The Unfiltered Entrepreneur
By Sociallyem
The Unfiltered Entrepreneur Jul 06, 2020
HOW TO HAVE A SUCCESSFUL INFLUENCER CAMPAIGN
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SEO TIPS FROM AN AWARD WINNING EXPERT
Ex lawyer, advisor, podcaster and speaker that has been featured in Forbes.
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BUILDING A BEAUTY BRAND ORGANICALLY
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www.instagram.com/stacehollands/ Join our Maxx Members Lounge here - maxxmemberslounge.com.au/
HOW TO WHOLESALE YOUR PRODUCTS
FROM HOBART MARKETS TO INTERNATIONAL CAMPAIGNS
Rachel, whose entrepreneurial spirit ignited at the Salamanca Market in Hobart, embarked on an extraordinary path that would define her future. She and her sister Hannah began selling jewellery at this iconic market, laying the foundation for what would become Francesca Collections.
Taking a bold step, she decided to take a gap year after high school to fully immerse herself in the jewellery business. Little did she know that this decision would lead her down a path she would never leave. Ten years later, Francesca Collections boasts two thriving stores in Hobart and Melbourne, a robust online presence, and a brand-new headquarters in Hobart. What's more, the company has grown to employ over 60 talented women who are passionate about the brand's mission.
Rachel is not just a visionary leader; she's also a self-taught photographer and graphic designer. She is the creative eye behind the brand's stunning campaigns, which have taken her to locations as far-flung as Bali and Italy. Most recently, she directed the mesmerizing Mother's Day campaign that captivated audiences around the world.
Francesca Collections is not just about jewellery; it's about giving back and empowering women in business. Rachel is deeply passionate about these causes, and she champions them through the brand's various awareness initiatives. For her and her team, one of the core values is clear: "Success means nothing unless you are giving back."
In this engaging conversation, we'll delve into the origins of Francesca Collections, the challenges she faced along the way, and her unwavering commitment to making a difference in the world. Prepare to be inspired by the incredible journey of a young entrepreneur who turned a passion for jewellery into a thriving business that empowers women and gives back to the community.
FIRST PARENTING BRAND TO FEATURE AT NEW YORK FASHION WEEK
Top 40under40 winner Sophie Doyle is Alf the Label's Founder, CEO and Creative Director. She leads the business strategy, directs product development, design, and marketing initiatives.
With an extensive background in marketing and communications spanning 18 years, Sophie holds a post-graduate certificate in Communications, specialising in Creative Services, from Edith Cowan University.
Sophie has led Alf the Label to be named a finalist in the Small Business category at the nationwide MyBusiness Awards in 2019. In 2020, she won gold at the UK Junior Design Awards, and in 2021 Sophie was named as one of Western Australia’s top 40under40 business people by WA Business News. Sophie was also recently recognised as a Top 50 Small Business Leader for 2022.
Being an entrepreneur provides Sophie with the flexibility she needs to ensure she is able to spend quality time with her two young children in their most important formative years.
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300% Growth > closing multi million dollar business to pursue passion.
100,000 Followers in 90 days! Organic marketing is not dead.
🎧 🎤 In this episode we cover:
➡️ 5 Things every Reel needs
➡️ The biggest misconception about Reels
➡️ A Huge mistake business owners are making with their Reels
➡️ Balancing business and kids
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$85,000 in debt to a multi million dollar agency
Sex, Husband, Babies & an Instagram Community of 57k+
Welcome Maggie, our first influencer this season, to the SociallyEm WSW Podcast!
Legal Terms with Influencer Marketing & Small Biz. The things you NEED to know!
How a stay-at-home mum built an empire from home organisation.
Founder of the First & Oldest Australian Planner Sticker Shop talks about her journey to success.
I’m so excited to share her journey with you. @limeandmortar
140kgs, sleeping in her car to the “Proud” owner of a 7 FIGURE business in 12 months.
After reaching a weight of 140kg, squeezing into size 22 she realised that she had lost so much of "who she was" with her weight gain simply because she couldnt find clothes that were affordable or that fit. Speaking to her size 6 friends she soon realised that they had similar issues and were forced to shop in the childrens sections. There was such a huge gap in the fast fashion market for affordable clothing for all women. No matter the size of your waist or wallet, there were practically no stores where all women could shop together and feel welcomed. Someone had to fill this gap!
As her maternity leave came to an end it was a now or never kind of moment and she just said "stuff it I'm going to do this". She had no bloody idea what she was doing. But she had the passion and the work ethic to push forward and now just over 12 months later Proud Poppy Clothing ships to customers not only all over Australia, but all over the world.
She’s now lost the weight, but she hasn’t lost the dream or focus of building this beautiful brand. She has literally worked her way up from rock bottom, sleeping in her car, not being able to afford to buy food to running a successful 7 figure business. She has a gorgeous community of over 35 thousand likeminded, fashion loving supportive women across Facebook and Instagram. Absolutely pun intended - She is so Proud of what she has created and cant wait to share it with you!
From Walking On Fire With Tony Robbins To 3x Six Figure Businesses
How A Mama Of Two Created Half A Million Dollars In 2 years During Nap Times.
LOVING YOURSELF NOT BY THE WAY YOU LOOK, BUT BY WHAT MATTERS AT THE END OF YOUR LIFE.
Asha Holland is the founder of rapidly growing brand and movement, Alternatively Healthy. She is an Accredited Exercise Scientist who combines her knowledge of the human body with her own personal experience of disordered eating, body dysmorphia and extreme burnout, to teach girls around Australia to accept and love themselves exactly as they are! From a teen who struggled with her self-worth and the need for “perfection”, to a highly sought-after speaker and young leader who has impacted thousands of lives around the country, Asha’s journey is incredibly inspiring. Awarded as one of Australia’s Top 50 Small Business Leaders, a Telstra Business Women’s Award finalist and featured in Girlfriend Magazine’s Top 25 Female Leaders Under 25… This girl is one to watch! IG. @alternatively.healthy W. alternativelyhealthy.com.au. Purchase my 30 days to social media success E-Book here. https://sociallyem.com.au/collections/services/products/30-tips-to-social-media-success-e-book.
Influencer Marketing / Behind the scenes with Jessiika Wilson
On this episode I interview the beautiful Jessiika Wilson! We chat through the in’s and outs of her personal life, photography business, mummy makeover and how she started on the gram. She’s the mama you would totally call your best friend after 5 minutes of watching her stories, she’s funny, relatable and raw with what she shares juggling her way through parenting three little babes, she entered the world of influencing on social media by fluke and now calls it her day job! With an impressive 57 thousand followers on Instagram and active weekly impressions reaching 1.6 million her high engagement and commitment to her followers and partnerships is what makes her a successful influencer. Jessiika is a breath of fresh air in the industry, she knows what she likes and doesn’t, she doesn’t try to fit the mould or even break it, she just does what feels true to her and that’s why her followers love her!
For all enquires and bookings with Jessiika Wilson, please contact her management at jess@twenty6.com.au.
Want to take your social media to the next level? Purchase my 30 days to social media success E-Book here.
https://sociallyem.com.au/collections/services/products/30-tips-to-social-media-success-e-book
Organically Grown Instagram Multi Million Dollar Global Company
On this episode I interview the incredible Sasha from Beau Hudson.
7 years ago she started creating handmade children's accessories on her kitchen table with a 1 year old and 3 year old at her feet. Today her and her husband have built a multi million dollar global company. ALL FROM INSTAGRAM, yep! You heard me, just Instagram! They have grown their following ORGANICALLY from 0 to over a quarter of a million and still rapidly growing.
Now selling a full mens, womens, kids and babies clothing line and over 100 stockists worldwide, customers in every continent except Antartica that has been seen on the likes of Guy Sebastians kids, Tori Spelling, Mel B, Gwen Stefani and the Kardashian!
All while raising three beautiful boys, and believe it or not they started with $0 in the bank account, Roscoe a full time schoolteacher, Sasha stay at home mum and zero loans or debts. I mean seriously! What a powerhouse.
We chat about how she started, advise for product-based businesses, all things social media, how she overcome her burnt out break down last year, which truly gave me goosebumps. This woman is humbling, grounded and incredible.
Use code: SOCIALLYEM for 15% off Beau Hudson
Want to take your social media to the next level? Purchase my 30 days to social media success E-Book here.
https://sociallyem.com.au/collections/services/products/30-tips-to-social-media-success-e-book