Entrepreneurs Tribe Podcast

Entrepreneurs Tribe Podcast

By Joel Ong
Joel Ong from Tape Your Time interviews some of the most brilliant minds in business and entrepreneurship so you can learn how to maintain success, enjoy its rewards, and take it to the next level. Every entrepreneur is unique, has their own unique business, and serves a unique set of customers, but few succeed without context-specific advice well-suited for their stage of business, trajectory, approach or size. We breakdown all of the myths, legends, stories, struggles, and insights behind what it takes for you to join this tribe of successful entrepreneurs to grow and stay ahead of the pack.
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010: How Maximizing Customer Lifetime Value Allowed Mark Thompson To Build a $20M SaaS Company Using The Internet

Entrepreneurs Tribe Podcast

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026: The Business of Beauty and Modelling: Into the World of Fashion and Entertainment, With Kelleth Cuthbert
Kelleth Cuthbert is a model, actress, media personality, and dog rescuer. In her 13 year career as a fashion and commercial model spanning several cities, she has appeared in countless publications and campaigns like Virgin Mobile, Tanda Skincare, Glo Minerals, Roots Canada, Avon, Harlequin Romance, Maxim, Two Magazine, Wedluxe, and Fashion Series Magazine. Her acting credits include The Bold and the Beautiful, the special Super Bowl correspondent for Inside Edition, and a large assortment of short films, commercials, music videos, and PSAs. In January 2019, Kelleth became an internet media sensation at the Golden Globes as a water model. Within hours, she had millions of people and news outlets’ attention. But beyond her public life, Kelleth is an avid animal lover and partners with dog rescues to help pull dogs for rescue from high kill shelters that are scheduled to be euthanized.
30:19
February 18, 2020
025: Is Burnout A Good Thing?, With Breakfast Leadership CEO and Founder Michael Levitt
Michael Levitt is the CEO and founder of Breakfast Leadership, Inc (BreakfastLeadership.com), who works with individuals to reduce stress and prevent burnout, so that they can focus on what REALLY matters most.  Breakfast Leadership trains leaders of all walks of life how to design and properly structure their work days, so you will accomplish more, by doing less. Michael is also a Certified NLP/CBT Therapist through Academy of Modern Applied Psychology, the Book Author of “369 Days: How To Survive A Year of Worst-Case Scenarios” and keynote speaker. But prior to his successes, Michael lost his health, his job, his car, and his home all in 369 days, and he now teaches people how that happened to him, so that they can make the crucial changes in their lives to prevent those losses from happening to them. Key Takeaways: - Going Through a heart attack, retrenchment, home foreclosure all within a year - Burnout & Why It Happens - Healthy Boundaries & Protecting Your Time - The Myth of Not Having Enough Time - Michael’s principles around prioritising areas of your life (themes of each day) - Drive, Success & How It Makes You Prone To Burnout - Blocking Out Time in Your Calendar To Rest - Being Conscious of Your Energy Levels - Peers, People Around You, Mentors - Determining What Led Up To The Burnout - Is Burnout A Good Thing? - Huge Warning When Things Stop Becoming Enjoyable - What Is The State of Burnout? (5 Signs of Burnout) - Building Resilience For Burnout - Pull vs Push Motivation
43:29
February 16, 2020
024: Battle Tested Principles on Scaling a Fast-Growing Ecommerce Store on Shopify, with Caroline Balinska of Just Ask Parker
Caroline Balinska is the founder of Just Ask Parker. Shopify's ONLY Small Task Marketing Agency. Caroline has over 18 years of experience in marketing and over 12 years experience in ecommerce. Having started, grown and sold over 12 businesses, what makes Caroline's skills so highly sort after is that she comes from everything from the business owners perspective. Caroline found that the reason startup ecommerce stores where failing was not the right help to get over that hurdle of their first 1000 sales. She created Just Ask Parker to help Shopify store owners get more traffic and sales. Caroline is also the host of the #1 podcast for newbie Shopify Merchants and created the most comprehensive Shopify Approved marketing course, find it over in the Shopify approved courses list. HER LINKS www.winningwithshopify.com/summit www.1000saleandbeyond.com www.justaskparker.com Key Takeaways: - Being busy, happiness, and merely working for money - Running a business on your own terms - Ecommerce & how it frees your time - Why Shopify - Principles that make some Shopify owners more successful than others - Product-Market fit / Customer Service / Quality Products - Importance of customer service phone number & reviews - Calling your clients (Customer experience) - Influencer Videos - 1 Type of video that works well on Ecommerce - What sort of investment should you make
40:43
February 14, 2020
023: A Deep Dive Into Personal Transformation Through The Unconscious Mind, With Tiffany Toombs
Tiffany Toombs is an international speaker and leading expert on rewiring the unconscious mind for success and tapping into your personal potential. For over 20 years, Tiffany has educated and transformed the lives of thousands of people across the world. She is also the author of “Stop Being A Selfish B*tch – A Comprehensive Guide To Living Your Best Life Through Radical Self Love”, a top-rated self-help book. Tiffany’s clients and course participants experience undeniable results – showcasing over and over again that our unconscious mind can be our most powerful asset – when we truly understand how to make it work for us. Tiffany is a sought-after speaker and has been invited to speak on numerous global podcasts and stages – including speaking at events run by Marshall Sylver – the world’s most televised hypnotist, Akbar Shiekh – Founder of Coaches Secret & The Givers Clubs, and has shared stages with a number of notable influencers including Dan Fleyshman and Ron Lynch. Through education, Tiffany empowers people to understand why and how they have become stuck in the past and how to take action in all areas of their life, in the present moment to completely change their lives in a positive way forever. Tiffany is currently focused on her personal life mission to change the world by empowering 1 million people to live an intentional life that is aligned with their deepest truth, every day. With this mission in mind, Tiffany has created a range of programs and products to help people around the world tap into their unconscious potential and create a positive ripple effect through their individual communities. Key Takeaways: - Dealing with suicide, abuse & abandonment - Matrix therapy: Re-framing emotional points of view - Using past negative experiences for power - Fast-tracking your growth / dealing with unconscious trauma - Most important clues to finding a good coach - Difference between a coach & a therapist - Pitfalls of placing your trust in people of authority - Myth of willpower / discipline / goal-setting - Journaling / Meditation - How to get out of the cycle of betraying your values - Over-achievers and being too hard on yourself, Feeling Empty & How to unlock greater happiness & contentment - Seeking completeness from others / lack of self-worth - Codependent / toxic / abusive relationships Significance vs Contribution
49:08
February 11, 2020
022: From Recruitment to Marketing: The Journey of Understanding People, With Victoria Rush of The Social Movement
Victoria Rush is a London-based award-winning marketer, Producer and Director of Operations at The Social Movement, which is a Docu-series for Amazon Prime bringing together teams of Entrepreneurs to solve the world’s biggest social issues in 4 days. She is also the Podcast host at The Recruitment Marketing Podcast. Victoria is dyslexic, so reading and writing was a nightmare for her, and she went looking for a podcast series where she could learn more from the best in the industry but could not find one. So she launched her own podcast several months later. From quitting her corporate job to interviewing marketing leaders to provide the best education in recruitment marketing, business, entrepreneurship and personal growth. Now, she helps clients build their businesses through podcasting. Key Takeaways: - Recruitment Marketing: What it is and why it is important - The Dilemma of SMEs and what they should do - When does a business decide to hire more people? - Diversity in Business - How do talented people decide which ideas are the best? - How do talent execute on these ideas? - Mistakes that corporate environments make in the hiring process - Dealing with Adversity & Growing past them - Being Real vs False Positivity & Goodness - Embracing the journey with yourself
47:25
February 7, 2020
021: Mastering the Art of Social Media: Growing Over +2 Million Followers On Instagram and TikTok, With Maayan Gordon of Monkey Boy Art
Maayan is a 28 year old TikTok Consultant, Branding Expert, Glass artist, Business owner, Social Media Consultant and Influencer. Her passion is for helping businesses and people grow their BRANDS and businesses, creating a larger and more impactful online and offline presence, with 10 years of experience as a business operator and entrepreneur with extensive internet marketing experience. Out of college, Maayan was a freelance copywriter for a very large internet marketing brand, then started her own small graphic design business creating logos and Wordpress websites for brands and businesses. She later transitioned into glassblowing after years of a friend’s suggestion that she try it out, and after the first lesson she was hooked! Monkey Boy Art was created and she found huge success in her first 3 years, selling and making over $500,000 in revenue. Through running and growing this company, Maayan learned to multitask and be efficient with her time at a very high level. More recently, she has found growing success on both TikTok and LinkedIn as she continues to implement strategies that she has learned on both platforms. She now looks to help other businesses create and improve long term branding strategies while staying on top of and at the forefront of technology changes in marketing and social media. At the same time, she is making a big push to grow her personal brand and influence through her own marketing efforts. Socials: TikTok: 1.7+ Million (@worldofglass) 325K (@joyoffood) Instagram: 80K (@monkeyboyglass and @Monkeyboyart) YouTube: https://www.youtube.com/user/maayangordon Key Takeaways: - Youth’s lack of experience - Principles for building a Community - How Maayan scaled up the business - Pinterest and experimenting on platforms - Key questions for a business to invest in a social platform - What’s a viral video on TikTok? - Where TikTok is heading towards for marketing & ecommerce
37:10
February 4, 2020
020: Pain, Suffering, Death, Love, and How To Leverage Adversity Into Blessings, With Joel Ong on the Mental Fitness Show
A few weeks ago, I had an insightful 25 minutes conversation with show Host Shadin on the Mental Fitness Show. This episode is a re-sharing of my story of dealing with loss, life and death, and how it has made me do what I do today. We also talk about how I think about crises and adversity, and how to not let it affect you but grow stronger from it.
30:05
January 31, 2020
019: HUBBA Co-Founder Amarit Charoenphan Shares the Story Behind Thailand’s First Co-Working Space and The Techsauce Global Summit
Amarit Charoenphan (Aim) is the Executive Chairman and Co-founder of HUBBA, Thailand’s first and largest co-working space and community. He started HUBBA with his brother 8 years ago, which was born as Thailand’s first co-working space, HUBBA grew to become an entrepreneur growth platform serving end to end from early stage startups to large conglomerates and MNCs like Coca Cola, Google and Tesco Lotus.  Armed with HUBBA CONNECT and Techsauce, their business is run on a digital platform supported by media (4 million readers annually) and one of the biggest and top 3 best Tech conferences in Asia, Techsauce Global Summit. Today, Amarit is also the Chief Connection Officer and Co-founder of Techsauce, and their event attracted 12,000 conference goers, along with global speakers from former Chief Innovation Officer (CIO) of DBS, Principal of Sequoia Capital, Co-founder of Ethereum to the Former Prime Minister of Estonia.  He has also been named as one of Forbes Asia 30 Under 30: Enterprise Technology, and Thailand Startup Enabler of The Year 2016.  His passion for building the startup community over the past 8 years and to help entrepreneurs grow has led him to angel invest in many of the top startups and actively mentors and coaches over 100+ different startups founders annually. Aim has also coached and consulted ecosystem hubs and leaders in over 30 cities on how to build tech communities.  He is also a Fellow of the Edmund Hillary Fellowship (EHF) in New Zealand, Obama Foundation Leaders: Asia Pacific inaugural cohort, and considers Singapore and New Zealand his second homes (his third home is the airport).  Inspired by the book Big World, Small Planet: Abundance within Planetary Boundaries by Johan Rockström, Mattias Klum, and Peter Miller, Aim’s life's mission is to help entrepreneurial ecosystems flourish across Asia by combining capital, education and programs, talent and cutting-edge research and physical spaces to accelerate scalable solutions that will help achieve the UN Sustainable Development Goals before the world runs out of time. As a Youth Startup Support Consultant under the United Nations Development Programme (UNDP), he helps to tackle extreme poverty and climate change through entrepreneurship.  He also loves to travel, meet interesting people, attend conferences and visit communities, coworking spaces as if they were living museums.  Key takeaways:  - How Aim started from scratch with no capital, network, or experience  - What the 2008 Financial Crisis taught him  - How he found himself in entrepreneurship and co-working spaces when there was no technology localized for Thai people  - People’s relationship with each other  - Biggest problem in the start-up ecosystem of going out of alignment  - 3 Key Factors for Founders to stay together for the long-haul  - What Ex-US President Barack Obama said to him about creating scale and impact successfully  - Observations about SMEs and what’s holding them back from innovation, scale and speed  - How SMEs can stay relevant & competitive - The #1 thing SMEs need to learn today  - How to change & build Culture  Contact Aim at:  - Southeast Asia's leading technology media and events company (https://techsauce.co/en)  - Techsauce Global Summit, one of the biggest and top 3 best Tech conferences in Asia (https://summit.techsauce.co/)  - Aim’s Twitter (https://twitter.com/AimAmarit)
43:16
January 28, 2020
018: Travel, Tourism, and Culture: Away From The Beaten Path, With Joel Ong on Lee Rowley’s After Dark Podcast
For today’s episode, we highlight an interview I did on the After Dark Podcast with Lee Rowley last year.  “When you travel somewhere for a vacation, are you the typical tourist with a camera? When was the last time you travelled to a destination and decided to NOT be a typical tourist? Imagine taking a break, stepping outside and drawing in a deep breath of sulfur gas and smoke. And doing so hiking about 12 miles up and 12 miles down a steep mountain twice a day. After Joel’s last trip, to Indonesia, he had an epiphany of sorts. He was so struck by the people and the culture around him that he determined he would never again take his “normal” life for granted, nor could he ever ignore the culture of the people where he was visiting. After watching men work for meager wages at jobs that robbed their health (yet these same men were happy as clams) he had to learn more and understand why. Jump into this experience with Joel to learn and understand yourself who these people were, where Joel discovered these people, and what their lives are like… and more so, what THEY are like. Your own life’s problems will seem insignificant. Why? You’ll see in the next few minutes. Joel’s take-a-way is… welp… listen to this podcast and learn. I assure you, you have never heard of anything like the people and lives described here. And then ask yourself, what’s your take-a-way? Located in and … Live from Singapore!” Key Takeaways: “Traveling Experiences” - Met people in Croatia that are like family now; - Traveled to sulfur mines in Indonesia and saw how the sulfur miners work. Was about a 12 mile (and steep) hike to the top of a crater and then down to the mines. - Dangerous and hard hike that the miners do every night while dark. Did not realize the hard life lived by these miners. - They would transport the sulfur from the mines on their shoulders (about 250#), twice a day… 12 miles to the mine to work, 12 miles out, 12 back and 12 out again… then home at night to do it again in a few hours. - Pay was about $1.00 a day. - Miners live about 45 years, due to breathing in the sulfuric smoke & gases. - What struck Joel was how happy these miners are, and friendly, and puts one’s lived and problems in perspective. - Miners would craft figurines out of sulfur and enjoyed that, handing them out to tourists. - Was encouraged to try and learn their language and how they live. Learned empathy from this trip to Indonesia to see the sulfur mines. - When he travels tries not to be the typical tourist, instead tries to immerse himself into the world around him, the culture, the people… tries now to make trips longer to be able to appreciate culture better. Says that is how people should look at travel. After Dark Podcast: https://anchor.fm/LeeAfterDark Lee’s Website: http://leerowley.com/lee-after-dark/
29:18
January 24, 2020
017: Bootstrapping a $20M Ecommerce Company and $12M Hiring Marketplace to Acquisition, With Nathan Hirsch of OutsourceSchool
Nathan Hirsch is a 30 year old entrepreneur that's been scaling businesses since 2009. Nathan's first business, Portlight, sold over $30 million in sales through Amazon. Nathan then co-founded FreeeUp.com with an initial $5,000 investment in 2015, scaled it to $12M per year in revenue, and it was acquired in 2019. Today, Nathan is a co-founder of OutsourceSchool, a company working to educate entrepreneurs on how to effectively hire and scale with virtual assistants through in-depth courses. With all of his businesses, Nathan has hired and scaled with hundreds of virtual assistants and freelancers from all over the world. He shares his roadmap for scaling businesses with virtual assistants through OutsourceSchool. Nathan has built himself into a social media personality online, he has appeared on over 300+ podcasts, and has spoken to thousands about remote hiring at industry events. He has also been featured on CBS, ABC, NBC, and Entrepreneur. Find out how many VAs you can afford: https://paykstrt.com/15457/48607 Learn how to scale up your business through VAs at OutsourceSchool: https://paykstrt.com/14889/48607 Key Takeaways: Nathan’s entrepreneurial story: Amazon Marketplace, eCommerce operations, drop-shipping, FreeeUp and      exit, OutsourceSchool Recruiting, interviewing, and building a team of outsourced freelancers Trial and Error and Importance of Speaking to Your Customers Nathan’s approach of not following the conventional wisdom, trying things out and adapting it to make      it your Own Delegating tasks off your plate that aren't your expertise or aren't worth your time. Figuring out what doesn’t work and 3 common tenets of all 3 businesses Speed in the Marketplace Understanding when, how and who to delegate to Gathering Feedback Not being emotional about your product/service Figuring out who you like to work with and surround yourself
32:58
January 21, 2020
016: Interviews, Job-Seeking, Leadership and Communication, With Cristina Flores of Creative Solutions Coach
Cristina Flores is an “up-and-coming” Certified Executive Leadership Coach (Leadership & Interview). She has 3 children (ages 3, 7, & 12), a Bachelors of Psychology, and an MBA. While managing her personal and professional life, she is currently working on a children's book to help empower children with cancer to feel included and powerful. Cristina is passionate about helping jobseekers start off on the right foot whether on LinkedIn or at an interview. She gets right to the root of the problem quickly and provides great actionable feedback in this episode. Cristina coach jobseekers on how to interpret job descriptions, what type of questions to expect based on the field they are applying for, and helps with Mock interviews. Beyond job-seeking, Cristina also coach leaders on how to adjust to their new role, time management, effective communication, and streamlining processes. She has started the conversation on leadership and leadership styles on Linkedin through interviews of CEOs, a diplomat, and others in varying roles of leadership. If you want to learn more about her, you can message Cristina Flores on LinkedIn. Key Takeaways: - How to start off on the right foot. - How to get people to say yes on LinkedIn.  -What can be stopping someone from saying yes.  - Why you shouldn't be afraid to ask.  - Trends in Interviewing process & job search!
32:58
January 17, 2020
015: Building an Audience of +1.2 Million Followers in 9 Months Using TikTok, With Social Media Star Jayde Vincent
Jayde Vincent is an English dancer, choreographer, and verified TikTok Star, where she shares a variety of dancing, singing, and comedy videos. In March of 2019, she started getting massive traction on TikTok, growing to over 1.2 Million followers and 52.4 Million combined Likes in less than 9 months. This sparked her passion for social media marketing. Jayde currently helps businesses and brands help build and grow their reputation on the platform as an expert in TikTok marketing. Jayde never expected herself to be in this position today. Although she had been dancing ever since she was 4 years old, she always struggled with what she wanted to do as a teenager and struggled in school academically. Jayde talks about how her Tribe provided much needed support when her sister Jessie had to undergo a major surgery in late 2019. Today, she has been featured on CBC Kids News, Digital Business Women, Influence Weekly and MTV after they found and used her TikTok video dancing to Billie Eilish's "Bad Guy" on the show “TRL, Total Request Live”.
21:27
January 13, 2020
014: Heather Monahan’s 20 Year Journey to Breaking The Corporate Glass Ceiling And Creating Boss In Heels
Heather Monahan is a best-selling author, keynote speaker, entrepreneur and founder of Boss In Heels. Having successfully climbed the corporate ladder for nearly 20 years, Heather Monahan is one of the few women to break the glass ceiling and claim her spot in the C-suite. As a Chief Revenue Officer in Media, Heather Monahan is a Glass Ceiling Award winner, named one of the most Influential Women in Radio in 2017 and Thrive Global named her a Limit Breaking Female Founder in 2018. Based in Miami, Heather’s new book Confidence Creator shot to #1 on Amazon’s Business Biographies and Business Motivation lists the first week it debuted on Amazon. Heather is a confidence expert and is currently working with Fortune 500 companies and professional sports to develop confidence in the workplace and on the court. She’s also a member of Florida International University’s Advisory Council to further serve as a mentor and leader in the South Florida Community. Heather’s new show, Creating Confidence, debuted on the Top 200 shows on Apple podcast. Heather’s work has been featured in USA Today, CNN, Forbes, Fast Company, TEDx and Business News Daily. Most recently, she added Guest Professor at Harvard to her list of accomplishments. Key Takeaways: - How Heather found herself in entrepreneurship after being fired from her job - How being vulnerable turned into countless opportunities - How to ask for help, when to ask, stepping into shame, and champion that fear - Feeling like a fraud and its relationship to growth - Tuning out self-limiting beliefs and tuning into our talents, passions and purpose - Self-awareness and not apologizing for saying “No” - Going through the process and trusting it along the way - Focus and not quitting as the one key to her success - Top 2 things you need to remember to grow 10X in the next 10 years - Journaling to prove to yourself you can overcome your fears - Fire Villains from your life
30:48
January 10, 2020
013: Mastering Lead Generation and Being At Your Best, With Sidney Clevinger of The Better Leads Institute
From starting with a gun in his hand in 2016 to physical abuse, emotional abuse, theft, infidelity, embezzlement, anxiety, depression, anxiety attacks and panic attacks so bad he used to pass out in bathrooms, The Better Leads Institute CEO Sidney Clevinger credits choice as the key to his rise to success, making 7-figures annually and running multiple businesses as an entrepreneur. Fast forward to 2020 today, he is now a digital marketer, author, coach and speaker who’s built and runs multiple businesses. From an advertising agency that does seven figures a year in contracts, a CBD Commerce business, and information products such as a coaching course about building your influence on social media and online, Sidney has also written 5 books on marketing and advertising on social media. His highest intention is to help 1,000 people with guns in their hands like he had to choose life and become successful with their lives. Some Key Takeaways: -Sidney’s near-death experience and lessons he had learned -How to generate free leads on social media -How to use paid advertising and be profitable -How to build a system of lead generation, conversion and retention that is scalable and profitable from Day 1 - Rehearse, review, revise - Practice doesn’t make perfect. Practice makes permanent.
39:37
January 7, 2020
012: Stephanie Scheller’s Rapid Rise from Corporate America And Marketing To Running The Largest Sales Training Practice In Central Texas
Stephanie Scheller is a TEDx speaker, a Forbes 30 under 30 nominee, a 2019 New York Life Woman of the Year nominee and a two time best-selling author. She is also the founder of Grow Disrupt, a San Antonio-based training organization for small businesses and CEO of Scheller Enterprises. As a speaker, she has graced the stages of global organisations and Fortune 100 companies, such as TEDx, Microsoft, Time Warner Cable, and BNI. She co-hosts a podcast called Black Belt Selling. After three years in corporate America, Stephanie Scheller ramped up her sales training and coaching business in four and a half months to completely replace her corporate income. She also ran a sales training practice in Central Texas, Scheller Enterprises, as its CEO, and grew that in less than 18 months to become the largest, most active sales training practice in the area. After working behind-the-scenes with over 2500 businesses and thousands of individuals on their sales, marketing and systems, Stephanie shares with us her observations, insights and experiences on what it takes to grow and run a successful business. Key Takeaways: - Turning adversity and crises into opportunities - Bruce Lee’s Philosophies in Business - Martial Arts and Pulling the Punches in Business - Stephanie’s Process of Getting Around Obstacles - Tracing the 5 “Whys” - Cultivating your “Personal Board” of Peers and Guarding Them Closely - How to figure out when, what, and how to ask for help - Importance of Integrity in Business - Nothing has weight except what you give it
42:25
January 1, 2020
011: Zero to $20 Million in 4 years: How The Archimedes Group’s Ryan Narus Went From Selling Cars to Providing Affordable Housing for the Underprivileged in USA
Ryan is a real estate investor and co-founder of The Archimedes Group - a private real estate investment firm focusing on mobile home parks in the Southeast US. Their mission to provide safe and affordable housing for less affluent Americans while delivering extraordinary returns to investors and cultivate a safe, strong community while supporting education for underprivileged youths. Their business model serves the lowest third of Americans who can’t afford a single-family home and are looking for a clean, affordable community without the hassles of apartment living. Ryan started with nothing: no money, no experience, no network. He later became one of the top salesmen at Hendrick Honda selling over 800 cars in 4 years, brought 3.75MM in profit for carnival cruise lines, and wrote a book on how to buy a car at the best price using Psychology. He is an expert in Psychology, and a book author, and also an MBA holder on the fast track through the corporate banking ladder before he left corporate America. Now he focuses on Mobile Home Parks and has closed over $20M in MHPs (mobile home parks), 12 of them across 1313 pads across south-east of USA and $8.5M in realized property value gains today. Key Takeaways: - Your relationship with money - How to build long-term real sustainable wealth - Being willing to make sacrifices - Feeling the fear and doing it anyway
40:38
December 28, 2019
010: How Maximizing Customer Lifetime Value Allowed Mark Thompson To Build a $20M SaaS Company Using The Internet
Mark Thompson is the Co-Founder of PayKickstart (a popular shopping cart and affiliate management SaaS company). He has been an online entrepreneur for 12+ years, teaching and selling software/training to other marketers and online business owners. As a leading SaaS company with a global network of vendors and affiliates, Mark got great at building a subscription-based business. However, it was more than just launching 12 to 14 software products that made him masterful in the digital world. He and his partner, Matt Callen, both figured out how to help other businesses sell well online too. They have processed collectively over $150M as a platform, did over $20M in revenue, and are set to break $1 million Annual Recurring Revenue (ARR) this year. Mark was recently featured on Starter Story, The Next Web, and Business.com, as well as a number of mainstream podcasts like The Fighting Entrepreneur by Anik Singal and the $100 MBA show. Key Takeaways: - Mark’s early struggles of trading his time for money and how he got started in digital marketing and developing software products - How PayKickstart was born out of necessity to replace archaic systems and maximize efficiency in his business - Why more traffic or leads is not the answer to your problems - Diagnostic tool to differentiate ROI-producing activities from tedious, non-ROI-producing ones and how to delegate or automate them - Importance of a recurring model - Providing more value while minimizing churn as the core tenet of longevity in business and retaining customers - Facilitating the process of helping customers understand the full value of your products and services to retain them - Differences between voluntary and involuntary churn and how to fix them - 3 Main Questions to ask yourself why your business growth is stuck - Pitfalls of being feature-happy versus emphasizing the perceived value
42:40
December 24, 2019
009: Navigating the Unpredictable Journey From Entrepreneurship to Learning How To Learn: With Mike Yates of Alpha
Mike Yates is a Keynote Speaker featured on Forbes, TEDx, and LinkedIn. He is also a former education programs coordinator, curriculum developer, and teacher with more than 10 years of experience. His mission is to transform the k-12 education experience as a team leader at Alpha, an innovative, independent school that uses adaptive learning software in place of direct instruction, and one of the Founders of Guide, a life skills training platform for high school students. Mike’s on a mission to disrupt and innovate school. Every student at Alpha performs in the top 10% of students their age on the MAP assessment. 99% of our students report that they love coming to school. Every student learns life skills, technical skills and transferable skills. We are changing the way kids do school. In this interview, learn about how to learn, the three questions you should ask yourself before reading widely, how to innovate by going beyond your domain expertise, and what we can learn from observing young children.
26:13
December 17, 2019
008: Overcoming Addiction and Starting All Over: Behind-The-Scene With Lifestyle Entrepreneur Dai Manuel
Dai Manuel quit his career of 17 years, his wife quit her job a month later, published a book, pulled kids out of school and started travelling. They've lived the better part of the last 2.5 years in Bali, Indonesia. He’s also an author and a keynote speaker, former partner and Chief Operating Officer of a multi-million dollar retail company “Fitness Town”, and a lifestyle mentor and executive performance coach. Dai calls himself a super dad, “dating” his wife, with a lead by example way of living and a contagious personality, and is on a mission to positively impact one million role models around the globe to lead a FUN-ctionally fit life through education, encouragement, and community. A good part of what he does today is helping people with massive transformations in their lives. Key takeaways: Change and how it starts with a small shift Dai’s relationship with fitness, personal image, and self-love Crutches and how to identify dysfunctional behaviour in your lives 3 takeaways to start your recovery process Ikigai and long-term lifestyle change
1:05:03
December 14, 2019
007: How SHIELD Changed the Way We Produce Content On LinkedIn, With Head of Partnerships Juan Pablo
How do you keep track of all your posts on LinkedIn? Co-founders Andreas Jonsson and Alexander Brandi kept asking themselves that question: How can we create messages that resonate better with our professional audience?  After providing consultancy services to large corporations in Denmark, they could not wrap their heads around why there were no tools to measure the impact of content creation on LinkedIn.  They repeatedly brought this question to their large enterprise-clients and decided to combine their technical and strategic expertise, along with Juan Pablo's skillsets as a communicator to grow SHIELD Intelligence to what it is today. The trio had already spent considerable time in the workforce in prior businesses which allowed for each of them to gain valuable real-world experiences. Their experience was crucial to the early success and expansion of SHIELD. The Denmark-based company is on a mission to help LinkedIn users to grow their brands faster through quality content that matters by using their leading analytics platform. Since the company's start, it has processed more than 200 million views across 300,000 LinkedIn posts from thousands of users, with a total of over 250 billion data points across our user base and their LinkedIn activity. This allows users to identify past performances and optimise or replicate it in the future. Some notable clients who have used their visually-dynamic dashboard include Boston Consulting Group, Capco, and influencers like Justin Welsh, Shay Rowbottom, and some of LinkedIn's Top Voices.  "Listening to your customers", says Juan Pablo is crucial to building an evolving product at SHIELD around the needs of their customers.  "Keeping ego at bay...the company comes first." "Straight-forward and honest channels of communication."  "[Dividing] tasks into different areas of expertise" Listen to these key takeaways:  - The 4 Types of Businesses Today and how to Think about them - Your Ego and its Relevance to a Start-Up, Business, or Team - How to Hire People With Deep Expertise of their Craft - Building Company Culture - Top Two Mistakes on LinkedIn Posts - Connections and how your posts are exposed to your network  - Allowing content to "breathe" and "mature" versus over-posting - Hashtags, featured posts, and strategic content-generation - How to test and get feedback on content on LinkedIn Try SHIELD Intelligence for Free on their website.
52:02
December 10, 2019
006: Treating Education Like a Startup, with Don Wettrick of The STARTedUP Foundation
"We're drowning in a sea of information but starving for wisdom." A prolific reader and deeply passionate learner, the STARTedUP President Don Wettrick shares his journey from being a high school teacher to revolutionising modern-day education to founding a non-profit that has received national attention and widespread influence which spans across the United States. "We're all in this battle for attention. Everybody's in this market to make a sale, and that starts with attention."  The Two time Microsoft Innovative Educator award winner and Author of "Pure Genius: Building a Culture of Innovation" explains how to stay relevant globally through intrapreneurship, innovation and collaboration.  As an international speaker, Don has lectured across the US, Europe, South America and Africa about collaboration, social media use, and work environments that enable innovation. He worked with hundreds of entrepreneurs from Silicon Valley to Ghana and his podcast, StartEdUp, featured some of the most successful entrepreneurs, authors, and thought leaders in the world from JP Sears to Zack Friedman and Robert Greene. "If I were in charge, what would I do?", says Don, as he challenges the status quo on traditional education and explains an "Open Source Learning" technique taught at STARTedUP, which provides entrepreneurial events, accelerator programs, training, and seed funding for young entrepreneurs.  "The purpose of business is to last." Concerned that your business or organisation is becoming irrelevant? Listen in and tap into Don’s insights and expertise. "Always realise that every company is a media company. If people don't know what you're working on, they can't get excited about it."  Don discusses issues from capital to building and educating great teams, identifying your weaknesses and greatest strengths, what the lynchpin for long-term success is, where the world is headed towards, and how to become a more effective leader.
45:58
December 4, 2019
005: How Joselyn Vargas Used TikTok To Build a Family-Friendly Personal Brand and Grab Attention on Pinterest
It only took 8 months for Joselyn Vargas, mom of 5, to grow from 66 to 114,000 followers on TikTok, with nothing more than her mobile phone, creativity and persistence.  She started her journey wanting to be a Youtuber but it didn't work out and even uninstalled TikTok but decided to try the app again. This time, after believing in herself and posting for a month daily, one of her videos rapidly became viral with over 3 million views and 1.1 million duets.  Today, Joselyn has been featured by Gary Vaynerchuk, accumulated over 2.5 Million likes on TikTok and produced over 1220 videos. "Fun" is her motto, she says, as she continues to grow her brand through clean, family-friendly content on various platforms.  In this interview, learn about the early days of her creative process, the power of community and connection, and how she used her TikTok brand to grow a second community of 126,000 monthly active users on Pinterest, doubling her total exposure. She explains how to make great content on TikTok and how brands can use influencer marketing to present themselves more authentically to a young audience.
36:58
December 2, 2019
004: Finding Your Focus: From Working For Free to $150 Million, With Michael Convery
From failed businesses to doing door-to-door sales in 100-degree (F) weather in Baltimore to being one of Aflac's top young agents and finally building a business that made 150 Million Dollars in Sales, Michael Convery of The Educated Wealth Center 's success didn't happen overnight.  "Radical transparency...doubling down on what was working", says Michael was what's needed. His obsession with answering that question has helped him perfect his leadership, marketing and selling skills and scale The Educated Wealth Center with his father from half a million to multi-millions in annual revenue in just eight years. Today, The Educated Wealth Center has been featured in US News, World Report, USA Today, and the Wall Street Journal, as well as on the national television network WE, authored in CNBC news, Yahoo Finance, Market Watch, Reuters, and has been on affiliates of ABC, NBC, Fox, and CBS. From spending time with Darren Hardy, Gary Vaynerchuk to Gerard Adams, Michael considers himself an evergreen learner. He shares the steps you need to master your time, build great teams, and level up your business.  "I always thought, in business, there is no place for empathy, but the world we live in, there's a lot of space for empathy in all organisations.", Michael reveals the importance of empathy in sales, communication as a leader and being a visionary for your team. "Entrepreneurs need to realise how important it is to have a digital presence and starting to figure out how to market online. If you're not top of mind, in the conversation over the Internet, in the next 10 years, you'll become almost irrelevant."  Michael shares his perspectives on the importance of online reputation and digital versus traditional marketing such as direct mail or referrals and where he sees the world going in the next 10 years. "We live in a world where the customer now has more control than ever before. So you have to put your customer first." "Making sure you have a great customer experience and understand how powerful they truly are."
49:36
December 2, 2019
003: A Deep Dive Into Writing Compelling Copy, Overcoming Adversity and Effortless Excellence with Lee Rowley
The dramatic tale of how Lee's 10-year-old daughter Aria passed away from complications of Alagille syndrome, spent six solid months trying to drink himself to death, and completely changed his perspective on why he writes copy. He has worked with hundreds of business owners from Russell Brunson of ClickFunnels to the legendary marketer Dan Kennedy and Joe Vitale (author of numerous books and The Law of Attraction). But for Lee, it isn't about impressing other copywriters. It's about authentic, compelling messages that keep customers coming back. He went on to talk about how to cultivate long-term relationships with your audience, how to stand out as a copywriter and find good copywriters to hire for your business. Receiving a black belt almost 30 years ago back in 1991, the practice of Tae Kwan Do had a significant impact on how Lee thinks about success and excellence.  Lee explains how martial arts, Eastern philosophy, and life experiences culminated in his non-formulaic approach towards writing copy and branding.
40:41
November 28, 2019
002: Not Feeling Good Enough and The Costs Of Perfectionism With Joel Ong
Not feeling good enough? Do you feel like you have to live up to something? Are you afraid of making mistakes? Looking bad in front of others? In today’s episode, I talk about perfectionism, it’s downsides, how to spot it in yourselves, and the underlying deeper psychological reasons in yourself that you can identify, what it costs you, and why you need to change.
25:18
November 21, 2019
001: The Value of Video and Strategy In Business, With Joel Ong
Forbes Contributor Sara Larsen said: "For today’s businesses, video is scalable, the key is choosing right". Discover how to leverage video for your business by understanding the strategies Joel and his community used to sell over $1,000,000 in videos. How do we choose the right videos for our business? In this episode, Joel shares the principles and differences between video production and video strategy, as well as how you can capitalise on the changing landscape of today's world to unfairly dominate your competition.
15:31
November 20, 2019