internet Marketing Association. He’s also written articles for Fast Company, Construction Today, and Industry Week, and has been quoted on CBS News, Global TV, CBC, The Globe and Mail, and BC Business. Tats is the host of the popular C-Suite Network podcast, Specified Growth Podcast (www.tatstalks.com). The podcast features interviews with leaders who have overcome adversity, built massive organizations, and made a positive change in the building materials and coatings industry. He also hosts a LinkedIn Live series, Roofer Reflections, where he interviews roofing professionals about their experiences in the industry. Where to find Tatsuya: www.linkedin.com/in/tatsuya/ www.twitter.com/TatsuyaNakagawa www.instagram.com/tats_talks/ www.youtube.com/tatstalks About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
32:56
October 07, 2021
Growing Broke: The Guide to Scaling with Victoria Wieck
Is one of your goals to grow and scale your business? The fact is that many businesses fail to do this effectively because they don't really know how.  Whether you struggle with how to get better customers or try to become too big too fast, this episode is for you. Victoria Wieck takes us through some of the challenges and successes she had growing her jewelry empire.   About Victoria: Victoria Wieck is the epitome of the rags to riches American dream story. She immigrated from South Korea to America with her parents with only thirty dollars and has built a multi-million dollar business with over $500 million in retail sales.  After a series of corporate jobs, Victoria started her own company in 1989 on a shoestring budget to spend more time with her family. She has founded several other successful businesses since then. She’s worked with a wide variety of retailers worldwide ranging from major department stores to duty-free stores, as well as internet and TV retailers.  For the past 23 years (19 years on HSN, and 4 years on Shop HQ), Victoria has been sharing her jewelry designs with millions of viewers during her own monthly shows. She has built her highly successful business following her passion for jewelry, without sacrificing her family life. Throughout her career, she’s had to invent ways to have her products consistently outperform her competition and thrive. Victoria is the author of the upcoming book, Million Dollar Hobbies, also the author of the science fiction novel, Shattered Sky, scheduled to be released in 2021.  Find Victoria https://milliondollarhobbies.com/ https://facebook.com/victoriawieck https://linkedin.com/victoriawieck https://instagram.com/victoriawieckjewelry About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
50:33
September 30, 2021
The Naked Truth About Public Speaking with Tyler Foley
What is more terrifying than speaking in public? How about doing it naked? Join us as Tyler Foley unpacks the fear around public speaking and the power it has in networking your business.   Learn more about The Method.  Get 5 insider secrets every speaker needs to know. https://themethod.seantylerfoley.com/ Get his book here https://amzn.to/3u36eTw About Tyler Foley Sean Tyler Foley is an accomplished film and stage performer and has been acting in film and television since he was 6 years old after his father passed away suddenly in a motor vehicle accident. He has appeared in productions including Freddy Vs Jason, Door to Door, Carrie, and the musical Ragtime. Tyler is passionate about helping others confidently take the stage and impact an audience with their stories. He is currently the Managing Director of Total Buy In and author of the #1 best-selling book The Power to Speak Naked. Tyler is a father, husband, son, and performer, in that order. Some days he feels like he has dabbled in every industry on the planet, from oil and gas, to aviation, to film and television, but that diverse experience is what has made him so versatile! About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
36:59
September 23, 2021
Turning Eyeballs Into Dollars with Ammon McKinlay
Are you looking to translate your views on social media into money?  This is the episode for you then.   Ammon McKinlay takes us through his proven strategies to turn likes and follows into revenue for your small business.  He talks about consistency, quality, and strategy for taking it from just a post to a conversation. Find out more about what Ammon is doing at FUELED and join the movement today! https://fueled.org About Ammon Director of Growth, FUELED His Targets: Empower as many people as I possibly can to reach their full potential. His Fuel: Being the kind of example of hard work, leadership, integrity, and loving others to my son that my parents were to me. Find Ammon: https://www.linkedin.com/in/ammonmckinlay/ https://www.facebook.com/ammon.mckinlay https://fueled.org/members/ammon-mckinlay/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
42:21
September 16, 2021
Is Cold Calling a Dying Practice? with Andrew Deutsch
"We are calling you about your car's extended warranty" This week we explore if cold calling is really dying or if the poor practice has just put it on life support.   If you are using cold calling in your business this is a can't miss episode with Andrew Deutsch. Join us as we uncover the truth! Don't forget to check out Andrews Podcast https://www.youtube.com/channel/UCm7Pu6t9UfklPa9aEdx0iLA About Andrew Deutsch: Multilingual Marketing Leader with broad-based expertise galvanizing teams to develop innovative and effective strategies. Spearheading innovative campaigns proven to drive demand and cultivate sales success in highly competitive companies and brands from conception to market success. Expertise in including and inspiring key stakeholders to collaborate and build value propositions and comprehensive marketing roadmaps designed to strengthen brand influence and grow sales. An innovatively effective change leader who leverages true passion and an unwavering commitment to excellence. Consistently navigating the complex waters of business to secure positive results in all markets and economic conditions by welcoming and guiding the contributions of others. About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
37:41
June 24, 2021
Doing More With Less with Alex Sanfilippo
Time is always going to be our most precious asset. What I find is that so many business owners spend too much time working on tasks in their business. This prevents them from working on their business. This week on The Winning Tactics we have Alex Sanfilippo talking about how to do more with less. Provided in partnership with Co-work Hub Virtual.  Providing a sense of place in a remote work world. https://www.coworkhubvirtual.com About Alex Sanfilippo Alex Sanfilippo is the host of the top-rated entrepreneurship podcast, Creating a Brand, and the founder of PodMatch.com, a free service that matches podcast guests and hosts together for interviews. Where to find Alex: https://www.linkedin.com/in/alexsanfilippo/ https://creatingabrand.com/ https://podmatch.com/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics https://www.twitch.tv/thewinningtactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
41:09
June 17, 2021
What We Got Wrong About SEO
Let's face it, you want your website to be #1 on Google search. The thing is it just not that easy anymore. With 2 BILLION websites it takes a little bit of special sauce to get your website to the top. That is where SEO or search engine optimization comes into play This week on The Winning Tactics we are talking about What We Got Wrong About SEO with Maeva Cifuentes About Maeva: I build and execute create world-class strategies that focus intently on delivering on search intent and empathizing with the reader. My approach to content is holistic. Our team creates a diverse portfolio of thought leadership, bottom-of-the-funnel, and keyword-driven content to make sure our clients have a healthy content library. Where to Find Maeva: https://flyingcatmarketing.com/ https://www.linkedin.com/in/maevaeverywhere/ Thank you to our affiliate partner Co-Work Hub Virtual.  Helping coaches, consultants, freelancers, and soloprenuers a sense of place in a remote work world https://www.coworkhubvirtual.com About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
41:22
June 10, 2021
The New Art of Digital Marketing with Laura Cole
Let's be honest. Gone are the days where just having a website is enough to drive traffic. To be competitive with your marketing you now need to do so much more. This has become even more true in the last year. This week on The Winning Tactics we are talking with Marketing expert and thought leader Laura Cole to the show to share how the landscape is changing in Digitial Marketing Thanks to our Affiliate Partner Co-Work Hub Virtual https://www.coworkhubvirtual.com About Laura: Laura Cole is a premiere thought leader in the digital marketing arena. She has guided thousands of business owners across the country, helping them expand their footprint to reach and engage with target audiences to drive sales. Where To find Laura https://vivial.net/resources/ https://www.linkedin.com/in/laura-cole-8731416/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics https://www.twitch.tv/thewinningtactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
47:41
June 03, 2021
Building a Socially Responsible Business
As business owners, we should be looking at ways to enhance the community around us.   It becomes a critical component of our sustainable growth. This week on the show we have Tyler Ridell talking about how to adopt a corporate social responsibility program in your small business As always thanks to our partners at Co-Work Hub Virtual for their support https://www.coworkhubvirtual.com About Tyler: Tyler is a highly driven and results-oriented leader. He is a disciplined problem solver and enjoys building solutions to meet customer needs. He has experience in social media, strategic communications, market research, customer service, and administration in multiple fields, including Title Insurance, Legal Services, Heating Ventilation and Air Conditioning (HVAC), and non-profits. Tyler graduated with honors from Oral Roberts University (ORU) with a bachelor’s degree in Business Administration and a minor in Biology. Despite a full-time schedule, he took on a leadership role with Enactus, an ORU business leaders’ organization. In 2018, Tyler graduated from his Leadership MBA at ORU with High Honors, and he was given the ONEOK Excellence Award from the Dean of Business. Furthermore, during his masters, he began serving as the Strategic Marketing Manager for The REL Group and Co-Founded Something Good Consulting Group. Where to find Tyler: https://somethinggoodcg.com/ https://www.linkedin.com/in/tyler-riddell/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
45:32
May 28, 2021
Marketing Strategies that don't suck with Megan Brame
We all know that social media is a critical part of marketing our small business. Unfortunately, there is a lot of wrong information out there about what we should be doing and why. But what if there was a way you could get down to the brass tax of the social platforms, audience, and strategies that high-performing companies are using to win. This week on The Winning Tactics, you are in luck. We have Marketing Strategist Megan Brame on the show to lay it all out. Thanks to our sponsor Co-work Hub Virtual for their support.  Learn how they are transforming Co-Working in a virtual world https://www.coworkhubvirtual.com About Megan: Award-winning content creator, small business consultant, digital marketer, and consummate coffee drinker. I like to focus my efforts on helping other small business owners learn, develop, and grow through scrappy marketing methods. I spend more time thinking about UX than reasonably possible and have an unhealthy obsession with analytics. Find Megan https://www.linkedin.com/in/meganfinkelstein/ https://meganbrame.com/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics https://www.twitch.tv/thewinningtactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
46:24
May 20, 2021
Burnout is a Real Problem, and You Are Not Alone with Michael Levitt
Are you feeling exhausted, run-down, unmotivated, angry, or disengaged? No this isn't an infomercial for some miracle vitamin or memory foam pillow. This is the reality of what you might be experiencing if you are burned out. The good news is this week on The Winning Tactics we are talking to Burnout expert Michael L. about how you can overcome this. About Michael: Michael Levitt is the founder & Chief Burnout Officer of The Breakfast Leadership Network, a San Diego and Toronto-based burnout media firm. He is a Certified NLP and CBT Therapist and is one of the world's leading authorities in burnout recovery and prevention. He is also a Fortune 500 consultant, #1 bestselling author, and host of the Breakfast Leadership Show, a top 200 podcast on iTunes. He is a 2x Top 20 Global Thought Leader on Culture with Thinkers360. He is a former Healthcare executive, CIO, and CFO overseeing $ 2 Billion budgets, so he’s seen and done it all. Where to find Michael https://www.breakfastleadership.com/ https://www.linkedin.com/in/bfastleadership/ https://www.youtube.com/channel/UCS08gscC9Ciz4-7nFY9zj5g About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
50:26
May 13, 2021
Culture Eats Strategy for Breakfast with Dr Joni Carley
Has your company found its Mojo? This week on The Winning Tactics we talk about how to build your culture so your team can provide better performance. I am excited to get rid of the fluff around what most people think culture is and unveil what it should be. Thank you to our sponsor Co-work Hub Virtual https://www.coworkhubvirtual.com About Dr. Joni Carley I’ve been consulting and advising values-driven leaders who want to do well and do good for 25 years. My advisory services, articles, and talks help leaders track toward a robust quadruple bottom line: Prosperity, People, Planet, Partnership, and Peace. Vice-chair: Coalition for Global Citizenship 2030, a United Nations based organization. 2017 - present Custom talks, dialog facilitation, and workshops on transformational leadership based on a unique depth and breadth of experience ranging from the jungle to the boardroom, from C-suite consulting to speaking from the podium and pulpit, from the African Bush to Asian Temples, from universities to the United Nations. Research & Analysis: Guest expert, adviser, and writer on values-driven cultural development and New Economic Paradigm. Where To Find Joni: https://jonicarley.com/ https://www.linkedin.com/in/drjoni/ Buy her book Here: https://www.amazon.com/gp/product/1682616231?pf_rd_p=183f5289-9dc0-416f-942e-e8f213ef368b&pf_rd_r=WWJH82BNG6XJC5SKZVT8 About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
37:26
May 06, 2021
Your Target Market is Not Everybody with Tim Fitzpatrick
"My business helps everyone!" Well maybe, but more than likely this is an exaggeration of who your target market actually is. If you are struggling to identify your target market, then how can you solve their problems. After all, you are not in the selling business, you are in the solving problems business. This week on The Winning Tactics we have Marketing expert Tim Fitzpatrick shedding some light on how to identify and help your target market Check out these amazing  resources from Tim https://www.rialtomarketing.com/the-winning-tactics/ About Tim: I am an entrepreneur/business owner with expertise in marketing, business development, sales management, and strategic planning. I have 20+ years of entrepreneurial experience with a passion for developing and growing businesses. That passion served me well in operating and managing a wholesale distribution company I co-owned for 9 years. Our company grew an average of 60% a year before being acquired in 2005. About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
41:56
April 29, 2021
The Truth About Anxiety that Business Owners Don't Talk About with Bibi Onsori
Fact: Anxiety is affecting around 40 million adults Are you part of the almost 1 in 5 adults affected by anxiety? This week we talk about something that many business owners, entrepreneurs, and business leaders are afraid to talk about: ANXIETY. The truth is that many of us have anxiety but don't realize it or don't want to admit it because we think it makes us sound weak. I am excited to open the conversation up this week with expert and anxiety coach Bibinaz Onsori About Bibi: After 8 years of hard work and never giving up on myself, I can write this bio today and say that I have healed. I can promise you that if I was able to overcome my fear or blockage, you can certainly overcome anything that you are dealing with in your life. Your journey doesn’t have to be as long and complicated as mine was. I went to 25 professionals and the help out there was just REALLY weak! I get it! You become hopeless and create the belief that you just have to live with an anxiety disorder for the rest of your life! NOT TRUE! Where to find Bibi https://www.theinnerroommate.com/ https://www.linkedin.com/in/bibinazonsori/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus Thank you to our affiliate partner, Co-Work Hub Virtual, for their continued support of the Winning Tactics podcast
40:53
April 22, 2021
Take your Relationship Selling Model to the Next Level with Deirdre Tshien
You have probably heard about relationship selling. But do you know how to use it effectively? This week on The Winning Tactics we have Deirdre Tshien taking us through how relationship selling really works. Thank you to our partners over at https://www.coworkhubvirtual.com for their support. About Deirdre: Deirdre is an Australian-grown results-driven entrepreneur currently residing in New York City and living her best life. She embraces change and lets her curiosity guide her to opening doors - ones she didn't even know existed! Deirdre is currently harnessing her experience in her multiple businesses - and as a non-marketer - to help eCommerce business owners easily attract more of the right customers and turn them into their raving salesforce, so they can effectively scale their business and grow their income and free time dramatically. Her qualification? Being able to bring the customer's perspective - not a marketer's perspective - to create authentic brands, messaging, and visuals that connect with people on a deeper level. Where to find Dierdre: https://www.linkedin.com/in/deirdretshien/ https://thegrowthboss.com/home40448576 About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
39:19
April 15, 2021
Video Created the Social Media Star With Amani Roberts
🎶Video killed the radio star🎶 Well... kind of... maybe...nope not really What video has done though... Video has created an amazing medium to market your business. This week on The Winning Tactics we have Amani Roberts talking about the importance of video to your business marketing strategy. I am excited to learn how you can use video to enhance your marketing strategy and create a true brand experience with your clients and customers. About Amani: In the basement of an old bank in Washington DC, a college kid watched Biz Markie spin—and his life changed forever. Now Amani Roberts (DJ AmRo) is a successful DJ, music producer, podcaster, educator, and business professional. He now coaches business owners and entrepreneurs on how to use the tools of live-streaming, podcasting, and DJ’ing to grow their business and clientele. Where to find Amani https://www.amaniexperience.com/ https://www.facebook.com/amaniexperience/ https://www.linkedin.com/in/amaniroberts/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
39:30
April 08, 2021
Sculpting Your Client Experience with Mike Wittenstein
"It's not about you it's about them" Do you want to learn how to close more sales and make more happy clients? Mike Wittenstein is going to take us on a journey with the stories that help you find the solutions that your clients are looking for. Join us this week on The Winning Tactics as we dive down how to sculpt your customer experience. About Mike: Mike Wittenstein is an expert at strategy, change, experience design, and story. IBM's former eVisionary, he advises leaders on how to make the next right move, fine-tune their business models, and make the best of change. Since 2002, Mike's company, Storyminers, has served over 800 organizations, from Fortune 100-size companies to start-ups, with game-changing-yet-practical ideas. He has earned these designations: CSP, DTM, MBA, CCXP, CMC and draws from his experience on-stage and on-line. Mike's style is authentic, articulate, sometimes funny, and always inspiring. Why? Because he knows how to put himself in a listener's chair, so he can speak directly to them and address their unspoken questions. Where to find Mike: www.storyminers.com/yama https://www.linkedin.com/in/mikewittenstein/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
31:11
April 01, 2021
Do You Know the 4 Cs of Accountability? with Don Markland
“Accountability is hard. Blame is easy. One builds trust, the other destroys it.” - Simon Sinek- This week on The Winning Tactics we dive down the 4 Cs of Accountability with Don Markland We are going to step away from blame and start building trust and accountability. About Don: Don Markland is the CEO and owner of Accountability Now™, an Executive Coaching and Business Strategy company out of Jacksonville, Florida. As a Forbes contributor for Entrepreneurship, Leadership, and Sales, he has over 20 years of experience in the world of sales, marketing, leadership and business growth. Currently, he is leading the sales efforts for one of the most successful digital marketing agencies in the US, 411Locals. In addition to building businesses with clients, he was the Chief Revenue Officer for MoneySolver™, a private equity financial services company, where he lead the nationally recognized company of over 350 employees. As CRO, Don has spearheaded the radical growth of MoneySolver™ where they have become the nationally recognized and largest Tax Resolution digital marketing financial services company in the U.S. Where to find Don: http://www.accountabilitynow.net/ https://www.linkedin.com/in/donmarkland/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
32:01
March 25, 2021
How to Hack your mind for Success The Five Fs of Achievement with John Davis
Successful athletes will tell you mindset is everything. They are right! John Davis talks about a serious back injury that left him paralyzed, John developed his "5F" system of achievement. The system hacks the fight or flight response shortening learning curves and increasing successful outcomes. Get the Free Resources from the show here https://www.corporateactionhero.com/free-gift-page.html About John: John Davis is an internationally known Speaker, Comedian, Fight Director and Action Hero. He has traveled extensively throughout the world speaking to audiences of all ages and backgrounds in 28 countries and over four thousand live performances. John inspires you to set and reach your maximum potential and awaken your Inner Action Hero! After the tragic events of September 11, 2001 John dedicated a great amount of time bringing entertainment to the soldiers overseas. On six USO tours, John has performed more than one hundred shows and has taken his comedy to even the most remote bases in both Iraq and Afghanistan. Where to find John: https://www.linkedin.com/in/corporateactionhero/ https://www.corporateactionhero.com About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
39:05
March 18, 2021
Unlocking the Power of Public Relations with Tracy Lamourie
Do you have a PR strategy for your business? This week on The Winning Tactics we are going to talk to branding and PR expert Tracy Lamourie about how you can raise awareness for your business through a well thought out PR campaign. She is going to pull back the veil on alternative media channels for your PR campaign and help show you how to take advantage of these strategies. About Tracy: Tracy Lamourie is the Founder and Managing Director of Lamourie Media, the winner of the 2020 Women of Inspiration Award for Media,  and the author of the upcoming book GET REPPED - Build Your Brand With Effective Public and Media Relations. She is a well known long time advocate on a myriad of important worldwide issues and an award-winning international publicist working across industries from major entertainment projects to small businesses.  Tracy is passionate about amplifying important messages and being a voice for those who most need one. Recognized by media around the world for her 20-year campaign that ultimately helped free an innocent man from deathrow to her work getting clients major media attention and for her local #community work, Winner of the FIRST PLACE PLATINUM award HamiltonSpectator ReadersChoice for PR 2018, Diamond 2019. She also won the MARKETING award at the #MAGNETIC ENTREPRENEUR and AUTHOR AWARDS 2019 in Toronto and has been frequently quoted in the international media on both human rights issues and as a Public Relations thought leader   She is a  2020 RBC Women of Influence Nominee and a 2020 Universal Women's Network Woman of Inspiration Nominee and was also recently nominated for the internationally prestigious 2020 Tällberg/Eliasson Global Leadership Prize. Where to learn more about Tracy: http://www.lamouriemedia.com/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
43:18
March 11, 2021
5 Roadblocks You Need to Avoid in Your Business with Marketing Expert David Somerfleck
Do you know the 5 roadblocks you need to avoid in your business? David Somerfleck is going to give us the dish on what these roadblocks are and how to avoid them. Hint: your digital marketing is a critical piece of this! Let us know in the comments what your biggest roadblocks are. About David: David Somerfleck is a digital marketing executive with over 20 years' experience working for marketing and advertising agencies where he served as a project manager, helping guide multi-million dollar brands toward increased profitability. David also was a Certified Small Business Mentor off and on for 10 years through the U.S. Small Business Administration where he advised hundreds of small business owners, nonprofit administrations and senior staff, and startups on how to grow their business quicker and easier. Additionally, David was trained in political campaign marketing (called "messaging") by a consortium of The White House Project, the Colorado Department of Education, and the Center for Progressive Leadership - and later went on to advise several political campaigns. Where To find David: https://dms.blue https://linkedin.com/in/somerfleck/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
01:01:56
March 04, 2021
Brandon Lee: Unlocking the Buyers Circle of Trust
If you are struggling in sales you do not want to miss this! Today we drive down the path of how sales is changing and what your marketing and sales teams need to do to adapt. We are going to bust myths around: -Who controls the modern sales process -How it has changed the game -How to engage potential buyers to get the sale -Tips that your team can take away and use today! I am excited to talk about this and more with Brandon Lee, Founder of FunnelAmplified today on The Winning Tactics. About Brandon Lee and Funnel Amplified: Now more than ever, marketing leaders are given revenue responsibilities and need to drive growth. Leading companies are heavily invested in marketing staff and resources. This means that the content they are producing is incredibly valuable and for it to drive revenue it needs to reach as many prospective buyers as possible. But how many times has marketing published good content for the team to share and they do nothing? They simply don’t want to stop what they are doing, open their laptops, log onto their social media, copy and paste the link while trying to think up an insightful comment before posting. So the valuable content that’s being created doesn’t get enough organic reach and they are forced to pay more per click, increasing expenses and reducing margin. - But what if you could make social amplification easy for your team with the push of a button on their phone? - What if you could massively increase SEO and Google analytics data while building the personal brands of your sales reps and key leaders? - What if you could capture more top of funnel leads and automatically integrate them into your existing marketing automation and CRM? You can. With FunnelAmplified Learn more about Brandon at: https://www.linkedin.com/in/brandon1ee/ https://funnelamplified.com/ About The Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
42:59
February 25, 2021
Kelly Henry: Customers are your business
Do you know what makes customers unhappy?  Customer service is one of the most important aspects of running a business. Dr Kelly Henry talks to us this week on The Winning tactics podcast about how we can amp up our customer service game and why it is critical to have exceptional customer service.   About Dr. Kelly Henry: For 20 years award winning chiropractor, Dr. Kelly Henry helped his patients live healthier lives. With the foundation of providing exceptional customer service, Dr. Henry grew his clinics into one of the top producing chiropractic offices in the nation with multiple locations and doctors. Since 2018 Dr. Henry has used his system to coach business leaders on improving customer service to create incredible growth and profits. Learn more at: https://www.drkellyhenry.com About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. If you are interested in Advertising on the show contact Adam at the links below Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
32:30
February 19, 2021
Ben Baker The Power of Internal Communication
How you communicate with your team internally dictates how your team communicates externally. This week on The Winning Tactics we explore The Power of Internal Communication with Ben Baker. Join us as we talk about how your internal message relates to your external customers. We will also be discussing tips to engage your employees in a more meaningful way. About Ben Baker: Ben Baker and Claire Chandler have been developing leaders and leadership teams for nearly 50 years between them. They focus on helping organizations and those within them get to next and enable them to engage, retain and grow their most valuable assets. . . their employees. During COVID-19 Claire and Ben teamed up to create a video series, "Leaders Made Here" leadership community and their new book "Leading Beyond a Crisis" to enable companies to focus at least one eye on the horizon and move successfully towards their "what's next?" Find Ben: https://yourbrandmarketing.com/ https://www.linkedin.com/in/yourbrandmarketing/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
36:21
February 11, 2021
Tim Washburn: Leading with Integrity with Guest Host Josh Russo
Are you leading your business with integrity?   This week Guest host Josh Russo talks with Tim Washburn, owner of Integrity Technologies about leading your company with integrity.   About Tim Washburn:  Tim built his first computer at age 12, by age 14 he was running a business building and maintaining computers for local businesses, family, friends and volunteered work for churches. He moved to Fort Collins in 2006, where he continued the business; it started becoming so successful that a storefront and employees were necessary.  The Computer Doctors have been doing business in Fort Collins since 2006.  No matter what you know (or don't know) about technology, we are happy to work with you. We understand that even though most people don't speak "techie," they need to work with computers, so we strive to make computer technology understandable and approachable.   Where to find Tim:  https://www.linkedin.com/in/tim-washburn/  https://coloradocomputerdoctors.com/  https://integtech.net/  About guest host Josh Russo:  Many years ago, circa 2008, I started a computer repair company. From that company grew the desire to help businesses succeed with online marketing.  People would come to us for websites, hosting, search engine optimization, logo design, and social media services.  I didn’t have it in me to say “no” to any of it! I learned to be an expert with hundred of hours of hard work and dedication to the craft of marketing.   I remember the first restoration client we had. Our team grew their company from brand new to over $1.75 Million in annual revenue in 4 years. When asked how much of that business came from what we did, they said 70 PERCENT!  We knew then that we had a great product and service.  We took this knowledge and repeated it for company after company. Helping companies in industries from restaurants to roofing to damage restoration and even more niche markets and services. Each time getting people an average of 10-20x ROI and helping companies double and even triple their revenue.   Then in 2018, we helped roofing company after roofing company needing our help and we realized we had to do something to cater specifically to the market we are very versed in.  Thus, in 2019, My Roofing SEO was created. Helping companies in the home services industry to improve their marketing and get real results that matter!  Whether you own a roofing company, a damage restoration company, plumbing company, or HVAC company, we can help you fulfill your mission through OUTSTANDING digital marketing!   Where to find Josh:  https://www.linkedin.com/in/josh-russo-4226971a/  https://myrooferseo.com/  https://elevareagency.com/   About Winning Tactics Podcast:   Winning Tactics is focused on providing the tools you need to meet that next goal within your business. We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics
43:58
February 04, 2021
Mark Herschberg: The Power of Networking
2021 is the year to jumpstart your networking. Many of us cut back on our networking last year. It is now time to start building your networking habits again. The truth is networking has changed a lot in the last year. This week on The Winning Tactics we have author, University instructor, and startup executive, Mark Herschberg. We will be talking about how you can: Build Relationships Build your network the right way Show you the key to networking About Mark: Mark is the author of The Career Toolkit, Essential Skills for Success That No One Taught You. From tracking criminals and terrorists on the dark web to creating marketplaces and new authentication systems, Mark has spent his career launching and developing new ventures at startups and Fortune 500s and in academia. He helped to start the Undergraduate Practice Opportunities Program, dubbed MIT’s “career success accelerator,” where he teaches annually. At MIT, he received a B.S. in physics, a B.S. in electrical engineering & computer science, and a M.Eng. in electrical engineering & computer science, focusing on cryptography. Where to find Mark: https://www.linkedin.com/in/hershey/ https://www.thecareertoolkitbook.com/buy About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus #smallbusinesslove #successmindset #businessowners #businessowner #businesspassion #selfgrowth #smallbusinessowner  #startupbusiness #startupstory  #youtube #youtuber #youtubers #subscribe #youtubevideos #sub #youtubevideo #like #follow #video #vlog #subscribetomychannel  #explorepage #smallyoutuber #entrepreneurial #womenwhohustle #networker #helpothers #risingtidesociety #followtheleader #mentorship #leaders #entrepreneurslife #businessopportunity #adambomb #thewinningtactics
38:40
January 28, 2021
Charles Read: Getting Payroll Right
Getting your payroll right is critical This week on the winning tactics Charles Read will be joining us to tell us the secrets of getting your payroll right. About Charles Reed: Author, US Tax Court Practitioner, IRS Advisory Council, Forbes Business Council, and Auther of the Payroll book. Charles takes his 50 years of financial leadership experience and puts it into practice in a variety of industries. He is a licensed CPA with a background the stretches across many industries. He was one of 86 people in the last 16 years to pass the US Tax Court Non-Attorney Practitioners Examination, which enables him to represent clients in the US Tax Court without being an attorney. He is the author of three e-books: Starting a New Business: Accounting, Finance, Payroll, and Tax Considerations, Small Business Short Course (Employees Book 1), and The Little Black Book of the Beauty Biz, Volume 1. as well as numerous articles and blogs. You can learn more about Charles at: https://www.getpayroll.com https://www.thepayrollbook.com Don't forget to buy his book while you are there. About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus As always we like to thank our affiliate partner Co-Work Hub Virtual for their continued support. Learn more about what Co-working in the Cloud looks like at https://www.coworkhubvirtual.com
31:52
January 21, 2021
Justin Goldston Sustainability in Business
Is Sustainability part of your business plan? This week on the Winning Tactics Podcast we get real about what sustainability in business is and why it matters to you. Join us as we talk to Justin Goldston, PhD Goldston about why you need to think about sustainability. About Justin Outside of multiple TEDx talks and international conference keynote presentations, Dr. Justin Goldston has been a guest on various podcasts where he discussed topics such as emerging technologies, sustainability, corporate social responsibility, higher education, supply chain management, entrepreneurship/startups, as well as diversity and inclusion.  As a Professor at Penn State University, as well as an active consultant in the industry, Goldston blends research and practice, which provides a different perspective. Look for his up coming book later this year! Where to find Justin: https://www.linkedin.com/in/justin-goldston/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
32:02
January 14, 2021
Bonus: Hunter Hoopes: How Pay It forward has changed my business
Meet Hunter Hoopes, a 24-year-old entrepreneur, and go-getter. Only a year out of college and fresh off of being an intern himself he now has his own company and intern. Hunter is a recent MBA graduate from Drake University and a fairly new entrepreneur. He started Hoopes Media in April of this year. His company provides social media management, video production, and media services to local businesses. “I am so ecstatic that I have been chosen to be included in this "Pay-It-Forward" program. Chuck, Adam, Laurie, Bob and Jennifer all have years of experience and knowledge that I have not yet acquired. My hope is that these marketing leaders will give me insights from their different perspectives about my current business plan, and show me how to boost our success. I am so thankful for being chosen to be a part of this program and cannot wait to learn." Where to find Hunter: https://www.linkedin.com/in/hunterhoopes/ https://www.hoopesmedia.com/ https://www.facebook.com/hoopesmedia/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
16:23
January 14, 2021
Iggy Perillo: Unexpected Leadership
I hired employees, now I am their boss... What now! Starting a business means you are becoming a leader. Whether you think so or not. This week on the winning tactics we are talking about Unexpected leadership with leadership expert Iggy Perillo. She is going to talk about how you can prepare yourself to be a leader when you start or grow your business. About Iggy: Iggy Perillo cultivates masterminds for professionals and athletes in specialized communities who are seeking excellence in their work, sport and life. She created WSL Leadership Coaching to develop leaders and teams who make the world a better place through enhanced connection, communication and trust. Iggy works with individuals, teams and organizations around the world helping them overcome challenges and function like champions. Where to Find Iggy: Website: https://lnkd.in/evSqUrz Instagram: @WSLLeadership Facebook: @WSLLeadership Pinterest: WSLLeadership About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
31:43
January 07, 2021
The Winning Tactics Pay it Forward Edition
Paying it forward is more than just buying a coffee for the person in line behind you. This week on Winning Tactics we have not one but 4 guests. We are going to talk to the team responsible for the Pay it Forward Initiative. So what is the Pay It Forward Initiative? So, my colleagues Chuck Hester, Lorie Marrero, Bob Schiers, Jennifer Radke, SMS, and I are paying it forward in a special way 4 times in December - every Tuesday. We are now known as the Pay it Forward Five! Nominate a person or organization that needs some marketing advice/guidance (particularly on LinkedIn), business coaching from Lorie Marrero, and PR/Media advice from Bob Schiers, and we'll pick one a week to meet with them and pay it forward. It could be a job seeker, college student, non-profit, or a solopreneur that is just getting started. Find the Pay it Forward five: https://www.linkedin.com/in/adamsinkus/ https://www.linkedin.com/in/chuckhester/ https://www.linkedin.com/in/bob-schiers-0074513/ https://www.linkedin.com/in/jenniferradke/ https://www.linkedin.com/in/loriemarrero/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
31:32
December 27, 2020
Gregory Austin: Demystifying Recruiting for Small Business
"Recruiting, hiring, and onboarding employees takes so much effort!" This is a sentiment I hear from so many business owners.   While they are not wrong, our guest this week on The Winning Tactics is going to help take some of the challenges commonly faced with recruiting and squash them like a poorly written resume. We are excited to have Recruiter, Author, and speaker Gregory Austin on to demystify recruiting for your small business. About Gregory: Gregory Austin is a recruiting/candidate experience expert, keynote speaker, acclaimed author, and former Savannah police officer. Having reviewed 10,000+ job applicants and employees during his 11 years of HR and recruiting experience. He helps build ProPharma Group through great hires, and helps candidates understand how to land great careers. Where to Find Gregory: https://www.linkedin.com/in/gregoryaustin1/ www.stellarresumewriting.com About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
59:08
December 17, 2020
Fitz Koehler My Noisy Cancer Comback Running at the Mouth, While Running for My Life
When life hands you lemons... This week we are going to talk about what happens when your life is turned upside down.  My special Guest this week Fitz Koehler lived through that.   From Fitness expert and trainer to USA Soccer star Abby Wambach to breast cancer survivor, Fitz has accomplished some amazing things.  We are going to learn how she built the strength to carry on after her Breast cancer diagnosis in 2018 to remain one of the top Race announcers in America About Fitz Koehler: Seven weeks after a clean mammogram in December of 2018, Fitz found a lump in her left breast and was quickly diagnosed with breast cancer. She was instantly tossed into 15 months of chemotherapy, 33 rounds of radiation and several surgeries.  Despite being deathly ill, Fitz continued touring the country as a race announcer, making the best of a bad situation. Her tale of triumph which includes a million twists and turns, can be read in her memoir: My Noisy Cancer Comeback: Running at the Mouth, While Running for My Life. Released in October of 2018. Where to Find Fitz Koehler: https://www.fitzness.com https://www.instagram.com/fitzness/ https://fitzness.podbean.com/ https://www.youtube.com/channel/UCzSYeE9apguB1sXiCOMWl0Q About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with me https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
39:49
December 11, 2020
James Robilotta: Vulnerability in Leadership
It's my team and I can cry if I want to! Well maybe... This week on winning tactics we talk to James Robilotta, CSP®about the importance of being vulnerable in leadership. We dive down how vulnerability builds trust, the importance of leading with emotion, and the power of being wrong. So strap in for an emotion-packed lesson on leadership. Visit our sponsor Cowork Hub Virtual to learn how to beat zoom fatigue and regain the sense of place and community in coworking.  Mention The winning tactics for a free Branded custom Background https://www.coworkhubvirtual.com About James Robilotta: It's my job to make audiences feel, think, and laugh.  And I take that seriously. I help audiences pause and think about the way they lead, the way they connect, and the way they can impact their world.  I create moments that empower teams and individuals to realize they are the only thing standing in the way between the results they want and the results they're currently seeing.  I am an award-winning, recognized professional speaker with a background in stand-up and improv comedy.  I deliver powerful and hysterical keynotes and workshops that will transform lives.    I work with corporations, colleges, associations, and individuals with a focus on authentic leadership. There power in talking about imperfection, it has proven to increase trust, innovation and morale in teams. By infusing my thought-provoking talks with comedy and self-awareness, my audiences stay engaged from beginning to end.  My first book, Leading Imperfectly: The value of being authentic for leaders, professionals, and human beings discusses the concepts of how authentic leadership and vulnerability are the driving forces behind conversations about communication, rapport building, engagement, increased productivity, retention, promoting memorability, life balance, feedback, and more. Where to find James https://jamestrobo.com/ https://www.linkedin.com/in/jamesrobilotta/ https://jamestrobo.com/diner-talks-with-james About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Find The Winning Tactics Here https://thewinningtactics.com https://www.facebook.com/TheWinningTactics/ https://www.linkedin.com/showcase/thewinningtactics/ https://anchor.fm/winning-tactics Connect with your host Adam Sinkus: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
44:37
December 03, 2020
Sheryl Mays: Developing Young Leaders
So often we see young business owners and entrepreneurs struggle with the ability to lead teams effectively to build their company successfully.  Today on Winning Tactics we are going to uncover the mysteries of leadership with Sheryl Mays. We discuss: Values of Servant Leadership Behaviors of a cohesive team Building Trust with your team Get ready for another great episode of the Winning Tactics! About Sheryl Mays: Sheryl Mays, President Rise and Shine CF, Consulting Firm, Success Coach, Best-Selling Author, Keynote Speaker, On-Air Personality, and contributing writer for Entrepreneur Magazine. Sheryl is a dynamic, results driven sales, training, and business strategist. She has a 20+ year leadership record of achievement and demonstrated success with millions of dollars in revenue growth providing exceptional strategies for employee engagement, leadership, and business processes in highly competitive markets. She has been tenacious in building new business, securing customer loyalty, and forging strong relationships with external business partners. Contact Sheryl at: http://www.rising-and-shining.com/ https://www.linkedin.com/in/sherylmays/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/winning-tactics https://thewinningtactics.com This episode is brought to you by our friends at Cowork Hub Virtual.  Are you a consultant, coach, solopreneur, or freelancer that is feeling disconnected?  At Cowork Hub Virtual we are providing a sense of place and community through a virtual coworking platform. Learn more today at coworkhubvirtual.com
38:02
November 19, 2020
Andrew Deutsch Don't Jump
Too often we put the horse before the cart and jump into trying to fix our customer's problems with tools that may or may not solve their issue. It creates problems for us and for them. This week on The Winning Tactics Podcast we are talking with Andrew Deutsch to discuss how to properly build a strategy with your customer before jumping to the tools. About Andrew Deutsch: Multilingual Marketing Leader with broad based expertise galvanizing teams to develop innovative and effective strategies. Spearheading innovative campaigns proven to drive demand and cultivate sales success in highly competitive companies and brands from conception to market success. Expertise in including and inspiring key stakeholders to collaborate and build value propositions and comprehensive marketing roadmaps designed to strengthen brand influence and grow sales. An innovatively effective change leader who leverages true passion and an unwavering commitment to excellence. Consistently navigating the complex waters of business to secure positive results in all markets and economic conditions by welcoming and guiding the contributions of others. About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business. We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/winning-tactics https://thewinningtactics.com
43:09
November 05, 2020
Chuck Hester: Building Brand Equity through Authenticity
This week we talk to Chuck Hester about how he uses a pay it forwards mentality to build brand equity. He takes us down the path of why giving to the community authentically is critical to your growth. About Chuck Hester: Need help in Marketing Communications but don't have the staff/time to do it? I'm the MacGyver of Marketing Communications! An Integrated Marketing Executive specializing in B2B and Technology companies. I'm your Swiss Army Knife! The marketing utility you need that will allow you to do what you love (and it's probably not marketing) and succeed. National speaker on LinkedIn and its use in professional and personal branding. Social media, marketing, and public relations professional Author: Linking in to Pay it Forward: Changing the Value Proposition in Social Media. https://www.chuckhester.com/ https://www.linkedin.com/in/chuckhester/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business. We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus https://thewinningtactics.com
30:38
October 29, 2020
Krisstina Wise Healthy Wealthy and Wise Business
Today we talk to Krisstina Wise about money management and your business.  She takes us down the path to what financial health looks like as a business owner.   About Krisstina Wise: “While love, balance and health are essential components of a good life, actualizing these without money is nearly impossible. Most women are not comfortable and confident talking about and planning for money. I’m passionate about giving women the inspiration and education they need to use money as the key to unlocking a good life.” I’m a mother, wife, athlete, lifelong-learner, and friend. Oh, I suppose I’m also a bit of a rock star entrepreneur. After all, I am the Founder and CEO of GoodLife Companies, a multimillion dollar, award-winning enterprise. Included under the GoodLife umbrella are GoodLife Realty, GoodLife Mortgage, and the Paperless Agent, a training brand that helps real estate professionals become tech-savvy. My newest brand, Krisstina.com, is all about bringing my special sauce for financial success, professional achievement, and overall wellness to other professional women.  Are you struggling with this in your business: Check out Krisstina's programs here: https://sovereigntyacademy.com/learnmore/ Additionally well you are there book a call with her or download a free copy of her book! You can connect with her on https://www.linkedin.com/in/krisstinawise/ Or check out her podcast at: https://wealthywellthy.life/podcast/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus https://thewinningtactics.com
35:19
October 22, 2020
Toni Portmann: A Revolution in Work From Home
Today we talk to Toni Portmann, Co-founder, and CEO of Walkabout workplace. We will be diving into the newest revolution in work from home, The virtual office. Through this, we will be discussing how Walkabout has changed the game and brought back the possibility for 'water cooler" chats even in remote environments. Additionally, we will be diving down the path of the intentionality of communication because of remote work and why it is bad for our social well being. About Toni Portman Toni brings to Walkabout Workplace a commitment to “making presence possible”. She loves going to work, every day, in her office at Walkabout, and believes remote work can be transformed and productivity enhanced by leveraging her #digital #workplace. Where you can find Toni: https://linkedin.com/in/toni-portmann-53b454 https://www.walkaboutco.com/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business. We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus https://thewinningtactics.com The episode brought to you by our partners at Spearpoint solutions. If you want to learn more about Spearpoint solutions and their strategy subscription, check them out at https://spearpointonline.com/. Use offer code EAC1019 for a substantial savings
46:23
October 15, 2020
Building a Business During Challenging Times
It was so much fun talking with Adam Sadur and Shannon Sadur to learn about how they have built a business out of all of the challenges that have occurred in 2020.  They have an amazing journey that many small business owners can relate to as they have built their second and third businesses. What I love about their story is that it is driven around the central principle of family support and togetherness.  It is what has made them strong as business owners. I may be biased but this is a great listen about real business and passion. About Adam and Shanon Sadur Adam started his first business, A's Pro Shop in 2010.  The business built around Adam's first passion bowling.  Through many years he has learned a lot about running a small business. Just before COVID Shanon started Her Day rentals.  It is built of a passion for shopping and finding unique treasures. Recently with all of the challenges, they found a need to diversify, and here came Adam's second passion BBQ You can find them at: https://www.facebook.com/HerDayRentals/ https://www.facebook.com/atomicbbqswfl/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/thewinningtactics https://www.facebook.com/thewinningtactics https://www.twitter.com/winningtactics https://anchor.fm/winning-tactics https://thewinningtactics.com If you want to learn more about Spearpoint solutions and their strategy subscription,  check them out at https://spearpointonline.com/.  Use offer code EAC1019 for a substantial savings
31:04
October 08, 2020
Building Courageous Cultures
Have you ever wondered what your team isn't telling you? This week on Winning Tactics we talk with Karin Hurt about how to build a courageous culture and get feedback from your team that you need to help them be successful. We will be discussing: Why your team doesn’t speak up Building  your infrastructure for courage Leveraging diversity About Karin Hurt: Award Winning Author and Inc. Top 100 Leadership Speaker Karin Hurt inspires transformational change through inspiring and practical leadership development programs Recently named on Inc’s list of 100 Great Leadership Speakers and American Management Association’s 50 Leaders to Watch, Karin Hurt helps leaders from around the world achieve breakthrough results without losing their souls. Karin has over two decades of experience in customer service, sales, and human resources. She’s the award-winning author of 3 books: Winning Well: A Manager’s Guide to Getting Results-Without Losing Your Soul, Overcoming an Imperfect Boss, and Glowstone Peak (a leadership storybook for readers of all ages). A former Verizon Wireless executive, Karin transformed customer service outsourcing (96M calls/year) to reach parity in quality with internal centers and developed a leading sales team that won the President’s Award for Customer Growth. Her keynotes inspire leaders with proven and practical leadership techniques developed over her rich career as an executive, speaker, and strategic advisor. Karin has a BA in Communication from Wake Forest University, an MA from Towson University in Organizational Communication, and additional graduate work at the University of Maryland, where she teaches in the MBA and Executive Education programs. She and her partner, David Dye, are dedicated to their philanthropic initiative, Winning Wells, which provides clean water wells to communities struggling with access to safe water throughout Southeast Asia. Karin lives outside of Washington, DC. She knows the stillness of a yogi, the reflective road of a marathoner, and the joy of being a mom raising emerging leaders. Connect with Karin: http://karinhurt.brandyourself.com/ http://letsgrowleaders.com/blog https://www.linkedin.com/in/karin-hurt/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
40:09
September 24, 2020
Innovation: Why you need it more now than ever!
Innovation means you should probably get rid of your fax machine. Well not really, but seriously! Today we talk with the creative genius and founder of Spearpoint Solutions LLC, Bob Sager about why innovation is so important in the modern business landscape. He takes us on the journey of how to use creativity and innovation to build your business. About Bob Sager: Most businesses aren’t as profitable as they could be. For many, sluggish sales, price competition or both are the norm. I combine creative thinking processes with over three decades of experience to develop strategies that differentiate companies in the hearts and minds of patrons. This transforms customer perception from ‘meh’ to MUST-HAVE so they eagerly buy and revenues increase dramatically. Are you ready to have the competition worry about you? Our strategies are the secret weapon that will make your business fun and profitable – and have everyone wondering how your business is always so innovative. Connect with Bob: https://www.linkedin.com/in/bobsager/ https://spearpointonline.com/ https://www.facebook.com/SpearPointSolutions https://twitter.com/sagerbob About Winning Tactics: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
39:37
September 18, 2020
Stop Chasing Vanity Metrics!
We are going to dive down the rabbit hole of social media marketing with our guest Jennifer Tamborski this week. She is going to give us the 411 on what is important in your social media marketing strategy.  I am excited to learn why she hates vanity metrics as much as I do. Look forward to strategies on Pay per Click (PPC) advertising, including Facebook Ads. She is going to help us understand the true power of paid ads and why you should consider it as part of your Marketing Strategy. About Jennifer Tamborski: My passion is helping Coaches, Consultants & Course Creator grow their business through digital marketing and I thrive on learning, using, and teaching new technologies. I’m truly in my own zone of genius when I’m helping clients navigate, create, and implement sales funnels and launches from start to finish. I get a rush - like seriously, I geek out - when I’m taking an idea from conception through to execution. https://www.linkedin.com/in/jennifer-tamborski/ https://www.virtualmarketingexpert.com/ About Winning Tactics: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
48:10
September 11, 2020
Stop Limiting your beliefs With Guest Mike Ashabi
We talk to Micke Ashabi, Founder of True Life Ventures, about overcoming limiting beliefs. We will be talking about: Why we have limiting beliefs How to Identify limiting beliefs What are some tips for overcoming limiting beliefs "The greatest limitations you will ever face will be those you place on yourself." -Dennis Waitley- About Mike Ashabi: There are few life and business coaches like Mike Ashabi. The CEO of True Life Ventures, has been able to coach hundreds of clients and has helped them build strategies for sustainability and scalability within their businesses.  With over three years of experience in the sales and marketing industry, Mike Ashabi has been a pioneer in the field of coaching.  By understanding that things don’t work the same for everyone, Mike truly gets involved in his clients’ position and formulates strategies that are within their reach to help them effectively get their end result.  Earlier this year, Mike was selected to be part of the ‘Top Entrepreneurs to Follow in 2020’ by Yahoo Finance. About Winning Tactics: About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business. We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
44:08
September 04, 2020
Overcoming Personal Challenges
Today we talk to Brandy Booth about overcoming personal challenges and shifting away from the corporate world and back into your family business.   Brandy takes us down the path of what it was like in the Hotel industry as we hit the height of COVID and what that meant for her. After being laid off she headed back to her family business in HVAC which was all hands on deck to what needed to be done.   We talk about how you can bring the structure of corporate into small businesses and help to set your business up to be successful. About Brandy Booth: From graduating in 2019 to working as an operations manager and supervisor for Renaissance Hotels to working in her family business, Brandy has seen and experienced a lot.  The young but knowledgeable Vice president of SHAW property Services knows what it takes to be successful. Find Brandy on: https://www.linkedin.com/in/brandymbooth/ https://podcasts.apple.com/us/podcast/the-business-booth/id1523002021?uo=4 About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
33:16
September 01, 2020
Power of Mindset
Stop wondering who you are and get back to your roots. We talk to Mike Young - the Makeover Master about getting back to your roots and remembering what you are good at.  Mike takes us down the path of focusing on your strengths and getting help to do the rest. About Mike Young: I'm the founder of The Makeover Master, host of the top rated “Made Over Podcast”, author of "Made Over: How To Create A Powerful Brand That Will Transform Your Business & Save Your Life, and a seasoned entrepreneur. I created the “Starter Pack Makeover Business System”, as part of what I consider my life’s work and duty to help others avoid the hellish 8.5 years of debt, pain and growing pains (and $200,000+) I spent buying every book and course I could afford, traveling to every seminar and event imaginable trying to get my business to work. I help those who have a business but it’s “not really working” and you can’t seem to discover the real reasons why. My system and methodologies fix a giant problem that many business owners face in today’s world of generic advice and information overload, a problem that’s keeping them from running a successful business, costing them money, time, energy and focus. Trying to figure it all out alone, spinning your wheels and trying a lot of shit that simply isn’t working. Connect with Mike https://www.linkedin.com/in/mikeyoungmakeovers/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
29:59
August 31, 2020
Remote work and your business
Have you ever thought, "Why do we even come to an office?" We talk to Damon Pistulka about the advantages and disadvantage of taking your team remote and the associated savings your can have in your business. About Damon Pistulka: I help product, manufacturing, e-commerce, and construction business owners grow, prepare and sell their businesses when they are ready. 80% of businesses put on the market don't sell. The 20% that do sell are usually with a value and terms less than ideal. In the last five years of business ownership you need to get your business setup so someone will buy it AND pay you the money you want for it. The Exit Your Way® team's structured approach addresses key points that increase your company value and get it sold. Our business sale success rate is over 90% and our clients have consistently increased company values 2X+. Recently, we have led efforts increasing client company values by over $40+ Million and getting companies sold. Our specialized resources bring well over $750 million in total sales growth, hundreds of completed deals, and several hundred years of specialized experience. These resources are available for each of our clients. Our approach is no fluff, no frills, just results. There are no fancy suits or drive by consulting here. You get people working alongside you that have been there before, who put their mind and back into the work, and are focused on your end goal. It is not going to be easy, but it will be worth it! I have been managing businesses since my late 20’s. Most of my experience has been in investor owned companies where building enterprise value was the main focus. I grew up on a large family farm in the Midwest and my experience is literally from the ground up. My passion is business and I do this work because I can make a meaningful difference in the lives of my clients when they generate the wealth they desire! Connect with Damon: https://www.linkedin.com/in/damonpistulka/ https://exityourway.us/ https://damonpistulka.com/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
40:36
August 29, 2020
Building your business through Podcasting
You listen to podcasts but have you thought about starting one! Today we talk to Jordan Paris about how you can leverage a podcast to take your business to the next level through building a podcast! About Jordan Paris: DON'T TAKE LIFE TOO SERIOUSLY! 💜 What I do: My company and I Produce Podcasts That Help Businesses Grow In Both Profit And Influence. https://TrendUp.Media for more. Who I am: A curious kid from Pennsylvania who likes people, podcasts, podcasting with people, and helping people with podcasts. https://JordanParis.com/about for more about me and my full bio. Who are you? Message me! 🙂 My podcast: Growth Mindset University My books: Growth Mindset University (2018), The Podcast Playbook (2020) Free podcasting course: JordanParis.com/course Websites: JordanParis.com | TrendUp.Media | YourPodcastPlaybook.com | Course.JordanParis.com Mantra: Don't make a living, design a life! How I can help you: Between my daily posts on LinkedIn and my weekly podcast, my mission is to help teach the lessons we should have learned in school but did not. I, however, am not the all-knowing source of these lessons. Sometimes I sprinkle in what I've learned and my perspective, but I mostly share the lessons from my podcast guests. These people are real practitioners who are world-class at what they do. I'm talking about Seth Godin, Robert Greene, Ryan Serhant, James Altucher, Naveen Jain, Jordan Harbinger, Dean Graziosi, Grant Cardone, Mark Manson, Gretchen Rubin, and other New York Times best-selling authors, billionaire founders of the biggest companies in the world, world-class athletes, musicians, and more... Subscribe to Growth Mindset University: JordanParis.com/subscribe About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
44:25
August 27, 2020
Process, Process, Process
Do you just find yourself winging it to get everything done The most effective businesses have clear processes built around everything they do.  Building repeatable processes in your business will set you up to grow your business in a predictable way.  Today we talk to Brandon Turner about how he uses processes to set companies on the right path About Brandon Turner: 👉 WHAT WE DO: We document processes for owners, managers, and teams so they can duplicate themselves, delegate tasks, remove bottlenecks, and get their time back. Then, we create duplicatable systems in their organizations so everyone stays on the same page, people can seamlessly move from one role to another, and everything is auditable. 👉 WHO I WORK WITH: Though currently focused on SOLAR COMPANIES, we partner with for-profit & non-profit organizations experiencing bottlenecks preventing them from scaling or shoring up operations. 👉 WHY IT WORKS: When you partner with Procedure Sheets, you get a remote team with a combined 40 years of workflow management & process documentation experience for a fraction of the cost of a single employee with the same experience. 👉 WHAT MAKES US DIFFERENT: we are a digital agency specializing in OPERATIONS instead of marketing. Because we are virtual service provider, there is... ❌No pulling you or team members aside for interviews. ❌No shadowing you throughout your day. ❌No reexplaining your processes to us. ✔We transcribe video & audio recordings of your processes into written recipes allowing anyone to make your dishes. ✔All recordings and recipes belong to you and are stored in a digital, password-protected playbook for your company, automating onboarding & training, and creating auditable checklists for all of your workflows. Where to Connect with Brandon: https://www.linkedin.com/in/producemoreworkless/ https://www.buymytimeback.co/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
48:23
August 27, 2020
Building a Creative Business - Russel Nohelty
We dive down how a creative based business gets built with author and creative genius Russel Nohelty.   About Russel: He is a USA Today Bestselling author. He writes the books you read. Some of them at least. Well, he hopes you do.  He likes to think of myself as Kurt Vonnegut, Douglas Adams, John Green, and Chuck Palahniuk's love baby. If you like them, you're almost guaranteed to like my stuff.  The goal of his writing is to combine entertaining plots with thought-provoking ideas. I hope to incite conversations with the stories that he tells, but without the impossible density, some literary novels face when dealing with difficult subjects. He loves thinking about reality, perception, righteousness, justice, religion, piety, love and the origins of it everything. Since that's what he loves thinking about, it's also what he loves to write, but he does try to do so in an entertaining way real human people can enjoy.  His main avenue to help writers is through his podcast, The Complete Creative, which interviews creators, writers, and artists in an attempt to help them build better businesses. We've done over 170 episodes, interviewing creators like Tim Powers, Dr. Debra Holland, Marv Wolfman, Jim Zub, Jeff Goins, Ben Templesmith, and many more. He also has two non-fictions books. How to Build Your Creative Career is all about how to make great content, learn the fundamentals of sales, build your audience from scratch, profit from live events, and launch product successfully. About Winning Tactics: The Winning Tactics podcast is built on the foundations of providing the tools and tips you need to make your small to medium business successful.  We talk to industry experts on how to build your business the right way.   Your host Adam Sinkus brings his passion for helping people realize their full potential to the screen to help your business achieve greater success.  Over the last 10 years, he has built successful teams in the BPO industry founded on culture-driven leadership and a desire for individual success.  Connect with me at Linkedin: https://www.linkedin.com/in/adamsinkus/ Facebook: https://www.facebook.com/adamsinkus Twitter: https://www.twitter.com Support the show: https://www.patreon.com/adamsinkus
52:03
August 26, 2020
Your Customers Are not Numbers
We sit down with Patti Mara and talk about how to take the transaction feel out of sales.  She helps us understand the difference between transactional sales and relationship selling Patti also dives into why your whole team needs to be on the relationship selling bandwagon in order to be successful.   This great discussion is a must if your team is struggling to connect with your customers About Patti Mara: Patti Mara has worked with hundreds of entrepreneurial owned and operated businesses to reposition them for success and dramatically increase their growth, customer retention, and profit. She is the owner of Maranet Inc. and the creator of The Profit Generator Program*, which takes business owners through a process for developing the ability to see through their customers’ eyes. She also created the Breaking Through Barriers Program*, which helps business owners identify and eliminate the bottlenecks that impede growth and success. Patti is a popular speaker to groups from diverse industries, ranging from finance and commercial real estate, to restoration and cleaning, restaurants, and independent pharmacies. She has also been a featured speaker to North American women’s and entrepreneurs’ groups. She lives in Georgetown, Ontario, near Toronto. LinkedIn: https://www.linkedin.com/in/pattimara/ Facebook: https://www.facebook.com/pattimara/ Website: https://www.pattimara.com/winningtactics About Winning Tactics: The Winning Tactics podcast is built on the foundations of providing the tools and tips you need to make your small to medium business successful.  We talk to industry experts on how to build your business the right way.   Your host Adam Sinkus brings his passion for helping people realize their full potential to the screen to help your business achieve greater success.  Over the last 10 years, he has built successful teams in the BPO industry founded on culture-driven leadership and a desire for individual success.  Connect with me at Linkedin: https://www.linkedin.com/in/adamsinkus/ Facebook: https://www.facebook.com/adamsinkus Twitter: https://www.twitter.com Support the show: https://www.patreon.com/adamsinkus
39:49
August 26, 2020
The heart of diversity in your business
Do you truly understand what diversity and acceptance are? Many business owners think they know what this means but when it comes down to really examining their business it is clear that it does not exist. Mila DeChant takes us down the path of what diversity is and how you can leverage it in your business to go to the next level. About Mila DeChant: Mila DeChant has global expertise in culture, wholistic diversity, and organizations. She is a keynote speaker, researcher, writer, and an advocate. Mila has significant international experience advancing POCs in STEM, advocating for women at work, and leading global diversity and acceptance programmes. Mila is the Founder and Culture & Diversity Scientist of Chief of Hearts, a culture science company, dedicated to helping organizations build sustainable, evolving cultures that integrates diversity wholistically that values its people from the core - the heart. As a thought leader, Mila is the host of the weekly podcast, Heartship - The NOW of leadership and Us, which shares viable ways in which equity can be created for both women and men at the workplace. Additionally, she hosts weekly LIVE show , RethinkCulture, which shares tips on integrating diversity into every facet of a culture in an organisation. As a speaker, Mila regularly speaks at numerous conferences and private sector events. As a researcher and a culture and diversity scientist, she publishes her work through articles and video content. Connect with Mila: https://www.linkedin.com/in/miladechant https://www.miladechant.com/ https://itunes.apple.com/us/podcast/project-mila/id1433828714?mt=2 https://twitter.com/miladechant https://www.youtube.com/channel/UCDWnDciD7Asd7DDPqdxc-nw About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
43:07
August 25, 2020
Laughter is a Business
There ain't no business like show business!   Today we talk to comedian Tony Fant about his journey from stand up comedian to comedy producer.  He takes us down the path of what it was like to put on his first two major shows and produce the comedy special "I am Tony Fant" About Tony Fant Jr: Tony Fant Jr. is an actor and writer, known for Sorta Late (2016), I Am Tony Fant (2018) and Strikeout (2016). He is passionate about community and the people around him.   Where you can find Tony: https://www.facebook.com/TonyLFantJr/ https://www.youtube.com/tonyfantjr https://twitter.com/tfantjr?lang=en About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
43:45
August 24, 2020
Why your team should be working from home!
Have you told yourself, "We should just get rid of the office and all work for home?" Well, you are not alone in thinking that.  Today we talk to Lucas Root about why you should transition your team to work remotely.  Not only do we talk about the why but we discuss strategies to keep them working effectively as well. If you enjoyed this episode check out his new book: http://lucasroot.com/work%20from%20home/ About Lucas Root: I led numerous operations teams for various corporations on Wall Street for Mergers and Acquisitions for over 17 years. After establishing a consistent track record of successes, I started my own consulting business and left my corporate job. Since then, I’ve worked with some of the world’s strongest brands, including Wells Fargo, AIG, Bird, and the Pokemon company, with whom I am still working. I work with strong brands with a well-funded great idea, who don’t quite know how to execute. A little over a year ago, I felt called to begin sharing my experience, approach, and learnings to a wider audience; this launched my Speaking and Business Mentoring. I’ve had the wonderful opportunity over the past year to speak to numerous audiences in North America, Australia, and Europe, as well as partner with some businesses for mentoring both directly, and through a VC. My recent professional talks have addressed working from home, specifically: building the skills, routines, and toolsets into your day to create and sustain productivity in whatever you’re doing. Where to find Lucas: https://www.linkedin.com/in/lucroot/ http://lucasroot.com/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
56:41
August 23, 2020
CYA your small Business
In a world where 'Mr. Creepy' is at every turn, we have to be more careful than ever in protecting our businesses and customers from cyberattacks and security threats.   Today we talk to Dana Mantilia about how to CYA your business for success.  She takes us down the path of how we can protect and prepare our businesses from these attacks as well as what to do when something does happen. About Dana Mantilia Dana's latest venture is in the field of identity theft protection. Her company, Identity Protection Planning was established to help educate, organize and protect folks against identity theft. www.IdentityProtectionPlanning.com Her team established a user friendly B2B software platform which allows Agents, Advisors, Employers and Association managers to offer Identron identity theft protection plans to their clients, employees or members. www.Identron.com Now is the time to earn additional revenue by providing this new layer of protection for your clients and employees. Connect with Dana https://www.linkedin.com/in/dana-mantilia/ https://www.identityprotectionplanning.com/ https://www.identron.com/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
29:55
August 22, 2020
Think About the End at the Beginning
So many business owners spend years and years to build their business, only to get to the end and realize that they cannot get what they need out of it. Today we talk to Damon Pistulka about why you need to think about the end at the beginning.  We dive down what you need to consider in your exit strategy and why you should start working on it far before you are ready to! About Damon Pistulka: I help product, manufacturing, e-commerce and construction business owners grow, prepare and sell their businesses when they are ready. 80% of businesses put on the market don't sell. The 20% that do sell are usually with a value and terms less than ideal. In the last five years of business ownership you need to get your business setup so someone will buy it AND pay you the money you want for it. The Exit Your Way® team's structured approach addresses key points that increase your company value and get it sold. Our business sale success rate is over 90% and our clients have consistently increased company values 2X+. Recently, we have led efforts increasing client company values by over $40+ Million and getting companies sold. Our specialized resources bring well over $750 million in total sales growth, hundreds of completed deals, and several hundred years of specialized experience. These resources are available for each of our clients. Our approach is no fluff, no frills, just results. There are no fancy suits or drive by consulting here. You get people working alongside you that have been there before, who put their mind and back into the work, and are focused on your end goal. It is not going to be easy, but it will be worth it! I have been managing businesses since my late 20’s. Most of my experience has been in investor owned companies where building enterprise value was the main focus. I grew up on a large family farm in the Midwest and my experience is literally from the ground up. My passion is business and I do this work because I can make a meaningful difference in the lives of my clients when they generate the wealth they desire! Connect with Damon: https://www.linkedin.com/in/damonpistulka/ https://exityourway.us/ https://damonpistulka.com/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
34:22
August 21, 2020
Benefits and your business
Every business both big and small needs to be able to help their employees through benefit offerings.  With rising care costs it is necessary to have proper benefit coverage for when life unexpected happens Today we chat with Lorena Tomasini about how you can structure benefits in your business and provide that value to employees. We talk about: The importance of benefits Why you should be planning for the future What can you do now to protect yourself? About Lorena: We help individuals, families, and small business owners with financial protection. That can mean life insurance with living benefits, health insurance, vision and dental, health insurance for people 65 and over. We help you find what meets your needs and we represent different companies. We're virtual agents and try to do mostly everything by phone or computer. If you're comfortable in your home or office it makes the experience more fun.  Contact her at: https://www.linkedin.com/in/lorenatomasini/ https://www.facebook.com/malmins22 https://msha.ke/lore0125/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
28:40
August 20, 2020
LinkedIn and Your Business
Have you ever wondered how to make social media work for you?  This episode is for you then.  We talk with Monte Clark to discuss the ins and outs of social selling and utilizing social media as a part of your sales strategy.  He takes us down the path of how to make your social media efforts result in revenue! We discuss: Connections and stats on LinkedIn, what do they really mean Prospecting on Linkedin How to convert leads off LinkedIn About Monte Clark: You're working hard and becoming frustrated that social media isn't helping you grow your business. I'll tell you why and show you how to fix it. Your path to success begins here. In May of 2019, I found myself starting up my business after being told my income was ending at my job. *Panic!* I knew what I was passionate about. I just had to figure out how to make money pursuing my passion for helping others who may have found themselves in the same, or similar position. I've discovered how to leverage and monetize my knowledge, and I can help you do the same. Every person and business is unique. The right social strategy includes three components: 👉🏽 You must build an audience. (Social Brand Strategy) 👉🏽 You must establish thought leadership and TEA. Trust. Expertise. Authority. (Inbound Marketing Strategy) 👉🏽 You must understand your target market and the problem you can solve. (Outbound Sales Strategy) 🔥 Your opportunity to build your business through social media is only limited by your strategy and ability to execute social sales and marketing.  Where to connect https://www.linkedin.com/in/monteclark/ https://monteclark.com/ https://relevantmarketing.solutions/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business. We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
40:06
August 18, 2020
Leadership and your employees
Today We have Gordon Tredgold join us.  He gives us his wisdom of 25 years of leadership to help you lead your team more effectively.  He takes what he has learned in big business and small to provide us valuable insights on how you can drive your team more effectively We discuss Effective Leadership Building up your team Leadership Challenges in Small Business About Gordon Tredgold: Why do some businesses struggle to achieve their expected results, while others sail serenely into the sunset of success? How does your business understand ‘failure’ so that it can experience ‘success’? Are you feeling shackled in an environment of unexpected change or challenge? Throughout my career, I have been passionate about understanding why businesses and projects fail. I now work with companies, professional leaders & entrepreneurs to help ensure they don’t experience such failure themselves. Once you know what causes failure and how to avoid it, you also learn what the fundamental requirements for success are and how to accelerate its achievement. By applying F.A.S.T. - Focus, Accountability, Simplicity and Transparency you will avoid failure and accelerate to success. Gordon is a business and IT transformation expert who has successfully delivered programs that save $350m in Operational Costs, turned around failing departments increasing on-time delivery from 35% to 95%, & service levels from 57% to 99.7%, & led teams of 1000 staff for Fortune 100 companies. Gordon is the author of the critically acclaimed “F.A.S.T.” which is a finalist for Management Book of the year 2017. An International Keynote Speaker recognized by Inc. Magazine Top 100 Leadership Expert and Speaker. Gordon is also a Contributing Author at Forbes, Entrepreneur, Inc Magazine, Business Insider, Fortune, Chicago Tribune,& Fox News. Connect With Gordon: https://www.linkedin.com/in/gordontredgold/ https://gordontredgold.com/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business. We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
38:01
August 17, 2020
Social Engineering and the Power of People
Today we talk to Matthew Perkins on the power of people.  He takes us on a journey on the importance of how we can shape the people around us to be successful. About Winning Tactics Podcast:  Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it.   From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business.   Vision: Provide the tools and approaches to lead, educate, and improve people and organizations.   Mission: Build a foundation for improvement in process, people, and outcomes.   Take your small business to the next level with the Winning tactics Podcast.   Connect with us:  https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://www.anchor.fm/winning-tactics
42:41
August 14, 2020
What the Heck Do I Need a Copywriter For!
Writing is much different when you do it for marketing and business.  Lee Rowley joins us to tell us why copywriting is different than writing that paper for 9th grade English. He walks us through why it is so important to understand the topic and what keywords should be used in the piece. Lastly, he talks about how he gets inspired and what you can do to become inspired. About Lee Rowley I have to use the word "copywriter" in my title for obvious reasons. But "copywriting" inadequately describes what I do for my clients. There wasn't an accurate description at all, really. So I made one up: Copybranding. Copybranding is about crafting marketing messaging that "gets the job done" in terms of sales, but that also cultivates trust in your brand. In other words, the opposite of what copywriters do when they pull a template out of a swipe file. My process involves diving deep into your ideal buyer's world. Mining for gems to create a profound sense of connection. And weaving genuine empathy and understanding into persuasive copy that just works. I developed Copybranding and my Avatar Immersion Method after years of writing pushy, one-size-fits-all copy the way the "experts" taught. Its what's allowed me to craft powerful copy for Russell Brunson, Henry Kaminski Jr. (The Brand Doctor), Greg Cassar, Joe Vitale, Kim Garst, and hundreds of other clients over the past 11 years. And if you invest in Copybranding, you'll be rewarded with irresistible, connection-focused copy that attracts new, ride-or-die fans day and night. Connect with Lee At: Https://www.leerowley.com https://www.linkedin.com/in/theleerowley About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
35:57
August 12, 2020
Digital Marketing and Why You Should Focus on it
Gone are the days where mailers and telemarketing are the most effective tool in your sales teams quiver.   Webpages are not like the used to be. SEO is a must, content is king, and social media just complicates it even further.   We sit down with Josh Russo, CEO of Elevare, SW Florida's premier digital marketing agency.  We get his take on what websites need to be and how your website requires more attention than ever.   We talk about how social media, SEO, and Content management plays a role in you getting found on the first page of google.   About Josh Russo: Many years ago, circa 2008, I started a computer repair company. From that company grew the desire to help businesses succeed with online marketing. People would come to us for websites, hosting, search engine optimization, logo design, and social media services. I didn’t have it in me to say “no” to any of it! I learned to be an expert with hundreds of hours of hard work and dedication to the craft of marketing. I remember the first restoration client we had. Our team grew their company from brand new to over $1.75 Million in annual revenue in 4 years. When asked how much of that business came from what we did, they said 70 PERCENT! We knew then that we had a great product and service. We took this knowledge and repeated it for company after company. Helping companies in industries from restaurants to roofing to damage restoration and even more niche markets and services. Each time getting people an average of 10-20x ROI and helping companies double and even triple their revenue. Then in 2018, we helped roofing company after roofing company needing our help and we realized we had to do something to cater specifically to the market we are very versed in. About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
33:04
August 11, 2020
Building Your Business During Challenging Times
We chat with Ian about the challenges faced in the construction industry during Covid.  He talks about the value of the PPP loans and how he has overcome challenges to remain profitable and busy. About Ian: Mr. Voakes is a Licensed General Contractor, managing director & founder of Voakes Construction LLC. His experience includes twenty-two years in construction, and fifteen years of experience as an entrepreneur.  Prior to becoming an entrepreneur, he started at the way bottom and worked seven years as a laborer learning building systems hands-on. Mr. Voakes has developed multiple business skillsets required to compete in the highly fragmented arena of construction.  Mr. Voakes' top priorities in business are to create buildings that people love and to create an excellent experience for his clients. Ask him today, how he can help and assist you with your goals. Mr. Voakes looks forward to collaborating and connecting with like-minded individuals/ professionals. About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
37:24
August 08, 2020
Maximizing your personal brand in your job hunt
Adam Posner, Jonaed Iqbal, and Monte Clark come together in this amazing panel to talk about what strategies you should be using to find success in your job search during these Challenging times.   We tackled the tough parts of writing an amazing resume, building your presence on social media, and interview tips and tricks.   About the Guests: Adam Posner: I am a Power Connector, a Marketing Recruiter & Host of #ThePozCast: www.thePOZcast and #thePOZcastLIVE. I identify opportunities, synergies and connect the dots. That is what I do best. I have built a strong reputation by always putting my Clients and Candidates first. I lead with empathy as I put candidates in the best possible position to succeed. I am the Managing Director and Founder of NHP Talent Group: We specialize in recruiting for Senior-Level roles within: Marketing, Performance Media, Creative, Product and Content Creation @ Start-ups, Agencies and Brands. https://www.nhptalentgroup.com/ https://www.linkedin.com/in/adamjposner/ Jonaed Iqbal: Jonaed Iqbal is a career consultant based in New York City. He has set out with a goal to assist people without college degrees find new job opportunities. He is the founder of NoDegree.com. The website is home to an innovative local job search platform, which aims to connect people with suitable career paths, even without formal degrees. Education is often costly and not easy to access for some people — especially young men and women. However, the absence of a degree doesn’t mean a lack of talent or skills. In fact, there are many passionate, qualified, and hard-working people around us. They’re all searching for the perfect opportunities, often bouncing from closed door to closed door. Through NoDegree.com, Jonaed wants to reach out to those people, and he has designed the platform to help them access new possibilities. https://www.nodegree.com/ https://www.linkedin.com/in/jonaed/ Monte Clark: While we face uncertain times, life and business still move forward. How you respond to the obstacles set before us determine those who win and those who give up. I started Relevant Marketing Solutions to help companies redefine how they approach their marketing. Our strategies focus on what is relevant and what works. Why spend money on traditional strategies with low to no return? Instead, refine your message and get it in front of those who need you, today! https://monteclark.com/index https://www.linkedin.com/in/monteclark/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
54:44
August 06, 2020
Winning Tactics: Overcoming Fear and Paralysis in Your Business During Uncertain Times
Tammy Collins brings her experience in working with businesses to overcome the challenges we face in business during uncertain times like these.  She talks about how important it is to come out of your shell and explore new ways to build opportunity in your business We are going to tackle the challenges around: -Evolving your brand -The Importance of brand and business strategy -How to break the paralysis of fear during uncertainty About Tammy Collins: Tammy L. Collins is a serial entrepreneur who’s experienced many ups and downs on her journey to becoming an expert in branding, marketing, and social media strategy.  She’s been there with all the same questions, heartaches, and anxieties you’re experiencing right now- and then some. Tammy’s success is full of trials and errors, hurdles and obstacles, living and learning galore! She’s owned several businesses, developed product lines, published a magazine, became a multi-award-winning interior designer, and a million-dollar club top earner - more than once! Eventually finding herself as a marketing director in a corporate company where she earned additional awards for Best Color Logo, Best Color Ad, Best Social Media, and Best Company Website. Not satisfied, Tammy went back to college to learn more about marketing and the psychology of the consumer. Additionally, she earned eight certificates in digital marketing and studied under a digital ad selling guru. She accomplished all of this while achieving steady growth and surpassing company goals. This led her to realize her passion and superpower was to give entrepreneurs access to higher-level marketing help. She wants to be in the marketing director in your back pocket. She specializes in building honeycomb infrastructures so your marketing hive can thrive.  Where Can you Find Tammy: https://tammylcollins.com/ https://www.facebook.com/tammylcollins https://www.linkedin.com/in/tammy-lynn-collins/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
32:10
August 05, 2020
Winning Tactics: Overcoming COVID as a Co-working Space
We sat down with Alex Allen, Founder of Two 39 Group LLC, to talk about the effects of COVID on their business.  We dove into Co-Working spaces, social distancing, and challenges. Alex talked about how they are staying relevant in the market and their strategies in diversifying what they are doing in multiple business areas to remain stable. He talked about the challenges of canceling events that were planned at the space and what they are working on to come out of this stronger. About Two 39 Group LLC: With over 50+ years developing customer-centric organizations, you’re in good hands. Regardless of where your business stands on its transformation journey, we have the expertise to lead you through early stage, growth mode, and long term maintenance. We can effectively help you to shape your people, products, and processes to create a culture of success around your customer needs, and become the customer company that you deserve to be. Other Brands under the Two 39 Group Two 39 work Two 39 Fitness Fit Nation About Alex Allen: Customer Success and Customer Experience is my passion. My top priority in any role has always been to build a strong culture of trust and camaraderie. In my opinion, there is nothing that gives more satisfaction than watching a team member you have worked with attain success and grow their career. During my 11+ years in software, I have worn many hats, often at one time. I have experience driving an organization from a team of 12 to over 100 and growing revenue exponentially year over year. I have had the blessing to partner with and lead amazing teams in the areas of technical support, sales, customer success, training, development, and product management. Where can you find Alex and the Two39 team: https://www.two39group.com/ https://www.two39work.com/ https://www.linkedin.com/in/customersuccesslife/ About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate, and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
42:45
August 01, 2020
Winning Tactics: Overcoming COVID as a Small Business
sat down with Sam Lewis from WearTheFund Give Back Apparel to discuss how small businesses like his are overcoming the challenges they are facing with COVID. Sam gave us some great advice about how he is overcoming the challenges he has been faced with.  He talked about how and why he made the decision to furlough his staff, understanding what programs are out there for business owners, and stepping back to the fundamentals. About WearTheFund: Founded in my junior year of college (2011), WearTheFund has its headquarters and production warehouse in the heart of Fort Myers. We’re an authentic, mission-driven wholesale custom apparel company committed to changing the way the world does business - profit is not the bottom line - with high-quality merchandise that “gives back” to the client’s own charity or nonprofit of choice. Recognized for our social responsibility and extensive charitable network, we’ve contributed over $150,000 to date to causes that achieve social good for customers and the communities we serve. With our competitive pricing and charitable giveback, we like to think of it as a win/win/win for us, the clients, and the nonprofits we serve. About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it. From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business. Vision: Provide the tools and approaches to lead, educate and improve people and organizations. Mission: Build a foundation for improvement in process, people, and outcomes. Take your small business to the next level with the Winning tactics Podcast. Connect with us: https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus https://anchor.fm/adam-sinkus
39:37
July 25, 2020
Winning Tactics: What's the deal with EQ
We sit down with Adam Rosensweig to discuss the importance of EQ in leadership and business.    Adam tells us how to be socially aware of what is going on in your business. He drives down why when we connect with your teams we can achieve more and love doing it.  He talks about listening and reading a situation so you can help your team grow emotionally and professionally.   About Adam:  Emotional Intelligence = HR Reimagined  Also known as EI, emotional intelligence is the ability to understand and use emotion to propel success.  At RR&D, we operate with the understanding that your team is not a set of skilled robots, but a group of thinking and feeling human beings. No matter how talented, experienced, or trained they are, it’s emotional intelligence that defines bottom line performance.   EI Makes the Difference  Hiring according to superior EI standards, rather than skill level alone, results in more of the employee behavior that you desire.  When you start focusing on EI, you will find:   • lower stress levels. • enhanced motivation among team members. • better performance outcomes. • increase in collaboration and work ethic. • lower turnover and higher retention.   You know the expression “Businesses run beautifully until people get involved?” We have scientifically proven tools, processes and extensive experience to take the problems out of people problems so you can have the time and energy to focus more on what’s important to you.   Connect with Adam here  https://www.linkedin.com/in/adam-rosensweig-943931129/  https://rrd-inc.com/ourteam#/adamrosensweig    About Winning Tactics Podcast:  Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it.   From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business.  Vision: Provide the tools and approaches to lead, educate and improve people and organizations.  Mission: Build a foundation for improvement in process, people, and outcomes.  Take your small business to the next level with the Winning tactics Podcast.   Connect with us:  https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
47:08
July 17, 2020
Winning Tactics: Small Business Success Starts With Remembering your Why
Do you remember why you started your business or what you love about it?   I spent time with Sarah Worlton talking about the happiness in your heart and how important the "Why" is as we move forward with life during the pandemic.      Teaser: Sarah Reads us her epic poem called Coronadome at the end as well!   As Sarah restarts her life back at home she talks about how important it is to take a step back and rediscover her why.   She talks about her work with friend and Small Business owner Scott Porter (San Diablo Churros: https://www.sandiablochurros.com/) has created an innovative way to sell his products by creating a COVID survival kit.   She also talks about her passion for Choice Humanitarian as an expedition leader.  She levels with us on how leading expeditions has really built her why in life.   Choice Humanitarian: https://www.choicehumanitarian.org/  We finish up talking about what other businesses like Wicked Dolphin Distillery and Darwin Brewing are doing to support their communities    About Sarah:  Sarah is a dynamic, energetic and hard-working individual who has a passion for helping companies succeed in a variety of sustainable ways. She has a natural talent to connect with people and has strong creative writing and public speaking skills.  She has over 6 years of experience working as a Project Manager and Trainer in the telecom industry. She has built a strong understanding of the importance of delivering a five-star experience and cultivating a memorable experience for the customer.   She has been working with CHOICE Humanitarian for ten years. She co-leads humanitarian trips to remote villages in Kenya, Guatemala, Mexico, and Nepal. Through the expeditions, she has worked alongside villages to help propel their vision of ending extreme poverty through sustainable development projects.   She presents valuable life lessons that she has learned by doing humanitarian work throughout the world.  She is seeking more public speaking engagements to share this message of how this experience has taught her how we can find happiness in everyday life.  I believe that by taking the village approach, company culture can thrive!!   Let's connect!  https://www.sarahjworlton.com/ https://www.linkedin.com/in/sarah-j-worlton-6b19aa16/   About Winning Tactics Podcast: Winning Tactics is focused on providing the tools you need to meet that next goal within your business.  We will discover how you can build success in your business with the experts that are doing it.  From showing you how to adapt processes for sales, hiring, marketing, training, and operations, to finding innovative ways to make you stand out within the market, Winning Tactics Podcast is your solution to growing your business.   Vision: Provide the tools and approaches to lead, educate, and improve people and organizations.   Mission: Build a foundation for improvement in process, people, and outcomes.   Take your small business to the next level with the Winning tactics Podcast.   Connect with us:  https://www.linkedin.com/in/adamsinkus https://www.facebook.com/adamsinkus https://www.twitter.com/adamsinkus
36:50
July 10, 2020
Winning Tactics: Small business hacks for effective Recruiting
The Winning Tactics podcast is built on the foundations of providing the tools and tips you need to make your small to medium business successful.  We talk to industry experts on how to build your business the right way.     Your host Adam Sinkus brings his passion for helping people realize their full potential to the screen to help your business achieve greater success.  Over the last 10 years, he has built successful teams in the BPO industry founded on culture driven leadership and a desire for individual success.    Small Business recruiting:  Today we talk to the founder of Nodgree.com, Jonaed Iqbal, about the challenges small businesses face in recruiting.  We hammer out the details on writing great job descriptions, setting realistic expectations, and challenges job seekers face with small businesses.   When he is not sharing his wisdom you can find Jonaed at:  Website: https://www.nodegree.com/ LinkedIn: https://www.linkedin.com/in/jonaed/ Twitter: https://twitter.com/JonaedIqbal Facebook: https://www.facebook.com/jonaed.iqbal   About Jonaed: Jonaed Iqbal is a career consultant based in New York City. He has set out with a goal to assist people without college degrees to find new job opportunities.  He is the founder of NoDegree.com. The website is home to an innovative local job search platform, which aims to connect people with suitable career paths, even without formal degrees.   Education is often costly and not easy to access for some people — especially young men and women. However, the absence of a degree doesn’t mean a lack of talent or skills. In fact, there are many passionate, qualified, and hard-working people around us. They’re all searching for the perfect opportunities, often bouncing from closed door to closed door.  Through NoDegree.com, Jonaed wants to reach out to those people, and he has designed the platform to help them access new possibilities.  Based in the New York City area, Jonaed has an extensive professional background across various industries. He has served as an actuary at MetLife and worked as a financial analyst and consultant for New York City public schools. Believing in the potential of his idea, he decided to launch NoDegree.com   Jonaed is a friendly and open-minded person, dedicated to his family and friends. People around him describe him as a kind, supporting, caring person, whose mission is to help others.  Whether it’s about assisting them with their job search, tutoring them, or inspiring them with his unflinching talks — anything goes! He’s an avid networker, always looking to create meaningful connections with others – professionally and personally.   
35:21
July 03, 2020