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Cyndy's Friday Forums

Cyndy's Friday Forums

By Cyndy McDonald
Learn from experts in small business or college admissions. Our conversations with professionals are inspiring, informational and entertaining. No topic is off limits- marketing, organization, content, and how we can move forward. What are your next steps?
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36: Helping Students Reveal their Authentic Selves in College Applications with Dr. Aviva Legatt

Cyndy's Friday Forums

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41: My Country: Military Service & Education
What should students want to attend a military academy be aware of? What are the challenges veterans face when they come out of the military? What can counselors do to support students, veterans and current military personnel in their educational goals? These and other questions about education for military personnel are covered in an interview Cyndy McDonald hosted with Steven Connelly, a veteran himself. Steve's journey included the US Naval Academy, Harvard Kennedy School, Military Congressional Fellow, Center for Strategic and International Studies (CSIS), and service as a staff member for the Senate Committee on Veteran's Affairs, among many other experiences.
01:03:53
November 09, 2021
40: Student Essays: Digging Deep to Find Gold
Writing the college essays induces stress and hand wringing not only for students but for parents and their college advisors. How can we help students understand the purpose of the college essays? How can we guide them toward fulfilling these purposes without taking over their writing? Most difficult of all, how can we help them muster the courage, confidence, and trust needed to share their deepest selves with strangers? Kieran Lyons, author of the new book, Let Me In, The Practical College Essay Guide, share his tips and thoughts on guiding students to their best essays.
01:05:57
October 11, 2021
39: Taming Homesickness in the First Year of College
Many colleges will have both freshman and sophomores on campus for the first time this fall. How will they feel going to a new place, alone, after being sequestered for over a year during covid? Providing transition support to both students and parents is more crucial this year than ever before. Lisa Heffernan, award winning author and co-founder of the popular Grown & Flown facebook group is joining Cyndy McDonald, to share tips and tools for helping students handle this transition.
49:54
October 02, 2021
38: So You Want to be a Doctor?
Many students focus their future on going into the medical field, but do they know what it takes to prepare? Cyndy led a discussion with admissions expert Luisa Rabe. She dispels myths and gives tips about planning, preparing and getting accepted into both undergraduate and graduate programs. Is there an advantage to applying and being accepted to direct admit programs (such as nursing, PA, BS/MD)? Is a research university a better choice than a liberal arts college?  Is Biology the preferred pre-medical major?  The answers to these and other questions may surprise you. Presenters Luisa Rabe | Pruett-Raber Education Planners | luisa@pruettrabe.com Cyndy McDonald | Mindful Coaching | cyndy@cyndymcdonald.com ----------------------------------------------------- Health Profession Resources Use these resources to enhance your library and knowledge. AAMC- for all health professions NAAHP- large, professional organization Application Services AMCAS- for allopathic MD AACOMAS- for osteopathic DO TMDSAS- for Texas Medical and Dental school app service CASPA- for physician assistant programs ADEA- for dental programs PTCAS- physical therapy central application service
01:02:52
August 26, 2021
37: Supreme Court Athlete Ruling- What You Need to Know
The recent Supreme Court ruling about athletes and compensation is monumental. Will it send shock waves through the colleges, or just a small ripple? Athletics expert Katie Andersen joins Cyndy to discuss the latest ruling, its implications for athletes, and what we need to know as college advisors to navigate this latest development.
01:04:21
August 18, 2021
36: Helping Students Reveal their Authentic Selves in College Applications with Dr. Aviva Legatt
Repeatedly colleges tell us it is important for students to dig deep and share information about who the student is and their potential contribution to the college campus. How do they explore their authentic self and put that into a college application? Cyndy is joined by Dr. Aviva Legatt, author and Ivy League admissions expert, who will share tips and tools on this topic from her upcoming book, Get Real and Get In. SHOW NOTES Dr. Aviva Legatt:  Get Real and Get In | info@ivyinsight.com Cyndy McDonald: cyndy@cyndymcdonald.com
01:07:46
August 10, 2021
35: Leveraging Linkedin with Karen Yankovich
How is Linkedin different from other social media platforms? In what ways can it be used to build your business? What is the difference between the free version and the professional (subscription) version of Linkedin? A Linkedin expert, Karen Yankovich joined Cyndy at this Friday Forum to answer these questions and more. Karen shared tips for using Linkedin to focus your energy to build sustainable relationships, grow your brand, and make more money. You will learn so much from this interview: Leveraging LInkedin with Karen Yankovich. SHOW NOTES Three levels of connection to look for in Linkedin: 1. Partnerships 2. Media (journalists, etc) 3. Potential Clients GOAL: Two times 5 5- Contact 5 people in your Linkedin network each week 5- Contact 5 people you don't know each week PRESENTERS Karen Yankovich | www.karenyankovich.com Cyndy McDonald | www.cyndymcdonald.com
01:06:57
July 30, 2021
34: Online Marketing: Expert Tips & Tools to Promote Your Business
Most of us are not experts when it comes to social media, google searches, SEO and other online marketing tools/resources. What should we know? What will get us into trouble if we don't know? Marketing expert Heather Holloway, Holloway Media Services will share tips and tools you can use in online marketing to promote your business. PRESENTERS Heather Holloway, Holloway Media Services Ed Sanderson, Ducerus.com Cyndy McDonald, Mindful Coaching Want to learn more about the special opportunity offered by Holloway Media Services and Ducerus?  Email heather@hollowaymediaservices.com.
01:07:57
July 25, 2021
33: Building an Audience With Newsletters
Newsletters can be a powerful tool in your marketing arsenal. Bob and Lisa Carlton join us to discuss the pros and cons of newsletters. They will share tips for making a newsletter a key part of building your brand. SHOW NOTES Lisa and Bob Carlton:  College Matchpoint Cyndy McDonald:  Mindful Coaching
01:01:30
June 10, 2021
32: Concerns and Expectations of International Students and Parents
Wendy Beato, an International counselor from South Africa joins the Friday Forum for a frank discussion on International students. What are students' concerns as they look at going to school in another country? What are parents' concerns? How does political climate factor into decisions? How do the different countries compare? How do you help international families understand fit? How can advisors help manage concerns and expectations of International Students? Wendy shares her experiences and recommendations for advisors. SHOW NOTES Wendy Beato,  Varsity Abroad Cyndy McDonald, Mindful Coaching
01:01:24
May 27, 2021
31: Coffee Talk with 2 Queers- How to be More Inclusive
How can we make our organizations more inclusive? More welcoming to all students and families?  What are the challenges LGBTQIA students face? Join Cyndy McDonald for an interview with Scott and Eric as  they share their stories  and discuss the unique challenges facing today's LGBTQIA clients. They will share steps your organization can take to become more inclusive to all and resources you can use in this journey. SHOW NOTES Guests are: Scott Garbini, Garbini Education and Career Consulting Eric Delehoy, Delehoy College Counseling Cyndy McDonald, Mindful Coaching Visit the website at www.cyndymcdonald.com to view resources from this interview.
01:07:38
May 19, 2021
30: The College Equity Index: A Spark for Change
Many resources are available about college admissions and campus culture, but none evaluate campus culture from a female and BIPOC (Black, Indigenous and People of Color) perspective, until now. The College Equity Index was created by Dr. Debra Felix, Dr. Monica Randall and Sydney Montgomery, Esq. Learn how the index was created, and what was shocking about the information they found. How can this index be used to help you guide women and BIPOC students in their college search and selection. PRESENTERS Dr. Debra Felix Dr. Monica Randall Sydney Montgomery, Esq. Cyndy McDonald SHOWN NOTES College Equity First:  Learn more about The College Equity Index.
56:16
April 21, 2021
29: SLATE- Why Do Colleges Love It?
SLATE is an online platform used by over 1000 colleges to help with recruitment, student success and even help raise money through an alumni network. We will peak beyond the curtains to learn more about SLATE and how it helps colleges meet institutional goals, in an interview with Christine Bowman, Chair of Colleges That Change Lives, and Dean of Admission and Enrollment Services at Southwestern University.
01:06:02
April 03, 2021
28: How to Grow Your Business- Even During a Pandemic
Many people want to expand their business, but are unsure of how to accomplish that. In 2020, during a pandemic, Gena Lester was able to expand her business exponentially. Gena joins Cyndy McDonald to share her out of the box thinking and the steps she took to expand her business, with a corresponding increase of income. PRESENTERS Gena Lester | gena@educationprepcenters.com Cyndy McDonald | cyndy@cyndymcdonald.com SHOW NOTES Taking Your Business Online Course:  https://www.epccounselors.com/connect CLUB HOUSE: The Edpreneurs Accelerators Club| @genalester  CLUB HOUSE: @cyndymcdonald KAJABI:  www.kajabi.com TEACHABLE:  www.teachable.com GUIDEDPATH:  www.guidedpath.net
01:03:55
April 02, 2021
27: Why Study in the United Kingdom?
There are many advantages to students considering doing postsecondary education in the United Kingdom. The British Council is dedicated to helping students, parents and educators understand the education system in the UK. Jenna Hartsell will join Cyndy McDonald to talk about college selection, the British application process and more nuances that go into a UK application. PRESENTERS Jenna Hartsell   Education Manager | International Education Services | British Council   Jenna.Hartsell@britishcouncil.org Cyndy McDonald | Founder & Owner | Cyndy McDonald.com SHOWNOTES If you are interested in more information, visit: Want to Study in the UK? Resources for Counsellors and Students:   Includes different webinars for counsellors Study UK Guide: Counsellor Handbook for 2020 (downloadable format) Great British Education Magazine
01:06:53
March 16, 2021
26: What Role Does ACT/SAT Test Preparation Play in a Test Optional College World?
Many colleges went test optional or test blind in 2020, and will continue that policy in 2021. This change raises as many questions as it answers. Should students still prepare for standardized tests? Which ones? What schedule? When should they turn in scores to test optional schools? Join us for a conversation with the test preparation expert, Tom Ehlers, founder of Method Test Prep. PRESENTER CONTACT If you have more questions or are interested in learning more: Tom Ehlers | President and Founder | Method Test Prep |  tom@methodlearning.com Cyndy McDonald | President and Founder | Cyndy McDonald.com | cyndy@cyndymcdonald.com
01:07:56
March 16, 2021
25: Concrete Ways to Increase College Access in 2021- Interview with Ethan Sawyer, The College Essay Guy
College admissions has been challenging this year due to the pandemic.  How have these challenges affected college access for students? In an interview with Cyndy McDonald, Ethan Sawyer, the College Essay Guy discusses those challenges, and shares ideas for ways counselors can help increase college access in the next year. Here are the links Ethan shares for more ideas of Concrete Methods to Increase College Access 1. Here's the link to apply for Matchlighters (one-to-one essay help). 2. Here's the link to apply for the Counselor Match Program. 3. Here are all the 40+ ways I shared. If you want to see Ethan's interview on youtube, click here.
56:32
February 22, 2021
24: Status Check: One Year In with Cyndy McDonald
March marks the one year anniversary of the start of the Covid Pandemic. Where are we now? What have we learned from the past year? What ways have you adapted your business? What plans should be put in place for the future? Join Cyndy as she leads a discussion on this topic.
50:53
February 19, 2021
23: Is Standardized Testing Teetering? Interview with Robert Schaeffer
2020 say many colleges go test optional because of the global Covid-19 pandemic. Join us for a frank conversation with Fair Test Director Robert Schaeffer about the past, present and future prospects of the test optional movement. Show Notes Robert Schaeffer:  executive director of Fairtest.org. Celebrating 35 years of promoting equity and access for students. Cyndy McDonald: Executive coach and consultant, with over 30 years of experience in business and education, offering All About Your Next Steps resources and coaching Is Testing Teetering resources are available on my Friday Forum blog here. 
01:04:37
December 17, 2020
22- What Really Matters?
This is not a one hour recording of a recent Friday Forum.  I am deviating from the norm of our Friday Forums. I wanted to share a story with you, my listeners.  This is a 15 minute story and advocacy for What Really Matters. At some point during Covid-19 we will all face a moment of truth. I faced mine on Nov. 4, 2020, right after the Presidential elections.  I share my story of dealing with Covid.  I learned, instead of "disappearing" when the election was over, I was struggling with how to handle Covid in my family.  I learned what we do matters. I heard Anderson Cooper (CNN) talk about this topic too.   Please listen to my story.  Join me in promoting individual actions we can take to help one another.  What we do, does matter. Show Notes -Cyndy's Blog- this podcast is based on a blog I wrote:  https://www.ssmsite.com/home/site/aaf38ff2/blog/what-really-matters -Anderson Cooper (CNN): What Matters:  This is a 10 minute presentation:  https://www.cnn.com/videos/politics/2020/11/14/anderson-cooper-it-does-not-matter-trump-coronavirus-kth-vpx.cnn
17:39
November 18, 2020
21: Using Pinterest to Promote Your Business
Susan shared tips for expanding your practice through social media, especially Pinterest.  Learn what approaches work best for different social media platforms. This is Marketing Part 2 Session. (Part 1: Marketing Mindset: What to Know was offered on Aug. 31.)
01:06:21
October 26, 2020
20: Defining College Fit: What REALLY Matters with Edward Fiske
Why was the Fiske Guide started over 30 years ago? What do the Fiske ratings come from? Edward Fiske, New York Times editor and best selling author, answers these and other questions posed by Cyndy McDonald about his book, The Fiske Guide, and transitions in education he has observed over the past thirty years.
01:01:10
October 12, 2020
19: Open Discussion: Exploring IEC Business Models
Can you streamline your business, create more time for yourself, and still do what you love? Three different IEC's will share information about their business models. They will host a discussion about different business models to explore for educational consultants. Elana Guerra  | Bright Futures Consulting | Houston, TX Debra Landesberg | My College Resource | Sarasota, FL Cyndy McDonald  |  Cyndy McDonald.com |  Visalia, CA Special Invitation In this episode I introduce a special invitation to learn more about Cyndy's Mindful Coaching Groups.  I will be starting NEW groups in January. I hope you can join us!  Learn more at my website HERE.  Set up an appointment to meet with me to learn more.  Spaces are limited, and applications are required. So don't delay. Contact me now.
01:08:53
October 05, 2020
18: When Is It Good Enough? Letting Go of the Imperfect Essay
Is there a point of diminishing return when working on essays? Join Susan Knoppow of the WOW Writing workshop to learn how to help students in the writing process, and how to keep your sanity too! Streamline your essay review skills to save time and aggravation. We’ll discuss: · Polishing essays without going too far. · How to prepare students to respectfully deal with well-meaning English teachers, parents and other adults. · How to use these tips to help your students Wow Writing Workshop’s CEO Susan Knoppow will share what she has learned during 25 years of teaching writing to students of all types and abilities. Participants will leave the session with tips and tools, plus access to simple worksheets to help apply what they’ve learned. Presenters Cyndy McDonald, www.cyndymcdonald.com Susan Knoppow, www.wowwritingworkshop.com Resources/Presentations Cyndy's Friday Forum WoW Writing Workshop Resources
01:07:35
September 27, 2020
17: Friday Forum: Finding Trends and Patterns in Admissions Data During Covid
College admissions in 2021 is unlike any other year. Authors of the very popular EA/ED and scholarship data, Jennie Kent and Jeff Levy share thoughts on trends and patterns they have observed in admissions. How will admissions be impacted by the pandemic in 2021 and beyond? PRESENTERS Jennie Kent | Big J Educational Consulting,  www.bigjeducationalconsulting.com Jeff Levy | Big J Educational Consulting, www.bigjeducationalconsulting.com Cyndy McDonald | Cyndy McDonald Coaching,  www.cyndymcdonald.com DATA & TRENDS Are ED acceptances going up?  The data shows the percentage of acceptances for ED holding fairly steady. 2017: 58.6% 2018: 59.5% 2019: 58.8% Is the percentage of a class filled with early decision going up?  Yes- there is a distinct tick upward. 2017: 29.6% 2018: 29.3% 2019: 31.4% Are more schools using EDII?  Yes the number is expanding. 2017: 85 2018: 92 2019: 111 Has there been an increase in the number of schools offering both EAI and EAII, in addition to ED?  Yes- the number of colleges offering both ED and EA (EA 1 and EA2) is expanding tremendously.  Data was collected on about 200 of the 240 schools that offer ED. Of those ED schools, the ones also using EA1 and EA2 showed a significant jump: 2017: 2 2018: 11 2019: 25 DATA & TREND RESOURCES Big J Educational Consulting Early Decision and Regular Decision Acceptance Rates: Class of 2023 (August, 2020)  Spread Sheet Domestic Undergraduate Need-Based and Merit Aid (August, 2020)  Spread Sheet Financial Aid for Nonresident Alien Undergraduates (August, 2020)  Spread Sheet Cyndy McDonald (through GuidedPath) Private FAFSA Only Schools  Spread Sheet International Student Scholarships  Spread Sheet
59:34
September 21, 2020
16: Marketing Mindset: What to Know
What exactly is marketing? How does it differ from branding? How do you ramp up your virtual game now during Covid? Susan Dabbar will be joining Cyndy to discuss these topics and answer questions. Susan has years of experience as an engineer, marketer and as an Independent Educational Consultant. As a female entrepreneur, she has built a strong brand, AdmissionSmarts. PRESENTERS Susan Dabbar | CEO | AdmissionSmarts, Inc.  |  www.admissionsmarts.com  |  susan@admissionsmarts.com Cyndy McDonald | President | Cyndy McDonald, Inc.  |  www.cyndymcdonald.com  |  cyndy@cyndymcdonald.com SHOW NOTES Mastering the Art of Creating a Brand: Wondering how to get started?  Use this free resource from Susan includes two valuable tools; Mastering The Art of Creating a Brand: A Guided to creating and identifying your BRAND Online Brand Audit 2020: Tips for assessing your online presence Contact:  susan@admissionsmarts.com
01:06:20
August 30, 2020
15: Driving Significant Growth in Your Business
Brian Safdari is a master sales trainer and executive coach. He trains the leaders of multi-million dollar companies on the art of building a business through the science of listening. Join Cyndy as she talks to Brian about what he learned along the way to becoming a top closer. Brian shares how effective listening and preparedness can help drive growth in your business. Show Notes: Brian Safdari:  Brian@collegeplanningexperts.com  |  www.collegeplanningexperts.com Cyndy McDonald: cyndy@cyndymcdonald.com  |  www.cyndymcdonald.com
01:07:39
August 25, 2020
14: Friday Forum: Amplified Adolescent Anxiety During a Pandemic
In normal times teenagers experience a great amount of stress and anxiety. This stress and anxiety has been amplified during the pandemic. One of the greatest contributors has been the uncertainty around standardized testing options. If students can't go to school, how are they supposed to go take an exam? Guest Speaker:  Dr. Jed Applerouth,  Applerouth Test Prep and Tutoring | www.applerouth.com Like to see the presentation from Dr. Jed Applerouth?  View at my Friday Forum Blog.
01:09:30
August 15, 2020
13: Friday Forum: Tips for Choosing a New College Planning Technology
Looking for a new college planning tool? How do you go about comparing different tools? What questions should you be asking? What should you be looking out for? With the news this week about the closure of GuidedPath, many people will be looking for new software solutions. Listen to Cyndy McDonald and Katie Andersen's discussion on how to compare software platforms, and what some of the significant differences are in the platforms on the market.
01:02:05
August 10, 2020
12: Covid 19 Friday Forum: Tackling the Covid-19 Essay
The pandemic has affected every aspect of student lives in past months. Applications such as Common App have added a covid-19 question. How should students approach this essay? Are there topics students should steer away form in this essay? Brad Schiller, co-founder and CEO of PROMPT, a writing platform, and counselor, Stephanie Kennedy, Kennedy College Consulting will join Cyndy McDonald in a discussion of the Covid-19 essay.
01:01:29
July 16, 2020
11: Covid 19 Friday Forum: Nailing the Inquiry and Balancing Fall on Campus
The Friday Forum returns! Who will be going back to school in the Fall? Who gets the "Covid Warrior" and the "Head in the Sand" award for the week? How does the current news affect your students? How does it affect you? How are your skills for managing inquiry calls? What would you like to do better? 
55:08
June 27, 2020
7: Covid-19 Friday Forum: Parting the Admissions Curtain During Covid-19
What will college recruitment look like from the inside during and after Covid-19? We turn to author, popular speaker and former director of admissions Peter VanBuskirk for the answers. Watch Cyndy McDonald and Peter VanBuskirk engage in a frank conversation exploring waitlists, merit and financial aid, and future college admissions practices.
42:40
June 17, 2020
10: Covid 19 Friday Forum: No Time for Silence with Susan Toler Carr, PE.
Have you started conversations with students about the civil unrest in communities not only across the country, but around the world? Why are people protesting? What is their message? Are we fully aware of the social, educational and economic gaps that afflict so many students of color populations? Students of Color struggle with feeling academically and emotionally prepared. How can we, as advisors, support them? Many of us want to help but don’t know what to do. In a special edition of the Friday Forum, Susan will share with us her reality of being a black woman in society today, raising a black son. She will share her story, and the resources she has developed through the foundation JustinCarrWantsWorldPeace.org that support underserved populations. Join us for this very crucial and timely conversation about why it’s imperative not to remain silent. Students of Color must Matter.
01:04:40
June 17, 2020
9: Covid 19 Friday Forum: Looking Into A Mirror: Engaging Students Using Surveys for Self-Reflecting
A constant struggle for advisors is really getting to know their students. A constant struggle for colleges is getting to know a student's interests. A constant struggle for students is learning all about themselves. Using surveys with middle school and high school students can turn that struggle into a joyous journey. I have asked Kelly Mogilefsky to join me to discuss the power of using surveys with students. Sit in on an actual session exploring Myer-Briggs personality traits with a student. Learn how Kelly uses surveys in her work with students in an early college program. Includes links to free resources and handouts.   Kelly Mogilefsky, IEC, kelly@mogilefsky.com Cyndy McDonald, MA/PPS, cyndy@cyndymcdonald.com
01:13:34
June 09, 2020
8: Covid-19 Friday Forum: Impact of Covid-19 on College Recruitment: Current & Future
What impact has the current pandemic had on college recruitment, not only for this year, but for future years? How are private colleges being impacted? How are public colleges being impacted? Join us to hear from two professionals, Christine Bowman, Dean of Admission and Enrollment Services, Southwestern University, Chair of Colleges That Change Lives Board, and Tony Sarda, Director of Undergraduate and Graduate Admissions, Lamar University, Texas. This promises to be a lively discussion. _________________________________________ SHOW NOTES Our two Friday Forum guests would love to hear from you! Christine Bowman  | Dean of Admission and Enrollment Services, Southwestern University, Chair of Colleges That Change Lives Board  | bowmanc@southwestern.edu Tony Sarda  |  Director of Undergraduate and Graduate Admissions, Lamar University, Texas  |  jasarda@lamar.edu
58:36
May 30, 2020
7: Covid-19 Friday Forum: Parting the Admissions Curtain During Covid-19
What will college recruitment look like from the inside during and after Covid-19? We turn to author, popular speaker and former director of admissions Peter VanBuskirk for the answers. Listen to  Cyndy McDonald and Peter VanBuskirk in a frank conversation exploring waitlists, merit and financial aid, and future college admissions practices.
01:00:22
May 23, 2020
6: Covid-19 Friday Forum: College Advisor Perspective from Across the Country.
Cyndy McDonald invited 2 other college advisors to join the forum discussion.  Debra Landesberg (Sarasota, FL), Erin Avery (Fair Haven, NJ) to give a national perspective from coast to coast. Cyndy, Erin and Debra take the current pulse of the admissions landscape.Topics such as using mindfulness in college planning, and to ease anxiety were discussed. Knowing how to pivot during the covid-19 pandemic was addressed by Debra, as she shared why and how she started MyCollegeResource and BestFitU to meet student, parent and advisor needs.  Erin shared mindfulness exercises advisors can use with students. These and other exercises are available in her new book, The College Labyrinth. __________________________________________ Show Notes   Find Cyndy McDonald at www.cyndymcdonald.com  Find Debra Landesberg at www.mycollegeresource.net, and www.bestfitu.net  Find Erin Avery at www.averyeducation.com and her book at The College Labryinth
58:29
May 19, 2020
5: Covid-19 Friday Forum: Focus on Business
Business guru Jamie Dickenson answered all questions Business.  In this Friday Forum, hosted by Jamie Dickenson, business questions were posed and answered.  What about the PPP loan?  What about marketing? Pricing?  If you have questions about these topics, you will want to listen to the answers to these and many more questions.
01:04:18
May 11, 2020
4: Covid-19 Friday Forum: Name Your Date and Name Your Price
Friday Forums cover the week's news in education and business.  Top of the news this week was a discussion about colleges returning to campus in the fall.  Can they name a date they will open campsu?  Some think so.  What about the ACT and Collegeboard announcements about remote testing.  Some colleges are expressing concern about accepting scores from at home tests. Jamie and Cyndy led a discussion about pricing, and how to assess what your value is, and how to set your pricing.  What value do you bring to your clients, and what is that worth?
01:15:38
May 03, 2020
3: Covid-19 Friday Forum: CARE Act Updates, Test Waivers, and More!
This Friday we covered updates on the CARE stimulus act and in college admissions. Jamie answered lots of business questions from last week. What does being "self-employed" mean? Will there be more money from the stimulus package? What colleges announced test waivers (besides Cornell and Wellesley?) for the class of 2021? How will transcripts and AP tests be handled? These and more questions were addressed in this Friday's Forum. Who received Cyndy's award for the week? And the Head in the Sand award for the week? Tune in!
01:08:32
April 27, 2020
2: Covid-19 Friday Forum: Your Questions Answered
Jamie answered business questions from last week. Will there be more money for the PPP?  Should I file for unemployment?  In college admissions Cyndy covered the June SAT rescheduling, colleges still accepting SAT Subjects (or not?) and the Head in the Sand award.  Listen to learn who received it and why! Subscribe to the podcast, so you receive our weekly updates.  Join us for Friday Forum's by registering at www.cyndymcdonald.com.  Watch recorded Friday Forums at www.youtube.com/cyndymcdonald
01:06:26
April 27, 2020
1: Covid-19 Friday Forum: Creating Sense from Chaos
In the first forum launched as a result of Covid-19, we covered the latest on the stimulus package, unemployment benefits and small business loans, testing and college admissions. Surveys identify the worries of college students, colleges, and rising high school students.  Be sure to subscribe to the podcast, so you receive our weekly updates.  Join us for a Friday Forum (they are free) by registering at www.cyndymcdonald.com.  Watch recorded Friday Forums at www.youtube.com/cyndymcdonald
01:23:55
April 27, 2020
All About Your Next Steps- Covid-19 Style Trailer
Who would have believed the chaos a small virus could wreck upon the entire world.  I had planned to start the All About Next Steps podcast during more sane times.  Now, surrounded by the upheaval Covid-19 is creating in both the small business world and the world of college advising, I felt the time to start was NOW.   Hence, the birth of the All About Your Next Steps Covid-19 Style podcast. The forums have proven very popular over the past 3 weeks.  We wanted to get these posted as podcasts to make the content easy for you to access.   We have received many emails about how helpful they have found the Friday Forums.    -Joyce wrote:  "First, I want to thank you for the commitment you show to students and to our peer IECs through the Friday Forums, which you created.  I LOVE how down-to-earth and supportive they are . . . and informational!",   -Bailie told us, "Cyndy, there is so much that is being thrown at us on a daily basis, I find it overwhelming trying to keep up, so I very much appreciate the summaries of the salient weekly topics.  So instead of “Tuesdays with Morrie”,  I look forward to “Fridays with Cyndy and Jamie”!!! Each Friday Forum will be published as a podcast the following Monday. If you like what you hear, subscribe to the podcast so you don't miss any episodes. Join us for the live Friday Forum by registering on our website, www.cyndymcdonald.com. View the forums on my youtube channel at youtube.com/cyndymcdonald, and of course, listen to the recordings here on the podcast.
04:03
April 26, 2020
0: Introducing All About Next Steps
Welcome to All About Your Next Steps podcast. I am so excited to be launching this podcast, even at this time in history. I am an entrepreneur and an educator. When I started my first technology company, it was tough to prove myself. People found it hard to look past my being a woman and see me as an entrepreneur. Later, I founded and led two more businesses and a non-profit organization. Now, more than ever, I have a passion for supporting educators and others, who against all odds,  have started their own businesses.  If you are a small business owner or thinking about launching a small business in education or another field, then this podcast is for you. If you have a passion for education, especially for college planning, then this podcast is for you. If you like learning from others who have their own business, or work in education and who are shaping the world around us, then this podcast is for you.  I selected the title All About Your Next Steps to depict moving forward, progressing, growing.  If you have a growth mindset, then you will benefit from this podcast.  Right now the podcast is centered on Covid-19.  My goal is to provide support and information to guide you through the Next Steps, Covid-19 Style!
08:26
April 24, 2020
Minerva: Experience College with the World As Your Classroom
In an interview with Robin Goldberg, Chief Experience Officer with Minerva, Cyndy McDonald explores how Minerva “offers an innovative undergraduate program” combining world travel with a challenging, inquisitive approach to learning. How does this serve students better? Educationally, how does it compare to traditional undergraduate experiences? How do prospective employers view this innovative path? Join us to hear answers to these questions and more.  Recorded in 2016, yet, this year, in the midst of the corona virus pandemic, the information from Robin about Minerva's education approach is more relevant that ever before.
32:30
March 21, 2016